EXHIBIT 4.3


     SECURITIES  PURCHASE  AGREEMENT,  dated  November 19, 1998,  by and between
SMARTSERV ONLINE, INC., a Delaware corporation (the "Company"),  and each of the
Investors (as defined below).

     WHEREAS,  the Company  desires to issue and sell a total of five units (the
"Units"),  each Unit  consisting of (i) 8% convertible  promissory  notes in the
original  principal amount of $100,000 in the form of Exhibit 1 hereto ("Notes")
and (ii) warrants to purchase shares of Common Stock,  par value $.01 per share,
of the Company ("Common  Stock") pursuant to a Warrant  Agreement and Warrant in
the form of Exhibit 2 hereto ("Warrants"),  on the terms and conditions provided
herein (the "Offering");

     WHEREAS,  each  Investor  desires and has agreed to purchase at the Closing
(as defined  below) the amount of Units set forth on such  Investor's  signature
page hereto; and

     WHEREAS,  the parties  desire to set forth  their  mutual  agreements  with
respect to the sale and purchase of the Units as herein below set forth.

     NOW,  THEREFORE,  for good and  valuable  consideration,  the  receipt  and
sufficiency of which is hereby acknowledged, the parties agree as follows:

     1. Definitions.
        -------------

          As used herein, the following terms shall have the following meanings:

          "Business Day" shall mean any day other than a day on which commercial
banks are closed for business in New York.

          "Closing"  shall mean the closing or closings of the sale of the Units
which shall occur from time to time at the offices of Spencer  Trask  Securities
Incorporated,  535 Madison Avenue, New York, New York, pursuant to Sections 2.1,
2.2 and 2.3 hereof.

          "Common  Stock"  shall  have the  meaning  set  forth in the  preamble
hereto.

          "Company" shall have the meaning set forth in the preamble hereto.

          "Conversion Price" shall have the meaning set forth in the Notes.

          "Escrow Account" shall mean account no. 37311689 at Citibank N.A., 153
E. 53rd  Street,  20th Floor,  New York NY in which each  Investor's  payment of
Purchase Price is held pursuant to Section 2.2 hereof.

          "Escrow Agent" shall mean Piper & Marbury L.L.P.




          "Further  Placement" shall mean the closing of a private  placement of
the  Company's  securities  in which the Company  receives  gross  proceeds of a
minimum of $5,000,000.

          "Investor"  shall mean each party that has  executed a signature  page
hereto as an Investor and delivered the Purchase  Price set forth thereon to the
Placement Agent by wire transfer of immediately available funds.

          "Majority  in  Interest"  shall  mean  Investors  holding  Notes,  the
outstanding  principal amount of which is in excess of 66.67% of the outstanding
principal amount of all Notes sold in this Offering.

          "Maturity Date" shall mean the earliest to occur of (i) the closing of
a private  placement of securities in which the Company  receives gross proceeds
of a minimum of $5,000,000 or (ii) November 15, 1999.

          "Notes" shall have the meaning set forth in the preamble hereto.

          "Offering" shall have the meaning set forth in the preamble hereto.

          "Offering  Period"  shall mean the  initial 90 day period in which the
Placement  Agent uses its best  efforts to offer the Units and  extension by the
Placement Agent for up to an additional 90 days.

          "Placement Agent" shall mean Spencer Trask Securities Incorporated,  a
Delaware corporation.

          "Public Offering" shall mean an underwritten public offering of equity
securities of the Company pursuant to an effective  registration statement under
the  Securities  Act  covering the offer and sale of equity  securities  of such
entity to the public.

          "Purchase  Price"  shall  mean,  with  respect to the Units,  the face
amount of each Note.

          "Registrable Shares" shall mean the common stock of the Company issued
upon  conversion  of the Notes or exercise of the Warrants.  Registrable  Shares
shall cease to be Registrable Shares when they may be sold under Rule 144(k) and
all  requisite  steps have been taken to remove any legends or  restrictions  on
transfer with respect to such Registrable Shares.

          "Registration  Statement" shall mean any registration statement of the
Company that covers any of the Registrable  Shares pursuant to the provisions of
this  Agreement,  including the prospectus  included  therein,  any amendment or
supplement thereof,  including post-effective  amendments,  and all exhibits and
all material incorporated by reference in such Registration Statement.

                                      -2-




          "SEC" shall mean the United States Securities and Exchange  Commission
or any successor thereto.

          "Securities" shall mean the Notes, the shares of Common Stock issuable
upon conversion thereof, the Warrants to purchase Common Stock and the shares of
Common Stock issuable upon exercise of the Warrants.

          "Securities Act" shall mean the Securities Act of 1933, as amended.

          "Units" shall have the meaning set forth in the preamble hereto.

          "Warrants" shall have the meaning set forth in the preamble hereto.

    2.    Sale and Purchase of Units: Payment and Interest: Use of Proceeds.
          ------------------------------------------------------------------

          2.1     Purchase. Upon the terms and subject to the conditions
                  ---------
hereof, the Company agrees to sell to each Investor, and each such Investor
agrees to purchase from the Company, the number of Units set forth on such
Investor's signature page hereto at the Closing. The Offering will terminate on
the earliest to occur of (i) expiration of the Offering Period, (ii) the sale of
all of the Units or (iii) the termination of the Offering by the Company. Each
Investor understands and agrees that the Company in its sole discretion reserves
the right to accept or reject this or any other subscription for Units, in whole
or in part, notwithstanding prior receipt by the Investor of notice of
acceptance of this subscription. The Company shall have no obligation hereunder
until the Company shall execute and deliver to the Investor an executed copy of
this Agreement. If this subscription is rejected in whole or the Offering is
terminated by the Company or subscriptions for the Units are not received during
the Offering Period, the Offering will be terminated, no Units will be sold and
all funds received from the Investors will be returned without interest, and
this Agreement shall thereafter be of no further force or effect. If this
subscription is rejected in part, the funds for the rejected portion of this
subscription will be returned without interest, and this Agreement will continue
in full force and effect to the extent this subscription was accepted.

          2.2.   Escrow of Funds.
                 ----------------


                (a) Until Closing, the Purchase Price for the Units (the "Escrow
Amount") will be deposited in the Escrow Account with the Escrow Agent,  for the
benefit of the  Company.  All such funds for  subscriptions  will be held in the
Escrow  Account  pursuant to the terms of this Section 2.2. The Company will pay
all fees, if any,  related to the  establishment  and  maintenance of the Escrow
Account.  Any interest accruing on funds in the Escrow Account shall be utilized
first  to  reimburse  the  Company  for  such  fees  and the  balance  shall  be
distributed to the Company.  The Company and the Placement  Agent,  as agent for
the Investor,  shall send, or cause to be sent, a request that the Escrow Amount
be released at the Closing.  The Company hereby agrees that the Placement  Agent
shall be solely  responsible for the disbursement of the Escrow Amount,  and the
Escrow Agent shall be entitled to rely exclusively on such instructions.


                                      -3-



                (b) Any notice,  demand or request to the Escrow  Agent shall be
sufficient  only if received within the applicable time period set forth herein,
if  any.  Notices,   demands  and  requests  shall  be  delivered  by  facsimile
transmission  (provided  receipt is confirmed) or hand delivered by courier with
receipt for  signature to it (i) if to the Escrow Agent to it at Piper & Marbury
L.L.P.,  1251 Avenue of the Americas,  New York,  NY 10020,  facsimile no. (212)
835-6001, Attention: Paul J. Pollock, Esq.; (ii) if to the Company, to it at the
Company's address, One Station Place, Stamford, Connecticut 06902, facsimile no.
(203)  353-5962;  or (iii) if to the  Placement  Agent,  to it at Spencer  Trask
Securities  Incorporated,  535 Madison  Avenue,  18th Floor,  New York, New York
10022, facsimile no. (212) 486-7392,  Attention: A. Emerson Martin, II. Notices,
demands and requests from the Escrow Agent to the Company or the Placement Agent
shall be delivered to them at their  respective  addresses set forth herein,  in
the manner aforesaid.

