EXHIBIT 3.1
                        CERTIFICATE OF DESIGNATION OF

                          PREFERENCES AND RIGHTS OF

                        PREFERRED STOCK, SERIES H OF

                            BARNES & NOBLE, INC.


           Pursuant to Section 151 of the General Corporation Law
                          of the State of Delaware


          Barnes & Noble, Inc., a corporation organized and existing under
the General Corporation Law of the State of Delaware (the "Company"), in
accordance with the provisions of Section 103 thereof, DOES HEREBY CERTIFY:

          That pursuant to the authority conferred upon the Board of
Directors by the Amended and Restated Certificate of Incorporation of the
Company, as amended, the Board of Directors as of July 10, 1998 adopted the
following resolution, creating a series of Preferred Stock designated as
Preferred Stock, Series H:

               RESOLVED, that pursuant to the authority vested in the
          Board of Directors of the Company (the "Board of Directors")
          in accordance with the provisions of its Amended and Restated
          Certificate of Incorporation, as amended, a series of
          Preferred Stock of the Company be and it hereby is created,
          and that the designation and amount thereof and the voting
          powers, preferences and relative, optional and other special
          rights of the shares of such series, and the qualifications,
          limitations or restrictions thereof, are as follows:

          Section 1.  Designation, Par Value and Amount.  The shares of such
series shall be designated as "Series H Preferred" (hereinafter referred to
as "Series H Preferred"), the shares of such series shall be with par value
of $.001 per share, and the number of shares constituting such series shall
be 250,000; provided, however, that, if more than a total of 250,000 shares
of Series H Preferred shall be issuable upon the exercise of Rights (the
"Rights") issued pursuant to the Rights Agreement, dated as of July 10, 1998,
between the Company and The Bank of New York, as Rights Agent (as amended
from time to time) (the "Rights Agreement"), the Board of Directors, pursuant
to the General Corporation Law of the State of Delaware, shall direct by
resolution or resolutions that a certificate be properly executed,
acknowledged and filed providing for the total number of shares of Series H
Preferred authorized to be issued to be increased (to the extent that the
Certificate of Incorporation then permits) to the largest number of whole
shares (rounded up to the nearest whole number) issuable upon exercise of the
Rights.

          Section 2.  Dividends and Distributions.

          (a)  Subject to the prior and superior rights of the holders of any
shares of any series of Preferred Stock ranking prior and superior to the
shares of Series H Preferred with respect to dividends, the holders of shares
of Series H Preferred, in preference to the holders of shares of Common
Stock, par value $.001 per share, of the Corporation ("Common Stock") and any
other junior stock, shall be entitled to receive, when, as and if declared by
the Board of Directors out of funds legally available for the purpose,
quarterly dividends payable in cash on the 30th day of each of April, July,
October and January in each year (or, in each case, if not a date on which
the Corporation is open for business, the next succeeding business day) or
such earlier date in any such month on which dividends on the Common Stock
are payable (each such date being referred to herein as a "Quarterly Dividend
Payment Date"), commencing on the first Quarterly Dividend Payment Date after
the first issuance of a share or fraction of a share of Series H Preferred,
in an amount per share (rounded to the nearest cent) equal to the greater of
(a) $2.00 or (b) subject to the provision for adjustment hereinafter set
forth, 400 times the aggregate per share amount of all cash dividends, and
400 times the aggregate per share amount (payable in kind) of all non-cash
dividends or other distributions other than a dividend payable in shares of
Common Stock or a subdivision of the outstanding shares of Common Stock (by
reclassification or otherwise), declared on the Common Stock, since the
immediately preceding Quarterly Dividend Payment Date, or, with respect to
the first Quarterly Dividend Payment Date, since the first issuance of any
share or fraction of a share of Series H Preferred.  In the event the
Corporation shall at any time after July 10, 1998 (the "Rights Declaration
Date") (i) declare any dividend on Common Stock payable in shares of Common
Stock, (ii) subdivide the outstanding Common Stock, or (iii) combine the
outstanding Common Stock into a smaller number of shares, then in each such
case the amount to which holders of shares of Series H Preferred were
entitled immediately prior to such event under clause (b) of the preceding
sentence shall be adjusted by multiplying such amount by a fraction the
numerator of which is the number of shares of Common Stock outstanding
immediately after such event and the denominator of which is the number of
shares of Common Stock that were outstanding immediately prior to such event.

