EXHIBIT 10.28

                  SERIES B PREFERRED STOCK PLACEMENT AGREEMENT


          SERIES B PREFERRED STOCK PLACEMENT AGREEMENT ("Agreement") dated as of
the 27th day of October,  1998,  by and between  EFFECTIVE  MANAGEMENT  SYSTEMS,
INC., a Wisconsin  corporation (the "Company") and TAGLICH  BROTHERS,  D=AMADEO,
WAGNER & COMPANY, INCORPORATED ("Placement Agent").


                              W I T N E S S E T H :

         WHEREAS, in reliance upon the  representations,  warranties,  terms and
conditions  hereinafter set forth,  Placement Agent will use its best efforts to
privately  place a minimum of 700 and a maximum  of 2,750  shares of Series B 8%
convertible  redeemable  preferred  stock (the  "Series B  Preferred  Stock") at
$1,000 per share of Series B  Preferred  Stock  (the  "Purchase  Price")  for an
amount of $700,000 in aggregate  gross cash  proceeds  ("Minimum  Amount") and a
maximum of $2,750,000 in the aggregate  ("Maximum  Amount"),  with each share of
the Series B Preferred Stock being convertible into shares of common stock, $.01
par value per share (the "Common Stock"), of the Company at a price,  subject to
adjustment,  of $3.00 per share,  and the persons and entities so purchasing the
Series B Preferred  Stock from time to time and the number of shares of Series B
Preferred  Stock  being  so  purchased  being as  listed  on  Exhibit  A to this
Agreement   (such  persons  and  entities  being  referred  to  individually  as
"Purchaser" and collectively, as "Purchasers"); and

         WHEREAS,  the  shares of  Series B  Preferred  Stock  are being  issued
pursuant to the Company's Confidential Private Placement Memorandum and Exhibits
thereto dated October 22, 1998, as the same may be amended  and/or  supplemented
from time to time (collectively, the "Memorandum"); and

         WHEREAS,  on August 28, 1998, the Company sold 1,005 shares of Series A
8% Convertible  Redeemable  Preferred Stock (the "Series A Preferred Stock") for
an aggregate gross sales price of $1,005,000; and

         WHEREAS,  pursuant  to the  Memorandum,  the  holders  of the  Series A
Preferred  Stock may  purchase the Series B Preferred  Stock by tendering  their
shares of Series A Preferred  Stock to the Company,  with each share of Series A
Preferred Stock being valued at $1,000 per share (the "Exchange Offer"); and




         WHEREAS,  the shares of Series B Preferred  Stock are being  issued and
the Exchange Offer is occurring  pursuant to an exemption from the  registration
requirements of the Securities Act of 1933, as amended (the "1933 Act").

         NOW,  THEREFORE,  in  consideration  of the premises and the respective
promises hereinafter set forth, the Company and the Placement Agent hereby agree
as follows:


     1. Sale and Purchase of Series B Preferred Stock and Exchange Offer.

          (a) Subject to the terms and conditions of this Agreement, the Company
shall sell to the  Purchasers  a minimum of 700 and a maximum of 2,750 shares of
Series B  Preferred  Stock at the  Purchase  Price per  share  for an  aggregate
purchase  price of not less than the Minimum Amount nor greater than the Maximum
Amount,  respectively.  The form of the Series B Preferred  Stock is included in
the Memorandum.  The Company will execute each certificate of Series B Preferred
Stock.

          (b) The initial sale and purchase  described in Paragraph 1(a) of this
Agreement  shall  take  place at a closing  (the  "Closing")  at the  offices of
ROBINSON  SILVERMAN PEARCE ARONSOHN & BERMAN,  LLP, 1290 Avenue of the Americas,
New York,  New York  10104 or such  other  place as shall be  acceptable  to the
Company  and  Placement  Agent on such date or dates as  Placement  Agent  shall
advise the Company on two (2)  business  days notice or such  shorter  notice as
shall be  reasonably  acceptable  to the Company.  In no event shall the Initial
Closing (as defined below) occur unless the Minimum  Amount is sold.  Subsequent
sale and  purchase of Series B Preferred  Stock up to the Maximum  Amount  shall
take  place  at one or more  Closings  held on such  dates  as the  Company  and
Placement  Agent  shall  mutually  determine.  All  Closings  pursuant  to  this
Agreement  shall occur not later than  October 30,  1998  unless,  to the extent
permitted by the terms of the Series A Preferred Stock, such date is extended by
the Company and the  Placement  Agent to a date no later than November 29, 1998.
The initial  Closing  hereunder shall be referred to as "Initial  Closing",  the
final Closing  hereunder shall be referred to as "Final Closing" and the date of
the Final Closing shall be referred to as the "Final Closing Date".

          (c) As provided in the Memorandum, the Purchase Price for the Series B
Preferred Stock is $1,000 per share with a minimum purchase price of $20,000 per
subscriber.  As  provided  in the  Memorandum,  any holder of Series A Preferred
Stock may  subscribe  to purchase  Series B Preferred  Stock by tendering to the
Company all or a portion of the holder=s Series A Preferred Stock.

          (d) All defined terms used in this  Agreement  which are not otherwise
defined shall have the meanings ascribed to them in the Memorandum.




     2. Payment and Exchange Offer.  At each Closing,  the Company shall deliver
to Placement Agent, on behalf of the Purchasers,  the original executed Series B
Preferred Stock  certificates  being  purchased by the  Purchasers,  against its
receipt of payment  therefor  by  delivery  to the  Company of (i) the  original
Series A Preferred  Stock  certificates,  if any, duly endorsed for transfer and
subject to the Exchange Offer, and (ii) certified or bank checks drawn on a bank
located in the United States, or by Federal wire transfer,  in the amount of the
aggregate  cash purchase  price for the Series B Preferred  Stock being sold for
cash,  less the amount of fees payable to Placement  Agent pursuant to Paragraph
10(a) of this  Agreement.  All Series B Preferred  Stock being  purchased by the
Purchasers  shall  be  issued  in the  respective  names  of the  Purchasers  in
accordance with instructions  provided by Placement Agent not later than the day
of Closing.

     3.  Representations  and  Warranties  of the  Company.  The Company  hereby
represents and warrants to and covenants and agrees with the Placement Agent, as
of the date hereof and as of the date of each Closing, as follows:

          (a) The Company is a corporation  duly organized and validly  existing
under the laws of the State of Wisconsin  and is qualified  and in good standing
as a  foreign  corporation  in each  jurisdiction  in which  the  nature  of the
business conducted by the Company or the property owned or leased by the Company
requires such qualification, except where the failure to be so qualified has not
had or will  not have a  material  adverse  effect  on the  business,  financial
condition or results of operations of the Company or its subsidiaries,  taken as
a whole ("Material  Adverse  Effect").  The Company has no subsidiaries and does
not own any  equity  interest  and has not made  any  loans  or  advances  to or
guarantees of  indebtedness  to any person,  corporation,  partnership  or other
entity,  except for EMS-East,  Inc.,  Effective  Management Systems of Illinois,
Inc. and EMS-China, Ltd, which are wholly-owned  subsidiaries,  Total Management
Systems,  Inc., a 50% owned subsidiary  (collectively,  the  "Subsidiaries") and
EMS-Asia  Pacific,  Ltd., a 20% owned  corporation.  Each  Subsidiary is, to the
extent  applicable,  a corporation duly organized,  validly existing and in good
standing under the laws of the  jurisdiction  of its  incorporation  and, to the
extent  applicable,  each  Subsidiary  is  qualified  and in good  standing as a
foreign  corporation in each jurisdiction in which the nature of its business or
the property  owned or leased by the  Subsidiary  requires  such  qualification,
except  where  the  failure  to be so  qualified  has not had or will not have a
Material  Adverse Effect.  Except as disclosed in the Memorandum,  no Subsidiary
has any  subsidiary  and no  Subsidiary  owns any equity  interest  in any other
entity and no  Subsidiary  has made any loans or  advances to or  guarantees  of
indebtedness to any person, corporation,  partnership or other entity. Except as
indicated  in  this  Section  3(b),  the  Company  owns  all of the  issued  and
outstanding shares of common stock of each of the Subsidiaries free and clear of
any lien, claim, encumbrance,  pre-emptive rights or contractual rights of first
refusal.

          (b) The  authorized  capital of the  Company  consists  of  20,000,000
shares of Common Stock and 3,000,000  shares of preferred  stock, of which 7,000
shares  have been  designated  as Series A  Preferred  Stock and of which  5,000
shares have been designated as Series B Preferred  Stock. As of the date of this
Agreement, (i) 4,105,986 shares of Common Stock are 

                                      -3-



issued and outstanding, (ii) 12,625 shares of Common Stock are held in treasury,
(iii) 1,005 shares of Series A Preferred  Stock are issued and  outstanding  (no
other shares of preferred stock being issued and  outstanding  other than as may
be issued at any prior Closing pursuant to the  Memorandum),  and (iv) 1,530,192
shares  of Common  Stock  have been  reserved  for  issuance  upon  exercise  of
outstanding  debentures,  options,  warrants and other rights to acquire  Common
Stock and upon the exercise of options  granted  pursuant to the Company's stock
option plans and pursuant to other  agreements,  excluding  the shares of Common
Stock  (the  "Conversion  Shares")  issuable  upon  conversion  of the  Series B
Preferred  Stock and the  shares of Common  Stock  (the "PAW  Exercise  Shares")
issuable upon exercise of the Placement  Agent  Warrants (as defined  below) and
excluding  shares of Common Stock  reserved for issuance upon the  conversion of
the Series A Preferred Stock. Except as set forth in the Memorandum, the Company
is not a party to any  agreement  to issue,  nor has it  issued,  any  warrants,
options or rights or preferred stock, notes or other evidence of indebtedness or
other  securities,  instruments or agreements upon the exercise or conversion of
which or pursuant to the terms of which  additional  shares of capital  stock of
the Company may become  issuable.  No holder of any of the Company's  securities
has preemptive rights or contractual rights of first refusal.

