QUESTIONS AND ANSWERS ABOUT THE CONVERSION AND STOCK OFFERING




                      [American Bancorp of New Jersey, Inc.
                                      Logo]







THESE  SECURITIES  ARE NOT  DEPOSITS OR SAVINGS  ACCOUNTS AND ARE NOT INSURED OR
GUARANTEED  BY  THE  FEDERAL   DEPOSIT   INSURANCE   CORPORATION  OR  ANY  OTHER
GOVERNMENTAL  AGENCY. THIS IS NOT AN OFFER TO SELL OR A SOLICITATION OF AN OFFER
TO BUY COMMON STOCK. THE OFFER IS MADE ONLY BY THE PROSPECTUS.



THE CONVERSION AND STOCK OFFERING

The Boards of Directors of American Bank of New Jersey,  ASB Holding Company and
American Savings,  MHC (the "MHC") unanimously  adopted a Plan of Conversion and
Reorganization  (the  "Plan")  to convert  the MHC to stock form and  reorganize
American  Bank of New  Jersey as a  wholly-owned  subsidiary  of a  newly-formed
corporation named American Bancorp of New Jersey, Inc. (the "Conversion").

This brochure  answers some of the most  frequently  asked  questions  about the
Conversion  and about  your  opportunity  to invest in  American  Bancorp of New
Jersey,  Inc., the newly formed  company that will serve as the holding  company
for American Bank of New Jersey following the Conversion.

Investment  in shares of common  stock of American  Bancorp of New Jersey,  Inc.
involves  certain  risks.  For a  discussion  of  these  risks  and  a  complete
description of the stock offering,  investors are urged to read the accompanying
Prospectus, especially the discussion under the heading "Risk Factors."

WHY IS AMERICAN SAVINGS, MHC CONVERTING TO STOCK FORM?
- --------------------------------------------------------------------------------
The primary reasons for the Conversion are because we believe it will (i) better
position us to remain viable and thrive as a full service  community  bank, (ii)
assist  us to  continue  building  shareholder  value  by  providing  additional
liquidity  for our common  stock,  (iii)  reduce our  interest  rate risk due to
significant  growth in our equity  capital as a result of the  Conversion,  (iv)
help us support and rebuild our net interest margin which underwent  significant
compression due to historical  interest rate lows of recent years, (v) permit us
to pursue growth and diversification strategies while maintaining capital ratios
well above  regulatory  requirements  and (vi)  provide us easier  access to the
capital markets as a full stock  corporation  through greater access to debt and
equity offerings.



WILL THE CONVERSION AFFECT ANY OF MY DEPOSIT ACCOUNTS OR LOANS?
- --------------------------------------------------------------------------------
No. The Conversion  will not affect the balance or terms of any savings  account
or loan, and your deposits will continue to be federally  insured by the Federal
Deposit  Insurance  Corporation to the maximum legal limit. Your savings account
is not being converted to stock.

SHOULD I VOTE?
- --------------------------------------------------------------------------------
Yes.  Your  vote  is  very  important!  We urge  you to  vote  in  favor  of the
Conversion.

PLEASE VOTE, SIGN AND RETURN ALL PROXY CARDS AT YOUR EARLIEST CONVENIENCE!

Should you choose to attend the  Special  Meeting of Members  and/or the Special
Meeting  of  Stockholders  and  decide to  change  your  vote,  you may do so by
revoking your proxy.

WHY DID I GET SEVERAL PROXY CARDS?
- --------------------------------------------------------------------------------
If you have more than one  account,  you could  receive more than one proxy card
for the MHC's Special Meeting of Members,  depending on the ownership  structure
of your  accounts.  If you own shares of common stock of ASB Holding  Company in
more than one  account,  you  could  receive  more  than one proxy  card for the
Special  Meeting of  Stockholders.  Please  vote,  sign and return all cards you
receive.

