Exhibit 10(l)

                           UNIVERSAL FOODS CORPORATION

                            MANAGEMENT INCENTIVE PLAN
                         FOR MAJOR CORPORATE EXECUTIVES

   I.   THE PLAN

        The name of this Plan is the Universal Foods Corporation Management
        Incentive Plan for Major Corporate Executives.  The purpose of this
        Plan is to promote the interests of the shareholders and to provide
        incentive to those elected officers who can contribute most to the
        profitability of the Company.  It is separate and distinct from other
        incentive plans in effect which are based upon divisional
        performance.


   II.  DEFINITIONS

        In this Plan, the terms used will have the following definitions:

        A.   "Board of Directors" means the Board of Directors of Universal
             Foods Corporation.

        B.   "Bonus Award" means an award, either paid currently or paid on a
             deferred basis, as the result of the operation of this Plan.

        C.   "Bonus Provision" means monies available for distribution as
             Bonus Awards as the result of the operation of this Plan.

        D.   "Capital Employed" is defined as the sum of average
             shareholders' equity plus average long-and short-term debt. 
             These averages are to be determined using the ending balances of
             the prior and current fiscal year as shown in the Company's
             certified Consolidated Balance Sheets.

        E.   "Committee"  means the committee provided for in Section III.

        F.   "Company" means Universal Foods Corporation.

        G.   "Employee" means any employee regularly employed by Universal
             Foods Corporation or any of its subsidiaries and paid on a
             salary basis.

        H.   "Fiscal Year Salary" means base pay earned during the period
             October 1 through September 30 each Company operating year
             exclusive of any incentive/supplemental payments by the Company.

        I.   "Independent Auditors" means with respect to any fiscal year,
             the independent public accounts appointed by the Board of
             Directors to certify to the Board of Directors the financial
             statements of the Company.

        J.   "Operating Income After Taxes" is defined as net earnings, as
             shown in the Company's Statement of Consolidated Earnings as
             certified by the Company's Independent Auditors, plus the after-
             tax costs of interest on long-term and short-term debt and the
             Bonus Awards for that fiscal year.  This amount shall be further
             adjusted for extraordinary items of income or expense if, in the
             opinion of the Committee, it is appropriate to do so.

        K.   "Plan" means this Management Incentive Plan for Major Corporate
             Executives.

        L.   "Return on Capital Employed" means for the purpose of computing
             the amount which may be credited to the bonus reserve for any
             fiscal year, the percentage of Operating Income After Taxes (per
             J) to Capital Employed (per D).

        M.   "Subsidiary" means with respect to any year, any corporation in
             which Universal Foods Corporation owns a stock interest of more
             than 50%, and the financial results of whose operations are
             consolidated with those of the Company in the financial
             statements included in the annual report to shareholders for
             that year.


   III. COMMITTEE

        A.   The Board of Directors shall appoint a Compensation and
             Development Committee composed of three non-management members
             of the Company's Board of Directors.  This Committee shall be
             known as the "Committee" and shall have full power and authority
             to interpret and administer the Plan in accordance with the
             Regulations.  No member of the Committee shall be eligible to
             participate in the Plan while a member of the Committee.

        B.   The Board of Directors may, from time to time, remove members
             from the Committee or add members thereto; and vacancies on the
             Committee, however caused, shall be filled by action of the
             Board of Directors.  The Committee shall select one of its
             members as Chairman and shall hold its meetings at such times
             and places as it may determine.  A majority of its members shall
             constitute a quorum.  All determinations of the Committee shall
             be made by a majority of its members.  Any decision or
             determination reduced to writing and signed by a majority of the
             members of the Committee shall be as fully effective as if it
             had been made at a meeting of the Committee duly called and
             held.  The members of the Committee may receive such
             compensation for their services as the Board of Directors may
             determine.


   IV.  PLAN ADMINISTRATION 

        The Committee shall have the power to adopt eligibility and other
        rules not inconsistent with the provisions of the Plan (hereinafter
        referred to as the "Regulations" and attached hereto as "Exhibit A")
        for the administration thereof and to alter, amend, or revoke any
        Regulations so adopted.


   V.   PLAN PARTICIPATION

        Participation in the Plan shall be in accordance with the
        Regulations.