          (c) The Company has the full right,  power and  authority  to execute,
deliver and perform  under this  Agreement,  the Series B Preferred  Stock,  the
Exchange Offer and the Placement  Agent  Warrants.  This Agreement has been duly
executed by the Company and, at each Closing,  the Series B Preferred  Stock and
the Placement  Agent  Warrants  being issued will have been duly executed by the
Company,  and this Agreement,  the Series B Preferred  Stock, the Exchange Offer
and the  Placement  Agent  Warrants and the  transactions  contemplated  by this
Agreement,  the Series B Preferred Stock, the Exchange Offer and Placement Agent
Warrants have been duly  authorized by all necessary  corporate  action and each
constitute, the legal, valid and binding obligations of the Company, enforceable
in accordance with their respective terms.

          (d) All of the issued and  outstanding  shares of Common  Stock of the
Company have been duly and validly  authorized and issued and are fully paid and
nonassessable  (except as otherwise  provided by Section  180.0622 (2)(b) of the
Wisconsin Business Corporation Law), with no personal liability attaching to the
holders thereof (except as otherwise  provided in Section 180.0622 (2)(b) of the
Wisconsin  Business  Corporation  Law), and such shares of Common Stock have not
been issued in violation of the preemptive  rights or rights of first refusal of
any holder of  securities  of the  Company.  All of the  issued and  outstanding
shares of Common  Stock of the  Company  have been  issued  pursuant to either a
current effective registration statement under the 1933 Act or an exemption from
the registration requirements of the 1933 Act and were issued in accordance with
all  applicable  Federal  and  state  securities  laws.  All of the  issued  and
outstanding shares of common stock of each Subsidiary have been duly and validly
authorized and issued and are fully paid and nonassessable  (except as otherwise
provided by Section 180.0622 (2)(b) of the Wisconsin Business  Corporation Law),
with no  personal  liability  attaching  to the  Company  (except  as  otherwise
provided by Section 180.0622 (2)(b) of the Wisconsin Business Corporation Law).

                                      -4-



                  (e) The  shares of Common  Stock  included  in the  Conversion
Shares and the PAW  Exercise  Shares have been validly  authorized  for issuance
and,  when  issued  pursuant  to this  Agreement  and the terms of the  Series B
Preferred Stock and the Placement  Agent  Warrants,  as the case may be, will be
duly and validly authorized and issued, fully paid and nonassessable  (except as
otherwise  provided  by  Section  180.0622  (2)(b)  of  the  Wisconsin  Business
Corporation Law) and free from preemptive rights or rights of first refusal held
by any person.

          (f) The following  financial  statements  of the Company  (hereinafter
collectively,  the  "Financial  Statements")  are included in the Memorandum (i)
consolidated  balance sheets as at November 30, 1997 and 1996, and  consolidated
statements  of  operations,  shareholders'  equity and cash flows for the fiscal
years ended  November 30, 1997 and 1996,  and the related notes  thereto,  which
have  been  audited  by  Ernst  &  Young  LLP,   independent   certified  public
accountants,  (ii) unaudited balance sheets as at February 28, May 31 and August
31, 1998,  and (iii)  unaudited  statements of operations and cash flows for the
fiscal  quarters  ended February 28, May 31 and August 31, 1998, and the related
notes  thereto,   which  have  been  prepared  by  the  Company.  The  Financial
Statements,  which are included in the Company's  Annual Report on Form 10-K for
the year ended November 30, 1997 ("Form 10-K"), were prepared in accordance with
generally accepted accounting  principles  consistently  applied and present and
reflect fairly the financial  position of the Company at the respective  balance
sheet dates and the results of its operations,  changes in stockholders'  equity
and cash flows for the periods  then  ended.  During the period of Ernst & Young
LLP=s  engagement as the Company's  independent  certified  public  accountants,
there has been no material  disagreements  between the  accounting  firm and the
Company  on  any  matters  of  accounting  principles  or  practices,  financial
statement  disclosure or auditing  scope or procedure  and no reportable  events
relating to the relationship between the Company and the accounting firm.

          (g) The Company has good and  marketable  title to all of its material
property and assets and,  except as set forth in the Memorandum or the Financial
Statements,  none of such  property  or assets of the  Company is subject to any
lien, mortgage,  pledge, encumbrance or other security interest, other than such
liens, mortgages, pledges, encumbrances or other security interests which in the
aggregate would not have a Material Adverse Effect.

          (h) Except as may be disclosed in the  Memorandum,  since November 30,
1997, there has not been any material adverse change in the financial  condition
or in the operations, or business of the Company or any of the Subsidiaries from
that shown in the Financial Statements or any damage or destruction, not covered
by insurance,  which materially affects the business,  property or assets of the
Company or any of the Subsidiaries.

          (i) Except as set forth in the Exhibits to the Memorandum, the Company
has not filed any Current  Reports on Form 8-K or other  reports  filed with the
Securities and Exchange Commission (the "SEC") subsequent to November 30, 1997.

                                      -5-



          (j) Neither the execution or delivery of this Agreement,  the Series B
Preferred  Stock  or the  Placement  Agent  Warrants  by  the  Company  nor  the
performance by the Company of the  transactions  contemplated by this Agreement,
the  Series  B  Preferred   Stock  or  the  Placement  Agent  Warrants  nor  the
consummation of the Exchange Offer: (i) requires the consent,  waiver, approval,
license or  authorization  of or filing with or notice to any person,  entity or
public  authority  (except any filings  required by Federal or state  securities
laws);  (ii) violates or  constitutes a default under or breach of any law, rule
or regulation applicable to the Company; or (iii) conflicts with or results in a
breach or termination  of any provision of, or  constitutes a default under,  or
will result in the creation of any lien,  charge or encumbrance  upon any of the
property  or assets of the  Company  with or without  the giving of notice,  the
passage of time or both,  pursuant  to (A) the  Company's  restated  articles of
incorporation or by-laws, (B) any mortgage, deed of trust, indenture, note, loan
agreement,  security agreement,  contract,  lease, license,  alliance agreement,
joint venture  agreement,  or other  agreement or instrument,  or (C) any order,
judgment,  decree,  statute,  regulation or any other restriction of any kind or
character  to which the  Company is a party or by which any of the assets of the
Company  may be bound,  except in any case set forth  above where the failure to
obtain such  consent or the like,  or such  violation or breach would not have a
Material Adverse Effect.

          (k) Except as set forth in the Memorandum, neither the Company nor any
of the Subsidiaries  (other than for inter-company debt) has any indebtedness to
any officer,  director,  5%  stockholder  or other  Affiliate (as defined in the
Rules and Regulations of the SEC under the 1933 Act) of the Company.

          (l) The Company and each of the Subsidiaries is in compliance with all
laws, rules and regulations of all Federal,  state and local government agencies
having  jurisdiction  over the Company and each of the Subsidiaries or affecting
the business,  assets or  properties of the Company or any of the  Subsidiaries,
except where the failure to comply has not and will not have a Material  Adverse
Effect. The Company and each of the Subsidiaries possess all licenses,  permits,
consents,  approvals and  agreements  which are required to be issued by any and
all applicable Federal,  state or local authorities  necessary for the operation
of their respective  business and/or in connection with their respective  assets
or  properties,  except  where the failure to possess  such  licenses,  permits,
consents,  approvals or agreements has not and will not have a Material  Adverse
Effect.

          (m)  Neither the  Company  nor any of the  Subsidiaries  is in default
under  any  note,  loan  agreement,  security  agreement,   mortgage,  contract,
franchise agreement,  distribution agreement,  lease, alliance agreement,  joint
venture agreement,  agreement,  license, permit, consent, approval or instrument
to which it is a party,  and no event has  occurred  which,  with or without the
lapse of time or  giving of  notice,  or both,  would  constitute  such  default
thereof by the Company or any of the Subsidiaries or would cause acceleration of
any  obligation  of the Company or any of the  Subsidiaries  or would  adversely
affect the business,  operations or financial condition of the Company or any of
the  Subsidiaries,  except where such default or event,  whether with or without
the  lapse of time or  giving of  notice,  or both,  has not and will not have a
Material Adverse Effect.  To the best of the knowledge of the Company and except
for the cases in which it would 

                                      -6-



not have a  Material  Adverse  Effect,  no party to any  note,  loan  agreement,
security  agreement,  mortgage,  contract,  franchise  agreement,   distribution
agreement,  lease,  alliance  agreement,  joint  venture  agreement,  agreement,
license, permit, consent, approval or instrument with or given to the Company or
any of the Subsidiaries is in default  thereunder and no event has occurred with
respect to such  party,  which,  with or without  the lapse of time or giving of
notice,  or both,  would  constitute  a  default  by such  party or would  cause
acceleration of any obligations of such party.

