UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                              Washington, DC 20549

                                    FORM 10-Q

[X]  Quarterly report pursuant to Section 13 or 15(d) of the Securities Exchange
     Act of 1934 for the quarterly period ended March 31, 2002
                                       OR
[_]  Transition  report  pursuant  to  Section  13 or  15(d)  of the  Securities
     Exchange  Act of 1934  for the  transition  period  from  _____________  to
     ____________.

                          Commission file number 0-4366

                               Regan Holding Corp.
                               -------------------
             (Exact name of registrant as specified in its charter)

          California                                       68-0211359
- -------------------------------               ---------------------------------
(State or other jurisdiction of               (IRS Employer Identification No.)
  incorporation or organization)

2090 Marina Avenue, Petaluma, California                     94954
- ----------------------------------------                     -----
(Address of principal executive offices)                   (ZIP Code)

                                  707-778-8638
              ----------------------------------------------------
              (Registrant's telephone number, including area code)

         Indicate  by check  mark  whether  the  registrant:  (1) has  filed all
reports  required to be filed by Section 13 or 15(d) of the Securities  Exchange
Act of 1934 during the preceding 12 months (or for such shorter  period that the
registrant was required to file such reports),  and (2) has been subject to such
filing requirements for the past 90 days.

                                    Yes [X] No [ ]


                      Applicable Only To Corporate Issuers:

         Indicate the number of shares  outstanding of the  registrant's  common
stock, as of May 13, 2002:

     Common Stock-Series A                                       24,645,000
     Common Stock-Series B                                          569,000







                                                    PART I. FINANCIAL INFORMATION

Item 1. Financial Statements

                                                REGAN HOLDING CORP. AND SUBSIDIARIES
                                                     Consolidated Balance Sheet



                                                                                                       March 31,        December 31,
                                                                                                         2002               2001
                                                                                                      -----------        -----------
                                                                                                      (Unaudited)
                                                                                                                   
Assets
  Cash and cash equivalents                                                                           $ 2,529,000        $ 1,376,000
  Trading investments                                                                                   4,633,000               --
  Available-for-sale investments                                                                        5,561,000         12,571,000
  Accounts receivable                                                                                   1,309,000          1,948,000
  Prepaid expenses and deposits                                                                         1,980,000          1,057,000
  Income taxes receivable                                                                                  71,000             76,000
                                                                                                      -----------        -----------
      Total current assets                                                                             16,083,000         17,028,000
                                                                                                      -----------        -----------
  Net fixed assets                                                                                     25,469,000         24,047,000
  Deferred tax assets                                                                                   2,001,000          1,529,000
  Intangible assets                                                                                     1,358,000          1,370,000
  Other assets                                                                                          1,592,000          2,053,000
                                                                                                      -----------        -----------
      Total non current assets                                                                         30,420,000         28,999,000
                                                                                                      -----------        -----------
      Total assets                                                                                    $46,503,000        $46,027,000
                                                                                                      ===========        ===========

Liabilities, redeemable common stock,
and shareholders' equity
Liabilities
  Accounts payable and accrued liabilities                                                            $ 8,313,000        $ 8,069,000
  Loans payable                                                                                         6,088,000          4,750,000
                                                                                                      -----------        -----------
      Total current liabilities                                                                        14,401,000         12,819,000
                                                                                                      -----------        -----------
  Deferred compensation payable                                                                         4,633,000          4,356,000
  Other liabilities                                                                                       258,000            222,000
                                                                                                      -----------        -----------
      Total non current liabilities                                                                     4,891,000          4,578,000
                                                                                                      -----------        -----------
      Total liabilities                                                                                19,292,000         17,397,000
                                                                                                      -----------        -----------
Redeemable common stock, Series A and B                                                                10,507,000         11,124,000
                                                                                                      -----------        -----------
Shareholders' equity
  Preferred stock, no par value: Authorized: 100,000,000 shares
    No shares issued or outstanding                                                                            --                 --
  Series A common stock, no par value:
    Authorized: 45,000,000 shares, issued and outstanding:
    20,703,000 and 20,769,000 at March 31, 2002 and
    December 31, 2001                                                                                   3,531,000          3,596,000
  Common stock committed                                                                                   25,000             25,000
  Paid-in capital                                                                                       6,491,000          6,424,000
  Retained earnings                                                                                     6,564,000          7,405,000
  Accumulated other comprehensive income                                                                   93,000             56,000
                                                                                                      -----------        -----------
      Total shareholders' equity                                                                       16,704,000         17,506,000
                                                                                                      -----------        -----------
      Total liabilities, redeemable common stock and shareholders' equity                             $46,503,000        $46,027,000
                                                                                                      ===========        ===========

                                                 See notes to financial statements.


