UNITED STATES
                SECURITIES AND EXCHANGE COMMISSION
                      Washington, DC  20549

                            FORM 10-Q

[ X ]  Quarterly Report Pursuant to Section 13 or 15(d) of the
Securities Exchange Act of 1934

For the period ended April 30, 1996
 
or

[   ]  Transition Report Pursuant to Section 13 or 15(d) of the
Securities Exchange Act of 1934

For the transition period from _______ to _______

Commission file number 33-59624

                    LAMAR ADVERTISING COMPANY                     
      (Exact name of registrant as specified in its charter)

          DELAWARE                           72-1205791    
(State or other jurisdiction              (I.R.S. Employer        
     
     of incorporation)                   Identification No.)

5551 Corporate Blvd., 
Baton Rouge, LA  70808                          70806      
(Address of principal                         (Zip Code)
 executive officers)

Registrant's telephone number, including area code (504) 926-1000

Indicate by check mark whether the registrant (1) has filed all
reports required to be filed by Section 13 or 15(d) of the
Securities Exchange Act of 1934 during the preceding 12 months (or
for such shorter period that the registrant was required to file
such reports), and (2) has been subject to such filing requirements
for the past 90 days.

                  Yes    X            No       

Indicate the number of shares outstanding of each of the issuer's
classes of common stock, as of the latest practicable date.

                                      Outstanding as of
               Class                    June 11, 1996 

Voting Class A Common Stock, 
  no par value                            31,432.46













                             CONTENTS

                                                             Page

PART I - FINANCIAL INFORMATION

ITEM I.  FINANCIAL STATEMENTS

         Condensed Consolidated Balance Sheets 
         April 30, 1996 (unaudited) and October 
         31, 1995                                            1 - 2
 
         Condensed Consolidated Statements of Earnings 
         Three Months ending April 30, 1996 and 
         1995 and Six Months ending April 30, 1996 and 
         1995 (unaudited)                                      3

         Condensed Consolidated Statements of Cash Flows
         Six Months ending April 30, 1996 and 1995     
         (unaudited)                                         4 - 5

         Notes to Condensed Consolidated Financial 
         Statements                                          6 - 7

ITEM 2.  Management's Discussion and Analysis of
         Financial Condition and Results of Operations       8 - 10


PART II - OTHER INFORMATION
ITEM 4.  Submission of Matters to a Vote of Security Holders  11

ITEM 6.  Exhibits and Reports on Form 8-K                     11

         Signatures                                           11












PART I  - FINANCIAL INFORMATION
ITEM 1. - FINANCIAL STATEMENTS

                  LAMAR ADVERTISING COMPANY AND
                            SUBSIDIARY
              CONDENSED CONSOLIDATED BALANCE SHEETS
                (IN THOUSANDS, EXCEPT SHARE DATA)

                                       April 30,  October 31,
                                         1996        1995  
                                      (Unaudited)
ASSETS
                                              

Cash and cash equivalents               $ 1,752      5,886
Receivables
  Trade accounts                         14,000     11,292 
  Affiliates, related parties
    and employees                           450        583 
  Other                                      81        109
                                                    
  Less allowance for doubtful accounts (    872)  (    551)
    Net receivables                      13,659     11,433 

Prepaid expenses                          1,145      1,247
Other current assets                      1,689      1,266
    Total current assets                 18,245     19,832

Property, plant and equipment           183,270    168,402
  Less accumulated depreciation
    and amortization                   ( 81,888)  ( 77,524)
    Net property, plant and equipment   101,382     90,878 

Intangible assets                        14,548     13,406 
Receivables                                 806        918 
Deferred taxes                            4,043      5,951
Other assets                              3,336      2,900   
                                       $142,360    133,885 




LIABILITIES AND STOCKHOLDERS' DEFICIT
                                             


Current liabilities:
  Trade accounts payable                $ 2,191      2,435 
  Accrued expenses                        7,014      9,733 
  Current maturities of long- term 
    debt                                  4,617      3,479        

  Deferred income                         3,259      2,448 
      Total current liabilities          17,081     18,095 

Long term debt                          151,673    142,572 
Deferred income                             754        749
Other liabilities                         1,140        623 
      Total liabilities                 170,648    162,039 

                              - 1 -


                  LAMAR ADVERTISING COMPANY AND
                            SUBSIDIARY
              CONDENSED CONSOLIDATED BALANCE SHEETS
                (IN THOUSANDS, EXCEPT SHARE DATA)







                                       April 30,  October 31, 
                                         1996        1995  
                                      (Unaudited)
STOCKHOLDERS' DEFICIT
                                             

Class A preferred stock, par
  value $638, 63.80 cumulative,
  authorized 10,000 shares issued
  and outstanding, 5,719.49 shares
  and 0 shares at April 30, 1996 
  and October 31, 1995, respectively      3,649          0

