<ARTICLE> 5
<LEGEND>
This schedule contains summary financial information extracted from Mecklermedia
Corporation's consolidated financial statements as of and for the period ended
September 30, 1997, and is qualified in its entirety by reference to such
financial statements.
</LEGEND>
<MULTIPLIER> 1,000
       
                             
<PERIOD-TYPE>                   12-MOS
<FISCAL-YEAR-END>                          SEP-30-1997
<PERIOD-START>                             OCT-01-1996
<PERIOD-END>                               SEP-30-1997
<CASH>                                          23,971
<SECURITIES>                                         0
<RECEIVABLES>                                   14,357
<ALLOWANCES>                                       670
<INVENTORY>                                      1,074
<CURRENT-ASSETS>                                45,239
<PP&E>                                           3,921
<DEPRECIATION>                                   1,393
<TOTAL-ASSETS>                                  51,781
<CURRENT-LIABILITIES>                           32,045
<BONDS>                                              0
<PREFERRED-MANDATORY>                                0
<PREFERRED>                                          0
<COMMON>                                            85
<OTHER-SE>                                      19,331
<TOTAL-LIABILITY-AND-EQUITY>                    51,781
<SALES>                                         19,067
<TOTAL-REVENUES>                                55,193
<CGS>                                           13,982
<TOTAL-COSTS>                                   31,862
<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                                   0
<INCOME-PRETAX>                                  3,017
<INCOME-TAX>                                     (727)
<INCOME-CONTINUING>                              3,744
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                     3,744
<EPS-PRIMARY>                                     0.43
<EPS-DILUTED>                                     0.43