<ARTICLE>                                                                 5
<LEGEND>  THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED
          FROM THE UNAUDITED CONSOLIDATED CONDENSED FINANCIAL STATEMENTS OF
          WOLVERINE WORLD WIDE, INC. AND SUBSIDIARIES FOR THE PERIOD ENDED
          JUNE 15, 1996 AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO
          SUCH FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER>                                                          1,000
       
                                                            
<PERIOD-TYPE>                                                         OTHER
<FISCAL-YEAR-END>                                               DEC-28-1996
<PERIOD-START>                                                  DEC-31-1995
<PERIOD-END>                                                    JUN-15-1996
<CASH>                                                                8,444
<SECURITIES>                                                              0
<RECEIVABLES>                                                        81,204
<ALLOWANCES>                                                          4,648
<INVENTORY>                                                         128,780
<CURRENT-ASSETS>                                                    227,800
<PP&E>                                                              117,706
<DEPRECIATION>                                                       65,473
<TOTAL-ASSETS>                                                      308,483
<CURRENT-LIABILITIES>                                                42,076
<BONDS>                                                              42,555
<COMMON>                                                             28,537
<PREFERRED-MANDATORY>                                                     0
<PREFERRED>                                                               0
<OTHER-SE>                                                          184,945
<TOTAL-LIABILITY-AND-EQUITY>                                        308,483
<SALES>                                                             177,995
<TOTAL-REVENUES>                                                    177,995
<CGS>                                                               121,355
<TOTAL-COSTS>                                                       121,355
<OTHER-EXPENSES>                                                          0
<LOSS-PROVISION>                                                          0
<INTEREST-EXPENSE>                                                    1,459
<INCOME-PRETAX>                                                      12,791
<INCOME-TAX>                                                          3,965
<INCOME-CONTINUING>                                                   8,826
<DISCONTINUED>                                                            0
<EXTRAORDINARY>                                                           0
<CHANGES>                                                                 0
<NET-INCOME>                                                          8,826
<EPS-PRIMARY>                                                           .31
<EPS-DILUTED>                                                           .31