WHO IS ELIGIBLE TO PURCHASE STOCK IN THE OFFERING?
- --------------------------------------------------------------------------------
Depositors  and borrowers of American Bank of New Jersey as of certain dates and
the Bank's  Employee Stock  Ownership Plan are eligible to purchase stock in the
subscription offering, subject to the priorities described in the Prospectus.

Shares not sold in the subscription  offering,  if any, will be offered first to
certain members of the general public in a community  offering,  with preference
first given to existing  stockholders of ASB Holding Company and then to persons
who reside in Essex County,  New Jersey.  Then, to the extent any shares remain,
shares will be offered to the general public in a syndicated community offering.




HOW MUCH STOCK IS BEING OFFERED AND AT WHAT PRICE?
- --------------------------------------------------------------------------------
American  Bancorp of New Jersey,  Inc. is  offering  up to  8,625,000  shares of
common stock, subject to adjustment up to 9,918,750 shares, at a price of $10.00
per share . In addition,  American Bancorp of New Jersey,  Inc. will issue up to
3,696,428 shares of common stock,  subject to adjustment up to 4,250,892 shares,
in exchange for outstanding shares of ASB Holding Company.

I AM AN  EXISTING  STOCKHOLDER  OF ASB  HOLDING  COMPANY.  HOW  WILL MY STOCK BE
TREATED?
- --------------------------------------------------------------------------------
The outstanding shares of ASB Holding Company common stock held by persons other
than  American  Savings,  MHC will be  exchanged  for shares of common  stock of
American  Bancorp of New Jersey,  Inc.  Depending upon how many shares are sold,
each share will be converted in accordance with an exchange ratio into 1.6396 to
2.55102 shares of American Bancorp of New Jersey, Inc. common stock.

HOW MUCH STOCK MAY I BUY?
- --------------------------------------------------------------------------------
The minimum order is 25 shares.  No person may purchase more than 150,000 shares
of common  stock.  No person with  associates  or persons  acting in concert may
purchase more than 200,000 shares of common stock. If you are now an ASB Holding
Company  stockholder,  the shares of American Bancorp of New Jersey, Inc. common
stock that you receive in the  exchange  for your shares of ASB Holding  Company
common stock,  in  accordance  with the exchange  ratio,  will count against the
above maximum purchase limitations.

DO I HAVE TO BUY STOCK?
- --------------------------------------------------------------------------------
No one is required to buy shares in the offering. However, if you are now an ASB
Holding Company  stockholder,  your shares will  automatically  be exchanged for
shares of American  Bancorp of New Jersey,  Inc. in accordance with the exchange
ratio.



HOW DO I ORDER STOCK?
- --------------------------------------------------------------------------------
You must complete the enclosed Stock Order and Certification Form.  Instructions
for  completing  your Stock Order and  Certification  Form are contained in this
packet.  Your order must be received by 12:00 noon,  eastern  time, on September
__, 2005.

HOW DO I PAY FOR THE STOCK I ORDER?
- --------------------------------------------------------------------------------
You may pay by check,  cash or money  order.  Interest  will be paid by American
Bank of New Jersey on these funds at the current  passbook savings rate from the
day  the  funds  are  received  until  the  completion  or  termination  of  the
Conversion.  You may also authorize us to withdraw funds from your American Bank
of New Jersey account or  certificate of deposit in the amount you specify.  You
will not have  access to these  funds from the day we receive  your order  until
completion or  termination of the  Conversion.  American Bank of New Jersey will
waive any early  withdrawal  penalties on certificate  accounts used to purchase
stock.

CAN I PURCHASE STOCK USING FUNDS IN MY AMERICAN BANK OF NEW JERSEY IRA ACCOUNT?
- --------------------------------------------------------------------------------
Federal  regulations  do not permit the purchase of common  stock in  connection
with the stock  issuance  from your  existing  American  Bank of New  Jersey IRA
account.  To use the funds in your  American  Bank of New Jersey IRA account for
the purchase of American  Bancorp of New Jersey,  Inc.  common  stock,  you must
execute a trustee-to-trustee  transfer with a self-directed IRA provider. Please
contact  your broker or  self-directed  IRA  provider as soon as possible if you
want to explore this option.

