SCHEDULE 14A INFORMATION Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934 Filed by the Registrant: /X/ Filed by a Party other than the Registrant / / Check the appropriate box: / / Preliminary Proxy Statement / / Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)) /X/ Definitive Proxy Statement / / Definitive Additional Materials / / Soliciting Material Pursuant to Section 240.14a-11(c) or Section 240.14a-12 UBRANDIT.COM - -------------------------------------------------------------------------------- (Name of Registrant as Specified In Its Charter) - -------------------------------------------------------------------------------- (Name of Person(s) Filing Proxy Statement, if other than the Registrant) Payment of Filing Fee (Check the appropriate box): /X/ No fee required. / / Fee computed on table below per Exchange Act Rules 14a-6(i)(1) and 0-11. 1) Title of each class of securities to which transaction applies: -------------------------------------------------------------- 2) Aggregate number of securities to which transaction applies: -------------------------------------------------------------- 3) Per unit price or other underlying value of transaction computed pursuant to Exchange Act Rule 0-11 (set forth the amount on which the filing fee is calculated and state how it was determined): -------------------------------------------------------------- 4) Proposed maximum aggregate value of transaction: -------------------------------------------------------------- 5) Total fee paid: -------------------------------------------------------------- / / Fee paid previously with preliminary materials. / / Check box if any part of the fee is offset as provided by Exchange Act Rule 0-11(a)(2) and identify the filing for which the offsetting fee was paid previously. Identify the previous filing by registration statement number, or the Form or Schedule and the date of its filing.0 1) Amount Previously Paid: -------------------------------------------------------------- 2) Form, Schedule or Registration Statement No.: -------------------------------------------------------------- 3) Filing Party: -------------------------------------------------------------- 4) Date Filed: -------------------------------------------------------------- UBRANDIT.COM 6405 Mira Mesa Boulevard, Suite 100 San Diego 92121 (858) 350-9566 To Our Stockholders: You are cordially invited to attend the year 2000 Annual Meeting of Stockholders of Ubrandit.com, Inc., to be held on Tuesday, September 26, 2000 at 9:00 AM, Pacific Daylight Time, at the Holiday Inn located at 890 Palomar Airport Road, Carlsbad, California, for the following purposes: (1) to elect six (6) directors to serve until the next Annual Meeting of Stockholders and thereafter until their successors are elected and qualified; (2) to consider and vote on a proposal to amend the Company's 1999 Stock Option and Incentive Plan, as amended, to increase the number of shares of the Company's common stock, par value $.001 per share, reserved for issuance under the Plan from 2,500,000 shares to 4,750,000 shares; (3) to ratify the appointment of BDO Seidman, LLP, as the Company's independent auditors; and (4) to transact such other business as may properly come before the Annual Meeting or any postponement or adjournment thereof. A notice of the meeting, proxy statement, and form of proxy are enclosed with this letter. At the meeting, we will report on the progress of the Company, comment on matters of interest, and respond to your questions. Stockholders can vote their shares by proxy (by marking their votes on the proxy/voting instructions card) or by attending the meeting in person. IT IS IMPORTANT THAT YOUR SHARES BE REPRESENTED AT THE MEETING. EVEN IF YOU PLAN TO ATTEND THE MEETING, WE HOPE THAT YOU WILL READ THE ENCLOSED PROXY STATEMENT AND THE VOTING INSTRUCTIONS ON THE ENCLOSED PROXY CARD AND THEN VOTE BY COMPLETING, SIGNING, DATING, AND MAILING THE PROXY CARD IN THE ENCLOSED, POSTAGE PRE-PAID ENVELOPE. You may vote your shares in person by attending the Annual Meeting thereby canceling any proxy previously given. If your shares are not registered in your name and you would like to attend the meeting, please ask the broker, trust, bank, or other nominee that holds the shares to provide you with evidence of your share ownership. We appreciate your interest in Ubrandit.com. SUMMARY OF FIRST HALF 2000: The first half of calendar year 2000 has been very exciting for Ubrandit.com from both a business and corporate development standpoint, and we are pleased to provide an update on our progress. Two of our primary goals going into 2000 were to list our common stock on a national stock exchange and to complete a strategic corporate acquisition to compliment our branding platforms. Ubrandit.com is pleased to report that both of these important objectives have been attained. On March 21, 2000, Ubrandit.com made the important move from the OTC Bulletin Board to the American Stock Exchange (AMEX) where trading commenced under our new symbol, UBI. The AMEX listing brings increased credibility to the Ubrandit.com business model while simultaneously making our common shares more readily available to a broader investing audience. In the past fiscal quarter Ubrandit.com acquired ClickSmart.com, an Internet content and services company. ClickSmart.com specializes in special interest video and book eCommerce, direct response print marketing, database management, and order processing/fulfillment services to hundreds of leading magazine publishers and content Web sites. The synergistic combination of the two companies presents many opportunities for continued revenue growth and cash flow as well as enhanced product offerings and online traffic integration and expansion. In April, Ubrandit.com formed the wholly owned subsidiary Ubrandit ISP marking Ubrandit.com's entry into the ISP (Internet Service Provider) business sector. Operating out of our new offices in Salt Lake City, Utah, Ubrandit ISP provides "private labeled" entry into the ISP sector for businesses and affinity groups of virtually any size and scope. For a one-time base setup fee of $12,500, a Ubrandit ISP client is able to operate as a complete Internet access provider via its own unique brand and identity. In addition to the setup fee, Ubrandit.com earns revenue on the monthly Internet access services provided to the client for resale to end consumers. The ISP program is exclusively private labeled to each individual client and delivered "turnkey" and "ready for marketing" enabling the client to offer a premier Internet access service to customers in more than 2,800 US and Canadian cities. On July 10, Ubrandit.com signed an agreement with Citadel Communications Corp. (Nasdaq: CITC), under which the Web properties of 183 Citadel radio stations will utilize Ubrandit.com's eCommerce platform, JungleJeff.com. Citadel's growing network of 183 radio stations makes them one of the premier media groups in North America. Under the agreement, all of Citadel's 183 radio station Web properties will be integrated with a transparently branded version of Ubrandit.com's million-plus title music, book, video, and DVD eStore. Ubrandit.com will earn revenue on all sales generated by Citadel's branded eStores. Looking ahead, Ubrandit.com will focus on increasing revenues and attaining a positive earnings structure as quickly as possible. With our core products and services now available to businesses, Ubrandit.com will continue to seek strategic acquisitions, joint ventures, and marketing agreements to extend our branding platforms and increase market share. Ubrandit.com is continuing with its acquisition pursuit of companies that, like ClickSmart.com, complement our branding model and have solid revenue bases and excellent growth potential. Once again, we would like to request that you vote by completing and returning the enclosed proxy card. We believe it is essential that the Company continue its course of strategic acquisitions and joint ventures aimed at increasing revenues and attaining profitability. By voting for management's proposal to amend the Ubrandit.com Stock Option Plan, we will be better positioned to pursue strategic acquisitions and provide incentives to retain and motivate the quality personnel of our future partners. Sincerely, /s/ Jeffery Phillips - ---------------------- Jeffery Phillips President and CEO UBRANDIT.COM (AMEX: UBI) Tel: 858.350.9566 Fax: 858.350.0132 Email: ir@ubrandit.com Address: 6405 Mira Mesa Boulevard, Suite 100, San Diego, CA 92121 UBRANDIT.COM -------------- NOTICE OF ANNUAL MEETING OF STOCKHOLDERS -------------- To the Stockholders of Ubrandit.com: The Annual Meeting of Stockholders of Ubrandit.com, a Nevada corporation (the "Company"), will be held at the Holiday Inn at 890 Palomar