FINANCIAL PUBLIC RELATIONS AGREEMENT 
                                  WITNESSETH 

THIS AGREEMENT, made this 19th day of July 1996, by and between TOBY 
INVESTMENT GROUP, having his principal office at 248 State Highway 79, 
Wickatunk, N.J. 07765-0037 (hereinafter "TOBY") and NORTH AMERICAN RESORTS, 
INC., located at 315 East Robinson Street, S-190, Orlando, Florida 32801, 
Telephone (407) 841-1917 (hereinafter referred to as ("CLIENT"). 

WHEREAS, the CLIENT, a publicly held corporation, desires to retain the 
services of TOBY to advise and assist it in its ongoing financial public 
relations, which the CLIENT recognizes as requiring time and constant 
attention to develop and sustain the attention and interest of shareholders 
and other members of the investment and financial community; and 

WHEREAS, TOBY will provide such professional services for the consideration 
as stated herein; 

NOW THEREFORE, the parties hereby agree as follows: 

1. RETENTION:  CLIENT retains TOBY to advise and assist it in its ongoing 
financial public relations, which the CLIENT recognizes as requiring time and 
constant diligence to develop and sustain the attention and interest of 
shareholders and other members of the investment and financial community. 
Such services would include, as necessary and authorized by the CLIENT: 

      a)    press relations, releases and conferences;

      b)    financial advertising;

      c)    fact sheets and brochures prepared and distributed;

      d)    contacts to attract both individual and institutional investors;

      e)    distribution of the CLIENT'S annual, quarterly and other reports;

      f)    such other activities and promotions as shall be agreed upon in
            order to maintain an active interest and market in the CLIENT'S
            stock.

TOBY'S services will be performed at his facilities and at such other place 
as are appropriate and necessary for TOBY to perform its duties hereunder. 

2. TERM OF AGREEMENT: TOBY'S services shall be available to CLIENT for a One 
(1) year period commencing on the effective date of this agreement. 

3. COMPENSATION: For work to be performed by TOBY under this Agreement, 
CLIENT will pay TOBY a fee as follows: 

TOBY agrees to receive payment via the CLIENTS free trading shares or cash, 
at CLIENTS option. In addition, TOBY will will accept payment via free 
trading shares for expenses as stated in paragraph 4 and specifically for 
work desired and if CLIENT so desires, TOBY will perform additional 
advertising, design, printing and other services for additional shares. 

4. EXPENSES: TOBY will be solely responsible for all costs, expenses and 
out-of-pocket disbursements incurred on behalf of the CLIENT, which include, 
but are not limited to, travel and hotel costs, copywriting, layout, 
messenger and delivery services, telephone toll charges, fax, on-line 
computer news services and any other necessary and incidental expenses. All 
non-project single item expenses over $200.00 will be submitted to CLIENT in 
advance for approval. All project expenses will be presented to CLIENT for 
approval in advance of beginning such projects. All such project expenses are 
payable by 50% upon CLIENT'S approval of such project and 50% upon material 
completion. 

5. PAYMENT: CLIENT agrees to issue 100,000 Convertible Preferred Shares and 
CLIENT agrees to immediately file an S-8 with the Securities and Exchange 
Commission to register the shares. CLIENT agrees to pay all fees and costs 
within ten (10) days from receipt of all billings by TOBY. Any payment due 
hereunder that is not paid as provided for herein shall incur a one and 
one-half (1-1/2 %) percent per month late fee. 50,000 Preferred Shares are to 
be issued immediately and 50,000 within 30 days. 

REPRESENTATIONS AND WARRANTIES OF CLIENT 

6. REQUIRED REPORTING: The CLIENT will prepare and file all required reports 
with the Securities and Exchange Commission (the "SEC") and such other 
necessary and appropriate agencies, and are in conformity with the 
requirements of the Securities Act of 1933, as amended (the "ACT") and the 
rules and regulations ("Rules and Regulations") promulgated thereunder, and 
CLIENT shall deliver to TOBY and such documents and additional amendments 
thereto that it shall file, including, but not limited to all amendments, 
10K's, 10Q's, 8K's and all other material reports and letters filed with the 
SEC and the NASD. 
    

7. ACCURACY OF REPORTS: The SEC has not issued any order preventing or 
suspending the sale of the CLIENT'S Common Stock. CLIENT represents that each 
filing/report has conformed in all material respects with the requirements of 
the Act and the applicable rules and regulations promulgated thereunder and 
to the best of the CLIENT'S knowledge has not and will not include any untrue 
statement of a material fact or omit to state a material fact necessary to 
make the statements therein not misleading. 