WILL THE STOCK BE INSURED?
- --------------------------------------------------------------------------------
No.  Like any other  stock,  American  Bancorp of New Jersey,  Inc.'s  shares of
common stock will not be insured.



WILL DIVIDENDS BE PAID ON THE STOCK?
- --------------------------------------------------------------------------------
American  Bancorp  of  New  Jersey,  Inc.  intends  to pay a  regular  quarterly
dividend,  however,  there can be no assurance  as to the precise  amount of the
dividend. The payment of a dividend will depend on a number of factors including
our capital requirements, our financial condition and results of operations, tax
considerations,  statutory  and  regulatory  limitations,  and general  economic
conditions. No assurance can be given that we will pay dividends in the future.

HOW WILL THE STOCK BE TRADED?
- --------------------------------------------------------------------------------
We have applied for approval from Nasdaq to have American Bancorp of New Jersey,
Inc.'s  common  stock  quoted on the  Nasdaq  National  Market  under the symbol
"ABNJ."

DO I HAVE TO PAY A COMMISSION?
- --------------------------------------------------------------------------------
No. You will not be charged a  commission  or fee on the  purchase  of shares of
common stock in the Conversion.

FOR ADDITIONAL INFORMATION, YOU MAY CALL OUR STOCK INFORMATION CENTER.

- --------------------------------------------------------------------------------

                      American Bancorp of New Jersey, Inc.
                                STOCK INFORMATION
                                     CENTER
                                365 Broad Street
                              Bloomfield, NJ 07003
                                (973) ____-_____
                     Monday - Friday - 9:00 a.m. - 5:00 p.m.

- --------------------------------------------------------------------------------



                      [American Bancorp of New Jersey logo]



Dear Friend of American Bank of New Jersey:

We are pleased to announce  that  American  Savings,  MHC is converting to stock
form  and  American  Bank  of  New  Jersey  is  reorganizing  as a  wholly-owned
subsidiary of American Bancorp of New Jersey, Inc., a newly-formed stock holding
company  incorporated  under New Jersey law. In conjunction with the conversion,
American Bancorp of New Jersey, Inc. is offering shares of its common stock in a
subscription offering to certain depositors and/or borrowers of American Bank of
New Jersey. The shares being offered represent the 70% ownership interest in ASB
Holding  Company  currently owned by American  Savings,  MHC, its mutual holding
company parent.  The remaining 30% ownership  interest in ASB Holding Company is
owned by the public and will be  automatically  exchanged for shares of American
Bancorp of New Jersey,  Inc.'s common stock in accordance with an exchange ratio
which is  dependent  upon the number of shares  American  Bancorp of New Jersey,
Inc. sells in this offering.

As a former  American Bank of New Jersey  depositor,  you have  non-transferable
rights to subscribe  for shares of American  Bancorp of New Jersey,  Inc. We are
sending you the following  materials  that describe the stock  offering.  Please
read these materials carefully before you submit a Stock Order and Certification
Form.

     >>   PROSPECTUS:  This document  provides  information about our operations
          and the conversion and stock offering.

     >>   STOCK  ORDER AND  CERTIFICATION  FORM:  This form is used to  purchase
          stock by returning it with your payment in the enclosed business reply
          envelope. The deadline for ordering stock is 12:00 noon, eastern time,
          on September __, 2005.

Should you have questions  regarding the conversion and stock  offering,  please
call the  Stock  Information  Center  at  (973)  ___-____  or stop by the  Stock
Information Center located at 365 Broad Street,  Bloomfield,  New Jersey, Monday
through Friday between 9:00 a.m. and 5:00 p.m.