Airport Road, Carlsbad, California, on Tuesday, September 26, 2000, at 9:00 A.M., Pacific Daylight Time, for the following purposes: (1) to elect six (6) directors to serve until the next Annual Meeting of Stockholders and thereafter until their successors are elected and qualified; (2) to consider and vote on a proposal to amend the Company's 1999 Stock Option and Incentive Plan, as amended (the "Plan"), to increase the number of shares of the Company's common stock, par value $.001 per share (the "Common Stock"), reserved for issuance under the Plan from 2,500,000 shares to 4,750,000 shares; (3) to ratify the appointment of BDO Seidman, LLP, as the Company's independent auditors; and (4) to transact such other business as may properly come before the Annual Meeting or any postponement or adjournment thereof. Stockholders of record at the close of business on August 18, 2000, are entitled to notice of and to vote at the Annual Meeting and at any postponement or adjournment of the Annual Meeting. A complete list of stockholders entitled to vote will be available at the Company's office at 6405 Mira Mesa Boulevard, Suite 100, San Diego, CA 92121, for ten days before the Annual Meeting. YOU ARE CORDIALLY INVITED TO ATTEND THE MEETING IN PERSON. EVEN IF YOU PLAN TO ATTEND THE MEETING, PLEASE SIGN, DATE AND RETURN THE ACCOMPANYING PROXY CARD IN THE ENCLOSED ENVELOPE. THIS WILL NOT LIMIT YOUR RIGHT TO ATTEND OR VOTE AT THE MEETING. By Order of the Board of Directors /s/ Jeffery Phillips, ----------------------- Jeffery Phillips, President August 28, 2000 UBRANDIT.COM 6405 Mira Mesa Boulevard, Suite 100 San Diego 92121 (858) 350-9566 -------------------- PROXY STATEMENT -------------------- ANNUAL MEETING OF STOCKHOLDERS This proxy statement ("Proxy Statement") is furnished in connection with the solicitation by the Board of Directors of Ubrandit.com, a Nevada corporation (the "Company"), of proxies (in the accompanying form) for use at the Annual Meeting of Stockholders of the Company to be held at Holiday Inn at 890 Palomar Airport Road, Carlsbad, California, on Tuesday, September 26, 2000, at 9:00 A.M., Pacific Daylight Time, and any postponement or adjournment thereof (the "Annual Meeting"). This Proxy Statement and the accompanying form of proxy are being mailed to stockholders on or about August 28, 2000. VOTING RIGHTS RECORD DATE; OUTSTANDING SHARES. Stockholders of record of the Company at the close of business on August 18, 2000 (the "Record Date"), are entitled to receive notice of and to vote at the Annual Meeting. At the Record Date, 12,167,333 shares of the Company's Common Stock were outstanding. Each share of Common Stock is entitled to one vote for as many separate nominees as the number of directors to be elected and for or against all other matters presented. QUORUM; VOTE REQUIRED. No action may be taken at the Annual Meeting unless a quorum is present. The presence in person or by proxy of the holders of a majority of the Company's outstanding shares constitutes a quorum for the transaction of business at the Annual Meeting. Each holder of Common Stock is entitled to one vote for each share held at the Record Date. Directors are elected by a plurality vote. The six nominees for director who receive the most votes cast in their favor will be elected to serve as directors of the Company. Votes withheld with respect to director nominees have no legal effect. Each of the other proposals submitted for stockholder approval at the Annual Meeting will require the affirmative vote of a majority of the shares present in person or by proxy at the Annual Meeting and entitled to vote on such proposal. We will treat abstentions with respect to any such other proposal as shares present or represented and entitled to vote on that proposal and, therefore, abstentions will have the same effect as votes against the proposal on such matters. If a broker that is the record holder of shares indicates on a proxy that it does not have discretionary authority to vote on a particular proposal as to such shares, or if the shares are not voted in other circumstances in which proxy authority is defective or has been withheld with respect to a particular proposal, these non-voted shares will be counted for the purposes of quorum but will not be deemed to be present or represented for the purposes of determining whether stockholder approval of that proposal has been obtained. PROXIES SOLICITATION OF PROXIES; EXPENSES. The Company will bear the costs of printing and mailing proxy materials, and soliciting proxies from its stockholders in the enclosed form. The directors, officers and employees of the Company may solicit proxies by mail, telephone, letter, facsimile, electronically or in person. Following the original mailing of the proxies and other soliciting materials, the Company will request that brokers, custodians, nominees and other record holders forward copies of the proxy and other soliciting materials to persons for whom they hold shares of Common Stock and request authority for the exercise of proxies. In such cases, the Company will reimburse such record holders for their reasonable expenses. VOTING OF PROXIES; REVOCATION OF PROXIES. Shares represented by proxies received in response to this solicitation and not revoked properly will be voted at the Annual Meeting in accordance with the instructions in such proxies. A stockholder who gives a proxy may revoke it later at any time before it is exercised by filing with the Secretary of the Company a written revocation or a properly executed proxy bearing a later date or by voting in person at the Annual Meeting. On the matters coming before the Annual Meeting for which a choice has been specified by a stockholder by means of the ballot on the proxy, the shares will be voted accordingly. If no choice is specified, the shares will be voted "FOR" the election of the six nominees for director listed in this Proxy Statement and "FOR" approval of the proposals referred to in Items 2 and 3 in the Notice of Annual Meeting and described in this Proxy Statement. IMPORTANT PLEASE MARK, SIGN AND DATE THE ENCLOSED PROXY AND RETURN IT AT YOUR EARLIEST CONVENIENCE IN THE ENCLOSED POSTAGE-PREPAID RETURN ENVELOPE SO THAT, WHETHER YOU INTEND TO BE PRESENT AT THE ANNUAL MEETING OR NOT, YOUR SHARES CAN BE VOTED. THIS WILL NOT LIMIT YOUR RIGHTS TO ATTEND OR VOTE AT THE ANNUAL MEETING. -2- SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT The following table sets forth certain information as to the beneficial ownership of the capital stock of the Company at July 31, 2000, by: (i) each person known to the Company to beneficially own more than five percent (5%) of the capital stock of the Company; (ii) each of the Company's directors (including the director nominees identified below); (iii) each of the Company's executive officers named under "Executive Compensation -- Summary Compensation Table"; and (iv) all executive officers and directors as a group. NUMBER OF SHARES BENEFICIALLY APPROXIMATE NAME (1) OWNED (2) PERCENTAGE OWNED Jeffery Phillips (3)................................. 2,006,880 16.0% Roger C. Royce (4)................................... 266,667 2.2% David Pollei (5)..................................... 37,500 * Gregory V. Gibson (6)................................ 125,000 1.0% Steven K. Radowicz (7)............................... 25,000 * James W. Truher (8).................................. 7,500 * All Named Executive Officers and Directors as a group 2,468,547 19.1% (6 individuals) - ---------------- * Less than one percent (1%) (1) Unless otherwise noted, the Company believes that all shares are beneficially owned and that all persons named in the table have sole voting and investment power with respect to all shares owned by them. (2) Beneficial ownership is determined in accordance with the applicable rules under the Exchange Act. In computing the number of shares beneficially owned by a person and the percentage ownership of that person, shares of Common Stock subject to options held by that person that are currently exercisable, or become exercisable within 60 days from the date hereof, are deemed outstanding. However, such shares are not deemed outstanding for purposes of computing the percentage ownership of any other person. Percentage ownership is based on 12,167,333 shares of Common Stock outstanding at July 31, 2000. (3) Includes 400,000 shares issuable upon exercise of stock options exercisable at an exercise price of $.50 per share. (4) Includes 75,000 shares issuable upon exercise of options exercisable at an exercise price of $1.50 per share, and 116,667 shares issuable upon exercise of options exercisable at an exercise price of 3.35 per share. (5) Includes 7,500 shares issuable upon exercise of options exercisable at an exercise