          (n) To the best of the Company's knowledge, except as set forth in the
Memorandum,  no  officer,  director  or 5%  stockholder  of the  Company  and no
Affiliate of any such person  either (i) holds any interest in any  corporation,
partnership,  business,  trust, sole proprietorship or any other entity which is
engaged in a business  substantially similar to that conducted by the Company or
any of the Subsidiaries  (other than a passive  immaterial  interest in a public
company  engaged in any such  business)  or (ii)  engages in  business  with the
Company or any of the Subsidiaries.






          (o)  Except as set  forth in the  Memorandum,  there  are no  material
(i.e.,  involving an asserted  liability  that  reasonably  could be expected to
result in a judgement in excess of four  hundred  thousand  dollars  ($400,000))
claims,   actions,   suits,   proceedings  or  labor   disputes,   inquiries  or
investigations  (whether or not  purportedly  on behalf of the Company or any of
the  Subsidiaries),  pending  or,  to  the  best  of  the  Company's  knowledge,
threatened,  against the Company or any of the Subsidiaries, at law or in equity
or by or before any Federal,  state,  county,  municipal  or other  governmental
department,  SEC, National Association of Securities Dealers Automated Quotation
System  ("NASDAQ"),  board,  bureau,  agency  or  instrumentality,  domestic  or
foreign,  whether legal or administrative or in arbitration or mediation, nor is
there any basis for any such action or proceeding.  Neither the Company,  any of
the Subsidiaries  nor any of their respective  assets are subject to, nor is the
Company or any of the Subsidiaries in default with respect to, any order,  writ,
injunction, judgment or decree that could have a Material Adverse Effect.

          (p) The  accounts  receivable  of the  Company  and  the  Subsidiaries
represent  receivables  generated  from the sale of goods  and  services  in the
ordinary  course  of  business.  The  Company  knows  of  no  material  disputes
concerning accounts receivable of the Company and the Subsidiaries not disclosed
in the Memorandum.

          (q) Except as set forth in the Memorandum, neither the Company nor any
of the  Subsidiaries  has  (i)  any  written  employment  contracts  and no oral
employment contracts not terminable at will by the Company or any Subsidiary, as
applicable, with any 5% percent shareholder,  officer or director of the Company
or any  Subsidiary,  as  applicable,  (ii)  any  consulting  agreement  or other
compensation  agreement with any 5% percent shareholder,  officer or director of
the Company or any Subsidiary, as applicable, or (iii) any agreement or contract
with any 5% percent  shareholder,  officer  or  director  of the  Company or any
Subsidiary, as applicable, that will result in the payment by the Company or any
Subsidiary,  as  applicable,  or the creation of any  commitment  or  obligation
(absolute or contingent),  of the Company or any 

                                      -7-



Subsidiary,   as  applicable,  to  pay  any  severance,   termination,   "golden
parachute", or similar payment to any present or former personnel of the Company
or any  Subsidiary,  as applicable,  following  termination  of  employment.  No
director or executive  officer of the Company or any Subsidiary,  as applicable,
has  advised the  Company  that he or she  intends to resign as director  and/or
executive  officer  of the  Company  or any  Subsidiary,  as  applicable,  or to
terminate  his or  her  employment  with  the  Company  or  the  Subsidiary,  as
applicable.

          (r) The accounts payable of the Company and the Subsidiaries represent
bona fide payables to third parties  incurred in the ordinary course of business
and represent bona fide debts for services  and/or goods provided to the Company
and the Subsidiaries.

          (s) Except as set forth in the Memorandum, neither the Company nor any
of the Subsidiaries is a party to a labor agreement with respect to any of their
respective  employees with any labor  organization,  union, group or association
and  there  are  no  employee   unions  (nor  any  similar   labor  or  employee
organizations).  There is no labor strike or labor stoppage or slowdown pending,
or, to the best knowledge of the Company,  threatened against the Company or any
of the Subsidiaries  nor has the Company or any of the Subsidiaries  experienced
in the last five (5) years any work  stoppage  or other  labor  difficulty.  The
Company  is in  compliance  with all  applicable  laws,  rules  and  regulations
regarding employment practices,  employee documentation,  terms or conditions of
employment and wage and hours and the Company is not engaged in any unfair labor
practices,  except  where  the  failure  to  comply  has not and will not have a
Material  Adverse  Effect.  There  are no  unfair  labor  practices  charges  or
complaints  against the Company or any of the  Subsidiaries  pending  before the
National Labor Relations Board or any other governmental agency.

          (t)  Except as  disclosed  in the  Memorandum,  there are no  employee
pension,  retirement  or other  benefit  plans,  maintained,  contributed  to or
required to be contributed to by the Company or any of the Subsidiaries covering
any  employee  or former  employee  of the  Company or any of the  Subsidiaries.
Neither the Company nor any of the  Subsidiaries  has any material  liability or
obligation  of any kind or nature,  whether  accrued or  contingent,  matured or
unmatured,  known or unknown,  under any  provision of the  Employee  Retirement
Income  Security  Act of 1974,  as amended  ("ERISA")  or any  provision  of the
Internal  Revenue  Code of 1986,  as amended,  specifically  relating to persons
subject to ERISA.

          (u) The Company and each of the Subsidiaries has timely filed with the
appropriate  taxing  authorities  all returns in respect of taxes required to be
filed  through  the date  hereof and each has timely paid all taxes that each is
required to pay or has established an adequate  reserve  therefor,  except where
the Company or the Subsidiary,  as applicable,  has timely filed for extensions.
There  are no  pending  or, to the best  knowledge  of the  Company,  threatened
audits, investigations or claims for or relating to any liability of the Company
or any of the Subsidiaries in respect of taxes.

                                      -8-



          (v) There are no finder's fees or brokerage  commissions  payable with
respect to the transactions  contemplated by this Agreement,  except as provided
in Paragraph 10 of this Agreement,  and the Company agrees to indemnify and hold
harmless  the  Placement  Agent  from  and  against  any and all  cost,  damage,
liability,  judgment  and expense  (including  reasonable  fees and  expenses of
counsel) arising out of or relating to claims for such fees or commissions.

          (w)  Except  as  set  forth  in the  Memorandum,  the  Company  is not
currently  and has  not  during  the  past  four  (4)  months  been  engaged  in
substantive  negotiations (as compared with informal  discussions)  with respect
to: (i) any merger or  consolidation  of the Company where the Company would not
be  the  surviving  entity;  or  (ii)  the  sale  of  the  Company,  any  of its
Subsidiaries  or any of their assets other than sales in the ordinary  course of
business.

          (x) The Company and each of the  Subsidiaries has the right to conduct
their respective  business in the manner in which their respective  business has
been heretofore conducted.  To the best knowledge of the Company, the conduct of
such businesses by the Company and each of the Subsidiaries  does not violate or
infringe upon the patent, copyright, trade secret or other proprietary rights of
any third party,  other than any such violation or  infringement  that would not
have  a  Material  Adverse  Effect,  and  neither  the  Company  nor  any of the
Subsidiaries  has  received  any  notice of any claim of any such  violation  or
infringement.

          (y)  The  Company  and  each  of the  Subsidiaries  are  currently  in
compliance in all respects with all  applicable  Environmental  Laws (as defined
below), including,  without limitation,  obtaining and maintaining in effect all
permits,  licenses,  consents and other  authorizations  required by  applicable
Environmental  Laws and the Company and each  Subsidiary  are each  currently in
compliance with all such permits,  licenses,  consents and other authorizations,
except where the failure to comply has not and will not have a Material  Adverse
Effect. Neither the Company nor any of its Subsidiaries has received notice from
any property  owner,  landlord,  tenant or  Governmental  Authority  (as defined
below) that  Hazardous  Wastes (as  defined  below) are being  improperly  used,
stored or disposed of at any property  currently or formerly  owned or leased by
the  Company  or any of its  Subsidiaries  or  that  any  soil or  ground  water
contamination has emanated from any such property. For purposes hereof, the term
"Environmental  Laws"  means,  collectively,   the  Comprehensive  Environmental
Response,  Compensation  and Liability  Act of 1980,  as amended,  the Superfund
Amendments  and  Reauthorization  Act of 1986,  the  Resource  Conservation  and
Recovery  Act,  the Toxic  Substances  Act,  as  amended,  the Clean Air Act, as
amended,  the Clean Water Act, as amended,  any other "Superfund" or "Superlien"
law or any other federal,  state or local statute,  law, ordinance,  code, rule,
regulation,  order or decree  regulating,  relating to, or imposing liability or
standards  of  conduct  concerning  any  hazardous,  toxic or  dangerous  waste,
substance or material,  as now or at any time hereafter in effect.  For purposes
hereof, the term  "Governmental  Authority" shall mean the Federal Government of
the United  States of America,  any state or any  political  subdivision  of the
Federal  Government  or  any  state,   including  but  not  limited  to  courts,
departments,   commissions,  boards,  bureaus,  agencies,  ministries  or  other
instrumentalities.  For purposes hereof,  the term "Hazardous  Waste" shall mean
any  regulated  quantity of hazardous  substances as listed by the United States
Environmental  Protection

                                      -9-



Agency ("EPA") and the list of toxic pollutants  designated by the United States
Congress and/or the EPA or defined by any other Federal, state or local statute,
law, ordinance, code, rule, regulation, order, or decree regulating, relating to
or imposing liability for standards of conduct  concerning any hazardous,  toxic
substance or material. 