Sincerely,




Joseph Kliminski                           Fred G. Kowal
Chief Executive Officer                    President and Chief Operating Officer



THESE SECURITIES ARE NOT DEPOSITS OR SAVINGS ACCOUNTS AND ARE NOT INSURED BY THE
FEDERAL DEPOSIT INSURANCE  CORPORATION OR ANY OTHER GOVERNMENTAL AGENCY. THIS IS
NOT AN OFFER TO SELL OR A  SOLICITATION  OF AN OFFER TO BUY  COMMON  STOCK.  THE
OFFER IS MADE ONLY BY THE PROSPECTUS.




                      [American Bancorp of New Jersey logo]


Dear American Bank of New Jersey Depositor and/or Borrower:

We are pleased to announce  that  American  Savings,  MHC is converting to stock
form  and  American  Bank  of  New  Jersey  is  reorganizing  as a  wholly-owned
subsidiary of American Bancorp of New Jersey, Inc., a newly-formed stock holding
company  incorporated  under New Jersey law. In conjunction with the conversion,
American Bancorp of New Jersey, Inc. is offering shares of its common stock in a
subscription offering to certain depositors and/or borrowers of American Bank of
New Jersey. The shares being offered represent the 70% ownership interest in ASB
Holding  Company  currently owned by American  Savings,  MHC, its mutual holding
company parent.  The remaining 30% ownership  interest in ASB Holding Company is
owned by the public and will be  automatically  exchanged for shares of American
Bancorp of New Jersey,  Inc.'s common stock in accordance with an exchange ratio
which is  dependent  upon the number of shares  American  Bancorp of New Jersey,
Inc. sells in this offering.

To accomplish the conversion,  we need your  participation in an important vote.
On behalf of the Board of  Directors,  we ask that you read the  enclosed  proxy
statement  and vote in  favor of the  conversion.  The  Plan of  Conversion  and
reorganizationhas been approved by the Office of Thrift Supervision and now must
be approved  by you.  OTS  approval  does not  constitute  a  recommendation  or
endorsement. YOUR VOTE IS VERY IMPORTANT.

The enclosed proxy card should be signed,  voted and returned to us prior to the
special  meeting on September  __,  2005.  Please take a moment to sign and vote
your proxy card TODAY and return it to us in the postage-paid envelope provided.
FAILURE TO VOTE HAS THE SAME EFFECT AS VOTING AGAINST THE PLAN OF CONVERSION.

Our Board of Directors  believes that the conversion is in the best interests of
American Bank of New Jersey. Please remember:

>>   Your deposit  accounts at American  Bank of New Jersey will  continue to be
     insured up to the  maximum  legal limit by the  Federal  Deposit  Insurance
     Corporation.

>>   There will be no change in the balance,  interest  rate, or maturity of any
     deposit accounts or loansbecause of the conversion.

As  an  American  Bank  of  New  Jersey  depositor  and/or  borrower,  you  have
non-transferable  rights to  subscribe  for  shares of  American  Bancorp of New
Jersey,  Inc. We are sending you the following materials that describe the stock
offering.  Please read these materials carefully before you submit a Stock Order
and Certification Form.

     >>   PROSPECTUS:  This document  provides  information about our operations
          and the conversion and stock offering.

     >>   STOCK  ORDER AND  CERTIFICATION  FORM:  This form is used to  purchase
          stock by returning it with your payment in the enclosed business reply
          envelope. The deadline for ordering stock is 12:00 noon, eastern time,
          on September __, 2005.

Should you have questions  regarding the conversion and stock  offering,  please
call the  Stock  Information  Center  at  (973)  ___-____  or stop by the  Stock
Information Center located at 365 Broad Street,  Bloomfield,  New Jersey, Monday
through Friday between 9:00 a.m. and 5:00 p.m.

Sincerely,




Joseph Kliminski                           Fred G. Kowal
Chief Executive Officer                    President and Chief Operating Officer


THESE SECURITIES ARE NOT DEPOSITS OR SAVINGS ACCOUNTS AND ARE NOT INSURED BY THE
FEDERAL DEPOSIT INSURANCE  CORPORATION OR ANY OTHER GOVERNMENTAL AGENCY. THIS IS
NOT AN OFFER TO SELL OR A  SOLICITATION  OF AN OFFER TO BUY  COMMON  STOCK.  THE
OFFER IS MADE ONLY BY THE PROSPECTUS.