price of $4.69 per share and 30,000 shares issuable upon exercise of options exercisable at an exercise price of $4.00 per share. (6) Includes 125,000 shares issuable upon the exercise of options exercisable at an exercise price of $.50 per share. (7) Includes 25,000 shares issuable upon the exercise of options exercisable at a price of $1.50 per share. (8) Includes 7,500 shares issuable upon the exercise of options exercisable at an exercise price of $4.69 per share. -3- EXECUTIVE COMPENSATION SUMMARY COMPENSATION TABLE The following table summarizes all compensation paid to those persons who were at the end of the last completed fiscal year the Company's Chief Executive Officer and other most highly compensated executive officers for services rendered in all capacities to the Company for the fiscal year ended September 30, 1999. SUMMARY COMPENSATION TABLE Compensation ------------------------------------------------------------------ Restricted Securities Other Stock Underlying Name and Principal Annual Awards ($) Option/ LTIP All Other ------------------ Annual Compen- ---------- ------- Pay-outs Compen- Position (1) Year Salary($) Bonus ($) sation ($) SARS (#) ($) sation ($) -------- ---- -------- -------- ------- ---------- Jeffery Phillips, '99 (3) 96,000 -0- -0- -0- 400,000 (4) -0- -0- CEO (2) Roger C. Royce, '99 (3) 120,000 -0- -0- -0- 425,000 (5) -0- -0- Chief Operating Officer Gregory V. Gibson, '99 (3) 96,000 (6) -0- -0- -0- 125,000 (7) -0- -0- Vice President, Legal - ---------------- (1) All other compensation in the form of perquisites and other personal benefits has been omitted because the aggregate amount of such perquisites and other personal benefits constituted the lesser of $50,000 or 10% of the total annual salary and bonus of the named executive for such year. (2) Mr. Phillips was the President and CEO of Global Investors Guide before its acquisition by the Company. (3) Compensation determined on an annualized basis for the twelve months following the acquisition of Global Investors Guide in March 1999. (4) Includes shares of Common Stock underlying options that are exercisable at $.50 per share. See "Certain Relationships and Related Transactions." (5) Includes 75,000 shares of Common Stock underlying options that are exercisable at $1.50 per share, and 350,000 shares of Common Stock underlying options exercisable at $3.35 per share. See "Certain Relationships and Related Transactions." (6) Represents amounts paid as legal fees to Mr. Gibson's law firm. (7) Includes 125,000 shares of Common Stock underlying options that are exercisable at $.50 per share. See "Certain Relationships and Related Transactions." The Company has no retirement, pension, profit sharing or medical reimbursement plans exclusively covering its officers and directors, and does not contemplate implementing any such plans at this time. Directors of the Company who are also employees do not receive cash compensation for their services as directors or members of committees of the Board of Directors, but are reimbursed for their reasonable expenses in connection with attending meetings of the Board of Directors or management committees. Non-employee directors are expected to be paid a fee per Board meeting attended, and reimbursement for expenses. -4- The following tables set forth certain information at September 30, 1999, and for the fiscal year then ended with respect to stock options granted to and exercised by the individuals named in the Summary Compensation Table above. OPTION GRANTS IN FISCAL YEAR 1999 POTENTIAL REALIZABLE VALUE AT ASSUMED ANNUAL RATES OF STOCK PRICE INDIVIDUAL GRANTS APPRECIATION FOR OPTION TERMS(3) ------------------------------------------------------------ ----------------------------------------- NUMBER OF %OF SECURITIES TOTAL OPTIONS UNDERLYING GRANTED TO EXERCISE OPTIONS EMPLOYEES IN PRICE EXPIRATION NAME GRANTED(#) FISCAL YEAR ($/SH)(1) DATE(2) 5%($) 10%($) - ---- --------------- --------------- ------------ ------------ ---------------- ----------------------- Jeffery Phillips 400,000 25.5% $0.50 01/25/04 $55,256 $122,102 Roger C. Royce 75,000 4.6% 1.50 03/05/04 31,082 68,682 350,000 21.5% 3.35 03/26/04 323,940 715,823 Gregory V. Gibson 125,000 7.7% 0.50 01/25/04 17,268 38,157 - ------------ (1) The exercise price on the date of grant was equal to 100% of the fair market value on the date of grant. (2) The options have a term of five years commencing from the date on which they were granted, subject to earlier termination in certain events related to termination of employment. (3) The 5% and 10% assumed rates of appreciation are suggested by the rules of the Securities and Exchange Commission and do not represent the Company's estimate or projection of the future Common Stock price. There can be no assurance that any of the values reflected in the table will be achieved. -5- AGGREGATE OPTION EXERCISES IN LAST FISCAL YEAR AND 1999 YEAR END OPTION VALUES NUMBER OF SECURITIES UNDERLYING UNEXERCISED VALUE OF UNEXERCISED OPTIONS AT IN-THE-MONEY OPTIONS AT SEPTEMBER 30, 1999(#) DECEMBER 31, 1999($)(2) ----------------------- ------------------------- SHARES ACQUIRED VALUE EXERCISABLE/ EXERCISABLE/ NAME ON EXERCISE (#) REALIZED ($)(1) UNEXERCISABLE UNEXERCISABLE - ---- ------------------ ----------------- ----------------------- ------------------------- Jeffery Phillips -- $ -- 400,000/0 $1,850,000/0 Roger C. Royce -- -- 191,667/233,333 $694,798/414,166 Gregory V. Gibson -- -- 125,000/0 $578,125/0 - ------------ (1) Calculated on the basis of the fair market value of the underlying securities at the exercise date minus the exercise price. (2) Calculated on the basis of the fair market value of the underlying securities at September 30, 1999 ($5.125 per share) minus the exercise price. -6- PERFORMANCE GRAPH The following graph illustrates a comparison of the cumulative total stockholder return (change in stock price plus reinvested dividends) of the Company's Common Stock with that of the NASDAQ Market Index and the Media General Industry Group Index (852) consisting of Internet software and services, assuming an investment of $100 in each on January 22, 1999. The Company's Common Stock was traded on NASDAQ's Electronic Bulletin Board from January 1999 to March 2000, after which the Common Stock commenced trading on the American Stock Exchange under the new trading symbol "UBI." The comparisons in the graph are required by the Securities and Exchange Commission and are not intended to forecast or be indicative of possible future performance of the Company's Common Stock. [GRAPHIC] 01/22/99 03/31/99 06/30/99 09/30/99 12/31/99 03/31/00 06/30/00 Ubrandit.com $ 100.00 $ 668.60 $ 862.40 $ 1,412.40 $ 975.00 $ 1,050.00 $ 875.00 MG Group Index $ 100.00 $ 126.97 $ 127.86 $ 123.74 $ 225.06 $ 220.07 $ 138.02 NASDAQ Market Index $ 100.00 $ 98.18 $ 106.83 $ 108.57 $ 160.35 $ 182.45 $ 156.92 -7- CERTAIN RELATIONSHIPS AND RELATED PARTY TRANSACTIONS In connection with the acquisition of Global Investors Guide in March 1999, all of the shares of Global Investors Guide were purchased from officers and a director of that company in exchange for restricted shares of the Company's Common Stock (the "exchange shares") on a PRO RATA basis. Mr. Phillips, President and director of that company, received 1,606,880 exchange shares, and Messrs. Fagan, Cullivan, Childers, and Arterburn, all executive officers of that company, received 54,780 shares each for an aggregate of 1,826,000 exchange shares. The Company received computer equipment, services and cash in exchange for a $100,000 amount due to a company 100% owned by Mr. Phillips, an executive officer and director of Ubrandit.com. The aggregate $100,000 amount due resulted from $50,000 advanced to the Company, office space provided the Company at $1,000 a month for 12 months, receptionist, secretarial, and clerical support services provided to the Company at $2,000 per month for 12 months, and the sale of following office equipment: copier, postage machine, shredder, address labeler, computer printer, two fax machines, and three computers. Such office equipment was sold to the Company for $14,000, which was purchased by Mr. Phillip's company within the preceding eighteen months for approximately $23,000. The entire amount due was converted to 200,000 shares of the Company's Common Stock, which were issued to such company. Mr. Phillips subsequently sold all of his interest in such company, which is now owned by an unrelated party. Mr. Gibson an executive officer and director, provides legal services to the Company through his law firm Gibson, Haglund and Paulsen. At September 30, 1999, Mr. Gibson's law firm had received $66,000 for legal services rendered. Before his appointment as officer of the Company, Mr. Pollei provided services to the Company