MARKET AMERICA, INC.
                            1302 Pleasant Ridge Road
                        Greensboro, North Carolina 27409
                                   [Mail Date]

Dear Shareholder:

You are invited to attend a special meeting of the shareholders of Market
America, Inc., to be held at [Meeting Location] on [Meeting Date] at [Meeting
Time], local time.

At the special meeting you will be asked to consider and vote upon a proposal to
approve an Agreement and Plan of Merger providing for the merger of MA
Acquisition Sub Inc., a North Carolina corporation, into Market America. MA
Acquisition Sub is wholly owned by Miracle Marketing Inc., which, at the time of
the merger, will be owned by a group of Market America's directors, management
and certain other related parties (whom we refer to with Miracle Marketing as
the "Offering Group"), led by James H. Ridinger, Chairman, President and Chief
Executive Officer of Market America. As a result of the merger, each share of
common stock of Market America outstanding prior to the merger, other than
shares held by the Offering Group, will be converted into the right to receive
$8.00 in cash.

The Offering Group beneficially own approximately 82% of the outstanding Market
America shares, which they intend to vote in favor of the merger. HOWEVER, UNDER
THE TERMS OF THE MERGER AGREEMENT, THE MERGER MUST BE APPROVED BY A MAJORITY OF
THE OUTSTANDING MARKET AMERICA SHARES HELD BY PERSONS OTHER THAN THE OFFERING
GROUP. YOUR BOARD OF DIRECTORS HAS APPROVED THE MERGER AGREEMENT AND HAS
DETERMINED THAT MERGER AND THE $8.00 CASH PAYMENT TO BE MADE IN RESPECT OF EACH
SHARE ARE FAIR TO, AND IN THE BEST INTERESTS OF, MARKET AMERICA AND ITS
SHAREHOLDERS, BUT THE BOARD OF DIRECTORS HAS DETERMINED THAT IT SHOULD REFRAIN
FROM RECOMMENDING THAT YOU VOTE FOR OR AGAINST THE MERGER. INSTEAD, WE PROVIDE
THE ENCLOSED PROXY STATEMENT FOR YOUR CONSIDERATION AND URGE YOU TO EXERCISE
YOUR RIGHT TO VOTE.

All of the members of the Board of Directors have certain conflicts of interest
with respect to the Merger. See "SPECIAL FACTORS--Conflicts of Interest" in the
enclosed Proxy Statement.

If the Merger is completed, shares held by dissenting shareholders may be
subject to appraisal in accordance with North Carolina law.

In the materials accompanying this letter, you will find a Notice of Special
Meeting of Shareholders, a Proxy Statement relating to the actions to be taken
by shareholders of Market America at the special meeting and a proxy card. The
Proxy Statement more fully describes the proposed merger and includes
information about Market America and the Offering Group. You are urged to read
carefully the Proxy Statement and Notice and to consider the information
included therein. Market America and the members of the Offering Group have
filed a Schedule 13E-3 with the Securities and Exchange Commission. You are also
urged to read carefully the Schedule 13E-3 and to consider the information
therein carefully.

THE MERGER CANNOT BE COMPLETED WITHOUT THE FAVORABLE VOTE OF A MAJORITY OF THE
MARKET AMERICA SHARES HELD BY PERSONS OTHER THAN THE OFFERING GROUP.





ACCORDINGLY, IT IS IMPORTANT THAT YOUR SHARES BE REPRESENTED AND VOTED AT THE
SPECIAL MEETING. ALL SHAREHOLDERS ARE INVITED TO ATTEND THE SPECIAL MEETING IN
PERSON. WHETHER OR NOT YOU PLAN TO ATTEND THE SPECIAL MEETING, PLEASE COMPLETE,
SIGN, DATE AND RETURN YOUR PROXY IN THE ENCLOSED ENVELOPE. IF YOU ATTEND THE
SPECIAL MEETING, YOU MAY VOTE IN PERSON IF YOU WISH, EVEN THOUGH YOU HAVE
PREVIOUSLY DELIVERED YOUR PROXY. YOUR FAILURE TO RETURN A PROPERLY SIGNED PROXY
CARD OR VOTE AT THE MEETING WILL HAVE THE SAME EFFECT AS A VOTE AGAINST THE
MERGER.

