Make check payable to:
                   Business Men's Assurance Company of America (BMA)
                   BMA Service Center, P.O. Box 795066, St. Louis, MO 63179-0795
                   (800) 423-9398 Fax: (314) 525-9941
                   Overnight deliveries: BMA Service Center, SW-04
                   9735 Landmark Parkway, St. Louis, MO 63127

Variable Life Application



                                                                 
1.   Proposed Insured

_______________________________________________________________     ________________________________________________________________
Name (First, Middle, Last)               [ ] Male [ ] Female        Social Security Number                                          
                                                                                                                                    
_______________________________________________________________     (     )                             (   )                       
Street Address                                                      ________________________________________________________________
                                                                    Home Telephone                      Business Telephone          
_______________________________________________________________                                                                     
City, State, Zip                                                    ________________________________________________________________
                                                                    E-Mail Address                                   
_______________________________________________________________     
Birthdate (M/D/Y)                               State of Birth




                                                                 
2.   Owner (if different from Insured)

_______________________________________________________________     ________________________________________________________________
Name (First, Middle, Last)               [ ] Male [ ] Female        Social Security Number/Tax Identification Number      
                     
                                                                                                                                    
_______________________________________________________________     (     )                             (   )                       
Street Address                                                      ________________________________________________________________
                                                                    Home Telephone                      Business Telephone          
_______________________________________________________________                                                                     
City, State, Zip                                                    ________________________________________________________________
                                                                    E-Mail Address                               
_______________________________________________________________     
Birthdate (M/D/Y)                               State of Birth




                                                                 
3.   Contingent Owner
_______________________________________________________________     ________________________________________________________________
Name (First, Middle, Last)               [ ] Male [ ] Female        Social Security Number/Tax Identification Number     
                     
                                                                                                                                    
_______________________________________________________________     (     )                             (   )                       
Street Address                                                      ________________________________________________________________
                                                                    Home Telephone                      Business Telephone          
_______________________________________________________________                                                                     
City, State, Zip                                                    ________________________________________________________________
                                                                    E-Mail Address                                
_______________________________________________________________     
Birthdate (M/D/Y)                               State of Birth


4a.  Primary Beneficiary Designation

________________________________________________________________________________
Name                      Relationship to Insured                          %

________________________________________________________________________________
Name                      Relationship to Insured                          %

________________________________________________________________________________
Name                      Relationship to Insured                          %


4b.  Contingent Beneficiary

________________________________________________________________________________
Name                      Relationship to Insured                          %

________________________________________________________________________________
Name                      Relationship to Insured                          %

________________________________________________________________________________
Name                      Relationship to Insured                          %

5.   Initial Premium Payment

Paid with Application $ ____________ Estimated 1035 Exchange Amount $ __________



A1015 C                                                                   (5/98)





Variable Life Application - Page 2



6.   Portfolio Selection          (Please select Portfolio(s) and use only whole number percentages.
                                  Subadvisors shown in parenthesis.)

                                                                       
[Balanced (Kornitzer Capital Management) (265) _________%                 Large Cap Value (Babson) (268)               _________%

Global Fixed Income                                                       Mid Cap Equity (Standish, Ayer & Wood) (263) _________%
(Standish International Management) (264)      _________%

Growth & Income (Lord Abbett) (269)            _________%                 Small Cap Equity (Stein Roe) (266)           _________%

Intermediate Fixed Income
(Standish, Ayer & Wood) (262)                  _________%                 Money Market (Standish, Ayer & Wood) (261)   _________%

Large Cap Growth (Stein Roe) (267)             _________%                 Berger/BIAM IPT-International Fund (270)     _________%

                                                                          Fixed                                        _________%

                                                                          Total                                        _____100_%]




                                                                       
7.   Insurance     $ ____________ amount of life insurance coverage.                  
                                                                          Additional Benefits:                         
Payment Mode (Check one.)                                                 [ ] Accelerated Death Benefit Rider          
[ ] Annual   [ ] Semiannual   [ ] Monthly (Only with PAC/EFT)             [ ] Accidental Death Benefit Rider           
                                                                          [ ] Children's Term Rider                    
Method of Payment:  [ ] Notice    [ ] PAC/EFT                             [ ] Covered Insured Rider                    
                                                                          [ ] Extension Maturity Rider                 
Payment:     Premium Quoted $ ________________                            [ ] Future Purchase Option Rider             
             Premium Received $ ______________                            [ ] Guaranteed Minimum Death Benefit Rider   
                                                                          [ ] Primary Insured Rider                    
Choose one:                                                               [ ] Waiver of Monthly Deductions Rider       
[ ] Level-Death Benefit remains constant.                                 [ ] Waiver of Planned Premium Rider          
[ ] Adjustable-Death Benefit changes with the accumlation                 [ ] Other ___________________________________
value. (If not checked, option will automatically be level.)              