                      [American Bancorp of New Jersey logo]



Dear Prospective Investor:

We are pleased to announce  that  American  Savings,  MHC is converting to stock
form  and  American  Bank  of  New  Jersey  is  reorganizing  as a  wholly-owned
subsidiary of American Bancorp of New Jersey, Inc., a newly-formed stock holding
company  incorporated  under New Jersey law. In conjunction with the conversion,
American Bancorp of New Jersey, Inc. is offering shares of its common stock in a
subscription offering to certain depositors and/or borrowers of American Bank of
New Jersey. The shares being offered represent the 70% ownership interest in ASB
Holding  Company  currently owned by American  Savings,  MHC, its mutual holding
company parent.  The remaining 30% ownership  interest in ASB Holding Company is
owned by the public and will be  automatically  exchanged for shares of American
Bancorp of New Jersey,  Inc.'s common stock in accordance with an exchange ratio
which is  dependent  upon the number of shares  American  Bancorp of New Jersey,
Inc. sells in this offering.

We have enclosed the following materials. Please read and review these materials
carefully before submitting a Stock Order and Certification Form.

>>   PROSPECTUS: This document provides information about our operations and the
     proposed stock offering.

>>   STOCK ORDER AND CERTIFICATION  FORM: This form is used to purchase stock by
     returning it with your payment in the enclosed business reply envelope. The
     deadline for ordering  stock is 12:00 noon,  eastern time, on September __,
     2005, unless extended.

Through  this  offering  you have the  opportunity  to buy stock  directly  from
American Bancorp of New Jersey, Inc., without paying a commission or fee.

Should  you  have  additional  questions  regarding  the  conversion  and  stock
offering,  please call the Stock Information Center at (973) ___-____ or stop by
the Stock  Information  Center  located  at 365 Broad  Street,  Bloomfield,  New
Jersey, Monday through Friday between 9:00 a.m. and 5:00 p.m.

Sincerely,



Joseph Kliminski                           Fred G. Kowal
Chief Executive Officer                    President and Chief Operating Officer


THESE SECURITIES ARE NOT DEPOSITS OR SAVINGS ACCOUNTS AND ARE NOT INSURED BY THE
FEDERAL DEPOSIT INSURANCE  CORPORATION OR ANY OTHER GOVERNMENTAL AGENCY. THIS IS
NOT AN OFFER TO SELL OR A  SOLICITATION  OF AN OFFER TO BUY  COMMON  STOCK.  THE
OFFER IS MADE ONLY BY THE PROSPECTUS.



                           [ASB Holding Company logo]


Dear ASB Holding Company Stockholder:

We are pleased to announce  that the Board of  Directors  has approved a Plan of
Conversion and Reorganization  under which American Savings, MHC will convert to
stock form and the 30% ownership  interest in ASB Holding  Company that is owned
by the public  will be  automatically  exchanged  for shares of common  stock of
American  Bancorp of New Jersey,  Inc.,  a newly formed  stock  holding  company
incorporated  under New Jersey law. The exchange will be done in accordance with
an exchange ratio which is dependent upon the number of shares American  Bancorp
of New  Jersey,  Inc.  sells in its  stock  offering.  In  conjunction  with the
conversion,  American  Bancorp of New Jersey,  Inc.  is  offering  shares of its
common stock in a subscription  offering to certain  depositors and/or borrowers
of American  Bank of New Jersey.  The shares  being  offered  represent  the 70%
ownership  interest in ASB Holding Company  currently owned by American Savings,
MHC, its mutual holding  company  parent.  Upon completion of the conversion and
stock offering,  American Bancorp of New Jersey,  Inc. will be 100% owned by the
public, and American Bank of New Jersey will be its wholly-owned subsidiary.