                (c) If a  dispute  arises  regarding  disposition  of all or any
portion of the Escrow Amount held by the Escrow  Agent,  the Escrow Agent shall,
upon written  demand by either the Company or the Placement  Agent,  deposit the
Escrow  Amount plus  interest in a federal or state court located in the City of
New York, pending the decision of that court, and shall be entitled to rely upon
the decision of that court with respect to the disposition of the Escrow Amount.

                (d) The  Escrow  Agent  shall  not be  liable  for any  error of
judgment  or for any action  taken or omitted  by it in good  faith,  or for any
mistake of fact or law, or for anything which it may do or refrain from doing in
connection herewith, except its own gross negligence or willful misconduct.

                (e) The Company and the Investors, jointly and severally, hereby
agree to indemnify  the Escrow  Agent and hold it harmless  from and against any
loss,  liability,  expenses  (including  reasonable  outside attorneys' fees and
expenses),  claim or demand arising out of or in connection with the performance
of its obligations in accordance  with the provisions of this Agreement,  except
for the gross  negligence  or  willful  misconduct  of the Escrow  Agent.  These
indemnities shall survive the resignation of the Escrow Agent or the termination
of this Agreement.  Notwithstanding the foregoing, the obligation of the Company
and the  Investors  to  indemnify  the Escrow Agent shall in no event exceed the
Escrow Amount.


                (f) The Company and the  Placement  Agent  acknowledge  that the
Escrow  Agent is serving as counsel to the  Placement  Agent.  The Escrow  Agent
shall be entitled to represent the Placement Agent in any lawsuit arising out of
the terms of this Agreement.

          2.3  Closing.  At the  Closing,  the  Company  shall  deliver  to each
               -------
Investor the Units to be purchased by such Investor, appropriately completed and
duly executed to the Company or Placement Agent against  payment  therefor in an
amount equal to the Purchase  Price thereof by transfer  pursuant to Section 2.2
herein of such amount from the Escrow Account to such accounts of the Company as
the Company may designate in writing to the Placement Agent.


                                      -4-


          2.4  Payment of  Principal  and  Interest  on Notes.  The  outstanding
               ----------------------------------------------
principal  amount of each Note shall be due on or before the  Maturity  Date and
shall bear  interest  from the date of such Note to the date of repayment at the
rate set forth therein,  except as set forth in Section 8 hereof. Interest shall
be payable as provided in such Note. Upon each payment under a Note, the Company
shall simultaneously pay all amounts of the same type due under all other Notes.

          2.5 Prepayments.
              -----------

                  (a) Principal of the Notes may be prepaid, together with
interest on the amount prepaid, prior to the Maturity Date, without premium or
penalty, upon delivery of irrevocable written notice by the Company delivered
not less than ten (10) days prior to the date of repayment, subject to the
rights of conversion set forth in the Notes. All amounts prepaid pursuant to
this Section 2.5(a) shall be paid to holders of the Notes in proportion to the
outstanding principal amounts.

                  (b) The Company shall notify the Investors in writing of the
first closing of the Further Placement. At any time during the ten (10) day
period following receipt of such notice, the Investors shall have the right to
require the Company to prepay up to one-half of the original principal amount of
this Note. Within five (5) days after receipt of such notice, the Company shall
pay such principal amount to the Holder.

          2.6 Exercise of Warrants.  The terms of the  Warrants,  including  the
              --------------------
termination date of the Warrants, shall be as set forth in the Warrant Agreement
annexed  hereto as Exhibit 2 and shall be  exercisable  by the  Investors at any
time during the  exercise  period  thereof for the  Conversion  Price per share,
subject to anti-dilution adjustments as set forth therein.

          2.7 Use of Proceeds.  The proceeds  from the sale of the Units will be
              ---------------
used as working  capital of the  Company  and for such other  purposes as may be
reasonably  acceptable  to  the  Placement  Agent,  exclusive  of  repayment  of
indebtedness to current executive officers or principal shareholders,  except as
authorized by the Placement Agent.

         3. Conditions. The Company's obligation to sell and each Investor's
            ----------
obligations to purchase Units agreed to be purchased by it shall be subject to
satisfaction of the following conditions, respectively, on or before the
Closing:

          3.1 Conditions to Company's Obligations.
              -----------------------------------

          (a)  subscriptions  for  all of the  Units  offered  to be sold by the
Company  prior to the  Closing  shall have been  agreed to be  purchased  at the
Closing and the Purchase  Price therefor shall be on deposit in cleared funds in
the Escrow Account; and

          (b)  each  Investor   shall  have  executed  the  signature  page  and
Accredited Investor Certification attached hereto.


                                      -5-


          3.2 Conditions to Investor's Obligations.
              ------------------------------------

          (a)  each  of  the  representations  and  warranties  of  the  Company
contained  in  Section 4 hereof  shall be true on the date of  Closing as though
made on such date;

          (b) the Company shall have performed all of its obligations  hereunder
to be performed by it on or before the date of Closing;

          (c) Placement Agent shall have received, for the benefit of Investors,
a certificate  from a duly authorized  officer of the Company as to the accuracy
of the matters set forth in (a) and (b) above;

          (d) Investor  shall have  received  the Units  purchased by it at such
Closing;

          (e)  Placement  Agent shall have  received a legal  opinion of counsel
addressed to the Investors in form and substance  satisfactory  to the Placement
Agent as to the matters set forth in Sections 4.1, 4.2, 4.3 and 4.4,  subject to
such qualifications and exclusions as may be agreed upon between counsel for the
Placement Agent and counsel for the Company;

          (f) there shall be authorized and reserved for issuance, the number of
shares of  securities  into which (i) the Notes to be sold at such Closing shall
be  convertible  and  (ii)  the  Warrants  to be sold at such  Closing  shall be
exercisable; and

          (g) the Company  shall have  delivered  the Security  Agreement in the
form annexed hereto as Exhibit 3.

          3.3 Placement Agent's  Authorization.  Each Investor hereby authorizes
              --------------------------------
and  directs  the  Placement  Agent  to  determine,   in  its  sole  discretion,
satisfaction of the conditions set forth in Section 3.2 above. Any condition not
so satisfied  may be waived in writing by the  Placement  Agent.  Each  Investor
agrees to be bound to all such determinations and waivers.

         4. Representations, Warranties and Covenants of the Company. To induce
            --------------------------------------------------------
each Investor to enter into this Agreement and to purchase Units hereunder, the
Company hereby represents, warrants and covenants to each Investor that:

                 4.1  Organization,   Good  Standing,  etc.  The  Company  is  a
                      -------------------------------------
corporation duly organized, validly existing and in good standing under the laws
of the State of Delaware and has the requisite  corporate power and authority to
own its  properties and to carry on its business and to execute and deliver this
Agreement and perform its obligations  hereunder.  The Company is duly qualified
to transact  business and is in good standing in each  jurisdiction in which the
failure to so qualify  would have a material  adverse  effect on the business or
properties of the Company.


                                      -6-



                  4.2 Corporate Acts and Proceedings. This Agreement has been
                      ------------------------------
duly authorized by all necessary corporate action on behalf of the Company, has
been duly executed and delivered by authorized officers of the Company and is a
valid and binding agreement on the part of the Company enforceable against the
Company in accordance with its terms, except as the enforceability thereof may
be limited by bankruptcy, insolvency, moratorium, fraudulent conveyance,
reorganization or other similar laws affecting the enforcement of creditors'
rights generally and to judicial limitations on the enforcement of the remedy of
specific performance and other equitable remedies. All corporate action
necessary to the authorization, creation, issuance and delivery of the
Securities has been taken by the Company or will be taken by the Company on or
prior to the issuance thereof.