as a consultant. During the last fiscal year and through the month of April 2000, Mr. Pollei received consulting fees of $44,500. Beginning in May 2000, Mr. Pollei was retained as a full-time employee and receives a monthly salary of $6,750. During the fiscal year ended September 30, 1999, Mr. Phillips received options to purchase 400,000 shares of Common Stock. See "Executive Compensation - - Summary Compensation Table." In March 2000, Mr. Phillips received options to purchase 200,000 additional shares of Common Stock. The options granted to Mr. Phillips during the current fiscal year vest on March 11, 2001, and are exercisable at an exercise price of $3.75 per share. During the fiscal year ended September 30, 1999, Mr. Royce received options to purchase 425,000 shares of Common Stock. See "Executive Compensation - - Summary Compensation Table." In March 2000, Mr. Royce received options to purchase 150,000 additional shares of Common Stock. The options granted to Mr. Royce during the current fiscal year vest on March 11, 2001, and are exercisable at an exercise price of $3.75 per share. During the fiscal year ended September 30, 1999, Mr. Gibson received options to purchase 125,000 shares of Common Stock. See "Executive Compensation - - Summary Compensation Table." In March, Mr. Gibson received options to purchase 75,000 additional shares of Common Stock. These second set of options granted to Mr. Gibson during the current fiscal year are exercisable at an exercise price of $3.75 per share. On August 5, 1999, Mr. Pollei received options to purchase 7,500 shares of Common Stock at an exercise price of $4.69 per share, which were exercisable immediately at the date of grant. On October 19, 1999, Mr. Pollei received a second set of options to purchase 50,000 shares of Common Stock at an exercise price of $4.00 per share, of which options to purchase 30,000 shares are exercisable currently. Options to purchase the remaining 20,000 shares vest on October 19, 2000. In March 2000, Mr. Pollei received options to purchase 200,000 additional shares of Common Stock at an exercise price of $3.75 per share. The options granted to Mr. Pollei during the current fiscal year vest on March 11, 2001. On August 5, 1999, the Company granted to Mr. Pollei, one of the Company's directors and a director nominee, options to purchase 7,500 shares of Common Stock, which are exercisable immediately at an exercise price of $4.69 per share. On October 19, 1999, Mr. Pollei received additional options to purchase 50,000 shares of Common Stock at an exercise price of $4.00 per share, of which options to purchase 30,000 shares are exercisable immediately. The remaining portion will vest in October of this calendar year. During the current fiscal year, Mr. Pollei received options to purchase 100,000 additional shares of the Company's Common Stock at an exercise price -8- of $3.75 per share, none of which are exercisable at the date of this Proxy Statement. The third set of options granted to Mr. Pollei will vest one year from the date on which they were granted on March 11, 2000. On August 5, 1999, the Company granted to Mr. Truher, one of the Company's directors and a director nominee, options to purchase 7,500 shares of Common Stock at an exercise price of $4.69 per share. These options are exercisable immediately at an exercise price of $4.69 per share. In February 2000, the Company granted to Mr. Truher options to purchase 40,000 additional shares of Common Stock. These second set of options granted to Mr. Truher vest on March 11, 2001, and are exercisable at $3.75 per share. On March 5, 1999, the Company granted to Mr. Radowicz options to purchase 25,000 shares of Common Stock, which are exercisable immediately at $.50 per share. On March 11, 2000, Mr. Radowicz received options to purchase 25,000 additional shares of Common Stock. These second set of options granted to Mr. Radowicz vest on March 11, 2001, and are exercisable at an exercise price of $3.75 per share. In connection with the employment of Mr. Joseph Larkin in June 2000, we granted to Mr. Larkin options to purchase 50,000 shares of Common Stock at an exercise price of $3.75 per share. All options granted to directors and officers through the date of this Proxy Statement are exercisable for a period of five years after the date on which they vest. -9- PROPOSAL 1 ELECTION OF DIRECTORS Six (6) directors will be elected at the Annual Meeting. All of the nominees are presently directors of the Company. The election of directors will be determined by the six (6) nominees receiving the greatest number of votes from shares eligible to vote. Unless a stockholder signing a proxy withholds authority to vote for one or more of the Board's nominees in the manner described in the proxy, each proxy received will be voted in favor of the Board's nominees. Although it is not contemplated that any nominee will decline or be unable to serve as a director, if any director declines or is unable to serve as a director, the proxies will be votes by the proxy holders as directed by the Board of Directors. THE BOARD OF DIRECTORS RECOMMENDS THAT STOCKHOLDERS VOTE "FOR" THE ELECTION OF THE SIX NOMINEES AS DIRECTORS OF THE COMPANY. The following table lists the nominees for the Board of Directors and their ages. Biographical information regarding each nominee is provided below. Our directors and their ages at the date of this proxy statement are as follows: NAME AGE POSITION Jeffery Phillips 32 President, Chief Executive Officer, Director Roger C. Royce 60 Chairman of the Board, Chief Operating Officer David C. Pollei 57 Vice President Marketing, Director Gregory V. Gibson 50 Vice President, Legal, Secretary, Director Steven K. Radowicz 32 Director James W. Truher 65 Director Following is biographical information regarding the Company's directors and nominees: JEFFERY PHILLIPS From 1997 to March 1999, Mr. Phillips was the President of Global Investors Guide of San Diego, CA. Global Investors Guide maintains a financial research site and performs contract programming for companies in the financial and e-commerce markets. As President, Mr. Phillips was in charge of budgeting, project planning and management, and development of specialty tools as per the clients' needs. He was also responsible for exploring and implementing the newest technology into Global Investors Guide's Web sites pertaining to the financial Internet market. During the past five years Mr. Phillips also was a marketing consultant to public relations firms and the owner of LPC Communications, an advertising agency, and Market Publishing, Inc., a fulfillment and order processing company. From 1994 to 1997, before joining Global Investors Guide, Mr. Phillips was President of Arboc Marketing, an independent marketing company located in Santa Barbara, CA. As President, Mr. Phillips was responsible for designing and implementing marketing budgets for over one hundred small- and medium-sized businesses, including health organizations, banks, retail outlets and manufacturing enterprises. The company also handled political campaigns in the state of California in the capacity of campaign management, marketing, and public relations. Mr. Phillips received his Bachelor of Arts in Economics from the University of California, Santa Barbara. ROGER C. ROYCE Mr. Royce joined the Company in March 1999 as its Chief Operating Officer and as a member of the Board of Directors. Mr. Royce is currently a member of the Audit Committee. From 1997 to 1999, before his association with the Company, Mr. Royce was Chairman and CEO of Fortune Financial Systems, -10- Inc., a diversified education and training company. From 1994 to 1997, before joining Fortune Financial, he held executive positions (including President and CEO) with the Academic Excellence Institute, Inc., an accelerated learning and distribution company, and its successor. Also from March 1993 until the present Mr. Royce has served as Chairman and CEO of Westban Financial, Inc., a financial and management consulting company. His other experiences include: President and CEO of Motel 6, Inc., a national lodging chain (from 1982 to 1986); President of Fotomat Labs, Inc., and Corporate Sr. Vice President and Managing Operations Director for Fotomat Corporation, a national conglomerate holding company with a retail chain of photographic processing/camera stores (from 1968 to 1982); and President of Woodfin Suites Hotels, Inc., a national hotel management and franchise company that was the founding franchisee for the Marriott Residence Inns chain (from 1986 to 1989). Mr. Royce holds a BA and MBA from California Western University and has completed additional postgraduate studies at UCLA and Harvard. DAVID C. POLLEI Mr. Pollei began his association with the Company in August 1999 as a