<ARTICLE> 5 <LEGEND> THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE YAHOO! INC. FORM 10-Q FOR THE PERIOD ENDED JUNE 30, 1997 AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH FINANCIAL STATEMENTS. </LEGEND> <PERIOD-TYPE> 6-MOS <FISCAL-YEAR-END> DEC-31-1997 <PERIOD-START> JAN-01-1997 <PERIOD-END> JUN-30-1997 <CASH> 61,587,000 <SECURITIES> 37,268,000 <RECEIVABLES> 7,749,000 <ALLOWANCES> 1,033,000 <INVENTORY> 0 <CURRENT-ASSETS> 109,483,000 <PP&E> 4,277,000 <DEPRECIATION> 991,000 <TOTAL-ASSETS> 115,731,000 <CURRENT-LIABILITIES> 10,109,000 <BONDS> 0 <PREFERRED-MANDATORY> 0 <PREFERRED> 0 <COMMON> 18,000 <OTHER-SE> 104,944,000 <TOTAL-LIABILITY-AND-EQUITY> 115,731,000 <SALES> 0 <TOTAL-REVENUES> 23,035,000 <CGS> 0 <TOTAL-COSTS> 3,276,000 <OTHER-EXPENSES> 43,126,000 <LOSS-PROVISION> 0 <INTEREST-EXPENSE> 0 <INCOME-PRETAX> (20,334,000) <INCOME-TAX> 0 <INCOME-CONTINUING> (20,334,000) <DISCONTINUED> 0 <EXTRAORDINARY> 0 <CHANGES> 0 <NET-INCOME> (20,334,000) <EPS-PRIMARY> (.74) <EPS-DILUTED> (.74)