                  4.3  Capitalization and Issuances of Stock.
                       --------------------------------------

                 (a) The Company has authorized and outstanding capital stock as
set forth under the heading "Capitalization" in its Private Placement Memorandum
dated November 19, 1998 (the  "Memorandum").  All outstanding  shares of capital
stock of the Company are duly authorized,  validly issued and outstanding, fully
paid and nonassessable.  Except as set forth in the Memorandum: (i) there are no
outstanding  options,  stock subscription  agreements,  warrants or other rights
permitting  or requiring the Company or others to purchase or acquire any shares
of capital stock or other equity  securities  of the Company;  (ii) there are no
securities  issued or outstanding which are convertible into or exchangeable for
any of the foregoing and there are no contracts,  commitments or understandings,
whether or not in writing, to issue or grant any such option,  warrant, right or
convertible  or  exchangeable  security;  (iii)  there are no shares of stock or
other  securities  of the Company  reserved for  issuance for any purpose;  (iv)
there are no  voting  trusts or other  contracts,  commitments,  understandings,
arrangements or  restrictions of any kind with respect to the ownership,  voting
or transfer of shares of stock or other  securities  of the Company to which the
Company  or, to the best of the  Company's  knowledge,  any  stockholder  of the
Company is a party, including without limitation,  any preemptive rights, rights
of first refusal, proxies or similar rights and (v) there is no person who holds
a right to require the Company to register any  securities  of the Company under
the Securities Act or to  participate in any such  registration.  The issued and
outstanding  shares of capital stock of the Company conform to all statements in
relation thereto contained in the Memorandum,  and the Memorandum  describes all
material  terms and  conditions  thereof.  All  issuances  by the Company of its
securities were exempt from registration  under the Act and any applicable state
securities  laws or were issued  pursuant to a registration  statement  declared
effective by the SEC under the Securities Act and which  registration  statement
was available for the sale of the type of securities sold thereunder.


                 (b) The Securities  have been duly  authorized and, when issued
and delivered  against payment  therefor as provided in the Memorandum,  will be
validly issued, fully paid and nonassessable. No holder of any of the Securities
will be subject to personal  liability  solely by reason of being such a holder,
and none of the  Securities  are subject to preemptive or similar  rights of any
stockholder or securityholder of the Company.  A sufficient number of authorized
but unissued shares of Common Stock have been reserved for issuance, and will



                                      -7-


continue to be reserved  for  issuance,  upon the  conversion  of the Notes into
Common Stock and the exercise of the Warrants.

          4.4 Non-Contravention. Neither the execution, delivery and performance
              -----------------
of this Agreement nor the consummation of the transactions  contemplated  herein
will  violate  or be in  conflict  with  any  provision  of the  certificate  of
incorporation  or by-laws of the Company,  or violate or be in conflict with any
debt, note, bond, lease, mortgage,  indenture,  license,  obligation,  contract,
commitment,  franchise,  permit,  instrument or other agreement or obligation to
which  the  Company  is a party and for which the  Company  has not  received  a
waiver,  or violate or be in conflict  with any law,  judgment,  decree,  order,
regulation or ordinance by which the Company is bound or affected.

          4.5 No Brokers or Finders.  Except for the  Placement  Agent,  who has
              ---------------------
been retained by the Company, and whose fees and commissions will be paid by the
Company, no person, firm or corporation has or will have, as a result of any act
or  omission by the  Company,  any right,  interest  or valid claim  against the
Company,  the Placement Agent or any Investor for any  commission,  fee or other
compensation as a finder or broker,  or in any similar  capacity,  in connection
with the transactions contemplated by this Agreement. The Company will indemnify
and hold each Investor  harmless  against any and all liability  with respect to
any  such  commission,  fee  or  other  compensation  which  may be  payable  or
determined to be payable as a result of the actions of the Company in connection
with the transactions contemplated by this Agreement.

          4.6  Governmental  Authorization;  Third Party Consents.  No approval,
               ---------------------------------------------------
consent, compliance,  exemption,  authorization or other action by, or notice to
or filing with, any governmental authority or any other entity which the Company
has not received,  and no lapse of a waiting period, is necessary or required in
connection  with the  execution,  delivery or  performance  by the  Company,  or
enforcement   against  the  Company,  of  this  Agreement  or  the  transactions
contemplated hereby.

          4.7 Litigation.  Except as set forth in the  Memorandum,  there are no
              -----------
legal  actions,  suits,  proceedings,  claims  or  disputes  pending,  or to the
knowledge of the Company, overtly threatened,  at law, in equity, in arbitration
or before any  governmental  authority in which an adverse  determination  could
have a material adverse effect on the Company.

          4.8 Compliance with Laws. The Company is in compliance in all material
              --------------------
respects with all laws,  ordinances,  regulations and orders of all governmental
entities applicable to the Company.

          4.9 Taxes
              -----

                 (a) The  Company  has filed all  returns  with  respect  to all
federal,  state, county, local, foreign and other taxes, whether or not measured
in whole or in part by net income (collectively,  "Taxes"), required to be filed
through the date hereof in a manner consistent with prior years and all such tax
returns are true and complete in all material respects. The Company


                                      -8-


has  paid all  Taxes  (including  deficiencies,  interest,  additions  to tax or
interest,  and  penalties  with respect  thereto)  that are due through the date
hereof,  or that are  claimed  or  asserted  by any taxing  authority  to be due
through the date hereof,  with respect to the  operations of the Company in each
case  except  for  those  Taxes  that  are  being  contested  in good  faith  by
appropriate  proceedings  and with respect to which adequate  reserves have been
set aside.  With  respect to any period for which Tax returns  have not yet been
filed, or for which Taxes are not yet due or owing,  the Company has no material
liability  for Taxes in each case  other  than Taxes  incurred  in the  ordinary
course of business.

                 (b)  No  audit  or  other  proceedings  by  any  court,  taxing
authority,  or similar  person is pending or, to the  knowledge  of the Company,
overtly  threatened  with  respect to any Taxes due from or with  respect to the
operations  of the  Company  or any Tax return  filed by or with  respect to the
operations  of the  Company.  No  assessment  of Taxes is  proposed  against the
Company or its assets.

          4.10  Offering  Exemption.  Assuming the  accuracy of the  information
                --------------------
provided by the respective Investors in the respective  Agreements and (ii) that
the Placement Agent has complied in all material respects with the provisions of
Regulation D  promulgated  under the  Securities  Act, the offer and sale of the
Units pursuant to the terms of this  Agreement are exempt from the  registration
requirements  of the  Securities Act and the rules and  regulations  promulgated
thereunder.  The Company is not disqualified from the exemption under Regulation
D by virtue of the  disqualifications  contained in Rule  505(b)(2)(iii) or Rule
507 under the Securities Act.

     5. Representations of the Investor.  Each Investor hereby severally and not
jointly represents, warrants and covenants to the Company that:


          5.1 None of the Securities are registered  under the Securities Act or
any state securities  laws. The Investor  understands that the offering and sale
of the Units is  intended to be exempt from  registration  under the  Securities
Act, by virtue of Section 4(2) and/or Section 4(6) thereof and the provisions of
Regulation D promulgated  thereunder,  based, in part, upon the representations,
warranties and agreements of the Investor contained in this Agreement.

          5.2 The Investor and the  Investor's  attorney,  accountant,  Investor
representative  and/or tax advisor,  if any (collectively,  the "Advisors") have
received all documents and other information  regarding the Company requested by
the Investor,  have carefully reviewed such documents and information  requested
by the Investor,  and the Investor and the Advisors,  if any, have had access to
the  same  kind of  information  which  would  be  available  in a  registration
statement filed by the Company under the Securities Act.

          5.3Neither  the SEC nor any state  securities  commission has approved
the Securities, or passed upon or endorsed the merits of the Offering.

          5.4The Investor  acknowledges that all documents,  records,  and books
pertaining  to  the  investment  in the  Units  have  been  made  available  for
inspection by such Investor and the Advisors.


                                      -9-



          5.5The  Investor  and the  Advisors,  if any,  have  had a  reasonable
opportunity  to ask  questions  of and receive  answers from a person or persons
acting on behalf of the  Company  concerning  the  offering of the Units and all
such questions have been answered to the full  satisfaction  of the Investor and
the Advisors.

          5.6In evaluating the suitability of an investment in the Company,  the
Investor has not relied upon any  representation  or other  information (oral or
written)  other than as  contained  in  documents  or answers  to  questions  so
furnished to the Investor or the Advisors by the Company.