                                                                 2




                      REGAN HOLDING CORP. AND SUBSIDIARIES

                      Consolidated Statement of Operations
                                   (Unaudited)


                                                    For the Three Months Ended
                                                             March 31,
                                                  -----------------------------
                                                      2002             2001
                                                  ------------     ------------
Revenue
  Marketing allowances                            $  5,028,000     $  5,273,000
  Commissions                                        4,023,000        3,891,000
  Administrative fees                                2,626,000        2,514,000
  Other income                                          77,000           79,000
                                                  ------------     ------------
      Total revenue                                 11,754,000       11,757,000
                                                  ------------     ------------
Expenses
  Selling, general and administrative               11,109,000       11,939,000
  Depreciation and amortization                      1,049,000          961,000
  Other                                                817,000          967,000
                                                  ------------     ------------
      Total expenses                                12,975,000       13,867,000
                                                  ------------     ------------
Operating loss                                      (1,221,000)      (2,110,000)
Other income (loss)
  Investment income, net                                47,000          123,000
  Interest expense                                    (109,000)         (21,000)
                                                  ------------     ------------
      Total other income (loss), net                   (62,000)         102,000
                                                  ------------     ------------
Loss before income taxes                            (1,283,000)      (2,008,000)
Benefit from income taxes                              485,000          751,000
                                                  ------------     ------------
Net loss                                          $   (798,000)    $ (1,257,000)
                                                  ============     ============

Basic and diluted loss per share:
Net loss available to common shareholders         $      (0.03)    $      (0.05)

Weighted average shares outstanding:
Basic and diluted                                   25,341,000       25,963,000


                       See notes to financial statements.

                                       3





                                                REGAN HOLDING CORP. AND SUBSIDIARIES
                                           Consolidated Statement of Shareholders' Equity
                                                             (Unaudited)



                                          Series A
                                        Common Stock             Common                                Accumulated Other
                                 --------------------------       Stock         Paid-in       Retained    Comprehensive
                                    Shares        Amount        Committed       Capital        Earnings      Income          Total
                                 -----------    -----------    -----------    -----------    -----------   -----------   -----------
                                                                                                    
Balance January 1, 2002           20,769,000    $ 3,596,000    $    25,000    $ 6,424,000    $ 7,405,000   $    56,000   $17,506,000
Comprehensive loss,
  net of tax:
Net loss                                                                                        (798,000)                  (798,000)
  Net unrealized
    gains on investments                                                                                      66,000         66,000
  Less: reclassification
    adjustment for losses
    included in net loss                                                                                     (29,000)       (29,000)
                                                                                                                         -----------
Total comprehensive loss                                                                                                   (761,000)
Retirement upon voluntary
  repurchases of common stock        (66,000)       (65,000)                                     (43,000)                  (108,000)
Retirement upon mandatory
  redemption                                                                       67,000                                    67,000
                                 -----------    -----------    -----------    -----------    -----------   -----------   -----------
Balance March 31, 2002            20,703,000    $ 3,531,000    $    25,000    $ 6,491,000    $ 6,564,000   $    93,000   $16,704,000
                                 ===========    ===========    ===========    ===========    ===========   ===========   ===========

                                                 See notes to financial statements.


                                                                 4





                                                REGAN HOLDING CORP. AND SUBSIDIARIES
                                                Consolidated Statement of Cash Flows
                                                             (Unaudited)


                                                                                                  For the Three Months Ended
                                                                                                            March 31,
                                                                                               ------------------------------------
                                                                                                   2002                    2001
                                                                                               -----------              -----------
                                                                                                                  
