As filed with the Securities and Exchange Commission on May 19, 1997
                                                Registration No. 333-________

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549
                                    FORM S-3
                             REGISTRATION STATEMENT
                                      Under
                           THE SECURITIES ACT OF 1933

                             ______________________

                                   WICOR, Inc.
             (Exact name of registrant as specified in its charter)

               Wisconsin                                39-1346701
    (State or other jurisdiction of          (I.R.S. Employer Identification
     incorporation or organization)                        No.)

                            626 East Wisconsin Avenue
                           Milwaukee, Wisconsin 53202
                                 (414) 291-7026
    (Address, including zip code, and telephone number, including area code,
                  of registrant's principal executive offices)

                             ______________________

          George E. Wardeberg                        With a copy to:
     President and Chief Executive
                Officer                              Jere D. McGaffey
              WICOR, Inc.                            Foley & Lardner
       626 East Wisconsin Avenue                777 East Wisconsin Avenue
       Milwaukee, Wisconsin 53202            Milwaukee, Wisconsin 53202-5367
             (414) 291-7026                           (414) 271-2400
     (Name, address, including zip
      code, and telephone number,
     including area code, of agent
              for service)


        Approximate date of commencement of proposed sale to the public: As
   soon as practicable after the effective date of this Registration
   Statement.                ______________________

        If the only securities being registered on this Form are being
   offered pursuant to dividend or interest reinvestment plans, please check
   the following box.  [_]

        If any of the securities being registered on this Form are to be
   offered on a delayed or continuous basis pursuant to Rule 415 under the
   Securities Act of 1933, other than securities offered only in connection
   with dividend or interest reinvestment plans, please check the following
   box.  [X]

        If this Form is filed to register additional securities for an
   offering pursuant to Rule 462(b) under the Securities Act, please check
   the following box and list the Securities Act registration statement
   number of the earlier effective registration statement for the same
   offering.  [_]

        If this Form is a post-effective amendment filed pursuant to
   Rule 462(c) of the Securities Act, check the following box and list the
   Securities Act registration statement number of the earlier effective
   registration statement for the same offering.  [_]

        If delivery of the prospectus is expected to be made pursuant to
   Rule 434, please check the following box.  [_]


                         CALCULATION OF REGISTRATION FEE

                                        Proposed
                                         Maximum     Proposed
     Title of Each                      Offering     Maximum
        Class of                          Price     Aggregate     Amount of
     Securities to     Amount to be        Per      Offering     Registration
     be Registered     Registered(1)     Unit(2)     Price(2)       Fee

    Common Stock,    1,000,000 shares    $35.00    $35,000,000     $10,607
    $1 par value,       and rights
    with  attached
    Common Stock
    Purchase Rights

   (1)  Each share of WICOR, Inc. Common Stock has attached thereto one
        Common Stock Purchase Right.  This Registration Statement also
        relates to 290,416 shares of WICOR, Inc. Common Stock previously
        registered (Registration No. 33-50682) under the Securities Act of
        1933 and for which a registration fee of $2,246.19 has previously
        been paid.

   (2)  Estimated solely for the purpose of calculating the registration fee
        pursuant to Rule 457(c) under the Securities Act of 1933 based upon
        the average of the high and low prices for WICOR, Inc. Common Stock
        as reported on the New York Stock Exchange on May 14, 1997.  The
        value attributable to the Rights is reflected in the price of the
        Common Stock.
                             ______________________

        Pursuant to Rule 429 under the Securities Act of 1933, as amended,
   the Prospectus which is a part of this Registration Statement includes all
   the information currently required in a prospectus relating to the
   securities covered by Registration Statement No. 33-50682 of WICOR, Inc. 
   This Registration Statement also constitutes Post-Effective Amendment
   No. 2 with respect to Registration Statement No. 33-50682 and such
   post-effective amendment shall hereafter become effective concurrently
   with the effectiveness of this Registration Statement in accordance with
   Section 8(c) of the Securities Act of 1933, as amended.
                             ______________________

        The Registrant hereby amends this Registration Statement on such date
   or dates as may be necessary to delay its effective date until the
   Registrant shall file a further amendment which specifically states that
   this Registration Statement shall thereafter become effective in
   accordance with Section 8(a) of the Securities Act of 1933 or until the
   Registration Statement shall become effective on such date as the
   Commission, acting pursuant to said Section 8(a), may determine.

   

                              SUBJECT TO COMPLETION
                               DATED MAY 19, 1997



                                 The WICOR, Inc.
                            Direct Stock Purchase and
                           Dividend Reinvestment Plan




                                     [LOGO]





                                                                   Prospectus
                                                                 May __, 1997



    INFORMATION CONTAINED HEREIN IS SUBJECT TO COMPLETION OR AMENDMENT.  A
    REGISTRATION STATEMENT RELATING TO THESE SECURITIES HAS BEEN FILED WITH
    THE SECURITIES AND EXCHANGE COMMISSION.  THESE SECURITIES MAY NOT BE SOLD
    NOR MAY OFFERS TO BUY BE ACCEPTED PRIOR TO THE TIME THE REGISTRATION 
    STATEMENT BECOMES EFFECTIVE.  THIS PROSPECTUS SHALL NOT CONSTITUTE AN 
    OFFER TO SELL OR THE SOLICITATION OF AN OFFER TO BUY NOR SHALL THERE BE
    ANY SALE OF THESE SECURITIES IN ANY STATE IN WHICH SUCH OFFER, 
    SOLICITATION OR SALE WOULD BE UNLAWFUL PRIOR TO REGISTRATION OR
    QUALIFICATION UNDER THE SECURITIES LAWS OF ANY SUCH STATE.