          5.7The  Investor  is unaware  of, is in no way relying on, and did not
become aware of the offering of the Units  through or as a result of any form of
general solicitation or general advertising including,  without limitation,  any
article,   notice,   advertisement  or  other  communication  published  in  any
newspaper,  magazine or similar media or broadcast over  television or radio, in
connection  with the offering and sale of the Units and is not  subscribing  for
Units and did not  become  aware of the  offering  of the Units  through or as a
result of any  seminar or meeting to which the  Investor  was invited by, or any
solicitation of a subscription by, a person not previously known to the Investor
in connection with investments in securities generally.

          5.8The Investor has taken no action which would give rise to any claim
by any person for brokerage  commissions,  finders' fees or the like relating to
this Agreement or the transactions  contemplated  hereby (other than commissions
to be paid by the Company to the Placement Agent).

          5.9The  Investor or the Advisors have such knowledge and experience in
financial,  tax  and  business  matters,  and,  in  particular,  investments  in
securities,  so as to enable them to utilize the  information  made available to
them in  connection  with this  Offering to evaluate  the merits and risks of an
investment in the Units and to make an informed investment decision with respect
thereto.

          5.10 The Investor is not relying on the Company,  the Placement  Agent
or any of their respective  employees or agents with respect to the legal,  tax,
economic  and related  considerations  of an  investment  in the Units,  and the
Investor  has  relied on the  advice  of, or has  consulted  with,  only his own
Advisors.

          5.11 The  Investor is acquiring  the Units solely for such  Investor's
own  account  for  investment  and not  with a view to  resale  or  distribution
thereof,  in whole or in part.  The Investor  has no  agreement or  arrangement,
formal or  informal,  with any person to sell or transfer all or any part of the
Securities,  and the Investor  has no plans to enter into any such  agreement or
arrangement.

          5.12 The  Investor  must bear the  substantial  economic  risks of the
investment in the Units indefinitely because none of the Securities may be sold,
hypothecated or otherwise disposed of unless  subsequently  registered under the
Securities Act and applicable  state  securities  laws or an exemption from such
registration  is  available.  Legends  shall be placed on the  Securities to the
effect that they have not been registered under the Securities Act or applicable


                                      -10-


state securities laws and appropriate notations thereof will be made in the
Company's stock books. Stop transfer instructions will be placed with the
transfer agent of the Securities. It is not anticipated that there will be any
market for resale of the Units, and such Units will not be freely transferable
at any time in the foreseeable future.

          5.13 The Investor has adequate means of providing for such  Investor's
current  financial  needs  and  foreseeable  contingencies  and has no need  for
liquidity of the investment in the Units.

          5.14 The Investor is aware that an investment in the Units  involves a
number of very significant risks.

          5.15 The  Investor  meets  the  requirements  of at  least  one of the
suitability  standards  for  an  "accredited  investor"  as  set  forth  on  the
Accredited Investor Certification attached hereto.

          5.16  The  Investor:  (i) if a  natural  person  represents  that  the
Investor  has reached the age of 21 and has full power and  authority to execute
and deliver this Agreement and all other related  agreements or certificates and
to  carry  out  the  provisions  hereof  and  thereof;  (ii)  if a  corporation,
partnership, limited liability company or partnership,  association, joint stock
company,  trust,  unincorporated  organization or other entity,  represents that
such entity is duly organized,  validly  existing and in good standing under the
laws of the state of its  organization,  the  consummation  of the  transactions
contemplated  hereby is  authorized  by, and will not result in a  violation  of
state law or its charter or other organizational documents, such entity has full
power and authority to execute and deliver this  Agreement and all other related
agreements or  certificates  and to carry out the provisions  hereof and thereof
and to purchase and hold the securities  constituting  the Units,  the execution
and delivery of this Agreement has been duly authorized by all necessary action,
this Agreement has been duly executed and delivered on behalf of such entity and
is a legal, valid and binding obligation of such entity,  subject to bankruptcy,
etc. and (iii) if executing  this  Agreement  in a  representative  or fiduciary
capacity, represents that it has full power and authority to execute and deliver
this Agreement in such capacity and on behalf of the subscribing  Investor,  and
such Investor has full right and power to perform pursuant to this Agreement and
make an investment in the Company, and that this Agreement  constitutes a legal,
valid and binding  obligation of such entity. The execution and delivery of this
Agreement  will  not  violate  or be  in  conflict  with  any  order,  judgment,
injunction,  agreement or controlling  document to which the Investor is a party
or by which the Investor is bound.

          5.17 The Investor represents to the Company that any information which
the Investor has  heretofore  furnished or furnishes  herewith to the Company or
the Placement Agent is complete and accurate in all material respects and may be
relied upon by the Company in determining the  availability of an exemption from
registration  under federal and state  securities  laws in connection  with this
Offering.  The  Investor  further  covenants  and agrees that it will notify and
supply corrective information to the Company and the Placement Agent immediately


                                      -11-


upon the  occurrence  of any change  therein  occurring  prior to the  Company's
issuance of the Securities.

          5.18  Other  than as set forth in this  Agreement,  no oral or written
representations have been made, or oral or written information furnished, to the
Investor or the Investor's Advisors, if any, in connection with this Offering.

          5.19 Within five (5) days after  receipt of a request from the Company
or the Placement  Agent,  the Investor will provide such information and deliver
such  documents as may  reasonably  be necessary to comply with any and all laws
and ordinances to which the Company or the Placement Agent is subject.

     6. Restriction on Transfer of Securities.
        -------------------------------------

          6.1 Restrictions. The Securities are only transferable pursuant to (a)
              ------------
an  offering  registered  under  the  Securities  Act,  (b) Rule 144  under  the
Securities  Act (or any similar rule then in effect) if such rule is  available,
or (c) subject to the  conditions  specified  elsewhere  in this  Section 6, any
other legally available means of transfer.

          6.2 Legend. Each Security shall be endorsed with the following legend:
              ------

          "THE   SECURITIES   REPRESENTED   HEREBY  HAVE  BEEN  ISSUED   WITHOUT
          REGISTRATION  UNDER THE SECURITIES  ACT OF 1933, AS AMENDED,  OR UNDER
          ANY STATE SECURITIES LAWS, AND MAY NOT BE SOLD, TRANSFERRED OR PLEDGED
          IN THE ABSENCE OF AN EFFECTIVE REGISTRATION STATEMENT UNDER APPLICABLE
          FEDERAL   AND  STATE   SECURITIES   LAWS  OR  AN  OPINION  OF  COUNSEL
          SATISFACTORY   TO  THE  ISSUER  THAT  THE   TRANSFER  IS  EXEMPT  FROM
          REGISTRATION UNDER APPLICABLE FEDERAL AND STATE SECURITIES LAWS."

          6.3 Removal of Legend.  Any legend endorsed on a Security  pursuant to
              -----------------
Section  6.2 hereof  shall be removed,  and the  Company  shall issue a Security
without such legend to the holder of such  Security,  if such  Security is being
disposed of pursuant to a registration  statement  declared  effective under the
Securities  Act or pursuant to Rule 144 or any similar rule then in effect or if
such holder provides the Company with an opinion of counsel  satisfactory to the
Company  to the effect  that a transfer  of such  Security  may be made  without
registration.  In  addition,  if the  holder of such  Security  delivers  to the
Company an opinion of such counsel to the effect that no subsequent  transfer of
such Security will require  registration  under the Securities  Act, the Company
shall promptly upon such  contemplated  transfer  deliver new Securities that do
not bear the legend set forth in Section 6.2.

     7. Indemnification.  The Investor agrees to indemnify and hold harmless the
        ---------------
Company,  the  Placement  Agent  and  their  respective   officers,   directors,
employees,   agents,   control  persons  and  affiliates   against  all  losses,
liabilities,  claims,  damages,  and  expenses  whatsoever  (including,  but not
limited to, any and all expenses incurred in investigating,


                                      -12-


preparing,  or defending  against any litigation  commenced or threatened) based
upon  or  arising   out  of  any  actual  or   alleged   false   acknowledgment,
representation or warranty, or misrepresentation or omission to state a material
fact,  or  breach by the  Investor  of any  covenant  or  agreement  made by the
Investor  herein or in any other  document  delivered  in  connection  with this
Agreement.

