FORM 10-Q

                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                              --------------------

              [X] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15 (d)
                     OF THE SECURITIES EXCHANGE ACT OF 1934

                For the Quarterly Period Ended September 30, 1996

                                       OR

                 [ ] TRANSITION REPORT PURSUANT TO SECTION 13 OR
                  15 (d) OF THE SECURITIES EXCHANGE ACT OF 1934
                  For the Transition Period from ______ to_____

                           Commission File No. 0-17948

                              ELECTRONIC ARTS INC.
             (Exact name of registrant as specified in its charter)



                     Delaware                              94-2838567
         (State or other jurisdiction of               (I.R.S. Employer
          incorporation or organization)              Identification No.)

         1450 Fashion Island Boulevard
             San Mateo, California                            94404
     (Address of principal executive offices)              (Zip Code)

                                 (415) 571-7171
              (Registrant's telephone number, including area code)

Indicate by check mark whether the registrant (1) has filed all reports required
to be filed  by  Section  13 or 15 (d) of the  Securities  Exchange  Act of 1934
during the preceding 12 months (or for such shorter  period that the  registrant
was  required  to file such  reports),  and (2) has been  subject to such filing
requirements for the past 90 days.

                  YES    X                           NO _____

Indicate the number of shares  outstanding  of each of the  issuer's  classes of
common stock, as of the latest practicable date.

                                                      Outstanding at
         Class of Common Stock                        October 26, 1996
         ---------------------                        ----------------
         $0.01 par value per share                      53,609,191





                      ELECTRONIC ARTS INC. AND SUBSIDIARIES

                                      INDEX


Part I - Financial Information                                              Page
                                                                            ----

Item 1.   Consolidated Financial Statements

            Consolidated Balance Sheets at
              September 30, 1996 and March 31, 1996                            3

            Consolidated Statements of Income for
              the Three Months Ended September 30, 1996 and 1995
              and the Six Months Ended September 30, 1996 and 1995             4

            Consolidated Statements of Cash Flows for
              the Six Months Ended September 30, 1996 and 1995                 5

            Notes to Consolidated Financial Statements                     6 - 8

Item 2.   Management's Discussion and Analysis of
            Financial Condition and Results of Operations                 9 - 24

Part II - Other Information

Item 1.   Legal Proceedings                                                   25

Item 4.   Submission of Matters to a Vote of Security Holders                 25

Item 6.   Exhibits and Reports on Form 8-K                                    25

Signatures                                                                    26


                                       2




PART I - FINANCIAL INFORMATION

Item 1. Consolidated Financial Statements



                                       ELECTRONIC ARTS INC. AND SUBSIDIARIES
                                            CONSOLIDATED BALANCE SHEETS
                                              (Dollars in thousands)


                                                      ASSETS
                                                                                    September 30,     March 31,
                                                                                        1996            1996
                                                                                    -------------    ---------
                                                                                     (unaudited)
                                                                                               
Current assets:
     Cash and short-term investments                                                   $135,251      $147,983
     Marketable securities                                                               16,312        37,869
     Receivables, less allowances of $31,584 and $27,569, respectively                  102,241        73,075
     Inventories                                                                         24,425        14,704
     Prepaid royalties                                                                   16,416        14,519
     Other current assets                                                                12,761        12,188
                                                                                       --------      --------
       Total current assets                                                             307,406       300,338

Property and equipment, net                                                              78,030        70,062
Prepaid royalties                                                                        10,029        11,030
Long-term investments                                                                    24,200        24,200
Investments in affiliates                                                                18,463        15,952
Other assets                                                                              3,614         2,637
                                                                                       --------      --------
                                                                                       $441,742      $424,219
                                                                                       ========      ========


                            LIABILITIES, MINORITY INTEREST AND STOCKHOLDERS' EQUITY

Current liabilities:
     Accounts payable                                                                   $39,038       $37,019
     Accrued liabilities                                                                 66,093        63,606
                                                                                       --------      --------
       Total current liabilities                                                        105,131       100,625

Minority interest in consolidated joint venture                                               -         1,277

Stockholders' equity:
     Preferred stock, $0.01 par value.  Authorized 1,000,000 shares                           -             -
     Common stock, $0.01 par value.  Authorized 70,000,000 shares;
       issued and outstanding 53,552,778 and 52,741,572, respectively                       536           527
Paid-in capital                                                                         122,655       108,078
Retained earnings                                                                       205,442       199,523
Unrealized appreciation of investments                                                    9,664        16,266
Translation adjustment                                                                  (1,686)       (2,077)
                                                                                       --------      --------
       Total stockholders' equity                                                       336,611       322,317
                                                                                       --------      --------
                                                                                       $441,742      $424,219
                                                                                       ========      ========

<FN>
                          See accompanying notes to consolidated financial statements.

</FN>


                                                         3




                                       ELECTRONIC ARTS INC. AND SUBSIDIARIES
                                         CONSOLIDATED STATEMENTS OF INCOME
                                       (In thousands, except per share data)
                                                    (unaudited)


                                                          Three Months Ended                 Six Months Ended
                                                             September 30,                     September 30,
                                                        1996                 1995          1996             1995
                                                   -------------         -----------    ----------       ----------


                                                                                                   
Net revenues                                          $129,267             $94,035       $209,894         $174,558
Cost of goods sold                                      64,477              47,922        103,944           90,723
                                                      --------             -------       --------         --------
     Gross profit                                       64,790              46,113        105,950           83,835
                                                      --------             -------       --------         --------

Operating expenses:
   Marketing and sales                                  19,319              14,873         33,284           26,563
   General and administrative                           11,591               7,332         19,757           13,513
   Research and development                             28,720              21,113         54,049           40,996
                                                      --------             -------       --------         --------
       Total operating expenses                         59,630              43,318        107,090           81,072
                                                      --------             -------       --------         --------
     Operating income (loss)                             5,160               2,795        (1,140)            2,763
Interest and other income, net                           1,880               1,138          7,996            2,281
                                                      --------             -------       --------         --------
     Income before provision for income taxes
       and minority interest                             7,040               3,933          6,856            5,044
Provision for income taxes                               2,287               1,259          2,228            1,615
                                                      --------             -------       --------         --------
     Income before minority interest                     4,753               2,674          4,628            3,429
Minority interest in consolidated
  joint venture                                          1,131                 319          1,291              364
                                                      --------             -------       --------         --------
      Net income                                      $  5,884             $ 2,993       $  5,919         $  3,793
                                                      ========             =======       ========         ========

Net income per share                                  $   0.11             $  0.06       $   0.11         $   0.07
                                                      ========             =======       ========         ========

Number of shares used in computation                    55,324              54,402         55,126           53,876
                                                      ========             =======       ========         ========

<FN>

                           See  accompanying  notes  to  consolidated  financial statements.
</FN>


                                                           4





                                       ELECTRONIC ARTS INC. AND SUBSIDIARIES
                                       CONSOLIDATED STATEMENTS OF CASH FLOWS
                                              (Dollars in thousands)
                                                    (unaudited)

