SECURITIES AND EXCHANGE COMMISSION
                          Washington, D.C. 20549

                                 FORM 8-K

                              CURRENT REPORT
                  Pursuant to Section 13 or 15(d) of the
                      Securities Exchange Act of 1934

   Date of Report (Date of earliest event reported) July 6, 1999


                         LAMAR ADVERTISING COMPANY
            (Exact name of registrant as specified in its charter)


         Delaware                    0-20833                 75-1205791
(State or other jurisdiction  (Commission File Number)    (IRS Employer
       of incorporation)                                Identification No.)



 5551 Corporate Boulevard, Baton Rouge, Louisiana                 70808
    (Address of principal executive offices)                    (Zip Code)



                              (225) 926-1000
             (Registrant's telephone number, including area code)


                              Not Applicable
        (Former name or former address, if changed since last report.)






ITEM 5.   OTHER EVENTS

     As  Lamar  Advertising Company (the "Registrant") and Chancellor Media
Corporation  ("Chancellor")  announced  on  June  1, 1999,  the  Registrant
entered into a definitive agreement with Chancellor  Media  Corporation  of
Los  Angeles,  Chancellor's  wholly-owned subsidiary, pursuant to which the
Registrant  agreed  to purchase Chancellor's  outdoor  advertising business
conducted by Chancellor Media Outdoor  Corporation  ("Chancellor  Outdoor")
for  $1.6 billion in stock and cash.

     The  Registrant  is  filing this Form 8-K  to  provide  the  Financial
Statements and Pro Forma Financial  Statements  for  Chancellor Outdoor and
its  predecessor  companies,  the outdoor advertising division  of  Whiteco
Industries, Inc. ("Whiteco"), Martin Media L.P. ("Martin Media") and Martin
& MacFarlane, Inc. ("Martin & MacFarlane"), as noted below.

ITEM 7.   FINANCIAL STATEMENTS AND EXHIBITS

     (a)  Financial Statements.   The  following  financial  statements are
filed herewith as Exhibit 99.1 and incorporated herein by reference:

          (i)  The consolidated balance sheets of Chancellor Outdoor  as of
December  31,  1998  and  March  31,  1999  and  consolidated statements of
operations,  equity and cash flows for the period from  July  22,  1998  to
December 31, 1998 and the three months ended March 31, 1999.

          (ii) The  statements  of income, divisional equity and cash flows
of Whiteco for the eleven months ended November 30, 1998; balance sheets of
Whiteco as of December 31, 1996 and 1997; and statements of income and cash
flows for the years ended December 31, 1995, 1996, and 1997.

          (iii) The statements of  operations,  partners'  capital and cash
flows  of  Martin  Media for the seven months ended July 31, 1998;  balance
sheets of Martin Media  as of December 31, 1996 and 1997; and statements of
operations, partners' capital  (deficit) and cash flows of Martin Media for
each of the years ended December 31, 1995, 1996 and 1997.

          (iv) The statements of  operations,  retained  earnings  and cash
flows  of  Martin  &  MacFarlane  for the seven months ended July 31, 1998;
balance sheets of Martin & MacFarlane  as  of  December  31, 1996 and 1997;
statements  of income, retained earnings and cash flows for  the  six-month
period ended  December  31,  1995  and each of the years ended December 31,
1996 and 1997; balance sheet of Martin  &  MacFarlane  as of June 30, 1995;
and  statements  of income, retained earnings and cash flows  of  Martin  &
MacFarlane for the year ended June 30, 1995.






     (b)  Pro  Forma   Financial   Statements.   The  following  pro  forma
financial statements are filed herewith  as  Exhibit  99.2 and incorporated
herein by reference:

          (i)  Unaudited  pro  forma condensed consolidated  statements  of
operations of the Registrant  for the year  ended  December  31,  1998  and
the three months ended March 31, 1999.

          (ii)        Unaudited  pro  forma condensed consolidated  balance
sheet of the Registrant as of March 31, 1999.

     (c)  Exhibits

          (i)  Consent of Arthur Andersen, LLP.

          (ii) Consent of Barbich, Longcrier, Hooper & King.

          (iii) Consent of BDO Seidman LLP.

          (iv) Consent of PricewaterhouseCoopers LLP.





                            SIGNATURES

     Pursuant to the requirements  of  the Securities Exchange Act of 1934,
the Registrant has duly caused this report  to  be  signed on its behalf by
the undersigned hereunto duly authorized.

                              LAMAR ADVERTISING COMPANY



                              By:   /S/ KEITH A. ISTRE
                                        Keith A. Istre
                                Treasurer and Chief Financial Officer

Dated: July 6, 1999




                           EXHIBIT INDEX

EXHIBIT NO.      DESCRIPTION

23.1      Consent of Arthur Andersen, LLP.

23.2      Consent of Barbich, Longcrier, Hooper & King.

23.3      Consent of BDO Seidman LLP.

23.4      Consent of PricewaterhouseCoopers LLP.

99.1      (i)  The  consolidated balance sheets of Chancellor Outdoor as of
               December  31,  1998  and  March  31,  1999  and consolidated
               statements  of  operations,  equity and cash flows  for  the
               period from July 22, 1998 to December 31, 1998 and the three
               months ended March 31, 1999.

          (ii) The statements of income, divisional  equity  and cash flows
               of  Whiteco for the eleven months ended November  30,  1998;
               balance  sheets  of Whiteco as of December 31, 1996 and 1997
               and statements of income  and cash flows for the years ended
               December 31, 1995, 1996, and 1997.

          (iii)The statements of operations,  partners'  capital  and  cash
               flows  of  Martin  Media for the seven months ended July 31,
               1998; balance sheets of Martin Media as of December 31, 1996
               and 1997; and statements  of  operations,  partners' capital
               (deficit)  and cash flows of Martin Media for  each  of  the
               years ended December 31, 1995, 1996 and 1997.

          (iv) The statements  of  operations,  retained  earnings and cash
               flows of Martin & MacFarlane for the seven months ended July
               31,  1998;  balance  sheets  of  Martin & MacFarlane  as  of
               December 31, 1996 and 1997; statements  of  income, retained
               earnings  and  cash  flows  for  the six-month period  ended
               December 31, 1995 and each of the  years  ended December 31,
               1996  and 1997; balance sheet of Martin & MacFarlane  as  of
               June 30,  1995;  and statements of income, retained earnings
               and cash flows of  Martin  &  MacFarlane  for the year ended
               June 30, 1995.

99.2      (i)  Unaudited  pro  forma condensed consolidated  statements  of
               operations of the Registrant for the year ended December 31,
               1998 and the three months ended March 31, 1999.

          (ii) Unaudited pro forma  condensed consolidated balance sheet of
               the Registrant as of March 31, 1999.