marketing consultant and joined the Company as Vice President Marketing and a member of the Board of Directors in October 1999. From 1996 to 1999, before joining the Company, Mr. Pollei was an independent media consultant with various media and Internet company clients. Before this, from the beginning of 1995 to 1996, Mr. Pollei was President of SISNA, Inc., a Salt Lake City based Internet Service Provider. From 1980 to 1982 he was a Vice President at ABC Radio where he pioneered the first satellite-delivered radio network. Mr. Pollei also served in a presidential capacity for a number of companies, including the California Political News Syndicate (1989), and WaveShift, a new media company providing interactive media and software (from 1992 to 1993). Mr. Pollei's analyses as an industry expert and consultant has been featured in the WALL STREET JOURNAL, BARRON'S, BILLBOARD, GANNETT, ELECTRONIC MEDIA. Mr. Pollei received a double bachelor of arts degree in International Relations and French from Brigham Young University and serves on the board of directors of a number of civic and non-profit organizations. GREGORY V. GIBSON Mr. Gibson joined the Company as Vice President Legal and Secretary in the first quarter of 1999. Mr. Gibson is an attorney specializing in securities and securities broker dealerships for over 20 years. Presently, Mr. Gibson is member of the law firm Gibson, Haglund and Paulsen and Vice President Legal for Pennaco Energy, Inc. a Denver based public Oil and Gas Company. From 1993 to 1996, before his present affiliations Mr. Gibson was corporate counsel for three years to Global Resource Investment Limited, a southern California based broker dealer specializing in resource and foreign publicly traded securities. Before working at Global Mr. Gibson practiced securities and international law with the law firms of Gibson and Haglund and Gibson, Ogden and Johnson. Mr. Gibson attended Claremont Men's College and Brigham Young University for undergraduate studies and received his juris doctorate degree from Pepperdine University School of Law. STEVEN K. RADOWICZ Mr. Radowicz, an independent director of the Company and a member of the Audit and Compensation Committees, is the managing partner and owner of Apquip Company LLC. Located in Monterey, California, Apquip manufactures equipment for the wood products industry and services a worldwide clientele. Mr. Radowicz joined Apquip as a sales engineer in 1991 and in 1996 became Vice President of Sales. From 1997 to the present, Mr. Radowicz has been Apquip's Chief Executive Officer. While at Apquip, Mr. Radowicz has been responsible for establishing a network of dealers and representation for the company worldwide. Mr. Radowicz received a Bachelor of Arts degree in business economics from the University of California at Santa Barbara in 1990. JAMES W. TRUHER Mr. Truher joined the Company in February of 2000 as an independent member of the Board of Directors and a member of the Audit and Compensation Committees. During the last five years Mr. Truher has been an independent telecommunication consultant and currently is a member of the Board of Directors of Superwire.com and Meridian Holdings, Inc. Also during the last five years, from October 1995 to April 1996, Mr. Truher was Chairman of Xecom Corp., a telephone service company. Mr. Truher was an area Vice President with AT&T and held senior management positions in the cable and telephone networks with such companies and associations as Selec Tel (founder), Polaris, Intelecom, the Bell System (at AT&T), Pacific Telephone, and the Society of Television Engineers (past President). Mr. Truher graduated from Stanford University with a degree in engineering. -11- DIRECTORS' TERMS Members of the Board of Directors currently hold office and serve until our next annual meeting of stockholders, or until their respective successors have been elected. The Board of Directors is comprised of six directors. COMMITTEES The Audit Committee was formed on March 8, 2000, after the end of the Company's last completed fiscal year. As a result, the Audit Committee neither reviewed nor discussed with management or with the Company's auditors the audited financial statements included in the Company's last filed Annual Report. The written charter for the Audit Committee is attached to this proxy statement. The Audit Committee consists of Messrs. Royce, Radowicz and Truher. Although Mr. Royce is not an independent member of the Audit Committee by virtue of his capacity as an executive officer of the Company (as independence is defined under the listing standards adopted by the American Stock Exchange), the Board of Directors determined that his extensive management experience and insight would enhance the composition of the Audit Committee. The Audit Committee reviews the financial statements and independent auditors' report, including recommendations for the independent auditors regarding internal controls and other matters. The Audit Committee has met one time since its formation on March 8, 2000. The Company formed the Compensation Committee in the fourth quarter of fiscal 2000. The Compensation Committee consists of Messrs. Radowicz and Truher, both of whom are independent members of the Compensation Committee. The Compensation Committee's Report on Compensation is set forth below. The Company does not currently have a standing nominating committee. COMPENSATION COMMITTEE REPORT ON COMPENSATION The compensation program for the Company's executive officers is determined by the Compensation Committee of the Board of Directors (the "Compensation Committee") on an annual basis. The executive management's recommendations of compensation to be paid to executive officers of the Company are considered by the Compensation Committee in its decision-making process. The Compensation Committee is currently composed of two non-employee directors and one employee director. The Compensation Committee of the Board of Directors administers the Company's 1999 Stock Option and Incentive Plan and determines grants to executive officers. The Compensation Committee's policy on executive compensation is to attract and retain highly qualified personnel while tying compensation to performance. Consequently, the Compensation Committee seeks to establish compensation that will reward individuals for Company performance as well as individual performance and motivate and reward executives for achievement of strategic business objectives. The Committee believes that the compensation of the Executive Officers including that of the Chief Executive Officer (collectively the "Executive Officers") should be influenced by the Company's performance. However, with a young start up company that has not realized all of its revenue and profit potential, performance is measured by more intangible factors relating to the growth and development of the Company. The Committee establishes the salary ranges and bonuses of all of the Executive Officers by considering: (1) The Company's financial performance for the past year; (2) The Company's growth and development for the past year; (3) The achievement of certain objectives related to the particular Executive Officers' area of responsibility; and (4) The salaries and bonuses of Executive Officers in similar positions of comparably sized companies. The Committee believes that the Company's Executive Officers' salaries and bonuses in the fiscal year ending September 30, 2000, will be comparable in the industry for similarly sized businesses. In addition to salary and bonus, the Committee from time to time is responsible for recommending grants of options to Executive Officers and other employees in an effort to properly align the long-term interests of the Company's management and stockholders. The Committee thus views option grants as an important component of its long term performance-based compensation philosophy. Since the value of an option bears a direct relationship to the Company's stock price, the Committee believes that options motivate Executive Officers and other employees to manage the company and perform in a manner that will also benefit shareholders. The Committee believes that the Plan enables the Company to attract and retain the highest quality managers. One of the principal factors considered in granting options to an Executive Officer is the Executive Officer's ability to influence the Company's long term growth and profitability. Steven K. Radowicz James W. Truher BOARD OF DIRECTORS MEETINGS During fiscal 1999, the Board of Directors held eight meetings and took action by written consent on nine occasions. During the fiscal year each director attended every director meeting held subsequent to his respective election as a director. DIRECTORS COMPENSATION Directors of the Company do not