                                                                                      Six Months
                                                                                  Ended September 30,
                                                                                -----------------------
                                                                                   1996          1995
                                                                                ----------   ----------

                                                                                            
Operating activities:
   Net income                                                                    $  5,919      $  3,793

     Adjustments to reconcile net income to net cash used in
         operating activities:
           Minority interest in consolidated joint venture                        (1,291)         (364)
           Depreciation and amortization                                            9,677         6,878
           Loss on sale of fixed assets                                                41           100
           Gain on sale of marketable securities                                  (5,456)             -
           Change in assets and liabilities:
              Receivables                                                        (29,166)      (17,277)
              Inventories                                                         (9,721)       (6,566)
              Prepaid royalties                                                     (896)      (12,137)
              Other assets                                                        (2,090)      (14,430)
              Accounts payable                                                      2,019         2,629
              Accrued liabilities                                                   5,461      (24,136)
              Deferred income taxes                                                  (41)         (590)
                                                                                 --------      --------
                Net cash used in operating activities                            (25,544)      (62,100)
                                                                                 --------      --------

Investing activities:
   Proceeds from sales of furniture and equipment                                     152            83
   Proceeds from sales of marketable securities                                    17,674             -
   Capital expenditures                                                          (17,494)      (39,222)
   Investment in affiliates                                                       (2,511)      (10,497)
   Change in short-term investments, net                                          (5,045)        16,100
   Adjustment for effects of poolings in prior period                                   -          (89)
                                                                                 --------      --------
                Net cash used in investing activities                             (7,224)      (33,625)
                                                                                 --------      --------

Financing activities:
   Proceeds from issuance of common stock                                          12,149        17,003
   Tax benefit from exercise of stock options                                       2,437         1,276
                                                                                 --------      --------
                Net cash provided by financing activities                          14,586        18,279
                                                                                 --------      --------

Translation adjustment                                                                391           103
Minority interest on translation adjustment                                            14          (99)
                                                                                 --------      --------
Decrease in cash and cash equivalents                                            (17,777)      (77,442)
Beginning cash and cash equivalents                                               105,628       143,421
                                                                                 --------      --------
Ending cash and cash equivalents                                                   87,851        65,979
Short-term investments                                                             47,400        14,600
                                                                                 --------      --------
Ending cash and short-term investments                                           $135,251      $ 80,579
                                                                                 ========      ========

Supplemental cash flow information:
   Cash paid during the year for income taxes                                    $    660      $  6,604
                                                                                 ========      ========

Non-cash investing activities:
   Increase (decline) on unrealized appreciation of investments                  $(9,535)      $    317
                                                                                 ========      ========

<FN>

                   See  accompanying  notes  to  consolidated  financial statements.
</FN>


                                                    5



                      ELECTRONIC ARTS INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

Note 1. Basis of Presentation

The consolidated  financial statements are unaudited and reflect all adjustments
(consisting  only  of  normal  recurring  accruals)  that,  in  the  opinion  of
management, are necessary for a fair presentation of the results for the interim
period.  The  results  of  operations  for the  current  interim  period are not
necessarily  indicative  of results to be expected  for the current  year or any
other period.

These consolidated  financial  statements should be read in conjunction with the
financial  statements and notes thereto  included in the Company's Annual Report
on Form  10-K for the  fiscal  year  ended  March  31,  1996 as  filed  with the
Securities and Exchange Commission on July 1, 1996.

Note 2. Cash and Investments

Cash equivalents  consist of highly liquid  investments with maturities of three
months  or  less  at  the  date  of  purchase.  Short-term  investments  include
securities  with  maturities  greater  than three months and less than one year,
except for certain investments with stated maturities greater than one year.

The Company  accounts for investments  under  Statement of Financial  Accounting
Standards  No.  115,  Accounting  for  Certain  Investments  in Debt and  Equity
Securities,  ("SFAS 115"). SFAS 115 requires that investments in equity and debt
securities be  classified  and  accounted  for in one of three  categories.  The
Company has classified short-term  investments as  "available-for-sale"  and has
stated applicable investments at fair value which approximates cost. The cost of
securities sold is based upon the specific identification method.

Cash and  short-term  investments  at  September  30,  1996 and March  31,  1996
consisted of (in thousands):

                                           September 30, 1996     March 31, 1996
                                           ------------------     --------------
Cash and cash equivalents                            $ 87,851           $105,628
Short-term investments                                 47,400             42,355
                                                     --------           --------
                                                     $135,251           $147,983
                                                     ========           ========
                                       6



                      ELECTRONIC ARTS INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                                   (continued)

Note 3. Marketable Securities

Marketable  securities consist of equity  securities.  The Company has accounted
for  investments  in equity  securities as  "available-for-sale"  and has stated
applicable investments at fair value with net unrealized gains (losses) reported
as a separate component of stockholders' equity.

At September 30, 1996,  marketable securities included the Company's approximate
10.1% ownership interest (2,813,668 shares) in The 3DO Company ("3DO").  For the
three months ended September 30, 1996 there were no sales of 3DO stock.  For the
six months  ended  September  30, 1996,  the Company sold 422,000  shares of 3DO
stock and  realized a gain  before  taxes of  $4,702,000.  See The 3DO  Company,
below.

Note 4. Software Development Costs

To date,  the Company has not  capitalized  any  software  development  costs in
accordance with Statement of Financial  Accounting  Standard (SFAS) No. 86 since
the  impact to the  financial  statements  for all  periods  presented  has been
immaterial.

Note 5. Inventories

Inventories  are stated at the lower of average cost or market.  Inventories  at
September 30, 1996 and March 31, 1996 consisted of (in thousands):

                                         September 30, 1996       March 31, 1996
                                         ------------------       --------------
Raw materials and work in process                   $14,253             $  2,160
Finished goods                                       10,172               12,544
                                                    -------             --------
                                                    $24,425             $ 14,704
                                                    =======             ========

Note 6.  Accrued Liabilities

Accrued  liabilities  at September 30, 1996 and March 31, 1996  consisted of (in
thousands):

                                         September 30, 1996       March 31, 1996
                                         ------------------       --------------
Accrued expenses                                    $26,341              $18,203
Accrued royalties                                    15,482               16,889
Accrued compensation and benefits                    10,747               11,480
Accrued income taxes                                  9,716               10,477
Deferred income taxes                                 2,904                5,878
Deferred revenue                                        903                  679
                                                    -------              -------
                                                    $66,093              $63,606
                                                    =======              =======

                                       7




                      ELECTRONIC ARTS INC. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                                   (continued)


Note  7: Operations by Geographic Areas



The Company operates in one industry  segment.  Information  about the Company's
operations in North America,  Europe, South Asia Pacific and Japan for the three
and six  months  ended  September  30,  1996 and  1995 is  presented  below  (in
thousands).