   

                                Table of Contents

                                                                         Page


   The WICOR, Inc. Direct Stock Purchase and Dividend Reinvestment Plan     1

   WICOR, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    1
        Summary  . . . . . . . . . . . . . . . . . . . . . . . . . . . .    2
        Administrator  . . . . . . . . . . . . . . . . . . . . . . . . .    2
        Inquiries  . . . . . . . . . . . . . . . . . . . . . . . . . . .    3
        Plan Service Fees  . . . . . . . . . . . . . . . . . . . . . . .    3
        Enrollment . . . . . . . . . . . . . . . . . . . . . . . . . . .    4
        Investment Options . . . . . . . . . . . . . . . . . . . . . . .    4
        Purchasing Shares through the Plan . . . . . . . . . . . . . . .    6
        Selling Shares through the Plan  . . . . . . . . . . . . . . . .    6
        Safekeeping of Your Stock Certificates and Book Entry  . . . . .    7
        Gifts or Transfers of Shares . . . . . . . . . . . . . . . . . .    8
        Issuance of Certificates . . . . . . . . . . . . . . . . . . . .    8
        Tracking Your Investments  . . . . . . . . . . . . . . . . . . .    9
        U.S. Federal Income Tax Information  . . . . . . . . . . . . . .    9

   Miscellaneous . . . . . . . . . . . . . . . . . . . . . . . . . . . .   10
        Available Information  . . . . . . . . . . . . . . . . . . . . .   10
        Stock Splits, Stock Dividends and Other Distributions  . . . . .   11
        Voting of Proxies  . . . . . . . . . . . . . . . . . . . . . . .   11
        Responsibility of the Administrator and WICOR  . . . . . . . . .   11
        Legal Matters  . . . . . . . . . . . . . . . . . . . . . . . . .   12
        Plan Modification or Termination . . . . . . . . . . . . . . . .   12
        Change of Eligibility; Termination . . . . . . . . . . . . . . .   12
        Foreign Participation  . . . . . . . . . . . . . . . . . . . . .   12
        Independent Public Accountants . . . . . . . . . . . . . . . . .   12

   

                                 The WICOR, Inc.
                              Direct Stock Purchase
                                        &
                           Dividend Reinvestment Plan


           The WICOR Plan promotes long-term ownership in WICOR, Inc.



    The plan offers-                      You-

    -    a simple, cost-effective way to  -    do not have to be a current
         make your initial purchase of         WICOR shareholder to
         WICOR common stock;                   participate

    -    a way to increase your holdings  -    can begin participating with
         in WICOR by reinvesting your          an initial investment of $500
         cash dividends; and                   or more; and

    -    the opportunity to buy           -    do not have to return a new
         additional shares through             enrollment form if you are
         optional cash investments             currently participating


                                   WICOR, Inc.
                            626 East Wisconsin Avenue
                           Milwaukee, Wisconsin  53202
                                 (414) 291-7026

   Neither the SEC or any state securities regulators have approved or
   disapproved these securities or determined if this prospectus is accurate
   or adequate.  Any representation to the contrary is a criminal offense.

   The WICOR, Inc. Direct Stock Purchase and Dividend Reinvestment Plan

   The WICOR, Inc. Direct Stock Purchase and Dividend Reinvestment Plan
   promotes long-term ownership in WICOR, Inc. by offering:

        -    A simple, cost-effective method for making your initial purchase
             of WICOR common stock;

        -    A way to increase your holdings in WICOR by reinvesting your
             cash dividends; and

        -    The opportunity to purchase additional shares by making optional
             cash investments.

   You do not have to be a current shareholder of WICOR to participate in the
   Plan.  You can purchase your first shares of WICOR stock through the Plan
   by making an initial investment of $500 or more.  The Plan has been
   revised effective June 1, 1997 to expand the features available to
   participants.  Participants in WICOR's dividend reinvestment and stock
   purchase plan on May 31, 1997, will continue to be enrolled in the revised
   Plan and need not send in an enrollment form or take any other action
   unless they want to make a change in their elections under the Plan.

   WICOR, Inc.

   WICOR is a Wisconsin corporation with two principal business groups: 
   natural gas distribution and related services, and manufacturing of pumps
   and fluid processing equipment.  WICOR engages in natural gas distribution
   through Wisconsin Gas Company, the oldest and largest natural gas
   distribution utility in Wisconsin.  WICOR also engages in the manufacture
   and sale of pumps and fluid handling and filtration equipment through
   several nonutility subsidiaries.  This equipment is primarily used in
   water system, pool and spa, agricultural, RV/marine, industrial and
   beverage/food service applications.

   Summary

   -  Enrollment:  New shareholders can join by making an initial investment
   of at least $500.  Shareholders enrolled in WICOR's dividend reinvestment
   and stock purchase plan on May 31, 1997 will continue to be enrolled in
   the revised Plan.  No action is required for current participants.  Other
   existing WICOR shareholders can participate by submitting a completed
   WICOR Plan enrollment form.  If your shares are held in a brokerage
   account, you may participate directly by registering some or all of your
   shares in your name.

   -  Reinvestment of Dividends:  You can reinvest all or a portion of your
   cash dividends toward the purchase of additional shares of WICOR stock
   without paying trading fees.  In order to take advantage of the dividend
   reinvestment option, you must elect to reinvest the dividends on at least
   ten shares.

   -  Optional Cash Investments:  After you are enrolled in the Plan, you can
   buy additional shares of WICOR stock without paying any fees.  You can
   invest a minimum of $100 at any one time, up to a maximum of $10,000 per
   calendar month.  You can pay by check or have your optional cash
   investment automatically withdrawn from your bank account.

   -  Full Investment:  Full investment of your optional cash investments and
   dividends is possible because WICOR will credit your account with both
   whole and fractional shares.  WICOR pays dividends on both whole shares
   and fractional shares participating in the Plan.

