<ARTICLE> 5 <MULTIPLIER> 1 <PERIOD-TYPE> 3-MOS <FISCAL-YEAR-END> JAN-28-1996 <PERIOD-END> JUL-29-1995 <CASH> 481,213 <SECURITIES> 0 <RECEIVABLES> 834,641 <ALLOWANCES> 83,854 <INVENTORY> 16,066,415 <CURRENT-ASSETS> 19,177,877 <PP&E> 24,986,611 <DEPRECIATION> 14,968,339 <TOTAL-ASSETS> 32,420,889 <CURRENT-LIABILITIES> 14,711,775 <BONDS> 5,850,000 <COMMON> 951,364 <PREFERRED-MANDATORY> 0 <PREFERRED> 0 <OTHER-SE> 5,463,988 <TOTAL-LIABILITY-AND-EQUITY> 32,420,889 <SALES> 44,956,521 <TOTAL-REVENUES> 44,956,521 <CGS> 31,920,644 <TOTAL-COSTS> 0 <OTHER-EXPENSES> 15,425,306 <LOSS-PROVISION> 0 <INTEREST-EXPENSE> 816,039 <INCOME-PRETAX> (3,001,176) <INCOME-TAX> 0 <INCOME-CONTINUING> 0 <DISCONTINUED> 0 <EXTRAORDINARY> 0 <CHANGES> 0 <NET-INCOME> (3,001,176) <EPS-PRIMARY> (3.16) <EPS-DILUTED> (3.16)