<ARTICLE> 5
<LEGEND>
THE SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE CONDENSED
CONSOLIDATED FINANCIAL STATEMENTS OF NORTHLAND CRANBERRIES, INC. AS OF AND FOR
THE 3 MONTHS ENDED NOVEMBER 30, 1997 AND IS QUALIFIED IN ITS ENTIRETY BY
REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER> 1,000
       
                             
<PERIOD-TYPE>                   3-MOS
<FISCAL-YEAR-END>                          AUG-31-1997
<PERIOD-START>                             SEP-01-1997
<PERIOD-END>                               NOV-30-1997
<CASH>                                             311
<SECURITIES>                                     1,260
<RECEIVABLES>                                   10,607
<ALLOWANCES>                                         0
<INVENTORY>                                     38,790
<CURRENT-ASSETS>                                55,099
<PP&E>                                         164,413
<DEPRECIATION>                                  25,028
<TOTAL-ASSETS>                                 198,614
<CURRENT-LIABILITIES>                           17,661
<BONDS>                                         95,084
<PREFERRED-MANDATORY>                                0
<PREFERRED>                                          0
<COMMON>                                           138
<OTHER-SE>                                      67,893
<TOTAL-LIABILITY-AND-EQUITY>                   198,614
<SALES>                                         18,356
<TOTAL-REVENUES>                                18,431
<CGS>                                            9,008
<TOTAL-COSTS>                                    9,242
<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                               1,432
<INCOME-PRETAX>                                    181
<INCOME-TAX>                                        79
<INCOME-CONTINUING>                                102
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                       102
<EPS-PRIMARY>                                     0.01
<EPS-DILUTED>                                     0.01