   -  Safekeeping of Certificates:  You can deposit your WICOR stock
   certificates with ChaseMellon Shareholder Services, an affiliate of the
   Plan's Administrator, for safekeeping at no cost to you.  A certificate
   for your shares will be sent to you, free of charge, upon request.

   -  Gifts or Transfers of Shares:  You can give or transfer your WICOR
   shares to others.

   -  Sell Shares Conveniently:  If you choose to sell the WICOR stock held
   in your Plan account, you will generally pay fees lower than those
   typically charged by stockbrokers.

   -  Tracking Your Investment:  You will receive a statement after each
   transaction you make under the Plan.  These statements will provide the
   details of the particular transaction and show the share balance in your
   Plan account.

   Administrator

   The Chase Manhattan Bank will administer the Plan and act as Agent for the
   participants.  The Chase Manhattan Bank has designated its affiliates,
   ChaseMellon Shareholder Services, L.L.C. and Chase Securities, Inc., and
   other agents to perform certain services for the Plan.  These companies
   will purchase and hold shares of stock for Plan participants, keep
   records, send statements and perform other duties required by the Plan.

   Inquiries

   For information about the Plan contact ChaseMellon Shareholder Services:

         Call ChaseMellon Shareholder Services:     (800) 621-9609
         Outside the United States call collect:    (212) 946-7101

         Website address:                           www.chasemellon.com
         E-mail address:                            info@chasemellon.com

   Written requests and notices should be mailed as follows:

    Send correspondence and all             Send Optional Cash Investments
    requests except Optional Cash           to:
    Investments to:
                                            ChaseMellon Shareholder Services
    ChaseMellon Shareholder Services        Optional Cash Investments
    P. O. Box 750                           P. O. Box 382009
    Pittsburgh, PA  15230-9625              Pittsburgh, PA  15250-8009

    Please include your daytime             Make check or money order
    telephone number.                       payable to The Chase Manhattan
                                            Bank in U.S. dollars.  Please
                                            use the transaction stub at the
                                            bottom of your statement.

   Plan Service Fees

   Enrollment Fee for new investors  . . . . . . . . . . . . . . .  No Charge
   Purchase of Shares  . . . . . . . . . . . . . . . . . . . . . .  No Charge
   Sale of Shares (partial or full):
        Transaction Fee  . . . . . . . . . . . . . . $15 per sale transaction
        Trading Fee  . . . . . . . . . . . . . . . . . . . .  $0.12 per share
   Reinvestment of Dividends . . . . . . . . . . . . . . . . . . .  No Charge
   Optional Cash Investments via check or Automatic Investment . .  No Charge
   Gift or Transfer of Shares  . . . . . . . . . . . . . . . . . .  No Charge
   Safekeeping of Stock Certificates . . . . . . . . . . . . . . .  No Charge
   Certificate Issuance  . . . . . . . . . . . . . . . . . . . . .  No Charge
   Returned checks or rejected Automatic Investment requests . . $25 per item
   Duplicate Statements
        Current year . . . . . . . . . . . . . . . . . . . . . . .  No Charge
        Prior year(s)  . . . . . . . . . . . . . . . .  $20 flat fee per year

   The Administrator will deduct the applicable fees from the proceeds from a
   sale of shares held in your account.

   Enrollment

   You are eligible to participate in the Plan if you meet the requirements
   outlined below.  If you live outside the U.S., you should first determine
   if there are any governmental regulations that would prohibit your
   participation in the Plan.

   -  If you do not currently own any WICOR stock, you can join the Plan by
   making an initial investment of at least $500, but not more than $10,000. 
   You can get started in the Plan by returning a completed Plan enrollment
   form to ChaseMellon Shareholder Services along with your check or money
   order payable to The Chase Manhattan Bank.  The Administrator will arrange
   for the purchase of shares for your account but will not pay interest on
   amounts held until they are invested.  Please allow a minimum of two weeks
   for your account to be established, initial shares to be purchased and a
   statement mailed to you.  (See "Purchasing Shares through the Plan" on
   page 5.)

   -  If you already own WICOR stock and the shares are registered in your
   name, you may join the Plan by returning a completed Plan enrollment form
   to ChaseMellon Shareholder Services.  Participants in WICOR's dividend
   reinvestment and stock purchase plan on May 31, 1997, will continue to be
   enrolled in the Plan and need not send in an enrollment form or take any
   other action unless they want to make a change in their elections under
   the Plan.

   -  If your shares are held in a brokerage, bank or other intermediary
   account, and you wish to participate directly in the Plan, you should
   direct your broker, bank, or trustee to register some or all of your WICOR
   shares directly in your name.  You can then get started in the Plan by
   returning a completed enrollment form to ChaseMellon Shareholder Services.

   Investment Options

     Dividend Reinvestment:  You can choose to reinvest all or a portion of
   the regular cash dividends paid on your shares held in the Plan toward the
   purchase of additional shares of WICOR stock.  To participate in the
   reinvestment feature of the Plan, you must elect to reinvest the dividends
   on a minimum of ten shares.  If the number of shares on which dividends
   are reinvested falls below ten shares, the Administrator will pay the full
   amount of the dividend to you and your participation in the dividend
   reinvestment feature of the Plan will be suspended until such time as the
   number of shares on which dividends are reinvested once again equals or
   exceeds ten shares.  Participants in WICOR's dividend reinvestment and
   stock purchase plan on May 31, 1997, will not be subject to the ten share
   minimum until their participation in the Plan exceeds ten shares.  

   You can change your dividend reinvestment election at any time by
   notifying ChaseMellon Shareholder Services.  For a particular dividend to
   be reinvested, your notice must be received prior to the record date for
   that dividend.  (The record date is normally 21 days prior to the payment
   date.)

