Exhibit 99.4 CBES BANCORP, INC. PROPOSED HOLDING COMPANY FOR COMMUNITY BANK OF EXCELSIOR SPRINGS, A SAVINGS BANK EXCELSIOR SPRINGS, MISSOURI PROPOSED MARKETING MATERIALS 6-19-96 Marketing Materials for CBES Bancorp, Inc. Excelsior Springs, Missouri Table of Contents ----------------- I. Press Releases A. Explanation B. Schedule C. Distribution List D. Press Release Examples II. Advertisements A. Explanation B. Schedule C. Advertisement Examples III. Question and Answer Brochure A. Explanation B. Method of Distribution C. Example IV. Officer and Director Brochure A. Explanation B. Method of Distribution C. Example V. IRA Mailing A. Explanation B. Quantity C. IRA Mailing Example VI. Counter Cards and Lobby Posters A. Explanation B. Quantity VII. Statement Stuffers A. Explanation B. Quantity - Method of Distribution C. Example VIII. Invitations A. Explanation B. Quantity - Method of Distribution C. Examples IX. Letters A. Explanation B. Method of Distribution C. Examples X. Proxy Reminder A. Explanation B. Example I. Press Releases A. Explanation In an effort to assure that all customers, community members and other interested investors receive prompt accurate information in a simultaneous manner, Trident advises the Savings Bank to forward press releases to area newspapers, radio stations, etc. at various points during the conversion process. Only press releases approved by Conversion Counsel and the OTS will be forwarded for publication in any manner. B. Schedule 1. OTS Approval of Conversion 2. Close of Stock Offering C. Distribution List National Distribution List -------------------------- National Thrift News Wall Street Journal - -------------------- ------------------- 212 West 35th Street World Financial Center 13th Floor 200 Liberty New York, New York 10001 New York, NY 10004 Richard Chang American Banker SNL Securities - --------------- -------------- One State Street Plaza Post Office Box 2124 New York, New York 10004 Charlottesville, Virginia 22902 Michael Weinstein Barrons Investors Business Daily - ------- ------------------------ Dow Jones & Company 12655 Beatrice Street Barrons Statistical Information Post Office Box 661750 200 Burnett Road Los Angeles, California 90066 Chicopee, Massachusetts 01020 New York Times - -------------- 229 West 43rd Street New York, NY 10036 Local Media List ---------------- (To be provided) Newspaper - --------- Radio - ----- D. Press Release Examples PRESS RELEASE FOR IMMEDIATE RELEASE --------------------- For More Information Contact: Larry E. Hermreck (816) 630-6711 COMMUNITY BANK OF EXCELSIOR SPRINGS, A SAVINGS BANK --------------------------------------------------- CONVERSION TO STOCK FORM APPROVED --------------------------------- Excelsior Springs, Missouri (August __, 1996) - Larry E. Hermreck, Chief Executive Officer of Community Bank of Excelsior Springs, A Savings Bank ("Community Bank" or the "Bank"), Excelsior Springs, Missouri, announced that Community Bank has received approval from the Office of Thrift Supervision to convert from a federally chartered mutual savings bank to a federally chartered stock savings bank. In connection with the Conversion, Community Bank has formed a holding company, CBES Bancorp, Inc., to hold all of the outstanding capital stock of Community Bank. CBES Bancorp, Inc. is offering up to 1,207,500 shares of its common stock, subject to adjustment, at a price of $10.00 per, share. Certain account holders and borrowers of the Bank will have an opportunity to subscribe for stock through a Subscription Offering that closes on September __, 1996. Shares that are not subscribed for during the Subscription Offering may be offered to the general public in a Community Offering, with first preference given to natural persons and trusts of natural persons residing in Clay and Ray Counties, Missouri. The Subscription and Community Offerings will be managed by Trident Securities, Inc. of Raleigh, North Carolina. Copies of the Prospectus relating to the offerings and describing the Plan of Conversion will be mailed to customers on or about August __, 1996. As a result of the Conversion, Community Bank will be structured in the stock form as are all commercial banks and an increasing number of savings institutions and will be a subsidiary of CBES Bancorp, Inc. According to Mr. Hermreck, "Our day to day operations will not change as a result of the Conversion and deposits will continue to be insured by the FDIC up to the applicable legal limits." Customers with questions concerning the stock offering should call Community Bank's Stock Information Center at (816) ________, or visit one of Community Bank's offices. PRESS RELEASE FOR IMMEDIATE RELEASE --------------------- For More Information Contact: Larry E. Hermreck (816) 630-6711 COMMUNITY BANK COMPLETES INITIAL STOCK OFFERING ----------------------------------------------- Excelsior Springs, Missouri - (September __, 1996) Larry E. Hermreck, Chief Executive Officer of Community Bank of Excelsior Springs, A Savings Bank ("Community Bank"), announced today that CBES Bancorp, Inc., the proposed holding company for Community Bank, has completed its initial stock offering in connection with Community Bank's conversion from mutual to stock form. A total of __________ shares were sold at the price of $10.00 per share. On September __, 1996, Community Bank's Plan of Conversion was approved by Community Bank's voting members at a special meeting of members. Mr. Hermreck said that the Officers and Board of Directors of CBES Bancorp, Inc. and Community Bank