        A.   At the beginning of each fiscal year, the Chairman and the
             President and Chief Executive Officer shall submit to the
             Committee a written list of recommended participants in the Plan
             for that year.

        B.   Not all officers and major executives need to be selected as
             participants, and selection as a participant one year does not
             automatically ensure selection in future years.

        C.   At the end of each fiscal year, the Chairman and the President
             and Chief Executive Officer shall submit to the Committee a
             written list of recommendations as to the amount of Bonus Award
             each participant in the Plan should receive for that fiscal
             year.

        D.   The Committee's selection of the Employees to whom a Bonus Award
             shall be made and its determination of the amount and method of
             payment of each such Bonus Award shall be final.
        E.   This Plan is not a part of the Company's regular compensation
             plan nor is it part of the Employee's regular compensation.


   VI.  BONUS AWARD

        The performance measurement upon which the Bonus Award is based is
        determined in accordance with the Regulations for each fiscal year.

   VII. BONUS PROVISION

        A.   The Company shall create and maintain a bonus account to which
             shall be credited each fiscal year (except years for which all
             or part of such a credit is prohibited by the Plan, the
             Regulations, or specific order of the Board of Directors) a
             Bonus Provision, the amount of which shall be determined by the
             following table:

                10.0% Return on Capital Employed - 100% of Maximum Bonus
                 9.5% Return on Capital Employed -  90% of Maximum Bonus
                 9.0% Return on Capital Employed -  80% of Maximum Bonus
                 8.5% Return on Capital Employed -  70% of Maximum Bonus
                 8.0% Return on Capital Employed -  60% of Maximum Bonus
                 7.5% Return on Capital Employed -  50% of Maximum Bonus
                 7.0% Return on Capital Employed -  40% of Maximum Bonus
                 6.5% Return on Capital Employed -  30% of Maximum Bonus
                 6.0% Return on Capital Employed -  20% of Maximum Bonus
           Below 6.0% Return on Capital Employed -   0% of Maximum Bonus
            
             Maximum Bonus Award is defined in the Regulations.  (Exhibit A,
             5)

       B.    As promptly as possible after the end of each fiscal year, the
             Independent Auditors shall determine and report to the Committee
             the maximum amount available for a Bonus Provision that year in
             accordance with the Plan and the Regulations; and the Committee
             shall rely upon and be bound by such report.

       C.    Upon the determination of the amount of the Bonus Provision for
             a particular fiscal year, an amount not exceeding the bonus
             provision may be allotted as a Bonus Award for such fiscal year
             to such Employees as are selected and in such amounts and in
             such a manner as are determined in accordance with the
             Regulations.

   VIII.     CHANGE OF CONTROL OF COMPANY

             In the event of a change of control of the Company in accordance
             with an Employee's Severance or Employment Agreement and the
             Employee's subsequent termination of employment without cause by
             the successor entity, the "Change of Control Benefits" under the
             Employee's Severance or Employment Agreement in respect to this
             Plan shall be received as a severance payment by the Employee.

   IX.       SUCCESSORS AND ASSIGNS

             If the Company sells, assigns or transfers all or substantially
             all of its business and assets to any person, excluding
             affiliates of the Company, or if the Company merges into or
             consolidates or otherwise combines with any person which is a
             continuing or successor entity, then the Company shall assign
             all of its right, title and interest in this Plan as of the date
             of such event to the person which is either the acquiring or
             successor corporation, and such person(s) shall assume and
             perform from and after the date of such assignment all of the
             terms, conditions and provisions imposed by this Plan upon the
             Company.

             In case of such assignment by the Company and of such assumption
             and agreement by the Company and of such person(s), all further
             rights as well as all other obligations of the Company under
             this Agreement thenceforth shall cease and terminate and
             thereafter the expression "the Company" wherever used herein
             shall be deemed to mean such person(s).

   X.  MISCELLANEOUS

       A.    All expenses incurred by the Committee in interpreting and
             administering the Plan shall be charged against the bonus
             reserve.

       B.    The amount of any Bonus Award forfeited by a participant shall
             be retained by the Company and may not be recredited to the
             bonus reserve.


   XI. PLAN AMENDMENTS

       The Board of Directors may suspend or discontinue the Plan at
       anytime.