                                    North                     South Asia
                                   America         Europe       Pacific      Japan     Eliminations     Total
                                   -------         ------       -------      -----     ------------     -----
                                                                                          
Three months ended September 30, 1996
- -------------------------------------
Net revenues from unaffiliated       
  customers                         $ 86,087       $33,405      $ 6,111    $  3,664     $      -       $129,267
Intersegment net revenues              7,719         1,510            -           -       (9,229)             -
                                    --------       -------      -------    --------     ---------      --------
     Total net revenues             $ 93,806       $34,915      $ 6,111    $  3,664     $ (9,229)      $129,267
                                    ========       =======      =======    ========     =========      ========

Operating income (loss)             $  4,742        $2,368      $ 1,280    $(3,230)     $       -      $  5,160

Identifiable assets                 $337,260       $82,005      $10,031    $ 12,446     $       -      $441,742

Six months ended September 30, 1996
- -----------------------------------
Net revenues from unaffiliated      
  customers                         $124,241       $63,727      $10,973    $ 10,953     $       -      $209,894
Intersegment net revenues             14,765         2,249            -          11      (17,025)             -
                                    --------       -------      -------    --------     ---------      --------
     Total net revenues             $139,006       $65,976      $10,973    $ 10,964     $(17,025)      $209,894
                                    ========       =======      =======    ========     =========      ========

Operating income (loss)             $(4,391)       $ 4,737      $ 2,204    $(3,690)     $       -      $(1,140)

Three months ended September 30, 1995
- -------------------------------------
Net revenues from unaffiliated      
  customers                         $ 62,948       $19,763      $ 4,629    $  6,695     $       -      $ 94,035  
Intersegment net revenues              6,372         2,186           19          65       (8,642)             -
                                    --------       -------      -------    --------     ---------      --------
     Total net revenues             $ 69,320       $21,949        4,648    $  6,760     $ (8,642)      $ 94,035
                                    ========       =======      =======    ========     =========      ========  

Operating income (loss)             $  (390)       $ 2,903      $ 1,139    $  (857)     $       -      $  2,795

Identifiable assets                 $269,501       $55,380      $ 6,477    $ 10,314     $       -      $341,672

Six months ended September 30, 1995
- -----------------------------------
Net revenues from unaffiliated
  customers                         $110,151       $42,075      $ 7,916    $ 14,416     $       -      $174,558
Intersegment net revenues             13,293         3,584           19          65      (16,961)             -
                                    --------       -------      -------    --------     ---------      --------
     Total net revenues             $123,444       $45,659      $ 7,935    $ 14,481     $(16,961)      $174,558
                                    ========       =======      =======    ========     =========      ========

Operating income (loss)             $(5,697)       $ 7,832      $ 1,749    $(1,121)     $       -      $  2,763


                                                           8




Item 2.  Management's Discussion and Analysis of Financial Condition and Results
         of Operations

This Quarterly  Report on Form 10-Q, and in particular  Management's  Discussion
and Analysis of Financial Condition and Results of Operations,  contains forward
looking  statements  regarding  future events or the future  performance  of the
Company that involve certain risks and  uncertainties  including those discussed
in "Factors  Affecting Future  Performance"  below at pages 19 to 24, as well as
under  the same  heading  in the  Company's  Annual  Report on Form 10-K for the
fiscal  year ended  March 31,  1996 as filed with the  Securities  and  Exchange
Commission on July 1, 1996.  Actual  events or the actual future  results of the
Company may differ  materially  from any forward  looking  statement due to such
risks and uncertainties.



Net Revenues  


                                                         September 30,      September 30,
                                                             1996               1995               % change
                                                         -------------      --------------         ---------
                                                                                              
Consolidated Net Revenues
     Three Months Ended                                  $129,267,000       $ 94,035,000             37.5%
     Six Months Ended                                    $209,894,000       $174,558,000             20.2%

North America Net Revenues
     Three Months Ended                                  $ 86,087,000       $ 62,948,000             36.8%
        as a percentage of net revenues                         66.6%              66.9%
     Six Months Ended                                    $124,241,000       $110,151,000             12.8%
        as a percentage of net revenues                         59.2%              63.1%

International Net Revenues
     Three Months Ended                                  $ 43,180,000       $ 31,087,000             38.9%
        as a percentage of net revenues                         33.4%              33.1%
     Six Months Ended                                    $ 85,653,000       $ 64,407,000             33.0%
       as a percentage of net revenues                          40.8%              36.9%



The Company  derives  revenues from  shipments of EA Studio  Compact Disk ("CD")
personal computer products ("PC CD") and floppy-disk  personal computer products
(primarily   entertainment  software),  EA  Studio  CD  products  for  dedicated
entertainment systems ("CD-Videogame"),  EA Studio cartridge products, licensing
of EA Studio  products,  distribution  of EA Studio  products  through  hardware
companies  ("OEMs") and shipments of Affiliated  Label ("AL") CD and floppy-disk
products that are created by third parties.

Overall,  North American net revenues increased 36.8% for the three months ended
September  30, 1996  compared  to the same  period  last year.  The mix of North
American sales reflected the transition from the mature 16-bit  cartridge market
to  products  for  32-bit   CD-Videogames,   including   the  Sony   PlayStation
("PlayStation")  and Sega Saturn,  and the continued growth of the PC CD market.
Total North American PC CD and  CD-Videogame  revenue  increased  $43,217,000 to
$64,103,000  for the three months ended  September 30, 1996 in comparison to the
same period in the prior year, while 16-bit net revenues decreased  $16,965,000,
or 55.8%, to $13,443,000.

                                       9



For the six months ended September 30, 1996, North America net revenue increased
$14,090,000  compared to the same period in the prior year due to the transition
of sales mix to products for 32-bit  PC-CD and  CD-Videogames  noted above.  Net
revenues from the sale of 32-bit products  increased  $56,079,000 while sales of
16-bit products decreased  $29,360,000 in comparison to the prior year. This net
increase  was  offset  by  decreased   Affiliated   Label  sales  which  include
arrangements  for the exclusive  distribution  of certain PC and 3DO products to
two key accounts on of third party  publishers.  As this  program was  initiated
during the quarter  ended June 30,  1995  Affilated  Label sales  during the six
months ended September 30, 1995 include this initial sell in.

International net revenues  increased 38.9% for the three months ended September
30, 1996  compared to the same period last year.  The increase was primarily due
to a 69.0%  increase in European  net  revenues  consisting  of higher  sales of
PlayStation,  PC  CD  and  AL  products.  Total  net  revenues  in  Europe  were
$33,405,000   for  the  three  months  ended  September  30,  1996  compared  to
$19,763,000 in the same period last year.

The increase in European net revenues was offset by a decrease in net revenue of
$3,031,000  or 45.3% in  Japan.  Net  revenues  in Japan for the  quarter  ended
September 30, 1996 were $3,664,000  compared to $6,695,000 for the corresponding
period in the prior year. The decrease was primarily due to the delay in getting
localized  product onto the market.  Revenues in the current fiscal quarter were
comprised primarily of sales from PlayStation  products compared to sales of 3DO
and PC CD products in the same period of the prior year.

For the three months ended  September 30, 1996,  sales in the South Asia Pacific
region increased by 32.0% to $6,111,000 compared to $4,629,000 in the prior year
due to increased  sales of PlayStation and PC CD titles offset by lower revenues
on Sega Genesis ("Genesis") products.