wished to express their thanks for the response to the stock offering and that Community Bank looks forward to serving the needs of its customers and new stockholders as a community-based stock institution. The stock is anticipated to commence trading today, September __, 1996 on the Nasdaq SmallCap Market under the symbol "CBES". Trident Securities, Inc. of Raleigh, North Carolina managed the stock offering. II. Advertisements A. Explanation The intended use of the attached advertisement "A" is to notify Community Bank's customers and members of the local community that the conversion offering is underway. The intended use of advertisement "B" is to remind Community Bank's customers of the closing date of the subscription offering. B. Media Schedule 1. Advertisement A - To be run immediately following OTS approval and run weekly for the first three weeks. 2. Advertisement B - To be run during the last week of the subscription offering. Trident may feel it is necessary to run more ads in order to remind customers and community members of the close of the Subscription and Community Offerings. Alternatively, Trident may, depending upon the response from the customer base, choose to run fewer ads or no ads at all. These ads will run in the local newspapers. The ad size will be as shown or smaller. - -------------------------------------------------------------------------------- This announcement is neither an offer to sell nor a solicitation of an offer to buy these securities. The offer is made only by the prospectus. These shares have not been approved or disapproved by the Securities and Exchange Commission, the Office of Thrift Supervision or the Federal Deposit Insurance Corporation, nor has such commission, office or corporation passed upon the accuracy or adequacy of the prospectus. Any representation to the contrary is unlawful. NEW ISSUE ____________, 1996 1,207,500 SHARES These shares are being offered pursuant to a Plan of Conversion whereby COMMUNITY BANK OF EXCELSIOR SPRINGS, A SAVINGS BANK Excelsior Springs, Missouri, will convert from a federal mutual savings bank to a federal capital stock savings bank and become a wholly owned subsidiary of CBES BANCORP, INC. COMMON STOCK ____________ PRICE $10.00 PER SHARE ____________ TRIDENT SECURITIES, INC. For a copy of the prospectus call (816) ________. Copies of the prospectus may be obtained in any State in which this announcement is circulated from Trident Securities, Inc. or such other brokers and dealers as may legally offer these securities in such state. THE STOCK WILL NOT BE INSURED BY THE FDIC OR ANY OTHER GOVERNMENT AGENCY. - -------------------------------------------------------------------------------- Advertisement (B) - -------------------------------------------------------------------------------- COMMUNITY BANK OF EXCELSIOR SPRINGS, A SAVINGS BANK SEPTEMBER __, 1996 IS THE DEADLINE TO ORDER STOCK OF CBES BANCORP, INC. Customers of Community Bank of Excelsior Springs, A Savings Bank and members of the general public have the opportunity to invest in Community Bank by subscribing for common stock in its proposed holding company CBES BANCORP, INC. A prospectus relating to these securities is available at our office or by calling our Stock Information Center at (816) ________. This announcement is neither an offer to sell nor a solicitation of an offer to buy the stock of CBES Bancorp, Inc. The offer is made only by the prospectus. The shares of common stock are not deposits or savings accounts and will not be insured by the Federal Deposit Insurance Corporation or any other government agency. Copies of the Prospectus may be obtained in any State in which this announcement is circulated from Trident Securities, Inc. or such other brokers and dealers as may legally offer these securities in such state. - -------------------------------------------------------------------------------- III. Question and Answer Brochure A. Explanation The Question and Answer brochure is an essential marketing piece in any conversion. It serves to answer some of the most commonly asked questions in "plain, everyday language". Although most of the answers are taken verbatim from the Prospectus, it saves the individual from searching for the answer to a simple question. B. Method of Distribution There are four primary methods of distribution of the Question and Answer brochure. However, regardless of the method the brochures are always accompanied by a Prospectus. 1. A Question and Answer brochure is sent out in the initial mailing to all members of the Bank. 2. Question and Answer brochures are available in Community Bank's offices. 3. Question and Answer brochures are distributed in information packets at community meetings. 