---------------------- OMB APPROVAL ---------------------- OMB Number: 3235-0060 Expires: May 31, 2000 Estimated average burden hours per response.....5.00 ---------------------- UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Date of Report (Date of earliest event reported) October 20, 2000 ------------------------------- Equity Marketing, Inc. - -------------------------------------------------------------------------------- (Exact name of registrant as specified in its charter) Delaware 23346 13-3534145 - ----------------------------- ------------------------- ---------------------- (State or other jurisdiction (Commission File Number) (IRS Employer of incorporation) Identification No.) 6330 San Vicente Boulevard, Los Angeles, California 90048 - -------------------------------------------------------------------------------- (Address of principal executive offices) (Zip Code) Registrant's telephone number, including area code (323) 932-4300 ---------------------------- - -------------------------------------------------------------------------------- (Former name or former address, if changed since last report.) INFORMATION TO BE INCLUDED IN THE REPORT ITEM 5. OTHER EVENTS. Reference is made to the press release of the registrant, issued on October 19, 2000, which contains information meeting the requirements of this Item 5, and which is incorporated herein by this reference. A copy of this press release is attached to this Form 8-K as Exhibit 99.1. ITEM 7. FINANCIAL STATEMENTS AND EXHIBITS. (a) FINANCIAL STATEMENTS OF BUSINESS ACQUIRED. None. (b) PRO FORMA FINANCIAL INFORMATION. None. (c) EXHIBITS. EXHIBIT NO. DESCRIPTION - ------------ ------------ Exhibit 99.1 Press Release of Equity Marketing, Inc. issued on October 19, 2000. SIGNATURES Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized. EQUITY MARKETING, INC. -------------------------------------- (Registrant) Date October 20, 2000 /s/ Leland P. Smith ------------------------------- -------------------------------------- (Signature) Leland P. Smith Senior Vice President, General Counsel and Secretary EXHIBIT INDEX EXHIBIT NO. DESCRIPTION - ----------- ------------ Exhibit 99.1 Press Release of Equity Marketing, Inc. issued on October 19, 2000.