<ARTICLE> 5
<MULTIPLIER> 1,000
       
                             
<PERIOD-TYPE>                   3-MOS
<FISCAL-YEAR-END>                          MAR-31-1996
<PERIOD-START>                             APR-01-1995
<PERIOD-END>                               JUN-30-1995
<CASH>                                              91
<SECURITIES>                                         0
<RECEIVABLES>                                    8,600
<ALLOWANCES>                                         0<F1>
<INVENTORY>                                    121,397<F2>
<CURRENT-ASSETS>                                     0<F3>
<PP&E>                                          24,051
<DEPRECIATION>                                       0<F1><F3>
<TOTAL-ASSETS>                                 157,363
<CURRENT-LIABILITIES>                                0<F3>
<BONDS>                                              0
<COMMON>                                         5,999
<PREFERRED-MANDATORY>                                0
<PREFERRED>                                          0
<OTHER-SE>                                      80,282
<TOTAL-LIABILITY-AND-EQUITY>                   157,363
<SALES>                                         12,858
<TOTAL-REVENUES>                                59,135
<CGS>                                            9,114
<TOTAL-COSTS>                                   53,038
<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                                 750
<INCOME-PRETAX>                                  5,347
<INCOME-TAX>                                     2,032
<INCOME-CONTINUING>                              3,315
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                     3,315
<EPS-PRIMARY>                                      .33
<EPS-DILUTED>                                      .33
<FN> 
<F1> The allowance for doubtful accounts is netted against total accounts 
     receivable in the Accounts Receivable balance.
<F2> Rental merchandise has been classified as inventory for purposes of this 
     schedule. Rental merchandise has been shown net of 52,494 accumulated 
     depreciation. 
<F3> The financial statements are presented with an unclassified balance sheet. 
<F4> PP&E has been shown net of accumulated depreciation.
</FN>