     8. Events of Default.
        -----------------

     If any of the  following  events  ("Events of Default")  shall occur and be
continuing: (a) the Company fails to pay principal or interest on the Notes when
the same shall  become due and payable and such  failure  shall  continue  for a
period of fifteen  (15) days;  (b) the  failure by the Company to perform any of
its other  material  obligations  hereunder,  which failure shall continue for a
period of ten (10) days after receipt of notice thereof by the Company;  (c) any
representations  or  warranties of the Company  contained  herein shall prove to
have been false in any material respect when made; (d) any proceedings involving
the  Company are  commenced  by or against  the  Company  under any  bankruptcy,
reorganization,  arrangement,  insolvency,  readjustment of debt, dissolution or
liquidation  law or statute of the federal  government  or any state  government
and, if such proceedings are instituted against the Company,  the Company by any
action or failure to act indicates its approval of,  consent to or  acquiescence
therein, or an order shall be entered approving the petition in such proceedings
and,  within sixty (60) days after the entry thereof,  such order is not vacated
or stayed on appeal or otherwise,  or shall otherwise have ceased to continue in
effect;  then,  (i) as to the Events of Default  under clauses (a) or (d) above,
the holder of each  affected  Note may, at its option,  declare  such Note to be
forthwith  due and  payable in cash and (ii) as to the  Events of Default  under
clauses (b) or (c) above,  the Majority in Interest may, at its option,  declare
all Notes to be forthwith due and payable in cash.  Upon any  acceleration  of a
Note pursuant to the  immediately  preceding  sentence,  the Holder  thereof may
pursue all remedies available to it at law or equity and all rights available to
it under its Note including,  without limitation,  the right to convert the Note
into  shares of Common  Stock.  During  the  pendency  of any Event of  Default,
interest shall accrue on the  outstanding  principal  amount of each Note at the
default rate of ten (10%) percent per annum.

     9. Registration.
        -------------

          (a) Agreement to Register.
              ----------------------

                 (i) In the event that the offering  contemplated by the Further
Placement is terminated  prior to the receipt of gross proceeds of not less than
$5,000,000 (the "Termination Date"), the Company shall promptly, but in no event
later than 60 days after the Termination  Date,  prepare and file with the SEC a
Registration Statement covering the resale of the Registrable Shares and use its
best efforts to cause such Registration  Statement to become effective within 90
days from the  Termination  Date. In the event that the  Registration  Statement
shall not have been  declared  effective  within  105 days from the  Termination
Date,  the  interest  rate on the Notes shall  increase ten basis points per day
until such Registration Statement has been declared effective.



                                      -13-


                 (ii) If the holders of Registrable  Shares desire to distribute
the  Registrable  Shares by means of an  underwriting,  they shall so advise the
Company and shall select an  underwriter  reasonably  acceptable to the Company.
The Company and all holders of Registrable  Shares proposing to distribute their
Registrable  Shares through such  underwriter  shall enter into an  underwriting
agreement in customary form with the underwriter  selected for such underwriting
by the holders of Registrable Shares.

          (b) Provisions  Applicable to Registration.  The following  provisions
              --------------------------------------
shall apply, as applicable, in connection with the Investors' Registrable Shares
to be included in the Registration Statement pursuant to this Section 9:

                 (i) Each Investor, if reasonably requested by the Company or by
the underwriter  with respect to any Public  Offering,  shall agree not to sell,
make any  short  sale of,  loan,  grant  any  options  for the  purchase  of, or
otherwise  dispose of any  Registrable  Shares (other than those included in the
Registration Statement) without the prior written consent of the Company or such
underwriters,  as the case may be,  for such  period of time (not to exceed  one
hundred  eighty  (180)  days),  from  the  effective  date of such  Registration
Statement,  or  the  commencement  of the  offering,  as  applicable,  as may be
requested by the underwriters;

                 (ii) Each Investor shall promptly provide the Company with such
non-confidential and non-proprietary  information as it shall reasonably request
and that is  available  to the  Investors  in order to prepare the  Registration
Statement;

                 (iii) All reasonable and necessary  expenses in connection with
the preparation of theRegistration Statement, including, without limitation, any
and  all  legal,  accounting  and  filing  fees,  but  not  including  fees  and
disbursements  of experts and counsel  retained by the Investors or underwriting
discounts and  commissions  to be paid by the  Investors,  shall be borne by the
Company; and

                 (iv) The  Company  shall use its best  efforts  to effect  such
Registration  permitting the saleof such  Registrable  Shares in accordance with
the intended method or methods of distribution  thereof,  and pursuant  thereto,
the Company shall as expeditiously as possible:

                                      (1)  prepare  and  file  with  the  SEC  a
                   Registration    Statement    relating   to   the   applicable
                   Registration  on any  appropriate  form under the  Securities
                   Act,  which  form  shall  be  available  for the  sale of the
                   Registrable  Shares in accordance with the intended method or
                   methods of  distribution  thereof and use its best efforts to
                   cause such  Registration  Statement to become  effective  and
                   keep such Registration Statement effective in accordance with
                   Section 9(b)(iv)(2) below;

                                      (2)  prepare  and  file  with the SEC such
                   amendments and post-effective  amendments to the Registration
                   Statement  as may  be  necessary  to  keep  the  Registration
                   effective until all such  Registrable  Shares are sold; cause
                   the prospectus to


                                      -14-


                   be supplemented by any required prospectus supplement, and as
                   so  supplemented  to be filed  pursuant to Rule 424 under the
                   Securities  Act;  and  comply  with  the  provisions  of  the
                   Securities  Act  with  respect  to  the  disposition  of  all
                   securities covered by such Registration  Statement during the
                   applicable  period in accordance  with the intended method or
                   methods of  distribution  by the sellers thereof as set forth
                   in  such   Registration   Statement  or   supplement  to  the
                   prospectus; provided, however that the Company may, from time
                   to time,  request that the holders of the Registrable  Shares
                   immediately  discontinue  the  disposition of the Registrable
                   Shares if the Company determines,  in the good faith exercise
                   of its reasonable  business  judgment,  that the offering and
                   disposition  of  the  Registrable   Shares  could  materially
                   interfere  with bona  fide  financing,  acquisition  or other
                   material  business  plans of the  Company  or  would  require
                   disclosure   of   non-public   information,   the   premature
                   disclosure  of which could  materially  adversely  affect the
                   Company  (it  being  acknowledged  that  the  Company  is not
                   required to disclose  in such  request any such  transaction,
                   plan or  non-public  information),  so  long  as the  Company
                   promptly  after the disclosure of such  transaction,  plan or
                   non-public    information    complies   with   this   Section
                   9(b)(iv)(2).

                                      (3)   notify   the   Investors   and   the
                   underwriter,  if any, promptly, and (if requested by any such
                   person)  confirm  such  advice  in  writing,   (A)  when  the
                   prospectus or any  prospectus  supplement  or  post-effective
                   amendment   has  been  filed,   and,   with  respect  to  the
                   Registration   Statement  or  any  post-effective   amendment
                   thereto,  when  the  same has  become  effective,  (B) of any
                   request  by the  SEC for  amendments  or  supplements  to the
                   Registration  Statement or the  prospectus or for  additional
                   information, (C) of the issuance by the SEC of any stop order
                   suspending the effectiveness of the Registration Statement or
                   the initiation of any  proceedings  for that purpose,  (D) of
                   the receipt by the Company of any  notification  with respect
                   to the  suspension of the  qualification  of the  Registrable
                   Shares for sale in any  jurisdiction or the initiation of any
                   proceedings  for such  purpose and (E) subject to the proviso
                   below, of the happening of any event as a result of which the
                   prospectus included in such Registration  Statement,  as then
                   in effect, includes an untrue statement of a material fact or
                   omits to state a material fact required to be stated  therein
                   or necessary to make the statements therein not misleading in
                   light of the  circumstances  then  existing  and,  subject to
                   Section 9(b)(iv)(2) above, at the request of any such person,
                   prepare  and furnish to such  person a  reasonable  number of
                   copies of a supplement to or an amendment of such  prospectus
                   as may be necessary so that, as  thereafter  delivered to the
                   purchasers of such shares,  such prospectus shall not include
                   an untrue  statement  of a  material  fact or omit to state a
                   material fact  required to be stated  therein or necessary to
                   make the  statements  therein not  misleading in light of the
                   circumstances then existing;  provided,  however, the Company
                   need not disclose the event if it otherwise has not disclosed
                   such event to the public.