Cash flows from operating activities:
Net loss                                                                                       $  (798,000)             $(1,257,000)
Adjustments to reconcile net loss to net cash provided by
(used in) operating activities:
  Depreciation and amortization                                                                  1,049,000                  961,000
  Losses on write-off of fixed assets                                                              159,000                     --
  Losses on equity investee                                                                           --                    401,000
  Common stock awarded to producers                                                                   --                     50,000
  Amortization/accretion of investments                                                             20,000                     --
  Realized losses on sales of investments, net                                                      49,000                  107,000
Changes in operating assets and liabilities
  Accounts receivable                                                                              639,000                  (95,000)
  Prepaid expenses and deposits                                                                   (923,000)                (143,000)
  Income taxes receivable and payable                                                                5,000                 (567,000)
  Deferred tax assets                                                                             (497,000)                (184,000)
  Accounts payable and accrued liabilities                                                         244,000                 (361,000)
  Deferred compensation payable                                                                    277,000                   51,000
  Other operating assets and liabilities                                                             5,000                  183,000
                                                                                               -----------              -----------
    Net cash provided by (used in) operating activities                                            229,000                 (854,000)
                                                                                               -----------              -----------
Cash flows from investing activities:
Purchases of investments                                                                        (5,592,000)                (469,000)
Proceeds from sales and maturities of investments                                                7,962,000                4,898,000
Purchases of fixed assets                                                                       (1,901,000)              (1,341,000)
Acquisition of prospectdigital assets                                                             (225,000)                    --
Equity in and advances to investee                                                                    --                    (30,000)
                                                                                               -----------              -----------
Net cash provided by investing activities                                                          244,000                3,058,000
                                                                                               -----------              -----------
Cash flows from financing activities:
Proceeds from loans payable                                                                      1,338,000                  500,000
Payments toward loans payable                                                                         --                 (2,765,000)
Repurchases of redeemable common stock                                                            (550,000)                  (6,000)
Voluntary repurchases of common stock                                                             (108,000)                    --
                                                                                               -----------              -----------
  Net cash provided by (used in) financing activities                                              680,000               (2,271,000)
                                                                                               -----------              -----------
Net increase (decrease) in cash and cash equivalents                                             1,153,000                  (67,000)
Cash and cash equivalents, beginning of period                                                   1,376,000                1,882,000
                                                                                               -----------              -----------
Cash and cash equivalents, end of period                                                       $ 2,529,000              $ 1,815,000
                                                                                               ===========              ===========

                                                 See notes to financial statements.


                                                                 5




                      REGAN HOLDING CORP. AND SUBSIDIARIES
                   Notes to Consolidated Financial Statements

1.       Basis of Presentation

         The  accompanying  Consolidated  Financial  Statements  are prepared in
         conformity with accounting  principles generally accepted in the United
         States of America and include the accounts of Regan Holding Corp.  (the
         "Company")  and  its   wholly-owned   subsidiaries.   All  intercompany
         transactions have been eliminated.

         The  statements  are unaudited but reflect all  adjustments  consisting
         only of normal  recurring  adjustments,  which are,  in the  opinion of
         management,   necessary   for  a  fair   statement  of  the   Company's
         consolidated financial position and results of operations.  The results
         for  the  three  months  ended  March  31,  2002  are  not  necessarily
         indicative of the results to be expected for the entire year.  Users of
         these Consolidated  Financial Statements are encouraged to refer to the
         Annual  Report on Form 10-K for the year ended  December  31,  2001 for
         additional disclosure.

2.       Investments

         The Company's  investments are classified as either  available-for-sale
         or  trading   securities,   and  are   carried  at  fair   value.   For
         available-for-sale  securities,  net  unrealized  gains and  losses are
         reported as a separate  component of shareholders'  equity. For trading
         securities,  net unrealized gains and losses are reported as investment
         income or loss.

3.       Goodwill and Other Intangible Assets

         On January 1, 2002, the Company adopted Financial  Accounting Standards
         No. 142 ("SFAS 142"),  Goodwill and Other Intangible  Assets.  SFAS 142
         eliminates the  requirement to amortize  goodwill and  indefinite-lived
         intangible assets, addresses the amortization of intangible assets with
         a defined life and addresses the impairment testing and recognition for
         goodwill and  intangible  assets.  As of March 31, 2002, the balance of
         intangible  assets  included  $1.2  million of goodwill  that was being
         amortized  over ten years prior to January 1, 2002. As required by SFAS
         142,  the Company is no longer  amortizing  goodwill and is required to
         perform  an  initial  evaluation  to  determine  if any  impairment  of
         goodwill exists. The Company expects to complete its initial evaluation
         of goodwill  during the second  quarter of 2002 but does not anticipate
         that  the  evaluation   will  result  in  a  material   change  to  its
         consolidated results of operations or financial position.

