EXHIBIT 10.48

                             EMPLOYMENT AGREEMENT


THIS EMPLOYMENT AGREEMENT (the "Agreement") is made and entered into as of
January 4, 1999, by and between Easyriders, Inc., a California corporation (the
"Company") and J. Robert Fabregas (the "Executive").

                                  WITNESSETH:

WHEREAS, the Company is engaged in the publishing of special interest magazines
directed to motorcycle and tattoo enthusiasts;

WHEREAS, the Executive, by education and experience, possesses extraordinary
qualifications to serve as an executive officer of the Company; and

WHEREAS, the Company desires to employ the Executive and the Executive desires
to accept such employment with the Company, in each case upon the terms and
subject to the conditions hereinafter set forth;

    NOW THEREFORE, in consideration of the premises and the mutual covenants
herein set forth, it is agreed as follows:

1.  EMPLOYMENT. The Company agrees to employ the Executive, and the Executive
    agrees to be employed by the Company, subject to the terms and conditions
    set forth herein.

2.  TERM.  Subject to the provisions hereof, the term of the Executive's
    employment by the Company under this Agreement shall be for three (3) years
    commencing on the date hereof; provided that such term of employment shall
    continue thereafter unlesss and until terminated by either the Company or
    the Executive upon no less than sixty (60) days prior written notice to the
    other of the desire to terminate such employment. The term of the
    Executive's employment hereunder, including any continuation of the original
    term, is hereinafter referred to as the "Employment Period."

3.  POSITION AND DUTIES. During the Employment Period, the Executive shall serve
    as Chief Financial Officer of the Company, with such assignments, powers and
    duties as are assigned or delegated to him by the Board of Directors or
    President of the Company. Such assignments, powers and duties may, from time
    to time, be modified by the Company, as the Company's needs may require. The
    Executive shall also, at the request of the Company, perform similar
    services for any Affiliate (as hereinafter defined) of the Company without
    additional compensation. The Executive agrees to devote all of his business
    time, skill, attention and best efforts to the business of the Company and
    its Affiliates in the advancement of the best interests of the Company and
    its Affiliates. As used in this Agreement, the term "Affiliate" of the
    Company means any person, 

 
    corporation or other entity that, directly or indirectly through one or more
    intermediaries, controls, is controlled by or is under common control with
    the Company. Notwithstanding anything to the contrary contained herein, the
    Executive shall be subject to and be bound by all employment-related
    agreements and policies adopted by the Company and applicable to the
    Company's employees generally.

4.  COMPENSATION.

    4.1 Base Salary: Withholding. For all services rendered by the Executive to
        the Company during the Employment Period, the Company shall pay to the
        Executive a salary at the annual rate of One Hundred Eighty-Five
        Thousand Dollars ($185,000). The compensation is to be payable, subject
        to such withholdings as are required by law, in installment in
        accordance with Company's customary payroll practices.

    4.2 Incentive Compensation. The parties acknowledge and agree that Executive
        shall be paid additional incentive compensation on the following terms.
 
        4.2.1 Company Bonus Program.  The Company shall award bonus at its own
        discretion on a yearly basis in accordance with the terms of the
        corporate bonus plan.

    4.3 Stock Option. The parties acknowledge and agree that, additional
        incentive to Executive shall be 75,000 shares of stock and shall be
        vested 25,000 each year for three years pricing shall be determined by
        the sole discretion of the compensation committee.

    4.4 Vacation Leave. Executive shall be entitled to two (2) weeks annual
        vacation time with full pay which shall accrue at a rate of 6.67
        vacation hours per month of employment.

    4.5 Car Allowance. Executive shall be paid a car allowance of Five Hundred
        Dollars ($500.00) a month due and payable on the first day of each
        month. Executive acknowledges that the car allowance will be treated as
        income and subject to federal and state withholding.

    4.6 Other Benefits. Executive shall participate in and have the benefits of
        all present and future holiday leave, paid leave, unpaid leave, life,
        accident, disability, dental, vision and health insurance plans,
        pension, and all other plans and benefits which the Company now or in
        the future from time to time makes available to any of its management
        executives in accordance with Company policies and procedures.

5.  EXPENSES. The Company shall reimburse the Executive for such travel,
    entertainment and other business expenses reasonably incurred by him in
    

 
    connection with the business of the Company and the performance of his
    duties hereunder upon presentation by the Executive to the Company of
    substantiating evidence thereof in such form as the Company reasonably may
    require from time to time .

6.  OFFICE FACILITIES. During the Employment Period, the Company will furnish
    the Executive, without charge, with suitable office facilities for the
    purpose of performing his duties hereunder, which facilities shall include
    secretarial, telephone, clerical and support personnel and services.

7.  TERMINATION.

    A.  TERMINATION DUE TO DEATH OR DISABILITY. If the Executive dies or becomes
        disabled during the Employment Period, the Executive's salary and other
        rights under this Agreement or as an employee of the Company shall
        terminate at the end of the month during which death or disability
        occurs. For purposes of this Agreement, the Executive shall be deemed to
        be "disabled" if, at any time during the Employment Period, the
        Executive shall have been unable to perform the duties of his employment
        hereunder for ninety (90) days in a period of two hundred seventy (270)
        days.