   If you elect to reinvest your dividends, you must choose one of the
   following when completing the Dividend Reinvestment section of the
   enrollment form:

        -    Full Dividend Reinvestment.  Purchase additional shares by
             reinvesting all of your cash dividends.

        -    Partial Dividend Reinvestment.  Select the whole percentage of
             the shares you hold in the Plan for which dividends will be
             reinvested.

             Deposit Cash Dividends Electronically:  If you choose partial
             dividend reinvestment, you can have the cash dividends to be
             paid to you deposited directly to your bank account by
             completing the appropriate sections of the enrollment form or
             notifying ChaseMellon Shareholder Services.  Requests for direct
             deposit will be acted upon as soon as possible after they are
             received.  You can change your direct deposit or discontinue
             this feature by notifying ChaseMellon Shareholder Services.

   If you do not elect to reinvest your dividends, all cash dividends will be
   paid to you by check or electronic deposit, depending upon your election
   under the Plan.

   -  Optional Cash Investments:  You can purchase additional shares of WICOR
   stock by using the Plan's optional cash investment feature.  To
   participate in this optional feature, you must invest at least $100 at any
   one time and cannot invest more than $10,000 in a calendar month. 
   Interest will not be paid on amounts held pending investment.

        By Check or Money Order:  You may make optional cash investments by
   sending a check or money order payable to The Chase Manhattan Bank.  Do
   not send cash.  To facilitate processing of your investment, please use
   the transaction stub located on the bottom of your most recent account
   statement.  Mail your investment and transaction stub to the address
   specified on the statement.  You may not sell or withdraw shares purchased
   by check for a period of 15 calendar days from the receipt of the check. 
   This limitation on withdrawal or sale may be waived in individual cases by
   WICOR in its sole discretion.  A $25 fee will be charged against your
   account for a check that is returned for insufficient funds.

        By Automatic Withdrawal from your Bank Account:  If you wish to make
   regular monthly purchases, you can authorize an automatic monthly
   withdrawal from your bank account.  This feature enables you to make
   periodic investments without writing a check.  Funds will be deducted from
   your account on the 15th day of each month.  If this date falls on a bank
   holiday or weekend, funds will be deducted on the next business day. 
   Please allow four to six weeks for the first automatic monthly withdrawal
   to start.  You must notify ChaseMellon Shareholder Services in writing to
   change or terminate automatic withdrawal.  A fee of $25 will be charged
   against your account for an automatic withdrawal which fails due to
   insufficient funds.

   Purchasing Shares through the Plan

   -  Purchase Intervals:  The Administrator will make arrangements to use
   initial and optional cash investments to purchase WICOR shares on behalf
   of Plan participants as promptly as practical and at least once each week. 
   The Administrator will use reinvested dividends to purchase shares on a
   quarterly basis.  Purchases may be made over a number of days to meet the
   requirements of the Plan.

   -  Source and Pricing of Shares:

        Source of shares:  Stock needed to meet the requirements of the Plan
   will, at WICOR's option, either be purchased in the open market or issued
   directly by WICOR from authorized but unissued shares or treasury shares. 
   WICOR intends to use the proceeds from any newly issued shares for general
   corporate purposes.

        Shares purchased in the open market:  If the shares are purchased in
   the open market, your price per share will be the weighted average price
   of all shares purchased to satisfy Plan requirements.  Trading fees
   incurred by the Plan for purchases will be paid by WICOR and will be
   reported to you as taxable income.  All fractional shares will be
   calculated to four decimals and are credited to your account.

        Shares purchased from WICOR:  If the shares are purchased from WICOR,
   your price per share for initial and optional cash investments will be the
   average of the daily high and low sale prices quoted on the New York Stock
   Exchange (NYSE) Composite Transactions listing for the day the shares are
   purchased.  For quarterly reinvestment of dividends, your price per share
   will be the average of the daily high and low sale prices quoted on the
   NYSE Composite Transactions listing for the three-day period surrounding
   the dividend payment date.  If there is no trading of WICOR stock on the
   NYSE for a substantial period of time during the pricing period, then the
   price per share will be determined by WICOR on the basis of such market
   quotations as it considers appropriate.

   -  Timing and control:  Because the Administrator will arrange for the
   purchase of shares on behalf of the Plan, neither WICOR nor any
   participant in the Plan has the authority or power to control either the
   timing or pricing of shares purchased or the selection of the broker
   making the purchases.  Therefore, you will not be able to precisely time
   your purchases through the Plan, and will bear the market risk associated
   with fluctuations in the price of WICOR's stock.  That is, if you send in
   an initial or optional cash investment, it is possible that the market
   price of WICOR stock could go up or down before the broker purchases stock
   with your funds.  In addition, you will not earn interest on initial or
   optional cash investments for the period before the shares are purchased.

   Selling Shares through the Plan

   You can sell any number of shares held in your Plan account by notifying
   ChaseMellon Shareholder Services.  The Administrator will arrange for
   sales to be made at least weekly.  Sales may be made more frequently if
   volume dictates.  The sale price will be the weighted average price of all
   shares sold for Plan participants during that period.  You will receive
   the proceeds of the sale less a $15 sales transaction fee, a trading fee,
   and any required tax withholdings.  (See "Plan Service Fees" on page 3.)

   You can choose to sell your shares through a stockbroker of your choice,
   in which case you should request a certificate for your shares from
   ChaseMellon Shareholder Services.  (See "Issuance of Certificates" on
   page 8.)

   Please note that if your total holdings fall below one share, the
   Administrator will liquidate the fractional share, remit the proceeds to
   you, less any applicable fees and close your Plan account.

   -  Timing and control:  Because the Administrator will sell the shares on
   behalf of the Plan, neither WICOR nor any participant in the Plan has the
   authority or power to control the timing or pricing of shares sold or the
   selection of the broker making the sales.  Therefore, you will not be able
   to time precisely your sales through the Plan, and will bear the market
   risk associated with fluctuations in the price of WICOR's stock.  That is,
   if you send in a request to sell shares, it is possible that the market
   price of WICOR stock could go down or up before your shares are sold.