          (b)  The Corporation shall declare a dividend or distribution on
the Series H Preferred as provided in paragraph (a) above immediately after
it declares a dividend or distribution on the Common Stock (other than a
dividend payable in shares of Common Stock); provided that, in the event no
dividend or distribution shall have been declared on the Common Stock during
the period between any Quarterly Dividend Payment Date and the next
subsequent Quarterly Dividend Payment Date, a dividend of $2.00 per share on
the Series H Preferred shall nevertheless be payable on such subsequent
Quarterly Dividend Payment Date.

          (c)  Dividends shall begin to accrue and be cumulative on
outstanding shares of Series H Preferred from the Quarterly Dividend Payment
Date next preceding the date of issue of such shares of Series H Preferred,
unless the date of issue of such shares is prior to the record date for the
first Quarterly Dividend Payment Date, in which case dividends on such shares
shall begin to accrue from the date of issue of such shares, or unless the
date of issue is a Quarterly Dividend Payment Date or is a date after the
record date for the determination of holders of shares of Series H Preferred
entitled to receive a quarterly dividend and before such Quarterly Dividend
Payment Date in either of which events such dividends shall begin to accrue
and be cumulative from such Quarterly Dividend Payment Date.  Accrued but
unpaid dividends shall not bear interest.  Dividends paid on the shares of
Series H Preferred in an amount less than the total amount of such dividends
at the time accrued and payable on such shares shall be allocated pro rata on
a share-by-share basis among all such shares at the time outstanding.  The
Board of Directors may fix a record date for the determination of holders of
shares of Series H Preferred entitled to receive payment of a dividend or
distribution declared thereon, which record date shall be no more than 30
days prior to the date fixed for the payment thereof.

          Section 3.     Voting Rights.  The holders of shares of Series H
Preferred shall have the following voting rights:

          (a)  Subject to the provision for adjustment hereinafter set forth,
each share of Series H Preferred shall entitle the holder thereof to 400
votes on all matters submitted to a vote of the stockholders of the
Corporation.  In the event the Corporation shall at any time after the Rights
Declaration Date (i) declare any dividend on Common Stock payable in shares
of Common Stock, (ii) subdivide the outstanding Common Stock, or (iii)
combine the outstanding Common Stock into a smaller number of shares, then in
each such case the number of votes per share to which holders of shares of
Series H Preferred were entitled immediately prior to such event shall be
adjusted by multiplying such number by a fraction the numerator of which is
the number of shares of Common Stock outstanding immediately after such event
and the denominator of which is the number of shares of Common Stock that
were outstanding immediately prior to such event.

          (b)  Except as otherwise provided herein or by law, the holders of
shares of Series H Preferred and the holders of shares of Common Stock shall
vote together as one class on all matters submitted to a vote of stockholders
of the Corporation.

          (c)  (i)  If at any time dividends on any Series H Preferred shall
be in arrears in an amount equal to six (6) quarterly dividends thereon, the
occurrence of such contingency shall mark the beginning of a period (herein
called a "default period") which shall extend until such time when all
accrued and unpaid dividends for all previous quarterly dividend periods and
for the current quarterly dividend period on all shares of Series H Preferred
then outstanding shall have been declared and paid or set apart for payment. 
During each default period, all holders of Preferred Stock (including holders
of the Series H Preferred) with dividends in arrears in an amount equal to
six (6) quarterly dividends thereon, voting as a class, irrespective of
series, shall have the right to elect two (2) Directors.

