EXHIBIT 24
                                                                      ----------

                               POWER OF ATTORNEY
                           OFFICERS AND DIRECTORS OF
                               THE LIMITED, INC.

       The undersigned officer and/or director of The Limited, Inc., a Delaware
corporation, which anticipates filing an Annual Report on Form 10-K for its 1996
fiscal year  under the provisions of the Securities Exchange Act of 1934 with
the Securities and Exchange Commission, Washington, D.C., hereby constitutes and
appoints Leslie H. Wexner and Kenneth B. Gilman, and each of them, with full
powers of substitution and resubstitution, as attorney to sign for the
undersigned in any and all capacities such Annual Report on Form 10-K and any
and all amendments thereto, and any and all applications or other documents to
be filed with the Securities and Exchange Commission pertaining to such Annual
Report on Form 10-K with full power and authority to do and perform any and all
acts and things whatsoever required and necessary to be done in the premises, as
fully to all intents and purposes as the undersigned could do if personally
present.  The undersigned hereby ratifies and confirms all that said attorney-
in-fact and agent or his substitute or substitutes may lawfully do or cause to
be done by virtue hereof.

         EXECUTED as of the 24th day of January, 1997.



                                  /s/ LESLIE H. WEXNER
                                  --------------------
                                  Leslie H. Wexner

 
                               POWER OF ATTORNEY
                           OFFICERS AND DIRECTORS OF
                               THE LIMITED, INC.

       The undersigned officer and/or director of The Limited, Inc., a Delaware
corporation, which anticipates filing an Annual Report on Form 10-K for its 1996
fiscal year  under the provisions of the Securities Exchange Act of 1934 with
the Securities and Exchange Commission, Washington, D.C., hereby constitutes and
appoints Leslie H. Wexner and Kenneth B. Gilman, and each of them, with full
powers of substitution and resubstitution, as attorney to sign for the
undersigned in any and all capacities such Annual Report on Form 10-K and any
and all amendments thereto, and any and all applications or other documents to
be filed with the Securities and Exchange Commission pertaining to such Annual
Report on Form 10-K with full power and authority to do and perform any and all
acts and things whatsoever required and necessary to be done in the premises, as
fully to all intents and purposes as the undersigned could do if personally
present.  The undersigned hereby ratifies and confirms all that said attorney-
in-fact and agent or his substitute or substitutes may lawfully do or cause to
be done by virtue hereof.

         EXECUTED as of the 24th day of January, 1997.



                                  /s/ KENNETH B. GILMAN
                                  ---------------------
                                  Kenneth B. Gilman

 
                               POWER OF ATTORNEY
                           OFFICERS AND DIRECTORS OF
                               THE LIMITED, INC.



       The undersigned officer and/or director of The Limited, Inc., a Delaware
corporation, which anticipates filing an Annual Report on Form 10-K for its 1996
fiscal year  under the provisions of the Securities Exchange Act of 1934 with
the Securities and Exchange Commission, Washington, D.C., hereby constitutes and
appoints Leslie H. Wexner and Kenneth B. Gilman, and each of them, with full
powers of substitution and resubstitution, as attorney to sign for the
undersigned in any and all capacities such Annual Report on Form 10-K and any
and all amendments thereto, and any and all applications or other documents to
be filed with the Securities and Exchange Commission pertaining to such Annual
Report on Form 10-K with full power and authority to do and perform any and all
acts and things whatsoever required and necessary to be done in the premises, as
fully to all intents and purposes as the undersigned could do if personally
present.  The undersigned hereby ratifies and confirms all that said attorney-
in-fact and agent or his substitute or substitutes may lawfully do or cause to
be done by virtue hereof.

         EXECUTED as of the 24th day of January, 1997.


                                  /s/ BELLA WEXNER
                                  ----------------
                                  Bella Wexner

 
                               POWER OF ATTORNEY
                           OFFICERS AND DIRECTORS OF
                               THE LIMITED, INC.


       The undersigned officer and/or director of The Limited, Inc., a Delaware
corporation, which anticipates filing an Annual Report on Form 10-K for its 1996
fiscal year  under the provisions of the Securities Exchange Act of 1934 with
the Securities and Exchange Commission, Washington, D.C., hereby constitutes and
appoints Leslie H. Wexner and Kenneth B. Gilman, and each of them, with full
powers of substitution and resubstitution, as attorney to sign for the
undersigned in any and all capacities such Annual Report on Form 10-K and any
and all amendments thereto, and any and all applications or other documents to
be filed with the Securities and Exchange Commission pertaining to such Annual
Report on Form 10-K with full power and authority to do and perform any and all
acts and things whatsoever required and necessary to be done in the premises, as
fully to all intents and purposes as the undersigned could do if personally
present.  The undersigned hereby ratifies and confirms all that said attorney-
in-fact and agent or his substitute or substitutes may lawfully do or cause to
be done by virtue hereof.

         EXECUTED as of the 24th day of January, 1997.



