<ARTICLE>                     5
<LEGEND>
THE  SCHEDULE  CONTAINS  SUMMARY   INFORMATION   EXTRACTED  FROM  THE  CONDENSED
CONSOLIDATED FINANCIAL STATEMENTS OF NORTHLAND CRANBERRIES,  INC. AS OF AND FOR
THE 6 MONTHS  ENDED  FEBRUARY  28,  1999 AND IS  QUALIFIED  IN ITS  ENTIRETY  BY
REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER>                                   1000
       
                             
<PERIOD-TYPE>                   6-MOS
<FISCAL-YEAR-END>                              AUG-31-1998
<PERIOD-START>                                 SEP-01-1998
<PERIOD-END>                                   FEB-28-1999
<CASH>                                         972
<SECURITIES>                                   0
<RECEIVABLES>                                  30,104
<ALLOWANCES>                                   0
<INVENTORY>                                    93,492
<CURRENT-ASSETS>                               131,202
<PP&E>                                         196,421
<DEPRECIATION>                                 33,481
<TOTAL-ASSETS>                                 329,191
<CURRENT-LIABILITIES>                          33,553
<BONDS>                                        131,631
<PREFERRED-MANDATORY>                          0
<PREFERRED>                                    0
<COMMON>                                       198
<OTHER-SE>                                     145,074
<TOTAL-LIABILITY-AND-EQUITY>                   329,191
<SALES>                                        88,246
<TOTAL-REVENUES>                               89,337
<CGS>                                          55,234
<TOTAL-COSTS>                                  30,470
<OTHER-EXPENSES>                               0
<LOSS-PROVISION>                               0
<INTEREST-EXPENSE>                             3,290
<INCOME-PRETAX>                                343
<INCOME-TAX>                                   155
<INCOME-CONTINUING>                            188
<DISCONTINUED>                                 0
<EXTRAORDINARY>                                0
<CHANGES>                                      0
<NET-INCOME>                                   188
<EPS-PRIMARY>                                  0.01
<EPS-DILUTED>                                  0.01