<ARTICLE>                     5
<LEGEND>
     This schedule  contains summary  financial  information  extracted from the
     Company's unaudited  Consolidated  Statement of Loss,  Consolidated Balance
     Sheet, and Consolidated  Statement of Cash Flows, in each case for the year
     ended  December 31, 1997,  and is qualified in its entirety by reference to
     such financial statements.
</LEGEND>
<MULTIPLIER>                                   1,000
<CURRENCY>                                     U.S. Dollars
       
                             
<PERIOD-TYPE>                   12-MOS
<FISCAL-YEAR-END>                              DEC-31-1997
<PERIOD-START>                                 JAN-01-1997
<PERIOD-END>                                   DEC-31-1997
<EXCHANGE-RATE>                                1
<CASH>                                         2,106 
<SECURITIES>                                   0
<RECEIVABLES>                                  4,564
<ALLOWANCES>                                   1,930
<INVENTORY>                                    40,321
<CURRENT-ASSETS>                               64,739
<PP&E>                                         233,174
<DEPRECIATION>                                 104,916
<TOTAL-ASSETS>                                 311,447
<CURRENT-LIABILITIES>                          59,433 
<BONDS>                                        218,563
<PREFERRED-MANDATORY>                          0
<PREFERRED>                                    0
<COMMON>                                       252
<OTHER-SE>                                     46,131
<TOTAL-LIABILITY-AND-EQUITY>                   311,447
<SALES>                                        23,530
<TOTAL-REVENUES>                               44,214
<CGS>                                          40,335
<TOTAL-COSTS>                                  99,179
<OTHER-EXPENSES>                               42,430
<LOSS-PROVISION>                               0
<INTEREST-EXPENSE>                             21,633
<INCOME-PRETAX>                                (119,207)
<INCOME-TAX>                                   0
<INCOME-CONTINUING>                            (119,207)
<DISCONTINUED>                                 0
<EXTRAORDINARY>                                0
<CHANGES>                                      0
<NET-INCOME>                                   (119,207)
<EPS-PRIMARY>                                  (4.74)
<EPS-DILUTED>                                  (4.73)