8. NO DEFAULTS: The CLIENT is not in any default which has not been waived in 
the performance of any obligation, agreement or condition contained in any 
security, note or the consummation of the transactions herein contemplated, 
and compliance with the terms of this Agreement will not conflict with or 
result in a breach of any of the terms, conditions or provisions of, or 
constitute a default under, the Articles of Incorporation, as amended, or 
By-Laws of the CLIENT, any note, indenture, mortgage, deed of trust, or other 
agreement or instrument to which the CLIENT is a party or by which it or any 
of its property is bound, or any existing law, order, rule, regulation, writ, 
injunction, or decree of any government, governmental instrumentality, agency 
or body, arbitration tribunal or court, domestic or foreign, having 
jurisdiction over the CLIENT or its property. The consent, approval, 
authorization, or order of any court or governmental instrumentality, agency 
or body is not required for the consummation of the transactions herein 
contemplated. 

9. INCORPORATION AND STANDING: The CLIENT is duly incorporated, validly 
existing and in good standing under the laws of the state or country of its 
incorporation with authorized and outstanding capital stock as set forth in 
its SEC filings, and with full power and authority (corporate and other) to 
own its property and conduct its business, present and proposed, as described 
in its SEC filings; the CLIENT has full power and authority to enter into 
this Agreement; and the CLIENT is duly qualified and in good standing as a 
foreign corporation in each jurisdiction in which it owns or leases real 
property or transacts business requiring such qualifications, if any. 

10. LEGALITY OF COMMON STOCK: The outstanding Common Stock of the CLIENT has 
been duly and validly authorized and issued and is fully paid and 
non-assessable and will conform to all statements with regard thereto 
contained in its SEC filings. No sales of securities have been made by the 
CLIENT in violation of the registration provisions of the Securities Act of 
1933, as amended. Any Common Stock Purchase Warrants have been duly and 
validly authorized and, when sold and delivered, will constitute valid and 
binding obligations of the CLIENT enforceable in accordance with the terms 
thereof and will conform to all statements with regard thereto contained in 
any of its SEC filings. 

11. LITIGATION: Except as set forth in CLIENT'S SEC filings, there is and 
shall be no actions, suit or proceeding before any court or governmental 
agency, authority or body pending or to the knowledge of the CLIENT 
threatened which might result in judgments against the CLIENT not adequately 
covered by insurance or which collectively might result in judgments against 
the CLIENT not adequately covered by insurance or which collectively might 
result in any material adverse change in the condition (financial or 
otherwise) of the business or the prospect of the CLIENT, or would materially 
affect the properties or assets of the CLIENT. 

12. WARRANTY THAT AGREEMENT DOES NOT CONTEMPLATE CORRUPT PRACTICES: CLIENT 
represents and warrants that all payments and authorizations under this 
Agreement constitute compensation for services performed or to be performed 
and do not constitute an offer, payment, promise or authorization for payment 
of any money or gift to any official or other person to influence any act or 
decision of an official or person to induce such official or person to affect 
or influence any act or decision in favor of the CLIENT. 

COVENANTS OF THE CLIENT 

13. FINANCIAL STATEMENTS: The CLIENT, at its own expense will prepare, file 
and update such financial statements and other information as may be required 
by the SEC or states in which the sale of the CLIENT'S Common Stock may be 
qualified. During the one (1) year retention period of TOBY, or any extension 
thereof, the CLIENT will deliver to TOBY copies of each annual, quarterly and 
other reports and documents which the CLIENT shall timely present to its 
security holders and/or file the SEC and other state governmental authority, 
within thirty (30) days of the preparation and submission of such documents 
and reports. 

14. COMPLIANCE WITH APPLICABLE LAWS: The CLIENT has complied and will 
continue to comply with all applicable laws, statutes, rules, regulations and 
orders relating to the operation of its business and the issuance, sale and 
market of its securities, which the failure to comply with would result in a 
material adverse effect on CLIENT'S business or financial condition. 

15. APPLICATION TO MOODY'S, STANDARD & POORS, NASD, NASDAQ: The CLIENT shall 
maintain all its current listings on the NASD Bulletin Board or NASDAQ 
automated quotation system. The CLIENT also agrees to be listed with Moody's 
and Standard & Poors. As such listings are applicable to CLIENTS ability to 
trade its stock and comply with blue sky state requirements. 

16. OPINION OF COUNSEL: At TOBY'S option, TOBY may request a comfort letter 
from CLIENT'S counsel during the term of this Agreement. 