4. Question and Answer brochures are sent out in a standard information packet to all interested investors who phone the Stock Information Center requesting information. QUESTIONS AND ANSWERS REGARDING THE PLAN OF CONVERSION On May 14, 1996, the Board of Directors of Community Bank of Excelsior Springs, A Savings Bank ("Community Bank" or the "Bank") unanimously adopted the Plan of Conversion, pursuant to which Community Bank will convert from a federally-chartered mutual savings bank to a federally-chartered stock savings bank. In addition, all of Community Bank's outstanding capital stock will be issued to the holding company, CBES Bancorp, Inc. (the "Holding Company"), which was organized by Community Bank to own Community Bank as a subsidiary. This brochure is provided to answer general questions you might have about the Conversion. Following the Conversion, Community Bank will continue to provide financial services to its depositors, borrowers and other customers as it has in the past and will operate with its existing management and employees. The Conversion will not affect the terms, balances, interest rates or existing federal insurance coverage on Community Bank's deposits or the terms or conditions of any loans to existing borrowers under their individual contract arrangements with Community Bank. For complete information regarding the conversion, see the Prospectus and the Proxy Statement dated August __, 1996. Copies of each of the Prospectus and the Proxy Statement may be obtained by calling the Stock Information Center at (816) ________. THIS INFORMATION DOES NOT CONSTITUTE AN OFFER TO SELL OR A SOLICITATION OF AN OFFER TO BUY CBES BANCORP, INC. COMMON STOCK. OFFERS TO BUY OR TO SELL MAY BE MADE ONLY BY THE PROSPECTUS. PLEASE READ THE PROSPECTUS PRIOR TO MAKING AN INVESTMENT DECISION. THE SHARES OF CBES BANCORP, INC. COMMON STOCK BEING OFFERED IN THE SUBSCRIPTION AND DIRECT COMMUNITY OFFERINGS ARE NOT SAVINGS OR DEPOSIT ACCOUNTS AND ARE NOT INSURED BY THE SAVINGS ASSOCIATION INSURANCE FUND OF THE FEDERAL DEPOSIT INSURANCE CORPORATION OR ANY OTHER GOVERNMENT AGENCY. CBES BANCORP, INC. (THE PROPOSED HOLDING COMPANY FOR COMMUNITY BANK OF EXCELSIOR SPRINGS, A SAVINGS BANK) Questions and Answers Regarding the Subscription and Community Offerings MUTUAL TO STOCK CONVERSION -------------------------- 1. Q. WHAT IS A "CONVERSION"? A. Conversion is a change in the legal form of organization. Community Bank currently operates as a federally chartered mutual savings bank with no stockholders. Through the Conversion, Community Bank will become a federally chartered stock savings bank, and the stock of its holding company, CBES Bancorp, Inc. will be held by stockholders who purchase stock in the Subscription, Direct Community and Syndicated Community Offerings or in the open market following the Offerings. 2. Q. WHY IS COMMUNITY BANK CONVERTING? A. Community Bank, as a mutual savings bank, does not have stockholders and has no authority to issue capital stock. By converting to the stock form of organization, the Bank will be structured in the form used by commercial banks, most business entities and a growing number of savings institutions. The Conversion will be important to the future growth and performance of the Bank by providing a larger capital base from which the Bank may operate, the ability to attract and retain qualified management through stock-based employee benefit plans, enhanced ability to diversify into other financial services related activities and expanded ability to render services to the public. The Board of Directors and management of Community Bank believe that the stock form of organization is preferable to the mutual form of organization for a financial institution. The Board and management recognize the decline in the number of mutual thrifts from over 12,500 mutual institutions in 1929 to just over 800 mutual thrifts today. Community Bank believes that converting to the stock form of organization will allow Community Bank to more effectively compete with local community banks, thrifts, and with statewide and regional banks, which are in stock form. Community Bank believes that by combining its existing quality service and products with a local ownership base the Bank's customers and community members who become stockholders will be inclined to do more business with Community Bank. Furthermore, because Community Bank competes with local and regional banks not only for customers, but also for employees, Community Bank believes that the stock form of organization will better afford Community Bank the opportunity to attract and retain employees, management and directors through various stock benefit plans which are not available to mutual savings institutions. 3. Q. IS COMMUNITY BANK'S MUTUAL TO STOCK CONVERSION BENEFICIAL TO THE COMMUNITIES THAT THE BANK SERVES? A. Management believes that the structure of the Subscription, Community and Syndicated Community Offerings is in the best interest of the various communities that Community Bank serves because following the Conversion it is anticipated that a significant portion of the Common Stock will be owned by local residents desiring to share in the ownership of a local community financial institution. Management desires that a significant portion of the shares of common stock sold in the Offerings will be sold to residents of the Bank's "Local Community," which is comprised of Clay and Ray Counties of Missouri. 4. Q. WHAT EFFECT WILL THE CONVERSION HAVE ON DEPOSIT ACCOUNTS AND LOANS? A. Terms and balances of accounts in Community Bank and interest rates paid on such accounts will not be affected by the Conversion. Insurable accounts will continue to be insured by the Federal Deposit Insurance Corporation ("FDIC") up to the maximum amount permitted by law. The Conversion also will not affect the terms or conditions of any loans to existing borrowers or the rights and obligations of these borrowers under their individual contractual arrangements with Community Bank. 5. Q. WILL THE CONVERSION CAUSE ANY CHANGES IN COMMUNITY BANK'S PERSONNEL? A. No. Both before and after the Conversion, Community Bank's business of accepting deposits, making loans and providing financial services will continue without interruption with the same board of directors, management and staff. 