                                         Sincerely,



                                         James H. Ridinger
                                         Chairman, President and
                                         Chief Executive Officer


                                       2



                              MARKET AMERICA, INC.
                            1302 PLEASANT RIDGE ROAD
                        GREENSBORO, NORTH CAROLINA 27409


                    NOTICE OF SPECIAL MEETING OF SHAREHOLDERS
                            TO BE HELD [MEETING DATE]

                                                                  Greensboro, NC
                                                                     [Mail Date]


To the shareholders of Market America, Inc.:

NOTICE IS HEREBY GIVEN that a special meeting of the shareholders of Market
America, Inc., a North Carolina corporation, will be held at [Meeting Location]
on [Meeting Date] at [Meeting Time], local time, for the following purposes:

     o    To consider and act upon a proposal to approve and adopt the Agreement
          and Plan of Merger, dated March 27, 2002, among Market America,
          Miracle Marketing Inc., a Delaware corporation ,and MA Acquisition Sub
          Inc., a North Carolina corporation and wholly-owned subsidiary of
          Miracle Marketing. Under the terms of the merger agreement, MA
          Acquisition will be merged into Market America, the shareholders of
          Market America (other than Miracle Marketing or its shareholders, whom
          we refer to collectively as the "Offering Group") will receive cash
          consideration of $8.00 per share, without interest; and shares of
          dissenting shareholders may be subject to appraisal in accordance with
          North Carolina law; and

     o    To transact such other business as may properly come before the
          special meeting or any postponements or adjournments thereof.

Only shareholders of record at the close of business on [Record Date] are
entitled to notice of and to vote at the special meeting and any postponements
or adjournments thereof. A complete list of shareholders entitled to vote at the
special meeting will be available on written demand for examination at Market
America's principal offices located at 1302 Pleasant Ridge Road, Greensboro,
North Carolina 27409, during ordinary business hours, beginning two days from
the date of this notice and continuing through the special meeting, and will
also be available for inspection at the special meeting

To complete the merger we need the affirmative vote of the holders of (1) a
majority of the outstanding shares of the common stock of Market America and (2)
a majority of the outstanding shares of the common stock not held by the
Offering Group.

If the Merger is completed, shares held by dissenting shareholders may be
subject to appraisal in accordance with North Carolina law.





                                    IMPORTANT

YOUR VOTE IS VERY IMPORTANT REGARDLESS OF THE NUMBER OF SHARES THAT YOU OWN.
WHETHER OR NOT YOU PLAN TO ATTEND THE SPECIAL MEETING IN PERSON, PLEASE
COMPLETE, SIGN AND DATE THE ENCLOSED PROXY AND RETURN IT WITHOUT DELAY IN THE
ENCLOSED ENVELOPE, WHICH REQUIRES NO ADDITIONAL POSTAGE IF MAILED IN THE UNITED
STATES. YOU MAY REVOKE THIS PROXY BY GIVING WRITTEN NOTICE OF REVOCATION,
DELIVERING A LATER PROXY PRIOR TO THE SPECIAL MEETING OR BY ATTENDING THE
SPECIAL MEETING AND VOTING IN PERSON.

PLEASE DO NOT SEND YOUR STOCK CERTIFICATES AT THIS TIME.

                                         Sincerely,



                                         James H. Ridinger
                                         Chairman, President and
                                         Chief Executive Officer


                                       2



                              MARKET AMERICA, INC.
                            1302 PLEASANT RIDGE ROAD
                        GREENSBORO, NORTH CAROLINA 27409

              ----------------------------------------------------

                                 PROXY STATEMENT

              ----------------------------------------------------

                         SPECIAL MEETING OF SHAREHOLDERS
                          TO BE HELD ON [MEETING DATE]

This Proxy Statement is being furnished to the holders of shares of common stock
of Market America, Inc., a North Carolina corporation ) in connection with the
solicitation of proxies by and on behalf of the Board of Directors of Market
America for use at the special meeting of shareholders of Market America to be
held at [Meeting Location], on [Meeting Date], at [Meeting Time], local time,
and at any postponements or adjournments thereof.

In addition to mailing copies of this Proxy Statement and the accompanying
Notice of Special Meeting of Shareholders to all shareholders of record on
[Record Date], Market America will request brokers, custodians, nominees and
other fiduciaries to forward copies of this material to persons for whom they
hold shares of Market America's stock in order that such shares may be voted.
Solicitation may also be made by Market America's officers and regular employees
personally or by telephone. In addition, Market America has retained Georgeson
Shareholder Communications, Inc. to assist in soliciting proxies.

