UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                    FORM 8-K

                                 CURRENT REPORT
     Pursuant to Section 13 OR 15(d) of The Securities Exchange Act of 1934




        Date of Report (Date of earliest event reported): April 25, 2001
                                                          --------------


                             Klever Marketing, Inc.
                             ----------------------
             (Exact name of registrant as specified in its charter)



           Delaware                        000-18730            363688583
      ------------------                   ---------            ---------
(State or other jurisdiction of         (Commission File      (IRS Employer
       incorporation)                       Number)         Identification No.)



            350 West Broadway, Suite 201, Salt Lake City, Utah 84101
            --------------------------------------------------------
               (Address of principal executive offices) (Zip Code)





        Registrant's telephone number, including area code (801) 322-1221
                                                           --------------




                                       N/A
         (Former name or former address, if changed since last report.)


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Item 5.  Other Events.

     On April 25, 2001, Klever Marketing, Inc. issued a press release announcing
the  Company's  plan  to seek a  private  infusion  of  capital  from  qualified
accredited investors to fund ongoing operations and the commercialization of its
flagship Klever-Kart(R) product.

Item 7.  Financial  Statements and Exhibits.  The following  exhibit is filed as
part of this report:

         (a)      Financial Statements.  Not Applicable.
                  --------------------

         (b)      Pro Forma Financial Information.  Not Applicable
                  -------------------------------

         (c)      Exhibits.
                  --------

99.1     Press release issued by Klever Marketing, Inc. dated April 25, 2001.

                                   SIGNATURES

     Pursuant to the  requirements  of the Securities  Exchange Act of 1934, the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned hereunto duly authorized.




                                        Klever Marketing, Inc.


Date: April 25, 2001                    By:  /s/ Corey A. Hamilton
                                             --------------------------
                                             Corey A. Hamilton, President/CEO


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Exhibit 99.1

BW0062  APR 25,2001       4:33 PACIFIC      07:33 EASTERN

(  BW)(UT-KLEVER-MARKETING-1)(KLMK)  Klever  Marketing to Seek  Private  Capital
Infusion

    Business Editors

    SALT LAKE CITY--(BUSINESS  WIRE)--April 25, 2001--Klever  Marketing(TM) Inc.
(OTC BB: KLMK) Wednesday announced that it intends to seek a private infusion of
capital from qualified  accredited  investors to fund ongoing operations and the
commercialization of its flagship Klever-Kart(R) product.
    The securities  will not be registered  under the Federal  Securities Act of
1933, as amended ("Securities Act"), or applicable state securities laws and may
not be offered or sold in the United States absent registration or an applicable
exemption from registration requirements.
    Any  securities  privately  placed by the company in this  offering  will be
Class A Preferred Stock carrying substantially the same terms as the outstanding
Class  A  Series  1,  2, 3  Convertible  Preferred  Stock,  subject  to  pricing
differences.  The company is seeking a private placement in the range of between
$7.5 million and $15 million.
    No portion of the  private  placement  is expected to be offered by existing
security  holders.  The company has retained an  NASD-member  investment-banking
firm as its financial  advisor to assist in the raising of the additional equity
capital.

    This announcement does not constitute an offer to sell, or a solicitation of
an offer to buy any  securities,  nor is it intended as any form of solicitation
or  advertising.  An offer can be made only pursuant to a  confidential  private
placement memorandum of the company to a limited class of qualified investors in
accordance with applicable federal and state securities laws.
    There can be no assurance  that the  company's  efforts to arrange a private
placement will be successful  or, if  successful,  would result in the amount of
net proceeds sought by the company.

    The statements  made in this release that are not  historical  facts contain
forward-looking information that involves risks and uncertainties.
    Important  factors that may cause actual results to differ include,  but are
not limited to, the impact of competitive  products and services,  the company's
ability to manage  growth and  acquisitions  of technology  or  businesses,  the
condition of capital markets, the effect of economic and business conditions and
other  risks  detailed  from  time to time in the  company's  filings  with  the
Securities and Exchange Commission.
    The company is filing a copy of this notice under cover of a Form 8-K report
under the Securities  Exchange Act of 1934, as amended,  in accordance with rule
135c under the Securities Act.

               --30--cmm/ix*

               CONTACT: Klever Marketing, Salt Lake City
                        Corey A. Hamilton, 801/322-1221 ext. 151
                        coreyh@kleverkart.com
                        StacyAnn Hoerner, 801/322-1221 ext. 113 (Investors)
                        stacyannr@kleverkart.com

               KEYWORD: UTAH
               INDUSTRY KEYWORD: ADVERTISING/MARKETING CONSUMER/HOUSEHOLD RETAIL
SUPERMARKETS




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