International net revenues for the six months ended September 30, 1996 increased
$21,246,000, or 33%, in comparison to prior year. The increase resulted from the
worldwide  transition  from the  16-bit  cartridge  market to  32-bit  videogame
consoles and the continued growth of the PC CD market.  For the six months ended
September 30, 1996 net revenues from the sales of 32-bit PC-CD and  CD-Videogame
products  increased  $29,119,000 over all regions while sales of 16-bit products
decreased  $8,625,000  or 56.4% in  comparison  to the same  period in the prior
year.  Though  international  revenues are expected to grow in fiscal 1997, they
may not grow at as high a rate as in prior periods.



EA Studio Net Revenues:

32-bit Videogame Product Net Revenues


                                                           September 30,       September 30,
                                                               1996                1995            % change
                                                           -------------       ---------------     ---------
                                                                                              
     Three Months Ended                                     $54,145,000          $ 6,462,000        737.9%
      as a percentage of net revenues                             41.9%                 6.9%
     Six Months Ended                                       $81,318,000          $12,336,000        559.2%
       as a percentage of net revenues                            38.7%                 7.1%
                                                                      
                                                                              
                                       10                                    



The Company released five 32-bit CD-Videogame  products during the quarter ended
September 30, 1996 comprised of three for the Sony  PlayStation  (Madden NFL 97,
PGA Tour 97 and Andretti  Racing) and two for the Sega Saturn (Madden NFL 97 and
Space Hulk) compared to one  PlayStation  and one 3DO title released in the same
period  last year.  All  32-bit  CD-Videogame  revenues  for the  quarter  ended
September 30, 1996 were from sales of PlayStation and Sega Saturn  products.  In
the prior  year,  75% of 32-bit  CD-Videogame  revenues  for the  quarter  ended
September  30, 1995 were derived from sales of products for the 3DO  Interactive
Multiplayer.  The Company has no planned  releases of 3DO games in fiscal  1997.
The increase in sales is attributable to the increased number of titles released
and the greater installed base of 32-bit consoles.

For the six months  ended  September  30,1996,  total 32-bit  Videogame  revenue
increased $68,982,000 compared to the same period in the prior year. The bulk of
this increase was  attributable  to  PlayStation  sales which were  $68,852,000,
compared to $1,633,000 for the six months ended September 30, 1995. Net revenues
from the sales of other 32-bit products were $12,466,000 from Sega Saturn in the
current year compared to  $10,703,000  from 3DO  Interactive  Multiplayer in the
prior year.

As mentioned  above and elsewhere in this report,  the increase in both absolute
dollars and as a percentage of total net revenues  attributable  to CD-Videogame
products  reflects the market transition from 16-bit cartridge systems to 32-bit
CD-Videogame platforms. Though 32-bit CD-Videogame revenues are expected to grow
in  fiscal  1997,  they are not  expected  to grow at as high a rate as in prior
periods.

Under the  terms of a  licensing  agreement  entered  into  with  Sony  Computer
Entertainment  of America in July 1994 (the "Sony  Agreement"),  the  Company is
authorized to develop and distribute CD based software products  compatible with
the  PlayStation.  Pursuant to the Sony  Agreement,  the Company engages Sony to
supply PlayStation CDs for distribution by the Company. Accordingly, the Company
has  limited  ability to control  its supply of  PlayStation  CD products or the
timing of their delivery. See Hardware Companies, below.

Under the terms of a licensing  agreement  entered  into with Sega  Enterprises,
Ltd. in January 1995 (the "Sega Saturn Agreement"), the Company is authorized to
develop and  distribute  CD based  software  products  compatible  with the Sega
Saturn. Pursuant to the Sega Saturn Agreement, the Company engages various third
party manufacturers  approved by Sega to supply its Saturn CDs for distribution.
Accordingly,  the Company has limited ability to control its supply of Saturn CD
products or the timing of their delivery. See Hardware Companies, below.

                                       11






Personal Computer-based CD Product Net Revenues


                                                           September 30,       September 30,
                                                               1996                 1995           % change
                                                           --------------      --------------     ----------
                                                                                              
     Three Months Ended                                      $39,173,000         $28,938,000         35.4%
       as a percentage of net revenues                             30.3%               30.8%
     Six Months Ended                                        $66,237,000         $50,020,000         32.4%
       as a percentage of net revenues                             31.6%               28.7%


The Company  released nine new PC CD titles in the quarter  ended  September 30,
1996, all for MS-DOS and Windows based personal  computers  including Madden NFL
97, NHL 97, and Triple  Play 97  compared to six PC titles and one title for the
Macintosh released in the same period last year.



16-bit Videogame Product Net Revenues                      


                                                           September 30,       September 30,
                                                               1996                 1995           % change
                                                           --------------      --------------     ----------
                                                                                              
     Three Months Ended                                      $16,780,000         $36,203,000       (53.7%)
       as a percentage of net revenues                             13.0%               38.5%
     Six Months Ended                                        $24,934,000         $62,919,000       (60.4%)
       as a percentage of net revenues                             11.9%               36.0%


The Company released two new 16-bit  videogames,  College Football 97 and NHL 97
for the Genesis,  during the quarter ended September 30, 1996. Genesis cartridge
sales were $16,225,000 for the three months ended September 30, 1996 compared to
$28,480,000 for the same period in the prior year when two titles were released.
Super Nintendo  Entertainment  System ("SNES") sales were $555,000 for the three
months ended  September 30, 1996 compared to $7,723,000 for the same period last
year. One SNES title was released in the second quarter of fiscal 1996.

Genesis  cartridge sales were $23,199,000 for the six months ended September 30,
1996 compared to $48,704,000  for the same period in the prior year.  SNES sales
were  $1,735,000  for the six  months  ended  September  30,  1996  compared  to
$14,215,000 for the same period in the prior year.

The Company's net revenues derived from 16-bit videogames  declined 53.7% during
the second  quarter of fiscal 1997 and 60.4% for the six months ended  September
30, 1996 compared to the same periods in the prior year.  As the installed  base
of 32-bit videogame  consoles has increased,  sales of 16-bit videogame hardware
and related software have significantly declined and are expected to continue to
do so in fiscal 1997. The Company will ship fewer  cartridge  products in fiscal
1997 than in fiscal 1996 and expects to release the  majority of these  products
in the December quarter.

                                       12




Under the terms of a licensing  agreement  entered  into with Sega  Enterprises,
Ltd.,  ("Sega") in July 1992,  as amended  ("the  16-bit Sega  Agreement"),  the
Company is authorized to develop ROM-cartridge software products compatible with
the Genesis  system  through  December 1997 and to distribute  those  cartridges
through June 1998.  Genesis cartridges are manufactured by the Company in Puerto
Rico under terms of the 16-bit Sega Agreement. A shortage of components or other
factors outside the control of the Company could impair the Company's ability to
manufacture an adequate supply of its products.