17. ACCOUNTANT'S LETTER: The CLIENT shall furnish to TOBY a copy of the 
opinion and audited financial statements rendered to the CLIENT and submitted 
to the SEC by its retained independent public accountant concerning the 
examination of the CLIENT'S financial statements and opinion as to their 
compliance with applicable accounting requirements of the Act and the Rules 
and Regulations promulgated thereunder and with generally accepted accounting 
principles, and that such financial statement present fairly the financial 
position of the CLIENT. At TOBY'S option, TOBY may request a comfort letter 
from CLIENT'S accountant during the term of this Agreement. 

18. INDEMNIFICATION: The CLIENT, for good and valuable consideration the 
receipt of which is hereby acknowledged, undertakes and agrees to indemnify 
and hold TOBY harmless from and against and in respect of any liability, 
damage, loss or expense to TOBY resulting from (a) the inaccuracy or omission 
of any information, representation or warranty made to TOBY and/or contained 
in any materials distributed and/or advertised to the public an/or filed with 
any governmental or regulatory authority or agency; (b) any inaccuracy or 
omission in the financial statements, documents or materials of the CLIENT 
required to be filed with any governmental or regulatory authority or agency 
and/or distributed to the public and of shareholder interest; (c) any failure 
of the CLIENT to discharge any duty or perform any obligation required of it 
under (i) any rules, statutes and regulations enacted and/or enforced by any 
governmental or regulatory authority or agency, (ii) any representation, 
undertaking or warranty set forth in any document or materials distributed to 
the public and/or filed with any governmental or regulatory authority or 
agency, (iii) any contract incident to the CLIENT conducting its current or 
proposed business activity; or (d) any violation by the CLIENT of any 
federal, state or local law, ordinance, regulation or order. TOBY, for good 
and valuable consideration hereby agrees to indemnify CLIENT from and against 
and in respect of any misrepresentations made by TOBY in representing CLIENT, 
unauthorized or unlawful use of confidential CLIENT information obtained 
during the course of this Agreement, or any willful misconduct or gross 
negligence of TOBY in the performance of its duties under this Agreement. 

TERMINATION 

19. TERMINATION BECAUSE OF NON-COMPLIANCE: This Agreement may be terminated 
by TOBY by notice to the CLIENT in the event that the CLIENT shall have 
failed or been unable to comply with any of the terms, conditions or 
provisions of this Agreement on the part of the CLIENT to be performed, 
completed with or fulfilled within the respective times herein provided for, 
unless compliance therewith or performance or satisfaction thereof shall have 
been expressly waived by TOBY in writing. 

20. TERMINATION OF AGREEMENT: In the event that TOBY should withdraw from 
retention by the CLIENT, any sums that have become due in accordance with 
this Agreement but have not been paid at the time of withdrawal will be 
deemed to be for services already rendered and shall be paid immediately by 
the CLIENT, any sums that have been paid to TOBY will be deemed earned and 
for services already performed. The CLIENT shall pay immediately for all 
unreimbursed changes, costs and expenses paid or incurred by TOBY prior to 
the time of withdrawal. If such termination is for non-payment, CLIENT agrees 
to pay all legal and other collection fees with appropriate interest. 

MISCELLANEOUS 

21. NON-AFFILIATION: Nothing herein shall be construed as creating a 
relationship of employer-employee, partners, joint ventures or other such or 
similar relationship between the parties hereto. The parties intend that TOBY 
will be an independent contractor and not an employee of CLIENT. Therefore, 
none of the benefits that may be provided by CLIENT to its employees, 
including but not limited to workers' compensation insurance, unemployment 
insurance or fringe benefits, shall be available from CLIENT to TOBY. 
Further, TOBY and CLIENT each understand that it shall be TOBY'S 
responsibility to provide for all unemployment and other taxes, including 
withholding and social security, and all estimated taxes, business licenses 
and insurance (including but not limited to workers' compensation insurance 
and public liability insurance) arising out of or relating to this Agreement. 
TOBY hereby assumes all risks, burdens and liabilities associated with his 
status as an independent contractor, including and not limited to liability 
to their parties for the acts of his employees and agents which buy for this 
status might otherwise be attributable to CLIENT and/or covered by CLIENT'S 
insurance carriers. In furtherance of the foregoing, TOBY agrees that he will 
not assets or claim that he is not an independent contractor, and will in 
good faith defend his status as such. 