6. Q. WHAT APPROVALS MUST BE RECEIVED BEFORE THE CONVERSION BECOMES EFFECTIVE? A. First, the Board of Directors of Community Bank must adopt the Plan of Conversion, which occurred on May 14, 1996. Second, the Office of Thrift Supervision must approve the applications required to effect the Conversion. These approvals have been obtained. Third, the Plan of Conversion must be approved by a majority of all votes eligible to be cast by Community Bank's voting members. A Special Meeting of voting members will be held on September __, 1996, to consider and vote upon the Plan of Conversion. THE HOLDING COMPANY ------------------- 7. Q. WHAT IS A HOLDING COMPANY? A. A holding company is a company that owns another entity. Concurrent with the Conversion, Community Bank will become a subsidiary of CBES Bancorp, Inc., a company organized by Community Bank to acquire all of the capital stock of Community Bank to be outstanding after the Conversion. 8. Q. IF I DECIDE TO BUY STOCK IN THIS OFFERING, WILL I OWN STOCK IN THE HOLDING COMPANY OR COMMUNITY BANK? A. You will own stock in CBES Bancorp, Inc.. However, CBES Bancorp, Inc., as a holding company, will own all of the outstanding capital stock of Community Bank. 9. Q. WHY DID THE BOARD OF DIRECTORS FORM THE HOLDING COMPANY? A. The Board of Directors believes that the Conversion of Community Bank and the formation of the holding company will result in a stronger financial institution with the ability to provide additional flexibility to diversify the Bank's business activities through existing or newly-formed subsidiaries, although there are no current arrangements or understandings with respect to such diversification. The holding company will also be able to use stock-based incentive programs to attract and retain executive and other personnel for itself and its subsidiaries. ABOUT BECOMING A STOCKHOLDER ---------------------------- 10. Q. WHAT ARE THE SUBSCRIPTION, DIRECT COMMUNITY AND SYNDICATED COMMUNITY OFFERINGS? A. Under the Plan of Conversion adopted by Community Bank, the Holding Company is offering shares of stock in the Subscription Offering to certain current and former customers of the Bank and to the Bank's Employee Stock Ownership Plan ("ESOP"). Shares which are not subscribed for in the Subscription Offering, if any, may be offered to the general public in a Direct Community Offering with preference given to natural persons who are residents of the Bank's Local Community. These Offerings are consistent with the Board's objective of CBES Bancorp, Inc. being a locally owned financial institution. The Subscription and Direct Community Offerings are being managed by Trident Securities, Inc. It is anticipated that any shares not subscribed for in either the Subscription or Direct Community Offerings may be offered for sale in a Syndicated Community Offering, which is an offering on a best efforts basis by a selling group of broker-dealers, managed by Trident Securities, Inc. 11. Q. MUST I PAY A COMMISSION TO BUY STOCK IN CONJUNCTION WITH THE SUBSCRIPTION, DIRECT COMMUNITY AND SYNDICATED COMMUNITY OFFERINGS? A. No. You will not pay a commission to buy the stock if the stock is purchased in the Subscription, Direct Community or Syndicated Community Offerings. 12. Q. HOW MANY SHARES OF CBES BANCORP, INC. STOCK WILL BE ISSUED IN THE CONVERSION? A. It is currently expected that between 892,500 shares and 1,207,500 shares of common stock will be sold at a price of $10.00 per share. Under certain circumstances the number of shares may be increased to 1,388,600. 13. Q. HOW WAS THE PRICE DETERMINED? A. The aggregate price of the common stock was determined by RP Financial, Inc., an independent appraisal firm specializing in the thrift industry, and was approved by the Office of Thrift Supervision. The price is based on the pro forma market value of Community Bank and the Holding Company as determined by the independent evaluation. 14. Q. WHO IS ENTITLED TO BUY STOCK IN THE CONVERSION? A. The shares of CBES Bancorp, Inc. to be issued in the Conversion are being offered in the Subscription Offering in the following order of priority to: (i) depositors with $50.00 or more on deposit at the Bank as of March 31, 1995 ("Eligible Account Holders"), (ii) the Bank's ESOP, (iii) depositors with $50.00 or more on deposit at the Bank as of June 30, 1996 ("Supplemental Eligible Account Holders"), and (iv) depositors of the Bank as of _______, 1996 ("Voting Record Date") and borrowers of the Bank with loans outstanding as of _________, 1996 which continue to be outstanding as of the Voting Record Date ("Other Members"), subject to the priorities and purchase limitations set forth in the Plan of Conversion. Subject to the prior rights of holders of subscription rights, Common Stock not subscribed for in the Subscription Offering may be offered in the Direct Community Offering to certain members of the general public, with preference given to natural persons and trusts of natural persons residing in the Local Community. Shares, if any, not subscribed for in the Subscription or Direct Community Offerings may be offered to the general public in the Syndicated Community Offering. 