          (z) The  information  contained in the  Financial  Statements  and the
Memorandum, taken together, does not contain any misstatement of a material fact
or  omit to  state a  material  fact  necessary  to  make  the  information  not
misleading.

          (aa)  Except  as set  forth in the  Memorandum,  the  Common  Stock is
currently  traded on the NASDAQ National Market System.  NASDAQ has advised that
as of May 31,  1998,  the Company  failed to satisfy the $4 million  minimum net
tangible  asset test  imposed by NASDAQ for  continued  listing on the  National
Market System and/or initial  listing on the SmallCap  Market.  The Company also
currently  fails  to  satisfy  the $5  million  market  value  of  public  float
requirement  imposed by NASDAQ.  A hearing was held by NASDAQ on  September  25,
1998 regarding the continued listing of the Common Stock. As of the date of this
Agreement, the Company has not received either oral or written confirmation from
NASDAQ  that the  Common  Stock has been  delisted.  In the even that the Common
Stock is  delisted,  the  Company  will use its best  efforts to have the Common
Stock traded on the OTC Bulletin Board System.

     4. Survival of  Representations  and  Warranties and  Indemnification.  The
representations  and  warranties  of the  Company set forth in Section 3 of this
Agreement  shall  survive the  execution  and delivery of the Series B Preferred
Stock.  The  indemnification  obligations  of the  Company  as set  forth in the
indemnification  rider annexed hereto as Exhibit B shall apply and be applicable
to,  among other  things,  all  representations  and  warranties  of the Company
contained herein.

     5.  Use of  Proceeds.  The net  proceeds  from  the  sale of the  Series  B
Preferred Stock will be used by the Company as disclosed in the Memorandum.

     6.  Unregistered   Securities.   Neither  the  Series  B  Preferred  Stock,
Conversion  Shares,  Placement  Agent Warrants nor PAW Exercise Shares have been
registered  under the 1933 Act, in reliance  upon the  applicability  of Section
3(b),  4(2),  4(6)  and/or  Regulation  D of the  1933  Act to the  transactions
contemplated hereby. The certificates  representing the Series B Preferred Stock
and Placement Agent Warrants will bear an investment legend and the certificates
representing the Conversion Shares and PAW Exercise Shares issued prior to their
respective registration under Section 3 of the Series B Preferred Stock Purchase
Agreement  (a copy of which is  annexed as an  exhibit  to the  Memorandum)  and
Section 7 below will also bear investment legends.

     7. Registration Rights and "Piggy-Back" Registration Rights.

          (a) As soon as possible  after the Final Closing Date, but in no event
later than  forty-five  (45) days after the Final  Closing Date  (regardless  of
whether the maximum number of shares of Series B Preferred Stock shall have been
sold),  the Company  shall,  at its sole cost and 

                                      -10-



expense,  file a  registration  statement on the  appropriate  form with the SEC
covering all of the PAW  Exercise  Shares and such  additional  shares of Common
Stock that may be issued pursuant to the  anti-dilution  rights contained in the
Placement   Agent  Warrants  and  as  set  forth  below  in  this  Section  7(a)
(collectively,  the "Registrable  Securities"),  time being of the essence.  The
Company will use its best efforts to have such registration  statement  declared
effective as soon as possible  after  filing,  and shall keep such  registration
statement  current and effective for at least three (3) years from the effective
date  thereof or until such earlier  date as all of the  Registrable  Securities
registered  pursuant  to such  registration  statement  shall  have  been  sold.
Notwithstanding  anything to the contrary contained herein, if such registration
statement shall not be filed with the SEC within  forty-five (45) days after the
Final Closing Date or the Registration Statement shall not be declared effective
within one hundred eighty (180) days after the Final Closing Date (regardless of
whether the maximum number of shares of Series B Preferred Stock shall have been
sold), then the exercise price for the Placement Agent Warrants shall be reduced
by the percentage resulting from multiplying 3% by the number of thirty (30) day
periods,  or any part thereof,  beyond said  forty-five  (45) day or one hundred
eighty (180) day period, as applicable, until the initial registration statement
described  herein  covering  the  Registrable  Securities  is filed or  declared
effective, as applicable. The maximum reduction pursuant to this provision shall
be eighteen (18%) percent.

          (b) In the event the Company effects any  registration  under the 1933
Act of any  Registrable  Securities  pursuant to  Paragraphs  7(a) above or 7(g)
below,  the Company shall  indemnify,  to the extent  permitted by law, and hold
harmless any registered holder whose Registrable Securities are included in such
registration  statement  (each,  a  "Seller"),  any  underwriter,  any  officer,
director, employee or agent of any Seller or underwriter, and each other person,
if any, who controls any Seller or underwriter  within the meaning of Section 15
of the 1933 Act, against any losses, claims,  damages or liabilities,  judgment,
fines,  penalties,  costs and expenses,  joint or several, or actions in respect
thereof  (collectively,  the  "Claims"),  to which each such  indemnified  party
becomes subject,  under the 1933 Act or otherwise,  insofar as such Claims arise
out of or are based upon any untrue statement or alleged untrue statement of any
material  fact  contained in the  registration  statement or  prospectus  or any
amendment or supplement  thereto or any document filed under a state  securities
or blue sky law (collectively,  the "Registration Documents") or insofar as such
Claims arise out of or are based upon the omission or alleged  omission to state
in any  Registration  Document a material fact required to be stated  therein or
necessary to make the statements made therein not misleading, and will reimburse
any such indemnified party for any legal or other expenses  reasonably  incurred
by such indemnified party in investigating or defending any such Claim; provided
that  the  Company  shall  not  be  liable  in any  such  case  to a  particular
indemnified  party to the extent such Claim is based upon an untrue statement or
alleged untrue statement of a material fact or omission or alleged omission of a
material  fact  made  in any  Registration  Document  in  reliance  upon  and in
conformity with written information  furnished to the Company by or on behalf of
such  indemnified  party  specifically  for  use  in  the  preparation  of  such
Registration Document.

                                      -11-



          (c) In connection with any registration  statement in which any Seller
is participating,  each Seller,  severally and not jointly, shall indemnify,  to
the  extent  permitted  by law,  and  hold  harmless  the  Company,  each of its
directors, each of its officers who have signed the registration statement, each
other person,  if any, who controls the Company within the meaning of Section 15
of the 1933 Act, each other Seller and each underwriter,  any officer, director,
employee or agent of any such other Seller or underwriter and each other person,
if any, who  controls  such other  Seller or  underwriter  within the meaning of
Section 15 of the 1933 Act  against  any  Claims to which each such  indemnified
party may become subject under the 1933 Act or otherwise, insofar as such Claims
(or actions in respect  thereof) are based upon any untrue  statement or alleged
untrue statement of any material fact contained in any Registration Document, or
insofar as any Claims are based upon the  omission or alleged  omission to state
in any  Registration  Document a material fact required to be stated  therein or
necessary to make the statements made therein not misleading, and will reimburse
any such indemnified party for any legal or other expenses  reasonably  incurred
by such  indemnified  party  in  investigating  or  defending  any  such  claim;
provided,  however,  that such indemnification or reimbursement shall be payable
only if, and to the extent  that,  any such Claim arises out of or is based upon
an untrue  statement or alleged untrue statement or omission or alleged omission
made in any  Registration  Document  in  reliance  upon and in  conformity  with
written information  furnished to the Company by the Seller specifically for use
in the preparation thereof.

          (d) Any person entitled to  indemnification  under  Paragraphs 7(b) or
7(c)  above  shall  notify  promptly  the  indemnifying  party in writing of the
commencement of any Claim if a claim for  indemnification  in respect thereof is
to be made against an  indemnifying  party under this  Paragraph  7(d),  but the
omission  of such  notice  shall not  relieve  the  indemnifying  party from any
liability  which it may  have to any  indemnified  party  otherwise  than  under
Paragraph  7(b) or 7(c)  above,  except to the extent  that such  failure  shall
materially  adversely affect any indemnifying party or its rights hereunder.  In
case any action is brought against the indemnified party and it shall notify the
indemnifying party of the commencement  thereof, the indemnifying party shall be
entitled to  participate  in, and, to the extent that it chooses,  to assume the
defense thereof with counsel  reasonably  satisfactory to the indemnified party;
and, after notice from the indemnifying  party to the indemnified  party that it
so chooses,  the  indemnifying  party shall not be liable for any legal or other
expenses  subsequently  incurred by the indemnified party in connection with the
defense thereof; provided,  however, that (i) if the indemnifying party fails to
take  reasonable  steps  necessary to defend  diligently the Claim within twenty
(20) days after receiving notice from the indemnified party that the indemnified
party  believes it has failed to do so; (ii) if the  indemnified  party who is a
defendant  in any  action  or  proceeding  which  is also  brought  against  the
indemnifying party reasonably shall have concluded that there are legal defenses
available to the indemnified  party which are not available to the  indemnifying
party;  or (iii) if  representation  of both  parties  by the  same  counsel  is
otherwise  inappropriate under applicable standards of professional conduct, the
indemnified  party shall have the right to assume or continue its own defense as
set forth above (but with no more than one firm of counsel  for all  indemnified
parties,  except to the extent any indemnified party or parties reasonably shall
have concluded that there are legal defenses  available to such party or parties
which  are not  available  to the other 

                                      -12-



indemnified  parties or to the extent  representation of all indemnified parties
by the same counsel is otherwise  inappropriate  under  applicable  standards of
professional  conduct)  and the  indemnifying  party  shall  be  liable  for any
reasonable  expenses  therefor;  provided,  that no indemnifying  party shall be
subject to any liability for any  settlement of a Claim made without its consent
(which  may  not be  unreasonably  withheld,  delayed  or  conditioned).  If the
indemnifying party assumes the defense of any Claim hereunder, such indemnifying
party shall not enter into any settlement without the consent of the indemnified
party if such settlement attributes liability to the indemnified party.