To  accomplish  the  conversion,  we need  your  participation  in an  important
stockholder vote. On behalf of the Board of Directors,  we ask that you read the
enclosed  proxy  statement  and  vote in favor  of the  conversion.  The Plan of
Conversion  and  Reorganization  has  been  approved  by the  Office  of  Thrift
Supervision  and now must be approved by you. OTS approval does not constitute a
recommendation or endorsement. YOUR VOTE IS VERY IMPORTANT.

The enclosed proxy card should be signed,  voted and returned to us prior to the
special  meeting on September  __,  2005.  Please take a moment to sign and vote
your proxy card TODAY and return it to us in the postage-paid envelope provided.
FAILURE TO VOTE HAS THE SAME EFFECT AS VOTING AGAINST THE PLAN OF CONVERSION AND
REORGANIZATION.

Our Board of Directors  believes that the conversion is in the best interests of
the stockholders as well as American Bank of New Jersey.  If you are a depositor
or borrower of American Bank of New Jersey,  please be assured that your deposit
accounts  at American  Bank of New Jersey will  continue to be insured up to the
maximum legal limit by the Federal Deposit Insurance  Corporation and there will
be no change in the balance,  interest  rate, or maturity of any deposit or loan
accounts because of the conversion.

Should you have questions  regarding the conversion and stock  offering,  please
call the  Stock  Information  Center  at  (973)  ___-____  or stop by the  Stock
Information Center located at 365 Broad Street,  Bloomfield,  New Jersey, Monday
through Friday between 9:00 a.m. and 5:00 p.m.

Sincerely,




Joseph Kliminski                           Fred G. Kowal
Chief Executive Officer                    President and Chief Operating Officer


THESE SECURITIES ARE NOT DEPOSITS OR SAVINGS ACCOUNTS AND ARE NOT INSURED BY THE
FEDERAL DEPOSIT INSURANCE  CORPORATION OR ANY OTHER GOVERNMENTAL AGENCY. THIS IS
NOT AN OFFER TO SELL OR A  SOLICITATION  OF AN OFFER TO BUY  COMMON  STOCK.  THE
OFFER IS MADE ONLY BY THE PROSPECTUS.



[LOGO]    KEEFE,  BRUYETTE & Woods
          Specialists in Financial Services


To Depositors and Friends
Of American Bank of New Jersey

- --------------------------------------------------------------------------------

Keefe,  Bruyette  &  Woods,  Inc.,  a  member  of the  National  Association  of
Securities  Dealers,  Inc., is assisting American Bancorp of New Jersey, Inc. in
offering shares of its common stock.

At the  request  of  American  Bancorp of New  Jersey,  Inc.,  we are  enclosing
materials for this  offering,  including a prospectus and a stock order form. An
opportunity to order shares of American Bancorp of New Jersey, Inc. common stock
is being  offered to customers of American  Bank of New Jersey and various other
persons until 12:00 noon,  eastern time, on September __, 2005.  Please read the
enclosed offering materials carefully,  including the prospectus, for a complete
description  of the stock  offering.  American  Bancorp of New Jersey,  Inc. has
asked us to forward these  documents to you in view of certain  requirements  of
the securities laws in your state.

If you have any  questions,  please call our Stock  Information  Center at (973)
___-____  or visit the Stock  Information  Center  located at 365 Broad  Street,
Bloomfield, New Jersey, Monday through Friday between 9:00 a.m. and 5:00 p.m.

Very truly yours,



Keefe, Bruyette & Woods, Inc.



These  securities  are not  deposits or savings  accounts and are not insured or
guaranteed  by  the  Federal   Insurance   Deposit   Corporation  or  any  other
governmental agency.

This is not an offer to sell or a solicitation  of an offer to buy common stock.
The offer is made only by the prospectus.




                     
===============================================================================================================
                     [Logo w/ American Bank of New Jersey]

                              PLEASE VOTE TODAY...