                                      (4) if requested by the  underwriter or an
                   Investor,  promptly incorporate in a prospectus supplement or
                   post-effective  amendment such information as the underwriter
                   and the Investors agree should be included  therein  relating
                   to the plan of distribution  with respect to such Registrable
                   Shares, including, without limitation, the



                                      -15-


                   purchase price being paid therefor by such  underwriters  and
                   with respect to any other terms of the underwritten  offering
                   of the  Registrable  Shares to be sold in such offering;  and
                   make all required  filings of such prospectus  supplements or
                   post-effective  amendments as soon as notified of the matters
                   to  be  incorporated   in  such  prospectus   supplements  or
                   post-effective amendments;

                                      (5)  deliver  to  each  Investor  and  the
                   underwriters,  if any, without charge,  as many copies of the
                   prospectus   (including  each   preliminary   prospectus)  in
                   conformity with the requirement of the Securities Act and any
                   amendments  or  supplements   thereto  as  such  persons  may
                   reasonably  request  and  such  other  documents  as they may
                   reasonably  request  to  facilitate  the prior  sale or other
                   disposition of such Registrable Shares;

                                      (6)  prior  to  any  Public   Offering  of
                   Registrable Shares, register or qualify or cooperate with the
                   Investors,  or the  underwriters,  if any, in connection with
                   the registration or qualification of such Registrable  Shares
                   for offer and sale under the  securities  or blue sky laws of
                   such jurisdictions as the Investors or underwriters,  if any,
                   reasonably  request in writing  and do any and all other acts
                   or things necessary or advisable to enable the disposition in
                   such  jurisdictions of the Registrable  Shares covered by the
                   Registration Statement;  provided,  however, that the Company
                   shall  not be  required  to  qualify  to do  business  in any
                   jurisdiction where it is not then so qualified or to take any
                   action that would subject it to general service of process in
                   any such  jurisdiction  where it is not  then so  subject  or
                   would subject the Company to any tax in any such jurisdiction
                   where it is not then so subject; and

                                      (7) with a view to  making  available  the
                   benefits of certain  rules and  regulations  of the SEC which
                   may at any time permit the sale of Registrable  Shares to the
                   public  without  registration,  during  such time as a public
                   market exists for its equity  securities,  the Company agrees
                   to:



                                        a)  make  and  keep  public  information
                    available, as those terms are understood and defined in Rule
                    144  under  the  Securities  Act,  at all  times  after  the
                    effective   date  of  the  first   registration   under  the
                    Securities  Act filed by the  Company for an offering of its
                    equity securities to the general public;

                                        b) use its best efforts to file with the
                    SEC in a timely  manner  all  reports  and  other  documents
                    required of the  Company  under the  Securities  Act and the
                    Securities  Exchange Act of 1934, as amended (the  "Exchange
                    Act"); and


                                      -16-



                                        c)  furnish to the  Investors  forthwith
                    upon the  Investors'  request  a  written  statement  by the
                    Company as to the  Company's  compliance  with the reporting
                    requirements of said Rule 144, and of the Securities Act and
                    the  Exchange  Act,  a copy of the  most  recent  annual  or
                    quarterly  report of the Company and such other  reports and
                    documents  of the Company as the  Investors  may  reasonably
                    request in availing  themselves of any rule or regulation of
                    the SEC  allowing  a  holder  to sell  any  such  securities
                    without registration.


                   (v)  Notwithstanding  the provisions of this Section 9 to the
contrary, the Company may require:

                                        (1)  The  Investors  to  furnish  to the
                    Company such information  regarding the distribution of such
                    securities  as the Company may from time to time  reasonably
                    request  in   writing,   and  the  Company  may  limit  such
                    registration   rights  to   situations   where  a   proposed
                    distribution  of  Registrable   Shares  is  to  be  effected
                    forthwith  upon  the   effectiveness   of  the  Registration
                    Statement; and

                                      (2) The  Investors  to  covenant  that the
                   Investors  have not  taken,  and will not take,  directly  or
                   indirectly, any action designed, or which might reasonably be
                   expected,  to cause or result in,  under the  Exchange Act or
                   otherwise,  or which has caused or resulted in, stabilization
                   or  manipulation  of the price of any security of the Company
                   to facilitate the sale or resale of the Registrable Shares.

                   (vi) The Investors  agree by acquisition of such  Registrable
Shares that,  upon receipt of the request  referred to in the proviso of Section
9(b)(iv)(2)  or of any notice from the Company of the  happening of any event of
the kind  described  in Section  9(b)(iv)(3)  hereof  (other than as provided in
Section  9(b)(iv)(3)(A)  hereof),  the  Investors  shall  forthwith  discontinue
disposition  of  Registrable  Shares  until  they are  advised in writing by the
Company that the use of the prospectus may be resumed,  and have received copies
of any additional or supplemental  documents or filings that are incorporated by
reference in the prospectus,  and, if so directed by the Company,  the Investors
shall  deliver to the Company (at the  Company's  expense) all copies other than
permanent  file  copies then in the  Investors'  possession,  of the  prospectus
covering such  Registrable  Shares  current prior to the time of receipt of such
notice.

                  (c) Lock-Up. Notwithstanding the effectiveness of the
                      -------
Registration Statement covering the Registrable Shares, the Investors shall not,
directly or indirectly, offer or sell any Registrable Shares issued upon
conversion or exercise of the Registrable Shares (the "Converted Shares") until
the later of the 90th day after the date of conversion or exercise with respect
to such Converted Shares (the "Trigger Date") and thereafter shall not offer or
sell more than the following percentage of the Converted Shares which have been
the subject of such conversion or exercise during the following periods after
the Trigger Date:


                                      -17-



   Days after Trigger Date                   Percentage of Converted Shares
      90-179                                               25%
      180-269                                              50%
      270-359                                              75%
      360 and beyond                                      100%


                    (d) Indemnification.
                        ---------------

                   (i) In the event of a Registration  or  qualification  of any
Registrable  Shares under the  Securities Act pursuant to the provisions of this
Section 9, the Company  shall  indemnify and hold  harmless the  Investors,  the
officers and  directors  of the  Investors  and each  director or officer of any
person  or  entity  who  controls  the  Investors,   each  underwriter  of  such
Registrable Shares and each other person or entity who controls the Investors or
such  underwriter  within the meaning of the Securities Act  (collectively,  the
"Investor Indemnitees"), from and against any and all losses, claims, damages or
liabilities,  joint or several, to which any of the Investor Indemnitees,  joint
or  several,  may become  subject  under the  Securities  Act or the  applicable
securities  laws or  otherwise,  insofar  as such  losses,  claims,  damages  or
liabilities  (or actions in respect  thereof) arise out of or are based upon (x)
any untrue  statement or alleged untrue statement of any material fact contained
in  any  Registration   Statement  under  which  such  Registrable  Shares  were
registered or qualified under the Securities Act, or any amendment or supplement
thereto,  any preliminary  prospectus or final prospectus  contained therein, or
any  supplement  thereto,  or any  document  prepared  and/or  furnished  to the
Investors  incident to the  registration  or  qualification  on any  Registrable
Shares,  or (y) the  omission or alleged  omission to state in any  Registration
Statement a material fact required to be stated therein or necessary to make the
statements therein not misleading or, with respect to any prospectus,  necessary
to make the statements  therein,  in light of the circumstances under which they
were made, not misleading, or (z) any violation by the Company of the Securities
Act or state  securities  or "blue  sky"  laws  applicable  to the  Company  and
relating to action or inaction required of the Company,  in connection with such
registration or  qualification  under such state  securities or "blue sky" laws,
and in each case shall reimburse the Investor Indemnitees for any legal or other
expenses reasonably incurred by such the Investor Indemnitees in connection with
investigating or defending any such loss, claim,  damage or liability (or action
in respect thereof);  provided, however, that the Company shall not be liable in
any such case to the extent that any such loss,  claim,  damage or liability (or
action in respect thereof) arises out of or is based upon an untrue statement or
alleged  untrue   statement  or  omission  or  alleged  omission  made  in  such
Registration  Statement  in reliance  upon and in  conformity  with  information
furnished  to the  Company  through an  instrument  duly  executed by any of the
Investor Indemnitees; and provided further, that the Company shall not be liable
in any such case to the extent that any such loss,  claim,  damage or  liability
(or  action  in  respect  thereof)  arises  out of or is  based  upon an  untrue
statement or alleged  untrue  statement or omission or alleged  omission in such
Registration  Statement,  which untrue  statement or alleged untrue statement or
omission  or  alleged  omission  is  completely  corrected  in an  amendment  or
supplement to the Registration Statement and such Investor Indemnitee thereafter
fails to deliver or cause to be  delivered  such  Registration  Statement  as so
amended or supplemented prior to or


                                      -18-


concurrently with the sale of the Registrable Shares to the person asserting
such loss, claim, damage or liability (or actions in respect thereof) or expense
after the Company has furnished the Investors with the same.