At the special meeting, you will be asked to consider and vote upon a proposal
to approve and adopt the Agreement and Plan of Merger, dated March __, 2002,
among Market America, Miracle Marketing Inc., a Delaware corporation, and MA
Acquisition Sub Inc., a North Carolina corporation and wholly-owned subsidiary
of Miracle Marketing. A copy of this merger agreement is attached to this Proxy
Statement as Annex A. Miracle Marketing, which is currently owned 100% by James
H. Ridinger, the Chairman, President and Chief Executive Officer of Market
America, will be owned as of the effective time of the merger by Mr. Ridinger,
Loren A. Ridinger, Director and Senior Vice President, Martin L. Weissman,
Director and Executive Vice President, Dennis J. Franks, Executive Vice
President, Marc Ashley, Vice President, Joseph V. Bolyard, Vice President, and
Andrew Weissman, Director of Field Development(collectively, with Miracle
Marketing, the "Offering Group").

TO BE COMPLETED, THE MERGER MUST BE APPROVED BY THE HOLDERS OF (1) A MAJORITY OF
THE OUTSTANDING SHARES OF MARKET AMERICA STOCK AND (2) A MAJORITY OF THE
OUTSTANDING SHARES OF MARKET AMERICA STOCK NOT HELD BY THE OFFERING GROUP.

The merger agreement that you are being asked to consider provides for the
merger of Sub into Market America. At the effective time of the proposed merger:

     o    Market America will continue as the surviving corporation of the
          merger, with Miracle Marketing its sole shareholder, and

     o    each share of Market America outstanding immediately prior to the
          merger (other than shares owned by the Offering Group and shares as to
          which appraisal rights are properly perfected and not withdrawn under
          applicable North Carolina law) will be converted into the right to
          receive $8.00 per share in cash, without interest.

See "CERTAIN PROVISIONS OF THE MERGER AGREEMENT--Conversion and Cancellation of
Market America Stock" and "SPECIAL FACTORS--Appraisal Rights."

Any proxy may be revoked at any time before it is exercised. The casting of a
ballot at the Meeting by a shareholder who may have previously given a proxy
will have the effect of revoking that proxy.

The information contained in this Proxy Statement is qualified in its entirety
by the annexes hereto, each of which is important and should be carefully
reviewed in its entirety.

This Proxy Statement, the accompanying Notice of Special Meeting of Shareholders
and the accompanying proxy are first being mailed to shareholders of Market
America on or about [Mail Date].

THIS TRANSACTION HAS NOT BEEN APPROVED OR DISAPPROVED BY THE SECURITIES AND
EXCHANGE COMMISSION, NOR HAS THE SECURITIES AND EXCHANGE COMMISSION PASSED UPON
THE FAIRNESS OR MERITS OF SUCH TRANSACTION OR UPON THE ACCURACY OR ADEQUACY OF
THE INFORMATION CONTAINED IN THIS DOCUMENT. ANY REPRESENTATION TO THE CONTRARY
IS UNLAWFUL.

IT IS IMPORTANT THAT YOUR SHARES BE VOTED, AND IT IS IMPORTANT THAT PROXIES BE
RETURNED PROMPTLY. THEREFORE, WHETHER OR NOT YOU PLAN TO ATTEND THE SPECIAL
MEETING, PLEASE COMPLETE, SIGN, DATE AND RETURN THE PROXY CARD IN THE ENCLOSED
POSTAGE-PAID ENVELOPE.

                The date of this Proxy Statement is [Mail Date].


                                       ii



                                TABLE OF CONTENTS

SUMMARY TERM SHEET............................................................1
   Special Meeting of the Shareholders........................................1
   The Merger.................................................................2

INTRODUCTION..................................................................9

WHERE YOU CAN FIND MORE INFORMATION..........................................10

PARTIES TO THE MERGER........................................................10
   Market America............................................................10
   Miracle Marketing.........................................................10
   MA Acquisition Sub........................................................11

VOTING AND PROXIES...........................................................11
   Date, Time and Place of Special Meeting...................................11
   Record Date and Outstanding Shares........................................11
   Voting Proxies............................................................11
   Vote Required.............................................................12
   Solicitation of Proxies; Expenses.........................................12

SPECIAL FACTORS..............................................................13
   Background and Purposes for the Merger....................................13
   Fairness of the Merger....................................................21
   Purposes of the Merger for the Offering Group; Fairness of the Merger.....32
   Conflicts of Interest.....................................................33
   Offering Group Agreement..................................................36
   Certain Effects of the Merger.............................................36
   Appraisal Rights..........................................................39
   Federal Income Tax Considerations.........................................42
   Regulatory Approvals......................................................42
   Shareholder Litigation....................................................42