We recently sent you a proxy statement and related materials regarding a proposal to
convert American Savings, MHC to stock form and reorganize American Bank of New
            Jersey as a subsidiary of a newly-formed holding company.

             Your vote on the Plan of Conversion and Reorganization
                           has not yet been received.

 Voting for the Conversion does not obligate you to purchase stock and will not
   affect your accounts or loans at American Bank of New Jersey or your FDIC
                                   insurance.

          Not returning your proxy cards has the same effect as voting
                            "against" the conversion.

  Your Board of Directors unanimously recommends a vote "FOR" the conversion.

                         Your Vote Is Important To Us!
                         -----------------------------
Please vote and sign the enclosed proxy card and return it in the postage-paid envelope
provided TODAY! If you received more than one proxy card, please be sure to vote,
sign and return all cards you received.

Thank you,


Joseph Kliminski                                        Fred G. Kowal
Chief Executive Officer                                  President and Chief Operating Officer

If you have already mailed your proxy card(s), please accept our thanks and disregard this notice.
                 For further information call (973) ___ - ____.


===============================================================================================================

THE SECURITIES ARE NOT DEPOSITS OR SAVINGS ACCOUNTS AND ARE NOT INSURED OR GUARANTEED BY THE FEDERAL DEPOSIT
 INSURANCE CORPORATION OR ANY OTHER GOVERNMENTAL AGENCY. THIS IS NOT AN OFFER TO SELL OR A SOLICITATION OF AN
      OFFER TO BUY COMMON STOCK. THE OFFER IS MADE ONLY BY THE PROSPECTUS.







                             

===============================================================================================================

                    [American Bank of New Jersey Bank Logo]

                              PLEASE VOTE TODAY...

We recently sent you a proxy statement and related materials regarding a proposal to convert
American Savings, MHC to stock form and reorganize American Bank of New Jersey as a
                  subsidiary of a newly-formed holding company.

Your vote on the Plan of Conversion and Reorganization has not yet been received.

Voting for the conversion does not obligate you to purchase stock and will not affect your
          accounts or loans at American Bank of New Jersey or your FDIC
                                   insurance.

Not  returning  your proxy  cards has the same  effect as voting  "against"  the
conversion.

  Your Board of Directors unanimously recommends a vote "FOR" the conversion.

                      Our Reasons for the Corporate Change
                      ------------------------------------
- -    To  better  position  us to remain  viable  and  thrive as a full  services
     community bank
- -    To continue to build  shareholder value by providing  additional  liquidity
     for our common stock
- -    To reduce our interest  rate risk due to  significant  growth in our equity
     capital
- -    To help us support and rebuild our net  interest  margin,  which  underwent
     significant  compression  due to  historical  interest  rate lows of recent
     years
- -    To  permit  us  to  pursue  growth  and  diversification  strategies  while
     maintaining capital ratios well above regulatory requirements
- -    To  provide  us  easier  access  to the  capital  markets  as a full  stock
     corporation though greater access to debt and equity offerings

                         Your Vote Is Important To Us!
                         -----------------------------
 Please vote and sign the enclosed proxy card and return it in the postage-paid envelope
 provided TODAY! If you received more than one proxy card, please be sure to vote, sign and
                         return all cards you received.

Thank you,

Joseph Kliminski                                        Fred G. Kowal
Chief Executive Officer                                  President and Chief Operating Officer

If you have already mailed your proxy card(s), please accept our thanks and disregard this notice.
                  For further information call (973) ___-____.

===============================================================================================================

THE SECURITIES ARE NOT DEPOSITS OR SAVINGS ACCOUNTS AND ARE NOT INSURED OR GUARANTEED BY THE FEDERAL DEPOSIT
 INSURANCE CORPORATION OR ANY OTHER GOVERNMENTAL AGENCY. THIS IS NOT AN OFFER TO SELL OR A SOLICITATION OF AN
      OFFER TO BUY COMMON STOCK. THE OFFER IS MADE ONLY BY THE PROSPECTUS.