<ARTICLE> 5 <LEGEND> THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE CONSOLIDATED BALANCE SHEETS AND CONSOLIDATED STATEMENTS OF OPERATIONS FOUND ON PAGES 3, 4 AND 5 OF THE COMPANY'S FORM 10-Q FOR THE PERIOD AND YEAR-TO-DATE, AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH FINANCIAL STATEMENTS. </LEGEND> <CIK> 0000865752 <NAME> HANSEN NATURAL CORPORATION <PERIOD-TYPE> 6-MOS <FISCAL-YEAR-END> DEC-31-1995 <PERIOD-START> JAN-01-1996 <PERIOD-END> JUN-30-1996 <CASH> 68,694 <SECURITIES> 0 <RECEIVABLES> 3,578,080 <ALLOWANCES> 1,076,682 <INVENTORY> 3,290,444 <CURRENT-ASSETS> 6,185,326 <PP&E> 1,079,251 <DEPRECIATION> 369,346 <TOTAL-ASSETS> 18,036,339 <CURRENT-LIABILITIES> 5,145,395 <BONDS> 0 <PREFERRED-MANDATORY> 0 <PREFERRED> 0 <COMMON> 45,614 <OTHER-SE> 8,802,116 <TOTAL-LIABILITY-AND-EQUITY> 18,036,339 <SALES> 17,769,736 <TOTAL-REVENUES> 17,775,620 <CGS> 10,860,553 <TOTAL-COSTS> 6,402,758 <OTHER-EXPENSES> (232,683) <LOSS-PROVISION> 0 <INTEREST-EXPENSE> 325,122 <INCOME-PRETAX> 419,870 <INCOME-TAX> 0 <INCOME-CONTINUING> 419,870 <DISCONTINUED> 0 <EXTRAORDINARY> 0 <CHANGES> 0 <NET-INCOME> 419,870 <EPS-PRIMARY> .046 <EPS-DILUTED> .043