15. Q. ARE THE SUBSCRIPTION RIGHTS TRANSFERABLE? A. No. Subscription rights granted to Community Bank's Eligible Account Holders, Supplemental Eligible Account Holders and Other Members in the Conversion are not transferable. Persons violating such prohibition, directly or indirectly, may lose their right to purchase stock in the Conversion and be subject to other possible sanctions. IT IS THE RESPONSIBILITY OF EACH SUBSCRIBER QUALIFYING AS AN ELIGIBLE ACCOUNT HOLDER, SUPPLEMENTAL ELIGIBLE ACCOUNT HOLDER OR OTHER MEMBER TO LIST COMPLETELY ALL ACCOUNT NUMBERS FOR QUALIFYING SAVINGS ACCOUNTS OR LOANS AS OF THE QUALIFYING DATE ON THE STOCK ORDER FORM. 16. Q. WHAT ARE THE MINIMUM AND MAXIMUM NUMBERS OF SHARES THAT I CAN PURCHASE IN THE CONVERSION? A. The minimum number of shares is 25. The maximum number of shares that may be purchased in the Conversion by any person currently is 10,000. The maximum number of shares that may be purchased in the Conversion by any person other than the ESOP, together with any associate or group of persons acting in concert currently is 20,000 shares. 17. Q. ARE THE BOARD OF DIRECTORS AND MANAGEMENT OF COMMUNITY BANK BUYING A SIGNIFICANT AMOUNT OF THE STOCK OF THE HOLDING COMPANY? A. Directors and executive officers of the Bank are expected to subscribe for 110,000 shares. The purchase price paid by directors and executive officers will be the same $10.00 per share price as that paid by all other persons who order stock in the Subscription, Direct Community and Syndicated Community Offerings. 18. Q. HOW DO I SUBSCRIBE FOR SHARES OF STOCK? A. To subscribe for shares of stock in the Subscription Offering, you should send or deliver a stock order form together with full payment (or appropriate instructions for withdrawal from permitted deposit accounts as described below) to Community Bank in the postage-paid envelope provided, so that the stock order form and payment or withdrawal authorization instructions are received prior to the close of the Subscription Offering, which will terminate at noon, Central Time, on September __, 1996, unless extended. Payment for shares may be made in cash (if made in person) or by check or money order. Subscribers who have deposit accounts with Community Bank may include instructions on the stock order form requesting withdrawal from such deposit account(s) to purchase shares of CBES Bancorp, Inc. Withdrawals from certificates of deposit may be made without incurring an early withdrawal penalty. If shares remain available for sale after the expiration of the Subscription Offering, they may be offered in the Direct Community Offering, which will begin as soon as practicable after the end of the Subscription Offering. Persons who wish to order stock in the Direct Community Offering should return their stock order form as soon as possible after the Direct Community Offering begins because it may terminate at any time after it begins. Members of the general public should contact the Stock Information Center at (816) ________ for additional information. 19. Q. MAY I USE FUNDS IN A RETIREMENT ACCOUNT TO PURCHASE STOCK? A. Yes. If you are interested in using funds held in your retirement account at Community Bank, the Stock Information Center can assist you in transferring those funds to a self-directed IRA, if necessary, and directing the trustee to purchase the stock. This process may be done without an early withdrawal penalty and generally without a negative tax consequence to your retirement account. Due to the additional paperwork involved, IRA transfers must be completed by September __, 1996. For additional information, call the Stock Information Center at (816) __________. 20. Q. WILL I RECEIVE INTEREST ON FUNDS I SUBMIT FOR A STOCK PURCHASE? A. Yes. Community Bank will pay interest at its passbook rate from the date the funds are received until completion of the stock offering or termination of the Conversion. All funds authorized for withdrawal from deposit accounts with Community Bank will continue to earn interest at the contractual rate until the date of the completion of the Conversion. 21. Q. MAY I OBTAIN A LOAN FROM COMMUNITY BANK TO PAY FOR SHARES PURCHASED IN THE CONVERSION? A. No. Federal regulations prohibit Community Bank from making loans for this purpose. However, federal regulations do not prohibit you from obtaining a loan from another source for the purpose of purchasing stock in the Conversion. 22. Q. IF I BUY STOCK IN THE CONVERSION, HOW WOULD I GO ABOUT BUYING ADDITIONAL SHARES OR SELLING SHARES IN THE AFTERMARKET? A. CBES Bancorp, Inc., as a newly organized company, has never issued capital stock, and consequently there is no established market for its common stock at this time. CBES Bancorp, Inc. has received approval to have the Common Stock quoted on the Nasdaq SmallCap Market under the symbol "CBES." 23. Q. WHAT IS THE HOLDING COMPANY'S DIVIDEND POLICY? A. The Board of Directors of the Holding Company may consider a policy of paying cash dividends. Dividends will be subject to determination and declaration by the Board of Directors, which will take into account a number of factors, including the operating results and financial condition of the Holding Company, net worth and capital requirements and regulatory restrictions on the payment of dividends by the Bank to the Holding Company upon which dividends paid by the Holding Company eventually will be primarily dependent. There can be no assurance that dividends will in fact be paid on the Common Stock or that, if paid, such dividends will not be reduced or eliminated in future periods. 24. Q. WILL THE FDIC INSURE THE SHARES OF THE HOLDING COMPANY? A. No. The shares of CBES Bancorp, Inc. are not savings deposits or savings accounts and are not insured by the FDIC or any other government agency. 