8.   Replacement of Other Contracts

Will  the  proposed  policy  replace  any  existing  annuity  or life  insurance
contract? [ ] Yes [ ] No

If yes, list company name and policy number:
________________________________________________________________________________

How much life insurance coverage do you currently have in force?
________________________________________________________________________________

9. Information About the Insured 

a.   Current Employment

Name of Employer _______________________________________________________________

Occupation and Responsibilities ________________________________________________
________________________________________________________________________________

b. Have you ever been told you had or been treated for diabetes,  cancer,  heart
disease, or high blood pressure? (If yes, preferred rates are unlikely.) [ ] Yes
[ ] No If yes, please explain:
________________________________________________________________________________

c. Has or does any proposed insured:

a) Drink alcoholic beverages? If yes, provide amount per week.

(One drink equals 12 oz. beer, 4 oz. wine, or 1 oz. hard liquor.) [ ] Yes [ ] No
If yes, please explain:
________________________________________________________________________________

b) Ever had or been  advised by a  physician,  practitioner,  or court of law to
have treatment for alcohol, drug or substance use? [ ] Yes [ ] No If yes, please
explain:
________________________________________________________________________________

c) Now use or ever used cocaine, marijuana, or other drugs (except as prescribed
by a physician)? [ ] Yes [ ] No If yes, please explain:
________________________________________________________________________________

d. During the past three years,  have you had a motor vehicle license  suspended
or revoked or been  convicted of driving  while  intoxicated?  [ ] Yes [ ] No If
yes, please explain:
________________________________________________________________________________

e. During the past three  years,  have you  participated  in or do you intend to
participate in: [ ] Scuba Diving [ ] Skydiving [ ] Motor Racing [ ] Hang gliding
or similar flying activity

f. During the past three  years,  have you flown as or do you intend to fly as a
trainee, pilot, or crew member? [ ] Yes [ ] No

g. During the past two years, have you used any type of tobacco?  [ ] Yes [ ] No
If yes, please specify
________________________________________________________________________________

h. Have you had any  insurance or  reinstatement  refused,  postponed,  limited,
offered, or quoted on a substandard or rated basis? [ ] Yes [ ] No


Variable Life Application - Page 3


10.  Telephone Transfer Authorization

[ ] I hereby  authorize  and  direct  BMA to  accept  telephone  asset  transfer
instructions  from  any  person  who can  furnish  proper  identification.  This
authorization  is  subject  to  the  terms  and  provisions  in the  policy  and
prospectus.  I agree that BMA will not be responsible  for any loss,  liability,
cost,  or expense  for acting on the  telephone  instructions.  BMA will  employ
reasonable procedures to confirm that telephone instructions are genuine. If BMA
does not do so, it may liable for any losses due to  unauthorized  or fraudulent
transfers.


11.  Dollar Cost Averaging

You need a total cash surrender value of  at least  $5,000 to  participate.  The
transfers will occur over a minimum of six months into the Portfolios designated
below on the 15th day of the month (or next  business day if the 15th falls on a
weekend  or  holiday).   The  DCA  program   automatically   terminates  if  the
accumulation  value in the selected  transfer  portfolio  is zero.  This program
cannot be done at the same time as the Asset Rebalancing program.

A. Select the amount to transfer monthly (minimum $250)         $____________
B. Indicate total amount to be transferred (minimum $1,500)     $____________
C. Select the  Portfolios  and  indicate  how total is to be  allocated in whole
dollars.



                                                                                 
Balanced (265)            $ ________         Intermediate Fixed                        Small Cap Equity (266)          $ __________
                                             Income (262)              $ __________
                                    
Global Fixed Income (264) $ ________         Large Cap Growth (267)    $ __________    Berger/BIAM IPT-International
                                                                                       Fund (270)                      $ __________ 
                                                                                       
Growth & Income (269)     $ ________         Large Cap Value (268)     $ __________

                                             Mid Cap Equity (263)      $ __________


12.  Asset Rebalancing

(Rebalanced  quarterly;  minimum period:  6 months;  $5,000 cash surrender value
minimum)

[ ] Yes, I choose to participate in the asset rebalancing program.  This program
allows you to automatically  rebalance your policy each quarter to your original
percentage  allocations.  The minimum period to participate in this program is 6
months.  The transfer  date will be the 15th of the month (or the next  business
day if the 15th falls on a weekend or holiday). The fixed account is not part of
asset  rebalancing.  This program  cannot be done at the same time as the Dollar
Cost Averaging program.

13.  Anti-Fraud Statement

Any person who  knowingly  and with intent to defraud any  insurance  company or
other person files an application for insurance or statement of claim containing
any  materially  false  information  or conceals for the purpose of  misleading,
information  concerning any fact material thereto commits a fraudulent insurance
act, which is a crime and subjects such person to criminal and civil penalties.