Class A common stock, no par
 value, $10 stated value. 
 Authorized 100,000 shares;
 issued and outstanding 31,432.46
 shares and 41,599.36 shares 
 outstanding at April 30, 1996   
 and October 31, 1995, respectively         315        416

Class B common stock, no par
 value, $10 stated value. 
 Authorized 100,000 shares;
 issued and outstanding 0 shares
 and 198 shares at April 30, 1996
 and October 31, 1995, respectively           0          2

Accumulated deficit                    ( 32,252)  ( 28,572) 

  Stockholders' Deficit                ( 28,288)  ( 28,154) 


  Total liabilities and 
    stockholders' deficit              $142,360    133,885
                                        =======    =======



                              - 2 -


                  LAMAR ADVERTISING COMPANY AND
                            SUBSIDIARY
          CONDENSED CONSOLIDATED STATEMENTS OF EARNINGS
                           (UNAUDITED)
                (IN THOUSANDS, EXCEPT SHARE DATA)







                                 Three Months        Six Months
                               Ending April 30,    Ended April 30, 
                                1996      1995      1996     1995
                                                

Revenues
  Net advertising revenue      $28,838    25,390    56,261   49,686
  Rental income                    180       154       354      298
  Management fees                   15         7        30       15
                                29,033    25,551    56,645   49,999
Operating expenses
  Outdoor advertising:
    Direct advertising  
     expenses                   10,049     9,043    20,893   18,184
  Selling, general and 
   administrative expenses       7,004     6,667    14,695   13,243
  Depreciation and amortization  3,641     3,609     7,028    6,768
                                20,694    19,319    42,616   38,195
   
    Operating income             8,339     6,232    14,029   11,804

Non-operating income 
    (expense):
  Interest income                 48        40       101       81
  Interest expense           (  4,025) (  3,957) (  7,852)(  7,857)
  Loss on disposition 
    of assets                (    493) (    635) (    581)(    816)
  Other expenses             (     94) (    138) (    246)(    410)
                             (  4,564) (  4,690) (  8,578)(  9,002)
Earnings before 
  income taxes                  3,775     1,542     5,451    2,802
Income tax(expense)benefit   (  1,515)      751  (  2,190)   1,767 


Net earnings                  $ 2,260     2,293     3,261    4,569
                              =======   =======   =======  =======
Preferred stock dividends    (     91)        0  (    182)       0

Net income applicable to 
  common stock                  2,169     2,293     3,079    4,569
                              =======   =======   =======  =======
Earnings per common
  share, Primary             $ 65.76    52.88      84.53  105.36
                              =======   =======   =======  =======
Weighted average common
  shares outstanding           32,981    43,364    36,429   43,364
                              =======   =======   =======  =======

                              - 3 -


                  LAMAR ADVERTISING COMPANY AND        
                            SUBSIDIARY
         CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
                           (UNAUDITED)
                          (IN THOUSANDS)







                                             Six Months Ending
                                                April 30,     
                                             1996        1995
                                                

CASH FLOWS FROM OPERATING ACTIVITIES:

Net earnings:                             $  3,261       4,569
Adjustments to reconcile net earnings          
  to net cash provided by 
  operating activities:
    Depreciation and amortization            7,028       6,768   
    Loss on disposition of assets              581         816 
    Deferred taxes                           1,908    (  2,208)
    Provision for doubtful accounts            621         203 
    Increase in receivables               (  2,608)   (  2,854)
    (Increase) Decrease in prepaid 
      expenses                                  67    (    192)
    (Increase) decrease in other assets   (    323)   (    296)
    Increase (decrease) in trade 
      accounts payable                    (    243)          1 
    Decrease in accrued expenses          (  2,718)   (  1,880)
    Increase (decrease) in other 
     liabilities                                95    (      1)
    Increase in deferred income                817          51 
      Net cash provided by operating 
        activities                           8,486       4,977 



CASH FLOWS FROM INVESTING ACTIVITIES:

Increase in notes receivable              (    206)   (      4)
Outdoor acquisitions                      (  7,043)   (  2,329)
Capital expenditures                      ( 10,557)   (  5,044)
Proceeds from disposition of assets            236         558
Purchase of intangible assets             (    833)   (    211)
      Net cash used in investing 
        activities                        ($18,403)   ($ 7,030)




                              - 4 -


                    LAMAR ADVERTISING COMPANY AND
                             SUBSIDIARY 
           CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
                             (UNAUDITED)
                            (IN THOUSANDS)






                                            Six Months Ending
                                                April 30,     
                                             1996        1995
                                                

CASH FLOWS FROM FINANCING ACTIVITIES:          