25. Q. IF I SUBSCRIBE FOR SHARES AND LATER CHANGE MY MIND, WILL I BE ABLE TO GET A REFUND? A. No. Your order cannot be canceled or withdrawn once it has been received by Community Bank without the consent of Community Bank. ABOUT VOTING "FOR" THE PLAN OF CONVERSION ----------------------------------------- 26. Q. AM I ELIGIBLE TO VOTE AT THE SPECIAL MEETING OF MEMBERS TO BE HELD TO CONSIDER THE PLAN OF CONVERSION? A. You are eligible to vote at the Special Meeting of Members to be held on September __, 1996 if you were a member of Community Bank at the close of business on the Voting Record Date for the Special Meeting (August __, 1996) and continue as such until the Special Meeting. If you were a member on the Voting Record Date, you should have received a proxy statement and a proxy card with which to vote. 27. Q. HOW MANY VOTES DO I HAVE? A. Each account holder is entitled to one vote for each $100, or fraction thereof, on deposit in such account(s). Each borrower member is entitled to cast one vote in addition to the number of votes, if any, he or she is entitled to cast as an account holder. No member may cast more than 1,000 votes. 28. Q. IF I VOTE "AGAINST" THE PLAN OF CONVERSION AND IT IS APPROVED, WILL I BE PROHIBITED FROM BUYING STOCK DURING THE SUBSCRIPTION OFFERING? A. No. Voting against the Plan of Conversion in no way restricts you from purchasing CBES Bancorp, Inc. stock in the Subscription Offering. 29. Q. DID THE BOARD OF DIRECTORS OF COMMUNITY BANK UNANIMOUSLY ADOPT THE CONVERSION? A. Yes. Community Bank's Board of Directors unanimously adopted the Plan of Conversion and urges that all members vote "FOR" approval of such Plan. 30. Q. WHAT HAPPENS IF COMMUNITY BANK DOES NOT GET ENOUGH VOTES TO APPROVE THE PLAN OF CONVERSION? A. The Conversion would not take place, and Community Bank would remain a mutual savings institution. 31. Q. AS A QUALIFYING DEPOSITOR OR BORROWER OF COMMUNITY BANK, AM I REQUIRED TO VOTE? A. No. However, failure to return your proxy card or otherwise vote will have the same effect as a vote AGAINST the Plan of Conversion. 32. Q. WHAT IS A PROXY CARD? A. A proxy card gives you the ability to vote without attending the Special Meeting in person. You may attend the meeting and vote, even if you have returned your proxy card, if you choose to do so. However, if you are unable to attend, you still are represented by proxy. Previously executed proxies will not be used to vote for approval of the Plan of Conversion, even if the respective members do not execute another proxy or attend the Special Meeting and vote in person. 33. Q. HOW CAN I GET FURTHER INFORMATION CONCERNING THE STOCK OFFERING? A. You may call the Stock Information Center at (816) ________ for further information or to request a copy of the Prospectus, a stock order form, a proxy statement or a proxy card. THIS INFORMATION DOES NOT CONSTITUTE AN OFFER TO SELL OR A SOLICITATION OF AN OFFER TO BUY CBES BANCORP, INC. COMMON STOCK. SUCH OFFERS AND SOLICITATIONS MAY BE MADE ONLY BY MEANS OF THE PROSPECTUS. COPIES OF THE PROSPECTUS MAY BE OBTAINED BY CALLING THE STOCK INFORMATION CENTER AT (816) ______________. THE SHARES OF CBES BANCORP, INC. COMMON STOCK BEING OFFERED ARE NOT SAVINGS OR DEPOSIT ACCOUNTS AND ARE NOT INSURED BY THE SAVINGS ASSOCIATION INSURANCE FUND OF THE FEDERAL DEPOSIT INSURANCE CORPORATION OR ANY OTHER GOVERNMENT AGENCY. IV. Officer and Director Support Brochure A. Explanation An Officer and Director Brochure merely highlights in brochure form the purchase commitments shown in the Prospectus. This information is included with the Question and Answer brochure. B. Method of Distribution This information will be distributed in the same manner as the Question and Answer brochure. PROPOSED MANAGEMENT AND DIRECTOR PURCHASES Shares of Name Common Stock Amount($) - ---- ------------ --------- Robert McCrorey 20,000 200,000 President and Chairman of the Board Larry E. Hermreck 20,000 200,000 Chief Executive Officer Edgar L. Radley 7,000 70,000 Director Rodney G. Rounkles 6,000 60,000 Director Cecil E. Lamb 6,000 60,000 Director Richard N. Cox 20,000 200,000 Director Robert L. Lalumondier 1,000 10,000 Director Other Officers (8 persons) 30,000 300,000 Total executive officers 110,000 $1,100,000 ======= ========== and directors as a group (15 persons) V. IRA Mailing A. Explanation A special IRA mailing is proposed to be sent to all IRA customers of the Bank in order to alert the customers that funds held in an IRA can be used to purchase stock. Since this transaction is not as simple as designating funds from a certificate of deposit like a normal stock purchase, this letter informs the customer that this process is slightly more detailed and involves a personal visit to the Bank. B. Quantity One IRA letter is proposed to be mailed to each IRA customer of the Bank. These letters would be mailed following OTS approval for the conversion and after each customer has received the initial mailing containing a Proxy Statement and a Prospectus. C. Example - See following page. Community Bank Letterhead ________, 1996 Dear Individual Retirement Account Participant: As you know, Community Bank of Excelsior Springs, A Savings Bank is in the process of converting from a federally chartered mutual savings bank to a federally chartered stock savings bank and has formed CBES Bancorp, Inc. to hold all of the stock of Community Bank (the "Conversion"). Through the Conversion, certain current and former depositors and borrowers of Community Bank have the opportunity to purchase shares of common stock of CBES Bancorp, Inc. in a Subscription Offering. CBES Bancorp, Inc. currently is offering up to 1,207,500 shares, subject to adjustment, of