4.       Acquisition of prospectdigital, LLC

         In  January  2002,  the  Company  acquired  the  remaining  67%  of the
         outstanding  stock of  prospectdigital,  LLC for $225,000 in cash.  The
         Company is  accounting  for this  transaction  as a purchase of assets.
         Prospectdigital  is  now a  wholly-owned  subsidiary.  The  results  of
         prospectdigital's  operations  have been  included in the  Consolidated
         Financial  Statements  since the date of  acquisition.  Prospectdigital
         provides  an  on-line   marketing   service  to  insurance  agents  and
         registered  representatives  selling  annuities and life insurance.  To
         date  prospectdigital  has had nominal  revenue and used its capital to
         develop software to support its business and incur operating  expenses.
         Prior to the acquisition,  the Company owned 33% of prospectdigital and
         its investment  was accounted for under the equity method.  The Company
         recorded  98.8%  of  the  losses  of   prospectdigital   to  reflect  a
         hypothetical  liquidation  at book value at each  balance  sheet  date.
         During 2000,  the Company loaned $1.1 million to  prospectdigital.  The
         loan bears  interest  equal to the Prime  Rate.  In 2001,  the  Company
         extended  a  $400,000  line of credit to  prospectdigital.  The line of
         credit  bears   interest  at  8.0%.   As  of  the   acquisition   date,
         prospectdigital  had drawn $358,000 from the line of credit.  Under the
         terms of the purchase  agreement,  prospectdigital  remains  liable for
         payment of $1.5 million of indebtedness,  plus accrued interest, to the
         Company.  The  Company  is  required  to pay up to  $475,000  in future
         profits to the former co-owners,  after  prospectdigital  has earned in
         excess of $1.5 million,  plus accrued interest on its indebtedness.  As
         of March 31, 2002,  the Company had not finalized the allocation of the
         purchase price to the acquired assets and liabilities.  The preliminary
         estimate of the fair value of non-cash  assets acquired and liabilities
         assumed was $729,000 and $504,000.

5.       Loans Payable

                                       6




         During 2001, the Company purchased the office building which houses its
         headquarters  for $10.6 million.  In conjunction  with the acquisition,
         the  Company  entered  into a loan  agreement  for  approximately  $4.8
         million. The property  collateralizes the loan, which bears interest at
         a rate equal to LIBOR plus  3.50%,  adjusted  monthly.  Interest on the
         loan is due and payable monthly.  The unpaid  principal  balance is due
         and payable on June 19, 2002.

         From time to time, to better manage cash flows,  the Company borrows on
         its margin account rather than sell securities that are maturing in the
         short term.  During the first  quarter of 2002,  the  Company  obtained
         loans totaling $1.3 million.  The loans bear interest at 1/2% above the
         Call  Rate,  as  published  in  The  Wall  Street   Journal,   and  are
         collateralized by the Company's investment portfolio.

6.       Commitments and Contingencies

         The Company is involved in various claims and legal proceedings arising
         in the ordinary course of business. Although it is difficult to predict
         the ultimate  outcome of these claims,  management  believes,  based on
         discussions with legal counsel,  that the ultimate disposition of these
         claims  will  not  have a  material  adverse  effect  on our  financial
         condition, cash flows or results of operations.

7.       Loss Per Share



                                                                                                                           Per-share
                                                                                  Loss                   Shares             Amount
                                                                               -----------             -----------         --------
                                                                                                                  
For the three months ended March 31, 2002

Basic and diluted loss available to
common shareholders                                                            $  (798,000)             25,341,000         $  (0.03)
                                                                               ===========             ===========         ========

For the three months ended March 31, 2001

Basic and diluted loss available to
common shareholders                                                            $(1,257,000)             25,963,000         $  (0.05)
                                                                               ===========             ===========         ========



         The diluted loss per share calculation for the three months ended March
         31, 2002 and 2001  excludes  antidilutive  stock options of 4.1 million
         and 5.0 million.

