Exhibit 23.3 CONSENT OF INDEPENDENT ACCOUNTANTS We hereby consent to the incorporation by reference in the Registration Statement on Form S-8 (SEC File No. 333-39923) of U.S.A. Floral Products, Inc. of our report dated July 10, 1998, relating to the financial statements of Florimex (Japan) Limited which appears in this Current Report on Form 8-K/A. Sonderhoff & Einsel Tokyo, Japan December 10, 1998 /s/ Masao Ishikawa Masao Ishikawa Certified Public Accountant in Japan