   Safekeeping of Your Stock Certificates and Book Entry

   Shares of WICOR stock that you buy under the Plan will be maintained in
   your Plan account for safekeeping in book entry form.  You will receive a
   periodic statement detailing the status of your holdings.  For more
   information, see "Tracking Your Investments" on page 8.  Any WICOR
   shareholder who becomes a Plan participant may use the Plan's
   "safekeeping" service to deposit his or her WICOR stock certificates at no
   cost.  Safekeeping is beneficial because you no longer bear the risk and
   cost associated with the loss, theft or destruction of stock certificates. 
   With safekeeping, you have the option of receiving cash dividends,
   reinvesting your dividends (provided that you reinvest the dividends on a
   minimum of ten shares) or taking advantage of the sale of shares feature
   of the Plan.  Certificates will be issued only upon written request to
   ChaseMellon Shareholder Services.  (See "Issuance of Certificates" on
   page 8.)

   To use the safekeeping service, send your certificates to ChaseMellon
   Shareholder Services by registered mail with written instructions to
   deposit them in safekeeping.  If you use registered mail, your
   certificates will be automatically covered by an Administrator blanket
   bond up to the first $100,000 of value.  Please do not endorse the
   certificates or complete the assignment section.

   Gifts or Transfers of Shares

   You can give or transfer WICOR shares to anyone you choose by:

        -    Making an initial $500 cash investment to establish an account
             in the recipient's name; or
        -    Submitting an optional cash investment on behalf of an existing
             participant in the Plan in an amount not less than $100 nor more
             than $10,000; or
        -    Transferring shares from your account to the recipient.

   You must transfer a whole number of shares unless you transfer your entire
   account.  You may transfer shares to new or existing shareholders. 
   ChaseMellon Shareholder Services will automatically place such new
   accounts in full dividend reinvestment status, providing the new account
   has a minimum of ten shares.  New participants, at their discretion, may
   elect another option.  If you participate in dividend reinvestment and
   your request to either transfer all of your shares or make a partial sale
   and transfer the balance of your shares is received between the ex-
   dividend and the dividend payment date, the processing of your request may
   be held until after your account is credited with reinvested dividends. 
   This hold period could be as long as four weeks.

   Upon requesting a gift or transfer, you must have your signature
   guaranteed by a financial institution participating in the Medallion
   Guarantee program.  The Medallion Guarantee program ensures that the
   individual signing the certificate is in fact the registered owner as it
   appears on the stock certificate or stock power.  You should contact your
   bank or broker for more information regarding the Medallion Guarantee
   program.

   If you need additional assistance, please call ChaseMellon Shareholder
   Services at (800) 621-9609.

   Issuance of Certificates

   You can withdraw all or some of the shares from your Plan account by
   notifying ChaseMellon Shareholder Services.

   Certificates will be issued for whole shares only.  In the event your
   request involves a fractional share, a check (less any applicable fees)
   for the value of the fractional share will be mailed to you.  You should
   receive your certificate within two to three weeks of mailing your
   request.

   Certificates will be issued in the name(s) in which the account is
   registered, unless otherwise instructed.  If the certificate is issued in
   a name other than your Plan account registration, the signature on the
   instructions or stock power must be guaranteed by a financial institution
   participating in the Medallion Guarantee program, as described above.

   Tracking Your Investments

   If you participate in dividend reinvestment, ChaseMellon Shareholder
   Services will mail you a quarterly statement showing all transactions
   (shares, amounts invested, purchase prices) for your account including
   year-to-date and other account information.  Supplemental statements or
   notices will be sent when you make an initial or optional cash investment
   or a deposit, transfer or withdrawal of shares.

   If you do not participate in dividend reinvestment, ChaseMellon
   Shareholder Services will mail you a statement or notice confirming any
   transactions you make.  If you continue to be enrolled in the Plan, but
   have no transactions, ChaseMellon Shareholder Services will mail you an
   annual statement reflecting your holdings.

   Please retain your statements to establish the cost basis of shares
   purchased under the Plan for income tax and other purposes.  A $20 flat
   fee per year will be charged for all prior year duplicate statement
   requests.

   You should notify ChaseMellon Shareholder Services promptly of any change
   in address since all notices, statements and reports will be mailed to
   your address of record.  You will not be permitted to sell or withdraw
   shares from the Plan for a period of 15 calendar days following a change
   in address.  This limitation on withdrawal or sale may be waived in
   individual cases by WICOR in its sole discretion.

   U.S. Federal Income Tax Information

   The following is a summary of the general U.S. Federal income tax
   consequences for individuals participating in the Plan.  This summary is
   not a comprehensive summary of all of the U.S. Federal income tax
   considerations that may be relevant to a participant in the Plan. 
   Therefore, you are urged to consult your tax advisor regarding the
   consequences of participation in the Plan (including, without limitation,
   state income tax consequences of participating in the Plan).

   -  Reinvested Dividends and Plan Expenses:  You will be taxed on cash
   dividends reinvested under the Plan even though you have not actually
   received them in cash.  You will receive an annual statement from the
   Administrator indicating the amount of reinvested dividends reported to
   the U.S. Internal Revenue Service as dividend income.  This statement will
   also report as taxable income any trading fees paid by WICOR on your
   behalf for purchases of shares.

   You should not be treated as receiving an additional taxable distribution
   relating to your pro rata share of those fees of the Administrator or
   other costs of administering the Plan which are paid by WICOR.  There is
   no assurance, however, that the Internal Revenue Service will concur with
   this position.  WICOR does not currently intend to seek formal advice from
   the Internal Revenue Service on this issue.