                   (ii) In the event of the Registration or qualification of any
Registrable  Shares under the  Securities Act pursuant to the provisions of this
Section 9, the Investors,  severally and not jointly,  shall  indemnify and hold
harmless the Company, each person who controls the Company within the meaning of
the  Securities  Act,  each  officer  and  director of the Company and any other
Investors from and against any losses,  claims,  damages or liabilities to which
the Company,  such controlling person, any such officer or director or any other
selling  holder may become  subject under the  Securities  Act or the applicable
securities  laws or  otherwise,  insofar  as such  losses,  claims,  damages  or
liabilities  (or actions in respect  thereof) arise out of or are based upon (x)
any untrue  statement or alleged untrue statement of any material fact contained
in  any  Registration   Statement  under  which  such  Registrable  Shares  were
registered or qualified under the Securities Act, or any amendment or supplement
thereto,  or (y) the  omission or alleged  omission to state  therein a material
fact required to be stated therein or necessary to make the  statements  therein
not misleading,  which untrue  statement or alleged untrue statement or omission
or alleged  omission was made therein in reliance  upon and in  conformity  with
written information furnished to the Company through an instrument duly executed
by such Investor  specifically for use in preparation  thereof, and in each case
shall  reimburse  the Company,  such  controlling  person,  each such officer or
director and any other selling holder for any legal or other expenses reasonably
incurred by them in connection  with  investigating  or defending any such loss,
claim, damage or liability (or action in respect thereof).

                   (iii)  Promptly  after  receipt  by  a  person   entitled  to
indemnification  under this Section 9(d) (an  "Indemnified  Party") of notice of
the commencement of any action or claim relating to any  Registration  Statement
filed under the  provisions  of this Section 9 or as to which  indemnity  may be
sought hereunder,  such Indemnified Party shall, if a claim for  indemnification
hereunder  in respect  thereof is to be made  against any other party hereto (an
"Indemnifying  Party"),  give written notice to such  Indemnifying  Party of the
commencement  of such  action  or  claim,  but the  omission  so to  notify  the
Indemnifying  Party will not relieve  such person from any  liability  that such
person  may  have  to any  Indemnified  Party  otherwise  than  pursuant  to the
provisions  of this  Section  9(d) and shall also not relieve  the  Indemnifying
Party of such party's  obligations under this Section 9(d), except to the extent
that the omission so to notify results in the  Indemnifying  Party being damaged
solely as a result of the failure to give timely notice. In case any such action
is brought against an Indemnified Party, and such party notifies an Indemnifying
Party of the commencement  thereof, the Indemnifying Party shall be entitled (at
such  party's  own  expense)  to  participate  in and,  to the  extent  that the
Indemnifying Party may wish, jointly with any other Indemnifying Party similarly
notified,  to assume the defense,  with counsel satisfactory to such Indemnified
Party,  of such action  and/or to settle such action and,  after notice from the
Indemnifying  Party to such  Indemnified  Party of its election so to assume the
defense thereof,  the Indemnifying Party shall not be liable to such Indemnified
Party for any legal or other expenses  subsequently incurred by such Indemnified
Party in connection with the defense thereof,  other than the reasonable cost of
investigation; provided, however, that no



                                      -19-




Indemnifying  Party and no  Indemnified  Party shall  enter into any  settlement
agreement that would impose any liability on such other party or parties without
the prior  written  consent of such other  party or  parties,  unless such other
party or parties are fully indemnified to such party's satisfaction, as the case
may be, against any such liability.

                   (iv) If for any reason the  indemnification  provided  for in
this Section 9 is unavailable to an Indemnified Party or is insufficient to hold
it harmless as contemplated by this Section 9, then the Indemnifying Party shall
contribute to the amount paid or payable by the Indemnified Party as a result of
such  loss,  claim,  damage,  liability  or  action  in  such  proportion  as is
appropriate  to  reflect  not  only  the  relative   benefits  received  by  the
Indemnified Party and the Indemnifying Party, but also the relative fault of the
Indemnified  Party and the  Indemnifying  Party,  as well as any other  relevant
equitable  considerations.  No  person  guilty of  fraudulent  misrepresentation
(within the meaning of Section 11(f) of the Securities Act) shall be entitled to
contribution   from  any  person   who  was  not   guilty  of  such   fraudulent
misrepresentation.

         10.      Miscellaneous.
                  -------------

                  10.1 Waivers, Amendments and Approvals. With the written
                       ---------------------------------
consent of a Majority in Interest, the obligations of the Company under this
Agreement may be waived (either generally or in a particular instance and either
retroactively or prospectively) and with the written consent of a Majority in
Interest, the Company may enter into a supplementary agreement for the purpose
of adding any provisions of this Agreement; provided, however, that no such
waiver or supplemental agreement shall (a) modify the definition of Majority in
Interest so as to increase the percentage set forth therein; (b) extend the
Maturity Date; (c) decrease the interest payable under the Notes or (d) increase
the Conversion Price, all of which shall require the unanimous consent of the
Investors. Written notice of any such waiver, consent or agreement of amendment,
modification or supplement shall be given to the record holders of the Notes who
have not previously consented thereto in writing.

                  10.2 Changes, Waivers, etc. Neither this Agreement nor any
                       ---------------------
provision hereof may be changed, waived, discharged or terminated orally, but
only by a statement in writing signed by the party against which enforcement of
the change, waiver, discharge or termination is sought, except to the extent
provided in Section 10.1 hereof.

                  10.3 Notices. All notices, requests, demands and other
                       -------
communications required or permitted hereunder shall be made in writing and
shall be deemed to have been duly given and effective: (i) on the date of
delivery, if delivered personally; (ii) on the earlier of the fourth (4th) day
after mailing or the date of the return receipt acknowledgment if mailed,
postage prepaid, by certified or registered mail, return receipt requested; or
(iii) on the date of transmission if sent by facsimile, telecopy, telegraph,
telex or other similar telegraphic communications equipment,

                           (a) if to Investor, at its address as shown on such
         Investor's signature page hereto, or at such other address as such
         holder may specify by written notice to the Company, or


                                      -20-



                           (b) if the Company at One Station Place, Stamford, CT
         06902, Attention: President, or at such other address as the Company
         may specify by written notice to the investors.

                   10.4 Survival. The Investor's  representations and warranties
                        --------
set forth herein shall survive the Closing.

                  10.5 Assignment. All terms and provisions of this Agreement
                       ----------
shall be binding upon and inure to the benefit of the parties hereto and their
respective successors and permitted assigns.

                  10.6 Governing Law. (a) This Agreement and each Unit issued
                       -------------
hereunder shall be deemed to be a contract made under the laws of the State of
New York and for all purposes shall be construed in accordance with the laws of
said State without giving effect to the rules of said State governing the
conflicts of laws.