CBES Bancorp, Inc. at a price of $10.00 per share. As the holder of an individual retirement account ("IRA") at Community Bank, you have an opportunity to become a shareholder in CBES Bancorp, Inc. using funds being held in your IRA. If you desire to purchase shares of common stock of CBES Bancorp, Inc. through your IRA, Community Bank can assist you in self-directing those funds. This process can be done without an early withdrawal penalty and generally without a negative tax consequence to your retirement account. If you are interested in receiving more information on self-directing your IRA, please contact our Conversion Center at (816) __________. Because it may take several days to process the necessary IRA forms, a response is requested by _______, 1996 to accommodate your interest. Sincerely, Larry E. Hermreck Chief Executive Officer This letter is neither an offer to sell nor a solicitation of an offer to buy CBES Bancorp, Inc. common stock. The offer is made only by the Prospectus, which was recently mailed to you. THE SHARES OF CBES BANCORP, INC. COMMON STOCK ARE NOT DEPOSITS AND WILL NOT BE INSURED BY THE FEDERAL DEPOSIT INSURANCE --- CORPORATION OR ANY OTHER GOVERNMENT AGENCY. VI. Counter Cards and Lobby Posters A. Explanation Counter cards and lobby posters serve two purposes: (1) As a notice to Community Bank's customers and members of the local community that the stock sale is underway and (2) to remind the customers of the end of the Subscription Offering. Trident has learned in the past that many people forget the deadline for subscribing and therefore we suggest the use of these simple reminders. B. Quantity Approximately 2 - 3 Counter cards will be used at teller windows and on customer service representatives' desk. Approximately 1 - 2 Lobby posters will be used at each office of Community Bank C. Example D. Size The counter card will be approximately 8 1/2" x 11". The lobby poster will be approximately 16" x 20". C. POSTER OR COUNTER CARD "TAKE STOCK IN OUR FUTURE" "STOCK OFFERING MATERIALS AVAILABLE HERE" COMMUNITY BANK OF EXCELSIOR SPRINGS, A SAVINGS BANK VII. Statement Stuffers A. Explanation A statement stuffer will be used to further inform the customers of Community Bank of the sale and to make them aware of the expiration. B. Method of Distribution Statement Stuffers will be inserted into account statement mailings during the offering period. C. Example D. Size Statement stuffers will be approximately 6" x 2 3/4". Statement Stuffer ________________________________________ STOCK OFFERING ENDS SEPTEMBER __, 1996 ________________________________________ VIII. Invitations A. Explanation In order to educate the public about the stock offering, Trident suggests holding several Community meetings in various locations. In an effort to target a group of interested investors Trident requests that each Director of the Bank submit a list of friends that he would like to invite to a Community meeting. Prospectuses are given to each prospect at the Community meeting. B. Quantity and Method of Distribution Each Director submits a list of their prospects. An invitation is mailed to each director's prospect, if utilized. The Directors, Officers & Employees of Community Bank of Excelsior Springs, A Savings Bank cordially invite you to attend a brief presentation regarding the stock offering of CBES Bancorp, Inc. Please join us at Place Address on Date at Time for hors d'oeuvres R.S.V.P. (816) _______________ Robert E. McCrorey, President and Chairman of the Board Larry E. Hermreck, Chief Executive Officer Edgar L. Radley, Director Rodney G. Rounkles, Director Cecil E. Lamb, Director Richard N. Cox, Director Robert L. Lalumondier, Director IX. Letters A. Explanation Once the application for conversion has been approved by the OTS, Trident will send out a series of three letters to the Officer's and Director's targeted prospects. These letters are used to help facilitate the marketing effort to this group. All prospects will receive a Prospectus as soon as they are available. B. Method of Distribution Each Director submits his list of prospects. Each prospect is sent the series of three letters all during the Subscription Offering. C. Examples 1. Introductory letter 2. A. Thank you letter or B. Sorry you were unable to attend letter 3. Final reminder letter Example 1 (Introductory Letter) (Community Bank Letterhead) August __, 1996 Name Address City, State, Zip Dear ______________: You have probably read recently in the newspaper that Community Bank of Excelsior Springs, A Savings Bank will soon be converting from mutual to stock form. This conversion is the biggest step in the history of Community Bank in that it allows customers, community members, employees and directors the opportunity to subscribe for stock in our new holding company - CBES Bancorp, Inc. I have enclosed a Prospectus and a stock order form which will allow you to subscribe for shares and possibly become a charter stockholder of CBES Bancorp, Inc. should you so desire. In addition, we will be holding several presentations for friends of Community Bank in order to review the Conversion and the merits of becoming a charter stockholder of CBES Bancorp, Inc. You will receive an invitation shortly. I hope that if you have any questions you will feel free to call me or Community Bank's Stock Information Center at (816) ___________. I look forward to seeing you at our presentation. Sincerely, Director The shares of common stock offered in the conversion are not savings accounts or deposits and will not