<ARTICLE>                     5
<LEGEND>
                                Exhibit 27

                     FINANCIAL DATA SCHEDULE FOR INVU, INC.
</LEGEND>
<CIK>                                                0001035039
<NAME>                                               INVU, INC.
<MULTIPLIER>                                         1
<CURRENCY>                                           US DOLLARS

                                                  
<PERIOD-TYPE>                                        9-MOS
<FISCAL-YEAR-END>                                    JAN-31-2001
<PERIOD-START>                                       FEB-1-2000
<PERIOD-END>                                         OCT-31-2000
<EXCHANGE-RATE>                                      1
<CASH>                                               0
<SECURITIES>                                         0
<RECEIVABLES>                                        200,889
<ALLOWANCES>                                         0
<INVENTORY>                                          45,623
<CURRENT-ASSETS>                                     436,900
<PP&E>                                               462,805
<DEPRECIATION>                                       132,869
<TOTAL-ASSETS>                                       766,836
<CURRENT-LIABILITIES>                                4,023,439
<BONDS>                                              0
<PREFERRED-MANDATORY>                                0
<PREFERRED>                                          0
<COMMON>                                             288,355
<OTHER-SE>                                           (3,762,239)
<TOTAL-LIABILITY-AND-EQUITY>                         766,836
<SALES>                                              0
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<CGS>                                                0
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<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                                   (106,624)
<INCOME-PRETAX>                                      (1,597,810)
<INCOME-TAX>                                         0
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<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                         (1,597,810)
<EPS-BASIC>                                          (0.05)
<EPS-DILUTED>                                        (0.05)