   -  Transfer of Shares:  You will not realize gain or loss for U.S. Federal
   income tax purposes upon the transfer of shares to the Plan or the
   withdrawal of whole shares from the Plan.  You will, however, generally
   realize gain or loss upon the sale of shares (including the receipt of
   cash for fractional shares) held in the Plan.

   -  Withholding:  Plan participants who are non-resident aliens or non-U.S.
   corporations, partnerships or other entities generally are subject to a
   withholding tax on dividends paid on shares held in the Plan.  The
   Administrator is required to withhold from dividends paid the appropriate
   amount required by U.S. Treasury regulations.  Any withholding tax may be
   determined by treaty between the U.S. and the country in which such
   participant resides.  In addition, certain domestic Plan participants may
   be subject to backup withholding.  The amount of any dividends, net of any
   applicable withholding tax, will be credited to your Plan account and
   either invested in additional WICOR stock or paid to you, depending upon
   your election under the Plan.

   Miscellaneous

   Available Information
   WICOR files annual, quarterly and special reports, proxy statements and
   other information with the Securities and Exchange Commission.  You may
   read and copy any reports, statements or other information WICOR files at
   the SEC's public reference rooms in Washington, D.C., New York, New York
   and Chicago, Illinois.  Please call the SEC at (800) SEC-0330 for further
   information on the public reference rooms.  WICOR's SEC filings are also
   available to the public from commercial document retrieval services, on
   the World-wide Web at "http://www.prnewswire.com," and at the website
   maintained by the SEC at "http://www.sec.gov."

   The SEC allows WICOR to "incorporate by reference" the information it
   files with the SEC, which means that WICOR can disclose important
   information to you by referring you to those documents.  The information
   incorporated by reference is considered to be part of this prospectus, and
   later information filed with the SEC will update and supersede this
   information.  The documents listed below and any future filings made with
   the SEC under Section 13(a), 13(c), 14, or 15(d) of the Securities
   Exchange Act of 1934 until the Plan is terminated comprise the
   incorporated documents:

   (a)  Annual Report on Form 10-K for the year ended December 31, 1996; and

   (b)  Quarterly Report on Form 10-Q for the quarter ended March 31, 1997.

   (c)  Registration Statement on Form 8-A under the Securities Exchange Act
        of 1934 with respect to WICOR's common stock, including any
        amendments or reports filed to update such registration statement.

   (d)  Registration Statement on Form 8-A under the Securities Exchange Act
        of 1934 with respect to WICOR's common stock purchase rights,
        including any amendments or reports filed to update such registration
        statement.

   Upon request WICOR will provide, without charge, a copy of any or all of
   the documents incorporated by reference in this document (other than
   exhibits to such documents, unless the exhibits are specifically
   incorporated by reference in such documents).  Requests for copies should
   be directed to WICOR Investor Relations, 626 East Wisconsin Avenue,
   Milwaukee, Wisconsin 53202 (Telephone:  (414) 291-7026 or (800) 236-3453).

   You should rely only on the information incorporated by reference or
   provided in this prospectus or in any prospectus supplement.  WICOR has
   not authorized anyone to provide you with different or additional
   information.  WICOR is not making an offer to sell stock in any state or
   country where the offer is not permitted.  You should not assume that the
   information in this prospectus or the prospectus supplement is accurate as
   of any date other than the date on the front of the document.

   Stock Splits, Stock Dividends and Other Distributions

   Your account will be adjusted to reflect the receipt of any stock received
   in a stock dividend, stock split or similar transaction.  In the event
   that stock rights issued by WICOR are redeemed, the funds received will be
   invested in additional shares of WICOR common stock or paid directly to
   you, depending on your election under the Plan.

   Voting of Proxies

   WICOR will mail you proxy materials including a proxy card representing
   both the shares for which you hold certificates and the shares, full and
   fractional, in your Plan account.  The proxy will be voted as indicated by
   you.  If you do not return the proxy card or if you return it unsigned,
   none of your shares will be voted.

   Responsibility of the Administrator and WICOR

   Neither WICOR nor the Administrator will be liable for any act they do in
   good faith or for any good faith omission to act.  This includes, without
   limitation, any claims for liability:

        -    for failure to terminate your account upon your death prior to
             receiving written notice of such death; or

        -    relating to purchases or sales prices reflected in your Plan
             account or the dates of purchases or sales of your Plan shares;
             or

        -    for any fluctuation in the market value after purchase or sale
             of shares.

   The payment of dividends is at the discretion of WICOR's Board of
   Directors and will depend upon future earnings, the financial condition of
   WICOR, regulatory limitations and other factors.  The Board may change the
   amount and timing of dividends at any time without notice.

   Neither WICOR nor the Administrator can assure you a profit or protect you
   against a loss on the shares you purchase under the Plan.

   Legal Matters
   Foley & Lardner, WICOR's outside counsel, has given its opinion regarding
   the validity of the WICOR stock covered by this prospectus.  Jere D.
   McGaffey, a partner of Foley & Lardner, is a director of WICOR.  As of
   April 30, 1997, certain attorneys at Foley & Lardner who participated in
   the preparation of this prospectus (including Mr. McGaffey) owned a total
   of 3,206 shares of WICOR stock.

   Plan Modification or Termination
   WICOR reserves the right to suspend, modify or terminate the Plan at any
   time.  You will receive notice of any suspension, material modification or
   termination of the Plan.  WICOR and the Administrator also reserve the
   right to change any administrative procedures of the Plan.

   Change of Eligibility; Termination
   WICOR reserves the right to deny, suspend or terminate participation by a
   shareholder who is using the Plan for purposes inconsistent with the
   intended purpose of the Plan.  In such event, ChaseMellon Shareholder
   Services will notify the participant in writing and will continue to
   safekeep the participant's shares but will no longer accept optional cash
   investments or reinvest dividends on those shares.  ChaseMellon
   Shareholder Services will issue a certificate to you upon written request.