be insured by the Federal Deposit Insurance Corporation or any other government agency. This is not an offer to sell or a solicitation of an offer to buy stock. The offer will be made only by the Prospectus. There shall be no sale of stock in any state in which any offer, solicitation of an offer or sale of stock would be unlawful. Example 2A (Thank You Letter) (Community Bank Letterhead) ___________, 1996 Name Address City, State, Zip Dear ______________: On behalf of the Board of Directors and management of Community Bank of Excelsior Springs, A Savings Bank, I would like to thank you for attending our recent presentation regarding the stock offering of CBES Bancorp, Inc. We are enthusiastic about the stock offering and look forward to completing the Subscription Offering on _______, 1996. I hope that you will join me in being a charter stockholder, and once again thank you for your interest. Sincerely, Larry E. Hermreck Chief Executive Officer The shares of common stock offered in the conversion are not savings accounts or deposits and will not be insured by the Federal Deposit Insurance Corporation or any other government agency. This is not an offer to sell or a solicitation of an offer to buy stock. The offer will be made only by the Prospectus. There shall be no sale of stock in any state in which any offer, solicitation of an offer or sale of stock would be unlawful. Example 2B (Sorry You Were Unable to Attend) (Community Bank Letterhead) ____________, 1996 Name Address City, State, Zip Dear ____________: I am sorry you were unable to attend our recent presentation regarding Community Bank's mutual to stock conversion. The Board of Directors and management as a group are investing $1,100,000 of our own funds in CBES Bancorp, Inc. We are enthusiastic about the stock offering and look forward to completing the Subscription Offering on _______, 1996. We have established a Stock Information Center to answer any questions regarding the stock offering. Should you require any assistance between now and _______, I encourage you either to stop by or call our Stock Information Center at (816) _______________. I hope you will join me in becoming a charter stockholder of CBES Bancorp, Inc. Sincerely, Larry E. Hermreck Chief Executive Officer The shares of common stock offered in the conversion are not savings accounts or deposits and will not be insured by the Federal Deposit Insurance Corporation or any other government agency. This is not an offer to sell or a solicitation of an offer to buy stock. The offer will be made only by the Prospectus. There shall be no sale of stock in any state in which any offer, solicitation of an offer or sale of stock would be unlawful. Example 3 (Final Reminder Letter) (Community Bank Letterhead) ________, 1996 Name Address City, State, Zip Dear ________________: Just a quick note to remind you that the deadline is quickly approaching for purchasing stock in CBES Bancorp, Inc., the proposed holding company for Community Bank of Excelsior Springs, A Savings Bank. I hope you will join me in becoming a charter stockholder in what will be Missouri's newest publicly owned financial institution holding company. The deadline for subscribing for shares in the Subscription Offering is September __, 1996. If you have any questions, I hope you will call our Stock Information Center in Excelsior Springs at (816) _______________. Once again, I look forward to having you join me as a stockholder of CBES Bancorp, Inc. Sincerely, Larry E. Hermreck Chief Executive Officer The shares of common stock offered in the conversion are not savings accounts or deposits and will not be insured by the Federal Deposit Insurance Corporation or any other government agency. This is not an offer to sell or a solicitation of an offer to buy stock. The offer will be made only by the Prospectus. There shall be no sale of stock in any state in which any offer, solicitation of an offer or sale of stock would be unlawful. X. Proxy Reminder A. Explanation A proxy reminder is used when the majority of votes needed to adopt the Plan of Conversion is still outstanding. The proxy reminder is mailed to those "target vote" depositors who have not previously returned their signed proxy. The target vote depositors are determined by the conversion agent. B. Example C. Size Proxy reminder is approximately 8 1/2" x 11". B. Example ________________________________________________________________________________ P R O X Y R E M I N D E R COMMUNITY BANK OF EXCELSIOR SPRINGS, A SAVINGS BANK YOUR VOTE ON OUR STOCK CONVERSION PLAN HAS NOT BEEN RECEIVED. - --------- --------------------- YOUR VOTE IS VERY IMPORTANT, PARTICULARLY SINCE FAILURE TO VOTE IS EQUIVALENT TO - --------------------------- VOTING AGAINST THE PLAN. VOTING FOR CONVERSION WILL NOT AFFECT THE INSURANCE OF YOUR ACCOUNTS. DEPOSIT ACCOUNTS WILL CONTINUE TO BE FEDERALLY INSURED UP THE APPLICABLE LIMITS. YOU MAY PURCHASE STOCK IF YOU WISH, BUT VOTING DOES NOT OBLIGATE YOU TO BUY STOCK. PLEASE ACT PROMPTLY! SIGN THE ENCLOSED PROXY CARD AND MAIL, OR DELIVER, THE ---------------------------- PROXY CARD TO COMMUNITY BANK TODAY. PLEASE VOTE ALL PROXY CARDS RECEIVED. --- WE RECOMMEND THAT YOU VOTE TO APPROVE THE PLAN OF CONVERSION. THANK YOU. THE BOARD OF DIRECTORS AND MANAGEMENT OF COMMUNITY BANK OF EXCELSIOR SPRINGS, A SAVINGS BANK ________________________________________________________________________________ IF YOU RECENTLY MAILED THE PROXY, PLEASE ACCEPT OUR THANKS AND DISREGARD THIS REQUEST. FOR FURTHER INFORMATION CALL (816) _______.