8.       Segment Information



                                                                  Total Revenue                            Net Income (Loss)
                                                        ---------------------------------         ---------------------------------
                                                        Three Months        Three Months          Three Months        Three Months
                                                           Ended                Ended                Ended                 Ended
                                                          March 31,            March 31,            March 31,            March 31,
                                                            2002                 2001                 2002                 2001
                                                        ------------         ------------         ------------         ------------
                                                                                                           
Legacy Marketing Group                                  $ 11,347,000         $ 11,373,000         $   (286,000)        $   (167,000)
Legacy Financial Services, Inc.                              456,000              435,000             (223,000)            (178,000)
Imagent Online, LLC                                           20,000                 --               (170,000)            (242,000)
Values Financial Network, Inc.                                 2,000                4,000             (133,000)            (420,000)
Other                                                         33,000               40,000               14,000             (250,000)
Intercompany Eliminations                                   (104,000)             (95,000)                --                   --
                                                        ------------         ------------         ------------         ------------
Total                                                   $ 11,754,000         $ 11,757,000         $   (798,000)        $ (1,257,000)
                                                        ============         ============         ============         ============



         The Legacy  Marketing  Group business  segment  includes the results of
         selling and administering fixed annuity and life insurance products and
         general  corporate  expenses  not  allocated  to  the  Company's  other
         segments.  Previously,  general  corporate  expenses were reported as a
         separate business segment. The segment disclosure for the first quarter
         of 2001 has been restated to reflect the change in the  composition  of
         reportable segments.

Item 2. Management's  Discussion and Analysis of Financial Condition and Results
of Operations

Regan Holding Corp. Consolidated

         We  experienced  consolidated  net losses of $798,000  during the first
quarter of 2002,  compared to consolidated net losses of $1.3 million during the
first  quarter  of 2001.  The  reduced  net losses  are  primarily  due to lower
start-up costs at Values Financial  Network,  Inc. and Imagent Online,  LLC, and
recognition  of income  in our  Other  Segments  in the  first  quarter  of 2002
compared  to  losses  during  the first  quarter  of 2001,  partially  offset by
increased losses at Legacy Marketing Group and Legacy Financial Services, Inc.

                                       7



Legacy Marketing Group

         During  the first  quarter of 2002,  Legacy  Marketing  Group  ("Legacy
Marketing")  experienced  net  losses of  $286,000,  compared  to net  losses of
$167,000  during  the same  period in 2001.  Minor  decreases  in  revenues  and
expenses were offset by  recognition  of  non-operating  losses during the first
quarter of 2002  compared to  non-operating  income  during the first quarter of
2001.

         During the first  quarter of 2002,  Legacy  Marketing  commissions  and
marketing allowances decreased $141,000 (2%) from the first quarter of 2001, due
to  a  decrease  in  sales  of  fixed  annuity  and  life  insurance   policies.
Administrative  fees  increased  $112,000 (4%) primarily due to increases in the
number of policies administered.

         During the first quarter of 2002, Legacy Marketing sold its products on
behalf of four unaffiliated  insurance  carriers:  American  National  Insurance
Company,  IL Annuity and  Insurance  Company,  Transamerica  Life  Insurance and
Annuity Company,  and John Hancock Variable Life Insurance Company. As indicated
below,  the  agreements  with three of these  carriers  generated a  significant
portion of our total consolidated revenue (sales on behalf of John Hancock began
in the fourth quarter of 2001):

                                                Three Months Ended March 31,
                                                ----------------------------
                                                   2002             2001
                                                   ----             ----
Transamerica                                        64%              69%
IL Annuity                                          16%              19%
American National                                   11%               8%

         Although Legacy Marketing  markets and administers  several products on
behalf of the four insurance  carriers,  our  consolidated  revenues are derived
primarily  from  sales and  administration  of two  particular  annuity  product
series, as indicated below:

                                                         Three Months Ended
                                                               March 31,
                                                        ------------------------
                                                        2002                2001
                                                        ----                ----
SelectMark(R) series (sold on behalf of Transamerica)    64%                 68%
VisionMark(R) series (sold on behalf of IL Annuity)      16%                 17%

         In December 2001,  Legacy  Marketing began phasing out the marketing of
IL Annuity products.  The phaseout was completed prior to March 31, 2002. Legacy
Marketing continues to administer IL Annuity products.

         The minor decrease in Legacy Marketing expenses in the first quarter of
2002  compared to the first  quarter of 2001 was  primarily  due to decreases in
selling, general and administrative  expenses,  partially offset by increases in
other  expenses  and  depreciation  and  amortization.  The decrease in selling,
general and administrative  expenses of $308,000 (3%) is primarily  attributable
to decreases in professional fees and occupancy expenses, partially offset by an
increase in salaries and related  benefits  primarily  attributable to decreased
capitalized  wages  related to internal use software  projects.  Other  expenses
increased  $239,000 (46%)  primarily due to a write-off of internal use software
that  was  developed  to  facilitate  marketing  certain  IL  Annuity  products.
Depreciation and amortization  expense  increased $61,000 (7%) primarily related
to higher fixed asset balances.