Under the terms of its  licensing  agreements  with  Nintendo,  the  Company  is
authorized  to  publish  cartridge   products  for  the  SNES.  SNES  cartridges
distributed  in North  America  and Europe are  manufactured  by the  Company in
Puerto  Rico.  The Company is required to  purchase  from  Nintendo  certain key
components for production of these cartridges. A shortage of these components or
other  factors  outside the control of the Company  could  impair the  Company's
ability to  manufacture  an adequate  supply of  cartridges.  The Company's SNES
cartridges  distributed  in the  remainder  of the  world  are  manufactured  by
Nintendo.  Nintendo  requires the Company to provide it  irrevocable  letters of
credit prior to Nintendo's  acceptance  of purchase  orders from the Company for
these cartridges.  For purchases of cartridges from Nintendo for distribution in
Japan,  Nintendo also requires the Company to make cash  deposits.  Furthermore,
Nintendo maintains a policy of not accepting returns. Because of these and other
factors,  the  carrying  of  an  inventory  of  cartridges  entails  significant
investment and risk. See Hardware Companies, below.



License/OEM Net Revenues


                                                           September 30,       September 30,
                                                                1996                1995           % change
                                                           --------------      --------------      ---------
                                                                                               
     Three Months Ended                                        $3,469,000          $5,931,000       (41.5%)
       as a percentage of net revenues                               2.7%                6.3%
     Six Months Ended                                          $8,449,000         $12,023,000       (29.7%)
       as a percentage of net revenues                               4.0%                6.9%


The decrease in  license/OEM  net revenues for the three months ended  September
30,  1996  compared  to the same  period  last year was  primarily a result of a
decrease in licensing revenues related to the transition to developing strategic
partnerships with certain hardware  companies in the United States. The decrease
in License/OEM net revenues for the six months ended September 30, 1996 compared
to the same  period  last  year was  primarily  a result  of a  decrease  in the
distribution of its products through OEM's in the United States and Europe.

                                       13





Other Revenues


                                                           September 30,        September 30,
                                                                1996                 1995            % change
                                                           --------------       --------------       ---------
                                                                                                 
    Three Months Ended                                           $108,000           $1,351,000        (92.0%)
      as a percentage of net revenues                                0.0%                 1.4%
     Six Month Ended                                             $257,000           $4,330,000        (94.1%)
       as a percentage of net revenues                               0.1%                 2.5%


Other  revenues for the three and six months ended  September 30, 1996 consisted
primarily of sales of floppy-disk based PC titles. For the comparable periods in
the prior year, other revenues included sales of products for Sega 32X, Nintendo
Gameboy, Sega GameGear,  and floppy-disk PC titles. The Company does not plan to
release any new titles for currently-existing  hand-held equipment, the Sega 32X
or on  floppy-disks  and  accordingly,  revenues  for  these  platforms  are not
expected to be significant.




Affiliated Label Net Revenues


                                                           September 30,       September 30,
                                                                1996                1995           % change
                                                           --------------      --------------      ---------
                                                                                               
     Three Months Ended                                       $15,592,000         $15,150,000          2.9%
       as a percentage of net revenues                              12.1%               16.1%
     Six Months Ended                                         $28,699,000         $32,930,000       (12.8%)
       as a percentage of net revenues                              13.7%               18.8%


The  increase  in  Affiliated  Label net  revenues  for the three  months  ended
September 30, 1996 compared to the prior year period reflects higher sales of AL
products in Europe offset by decreases in North America and Japan.  The decrease
in  Affiliated  Label net revenues for the six months ended  September  30, 1996
compared to the prior year reflects the decrease in revenues associated with two
exclusive  distribution  arrangements  for  certain PC and 3DO  products  to key
accounts on behalf of other third party  publishers in North America,  partially
offset by the  expansion of the  distribution  business in Europe in the current
year.



Cost of Goods Sold


                                                           September 30,        September 30,
                                                                1996                 1995            % change
                                                           --------------       --------------       ---------
                                                                                                 
     Three Months Ended                                       $64,477,000          $47,922,000          34.5%
       as a percentage of net revenues                              49.9%                51.0%
     Six Months Ended                                        $103,944,000          $90,723,000          14.6%
       as a percentage of net revenues                              49.5%                52.0%


The decrease in costs of goods sold as a  percentage  of net  revenues,  for the
three and six months ended September 30, 1996, compared to the same periods last
year was  primarily  due to the  increase  in sales of  higher  margin PC CD and
CD-Videogame  titles  compared to lower margin 16-bit  cartridge  products.  The
higher  margins were  partially  offset by higher  professional,  celebrity  and
manufacturing royalties.

                                       14





Marketing and Sales


                                                           September 30,        September 30,
                                                                1996                 1995           % change
                                                           --------------       -------------       ---------
                                                                                                
     Three Months Ended                                       $19,319,000         $14,873,000          29.9%
       as a percentage of net revenues                              14.9%               15.8%
     Six Months Ended                                         $33,284,000         $26,563,000          25.3%
       as a percentage of net revenues                              15.9%               15.2%


The  increase in marketing  and sales  expenses was  primarily  attributable  to
increased TV advertising for titles released in the current  quarter,  increased
co-op advertising as well as the continued  expansion of the Company's worldwide
distribution business. The increase reflected new sales and distribution offices
in the international market, including New Zealand,  Singapore, Sweden and South
Africa.




General and Administrative


                                                           September 30,        September 30,
                                                                1996                 1995           % change
                                                           --------------       -------------       ---------
                                                                                                
     Three Months Ended                                       $11,591,000          $7,332,000          58.1%
       as a percentage of net revenues                               9.0%                7.8%
     Six Months Ended                                         $19,757,000         $13,513,000          46.2%
       as a percentage of net revenues                               9.4%                7.7%


The increase in general and  administrative  expenses  resulted  primarily  from
$2,300,000 in additional bad debt expense  related to potentially  uncollectable
receivables  from a customer who filed for  bankruptcy  during the quarter ended
September 30, 1996. In addition,  general and administrative costs increased due
to the opening of additional international offices.



Research and Development


                                                           September 30,        September 30,
                                                                1996                 1995           % change
                                                           --------------       -------------       ---------
                                                                                                
     Three Months Ended                                       $28,720,000         $21,113,000          36.0%
       as a percentage of net revenues                              22.2%               22.5%
     Six Months Ended                                         $54,049,000         $40,996,000          31.8%
       as a percentage of net revenues                              25.8%               23.5%


The  increase  in  research  and  development  expenses  was  primarily  due  to
additional  headcount relating to increased in-house development  capacity,  and
higher  average  development  costs for  CD-based  products  than for  cartridge
products.  Additionally,  for the three and six months ended September 30, 1996,
reserves against artists advances and depreciation expense increased compared to
the prior year.

                                       15






Operating Income (Loss)


                                                           September 30,        September 30,
                                                               1996                 1995           % change
                                                           --------------       -------------      ----------
                                                                                             
     Three Months Ended                                        $5,160,000          $2,795,000          84.6%
       as a percentage of net revenues                               4.0%                3.0%
     Six Months Ended                                        $(1,140,000)          $2,763,000       (141.3%)
       as a percentage of net revenues                             (0.5%)                1.6%


Operating  income  increased  for the three  months  ended  September  30,  1996
compared to the same period last year due to higher revenues and increased gross
profit margins,  partially  offset by higher operating  expenses.  The operating
loss for the six months  ended  September  30, 1996 was  attributable  to higher
average product  development  costs  associated  with CD-based  products and the
timing of revenues  which are associated  with product  releases in the quarters
ended September and December.