Principal payments on long-term debt      ($ 1,821)   (  3,605) 
Proceeds from issuance of notes
  payable to banks                          16,000       1,000 
Principal payments on notes payable to 
  banks                                   (  5,000)          0  
Stock redemption                          (  2,964)          0
Dividends                                 (    432)   (    250)
      Net cash provided by (used in)
        financing activities                 5,783    (  2,855)

Net decrease in cash and cash
  equivalents                             (  4,134)   (  4,908)

Cash and cash equivalents at beginning
  of year                                    5,886       8,016

Cash and cash equivalents at end of
  period                                $  1,752       3,108 
                                         =======     ======= 


SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION:

Cash paid for interest                  $  7,917       7,879  
                                        ========     =======  
Cash paid for state and 
  federal income taxes                  $    542         490 
                                        ========     =======   








                              - 5 -

                  LAMAR ADVERTISING COMPANY AND
                            SUBSIDIARY
       NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS





1.  ACCOUNTING POLICY

     The information included in the foregoing interim financial
statements is unaudited.  In the opinion of management, all
adjustments, consisting of normal recurring adjustments, necessary
for a fair presentation of financial position and results of
operations for the interim periods presented have been reflected
herein.  The results of operations for interim periods are not
necessarily indicative of the results to be expected for the entire
year.

     Certain amounts in the prior periods consolidated financial
statements have been reclassified to conform with the current year
presentation.  These reclassifications had no effect on previously
reported net earnings.

    Separate financial statements of the guarantor subsidiaries are
not included because such subsidiaries are jointly and severally
liable, and that the aggregate assets, liabilities, earnings and
equity of the guarantor subsidiaries are substantially equivalent
to the assets, liabilities, earnings and equity of the parent on a
consolidated basis.


2.  INCOME TAXES

    Lamar Advertising Company files a consolidated Federal income
tax return which includes all of its qualifying subsidiaries. 
Income tax expense for the period is based on the estimates of the
Company's annual effective tax rate applied to net income for the
period.  


3.   STOCK TRANSACTIONS

     On December 30, 1995, the Certificate of Incorporation of the
Company was amended to authorize 10,000 shares of Class A preferred
stock with a par value of $638 and no voting rights.  The Class A
preferred stock dividends are cumulative and are priority to Class
A and Class B common stock dividends at the rate of $15.95 per
share per quarter.

     As of December 30, 1995, 5,719.49 shares of Class A common
stock with a $10 per share stated value were converted into
5,719.49 shares of Class A preferred stock with a $638 per share
par value.  This conversion resulted in a $3.6 million charge to
accumulated deficit.

     On March 1, 1996, 4,447.41 shares of Class A common stock and
198 shares of Class B common stock, $10 stated value, were redeemed
at a price of $638 per share.  This redemption resulted in a $3.0
million charge to accumulated deficit.

                              - 6 -

4.  SUBSEQUENT EVENTS

     The Company is preparing for an initial public offering and on
June 7, 1996, as required under the Securities Act of 1933, filed
a Registration Statement on Form S-1 with the Securities and
Exchange Commission.















































                               -7-

             MANAGEMENT'S DISCUSSION AND ANALYSIS OF
          FINANCIAL CONDITION AND RESULTS OF OPERATIONS



LIQUIDITY AND CAPITAL RESOURCES

     For the six months ended April 30, 1996, net cash provided by
operating activities was $8.5 million, a $3.5 million increase from
$5.0 million in the corresponding period of 1995.  The increase was
due primarily to a $4.1 million increase in deferred taxes due to
the benefit of the Company's net operating loss carryforward having
been fully recognized at year end October 31, 1995, and a $0.8
million increase in accrued expenses offset by a $1.3 million
decrease in net earnings for the six months ended April 30, 1996
compared to the same period in fiscal 1995.  Net cash used in
investing activities increased $11.4 million for the six months
ended April 30, 1996 as compared to the same period in 1995 due to
a $5.5 million increase in capital expenditures, a $4.7 million
increase in purchase of new markets and a $0.6 million increase in
purchase of intangible assets.  Net cash provided by financing
activities increased $8.6 million for the six months ended April
30, 1996 as compared to the same period in 1995.  The increase was
due to the increase in borrowings of $10.0 million under revolving
credit facilities to finance capital expenditures, purchase new
markets and meet seasonal operating requirements.  A $1.8 million
decrease in principal payments on long-term debt was partially
offset by a $3.0 million stock redemption.

     During fiscal year 1995, the Company was awarded new state
logo franchises in the following four states: Georgia, Minnesota,
South Carolina and Virginia.  In addition, during fiscal 1996, the
state of Texas expanded its existing program, which is currently
run by the Company, and awarded the expansion contract to the
Company.  Due to the capital needed in 1996 to fund these new
franchises, the Company amended its existing bank credit agreement
effective October 1995, partially deferring short-term principal
payments.  In December 1995, the Company entered into a $15 million
reducing credit line with its bank group.  This line may only be
used to finance the cost of new logo franchises awarded to the
Company.  As of April 30, 1996, the Company had borrowed
approximately $6.5 million to fund the development of additional
logo franchises in Georgia, Minnesota, South Carolina and Virginia.
