SPECIAL REQUEST BOX

________________________________________________________________________________





________________________________________________________________________________



Variable Life Application - Page 4

14.  Signatures

I acknowledge receipt of the current Prospectus, Medical Information Bureau, and
Fair Credit Report Act notices.

I UNDERSTAND  THAT ANY DEATH BENEFITS IN EXCESS OF THE SPECIFIED  AMOUNT AND ANY
POLICY VALUE OF THE FLEXIBLE PREMIUM VARIABLE LIFE INSURANCE POLICY APPLIED FOR,
MAY INCREASE OR DECREASE TO REFLECT THE INVESTMENT EXPERIENCE OF THE SUBACCOUNTS
OF THE  VARIABLE  ACCOUNT  AND THAT THE DEATH  BENEFIT  MAY BE VARIABLE OR FIXED
UNDER SPECIFIED CONDITIONS. The policy value allocated to the Fixed Account will
accumulate interest at a rate set by the Company which will not be less than the
minimum  guaranteed rate of 4% annually.  There is no guaranteed  minimum policy
value.  The policy  value may  decrease to the point where the policy will lapse
and provide no further death benefit  without  additional  payments.  The policy
values may also be affected by any changes in monthly deductions, the investment
performance of the selected  Subaccounts  and the amount of interest the company
credits to the Fixed Account depending upon my selections.

It is agreed:  (1 ) The  application  consists  of this  application  form,  the
Medical  History  Statement,  and any  supplemental  application  to  apply  for
insurance  on  family  members,  if it  applies;  (2)  All  statements  in  this
application  are, to the best of my (our)  knowledge  and belief,  complete  and
true.  This  application  and any amendments to it, with the answers made to the
medical  examiner  (should  an exam be  required),  shall  be the  basis  of any
insurance   issued.    (3)   All   information     given   to   the   registered
representative/agent  in response to the questions in this  application has been
correctly recorded herein. (4) Unless otherwise stated in a Conditional Coverage
Receipt or Deduction Order for Insurance  bearing  the date of this application,
no liability exists until a policy is delivered to and accepted by the owner and
the first  premium  is paid  while the health  and  occupations  of all  persons
proposed  for health  coverage are as  described  in this  application.  (5) The
acceptance of any policy issued on this  application  shall be an acceptance and
ratification of all corrections,  additions, or changes made by BMA. The changes
made by BMA are shown in the space below.  However, any change in amount, class,
plan of  insurance,  benefits,  or the age at issue  shall be subject to written
ratification  by the applicant.  THIS AGREEMENT (or a copy of it) authorizes any
person or business listed as follows to give BMA, or its reinsurers, any records
or knowledge of me (us) or my (our) health: a) any licensed  physician,  medical
practitioner,  hospital,  clinic or other medical or medically related facility;
b) any insurance company;  or c) the Medical  Information Bureau or other agency
employed by BMA.

If the owner is different from the proposed insured, the proposed insured agrees
that the owner alone is entitled to all privileges  incident to the ownership of
the policy. It is agreed that the application by the proposed insured is made on
behalf of the owner and that the owner agrees to all  statements,  answers,  and
agreements by the proposed insured in the application.



                                                             
Proposed Insured (Owner unless otherwise specified)             Proposed Owner (if other than Proposed Insured)         
                                                                                                                        
X ____________________________________________________          X ____________________________________________________  
                                                                                                                        
Completed at: City ___________________________________          Completed at: City ___________________________________ 
                                                                                                                        
State __________________________ Date ________________          State __________________________ Date ________________  
                                                                                                                        
Spouse (if coverage applied for)                                Child (if age 18 or older and coverage applied for)     
                                                                                                                        
X ____________________________________________________          X ____________________________________________________  
                                                                                                                        
Completed at: City ___________________________________          Completed at: City ___________________________________ 
                                                                                                                        
State __________________________ Date ________________          State __________________________ Date ________________  

                                                                

[ ] I consent to the delivery of the  following  documents  to me in  electronic
format,  if  available  electronically:   Profiles,   prospectuses,   prospectus
supplements, annual reports, semi-annual reports and proxy statements/materials.
I understand  that BMA will send me the above  documents in  electronic  format,
when  available,  until I revoke this consent.

[ ] I prefer to receive  printed  copies of profiles,  prospectuses,  prospectus
supplements, annual reports and semi-annual reports.

15.  Replacement

Do you have any  knowledge  or reason to believe  that  replacement  of existing
insurance  or  annuities  may  be  involved?  [ ] Yes [ ] No  If  yes,  complete
replacement form, if required, and submit with this form.



                                                          
Representative's Signature ____________________________      Broker-Dealer/Branch _____________________ / ID#________
Print Name ___________________________________________       Address ________________________________________________
Broker Number ____________________ /SSN ______________               ________________________________________________
Compensation Option [ ] A [ ] B [ ] C                        Telephone ______________________________________________
Authorized B/D Signature ______________________________


________________________________________________________________________________
This space is for the use of BMA's Service Center.




________________________________________________________________________________