EXH 99.1


     FRONT PORCH DIGITAL ACQUIRES MEDIA SERVICES OPERATION FROM STORAGETEK;

          STORAGETEK RETAINS MINORITY INTEREST IN THE COMBINED COMPANY

LOUISVILLE, Colo., October 11, 2000 -- Front Porch Digital Inc. (OTCBB: FPDI)
and StorageTek(TM)(Storage TechnologY Corp.) (NYSE: STK) announced today the
closing of a transaction in which Front Porch Digital has acquired the net
assets of the StorageTek media services operations, located in Houston, for
cash, assumed debt and common stock.

StorageTek retains a minority interest in the combined company. The letter of
intent between the two companies was announced September 11, 2000.

"In order to stay competitive in business, companies that store their data in
the form of film, paper, analog tape, analog optical disk and microfiche will
need to digitize their data, manage and archive the data, and make it accessible
to their customers and suppliers. The integration of the combined core
competencies, research and development efforts, and key personnel, will enable
and accelerate this analog-to-digital data conversion -- and improve information
accessibility," said Jean Reiczyk, Front Porch Digital CEO.

Reiczyk continued, "This acquisition complements the existing services offered
by Front Porch. It is our mutual goal to assure a seamless transition for
existing customers of StorageTek into the Front Porch operations as part of the
combined effort of both companies to provide continuity of service and
products."

"The inevitable movement toward the digitization of all data creates an enormous
opportunity for this new, combined company," said Pat Martin, StorageTek
chairman, president and CEO. "With this alliance, we believe we are offering our
customers the assurance that they are working with the premier global provider
of analog-to-digital conversion services."

It is expected that most of the 20 people associated with the StorageTek media
services operation in Houston will transition to Front Porch Digital. The spin
off of the StorageTek media services operation is part of the ongoing
restructuring of the company that began in November 1999.

ABOUT FPDI

Front Porch Digital is a leading broadband digital media solutions provider that
offers services which facilitate the distribution of digital content over a
variety of delivery mechanisms, including Internet streaming, digital cable, DVD
and digital television. Front Porch provides customized applications and
solutions to the education, entertainment and business markets by integrating
software tools used in the process of capture, compression, format conversion
and transmission of data.






ABOUT STORAGETEK

StorageTek is the only global information storage provider to use "Open,
Intelligent and Integrated"(TM) solutions to promote the efficient use of
critical information and remove the information management constraints that
inhibit business growth. Our competencies -- tape and tape automation, virtual
storage and open SANs (storage area networks) -- effectively manage the
explosion of information, and save time, money and resources. StorageTek, with
headquarters in Louisville, Colo., reported revenue of $2.4 billion in 1999.
Information on StorageTek is available at www.storagetek.com or phone
800-786-7835.

TRADEMARKS: StorageTek and "Open, Intelligent and Integrated" are trademarks of
Storage Technology Corp. All other products or company names mentioned are used
for identification purposes only, and may be trademarks of their respective
owners.

CONTACTS: Fran Hetherington (investor@fpdigital.com), Front Porch Digital,
856/663-3500, ext. 11, or Gary Fishman (gary.fishman@hudsonstone.com), Hudson
Stone Group, 212-889-1727, ext. 110.