Interest and Other Income, Net


                                                            September 30        September 30,
                                                                1996                 1995           % change
                                                            -------------       -------------       ---------
                                                                                               
     Three Months Ended                                        $1,880,000          $1,138,000          65.2%
       as a percentage of net revenues                               1.5%                1.2%
     Six Months Ended                                          $7,996,000          $2,281,000         250.5%
       as a percentage of net revenues                               3.8%                1.3%


Interest and other  income,  net,  increased  for the three and six months ended
September 30, 1996 compared to the same period last year  primarily due to gains
on sales of  marketable  securities  of $754,000 and  $5,456,000,  respectively.
There were no sales of securities in the six months ended September 30, 1995.



Income Taxes



                                                           September 30,        September 30,
                                                                1996                 1995           % change
                                                           --------------       -------------       ---------
                                                                                                
     Three Months Ended                                        $2,287,000          $1,259,000          81.7%
       effective tax rate                                           32.5%               32.0%
     Six Months Ended                                          $2,228,000          $1,615,000          38.0%
       effective tax rate                                           32.5%               32.0%


The Company's  effective  tax rate  increased for the three and six months ended
September  30, 1996 due to higher  North  American  profits as a  proportion  of
worldwide profits and losses generated by Electronic Arts Victor ("EAV").



                                       16







Minority Interest in Consolidated Joint Venture


                                                           September 30,       September 30,
                                                                1996                1995           % change
                                                           --------------      --------------      ----------
                                                                                                
     Three Months Ended                                        $1,131,000            $319,000         254.5%
       as a percentage of net revenue                                0.9%                0.3%
     Six Months Ended                                          $1,291,000            $364,000         254.7%
       as a percentage of net revenue                                0.6%                0.2%


EAV is sixty-five percent owned by the Company and thirty-five  percent owned by
Victor  Entertainment  Industries,   Inc.  ("VEI"),   (formerly  Victor  Musical
Industries, Inc.) a wholly owned subsidiary of Victor Company of Japan, Limited.
The minority  interest  represents VEI's 35% interest in EAV.  Minority interest
for the three and six months ended  September 30, 1996 reflects  higher reported
losses for EAV compared to the same periods in the prior year.





Net Income


                                                           September 30,        September 30,
                                                                1996                 1995           % change
                                                           --------------       -------------       ---------
                                                                                                
     Three Months Ended                                        $5,884,000          $2,993,000          96.6%
       as a percentage of net revenue                                4.6%                3.2%
     Six Months Ended                                          $5,919,000          $3,793,000          56.1%
       as a percentage of net revenue                                2.8%                2.2%


The  increase in net income as  compared to the prior year period was  primarily
related to higher  revenues,  other  income and gross profit  margins  partially
offset by higher operating expenses.

                                       17




Liquidity and Capital Resources

As of  September  30,  1996,  the  Company's  working  capital was  $202,275,000
compared to  $199,713,000  at March 31,  1996.  Cash and short term  investments
decreased by  approximately  $12,732,000  for the six months ended September 30,
1996 as the Company used  $25,544,000 of cash in operations  and  $17,494,000 in
capital  expenditures offset by proceeds from the sale of marketable  securities
and the exercise of stock options.

Reserves for bad debts and sales returns increased from $27,569,000 at March 31,
1996 to  $31,584,000  at  September  30,  1996.  Reserves  have been charged for
returns of product and price  protection  credits  issued for  products  sold in
prior  periods.  Management  believes  these  reserves  are  adequate  based  on
historical  experience  and  its  current  estimate  of  potential  returns  and
allowances.

Inventory  levels at September 30, 1996 increased  $9,721,000  compared to March
31, 1996 due to the build up of videogame  cartridge  components,  including the
initial  manufacturing  of SNES  cartridges,  in  anticipation  of the  upcoming
holiday season.

In connection with the Company's purchases of Sony products to be distributed in
Japan,  Sony of Japan  requires  cash  deposits  totaling  one-third of purchase
orders.  In lieu of  letters of  credit,  EAV  utilizes a line of credit to fund
these deposits, purchases of Sony products and other operating requirements.  At
September 30, 1996, EAV had approximately $5,300,000 outstanding on this line.

The  Company's  principal  source  of  liquidity  is  $135,251,000  in cash  and
short-term investments. Management believes the existing cash, cash equivalents,
short-term investments, marketable securities and cash generated from operations
will be sufficient to meet cash and investment  requirements for the foreseeable
future.

                                       18




Factors Affecting Future Performance

Future operating results of the Company depend upon many factors and are subject
to  various  risks  and  uncertainties.   Some  of  those  important  risks  and
uncertainties  which may cause the Company's  operating results to vary or which
may materially and adversely affect EA's operating results are as follows:

The Industry and Competition. The interactive software business has historically
been a volatile and highly  dynamic  industry  affected by changing  technology,
limited  hardware  platform life cycles,  hit products,  competition,  component
supplies, seasonality, consumer spending and other economic trends. The business
is also  intensely  competitive.  A variety of  companies  offer  products  that
compete  directly  with  one or more of the  Company's  products.  These  direct
competitors  vary in size from very small companies to companies with financial,
managerial  and technical  resources  comparable to or greater than those of the
Company.  Typically,  the Company's chief competitor on dedicated game platforms
is the hardware  manufacturer/  licensor  itself,  to which the Company must pay
royalties and, in the case of Sony, manufacturing charges. For example, Sony has
aggressively  launched  sports  product  lines that  directly  compete  with the
Company's sports products on the PlayStation.  Additionally, new entrants in the
interactive  entertainment and multimedia industries,  such as cable television,
telephone and diversified media and entertainment companies, and a proliferation
of new  technologies,  such as on-line  networks  and the  Internet,  are making
market  forecasting and prediction of financial results  increasingly  difficult
for the Company.  For example,  as the Company  increases its share of the PC CD
market,   the  potential  for  competition  with  companies  such  as  Microsoft
increases.

Products.  Interactive entertainment software products typically have life spans
of only 3 to 12 months.  In addition,  the market is crowded with a large number
of titles  competing  for limited shelf space at retail.  The  Company's  future
success  will depend in large part on its ability to develop and  introduce  new
competitive  products on a timely  basis and to get those  products  distributed
widely at  retail.  To  compete  successfully,  new  products  must adapt to new
hardware   platforms  and  emerging  industry   standards,   provide  additional
functionality  and be successfully  distributed in numerous  changing  worldwide
markets.   If  the  Company  were  unable,   due  to  resource   constraints  or
technological  or other reasons,  to  successfully  develop and distribute  such
products in a timely manner, this inability would have a material adverse effect
on its operating results and financial condition.