                               -8-


RESULTS OF OPERATIONS

Six Months Ended April 30, 1996 Compared to Six Months Ended April
30, 1995

     Net revenues increased $6.6 million or 13.3% to $56.6 million
for the six months ended April 30, 1996 compared to $50.0 million
for the same period in 1995.  This increase was primarily a result
of the $4.1 million increase in outdoor advertising net revenues. 
In addition, revenues from the logo sign business increased $2.2
million due to the continued development of that program.

     Operating expenses, exclusive of depreciation and
amortization, increased $4.2 million or 13.2% for the six months
ended April 30, 1996 as compared to the same period in 1995.  This
increase was the result of an increase in health insurance rates,
increases in personnel costs, sign site rent, graphics expense,
other costs related to the increase in revenue and additional
operating expenses related to outdoor asset acquisitions and the
continued development of the logo sign business.

     Depreciation and amortization expense increased $0.3 or 3.8%
from $6.8 million for the six months ended April 30, 1995 to $7.0
for six months ended April 30, 1996.  Interest expense remained
constant for both periods.

     Due to the above factors, operating income increased $2.2
million or 18.8% to $14.0 million for six months ended April 30,
1996 from $11.8 million for the same period in 1995.

     Income tax expense for the six months ended April 30, 1996
increased $4.0 million over the same period in 1995.  For the past
several years the Company has had a substantial net operating loss
carryforward.  The benefit of the Company's net operating loss
carryforward was fully recognized as of October 31, 1995.

      As a result of the foregoing factors, net earnings for the
six months ended April 30, 1996 decreased $1.3 million as compared
to the same period in 1995.


















                               -9-

Second Quarter Ended April 30, 1996 Compared to Second Quarter
Ended April 30, 1995

    Revenues for the second quarter ended April 30, 1996 increased
$3.5 million or 13.6% to $29.0 million from $25.6 million for the
same period in 1995.

     Operating expenses exclusive of depreciation and amortization
for the second quarter ended April 30, 1996 increased $1.3 million
or 8.5% over the same period in 1995.

     Due to the above factors, operating income before depreciation
and amortization increased $2.1 million or 21.7% to $11.9 million
compared to $9.8 million for the second quarter ended April 30,
1996 as compared to the same period in 1995.

     Interest expense for the period increased $0.1 million over
the same period in 1995.

     Income tax expense for the period increased $2.3 million over
the same period in 1995.

     As a result of the foregoing factors, net earnings for the
second quarter ended April 30, 1996 remained fairly constant as
compared to the same period in 1995.

     The explanation of these results is identical to the
explanation of the results for the six months ended April 30, 1996. 
They are due to an increase in outdoor advertising revenue across
the board, an increase in various direct and general and
administrative expenses in order to accommodate the increase in
revenue, the acquisition of additional outdoor assets, the
increased development of the logo program, and an increase in
income tax expense due to the extinguishment of the net operating
loss carryforwards.





















                               -10-
PART II - OTHER INFORMATION

ITEM 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

     Resolutions adopted by the Board of Directors of Lamar
Advertising Company dated December 13, 1995 and a unanimous written
consent of action in lieu of a special meeting of the shareholders
of Lamar Advertising Company executed on December 30, 1995 approved
an amendment to the certificate of incorporation of Lamar
Advertising Company.  This action created ten thousand (10,000)
shares of Class A preferred stock having a par value of $638 per
share with no voting rights.  This action did not change the
authorized number of shares or voting rights of previously
authorized capital stock.  The payment of Class A preferred
dividends are cumulative and in priority to Class A and Class B
common stock dividends.  In addition, the case of voluntary
dissolution or liquidation of the corporation the holders of Class
A preferred stock are entitled to receive the sum of par value of
their shares plus a further amount equal to any accrued and unpaid
dividends to date before any payment shall be made to the holders
of Class A and Class B common stock.  As of the most recent
information available, 5,719 shares of Class A common stock were
converted to Class A preferred stock.
 
ITEM 6.  EXHIBITS AND REPORTS ON FORM 8-K

(a)  Exhibits:  None

(b)  No reports on Form 8-K were filed during the period ended
April 30, 1996





                            SIGNATURES



Pursuant to the requirements of the Securities Exchange Act of
1934, the registrant has duly caused this report to be signed on
its behalf by the undersigned thereunto duly authorized.


                                   LAMAR ADVERTISING COMPANY



DATED: June 11, 1996               BY s/Keith Istre             
                                     Keith A. Istre
                                     Vice President and Chief
                                     Financial Officer, Treasurer 
                                     and Assistant Secretary
                                     (Principal Financial Officer)




                              - 11-