          (e) If for any reason the  indemnity  provided in  Paragraphs  7(b) or
7(c) above is unavailable,  or is insufficient to hold harmless,  an indemnified
party,  then the  indemnifying  party  shall  contribute  to the amount  paid or
payable by the indemnified  party as a result of any Claim in such proportion as
is appropriate  to reflect the relative  benefits  received by the  indemnifying
party  on the  one  hand  and  the  indemnified  party  on the  other  from  the
transactions  contemplated  by  this  Agreement.  If,  however,  the  allocation
provided in the  immediately  preceding  sentence is not permitted by applicable
law, then each indemnifying party shall contribute to the amount paid or payable
by such  indemnified  party in such  proportion as is appropriate to reflect not
only such  relative  benefits  but also the relative  fault of the  indemnifying
party  and  the  indemnified  party  as  well as any  other  relevant  equitable
considerations.  The relative  fault shall be  determined by reference to, among
other things,  whether the untrue or alleged untrue statement of a material fact
or the  omission  or  alleged  omission  to state a  material  fact  relates  to
information  supplied by the indemnifying  party or by the indemnified party and
the parties' relative intent,  knowledge,  access to information and opportunity
to correct or prevent such statement or omission.  The amount paid or payable in
respect  of any Claim  shall be deemed to  include  any legal or other  expenses
reasonably  incurred by such indemnified party in connection with  investigating
or defending any such Claim.  Notwithstanding  the foregoing,  no underwriter or
controlling person thereof, if any, shall be required to contribute,  in respect
of such  underwriter's  participation  as an  underwriter  in the offering,  any
amount in excess of the amount by which the total price at which the Registrable
Securities  underwritten by it and distributed to the public were offered to the
public  exceeds the amount of any damages which such  underwriter  has otherwise
been  required to pay by reason of such untrue or alleged  untrue  statement  or
omission or alleged omission.  No person guilty of fraudulent  misrepresentation
(within  the  meaning of Section  11(f) of the 1933 Act)  shall be  entitled  to
contribution   from  any  person   who  was  not   guilty  of  such   fraudulent
misrepresentation.  The obligation of any underwriters to contribute pursuant to
this  paragraph  (e)  shall  be  several  in  proportion  to  their   respective
underwriting commitments and not joint.

          (f) The  provisions of Paragraphs  7(b) through 7(e) of this Agreement
shall be in  addition to any other  rights to  indemnification  or  contribution
which any  indemnified  party may have  pursuant  to law or  contract  and shall
remain  operative and in full force and effect  regardless of any  investigation
made or omitted by or on behalf of any  indemnified  party and shall survive the
transfer of the Registrable Securities by any such party.

                                      -13-




          (g) The Sellers shall have certain  "piggy-back"  registration  rights
with respect to the Registrable Securities as hereinafter provided:

               A. If at any time after the Final  Closing  Date and prior to the
date that the Registered  Securities are registered  under the 1933 Act pursuant
to Section  7(a)  above,  the  Company  shall  file with the SEC a  registration
statement under the 1933 Act (other than a registration statement on Form S-4 or
Form S-8 or any successor thereof, or filed in connection with an exchange offer
or an offer of securities solely to the Company=s existing  shareholders or with
respect to securities  issuable upon conversion of the Series A Preferred Stock)
registering any shares of Common Stock, the Company shall give written notice to
each Seller thereof prior to such filing.

               B. Within  fifteen  (15) days after such notice from the Company,
each Seller shall give written  notice to the Company  whether or not the Seller
desires  to have all of the  Seller's  Registrable  Securities  included  in the
registration  statement.  If a Seller  fails to give  such  notice  within  such
period,  such  Seller  shall  not have the  right to have  Seller's  Registrable
Securities registered pursuant to such registration statement. If a Seller gives
such notice, then the Company shall include such Seller's Registrable Securities
in the registration statement,  at the Company's sole cost and expense,  subject
to the remaining  terms of this Paragraph  7(g);  provided,  however,  that each
Seller shall pay all  underwriting  discounts,  commissions,  and transfer taxes
relating to the sale of such Seller=s Registered Securities, as well as his, her
or its own counsel fees, if any, relating to the sale of the Seller=s Registered
Securities.

               C.  If the  registration  statement  relates  to an  underwritten
offering,  and the underwriter in its sole discretion shall determine in writing
that the total number of shares of Common Stock to be included in the  offering,
including  the  Registrable  Securities,  shall  exceed  the  amount  which  the
underwriter in its sole discretion deems to be appropriate for the offering, the
number of shares of the Registrable  Securities shall be reduced pro rata (based
on the number of Registered  Securities  requested to be included).  The Sellers
shall  enter  into  such  agreements  as  may  be  reasonably  required  by  the
underwriters.

               D. The holders of  Placement  Agent  Warrants  shall have two (2)
opportunities to have the Registrable Securities registered under this Paragraph
7(g).

               E.  Seller   shall   furnish  in  writing  to  the  Company  such
information  as the  Company  shall  reasonably  require  in  connection  with a
registration statement.

               F. The  Company  may,  at any  time  and in its sole  discretion,
decide not to proceed with the filing of a registration statement which may have
given rise to  "piggy-back"  rights  under this  Section 7(g) or may at any time
terminate  or suspend such  registration,  in which event each  Seller=s  rights
under this Section 7 as to the number of opportunities to "piggy-back"  shall be
reset.

                                      -14-



          (h) If and  whenever  the  Company is required  by the  provisions  of
Paragraph  7(a) to use its best efforts to register any  Registrable  Securities
under the 1933 Act, the Company shall,  as  expeditiously  as possible under the
circumstances and subject to the terms of this Section 7:





               A. Prepare and file with the SEC a  registration  statement  with
respect to such  Registrable  Securities  and use its best efforts to cause such
registration  statement to become effective as soon as possible after filing and
remain effective.

               B. Prepare and file with the SEC such  amendments and supplements
to such registration  statement and the prospectus used in connection  therewith
as may be necessary to keep such  registration  statement  current and effective
and to  comply  with  the  provisions  of the  1933  Act,  and  any  regulations
promulgated  thereunder,  with  respect  to  the  sale  or  disposition  of  all
Registrable  Securities covered by the registration statement required to effect
the  distribution  of the  securities,  but in no event  shall  the  Company  be
required  to do so for a period of more  than  three  (3)  years  following  the
effective date of the registration statement.

               C. Furnish to the Sellers  participating in the offering,  copies
(in  reasonable   quantities)  of  summary,   preliminary,   final,  amended  or
supplemented  prospectuses,  in conformity with the requirements of the 1933 Act
and any regulations  promulgated  thereunder,  and other documents as reasonably
may be required in order to facilitate the  disposition of the  securities,  but
only  while the  Company is  required  under the  provisions  hereof to keep the
registration statement current.

               D. Use its best  efforts to register  or qualify the  Registrable
Securities covered by such registration statement under such other securities or
blue  sky  laws  of such  jurisdictions  of the  United  States  as the  Sellers
participating in the offering shall reasonably request, and do any and all other
acts and things which may be reasonably  necessary to enable each  participating
Seller to  consummate  the  disposition  of the  Registrable  Securities in such
jurisdictions.

               E. Notify each Seller selling Registrable Securities, at any time
when a prospectus  relating to any such Registrable  Securities  covered by such
registration  statement is required to be  delivered  under the 1933 Act, of the
Company's  becoming  aware that the  prospectus  included  in such  registration
statement, as then in effect, includes an untrue statement of a material fact or
omits to state any material fact  required to be stated  therein or necessary to
make the  statements  therein not  misleading in the light of the  circumstances
then  existing,  and  promptly  prepare and furnish to each such Seller  selling
Registrable   Securities  a   reasonable   number  of  copies  of  a  prospectus
supplemented  or amended so that, as thereafter  delivered to the  purchasers of
such  Registrable  Securities,  such  prospectus  shall  not  include  an untrue
statement  of a material  fact or omit to state a material  fact  required to be
stated therein or necessary to make the statements therein not misleading in the
light of the circumstances then existing.

