<ARTICLE> 5
<MULTIPLIER> 1,000
       
                             
<PERIOD-TYPE>                   12-MOS
<FISCAL-YEAR-END>                          MAR-31-1995
<PERIOD-START>                             APR-01-1994
<PERIOD-END>                               MAR-31-1995
<CASH>                                              95
<SECURITIES>                                         0
<RECEIVABLES>                                    8,391
<ALLOWANCES>                                         0<F1>
<INVENTORY>                                    121,356<F2>
<CURRENT-ASSETS>                                     0<F3>
<PP&E>                                          24,181
<DEPRECIATION>                                       0<F1><F4>
<TOTAL-ASSETS>                                 157,527
<CURRENT-LIABILITIES>                                0<F3>
<BONDS>                                              0
<COMMON>                                         5,999
<PREFERRED-MANDATORY>                                0
<PREFERRED>                                          0
<OTHER-SE>                                      78,952
<TOTAL-LIABILITY-AND-EQUITY>                   157,527
<SALES>                                         53,655
<TOTAL-REVENUES>                               228,892
<CGS>                                           38,696
<TOTAL-COSTS>                                  207,432
<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                               3,033
<INCOME-PRETAX>                                 18,427
<INCOME-TAX>                                     7,102
<INCOME-CONTINUING>                             11,325
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                    11,325
<EPS-PRIMARY>                                     1.15
<EPS-DILUTED>                                     1.15
<FN>
<F1> The allowance for doubtful accounts is netted against total accounts
     receivable in the Accounts Receivable balance.
<F2> Rental merchandise has been classified as inventory for purposes of this
     schedule. Rental merchandise has been shown net of 51,385 accumulated
     depreciation.
<F3> The financial statements are presented with an unclassified balance sheet.
<F4> PP&E has been shown net of accumulated depreciation.
</FN>