               (ii) During any default period, such voting right of the
holders of Series H Preferred may be exercised initially at a special meeting
called pursuant to subparagraph (iii) of this Section 3(c) or at any annual
meeting of stockholders, and thereafter at annual meetings of stockholders,
provided that neither such voting right nor the right of the holders of any
other series of Preferred Stock, if any, to increase, in certain cases, the
authorized number of Directors shall be exercised unless the holders of ten
percent (10%) in number of shares of Preferred Stock outstanding shall be
present in person or by proxy.  The absence of a quorum of the holders of
Common Stock shall not affect the exercise by the holders of Preferred Stock
of such voting right.  At any meeting at which the holders of Preferred Stock
shall exercise such voting right initially during an existing default period,
they shall have the right, voting as a class, to elect Directors to fill such
vacancies, if any, in the Board of Directors as may then exist up to two (2)
Directors or, if such right is exercised at an annual meeting, to elect two
(2) Directors.  If the number which may be so elected at any special meeting
does not amount to the required number, the holders of the Preferred Stock
shall have the right to make such increase in the number of Directors as
shall be necessary to permit the election by them of the required number. 
After the holders of the Preferred Stock shall have exercised their right to
elect Directors in any default period and during the continuance of such
period, the number of Directors shall not be increased or decreased except by
vote of the holders of Preferred Stock as herein provided or pursuant to the
rights of any equity securities ranking senior to or pari passu with the
Series H Preferred.

               (iii)  Unless the holders of Preferred Stock shall, during an
existing default period, have previously exercised their right to elect
Directors, the Board of Directors may order, or any stockholder or
stockholders owning in the aggregate not less than ten percent (10%) of the
total number of shares of Preferred Stock outstanding, irrespective of
series, may request, the calling of special meeting of the holders of
Preferred Stock, which meeting shall thereupon be called by the Chairman of
the Board, any Vice Chairman, the Chief Executive Officer, the President, the
Chief Operating Officer, any Vice-President or the Secretary of the
Corporation.  Notice of such meeting and of any annual meeting at which
holders of Preferred Stock are entitled to vote pursuant to this paragraph
(c)(iii) shall be given to each holder of record of Preferred Stock by
mailing a copy of such notice to him at his last address as the same appears
on the books of the Corporation.  Such meeting shall be called for a time not
earlier than 20 days and not later than 60 days after such order or request
or in default of the calling of such meeting within 60 days after such order
or request, such meeting may be called on similar notice by any stockholder
or stockholders owning in the aggregate not less than ten percent (10%) of
the total number of shares of Preferred Stock outstanding.  Notwithstanding
the provisions of this paragraph (C)(iii), no such special meeting shall be
called during the period within 60 days immediately preceding the date fixed
for the next annual meeting of the stockholders.

               (iv) In any default period, the holders of Common Stock, and
other classes of stock of the Corporation if applicable, shall continue to be
entitled to elect the whole number of Directors until the holders of
Preferred Stock shall have exercised their right to elect two (2) Directors
voting as a class, after the exercise of which right (x) the Directors so
elected by the holders of Preferred Stock shall continue in office until
their successors shall have been elected by such holders or until the
expiration of the default period, and (y) any vacancy in the Board of
Directors may (except as provided in paragraph (c)(ii) of this Section 3) be
filled by vote of a majority of the remaining Directors theretofore elected
by the holders of the class of stock which elected the Director whose office
shall have become vacant.  References in this paragraph (c) to Directors
elected by the holders of a particular class of stock shall include Directors
elected by such Directors to fill vacancies as provided in clause (y) of the
foregoing sentence.

               (v)  Immediately upon the expiration of a default period, (x)
the right of the holders of Preferred Stock as a class to elect Directors
shall cease, (y) the term of any Directors elected by the holders of
Preferred Stock as a class shall terminate, and (z) the number of Directors
shall be such number as may be provided for in the Certificate of
Incorporation or By-laws irrespective of any increase made pursuant to the
provisions of paragraph (c)(ii) of this Section 3 (such number being subject,
however to change thereafter in any manner provided by law or in the
Certificate of Incorporation or By-laws).  Any vacancies in the Board of
Directors effected by the provisions of clauses (y) and (z) in the preceding
sentence may be filled by a majority of the remaining Directors.