22. CONFIDENTIALITY: In the course of the performance of TOBY'S duties, it is 
expected that TOBY will receive information which may be considered material 
inside information. TOBY will not disclose that information to others except 
as authorized by CLIENT and necessary in order for TOBY to perform its duties 
and comply with such federal, state and municipal laws, rules and regulations 
or other regulatory body. TOBY agrees to the following definitions: 

A) TOBY shall only distribute materials that have been approved by CLIENT 
prior to distribution. 

B) TOBY may employ sub-contractors to assist in his duties, however, TOBY 
will be held responsible for all materials distributed. 

C) TOBY hereby agrees that he or his sub-contractors will not distribute 
misleading information, make false statements or in any way deviate from 
standard practices as it relates to information distributed under the laws 
and regulations of the United States or state securities laws. TOBY hereby 
represents that he is familiar with the laws, rules and regulations and will 
conduct his efforts within the guidelines of those rules and laws. 

D) TOBY understands and agrees that any deviation from the accepted practices 
as it relates to promotion for a public company, and misrepresentation or 
mailing of false or misleading information regarding CLIENT will be grounds 
for immediate termination of this Agreement. 

23. COOPERATION, DILIGENCE, DISCLOSURE AND DISCLAIMER OR WARRANTY: The CLIENT 
acknowledges and agrees that a great deal of time, cooperation, diligence and 
disclosure is necessary in order for TOBY to perform its duties as 
contemplated herein. The CLIENT acknowledges and agrees that no 
representation or warranty concerning the successful outcome of any proposal 
or recommendation is or can be made. CLIENT acknowledges and understands that 
this is expressly true when approval of a governmental or regulatory 
authority or agency is needed in order for CLIENT to effect a proposed course 
of business which includes the possible intervention and institution by any 
governmental or regulatory authority or agency of any proceedings into the 
activities of the CLIENT or its principals. All statements of TOBY concerning 
any and all matters contemplated herein are statements of opinion only. 

24. WARRANTY THAT AGREEMENT DOES NOT CONTEMPLATE ACTS OF A FINDER, 
UNDERWRITER, BROKER, DEALER OR PROMOTER. The CLIENT acknowledges and agrees 
that no representations or warranty has been made by TOBY, associates, 
affiliates or any other person as to the successful outcome of any media, 
financial plan, private or public financing or other business plans put forth 
by TOBY, its affiliates or associates. The CLIENT further acknowledges and 
agrees that TOBY, its affiliates and/or associates have not, and will not act 
or be considered to act as a finder, underwriter, broker, dealer or promoter 
of any of the CLIENT'S securities, either in private or public transactions. 
CLIENT represents and warrants that all payments and authorizations under 
this Agreement constitute compensation for services performed or to be 
performed and do not constitute an offer, payment, promise or authorization 
for payment to TOBY, or its affiliates and/or associates to act as a finder, 
underwriter, broker, dealer or promoter of any of the CLIENT'S securities. 

25. RIGHTS AND REMEDIES UPON DEFAULT: Upon the occurrence of any event of 
default, and any time thereafter. TOBY shall have all the rights and remedies 
provided in this Agreement, and any other writing executed by the parties, 
and as may be provided and allowed in law. TOBY shall not be deemed to have 
waived any of its rights and remedies unless such waiver is in writing and 
signed by the parties hereto. A waiver of a breach of any provision of this 
Agreement shall not operate or be construed as a waiver of any subsequent 
breach. No delay or omission on TOBY'S part in exercising any right shall 
operate as a waiver of that right or any other right. 

26. ENTIRE UNDERSTANDING: This Agreement contains the entire understanding 
between the parties and may not be modified except in writing and signed by 
the parties hereto. 

27. NOTICES: All notices required under this Agreement shall be sent by 
registered or certified mail, return receipt requested, addressed as set 
forth herein or to such other address as the parties may have notice. 

28. GOVERNING LAW: This Agreement shall be governed by and construed in 
accordance with the laws of the State of Florida and to which jurisdiction 
the parties hereto consent for the adjudication of all disputes. 

29. SEVERABILITY: If any provision of this Agreement is held to be invalid, 
illegal, or unenforceable, then only that portion is void and shall not 
affect or impair, in any way, the validity, legality, or enforceability of 
the remainder of this Agreement. 

30. COUNTERPARTS: This Agreement may be executed in any number of 
counterparts, each of which may be deemed an original and all of which 
together will constitute one and the same instrument. 

IN WITNESS WHEREOF, the parties have executed this Agreement in duplicate to 
be effective as of the date first above written. 


/s/ Barry Feck 
TOBY INVESTMENT GROUP 

By its General Partner 


/s/ Brian A. Nelson 
NORTH AMERICAN RESORTS, INC. 


By its President



CLIENT Initial ______