EXHIBIT 31.1


I, Ira G. Boots, certify that:

1.    I have reviewed this annual report on Form 10-K of BPC Holding
Corporation and Berry Plastics Corporation;

2.    Based on my knowledge, this annual report does not contain any untrue
statement of a material fact or omit to state a material fact necessary to make
the statements made, in light of the circumstances under which such statements
were made, not misleading with respect to the period covered by this annual
report;

   1. Based on my knowledge, the financial statements, and other financial
         information included in this annual report, fairly present in all
         material respects the financial condition, results of operations and
         cash flows of the registrants as of, and for, the periods presented in
         this annual report;

   2. The registrants' other certifying officer and I are responsible for
         establishing and maintaining disclosure controls and procedures (as
         defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) for the
         registrants and have:

         a) Designed such disclosure controls and procedures, or caused such
            disclosure controls and procedures to be designed under our
            supervision, to ensure that material information relating to the
            registrants, including their consolidated subsidiaries, is made
            known to us by others within those entities, particularly during
            the period in which this annual report is being prepared;

         b) Evaluated the effectiveness of the registrants' disclosure controls
            and procedures and presented in this annual report our conclusions
            about the effectiveness of the disclosure controls and procedures,
            as of the end of the period covered by this annual report based on
            such evaluation; and

         c) Disclosed in this annual report any change in the registrants'
            internal control over financial reporting that occurred during the
            registrants' most recent fiscal quarter (the registrants' fourth
            fiscal quarter in the case of an annual report) that has materially
            affected, or is reasonably likely to materially affect, the
            registrants' internal control over financial reporting; and

   3. The registrants' other certifying officer and I have disclosed, based on
         our most recent evaluation of internal control over financial
         reporting, to the registrants' auditors and the audit committee of
         registrants' board of directors (or persons performing the equivalent
         functions):

         a) All significant deficiencies and material weaknesses in the design
            or operation of internal control over financial reporting which are
            reasonably likely to adversely affect the registrants' ability to
            record, process, summarize and report financial information; and

         b) Any fraud, whether or not material, that involves management or
            other employees who have a significant role in the registrants'
            internal controls over financial reporting.



Date: March 18, 2004                       /s/ Ira G. Boots
                                           ___________________________
                                           Ira G. Boots
                                           President and Chief Executive
                                           Officer