                   (b) The Company and the Investors,  by accepting Units issued
pursuant to this  Agreement,  hereby agree that any action,  proceeding or claim
against it or them  arising out of, or  relating  in any way to, this  Agreement
shall be brought and  enforced in the courts of the United  States and the State
of New York, located in the City of New York, and shall be irrevocably submitted
to such jurisdiction, which jurisdiction shall be exclusive. The Company and the
Investors hereby irrevocably waive any objection to such exclusive  jurisdiction
or  inconvenient  forum.  Any  process or  summons to be served  upon any of the
Company and the  Investors  (at the option of the party  bringing  such  action,
proceeding or claim) may be served by transmitting a copy thereof, by registered
or certified mail, return receipt requested, postage prepaid, addressed to it at
the address as set forth in Section  10.3 hereof.  Such mailing  shall be deemed
personal  service and shall be legal and binding upon the party so served in any
action,  proceeding  or claim.  The  Company  and the  Investors  agree that the
prevailing  party(ies)  in any such  action or  proceeding  shall be entitled to
recover from the other  party(ies) all of its/their  reasonable  legal costs and
expenses  relating to such action or  proceeding  and/or  incurred in connection
with the  preparation  therefor.  THE COMPANY AND THE  INVESTORS  AGREE TO WAIVE
THEIR  RIGHTS  TO A JURY  TRIAL ON ANY CLAIM OR CAUSE OF  ACTION  BASED  UPON OR
ARISING OUT OF THIS AGREEMENT OR ANY DOCUMENT OR AGREEMENT CONTEMPLATED HEREBY.

                  10.7 Blue Sky Qualification. The purchase of Units under this
                       -----------------------
Agreement is expressly conditioned upon the exemption from qualification of the
offer and sale of the Units from applicable federal and state securities laws.
The Company shall be required to qualify this transaction under the securities
laws of any applicable jurisdiction.

                  10.8 Headings. The headings of the Sections of this Agreement
                       --------
have been inserted for convenience of reference only and do not constitute a
part of this Agreement.


                                      -21-



                  10.9 Counterparts. This Agreement may be executed in two or
                       ------------
more counterparts, each of which shall be deemed an original, but all of which
together shall constitute one and the same instrument.

                  10.10 Entire Agreement. This Agreement, together with the Note
                        ----------------
and the Warrant Agreement, represent the entire agreement among the parties with
respect to the subject matter hereof superseding all prior agreements and
understandings, written or oral.

                  10.11 Expenses. Each party shall be responsible and shall pay
                        --------
for all expenses incurred by it in connection with the preparation, negotiation
and execution of this Agreement and the consummation of the transactions
contemplated herein. All costs of enforcement hereof and of the Notes,
including, without limitation, reasonable attorney's fees, shall be borne by the
Company.

                   10.12   Confidentiality.   The  Company  and  Investor   each
                           ---------------
acknowledge  and  agree  that  this  Agreement,  and all  other  agreements  and
instruments  contemplated hereby, and all of the terms and provisions hereof and
thereof, and information  regarding the identity and business activities of each
Investor,  shall be confidential and shall not be disclosed by any party without
the  consent  of the  Company  and such  Investor,  except  to the  extent  such
disclosure is a matter of public  record or shall be required by applicable  law
or stock exchange or listing rule or regulation.  In the event any disclosure is
required to be made as  aforesaid,  the  disclosing  party shall,  to the extent
practicable,  notify the Company and the affected Investor,  as the case may be,
of the nature and substance thereof (and provide a draft thereof, if in writing)
prior  thereto and permit the other to make  reasonable  comments  thereon  with
respect to information relating to it.

                  10.13 Severability. Each provision of this Agreement shall be
                        ------------
considered separable and if for any reason any provision or provisions hereof
are determined to be invalid or contrary to applicable law, such invalidity or
illegality shall not impair the operation of or affect the remaining portions of
this Agreement.

                                      -22-



                   IN WITNESS WHEREOF, the parties have caused this Agreement to
be executed by their duly authorized representatives as of the day and year
first stated above.

                                      SMARTSERV ONLINE, INC.

                                      By: ________________________________
                                               Thomas W. Haller
                                               Chief Financial Officer

                    [next page is Investor's signature page]

                                      -23-



             SIGNATURE PAGE TO SECURITIES PURCHASE AGREEMENT, DATED
        NOVEMBER 19, 1998, AMONG SMARTSERV ONLINE, INC. AND THE INVESTOR
                           NAMED BELOW, AMONG OTHERS

                  IN WITNESS WHEREOF, the Investor has executed this Securities
Purchase Agreement this ___ day of ______________, 1998.

                 -----------------         =             ---------------
                  Amount of Notes                        Purchase Price
                  being purchased

                 -----------------
                 Amount of Warrants
                 (face amount of
                 Notes / $.60)

                  If the Investor is an INDIVIDUAL, and if purchased as JOINT
TENANTS, as TENANTS IN COMMON, or as COMMUNITY PROPERTY:

- -------------------------------             -------------------------------
Print Name(s)                               Social Security Number(s)

- -------------------------------             -------------------------------
Signature(s) of Purchaser(s)

- -------------------------------             -------------------------------
Date                                        Address

                  If the Investor is a PARTNERSHIP, CORPORATION or TRUST:

- -------------------------------             -------------------------------
Name of Partnership,                        Federal Taxpayer
Corporation or Trust                        Identification Number


- -------------------------------
Date

By:
    ----------------------------           --------------------------------
    Name:                                   State of Organization

Title:
      ----------------------------         --------------------------------
                                           Address


               EACH INVESTOR MUST COMPLETE THE ACCREDITED INVESTOR
                         CERTIFICATION ON THE NEXT PAGE.





                        Accredited Investor Certification
                        ---------------------------------

                    (Please initial the appropriate box(es))
                            ------

____     (i) The Investor is a natural person who had individual income of more
         than $200,000 in each of the most recent two years, or joint income
         with his/her spouse in excess of $300,000 in each of the most recent
         two years, and reasonably expect to reach that same income level for
         the current year ("income," for purposes hereof, should be computed as
         follows: individual or joint adjusted gross income, as reported (or to
         be reported) on a federal income tax return, increased by (1) any
         deduction of long-term capital gains under section 1202 of the Internal
         Revenue Code of 1986 (the "Code"), (2) any deduction for depletion
         under Section 611 et seq. of the Code, (3) any exclusion for interest
         under Section 103 of the Code and (4) any losses of a partnership as
         reported on Schedule E of Form 1040);

____     (ii) The Investor is a natural person whose individual net worth (i.e.,
         total assets in excess of total liabilities), or joint net worth with
         his/her spouse, will at the time of purchase of the Units be in excess
         of $1,000,000;

____     (iii) The Investor is an investor satisfying the requirements of
         Section 501(a)(l), (2) or (3) of Regulation D promulgated under the
         Securities Act, which includes but is not limited to, a self-directed
         employee benefit plan where investment decisions are made solely by
         persons who are "accredited investors" as otherwise defined in
         Regulation D.

____     (iv) The Investor is a trust, which trust has total assets in excess of
         $5,000,000, which is not formed for the specific purchase of acquiring
         the Units offered hereby and whose purchase is directed by a
         sophisticated person as described in Rule 506(b)(2)(ii) of Regulation D
         and who has such knowledge and experience in financial and business
         matters that he is capable of evaluating the risks and merits of an
         investment in the Units;

____     (v) The Investor is an employee benefit plan within the meaning of
         Title I of the Employee Retirement Income Security Act of 1974, and
         either (a) the investment decision will be made by a plan fiduciary, as
         defined in Section 3(21) of such act, which is either a bank, insurance
         company or a registered investment advisor; or (b) the employee benefit
         plan has total assets in excess of $5,000,000; or (c) the employee
         benefit plan is a self-directed plan, within the meaning of Title I of
         such act, and the person directing the purchase is an Accredited
         Investor;*

*Note. If the  undersigned  is  relying  solely  on Item (v) for its  Accredited
     Investor status, please print the name of the person directing the purchase
     in the  following  space and  furnish a  completed  and  signed  Accredited
     Investor Certification for such person.
                                            -----------------------------

____     (vi) The Investor is a director or executive officer of SmartServ
         Online, Inc.; or

____     (vii) The Investor is an entity (other than a trust) in which all of
         the equity owners meet the requirements of at least one of the above
         subparagraphs.