                                      -15-



               F.  As  soon  as  practicable  after  the  effective  date of the
registration statement, and in any event within eighteen (18) months thereafter,
make generally  available to Sellers  participating  in the offering an earnings
statement (which need not be audited)  covering a period of at least twelve (12)
consecutive  months  beginning  after  the  effective  date of the  registration
statement which earnings statement shall satisfy the provisions of Section 11(a)
of the 1933 Act, including, at the Company's option, Rule 158 thereunder. To the
extent that the Company files such  information  with the SEC in satisfaction of
the  foregoing,  the  Company  need not deliver  the above  referenced  earnings
statement to Sellers.

               G. Upon  request,  deliver  promptly  to counsel  of each  Seller
participating in the offering copies of all  correspondence  between the SEC and
the Company,  its counsel or auditors and all memoranda  relating to discussions
with the SEC or its staff with respect to the registration  statement and permit
each  such  Seller  to do such  investigation  at such  Seller's  sole  cost and
expense,  upon reasonable advance notice, with respect to information  contained
in or omitted from the registration  statement as it deems reasonably necessary.
Each  Seller  agrees  that  it  will  use  its  best  efforts  not to  interfere
unreasonably with the Company's  business when conducting any such investigation
and each  Seller  shall  keep any such  information  received  pursuant  to this
Paragraph 7(h)G confidential.

               H. Provide a transfer  agent located in the United States for all
such Registrable  Securities  covered by such  registration  statement not later
than the effective date of such registration statement.

               I. List the Registrable  Securities  covered by such registration
statement  on such  exchanges  and/or on the NASDAQ as the Common  Stock is then
currently listed upon.

               J. Pay all  Registration  Expenses (as defined below) incurred in
connection  with a registration of Registrable  Securities,  whether or not such
registration  statement shall become effective;  provided that each Seller shall
pay all  underwriting  discounts,  commissions and transfer taxes, and their own
counsel  fees,  if any,  relating to the sale or  disposition  of such  Seller's
Registrable  Securities  pursuant to a registration  statement.  As used herein,
"Registration  Expenses"  means any and all  reasonable  and customary  expenses
incident to performance of or compliance with the registration  rights set forth
herein,  including,  without  limitation,  (i)  all SEC and  stock  exchange  or
National Association of Securities Dealers,  Inc.  registration and filing fees,
(ii) all fees and expenses of complying  with state  securities or blue sky laws
(including  reasonable fees and disbursements of counsel for the underwriters in
connection with blue sky  qualifications  of the  Registrable  Securities but no
other  expenses  of the  underwriters  or their  counsel),  (iii) all  printing,
messenger and delivery expenses,  and (iv) the reasonable fees and disbursements
of counsel for the Company and the Company's independent public accountants.

          (i) The Company  acknowledges  that there is no adequate remedy at law
for failure by it to comply  with the  provisions  of this  Paragraph 7 and that
such failure  would not be  adequately  compensable  in damages,  and  therefore
agrees that its  agreements  contained in this  Paragraph 7 may be  specifically
enforced.  In the event that the  Company  shall fail to file 

                                      -16-



such registration statement when required pursuant to Paragraph 7(a) above or to
keep any  registration  statement  effective  as provided in this  Paragraph  or
otherwise  fails to comply with its obligations and agreements in this Paragraph
7, then, in addition to any other rights or remedies  Sellers may have at law or
in equity,  including without limitation,  the right of rescission,  the Company
shall  indemnify and hold harmless each holder of Placement  Agent Warrants from
and  against any and all manner or loss which they may incur as a result of such
failure. In addition,  the Company shall also reimburse such holders for any and
all  reasonable  legal  fees  and  expenses  incurred  by them  in  successfully
enforcing  their rights  pursuant to this Paragraph 7, regardless of whether any
litigation  was  commenced;  provided,  however,  that the Company  shall not be
liable for the fees and expenses of more than one law firm,  which firm shall be
designated by the Placement Agent.

     8. Conditions.  The following obligations of the Company shall be satisfied
or fulfilled on or prior to the date of each Closing, unless otherwise agreed to
in writing by the Placement Agent:

          (a) The Company shall have  delivered to the Placement  Agent,  at the
Initial  Closing,  (i) a  currently-dated  long-form good standing or comparable
certificate  or  telegram  from the  Secretary  of  State  or other  appropriate
authority where the Company and each U.S.- based  Subsidiary is incorporated and
each other  jurisdiction  in which the  Company and any of the  Subsidiaries  is
qualified  to do  business as a foreign  corporation;  (ii) the  certificate  of
incorporation  of the  Company  and each  Subsidiary,  as  currently  in effect,
certified by the Secretary of State or other appropriate  authority of the state
where the Company and each Subsidiary is incorporated; (iii) a certified copy of
the filed  Articles  of  Amendment  setting  forth the  designation,  preference
rights,  qualifications,  limitations or  restrictions of the Series B Preferred
Stock;  (iv) by-laws of the Company  certified by the  secretary of the Company;
and (v) certified resolutions of the Board of Directors of the Company approving
this  Agreement,  the  execution of the Series B Preferred  Stock,  the Exchange
Offer and the Placement Agent  Warrants,  the  registration of the  Registerable
Securities  and the other  transactions  contemplated  by the Series B Preferred
Stock.

          (b) There shall have occurred no material  adverse event affecting the
Company or the Subsidiaries or any of their  respective  businesses or assets or
the Company's  securities since the date of this Agreement which has had or will
have a Material Adverse Effect.

          (c)  No  litigation  or  administrative  proceeding  shall  have  been
threatened or commenced against the Company or any of the Subsidiaries which (i)
seeks to enjoin or  otherwise  prohibit  or  restrict  the  consummation  of the
transactions  contemplated  by this  Agreement or (ii) if adversely  determined,
would have a Material  Adverse  Effect or have a material  adverse effect on the
Company's securities.

          (d)  The  Company  shall  have  delivered  to the  Placement  Agent  a
certificate of its principal  executive and financial officers as to the matters
set forth in Paragraphs  8(a),  (b) and (c) of this Agreement and to the further
effect that (i) neither the  Company nor any  Subsidiary  is in default,  in any
respect, under any note, loan agreement,  security agreement,  mortgage, deed of
trust, indenture,  contract,  alliance agreement,  lease, license, joint venture
agreement,  agreement

                                      -17-



or other instrument to which it is a party, except as disclosed in the Financial
Statements or the  Memorandum and except where such default has not and will not
have  a  Material  Adverse  Effect;  (ii)  the  Company's   representations  and
warranties  contained  in this  Agreement  are true and correct in all  material
respects  on such date with the same  force and  effect as if made on such date;
(iii) there has been no amendment or changes to the  Company's or  Subsidiaries=
charter or by-laws or authorizing  resolutions from those delivered  pursuant to
Paragraph 8(a) of this Agreement;  and (iv) no event has occurred which, with or
without  the lapse of time or giving of  notice,  or both,  would  constitute  a
material  breach or default  thereof by the Company or any  Subsidiary  or would
cause acceleration of any material  obligation of the Company or any Subsidiary,
or could materially and adversely  affect the business,  operations or financial
condition of the Company.

          (e) The  Placement  Agent shall have  received  the opinion of Foley &
Lardner,  counsel  for the  Company,  dated as of the  closing  date in form and
substance reasonably satisfactory to the Placement Agent and its counsel.

          (f) The Company  shall have prepared and filed or delivered to counsel
for filing with the SEC and any states in which such filing is required,  a Form
D relating to the sale of the Series B Preferred  Stock and such other documents
and certificates as are required.

          (g)  Subscriptions  for at  least  the  Minimum  Amount  of  Series  B
Preferred Stock shall have been accepted by the Company.

          (h) In addition to the right of the Placement  Agent to terminate this
Agreement and not consummate the transactions  contemplated by this Agreement as
a result of the failure of the Company to comply with any of its obligations set
forth in this Agreement, this Agreement may be terminated by the Placement Agent
by written notice to the Company at any time prior to the Initial Closing if, in
the Placement Agent's sole judgment,  (i) the Company and/or  Subsidiaries shall
have sustained a loss that is material to the Company or its Subsidiaries, taken
as a whole,  whether  or not  insured,  by  reason of fire,  earthquake,  flood,
accident or other  calamity,  or from any labor  dispute or court or  government
action,  order or decree;  (ii) trading in  securities on any exchange or system
shall have been  suspended  or limited  either  generally or  specifically  with
respect to the Common Stock; (iii) material governmental  restrictions have been
imposed on trading in securities  generally or specifically  with respect to the
Common  Stock  (not in force and effect on the date of this  Agreement);  (iv) a
banking  moratorium  shall  have been  declared  by  Federal  or New York  State
authorities;  (v) an  outbreak  of  major  international  hostilities  or  other
national or international calamity shall have occurred; (vi) the Congress of the
United  States or any state  legislative  body  shall  have  passed or taken any
action or measure,  or such bodies or any governmental body or any authoritative
accounting institute, or board, or any governmental executive shall have adopted
any orders, rules or regulations,  which the Placement Agent reasonably believes
is likely to have a material adverse effect on the business, financial condition
or financial  statements of the Company or the market for the Series B Preferred
Stock;  (vii) the Common  Stock  shall have been  delisted  from  NASDAQ and the
Company  has  failed to use its best  efforts  to cause the  Common  Stock to be
traded  over the  bulletin  board;  or (viii)  there  shall  have  

                                      -18-



been, in the Placement  Agent's  judgment,  a material  decline in the Dow Jones
Industrial  Index or the market price of the Common Stock at any time subsequent
to the date of this Agreement.

