<ARTICLE>                              5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE
FINANCIAL STATEMENTS OF AUTHENTIC FITNESS CORPORATION FOR THE PERIOD ENDED
APRIL 3, 1999 AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH FINANCIAL
STATEMENTS.
<MULTIPLIER>                           1,000
       
                                    
<PERIOD-TYPE>                          9-MOS
<FISCAL-YEAR-END>                      JUL-03-1999
<PERIOD-START>                         JUL-05-1998
<PERIOD-END>                           APR-03-1999
<CASH>                                         751
<SECURITIES>                                     0
<RECEIVABLES>                              159,493
<ALLOWANCES>                                 6,429
<INVENTORY>                                 97,624
<CURRENT-ASSETS>                           262,316
<PP&E>                                      79,516
<DEPRECIATION>                              29,329
<TOTAL-ASSETS>                             376,467
<CURRENT-LIABILITIES>                      224,226
<BONDS>                                     28,018
<PREFERRED-MANDATORY>                            0
<PREFERRED>                                      0
<COMMON>                                        23
<OTHER-SE>                                 117,557
<TOTAL-LIABILITY-AND-EQUITY>               376,467
<SALES>                                    261,949
<TOTAL-REVENUES>                           261,949
<CGS>                                      156,661
<TOTAL-COSTS>                              156,661
<OTHER-EXPENSES>                            77,882
<LOSS-PROVISION>                            18,754
<INTEREST-EXPENSE>                          10,134
<INCOME-PRETAX>                             17,272
<INCOME-TAX>                                 6,736
<INCOME-CONTINUING>                         10,536
<DISCONTINUED>                                   0
<EXTRAORDINARY>                                  0
<CHANGES>                                   (2,518)
<NET-INCOME>                                 8,018
<EPS-PRIMARY>                                  .39
<EPS-DILUTED>                                  .39