   Foreign Participation
   If you live outside of the U.S., you should first determine if there are
   any laws or governmental regulations that would prohibit your
   participation in the Plan.  WICOR reserves the right to terminate
   participation of any shareholder if it deems it advisable under any
   foreign laws or regulations.

   Independent Public Accountants
   The financial statements and schedules incorporated by reference in this
   prospectus and elsewhere in the registration statement have been audited
   by Arthur Andersen LLP, independent public accountants, as indicated in
   their reports with respect thereto, and are included herein in reliance
   upon the authority of said firm as experts in giving said reports.

                                     PART II

                     INFORMATION NOT REQUIRED IN PROSPECTUS


   Item 14.  Other Expenses of Issuance and Distribution.

        The following table sets forth the estimated expenses to be borne by
   the Registrant in connection with the issuance and distribution of the
   securities being registered hereby.

    Securities and Exchange Commission            $10,607
    registration fee  . . . . . . . . . . . . .
    New York Stock Exchange listing fee . . . .    14,750
    Printing and engraving expenses . . . . . .    12,500
    Blue Sky fees and expenses  . . . . . . . .     2,000
    Transfer Agent and Registrar's fee  . . . .     1,000
    Accounting fees and expenses  . . . . . . .     1,000
    Legal fees and expenses . . . . . . . . . .    10,000
    Miscellaneous expenses  . . . . . . . . . .     3,143
                                                  -------
         Total  . . . . . . . . . . . . . . . .   $55,000
                                                  =======

   Item 15.  Indemnification of Directors and Officers.

        Pursuant to the provisions of the Wisconsin Business Corporation Law
   and the Registrant's By-Laws, directors and officers of the Registrant are
   entitled to mandatory indemnification from the Registrant against certain
   liabilities and expenses (i) to the extent such officers or directors are
   successful in the defense of a proceeding and (ii) in proceedings in which
   the director or officer is not successful in defense thereof, unless (in
   the latter case only) it is determined that the director or officer
   breached or failed to perform his or her duties to the Registrant and such
   breach or failure constituted:  (a) a willful failure to deal fairly with
   the Registrant or its shareholders in connection with a matter in which
   the director or officer had a material conflict of interest; (b) a
   violation of the criminal law unless the director or officer had
   reasonable cause to believe his or her conduct was lawful or had no
   reasonable cause to believe his or her conduct was unlawful; (c) a
   transaction from which the director or officer derived an improper
   personal profit; or (d) willful misconduct.  It should be noted that the
   Wisconsin Business Corporation Law specifically states that it is the
   public policy of Wisconsin to require or permit indemnification in
   connection with a proceeding involving securities regulation, as described
   therein, to the extent required or permitted as described above. 
   Additionally, under the Wisconsin Business Corporation Law, directors of
   the Registrant are not subject to personal liability to the Registrant,
   its shareholders or any person asserting rights on behalf thereof for
   certain breaches or failures to perform any duty resulting solely from
   their status as directors, except in circumstances paralleling those
   outlined in (a) through (d) above.

        Expenses for the defense of any action for which indemnification may
   be available may be advanced by the Registrant under certain
   circumstances.

        The indemnification provided by the Wisconsin Business Corporation
   Law and the Registrant's By-Laws is not exclusive of any other rights to
   which a director or officer of the Registrant may be entitled.

        The Registrant maintains a liability insurance policy for its
   directors and officers as permitted by Wisconsin law which may extend to,
   among other things, liability arising under the Securities Act of 1933, as
   amended.

   Item 16.  Exhibits.

        Exhibit
        Number                   Description of Document

        (4.1)     Restated Articles of Incorporation of WICOR, Inc., as
                  amended (incorporated by reference to Exhibit 3.1 to WICOR,
                  Inc.'s Annual Report on Form 10-K for the year ended
                  December 31, 1992).

        (4.2)     By-Laws of WICOR, Inc, as amended (incorporated by
                  reference to Exhibit 3.3 to WICOR, Inc.'s Annual Report on
                  Form 10-K for the year ended December 31, 1994).

        (4.3)     Rights Agreement, dated as of August 29, 1989, between
                  WICOR, Inc. and The Chase Manhattan Bank (f/k/a
                  Manufacturers Hanover Trust Company), as Rights Agent
                  (incorporated by reference to Exhibit 4.3 to WICOR, Inc.'s
                  Registration Statement on Form S-3, File No. 33-63565).

        (4.4)     Form of Enrollment Card for The WICOR, Inc. Direct Stock
                  Purchase and Dividend Reinvestment Plan.

        (5)       Opinion of Foley & Lardner.

        (23.1)    Consent of Foley & Lardner (included in Exhibit (5)).

        (23.2)    Consent of Arthur Andersen LLP

        (24)      Power of Attorney relating to subsequent amendments
                  (included on the signature page to this registration
                  statement).

   Item 17.  Undertakings.  

             (a)  The undersigned Registrant hereby undertakes:

                  (1)  To file during any period in which offers or sales are
                       being made, a post-effective amendment to this
                       registration statement to include any material
                       information with respect to the plan of distribution
                       not previously disclosed in the registration statement
                       or any material change to such information in the
                       information in the registration statement.

                  (2)  That, for the purpose of determining any liability
                       under the Securities Act of 1933, each such post-
                       effective amendment shall be deemed to be a new
                       registration statement relating to the securities
                       offered therein, and the offering of such securities
                       at the time shall be deemed to be the initial bona
                       fide offering thereof.

                  (3)  To remove from registration by means of a post-
                       effective amendment any of the securities being
                       registered which remain unsold at the termination of
                       the offering.

