EXHIBIT 23.4
 
              CONSENT OF INDEPENDENT CERTIFIED PUBLIC ACCOUNTANTS
 
  As independent certified public accountants, we hereby consent to the
incorporation by reference in this registration statement of our report dated
March 23, 1994 on Blockbuster Entertainment Corporation's 1993, 1992 and 1991
financial statements, included in Viacom Inc.'s Form 8-K dated April 13, 1995,
and to all references to our Firm included in this registration statement.
 
/s/ Arthur Andersen LLP
Arthur Andersen LLP
 
Fort Lauderdale, Florida,
   
June 18, 1996.