receive cash compensation for their services as members of the Board of Directors but are reimbursed for their reasonable expenses incurred in connection with attending meetings of the Board. SECTION 16(a) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE Section 16(a) of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), and the rules of the Securities and Exchange Commission (the "Commission") thereunder require the Company's executive officers, directors and greater than 10% stockholders to file reports of ownership and changes in ownership of the Common Stock with the Commission. Based on a review of such reports, the Company has determined that all reports required by Section 16(a) of the Exchange Act to be filed by its executive officers and directors during the last fiscal year were filed on time. CERTAIN LEGAL PROCEEDINGS To the knowledge of management, during the fiscal year ended September 30, 1999, and to the date of this Proxy, no material legal proceeding to which the Company is a party is pending nor is any known to be contemplated, and the Company knows of no legal proceedings pending or threatened, or judgements entered against a director or officer of the Company in his capacity. EXECUTIVE OFFICERS The following sets information with respect to the only executive officer as of the date of this Proxy Statement that is not a director. All officers of the Company serve at the pleasure of the Company's Board of Directors until their successors are elected and qualified. Biographical information for all other executive officers can be found above in the table setting forth the directors and nominees followed by each director's biographical information. -12- JOSEPH W. LARKIN, AGE 48, was appointed the Company's Vice President Administrations/Operations and as President of Ubrandit ISP, the Company's wholly owned internet service provider, in June of 2000. Immediately before joining the Company Mr. Larkin was a strategic planning and executive development independent consultant. From 1997 to the beginning of 1999 Mr. Larkin was Vice President Planning and Development for Fortune Financial Systems Salt Lake based marketing company. From 1993 to 1997, he was Vice President Planning and Analysis for Freecom Communications, a Salt Lake based marketing firm. Before joining the Company, Mr. Larkin served in executive capacities such as Senior Vice President of Strategic Planning & Acquisitions, Vice President of Corporate Development, Vice President of Human Resources, and Vice President of Marketing for companies such as Nothrop Aviation, and TSN, Inc., among others. Additionally, Mr. Larkin served as a Principal and President of the Consulting firm, The Hendrix Information Group, which specialized in Strategic Planning in the media industry and whose client list included Bonneville Corporation, American Red Cross, Security Pacific National Bank, Los Angeles County, Utah Department of Education, Bank of A. Levi, The United Way, Kiro Radio & TV, among others. Mr. Larkin has B.A. and M.A. degrees from Brigham Young University and is a Ph.D. candidate at the University of Southern California. FAMILY RELATIONSHIPS No family relationships exists among the directors and executive officers. -13- PROPOSAL 2 PROPOSAL TO AMEND THE UBRANDIT.COM, INC. 1999 STOCK OPTION AND INCENNTIVE PLAN In July 2000, the Board of Directors approved an amendment to the Company's 1999 Stock Option and Incentive Plan (as amended, the "1999 Stock Plan"), subject to the approval of the Company's stockholders at the Annual Meeting. The following summary of the principal features of the 1999 Stock Plan is qualified by reference to the terms of the 1999 Stock Plan, a copy of which is available without charge upon stockholder request to, Gregory V. Gibson, Ubrandit.com, Inc., 6405 Mira Mesa Boulevard, Suite 100, San Diego, California 92121. SUMMARY OF AMENDMENT The amendment to the 1999 Stock Plan approved by the Board of Directors and submitted for stockholder approval consists of an increase in the number of shares of Common Stock reserved for issuance under the 1999 Stock Plan from 2,500,000 to 4,750,000. 1999 STOCK PLAN The 1999 Stock Plan was adopted by the Board of Directors on January 25, 1999 and first approved by the Company's stockholders in March 1999. The purpose of the 1999 Stock Plan is to assist the Company in the recruitment, retention and motivation of employees and of independent contractors who are in a position to make material contributions to the Company's progress. The 1999 Stock Plan offers a significant incentive to the employees and independent contractors of the Company by enabling such individuals to acquire the Common Stock, thereby increasing their proprietary interest in the growth and success of the Company. The 1999 Stock Plan provides for the direct award or sale of shares of Common Stock and for the grant of both incentive stock options ("ISO") to purchase Common Stock intended to qualify for preferential tax treatment under Section 422 of the Internal Revenue Code of 1986, as amended (the "Code"), and nonstatutory stock options ("NSO") to purchase Common Stock that do not qualify for such treatment under the Code. All employees (including officers) of the Company or any subsidiary and any independent contractor who performs services for the Company or a subsidiary are eligible to purchase shares of Common Stock and to receive awards of shares or grants of NSOs. Only employees are eligible to receive grants of ISOs. At September 30, 1999, 11 employees were eligible to be considered for the grant of options under the Stock Plan. A total of 4,750,000 shares of Common Stock (including 2,250,000 shares subject to stockholder approval at the Annual Meeting) have been reserved for issuance under the 1999 Stock Plan. If any option granted under the 1999 Stock Plan expires or terminates for any reason without having been exercised in full, then the unpurchased shares subject to that option will once again be available for additional option grants. At July 30, 2000, the options under the Stock Plan to purchase an aggregate of 2,492,500 shares of Common Stock were outstanding, which were exercisable at exercise prices ranging from $.50 to $6.75 per share. Based on the closing price of $3.687 of the Common Stock on July 28, 2000, the market value of the shares underlying options outstanding at July 30, 2000, is approximately $9,189,848. A total of 2,252,500 shares of Common Stock (including 2,250,000 shares subject to stockholder approval at the Annual Meeting) are available for future issuance under the 1999 Stock Plan. The Company has not made any determination with respect to future awards under the 1999 Stock Plan, and any allocation of such awards will be made only in accordance with the provisions of the 1999 Stock Plan, including the additional shares of stock that the stockholders are being asked to approve. The Company believes that the granting of options is necessary to attract the highest quality personnel as well as to reward and thereby retain existing key personnel. Moreover, the attraction and retention of such personnel is essential to the continued progress of the Company, which ultimately is in the interests of the Company's stockholders. At September 30, 1999, the below-identified persons or groups held options to purchase shares of Common Stock under the 1999 Stock Plan as follows: (i) the Chief Executive Officer and other executive officers named under "Executive Compensation - Summary Compensation Table:" Jeffery Phillips (Chief Executive Officer, President and a director), 400,000 shares; Gregory V. Gibson (Vice President, Legal, Secretary and a director), 125,000 shares; Roger C. Royce (Chief Operating Officer and Chairman of the Board), 425,000 shares; -14- (ii) all current executive officers of the Company as a group: 957,500 shares; (iii) all current directors who are not executive officers as a group: 32,500 shares; (iv) each nominee for director (other than the three directors listed in (i) above): David C. Pollei 7,500 shares; Steven K. Radowicz, 25,000 shares; and James W. Truher, 7,500 shares; and (v) all employees of the Company, including all current officers who are not executive officers, as a group: 280,000. During the last completed fiscal year, the Company also granted to certain consultants options and warrants to purchase 291,500 shares of Common Stock. From October 1, 1999, to the date of this Proxy Statement, the Company granted options to purchase the following additional shares of Common Stock: (i) the Chief Executive Officer and other executive officers named under "Executive Compensation - Summary Compensation Table:" Jeffery Phillips (Chief Executive Officer, President and a director), 200,000 shares; Gregory V. Gibson (Vice