Exhibit (10)(j)


                           CALLOWAY'S NURSERY, INC. 
                     MANAGEMENT PROFIT SHARING BONUS PLAN
                 FOR THE FISCAL YEAR ENDING SEPTEMBER 30, 1997

I.   PROFIT SHARING BONUS

     A.   An annual management profit sharing bonus will be paid on the income
          of Calloway's Nursery, Inc. (the "Company") after payment of all
          expenses but before payment of state and federal income taxes ("Pre-
          tax Net Profit").

     B.   The total profit sharing bonus pool will be equal to the sum of (1)
          and (2) below:

          (1) 6% of Pre-tax Net Profit until the prior year's Pre-tax Net Profit
          is exceeded. If the Company's Pre-tax Net Profit exceeds 15% of net
          sales, then the bonus rate will be 8% of Pre-tax Net Profit until the
          prior fiscal year's Pre-tax Net Profit is exceeded.

          (2) 12% of Pre-tax Net Profit increases over the prior fiscal year's
          Pre-tax Net Profit.
 
     C.   Example:
 
 
                                               Current Year    Prior Year
                                                        
          Sales                                 $29,500,000   $24,000,000
          Cost of goods sold                     15,900,000    12,700,000
                                               --------------------------
          Gross profit                           13,600,000    11,300,000
 
          Retail payroll expenses                 3,800,000     3,100,000
          Retail operating expenses               2,300,000     2,100,000
          Retail Rent expense                     2,400,000     2,400,000
          General & administrative expenses       2,200,000     2,000,000
          Advertising expenses                    1,200,000     1,100,000
          Depreciation & amortization               400,000       450,000
          Net interest expense (income)            (200,000)     (150,000)
          Store management bonuses                  162,000        30,000
          Product line management bonuses            53,520        10,800
                                               --------------------------
          Pre-tax Net Profit (Loss)             $ 1,284,480   $   259,200
                                               ==========================


 
                           CALLOWAY'S NURSERY, INC.
                     MANAGEMENT PROFIT SHARING BONUS PLAN
                 FOR THE FISCAL YEAR ENDING SEPTEMBER 30, 1997

          $1,025,280 increase current year over prior year.


 
          BONUS POOL CALCULATION:
                                  
               6% of first year =     $ 15,552
               12% of increase =      $123,034
               Bonus Pool =           $138,586

     D.   Management profit sharing bonuses will be awarded to each participant
          on the basis of a fraction multiplied by the amount of the bonus pool.
          The numerator of the fraction is the salary of the participant in
          effect on September 30, 1997 and the denominator of the fraction is
          the total of the annual salaries of all participants in effect on
          September 30, 1997. In the event a participant serves less than the
          full fiscal year:

               A participant in the Plan who does not start the year, and
               therefore serves less than the full fiscal year, will receive a
               bonus for the portion of the fiscal year the participant does
               serve. Therefore, a participant who starts on September 1st will
               receive 30/365ths of the bonus attributable to his fraction of
               the bonus pool. The remaining 335/365ths will be allocated to the
               other participants on a pro rata basis in accordance with their
               respective shares in the bonus pool.

II.  PARTICIPANTS

     The participants in the Plan are those who hold the following positions in
     the Company:

     President
     Vice President, Corporate Development
     Vice President, Operations
     Vice President, Merchandising
     Vice President, Chief Financial Officer

 
                           CALLOWAY'S NURSERY, INC.
                     MANAGEMENT PROFIT SHARING BONUS PLAN
                 FOR THE FISCAL YEAR ENDING SEPTEMBER 30, 1997

III. GENERAL PROVISIONS

     A.   No bonus accrues for any reason on any amount less than "0", or break-
          even. For the purposes of calculating improvements over a prior year,
          no bonus is calculated on amounts less than break-even.

     B.   All bonuses are payable after the end of the fiscal year and no bonus
          will be paid in the event of termination of employment on or prior to
          September 30, 1997, whether termination be voluntary or involuntary,
          with cause or without cause.

     C.   For purposes of all calculations under the plan, the amounts shall be
          taken from the Company's audited financial statements, except, that
                                                                 ------      
          Goodwill amortization expense shall be calculated using a forty (40)
          year straight-line amortization based on the original amount of
          Goodwill "pushed-down" to the Company.