                                  /s/ MARTIN TRUST
                                  ----------------
                                  Martin Trust

 
                               POWER OF ATTORNEY
                           OFFICERS AND DIRECTORS OF
                               THE LIMITED, INC.


       The undersigned officer and/or director of The Limited, Inc., a Delaware
corporation, which anticipates filing an Annual Report on Form 10-K for its 1996
fiscal year  under the provisions of the Securities Exchange Act of 1934 with
the Securities and Exchange Commission, Washington, D.C., hereby constitutes and
appoints Leslie H. Wexner and Kenneth B. Gilman, and each of them, with full
powers of substitution and resubstitution, as attorney to sign for the
undersigned in any and all capacities such Annual Report on Form 10-K and any
and all amendments thereto, and any and all applications or other documents to
be filed with the Securities and Exchange Commission pertaining to such Annual
Report on Form 10-K with full power and authority to do and perform any and all
acts and things whatsoever required and necessary to be done in the premises, as
fully to all intents and purposes as the undersigned could do if personally
present.  The undersigned hereby ratifies and confirms all that said attorney-
in-fact and agent or his substitute or substitutes may lawfully do or cause to
be done by virtue hereof.

         EXECUTED as of the 24th day of January, 1997.



                                  /s/ EUGENE M. FREEDMAN
                                  ----------------------
                                  Eugene M. Freedman

 
                               POWER OF ATTORNEY
                           OFFICERS AND DIRECTORS OF
                               THE LIMITED, INC.

       The undersigned officer and/or director of The Limited, Inc., a Delaware
corporation, which anticipates filing an Annual Report on Form 10-K for its 1996
fiscal year  under the provisions of the Securities Exchange Act of 1934 with
the Securities and Exchange Commission, Washington, D.C., hereby constitutes and
appoints Leslie H. Wexner and Kenneth B. Gilman, and each of them, with full
powers of substitution and resubstitution, as attorney to sign for the
undersigned in any and all capacities such Annual Report on Form 10-K and any
and all amendments thereto, and any and all applications or other documents to
be filed with the Securities and Exchange Commission pertaining to such Annual
Report on Form 10-K with full power and authority to do and perform any and all
acts and things whatsoever required and necessary to be done in the premises, as
fully to all intents and purposes as the undersigned could do if personally
present.  The undersigned hereby ratifies and confirms all that said attorney-
in-fact and agent or his substitute or substitutes may lawfully do or cause to
be done by virtue hereof.

         EXECUTED as of the 24th day of January, 1997.



                                  /s/ E. GORDON GEE
                                  -----------------
                                  E. Gordon Gee

 
                               POWER OF ATTORNEY
                           OFFICERS AND DIRECTORS OF
                               THE LIMITED, INC.

       The undersigned officer and/or director of The Limited, Inc., a Delaware
corporation, which anticipates filing an Annual Report on Form 10-K for its 1996
fiscal year  under the provisions of the Securities Exchange Act of 1934 with
the Securities and Exchange Commission, Washington, D.C., hereby constitutes and
appoints Leslie H. Wexner and Kenneth B. Gilman, and each of them, with full
powers of substitution and resubstitution, as attorney to sign for the
undersigned in any and all capacities such Annual Report on Form 10-K and any
and all amendments thereto, and any and all applications or other documents to
be filed with the Securities and Exchange Commission pertaining to such Annual
Report on Form 10-K with full power and authority to do and perform any and all
acts and things whatsoever required and necessary to be done in the premises, as
fully to all intents and purposes as the undersigned could do if personally
present.  The undersigned hereby ratifies and confirms all that said attorney-
in-fact and agent or his substitute or substitutes may lawfully do or cause to
be done by virtue hereof.

         EXECUTED as of the 24th day of January, 1997.



                                  /s/ DAVID T. KOLLAT
                                  -------------------
                                  David T. Kollat

 
                               POWER OF ATTORNEY
                           OFFICERS AND DIRECTORS OF
                               THE LIMITED, INC.

       The undersigned officer and/or director of The Limited, Inc., a Delaware
corporation, which anticipates filing an Annual Report on Form 10-K for its 1996
fiscal year  under the provisions of the Securities Exchange Act of 1934 with
the Securities and Exchange Commission, Washington, D.C., hereby constitutes and
appoints Leslie H. Wexner and Kenneth B. Gilman, and each of them, with full
powers of substitution and resubstitution, as attorney to sign for the
undersigned in any and all capacities such Annual Report on Form 10-K and any
and all amendments thereto, and any and all applications or other documents to
be filed with the Securities and Exchange Commission pertaining to such Annual
Report on Form 10-K with full power and authority to do and perform any and all
acts and things whatsoever required and necessary to be done in the premises, as
fully to all intents and purposes as the undersigned could do if personally
present.  The undersigned hereby ratifies and confirms all that said attorney-
in-fact and agent or his substitute or substitutes may lawfully do or cause to
be done by virtue hereof.

         EXECUTED as of the 24th day of January, 1997.



                                  /s/ CLAUDINE MALONE
                                  -------------------
                                  Claudine Malone

 
                               POWER OF ATTORNEY
                           OFFICERS AND DIRECTORS OF
                               THE LIMITED, INC.