    B.  TERMINATION FOR CAUSE. If the Executive fails to perform his duties
        hereunder or to comply with any of the material provisions hereof or
        commits any act of misconduct, malfeasance, gross negligence or
        disloyalty or disregards or seriously neglects his duties as an
        executive and employee of the Company, the Employment Period and the
        Executive's salary and other rights under this Agreement as an employee
        of the Company shall terminate effective upon notice from the Company to
        the Executive, but such termination shall not affect the liability of
        the Executive by reason of his misconduct, malfeasance, gross negligence
        or disloyalty.

    C.  TERMINATION FOR REASONS OTHER THAN CAUSE, DEATH OR DISABILITY. If the
        Executive's employment shall be terminated by the Company for reasons
        other than as stated in Sections 7(A) or (B), the Company shall continue
        to pay the Executive as damages the salary specified in Section 4 for
        the period of one year, subject to the Executive's obligation under law
        to mitigate such damages or to offset such damages by amounts earned by
        the Executive subsequent to the termination of this Agreement.

8.  COVENANT NOT TO DISCLOSE. The Executive covenants and agrees that he will
    not, at any time during or after the termination of his employment by the
    Company, communicate or disclose to any person, corporation or other entity,
    or use for his own account, or advise, discuss with, or in any way assist
    any other 

 
    person, corporation or other entity in obtaining or learning about, without
    the prior written consent of the Company, confidential information
    concerning the business and affairs of the Company or any of its Affiliates.
    The Executive further agrees that he shall retain all such knowledge and
    information concerning the foregoing in trust for the sole benefit of the
    Company and its Affiliates and their respective successors and assigns.

9.  COVENANT NOT TO COMPETE. The Executive covenants and agrees that, during the
    Employment Period and for a period of one (1) year after the termination of
    the Employment Period, the Executive will not, directly or indirectly, own,
    render services or advice to , or be engaged in a business which is similar
    to or in competition with the business of the Company or any of its
    Affiliates, except upon the written consent of the Company. The foregoing
    prohibition shall specifically extend to (a) soliciting any employees of the
    Company for any reason and (b) soliciting any customers, suppliers, sponsors
    or promoters of the Company with respect to any activities similar to those
    engaged in by the Company.

10. ESSENTIAL NATURE OF COVENANTS. The covenants contained in Sections 8 and 9
    of this Agreement shall be construed as independent of any other provision
    of this Agreement and the existence of any claim or cause of action of the
    Executive against the Company or any of its Affiliates, whether predicated
    on this Agreement or otherwise, shall not constitute a defense to the
    enforcement by the Company of said covenants. The Executive understands that
    the covenants contained in Sections 8 and 9 are essential elements of the
    transactions contemplated by this agreement and, but for the agreement of
    the Executive to Sections 8 and 9 the Company would not have agreed to enter
    into such transaction. The Executive has been advised to consult with his
    counsel in order to be informed in all respects concerning the
    reasonableness and propriety of Sections 8 and 9 with specific regard to the
    nature of the business conducted by the Company, and the Executive
    acknowledges that Sections 8 and 9 are reasonable in all respects.

11. REMEDIES. In the event of a breach or threatened breach by the Executive of
    Section 8 or 9, the Company shall be entitled to make application for a
    temporary restraining order and an injunction restraining the Executive from
    the commission of such breach. Nothing herein contained shall be construed
    as prohibiting the Company from pursuing any other remedies available to it
    for such breach or threatened breach, including the recovery of money
    damages.

12. WAIVER OR BREACH. The waiver by the Company of a breach of any provision of
    this Agreement by the Executive shall not operate or be construed as a
    waiver of any subsequent breach by the Executive.

13. BINDING EFFECT. This agreement shall insure to the benefit of and shall be
    binding upon the parties hereto and their respective permitted successors,
    assigns, 

 
     heirs and legal representatives. The Company may assign this Agreement to
     an Affiliate without the consent of the Executive. The Executive may not
     assign this Agreement.

14.  SEVERABILITY. The invalidity of all or any part of any section of this
     Agreement shall not render invalid the remainder of this Agreement or the
     remainder of such section. If any provision of this Agreement is so broad
     as to be unenforceable, such provision shall be interpreted to be only so
     broad as is enforceable.

15.  COUNTERPARTS. This Agreement may be executed in any number of counterparts,
     each of which shall, when executed, be deemed to be original, but all of
     which together shall constitute one and the same instrument.

16.  GOVERNING LAW. This Agreement shall be construed and enforced in accordance
     with the laws of the state of California. 

17.  ENTIRE AGREEMENT. This Agreement constitutes the entire agreement between
     the parties hereto and supersedes all prior agreements, understandings and
     arrangements, oral or written, between the parties hereto with respect to
     the subject matter hereof.

IN WITNESS WHEREOF, the parties hereto have executed this Agreement as of the
date first above written.

EASYRIDERS, INC.

By:/s/ William Prather          By: /s/ J. Robert Fabregas  
   -------------------              ----------------------     
    WILLIAM PRATHER                  J. ROBERT FABREGAS
    PRESIDENT / CEO