President, Legal, Secretary and a director), 75,000 shares; Roger C. Royce (Chief Operating Officer and Chairman of the Board), 150,000 shares; (ii) all current executive officers of the Company as a group: 575,000 shares; (iii) all current directors who are not executive officers as a group: 65,000 shares; (iv) each nominee for director (other than the three directors listed in (i) above): David C. Pollei, 150,000 shares; Steven K. Radowicz, 25,000 shares; and James W. Truher, 40,000 shares; and (v) all employees of the Company, including all current officers who are not executive officers, as a group: 246,000. During the current fiscal year, the Company also granted to certain consultants options to purchase 22,500 shares of Common Stock. ADMINISTRATION The 1999 Stock Plan is administered by the Compensation Committee. Subject to the limitations set forth in the 1999 Stock Plan, the Board of Directors has the authority to determine, among other things, to whom options will be granted and shares will be sold, the number of shares, the term during which an option may be exercised and the rate at which the options may be exercised and the shares may vest. TERMS OF OPTIONS AND OF SHARES OFFERED FOR SALE The maximum term of each option that may be granted under the 1999 Stock Plan is 10 years. Stock options granted under the 1999 Stock Plan must be exercised by the optionee before the earlier of the expiration of such option or the date 90 days after termination of the optionee's employment, except that the period may be extended on certain events including death and termination of employment due to disability. The exercise price under each option will be established by the Board of Directors; however, the exercise price of an ISO cannot be lower than the fair market value of the Common Stock on the date of grant and the exercise price of a NSO may not be less than the par value per share of the Common Stock. On July 28, 2000, the closing sale price per share for the Common Stock was $3.687. The exercise price must be paid in full at the time of exercise. Under the 1999 Stock Plan, the exercise price is payable in cash or, in certain circumstances, Common Stock, cancellation of indebtedness or by promissory note. The terms of any sale of shares of Common Stock under the 1999 Stock Plan will be set forth in a common stock purchase agreement to be entered into between the Company and each purchaser. The Board of Directors will determine the terms and conditions of such stock purchase agreements, which need not be identical. The purchase price for shares of Common Stock sold under the 1999 Stock Plan may not be less than the par value of such shares. The purchase price may be paid, at the Board of Director's discretion, with a full-recourse promissory note secured by the shares, except that the par value of the shares must be paid in cash. Shares may also be awarded under the Stock Plan in consideration of services rendered before the award, without a cash payment by the recipient. Options may have such terms and be exercisable in such manner and at such times as the Board of Directors may determine. Common Stock transferred pursuant to the 1999 Stock Plan (including shares acquired upon the exercise of certain options) may be subject to repurchase by the Company in the event that any applicable vesting conditions are not satisfied. A holder of shares transferred under the 1999 Stock Plan has the same voting, dividend and other rights as the Company's other stockholders. AMENDMENT AND TERMINATION The 1999 Stock Plan may be amended at any time by the Board of Directors, subject to applicable laws. Unless sooner terminated by the Board of Directors, the 1999 Stock Plan will terminate on January 25, 2009, and, following such date, no further options may be granted or stock sold pursuant to such plan except upon the exercise of options granted before the termination date. EFFECT OF CERTAIN CORPORATE EVENTS In the event of a subdivision of the outstanding Common Stock or a combination or consolidation of the outstanding Common Stock (by reclassification or otherwise) into a lesser number of shares, a spin-off or a similar occurrence, a declaration of a dividend payable in Common Stock or, if in an amount that has a material effect on the price of the shares, in cash, or in the event of a merger or other reorganization, outstanding options will be -15- subject to the agreement of merger or reorganization the Board of Directors will make adjustments in the number and/or exercise price of options and/or the number of shares available under the 1999 Stock Plan, as appropriate. CERTAIN FEDERAL INCOME TAX CONSEQUENCES OF OPTIONS UNDER THE 1999 STOCK PLAN Neither the optionee nor the Company will incur any federal tax consequences as a result of the grant of an option. The optionee will have no taxable income upon exercising an ISO (except that the alternative minimum tax may apply), and the Company will receive no deduction when an ISO is exercised. Upon exercising a NSO, the optionee generally must recognize ordinary income equal to the "spread" between the exercise price and the fair market value of Common Stock on the date of exercise; the Company will be entitled to a deduction for the same amount. In the case of an employee, the option spread at the time a NSO is exercised is subject to income tax withholding, but the optionee generally may elect to satisfy the withholding tax obligation by having shares of Common Stock withheld from those purchased under the NSO. The tax treatment of a disposition of option shares acquired under the 1999 Stock Plan depends on how long the shares have been held and on whether such shares were acquired by exercising an ISO or by exercising a NSO. The Company will not be entitled to a deduction in connection with a disposition of option shares, except in the case of a disposition of shares acquired under an ISO before the applicable ISO holding periods have been satisfied. The above description of tax consequences is based upon federal tax laws and regulations and does not purport to be a complete description of the federal income tax aspects of the 1999 Stock Plan. THE BOARD OF DIRECTORS RECOMMENDS A VOTE "FOR" AMENDMENT OF THE COMPANY'S 1999 STOCK PLAN. -16- PROPOSAL 3 RATIFICATION OF INDEPENDENT AUDITORS The Board of Directors has appointed the firm of BDO Seidman, LLP, as the Company's independent auditors for the fiscal year ending September 30, 2000, subject to ratification by the stockholders. The firm of Stark, Tinter & Associates served as the independent auditors of the Company for the last completed fiscal year ended September 30, 1999. Representatives of BDO Seidman, LLP, are expected to be present at the Company's Annual Meeting. They will have an opportunity to make a statement, if they desire to do so, and will be available to respond to appropriate questions. Ratification will require the affirmative vote of a majority of the shares present and voting at the meeting in person or by proxy. In the event ratification is not provided, the Board of Directors will review its future selection of the Company's independent auditors. THE BOARD OF DIRECTORS RECOMMENDS A VOTE "FOR" RATIFICATION OF BDO SEIDMAN, LLP. AS THE COMPANY'S INDEPENDENT AUDITORS. -17- OTHER MATTERS OTHER MATTERS. Management knows of no business that will be presented for consideration at the Annual Meeting other than as stated in the Notice of Meeting. If, however, other matters are properly brought before the meeting, it is the intention of the persons named in the accompanying form of proxy to vote the shares represented thereby on such matters in accordance with their best judgment. PROXY SOLICITATION. The expense of solicitation of proxies will be borne by the Company. In addition to solicitation of proxies by mail, certain officers, directors and Company employees who will receive no additional compensation for their services may solicit proxies by telephone, telegraph or personal interview. The Company is required to request brokers and nominees who hold stock in their name to furnish this proxy material to beneficial owners of the stock and will reimburse such brokers and nominees for their reasonable out-of-pocket expenses in so doing. By Order of the Board of Directors /s/ Jeffery Phillips --------------------- Jeffery Phillips President August 28, 2000 -18- UBRANDIT.COM AUDIT COMMITTEE CHARTER GENERAL PURPOSE. The Audit Committee of Ubrandit.com (the "Company") is appointed by the Board of Directors to assist the Board and to perform an oversight function with respect to the following: (1) discussing the financial statements of the Company with management and the Company's independent auditors; (2) monitoring actions taken by the Company to comply with its internal policies as well as external