CERTAIN PROVISIONS OF THE MERGER AGREEMENT...................................42
   Prior to the Effective Time of the Merger.................................43
   Effective Time of the Merger..............................................43
   Conversion and Cancellation of Market America Stock.......................43
   MA Acquisition Sub Stock..................................................44
   Exchange Procedures.......................................................44
   Interim Operations of Market America; Conduct Pending Merger..............45
   Alternative Proposals.....................................................45
   Indemnification...........................................................45
   Conditions to the Merger..................................................46
   Termination...............................................................48
   Amendment.................................................................49


                                      iii



FUNDING OF THE MERGER........................................................49
   Expenses of the Merger....................................................50

CERTAIN INFORMATION CONCERNING MARKETING,  SUB AND THE OFFERING GROUP........50

MARKET FOR COMMON EQUITY AND RELATED SHAREHOLDER MATTERS.....................51

SELECTED FINANCIAL DATA......................................................52
   Audited and Unaudited Historical Financial Data...........................52
   Pro Forma Financial Data..................................................53

MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND
RESULTS OF OPERATIONS........................................................53
   Cautionary Statement......................................................53
   Overview..................................................................53
   Results Of Operations.....................................................54
   Liquidity and Capital Resources...........................................59
   The Business..............................................................60
   Property..................................................................64
   Legal Proceedings.........................................................65

MANAGEMENT OF MARKET AMERICA.................................................65

SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT...............69

INDEPENDENT PUBLIC ACCOUNTANTS...............................................70

OTHER MATTERS  70

2002 ANNUAL MEETING OF SHAREHOLDERS..........................................70

INDEX TO FINANCIAL STATEMENTS................................................F-1

Annex A:  Agreement and Plan of Merger
Annex B:  Appraisal Rights Provisions of Article 13 of the North Carolina
          Business Corporation Act


                                       iv



                               SUMMARY TERM SHEET

     This summary term sheet presents the most material terms relating to the
Special Meeting of the Shareholders of Market America, Inc. ("Market America")
and the proposed merger that are more fully described in this Proxy Statement.
The following is intended as a summary of the most material terms contained in
this Proxy Statement, is not intended to be a complete statement of all material
features of the proposal to be voted on and is qualified in its entirety by the
more detailed information appearing elsewhere in this Proxy Statement. To
understand the merger and the transactions contemplated by this Proxy Statement,
you should carefully read this entire document, including the annexes and the
documents to which this summary refers you.

SPECIAL MEETING OF THE SHAREHOLDERS

When and where is the Special Meeting?   The Special Meeting will be held on
                                         [Meeting Date] at [Meeting Time], local
                                         time, at [Meeting Location].

Who is entitled to this notice and to
vote at the Special Meeting?             You must have been a holder of record
                                         of shares of Market America's stock at
                                         the close of business on [Record Date]
                                         to be entitled to this notice and to be
                                         allowed to vote at the Special Meeting
                                         and at any postponements or
                                         adjournments thereof.

What is the purpose of the Special
Meeting?                                 The purpose of the Special Meeting
                                         is to consider and vote upon a
                                         proposal to take Market America
                                         private by means of a merger
                                         agreement, among Market America,
                                         Miracle Marketing Inc. ("Miracle
                                         Marketing"), and MA Acquisition Sub
                                         Inc. ("MA Acquisition Sub.") This
                                         merger was proposed by a group of
                                         Market America's managers and
                                         certain of their family members,
                                         whom we refer to with Market America
                                         as the "Offering Group." The merger
                                         agreement provides that, when the
                                         merger occurs, Market America will
                                         continue as the surviving
                                         corporation and each share of Market
                                         America's stock outstanding
                                         immediately prior to the merger
                                         (other than shares owned by the
                                         Offering Group and shares as to
                                         which appraisal rights are properly
                                         perfected and not withdrawn) will be
                                         converted into the right to receive
                                         $8.00 in cash, without interest.

How many shares are outstanding as of the
record date for the Special Meeting?     At the close of business on [Record
                                         Date],  there were [19,420,000] shares
                                         of common stock outstanding, each with
                                         one vote.