       The undersigned officer and/or director of The Limited, Inc., a Delaware
corporation, which anticipates filing an Annual Report on Form 10-K for its 1996
fiscal year  under the provisions of the Securities Exchange Act of 1934 with
the Securities and Exchange Commission, Washington, D.C., hereby constitutes and
appoints Leslie H. Wexner and Kenneth B. Gilman, and each of them, with full
powers of substitution and resubstitution, as attorney to sign for the
undersigned in any and all capacities such Annual Report on Form 10-K and any
and all amendments thereto, and any and all applications or other documents to
be filed with the Securities and Exchange Commission pertaining to such Annual
Report on Form 10-K with full power and authority to do and perform any and all
acts and things whatsoever required and necessary to be done in the premises, as
fully to all intents and purposes as the undersigned could do if personally
present.  The undersigned hereby ratifies and confirms all that said attorney-
in-fact and agent or his substitute or substitutes may lawfully do or cause to
be done by virtue hereof.

         EXECUTED as of the 24th day of January, 1997.



                                  /s/ LEONARD A. SCHLESINGER
                                  --------------------------
                                  Leonard A. Schlesinger

 
                               POWER OF ATTORNEY
                           OFFICERS AND DIRECTORS OF
                               THE LIMITED, INC.

       The undersigned officer and/or director of The Limited, Inc., a Delaware
corporation, which anticipates filing an Annual Report on Form 10-K for its 1996
fiscal year  under the provisions of the Securities Exchange Act of 1934 with
the Securities and Exchange Commission, Washington, D.C., hereby constitutes and
appoints Leslie H. Wexner and Kenneth B. Gilman, and each of them, with full
powers of substitution and resubstitution, as attorney to sign for the
undersigned in any and all capacities such Annual Report on Form 10-K and any
and all amendments thereto, and any and all applications or other documents to
be filed with the Securities and Exchange Commission pertaining to such Annual
Report on Form 10-K with full power and authority to do and perform any and all
acts and things whatsoever required and necessary to be done in the premises, as
fully to all intents and purposes as the undersigned could do if personally
present.  The undersigned hereby ratifies and confirms all that said attorney-
in-fact and agent or his substitute or substitutes may lawfully do or cause to
be done by virtue hereof.

         EXECUTED as of the 24th day of January, 1997.



                                  /s/ DONALD B. SHACKELFORD
                                  -------------------------
                                  Donald B. Shackelford

 
                               POWER OF ATTORNEY
                           OFFICERS AND DIRECTORS OF
                               THE LIMITED, INC.

       The undersigned officer and/or director of The Limited, Inc., a Delaware
corporation, which anticipates filing an Annual Report on Form 10-K for its 1996
fiscal year  under the provisions of the Securities Exchange Act of 1934 with
the Securities and Exchange Commission, Washington, D.C., hereby constitutes and
appoints Leslie H. Wexner and Kenneth B. Gilman, and each of them, with full
powers of substitution and resubstitution, as attorney to sign for the
undersigned in any and all capacities such Annual Report on Form 10-K and any
and all amendments thereto, and any and all applications or other documents to
be filed with the Securities and Exchange Commission pertaining to such Annual
Report on Form 10-K with full power and authority to do and perform any and all
acts and things whatsoever required and necessary to be done in the premises, as
fully to all intents and purposes as the undersigned could do if personally
present.  The undersigned hereby ratifies and confirms all that said attorney-
in-fact and agent or his substitute or substitutes may lawfully do or cause to
be done by virtue hereof.

         EXECUTED as of the 24th day of January, 1997.



                                  /s/ ALLAN R. TESSLER
                                  --------------------
                                  Allan R. Tessler

 
                               POWER OF ATTORNEY
                           OFFICERS AND DIRECTORS OF
                               THE LIMITED, INC.

       The undersigned officer and/or director of The Limited, Inc., a Delaware
corporation, which anticipates filing an Annual Report on Form 10-K for its 1996
fiscal year  under the provisions of the Securities Exchange Act of 1934 with
the Securities and Exchange Commission, Washington, D.C., hereby constitutes and
appoints Leslie H. Wexner and Kenneth B. Gilman, and each of them, with full
powers of substitution and resubstitution, as attorney to sign for the
undersigned in any and all capacities such Annual Report on Form 10-K and any
and all amendments thereto, and any and all applications or other documents to
be filed with the Securities and Exchange Commission pertaining to such Annual
Report on Form 10-K with full power and authority to do and perform any and all
acts and things whatsoever required and necessary to be done in the premises, as
fully to all intents and purposes as the undersigned could do if personally
present.  The undersigned hereby ratifies and confirms all that said attorney-
in-fact and agent or his substitute or substitutes may lawfully do or cause to
be done by virtue hereof.

         EXECUTED as of the 24th day of January, 1997.



                                  /s/ RAYMOND ZIMMERMAN
                                  ---------------------
                                  Raymond Zimmerman