Development.  Product  development  schedules,  particularly  for  new  hardware
platforms and high-end  multimedia  PC's, are difficult to predict  because they
involve creative  processes,  use of new development tools for new platforms and
the learning  process  associated  with  development  for new  technologies.  CD
products  frequently  include more content and are more complex,  time-consuming
and costly to develop than cartridge products and, accordingly, cause additional
development  and  scheduling  risk.  For example,  in fiscal  1996,  John Madden
Football 96 and NHL Hockey 96 for the Sony  PlayStation  did not ship at all due
to  significant  delays in  development  that made the delayed  completion  date
untimely  for  these  products.  In  addition,  Dungeon  Keeper  was  originally
scheduled to ship in the quarter  ending June 30, 1996 but it is now expected to
ship in the quarter ending March 31, 1997 due to development delays.  Because of
the increased  cost of CD product  development,  write-offs of advance  payments
made to outside artists for discontinued or unsuccessful products have increased
and may continue to increase.

                                       19





Manufacturing.  Development  risks for  CD-ROM  products  can  cause  particular
difficulties in predicting  quarterly results because brief  manufacturing  lead
times allow finalizing  products and projected  release dates late in a quarter.
Manufacturing  lead  times  during the year for CD based  products  have been as
brief as one to three weeks; cartridge products more typically have had a six to
twelve week lead time for manufacture.

Platform Changes. A large portion of the Company's revenues are derived from the
sale of products designed to be played on proprietary  videogame  platforms such
as the  PlayStation,  Sega Saturn,  SNES and Sega  Genesis.  The  interdependent
nature of the  Company's  business  and that of its  hardware  licensors  brings
significant  risks to the  Company's  business.  The  success  of the  Company's
products is  significantly  affected by market  acceptance  of the new videogame
hardware  systems  and  the  life  span of  older  hardware  platforms,  and the
Company's  ability to  accurately  predict  these  factors  with respect to each
platform.  In many  cases,  the  Company  will have  expended a large  amount of
development  and  marketing  resources on products  designed  for new  videogame
systems  (such as the  PlayStation  and Sega  Saturn) that have not yet achieved
large  installed  bases or  continued  product  development  for older  hardware
platforms  that  may  have  shorter  life  cycles  than  the  Company  expected.
Conversely,  if the  Company  does not  choose to develop  for a  platform  that
achieves  significant  market  acceptance,  or  discontinues  development  for a
platform  that has a longer  life cycle than  expected,  the  Company's  revenue
growth may be adversely affected.

         The Company believes that investment in products for the 32-bit market,
including both PC CD and CD-Videogame  platforms, is strategically important and
the Company is therefore  continuing its aggressive  development  activities for
32-bit platforms.  Though Sony and Sega have announced price reductions of their
32-bit systems, the CD-Videogame market may grow at a slower than expected rate.
Also,  the  introduction  of the  Nintendo 64 may have a negative  impact on the
market  acceptance of CD-Videogames.  In addition,  the Company's  revenues and
earnings are dependent on its ability to meet its product  release  schedule and
its failure to meet those  schedules could result in revenues and earnings below
anticipated levels for the remainder of its current fiscal year.

Hardware Companies.  The Company's contracts with hardware licensors,  which are
also some of the Company's chief competitors, often grant significant control to
the licensor over the approval and manufacturing of, and in certain cases supply
of key components for, the manufacturing of the Company's  videogame products on
both CD and cartridge formats. This fact could, in certain circumstances,  leave
the Company unable to get its products manufactured and shipped to customers. In
most  events,  control of the  approval,  manufacturing  and  supply  process by
hardware  companies  increases both the manufacturing lead times and the expense
to the  Company  over the lead times and costs that the  Company  could  achieve
independently.  For example,  the Company has experienced delays in the approval
and  manufacturing of Sony PlayStation  products which caused delays in shipping
those products. The results of future periods may be affected by similar delays.
Finally,  the Company's  contracts with its hardware licensors often require the
Company to take  significant  risks in holding or prepaying for its inventory of
products.


                                       20






Revenue and Expenses.  A  substantial  majority of the revenue of the Company in
any quarter  typically results from orders received in that quarter and products
introduced  in that  quarter.  The  Company's  expenses are based,  in part,  on
development  of products to be released  in the  future.  Certain  overhead  and
product development expenses do not vary directly in relation to revenues.  As a
result, the Company's  quarterly results of operations are difficult to predict,
and small delays in product deliveries may cause quarterly  revenues,  operating
results  and net income to fall  significantly  below  anticipated  levels.  The
Company typically  receives orders shortly before  shipments,  making backlog an
unreliable  indicator of quarterly  results. A shortfall in shipments at the end
of any  particular  quarter  may  cause  the  results  of that  quarter  to fall
significantly  short of  anticipated  levels.  In  addition,  due in part to the
volume of products  introduced  into the market and the short shelf life of most
products,  there is increasing pressure from retailers to offer price protection
and accept returns of retailers' excess inventory.

Film and  Videotape.  The  Company  produces  film and  videotape  to include in
certain  products  pursuant  to  agreements  between  certain  of the  Company's
subsidiaries  with the Screen  Actors Guild (SAG),  the American  Federation  of
Television and Radio Actors  (AFTRA) and the British Actors Equity  Association.
However,  the  costs of  video  production  are  significantly  higher  than for
software  production,  and for products  which include a  substantial  amount of
video such as  certain  interactive  movies,  the costs of  producing  the video
component  is  significantly  higher than the cost of  developing  the  software
component.   For  example,   the  film  component  of  Wing  Commander  IV  cost
approximately  $8.0  million.  Accordingly,  more units of such products must be
sold to recoup the development and production costs. While Wing Commander IV has
sold sufficient  units to recoup the full costs of development,  there can be no
assurances  that  other  products   including   significant  film  or  videotape
components will be commercially  successful enough to recoup  development costs.
The Company expects to release one product with significant video content during
the remainder of the current fiscal year. In addition,  the Company's agreements
with SAG and AFTRA expire during the current  calendar year, and there can be no
assurances that the Company will be able to renegotiate favorable terms.

Employees.  Competition  for employees in the interactive  software  business is
intense and  increasing as competition  in the industry  increases.  In the last
fiscal year,  recruiting of the Company's  employees generally and its executive
officers in  particular  has been severe.  Large  software  and media  companies
frequently offer  significantly  larger cash compensation than does the Company,
placing pressure on the Company's base salary and cash bonus compensation. Small
start-up  companies such as those  proliferating  in the on-line  business offer
significant potential equity gains which are difficult for more mature companies
like the Company to match without significant  shareholder dilution. In the last
two years, three of the Company's  executive officers have resigned to work with
small start-up  ventures,  and virtually all of the executives are under intense
recruiting pressure. There can be no assurances that the Company will be able to
continue to attract and retain enough qualified employees in the future.