     9. Covenants of the Company. The Company agrees at all times as long as the
Series B Preferred  Stock and the Placement  Agent  Warrants may be converted or
exercised,  to keep reserved from the authorized and unissued Common Stock, such
number of shares of Common  Stock as may be,  from time to time,  issuable  upon
conversion of the Series B Preferred  Stock and exercise of the Placement  Agent
Warrants.

     10. Fees.

          (a)  Upon  the  receipt  by the  Company  of  the  payments  from  the
Purchasers,  the Company shall pay to the  Placement  Agent a fee equal to 8% of
the  aggregate  gross  cash  proceeds  from the  Series B  Preferred  Stock sold
pursuant  to this  Agreement,  a portion  of which may be paid by the  Placement
Agent to other registered  broker-dealers;  provided,  however, that the Company
shall  have  no  obligation  with  respect  to  payments  that  may be due  such
broker-dealers.  Such  amount may be deducted  by the  Placement  Agent from the
payment  being made to the Company  pursuant to  Paragraph 2 of this  Agreement.
Notwithstanding  the  foregoing,  no fee or  commission  shall be payable to the
Placement Agent as a result of the sale of shares of Series B Preferred Stock in
the Exchange Offer.  In addition,  the Company shall issue at the Final Closing,
five (5) year  warrants to purchase an amount of Common Stock at $3.60 per share
equal to 10% times the gross cash  proceeds  received by the Company  divided by
the Conversion Price, subject to adjustment (the "Placement Agent Warrants"),  a
portion of which may be  allotted  by the  Placement  Agent to other  registered
broker-dealers;  provided,  however,  that the Company  shall have no obligation
with  respect  to the  allocation  of the  Placement  Agents  Warrants  to  such
broker-dealers. The exercise price of the Placement Agent Warrants will be equal
to 120% of the Conversion  Price.  The persons in whose name the Placement Agent
Warrants  are  issued  shall all be  "accredited  investors"  as  defined in the
regulations  promulgated  under the 1933 Act and such persons shall acquire such
warrants  for  investment  purposes  only  and  not  with  a  view  towards  the
redistribution  thereof.  The Company shall reimburse the Placement Agent for up
to $5,000 of its reasonable  costs and expenses,  including the reasonable  fees
and expenses of counsel to the Placement Agent, if and when a closing occurs.

          (b) The Company  shall pay any fees  required in  connection  with the
qualification  of the sale of the  Series B  Preferred  Stock  under  the  state
securities  or blue sky laws of any state which the Placement  Agent  reasonably
deems necessary and any other out-of-pocket  expenses incurred by the Company in
connection with the transaction contemplated by this Agreement.

          (c) All payments in connection with the sale of the Series B Preferred
Stock shall be made pursuant to the terms and conditions of the escrow agreement
dated as of August 17, 1998 between  Placement Agent and American Stock Transfer
&  Trust  Company,  an  executed  copy  of  which  has  been  delivered  to  and
acknowledged by the Company.

                                      -19-



     11. Notices. All notices provided for in this Agreement shall be in writing
signed by the party  giving such notice,  and  delivered  personally  or sent by
overnight  courier or messenger against receipt thereof or sent by registered or
certified  mail,  return receipt  requested,  or by facsimile  transmission,  if
confirmed by mail as provided in this  Paragraph 11.  Notices shall be deemed to
have been received on the date of personal  delivery or facsimile or, if sent by
certified or registered mail,  return receipt  requested,  shall be deemed to be
delivered on the third business day after the date of mailing.  Notices shall be
sent to the following addresses:

                To the Company:

                                    EFFECTIVE MANAGEMENT SYSTEMS, INC.
                                    12000 West Park Place
                                    Milwaukee, WI 53224
                                    Telecopier: (414) 359-9011
                                    Attention: Michael D. Dunham
                                               Jeffrey J. Fossum

                With a copy to:

                                    FOLEY & LARDNER
                                    777 East Wisconsin Avenue
                                    Milwaukee, WI 53202-5367
                                    Telecopier: (414) 297-4900
                                    Attention: Jay O. Rothman, Esq.

                To Placement Agent:

                                    TAGLICH BROTHERS, D'AMADEO, WAGNER
                                        & COMPANY, INCORPORATED
                                    100 Wall Street
                                    New York, NY 10005
                                    Telecopier: (212) 509-6587
                                    Attention:  Mr. Michael N. Taglich

                With a copy to:

                                    ROBINSON SILVERMAN PEARCE ARONSOHN
                                        & BERMAN LLP
                                    1290 Avenue of the Americas
                                    New York, New York 10104
                                    Telecopier:  (212) 541-4630
                                    Attention:   Robert G. Leonard, Esq.

                                      -20-



or to such other address as any party shall  designate in the manner provided in
this Paragraph 11.

         12.      Miscellaneous.

          (a) This  Agreement  constitutes  the  entire  agreement  between  the
parties relating to the subject matter hereof,  superseding any and all prior or
contemporaneous  oral and prior  written  agreements  and  understandings.  This
Agreement may not be modified or amended nor may any right be waived except by a
writing  which  expressly  refers  to  this  Agreement,  states  that  it  is  a
modification, amendment or waiver and is signed by all parties with respect to a
modification  or  amendment  or the party  granting the waiver with respect to a
waiver.  No course of  conduct  or dealing  and no trade  custom or usage  shall
modify any provisions of this Agreement.

          (b) This  Agreement  shall be governed by and  construed in accordance
with the laws of the State of New York  applicable  to contracts  made and to be
performed  entirely  within  such  state.  Each  party  hereby  consents  to the
exclusive  jurisdiction  of the  Federal and State  Courts  situated in New York
County, New York in connection with any action arising out of or based upon this
Agreement and the transaction contemplated by this Agreement.

          (c) This  Agreement  shall be binding upon and inure to the benefit of
the parties hereto, and their respective  personal  representatives,  successors
and permitted assigns.

          (d) In the event that any  provision of this  Agreement  becomes or is
declared by a court of competent  jurisdiction to be illegal,  unenforceable  or
void,  this  Agreement  shall  continue  in full force and effect  without  said
provision.

          (e) Each party shall, without payment of any additional  consideration
by any other party,  at any time on or after the date of any Closings  take such
further action and execute such other and further  documents and  instruments as
the other  party may  request  in order to  provide  the  other  party  with the
benefits of this Agreement.

          (f)  The  captions  and  headings  contained  herein  are  solely  for
convenience and reference and do not constitute a part of this Agreement.

          (g) All  references  to any  gender  shall be  deemed to  include  the
masculine,  feminine or neuter gender, the singular shall include the plural and
the plural shall include the singular.

          (h) This Agreement may be executed in two or more  counterparts,  each
of which shall be deemed an original but all of which together shall  constitute
one and the same document.

                                      -21-





         IN WITNESS WHEREOF,  the parties have executed this Agreement as of the
date and year first aforesaid.



EFFECTIVE MANAGEMENT                    TAGLICH BROTHERS, D'AMADEO, WAGNER
SYSTEMS, INC.                                & COMPANY, INCORPORATED



By:_______________________________  By:_______________________________________
      Name:                                 Name:    Richard Oh
      Title:                                         Title:   Vice President







                                    EXHIBIT A

          Names, Addresses and
            Social Security or                            Number of
         Employer Identification                          Shares of
           Numbers of Purchasers                       Series B Preferred Stock







