<Page> EXHIBIT 21 SUBSIDIARIES OF BLYTH, INC. <Table> <Caption> Subsidiaries of the Registrant/U.S. Other Names Under Which Subsidiary Does Business State/Country of Incorporation - ---------------------------------- ------------------------------------------------ ------------------------------ 1. Aromatic Industries, Inc. California 2. Candle Corporation of America Valley Candle Mfg. Co. New York Old Harbor Candles Colonial Candle of Cape Cod Original Recipe Carolina Designs, Ltd. 3. Candle Corporation Worldwide, Inc. Delaware 4. Cobblesonte Bridge, LLC Minnesota 5. Endar Corporation California 6. Fabrica de Velas Borinquen, Inc. Illinois 7. Fragrance Solutions, Inc. Delaware 8. FVB, Inc. Delaware 9. Gift Holdings Acquisition Company Delaware 10. Gift Intermediate Acquisition Company Delaware 11. JMC Impact, Inc. Oklahoma 12. JMC Holdings, Inc. Delaware 13. KWA, Inc. Minnesota 14. Midwest of Cannon Falls, Inc. Minnesota 15. New Ideas International Inc. Delaware 16. PartyLite Gifts, Inc. PARTYLITE Delaware 17. PartyLite Holding, Inc. Delaware 18. PartyLite Worldwide, Inc. PARTYLITE Delaware <Caption> Subsidiaries of the Registrant/International - -------------------------------------------- 19. Adam Gies Gmbh Germany 20. Asp-Holmblad A/S Denmark 21. Blyth Asia Limited Hong Kong 22. Blyth, Ltd. Barbados 23. Candle Corporation Europe BV Netherlands 24. Candle Corporation UK Limited England 25. Candle Corporation Worldwide Sweden AB Sweden 26. Candlelight Holding AG Switzerland 27. Candlelight Holding Gmbh Germany 28. Carolina Designs, Ltd. England 29. CCW Manufacturing Limited England 30. Colony Private Label Limited England 31. Colony Gifts Corporation Limited England 32. Colony SARL France 33. Endar de Mexico S.A. de C.V. Mexico 34. Endar Servicios S.A. de C.V. Mexico 35. Fragrant Memories Ltd. United Kingdom 36. Gies Holding GmbH Germany 37. Gies Kerzen Gmbh Germany 38. Gies Natura Handelsgesellschaft mbH Germany 39. Ingena/Nordlicht Gmbh Germany 40. J. Becker & Co. AG Switzerland 41. Liljeholmens Stearinfabriks AB Sweden 42. Midwest of Cannon Falls Canada Canada 43. Natures Scents Ltd. United Kingdom 44. Nordlicht GmbH Germany 45. PartyLite BV Netherlands 46. PartyLite Gifts, Ltd. Canada 47. PartyLite Gmbh Germany 48. PartyLite Handelsgesellschaft m.b.H. Austria </Table> <Page> EXHIBIT 21 <Table> 49. PartyLite Importaciones S.A. de C.V. Mexico 50. PartyLite, S.A. de C.V. Mexico 51. Servicios Administrativos PartyLite, S.A. de C.V. Mexico 52. Partylite Oy Finland 53. PartyLite Pty Limited Australia 54. PartyLite SA Switzerland 55. PartyLite SARL France 56. PartyLite S.r.l. Italy 57. PartyLite Trading SA Switzerland 58. PartyLite U.K., Ltd. England 59. Promol SA Portugal </Table> The Registrant also owns 75% of the capital stock of Colony Italy, S.r.l., organized under the laws of Italy, 75% of the capital stock of Colony Iberia, S.L., orgainized under the laws of Spain, 99.7% of the capital stock of Wax Lyrical Limited, organized under the laws of England, and 50% of the capital stock of PT Gies Natura, organized under the laws of Indonesia.