                                       21




Fluctuations in Stock Price.  Due to analysts'  expectations of continued growth
and other  factors,  any  shortfall  in  earnings  could have an  immediate  and
significant adverse effect on the trading price of the Company's common stock in
any given period.  As a result of the factors discussed in this quarterly report
and  other  factors  that  may  arise in the  future,  the  market  price of the
Company's common stock may be subject to significant  fluctuations  over a short
period  of  time.  These  fluctuations  may be due to  factors  specific  to the
Company, to changes in analysts' earnings estimates, or to factors affecting the
computer,  software,  entertainment,  media  or  electronics  industries  or the
securities markets in general.  For example,  during the most recently completed
fiscal  year,  the price per share of the  Company's  common  stock  ranged from
$20.13 to $41.75 and in the first six months of the  current  fiscal year ranged
from $24.75 to $39.13.

Rapid  Technological  Change.  The  interactive  software  industry has recently
undergone another  significant change due in part to the introduction or planned
introduction  of new  hardware  platforms,  as well  as  remote  and  electronic
delivery  systems.  The new generation of systems are based on 32-bit and 64-bit
microprocessors  that incorporate  dedicated  graphics  chipsets.  Many of these
systems  utilize CD-ROM drives.  Sony and Sega each began  distribution of their
next  generation   hardware  systems  (named  the  "PlayStation"  and  "Saturn",
respectively)  in Japan  during the  quarter  ended  December  1994.  Sega began
limited  shipment  of the  Saturn in North  America  in May 1995 and Sony  began
shipping the  PlayStation in North America in September 1995.  Nintendo  shipped
the  Nintendo  64  ("N64") in Japan in June 1996 and began  shipping  the N64 in
North America in September of 1996. In October  1995,  3DO Company  announced an
agreement to license its next generation system, the M2, to Matsushita  Electric
Industrial Co. Ltd.

         As compact discs have emerged as the preferred  medium for  interactive
entertainment,  education,  and information software,  the Company has continued
its investment in the development of CD-ROM tools and  technologies and has more
than 40 titles  in  development  for  CD-ROM  platforms,  including  MS-DOS  and
Windows-based  PC's, the PlayStation and the Sega Saturn. Most of these products
will be convertible for use on multiple advanced hardware systems.  As a result,
the Company's new product  releases in its current fiscal year will be primarily
for 32-bit platforms, and to a lesser degree 16-bit videogame systems.  However,
the transition from 16-bit cartridge-based game machines to the advanced systems
described above may continue to adversely affect the near term financial results
of the Company.

The 3DO Company.  The Company currently owns  approximately  10.1% of the common
stock  of  3DO.  There  can be no  assurance  that  3DO  as a  company  will  be
successful.  Because of the Company's equity stake in and historical association
with 3DO, a material  adverse  effect on the  business or  prospects of 3DO or a
substantial  adverse  change in the stock  price of 3DO  could  have a  material
adverse effect on the Company's stock price. At September 30, 1996, the price of
3DO stock had declined to $5.75.

                                       22




Marketing and  Distribution.  As discussed above, the 16-bit videogame  business
has  become  increasingly  "hits"  driven,   requiring   significantly   greater
expenditures for advertising, particularly for television advertising. There can
be no assurance  that the Company will  continue to produce hit products or that
advertising   expenditures  will  increase  sales  sufficiently  to  recoup  the
advertising expenditures.

         The Company has  stock-balancing  programs for its PC products (whether
provided on floppy-disk or CD-ROM) that, under certain circumstances and up to a
specified  amount,  allow the exchange of PC products by resellers.  The Company
also  typically  provides  price  protection  for its PC and  16-bit  and 32-bit
videogame system products that, under certain conditions,  allows the reseller a
price reduction from the Company for unsold  products.  The Company  maintains a
policy of exchanging products or giving credits, but does not give cash refunds.
The risk of price  protection  requirements  is  increasing  as a result  of the
maturing and the  increasingly  hit-based  nature of the 16-bit video  cartridge
market.  Moreover,  the risk of product  returns may  increase  as new  hardware
platforms  become  more  popular  or market  factors  force the  Company to make
changes in its distribution  system. The Company monitors and manages the volume
of its sales to retailers and distributors and their  inventories as substantial
overstocking  in the  distribution  channel  can  result in high  returns or the
requirement for substantial price protection in subsequent periods.  The Company
believes  that it provides  adequate  reserves for returns and price  protection
which are based on estimated  future  returns of  products,  taking into account
promotional activities, the timing of new product introductions, distributor and
retailer  inventories of the Company's products and other factors,  and that its
current  reserves  will  be  sufficient  to meet  return  and  price  protection
requirements for the foreseeable future. However, there can be no assurance that
actual returns or price protection will not exceed the Company's  reserves.  See
Revenue and Expenses, above.

         The distribution  channels through which consumer software products are
sold have been characterized by change,  including  consolidations and financial
difficulties  of certain  distributors  and  retailers  and the emergence of new
retailers  such as general mass  merchandisers.  The  development  of remote and
electronic delivery systems will create further changes. The bankruptcy or other
business difficulties of a distributor or retailer could render Electronic Arts'
accounts receivable from such entity uncollectible,  which could have an adverse
effect on the  operating  results and  financial  condition of the Company.  For
example,  the  Company  recorded  $2,300,000  in bad  debt  expense  related  to
potentially uncollectable receivables from a customer which filed for bankruptcy
in the quarter ended  September 30, 1996. In addition,  an increasing  number of
companies  are  competing  for  access  to  these  channels.   Electronic  Arts'
arrangements  with its  distributors  and  retailers may be terminated by either
party at any time without cause. Distributors and retailers often carry products
that compete with those of the Company.  Retailers of Electronic  Arts' products
typically  have a limited  amount of shelf space and  promotional  resources for
which there is intense competition.  There can be no assurance that distributors
and retailers  will continue to purchase  Electronic  Arts'  products or provide
Electronic  Arts' products with adequate  levels of shelf space and  promotional
support.

                                       23




Seasonality.  The Company's  business is highly seasonal.  The Company typically
experiences its highest  revenues and profits in the calendar  year-end  holiday
season and a seasonal low in revenues and profits in the quarter ending in June.

         Because of the foregoing  factors,  as well as other factors  affecting
the  Company's  operating  results  and  financial  condition,   past  financial
performance should not be considered a reliable indicator of future performance,
and investors should not use historical  trends to anticipate  results or trends
in future periods.

                                       24




PART II - OTHER INFORMATION

Item 1.  Legal Proceedings

         The Company is subject to pending  claims.  Management,  after
         review  and  consultation  with  counsel,  considers  that any
         liability  from  the  disposition  of  such  lawsuits  in  the
         aggregate  would not have a material  adverse  effect upon the
         consolidated  financial  position or results of  operations of
         the Company.

Item 4.  Submission of Matters to a Vote of Security Holders

         None

Item 6.  Exhibits and Reports on Form 8-K

(a)      Exhibits - The following exhibits are filed as part of this report:
                    None

(b)      No reports on Form 8-K were filed by the Registrant during the three
         months ended September 30, 1996.

                                       25




SIGNATURES


Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
Registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.


                                     ELECTRONIC ARTS INC.
                                     (Registrant)






                                     /s/  E. STANTON MCKEE
DATED:                               E. STANTON MCKEE
November 13, 1996                    Senior Vice President and
                                     Chief Financial and Administrative Officer
                                     (Duly authorized officer)


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