                                    EXHIBIT B

                              Indemnification Rider


     (a) Effective Management Systems,  Inc. (the "Company") shall indemnify and
hold harmless: (I) TAGLICH BROTHERS,  D=AMADEO,  WAGNER & COMPANY,  INCORPORATED
(the  "Placement  Agent"),  (II)  each  person  and  entity  that  directly,  or
indirectly though one or more  intermediaries,  controls or is controlled by, or
is under common control with, the Placement  Agent (each, an  "Affiliate"),  and
(III) the Placement Agent's and each Affiliate's respective officers, directors,
affiliates,   shareholders,  agents  and  employees  (collectively,  the  "Other
Parties"  and  individually  "Other  Party")  from and against any loss,  claim,
penalty,  fine, judgment,  damage or liability,  joint or several of any sort of
kind,  and any action in respect  thereof,  to which the  Placement  Agent,  any
Affiliate or any Other Party may become  subject,  under the  Securities  Act of
1933, as amended ("1933 Act"),  the Securities  Exchange Act of 1934, as amended
("1934 Act"), any state law or otherwise,  insofar as such loss, claim, penalty,
fine, judgment,  damage, liability or action relates to or arises out of (i) any
alleged  untrue  statement of a material fact  contained in any  information  or
documents issued or supplied by the Company regarding the sale of its securities
as contemplated by the Series B Preferred Stock Placement  Agreement between the
Company and the Placement  Agent (the PSP  Agreement) to which this Exhibit B is
annexed,  including the Company's  Confidential Private Placement Memorandum and
all exhibits thereto (collectively,  the "Offering Information"), or the alleged
omission to state a material fact necessary to make the statements  therein,  in
the light of the circumstances under which they were made, not misleading,  (ii)
any  transaction  contemplated  by the PSP  Agreement or the  engagement  of the
Placement  Agent pursuant to, and the  performance by the Placement Agent of the
services contemplated by, the PSP Agreement,  (iii) any breach by the Company of
the  representations,   warranties  or  covenants  contained  in  the:  (1)  PSP
Agreement; (2) certificate of designation or other document filed by the Company
with the appropriate  authorities in the state of its  incorporation  which sets
forth  the  rights,  qualifications,   preferences,   designations,  powers  and
restrictions  of the securities to be sold as contemplated by the PSP Agreement;
and/or (3)  preferred  stock  purchase  agreement to be entered into between the
Company and each investor  acquiring the  securities  being  offered;  and shall
reimburse the Placement  Agent, any Affiliate and each Other Party for any legal
or other  expenses  reasonably  incurred by the Placement  Agent,  any Affiliate
and/or such Other Party in connection with  investigating  or defending any such
loss, claim, penalty,  fine, judgment,  damage,  liability or action;  provided,
however, that the Company will not be liable in any such case to the extent that
any such loss,  claim,  penalty,  fine,  judgment,  damage,  liability or action
relates to or arises out of any alleged  untrue  statement  or alleged  omission
contained  therein  relating to the Placement Agent, any Affiliate or such Other
Party or that was made in  reliance  upon  and in  conformity  with  information
furnished to the Company in writing by the  Placement  Agent,  any  Affiliate or
such Other Party, in any such case expressly for use in the Offering Information
or,  provided,  further,  that the Company  will not be liable under clause (ii)
above for any loss, claim, penalty, fine, judgment,  damage, liability or action
(or expenses relating thereto) that are finally judicially determined by a court
of competent jurisdiction to have resulted from: (A) the bad faith,  negligence,
or willful misconduct of the Placement Agent; or (B) the breach by the Placement
Agent of any  agreement  contained  in the PSP  Agreement  that results from the
negligence or willful misconduct of the 




Placement Agent. The foregoing indemnity is in addition to any liability,  which
the Company may otherwise have to the Placement  Agent, any Affiliate and/or any
Other Party. In the event the Placement  Agent, any Affiliate or any Other Party
is requested  or required to appear as a witness in any action  brought by or on
behalf of or against the Company or any  participant  in a  transaction  covered
hereby in which the  Placement  Agent,  any Affiliate or such Other Party is not
named as a defendant,  the Company  agrees to  reimburse  the  Placement  Agent,
Affiliate  and/or  such Other  Party for all out of pocket  expenses  reasonably
incurred by it in connection with such party's appearing and preparing to appear
as  a  witness,   including,   without   limitation  the  reasonable   fees  and
disbursements of its legal counsel.

     (b) The Placement  Agent shall  indemnify and hold harmless the Company and
its  officers,  directors,  affiliates,  agents and employees and any person who
controls the Company within the meaning of the 1933 Act or the 1934 Act from and
against any loss, claim, penalty, fine, judgment, damage or liability,  joint or
several,  or any action in respect thereof, to which the Company or any officer,
director, affiliates, agents, employee or person who controls the Company or any
of them may become  subject  under the 1933 Act,  the 1934 Act, any state law or
otherwise,  insofar  as such  loss,  claim,  penalty,  fine,  judgment,  damage,
liability or action relates to or arises out of (i) the bad faith, negligence or
willful  misconduct of the Placement  Agent, any Affiliate or Other Party or the
breach by the Placement  Agent of any  agreement  contained in the PSP Agreement
that results from the negligence or willful  misconduct of the Placement  Agent;
or (ii) any alleged  untrue  statement  of a material  fact that  relates to the
Placement  Agent,  any  Affiliate  or  Other  Party  contained  in the  Offering
Information  or that  was  made in  reliance  upon  and in  conformity  with the
information  furnished  to the Company in writing by the  Placement  Agent,  any
Affiliate  or Other  Party,  in any such case  expressly  for use therein or the
omission or alleged  omission to state  therein a material  fact that relates to
the Placement  Agent, any Affiliates or Other Party or that was made in reliance
upon and in conformity with  information  furnished to the Company in writing by
the Placement  Agent,  any Affiliate or Other Party,  in any such case expressly
for use in the written  Offering  Information  necessary to make the  statements
therein,  in the  light of the  circumstances  under  which  they  were made not
misleading,  and the Placement  Agent shall  reimburse the Company and each such
party for any legal or other  expenses  reasonably  incurred by the Company,  or
such  indemnified  party in connection with  investigating or defending any such
loss, claim,  penalty,  fine,  judgment,  damage,  liability or action. The only
information  provided to the Company by the  Placement  Agent,  any Affiliate or
Other  Party is the  Placement  Agent=s  name.  The  foregoing  indemnity  is in
addition to any liability,  which the Placement  Agent may otherwise have to the
Company, or such indemnified party.

     (c) Promptly after receipt by an indemnified  party under this Exhibit B of
notice of any claim or the commencement of any action,  such  indemnified  party
shall,  if a claim in respect  thereof is to be made  against  any  indemnifying
party under this  Exhibit B, notify  such  indemnifying  party in writing of the
claim or the commencement of that action provided that the failure to notify the
indemnifying  party will not relieve it from any liability  which it may have to
an indemnified  party  otherwise than under this Exhibit B. If any such claim or
action  is  brought  against  any  indemnified  party,  and it shall  notify  an
indemnifying  party  thereof,  the  indemnifying  party  shall  be  entitled  to
participate therein,  and, to the extent that it wishes,  jointly with any other
similarly notified party,




to assume the defense  thereof,  with  counsel  reasonably  satisfactory  to the
indemnified  party (which shall not,  except with the consent of the indemnified
party,  be  counsel  to  the  indemnifying  party,  which  consent  may  not  be
unreasonably  withheld).  After  notice  from  the  indemnifying  party  to  the
indemnified party of its election to assume the defense of such claim or action,
the indemnifying  party shall not be liable to the indemnified  party under this
Exhibit  B for  any  legal  or  other  expenses  subsequently  incurred  by  the
indemnified  party in connection  with the defense thereof other than reasonable
out-of-pocket  costs of investigation  incurred prior to the indemnifying  party
assuming the defense thereof. With respect to any such claim or action for which
the  indemnifying  party does not assume the defense  thereof,  the indemnifying
party shall not be  obligated  to pay the  reasonable  fees and expenses of more
than one counsel for the indemnified party or parties.

     (d) If the  indemnification  provided  for in this  Exhibit B shall for any
reason be  unavailable  to an  indemnified  party under  subsections  (a) or (b)
herein in  respect  of any  loss,  claim,  penalty,  fine,  judgment,  damage or
liability,  or any action in respect  thereof,  referred  to  therein,  then the
indemnifying  party  shall,  in lieu of  indemnifying  such  indemnified  party,
contribute to the amount paid or payable by such  indemnified  party as a result
of such loss, claim, penalty, fine, judgment,  damage or liability, or action in
respect  thereof,  (i) in such proportion as shall be appropriate to reflect the
relative  benefits  received  by the  Company on the one hand and the  Placement
Agent on the other from the private  placement of the  securities by the Company
pursuant to the  Offering  Information,  or (ii) if the  allocation  provided by
clause (i) above is not  permitted by applicable  law, in such  proportion as is
appropriate to reflect not only the relative  benefits referred to in clause (i)
above  but  also  the  relative  fault  of the  Company  on the one hand and the
Placement  Agent on the other with respect to the statements or omissions  which
resulted in such loss, claim, penalty, fine, judgment,  damage, or liability, or
action  in  respect   thereof,   as  well  as  any  other   relevant   equitable
considerations.  The relative  benefits  received by the Company on the one hand
and the  Placement  Agent on the other with respect to the private  placement of
the  securities  shall be deemed to be in the same  proportion  as the total net
proceeds  received by the Company from the private  placement  (before deducting
expenses) bears to the total  compensation  received by the Placement Agent with
respect to the private placement,  provided, that in no event shall liability of
the Placement Agent or any Affiliate exceed the aggregate placement fees paid to
the Placement Agent. The relative fault shall be determined be reference to: (i)
whether the untrue or alleged untrue statement of a material fact or omission or
alleged omission to state a material fact relates to information supplied by the
Company,  on the one hand, or the Placement  Agent,  on the other,  (ii) whether
there was a breach of a representation,  warranty or covenant by the Company, or
(iii)  the  intent  of the  parties  and  their  relative  knowledge,  access to
information and  opportunity to correct or prevent such  statement,  omission or
breach.  The  parties  agree  that  it  would  not  be  just  and  equitable  if
contributions  pursuant to this subsection (d) were to be determined by pro rata
allocation or by any other method of allocation which does not take into account
the equitable  considerations  referred to herein. The amount paid or payable by
an indemnified party as a result of the loss, claim,  penalty,  fine,  judgment,
damage,  or liability,  or action in respect thereof,  referred to above in this
subsection (d) shall be deemed to include,  for purposes of this subsection (d),
any legal or other expenses  reasonably  incurred by such  indemnified  party in
connection with investigating or defending any such action or claim.