EXHIBIT 23.1 CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM To the Board of Directors of COTT CORPORATION We hereby consent to the incorporation by reference in the Registration Statements on Form S-8 (File Number 333-122974), Form S-8 (File Number 333-108128), Form S-8 (333-56980), Form S-8 (333-05172), Form S-8 (033-84964), Form S-8 (033-72894) and Form S-3 (333-112092) of Cott Corporation of our report dated March 7, 2005 relating to the financial statements, management's assessment of the internal control over financial reporting and effectiveness of the internal control over financial reporting and financial statement schedules, which appears in the this Annual Report on Form 10-K. /s/ PricewaterhouseCoopers LLP - ------------------------------- PricewaterhouseCoopers LLP Chartered Accountants Toronto, Ontario March 14, 2005