<ARTICLE> 5
<LEGEND>
     This schedule contains summary financial information extracted from the
Consolidated Statements of Operations and Consolidated Balance Sheets of King
World Productions, Inc. and its Subsidiaries and is qualified in its entirety by
reference to such financial statements.
</LEGEND>
       
                                   

<PERIOD-TYPE>                         3-Mos
<FISCAL-YEAR-END>                     AUG-31-1999
<PERIOD-START>                        SEP-1-1998
<PERIOD-END>                          NOV-30-1998
<CASH>                                $558,729
<SECURITIES>                          $0
<RECEIVABLES>                         $95,195
<ALLOWANCES>                          $3,301
<INVENTORY>                           $0
<CURRENT-ASSETS>                      $788,973
<PP&E>                                $33,380
<DEPRECIATION>                        $14,306
<TOTAL-ASSETS>                        $1,022,322
<CURRENT-LIABILITIES>                 $119,288
<BONDS>                               $0
<COMMON>                              $889
<PREFERRED-MANDATORY>                 $0
<PREFERRED>                           $0
<OTHER-SE>                            $903,034
<TOTAL-LIABILITY-AND-EQUITY>          $1,022,322
<SALES>                               $0
<TOTAL-REVENUES>                      $194,267
<CGS>                                 $0
<TOTAL-COSTS>                         $118,533
<OTHER-EXPENSES>                      $23,689
<LOSS-PROVISION>                      $0
<INTEREST-EXPENSE>                    $0
<INCOME-PRETAX>                       $64,493
<INCOME-TAX>                          $22,728
<INCOME-CONTINUING>                   $41,765
<DISCONTINUED>                        $0
<EXTRAORDINARY>                       $0
<CHANGES>                             $0
<NET-INCOME>                          $41,765
<EPS-PRIMARY>                         (0.58)
<EPS-DILUTED>                         (0.56)