         Legacy Marketing had  non-operating  losses of $65,000 during the first
quarter of 2002  compared to  non-operating  income of $71,000  during the first
quarter of 2001.  This shift was  primarily  due to increased  interest  expense
resulting from a loan for the Company's purchase of the building that houses its
headquarters in June 2001, and lower investment income.

Legacy Financial Services, Inc.

         Legacy  Financial  Services,  Inc.  ("Legacy  Financial")  incurred net
losses of $223,000  during the first  quarter of 2002  compared to net losses of
$178,000 during the first quarter of 2001,  primarily due to increased  expenses
partially offset by increased revenues.

         Legacy  Financial  revenue  increased  $21,000  (5%)  primarily  due to
increases in the volume of sales by Legacy

                                       8




Financial's distribution network of registered representatives.

         Legacy Financial's expenses increased $113,000 (16%),  primarily due to
increases in selling, general and administrative expenses.  Selling, general and
administrative  expenses  increased $104,000 (15%) primarily due to increases in
compensation due to a higher number of employees,  professional  fees, and sales
promotion and support.

Imagent Online, LLC

         In January 2002,  Imagent  Online,  LLC, our  wholly-owned  subsidiary,
acquired the remaining 67% of the outstanding stock in prospectdigital,  LLC for
$225,000  in cash.  We are  accounting  for this  transaction  as a purchase  of
assets.  Prospectdigital  is  now a  wholly-owned  subsidiary.  The  results  of
prospectdigital's  operations  have been  consolidated  in  Imagent's  financial
statements  since  that date.  Prospectdigital  provides  an  on-line  marketing
service to insurance agents and registered representatives selling annuities and
life  insurance.  To date  prospectdigital  has had nominal revenue and used its
capital  to  develop  software  to  support  its  business  and incur  operating
expenses. Prior to the acquisition, Imagent owned 33% of prospectdigital and its
investment was accounted for under the equity method.  Imagent recorded 98.8% of
the losses of  prospectdigital  to reflect a  hypothetical  liquidation  at book
value at each balance sheet date.  During 2000,  Imagent  loaned $1.1 million to
prospectdigital.  The loan  bears  interest  equal to the Prime  Rate.  In 2001,
Imagent  extended  a  $400,000  line of credit to  prospectdigital.  The line of
credit bears interest at 8.0%. As of the acquisition date,  prospectdigital  had
drawn  $358,000  from the  line of  credit.  Under  the  terms  of the  purchase
agreement,  prospectdigital  remains  liable  for  payment  of $1.5  million  of
indebtedness,  plus accrued interest, to Imagent.  Imagent is required to pay up
to $475,000 in future profits to the former co-owners, after prospectdigital has
earned in excess of $1.5 million, plus accrued interest on its indebtedness.  As
of March 31, 2002, we had not finalized the  allocation of the purchase price to
the acquired assets and liabilities.  The preliminary estimate of the fair value
of non-cash assets acquired and liabilities assumed was $729,000 and $504,000.

         Imagent  had net losses of  $170,000  during the first  quarter of 2002
compared to net losses of $242,000 during the first quarter of 2001. The reduced
losses are primarily due to increased  revenues and decreased  start-up expenses
for  prospectdigital.  Minimal losses are expected in 2002 and we expect Imagent
to be profitable thereafter.

Values Financial Network, Inc.

         During  the first  quarter  of 2002,  Values  Financial  Network,  Inc.
incurred net losses of $133,000,  compared to net losses of $420,000  during the
first  quarter of 2001.  The lower losses are  primarily due to decreases in the
number of employees,  sales  promotion and support  expenses,  and  professional
fees.  Minimal  losses  are  expected  in 2002 and we  expect  Values  Financial
Network, Inc. to be profitable thereafter.

Other Segments

         During the first  quarter of 2002,  combined  net income from our other
subsidiaries was $14,000, compared to combined net losses of $250,000 during the
first  quarter of 2001.  This  favorable  change of $264,000 is primarily due to
closing the operations our LifeSurance Corporation subsidiary.