          (d)  Except as set forth herein, holders of Series H Preferred
shall have no special voting rights and their consent shall not be required
(except to the extent they are entitled to vote with holders of Common Stock
as set forth herein) for taking any corporate action.

          Section 4.     Certain Restrictions.

          (a)  Whenever quarterly dividends or other dividends or
distributions payable on the Series H Preferred as provided in Section 2 are
in arrears, thereafter and until all accrued and unpaid dividends and
distributions, whether or not declared, on shares of Series H Preferred
outstanding shall have been paid in full, the Corporation shall not:

                    (i)  declare or pay dividends on, make any other
          distributions on, or redeem or purchase or otherwise acquire for
          consideration any shares of stock ranking junior (either as to
          dividends or upon liquidation, dissolution or winding up) to the
          Series H Preferred;

                    (ii)  declare or pay dividends on or make any other
          distributions on any shares of stock ranking on a parity (either as
          to dividends or upon liquidation, dissolution or winding up) with
          the Series H Preferred, except dividends paid ratably on the Series
          H Preferred and all such parity stock on which dividends are
          payable or in arrears in proportion to the total amounts to which
          the holders of all such shares are then entitled;

                   (iii)  redeem or purchase or otherwise acquire for
          consideration shares of any stock ranking on a parity (either as to
          dividends or upon liquidation, dissolution or winding up) with the
          Series H Preferred, provided that the Corporation may at any time
          redeem, purchase or otherwise acquire shares of any such parity
          stock in exchange for shares of any stock of the Corporation
          ranking junior (either as to dividends or upon dissolution,
          liquidation or winding up) to the Series H Preferred Stock; or

                    (iv)  purchase or otherwise acquire for consideration any
          shares of Series H Preferred, or any shares of stock ranking on a
          parity with the Series H Preferred, except in accordance with a
          purchase offer made in writing or by publication (as determined by
          the Board of Directors) to all holders of such shares upon such
          terms as the Board of Directors, after consideration of the
          respective annual dividend rates and other relative rights and
          preferences of the respective series and classes, shall determine
          in good faith will result in fair and equitable treatment among the
          respective series or classes.

          (b)  The Corporation shall not permit any subsidiary of the
Corporation to purchase or otherwise acquire for consideration any shares of
stock of the Corporation unless the Corporation could, under paragraph (a) of
this Section 4, purchase or otherwise acquire such shares at such time and in
such manner.

          Section 5.     Reacquired Shares.  Any shares of Series H Preferred
purchased or otherwise acquired by the Corporation in any manner whatsoever
shall be retired and cancelled promptly after the acquisition thereof.  All
such shares shall upon their cancellation become authorized but unissued
shares of Preferred Stock and may be reissued as part of a new series of
Preferred Stock to be created by resolution or resolutions of the Board of
Directors, subject to the conditions and restrictions on issuance set forth
herein.

          Section 6.     Liquidation, Dissolution or Winding Up.  (a)  Upon
any liquidation (voluntary or otherwise), dissolution or winding up of the
Corporation, no distribution shall be made to the holders of shares of stock
ranking junior (either as to dividends or upon liquidation, dissolution or
winding up) to the Series H Preferred unless, prior thereto, the holders of
shares of Series H Preferred shall have received $1,000 per share, plus an
amount equal to accrued and unpaid dividends and distributions thereon,
whether or not declared, to the date of such payment (the "Series H
Liquidation Preference").  Following the payment of the full amount of the
Series H Liquidation Preference, no additional distributions shall be made to
the holders of shares of Series H Preferred unless, prior thereto, the
holders of shares of Common Stock shall have received an amount per share
(the "Common Adjustment") equal to the quotient obtained by dividing (i) the
Series H Liquidation Preference by (ii) 400 (as appropriately adjusted as set
forth in subparagraph (c) below to reflect such events as stock splits, stock
dividends and recapitalizations with respect to the Common Stock) (such
number in clause (ii), the "Adjustment Number").  Following the payment of
the full amount of the Series H Liquidation Preference and the Common
Adjustment in respect of all outstanding shares of Series H Preferred and
Common Stock, respectively, holders of Series H Preferred and holders of
shares of Common Stock shall receive their ratable and proportionate share of
the remaining assets to be distributed in the ratio of the Adjustment Number
to 1 with respect to such Preferred Stock and Common Stock, on a per share
basis, respectively.