             (b)  The undersigned Registrant hereby undertakes that, for
                  purposes of determining any liability under the Securities
                  Act of 1933, each filing of the Registrant's annual report
                  pursuant to Section 13(a) or Section 15(d) of the
                  Securities Exchange Act of 1934 that is incorporated by
                  reference in the Registration Statement shall be deemed to
                  be a new Registration Statement relating to the securities
                  offered therein, and the offering of such securities at
                  that time shall be deemed to be the initial bona fide
                  offering thereof.

             (c)  Insofar as indemnification for liabilities arising under
                  the Securities Act of 1933 may be permitted to directors,
                  officers and controlling persons of the Registrant pursuant
                  to the foregoing provisions, or otherwise, the Registrant
                  has been advised that in the opinion of the Securities and
                  Exchange Commission such indemnification is against public
                  policy as expressed in the Act and is, therefore,
                  unenforceable.  In the event that a claim for
                  indemnification against such liabilities (other than the
                  payment by the Registrant of expenses incurred or paid by a
                  director, officer or controlling person of the Registrant
                  in the successful defense of any action, suit or
                  proceeding) is asserted by such director, officer or
                  controlling person in connection with the securities being
                  registered, the Registrant will, unless in the opinion of
                  its counsel the matter has been settled by controlling
                  precedent, submit to a court of appropriate jurisdiction
                  the question whether such indemnification by it is against
                  public policy as expressed in the Act and will be governed
                  by the final adjudication of such issue.

   

                                   SIGNATURES

        Pursuant to the requirements of the Securities Act of 1933, the
   Registrant certifies that it has reasonable grounds to believe that it
   meets all of the requirements for filing on Form S-3 and has duly caused
   this Registration Statement to be signed on its behalf by the undersigned,
   thereunto duly authorized, in the City of Milwaukee, and State of
   Wisconsin, on this 19th day of May, 1997.

                                 WICOR, INC.


                                 By:   /s/ George E. Wardeberg               
                                      George E. Wardeberg
                                      President and 
                                      Chief Executive Officer

        Pursuant to the requirements of the Securities Act of 1933, this
   Registration Statement has been signed below by the following persons in
   the capacities and on the dates indicated. 

        Each person whose signature appears below constitutes and appoints
   George E. Wardeberg and Joseph P. Wenzler, and each of them individually,
   his or her true and lawful attorney-in-fact and agent, with full power of
   substitution and resubstitution, for him or her and in his or her name,
   place and stead, in any and all capacities, to sign any and all amendments
   (including post-effective amendments) to this Registration Statement, and
   any additional registration statements that may be filed pursuant to
   Rule 462(b) under the Securities Act of 1933, as amended, and to file the
   same with all exhibits thereto, and other documents in connection
   therewith, with the Securities and Exchange Commission, granting unto said
   attorneys-in-fact and agents, and each of them, full power and authority
   to do and perform each and every act and thing requisite and necessary to
   be done in connection therewith, as fully to all intents and purposes as
   he or she might or could do in person, hereby ratifying and confirming all
   that said attorneys-in-fact and agents, or any of them, may lawfully do or
   cause to be done by virtue hereof.


                Signature                       Title               Date

         /s/ George E. Wardeberg       President, Chief         May 19, 1997
         George  E. Wardeberg          Executive Officer and
                                       Director (Principal
                                       Executive Officer)


         /c/ Joseph P. Wenzler         Vice President,          May 19, 1997
         Joseph P. Wenzler             Treasurer
                                       and Chief Financial 
                                       Officer (Principal
                                       Financial and
                                       Accounting Officer)


         /s/ Wendell F. Bueche                Director          May 19, 1997
         Wendell F. Bueche


         /s/ Willie D. Davis                  Director          May 19, 1997
         Willie D. Davis


         /s/ Jere D. McGaffey                 Director          May 19, 1997
         Jere D. McGaffey


         /s/ Daniel F. McKeithan, Jr.         Director          May 19, 1997
         Daniel F. McKeithan, Jr.


         /s/ Guy A. Osborn                    Director          May 19, 1997
         Guy A. Osborn


         /s/ Thomas F. Schrader               Director          May 19, 1997
         Thomas F. Schrader


         /s/ Stuart W. Tisdale                Director          May 19, 1997
         Stuart W. Tisdale


         /s/ Essie M. Whitelaw                Director          May 19, 1997
         Essie M. Whitelaw


         /s/ William B. Winter                Director          May 19, 1997
         William B. Winter

   

                                  EXHIBIT INDEX


   Exhibit
   Number    Document Description

   (4.1)     Restated Articles of Incorporation of WICOR, Inc, as amended
             (incorporated by reference to Exhibit 3.1 to WICOR, Inc.'s
             Annual Report on Form 10-K for the year ended
             December 31, 1992).

   (4.2)     By-Laws of WICOR, Inc., as amended (incorporated by reference to
             Exhibit 3.3 to WICOR, Inc.'s Annual Report on Form 10-K for the
             year ended December 31, 1994).

   (4.3)     Rights Agreement, dated as of August 29, 1989, between WICOR,
             Inc. and The Chase Manhattan Bank (f/k/a Manufacturers Hanover
             Trust Company), as Rights Agent (incorporated by reference to
             Exhibit 4.3 to WICOR, Inc.'s Registration Statement on Form S-3,
             File No. 33-63565).

   (4.4)     Form of Enrollment Card for The WICOR, Inc. Direct Stock
             Purchase and Dividend Reinvestment Plan.

   (5)       Opinion of Foley & Lardner.

   (23.1)    Consent of Foley & Lardner (included in Exhibit (5)).

   (23.2)    Consent of Arthur Andersen LLP

   (24)      Power of Attorney relating to subsequent amendments (included on
             the signature page to this registration statement).