Liquidity and Capital Resources

         We  require  cash for the  following  purposes:  (i) to fund  operating
expenses,  which  consist  primarily  of  selling,  general  and  administrative
expenses;  (ii) to purchase  fixed assets,  primarily  internal use software and
computer hardware,  in order to increase operational  efficiency;  (iii) to fund
continued product development and strategic acquisitions;  and (iv) as a reserve
to cover possible  redemptions of certain shares of our common stock,  which are
redeemable at the option of the shareholders. Our primary source of cash is cash
flows from operating activities.

         Net cash provided from operating  activities was $229,000 for the first
quarter of 2002, primarily due to improved operating results.

         Net cash  provided by investing  activities  was  $244,000,  due to net
sales of short-term investment-grade securities partially offset by acquisitions
of fixed assets and our purchase of prospectdigital.

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         Net cash  provided  by  financing  activities  was  $680,000.  This was
primarily due to proceeds from loans,  partially  offset by  repurchases  of our
common stock.  From time to time, to better manage cash flows,  we borrow on our
margin account rather than sell  securities that are maturing in the short term.
During the first quarter of 2002, we obtained  loans of $1.3 million.  The loans
bear  interest  at 1/2% above the Call Rate,  as  published  in The Wall  Street
Journal, and are collateralized by our investment portfolio.

         During  2001,  we  purchased  the  office  building  which  houses  our
headquarters for $10.6 million. In conjunction with the acquisition,  we entered
into  a  loan   agreement  for   approximately   $4.8   million.   The  property
collateralizes  the loan,  which  bears  interest  at a rate equal to LIBOR plus
3.50%,  adjusted monthly.  Interest on the loan is due and payable monthly.  The
unpaid principal  balance is due and payable on June 19, 2002. We are seeking to
obtain long-term financing to replace the current loan. However, there can be no
assurances  that the  refinancing  will  occur,  or that the terms  will be more
favorable than those currently existing.

         We intend to continue to retain any  earnings  for use in our  business
and do not anticipate paying any cash dividends in the foreseeable future.

         We  generated  $229,000 of cash flow from  operations  during the first
quarter of 2002.  However, we incurred  consolidated net losses of $798,000.  If
our consolidated net losses  continue,  or if requests to repurchase  redeemable
common stock increase significantly, a cash shortfall could ultimately occur. We
believe that existing cash and investment  balances,  together with  anticipated
cash flow from operations,  will provide  sufficient funding for the foreseeable
future.  However,  in the event that a cash shortfall were to occur,  we believe
that adequate financing could be obtained to meet our cash flow needs. There can
be no assurances that such financing would be available on favorable terms.

Forward-Looking Statements

         Certain statements contained in this document,  including  Management's
Discussion and Analysis of Financial  Condition and Results of Operations,  that
are not historical facts,  constitute  "forward-looking  statements"  within the
meaning  of  the  Private  Securities   Litigation  Reform  Act  of  1995.  Such
forward-looking  statements  involve known and unknown risks,  uncertainties and
other factors that may cause the actual  results or performance of Regan Holding
Corp.  and its  businesses to be  materially  different  from that  expressed or
implied by such  forward-looking  statements.  These  risks,  uncertainties  and
factors  include,  among other  things,  the  following:  general  economic  and
business conditions;  political and social conditions;  government  regulations,
especially  regulations  affecting the insurance industry;  demographic changes;
the ability to adapt to changes resulting from acquisitions or new ventures; and
various other factors  referred to in  Management's  Discussion  and Analysis of
Financial Condition and Results of Operations.

         Regan  Holding Corp.  assumes no  obligation to update  forward-looking
statements to reflect  actual  results or changes in or additions to the factors
affecting such forward-looking statements.

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                           PART II - OTHER INFORMATION

Item 6. Exhibits and Reports on Form 8-K

(a)   Index to Exhibits

      None.

(b)   Reports on Form 8-K

      None.

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                                   SIGNATURES

         Pursuant to the  requirements  of the Securities  Exchange Act of 1934,
the  registrant  has duly  caused  this report to be signed on its behalf by the
undersigned thereunto duly authorized.

REGAN HOLDING CORP.

Date: May 13, 2002             Signature:  /s/ R. Preston Pitts
                                           -----------------------------
                                           R. Preston Pitts
                                           President and Chief Operating Officer

Date: May 13, 2002             Signature:  /s/ G. Steven Taylor
                                           -----------------------------
                                           G. Steven Taylor
                                           Chief Financial Officer

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