          (b)  In the event there are not sufficient assets available to
permit payment in full of the Series H Liquidation Preference and the
liquidation preferences of all other series of preferred stock, if any, which
rank on a parity with the Series H Preferred, then such remaining assets
shall be distributed ratably to the holders of such parity shares in
proportion to their respective liquidation preferences.  In the event there
are not sufficient assets available to permit payment in full of the Common
Adjustment, then such remaining assets shall be distributed ratably to the
holders of Common Stock.

          (c)  In the event the Corporation shall at any time after the
Rights Declaration Date (i) declare any dividend on Common Stock payable in
shares of Common Stock, (ii) subdivide the outstanding Common Stock, or (iii)
combine the outstanding Common Stock into a smaller number of shares, then in
each such case the Adjustment Number in effect immediately prior to such
event shall be adjusted by multiplying such Adjustment Number by a fraction
the numerator of which is the number of shares of Common Stock outstanding
immediately after such event and the denominator of which is the number of
shares of Common Stock that were outstanding immediately prior to such event.

          Section 7.     Consolidation, Merger, etc.  In case the Corporation
shall enter into any consolidation, merger, combination or other transaction
in which the shares of Common Stock are exchanged for or changed into other
stock or securities, cash and/or any other property, then in any such case
the shares of Series H Preferred Stock shall at the same time be similarly
exchanged or changed in an amount per share (subject to the provision for
adjustment hereinafter set forth) equal to 400 times the aggregate amount of
stock, securities, cash and/or any other property (payable in kind), as the
case may be, into which or for which each share of Common Stock is changed or
exchanged.  In the event the Corporation shall at any time after the Rights
Declaration Date (i) declare any dividend on Common Stock payable in shares
of Common Stock, (ii) subdivide the outstanding Common Stock, or (iii)
combine the outstanding Common Stock into a smaller number of shares, then in
each such case the amount set forth in the preceding sentence with respect to
the exchange or change of shares of Series H Preferred shall be adjusted by
multiplying such amount by a fraction the numerator of which is the number of
shares of Common Stock outstanding immediately after such event and the
denominator of which is the number of shares of Common Stock that are
outstanding immediately prior to such event.

          Section 8.     No Redemption.  The shares of Series H Preferred
shall not be redeemable.

          Section 9.     Ranking.  The Series H Preferred shall rank junior
to all other series of the Corporation's Preferred Stock as to the payment of
dividends and the distribution of assets, unless the terms of any such series
shall provide otherwise.

          Section 10.    Amendment.  The Amended and Restated Certificate of
Incorporation of the Corporation shall not be further amended in any manner
which would materially alter or change the powers, preferences or special
rights of the Series H Preferred so as to affect them adversely without the
affirmative vote of the holders of a majority or more of the outstanding
shares of Series H Preferred, voting separately as a class.

          Section 11.    Fractional Shares.  Series H Preferred may be issued
in fractions of a share which shall entitle the holder, in proportion to such
holders fractional shares, to exercise voting rights, receive dividends,
participate in distributions and to have the benefit of all other rights of
holders of Series H Preferred.


          IN WITNESS WHEREOF, Barnes & Noble, Inc. has caused this
Certificate of Designation to be duly executed by its duly authorized officer
and attested by its Secretary this 10th day of July, 1998.


                         BARNES & NOBLE, INC.



                         By:/s/ Marie J. Toulantis
                            ___________________________
                               Name:  Marie J. Toulantis
                               Title: Executive Vice President, Finance

ATTEST:


/s/ Michael N. Rosen
_________________________
Michael N. Rosen, Secretary