accounting, legal and regulatory requirements; (3) reviewing disclosures regarding the independence of the Company's outside auditors; and (4) evaluating the performance of the Company's independent auditors. SELECTION OF MEMBERS OF THE AUDIT COMMITTEE. The members of the Audit Committee shall meet the independence and experience requirements required by the Securities and Exchange Commission and other applicable regulatory authorities (as then required and in effect). The members of the Audit Committee shall be appointed by the Board on the recommendation of the Board of Directors. POWERS. The Audit Committee has the authority, at the Company's expense, to retain professional advisors, including without limitation special legal, accounting or other consultants, to advise the Audit Committee, as the Audit Committee deems necessary or advisable in connection with the exercise of its powers and responsibilities as set forth in this Audit Committee Charter, all on such terms as the Audit Committee deems necessary or advisable. The Audit Committee may request any officer or employee of the Company or the Company's outside counsel or independent auditor to attend a meeting of the Audit Committee or to meet with any members of, or consultants to, the Audit Committee. -1- RESPONSIBILITIES. The Audit Committee shall meet at least four times annually, or more frequently as circumstances dictate. In connection with the general purpose, powers and responsibilities set forth above, the Audit Committee shall also: 1. Recommend to the Board the appointment of the independent auditor, which firm is ultimately accountable to the Audit Committee and the Board. 2. Approve the fees to be paid to the independent auditor. 3. Receive periodic reports from the independent auditor regarding the auditor's independence consistent with Independence Standards Board Standard No. 1, discuss such reports with the auditor, and if so determined by the Audit Committee, take or recommend that the full Board take appropriate action to oversee the independence of the auditor. 4. Evaluate together with the Board the performance of the independent auditor and, if so determined by the Audit Committee, recommend that the Board replace the independent auditor. 5. Meet with the independent auditor prior to the audit to review the scope, planning and staffing of the audit. 6. Review and discuss with management the annual audited financial statements including major issues regarding accounting and auditing principles and practices as well as the adequacy of internal controls that could significantly affect the Company's financial statements. 7. Review significant financial reporting issues and judgments made in connection with the preparation of the Company's financial statements. 8. Review major changes to the Company's auditing and accounting principles and practices as suggested by the independent auditor, internal auditors or management. 9. Discuss with the independent auditor the matters required to be discussed by Statement on Auditing Standards No. 61 relating to the conduct of the audit. 10. Review with the independent auditor any problems or difficulties the auditor may have encountered including any restrictions on the scope of activities or access to required information or any changes required in the planned scope of the audit. -2- 11. Review any management letter provided by the auditor and the Company's response to that letter. 12. Monitor actions taken by the Company in response to any letters or reports to management provided by the independent auditors. 13. At any meeting of the Audit Committee duly called to review the Company's quarterly financial statements, review with management and the independent auditor the Company's quarterly financial statements prior to the filing of that quarter's Form 10-Q. The Chair of the Audit Committee may represent the entire Audit Committee for purposes of this review. 14. Prepare any report of the Audit Committee required by the rules of the Securities and Exchange Commission to be included in the Company's annual proxy statement. 15. Review the Company's policies with respect to conflicts of interest. 16. Advise the Board with respect to the Company's policies and procedures regarding compliance with its internal policies as well as applicable laws and regulations, including without limitation with respect to maintaining books, records and accounts and a system of internal accounting controls in accordance with Section 13(b)(2) of the Securities Exchange Act of 1934. 17. Review with the Company's chief financial officer and general counsel, legal matters that may have a material impact on the financial statements, the Company's compliance policies and any material reports or inquiries received from regulators or governmental agencies. 18. Meet at least annually with the chief financial officer and the independent auditor in separate executive sessions. 19. Review and reassess the adequacy of this Audit Committee Charter annually and recommend any proposed changes to the Board for approval. 20. Maintain minutes of meetings and periodically report to Board of Directors on significant results of the foregoing activities. -3- LIMITATION ON RESPONSIBILITIES AND POWERS. While the Audit Committee has the responsibilities and powers set forth above in this Audit Committee Charter, it is not the duty or responsibility of the Audit Committee: (1) to plan or conduct audits; (2) to determine that the Company's financial statements are complete and accurate and are in accordance with generally accepted accounting principles (this determination shall remain the responsibility of management and the independent auditor); (3) to conduct investigations; (4) to resolve disagreements, if any, between management and the independent auditor; or (5) to assure compliance with the Company's internal policies, accounting rules and other applicable laws and regulations. -4- UBRANDIT.COM, INC. Common Stock Proxy THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS The undersigned hereby appoints Jeffery Phillips and Gregory V. Gibson as proxies (each with the power to appoint his substitute and with power to act alone) of the undersigned to vote all the shares of Common Stock of Ubrandit.com, Inc. (the "Company"), which the undersigned would be entitled to vote as designated on the reverse side of the Annual Meeting of Stockholders of the Company, to be held on September 26, 2000, and any adjournment thereof. THIS PROXY, WHEN PROPERLY EXECUTED, WILL BE VOTED IN THE MANNER DIRECTED HEREIN BY THE UNDERSIGNED STOCKHOLDER. IF NO DIRECTION IS MADE, THIS PROXY WILL BE VOTED FOR THE ELECTION OF THE NOMINEES FOR DIRECTORS LISTED IN PROPOSAL 1 AND FOR PROPOSALS 2 and 3. IF YOU FAIL TO PROVIDE AUTHORIZATION AND DIRECTION THIS PROXY WILL BE VOTED IN THE SAME PROPORTION AS SHARES OF COMMON STOCK FOR WHICH THE TRUSTEE DID RECEIVE DIRECTIONS FOR PROPOSALS 1, 2 AND 3. Ubrandit.com 6405 Mira Mesa Boulevard Suite 100 San Diego, CA 92121 (Continued, and to be dated and signed, on the other side) PLEASE DETACH PROXY CARD HERE PLEASE MARK YOUR VOTES AS IN THIS EXAMPLE: [X] IN BLUE OR BLACK INK. 1. To elect six (6) Directors to serve as such until the next Annual Meeting of Stockholders and until their successors are elected and qualified For all nominees WITHHOLD AUTHORITY listed below [ ] for all nominees listed [ ] Nominees: Jeffery Phillips, Roger C. Royce, David Pollei, Gregory V. Gibson, Steven K. Radowicz and James W. Truher (INSTRUCTIONS: To withhold authority to vote for any individual, write that Nominee's name on the line below). - -------------------------------------------------------------------------------- 2. To consider and vote on a proposal FOR AGAINST ABSTAIN to amend the Company's 1999 Stock Option [ ] [ ] [ ] and Incentive Plan, as amended (the "Plan"), to increase the number of shares of the Company's common stock, par value $.001 per share (the "Common Stock"), reserved for issuance under the Plan from 2,500,000 shares to 4,750,000 shares FOR AGAINST ABSTAIN 3. To ratify the appointment of [ ] [ ] [ ] BDO Seidman, LLP, as the Company's independent auditors 4. In their discretion the proxies are authorized to vote upon such other business as may properly come before the meeting. Please sign exactly as name (s) appear on this proxy. If signing for estates, trusts or corporations, your title and capacity should be stated. If shares are held jointly, each holder should sign. ___________________________________ Dated: ______________________ Signature ___________________________________ Signature if held jointly PLEASE MAKE, SIGN, DATE AND RETURN THE PROXY CARD PROMPTLY USING THE ENCLOSED ENVELOPE. Please detach here Your Must Detach This Portion of the Proxy Card Before Returning It in the Enclosed Envelope