                                       1



What vote is required to approve the
proposed merger?                         The merger agreement is structured
                                         to require the approval of both a
                                         majority of the outstanding shares
                                         of common stock of Market America as
                                         well as a majority of the
                                         outstanding shares other than shares
                                         beneficially owned by the Offering
                                         Group. The Offering Group consists
                                         of James H. Ridinger, Loren A.
                                         Ridinger, Martin L. Weissman,
                                         Dennis J. Franks, Marc Ashley,
                                         Joseph V. Bolyard, and Andrew
                                         Weissman, who beneficially own or
                                         control, collectively, approximately
                                         82% of the outstanding eligible
                                         shares and who are directors and/or
                                         officers of Market America or
                                         immediate family members. As a
                                         result, at least 1,738,176 of the
                                         eligible shares held by shareholders
                                         not affiliated with the Offering
                                         Group need to be voted in favor of
                                         the merger. See "VOTING AND
                                         PROXIES--Vote Required."

Do I have to attend the Special Meeting
in order to vote for or against the
proposed merger?                         You can vote your shares without
                                         attending the Special Meeting. If
                                         you return your proxy card, included
                                         with this Proxy Statement, properly
                                         signed and dated, your shares will
                                         be voted in accordance with your
                                         instructions on the proxy card. If
                                         you fail to attend the Special
                                         Meeting or send a proxy card, or
                                         your broker fails to vote on your
                                         behalf, your shares will not be
                                         voted and will therefore be counted
                                         as if you voted against the proposed
                                         merger. IF YOU SEND IN YOUR PROXY
                                         CARD BUT DO NOT SPECIFY YOUR CHOICE,
                                         YOUR SHARES REPRESENTED BY THAT
                                         PROXY CARD WILL BE VOTED IN FAVOR OF
                                         THE MERGER. See "VOTING AND
                                         PROXIES."

THE MERGER

Who are the parties to the proposed
merger?                                  Market America sells an assortment of
                                         consumer-oriented products and services
                                         and operates through a network of
                                         approximately 80,000 independent
                                         distributors.

                                         Market America's principal executive
                                         offices are located at 1302 Pleasant
                                         Ridge Road, Greensboro, North
                                         Carolina 27409. The telephone number
                                         at that address is (336) 605-0040.
                                         Market America is a filing person of
                                         the Schedule 13E-3. See "WHERE YOU
                                         CAN FIND MORE INFORMATION" and
                                         "PARTIES TO THE MERGER--Market
                                         America."


                                       2



                                         Miracle Marketing is a Delaware
                                         corporation owned 100% by

                                         Mr. Ridinger. Miracle Marketing
                                         operates a distribution network for
                                         Market America's products. At the
                                         time of the merger, Miracle
                                         Marketing will be owned 95.7% by
                                         Mr. Ridinger, with the balance owned by
                                         the other members of the Offering
                                         Group.

                                         Miracle Marketing's principal
                                         executive offices are located at
                                         2954 North Bay Road, Miami Beach,
                                         Florida 33140. The telephone number
                                         at that address is (305) 532-0834.
                                         See "PARTIES TO THE MERGER--Miracle
                                         Marketing."

                                         MA Acquisition Sub, a wholly-owned
                                         subsidiary of Miracle Marketing, was
                                         formed by Miracle Marketing for the
                                         purpose of effecting the proposed
                                         merger. MA Acquisition Sub has no
                                         prior business or operating history,
                                         and shall cease to exist as a
                                         separate corporate entity upon the
                                         consummation of the proposed merger.
                                         The principal executive offices and
                                         telephone number of MA Acquisition
                                         Sub are the same as those of Miracle
                                         Marketing. See "PARTIES TO THE
                                         MERGER--MA Acquisition Sub."

What would happen in the proposed
merger?                                  Pursuant to the terms of the merger
                                         agreement, when the proposed merger
                                         occurs, (i) Market America, will
                                         continue as the surviving
                                         corporation in the merger, as a
                                         wholly-owned subsidiary of Miracle
                                         Marketing; and (ii) each share of
                                         Market America's stock outstanding
                                         immediately before the merger (other
                                         than shares owned by the Offering
                                         Group and shares as to which
                                         appraisal rights are properly
                                         perfected and not withdrawn in
                                         accordance with North Carolina law)
                                         will be converted into the right to
                                         receive $8.00 in cash, without
                                         interest. See "SPECIAL
                                         FACTORS--Certain Effects of the
                                         Merger."


                                       3



What is the background of the proposed
merger between Miracle Marketing, MA
Acquisition Sub and Market America?      The proposed merger results from the
                                         investigation by Mr. Ridinger and
                                         the management of Market America of
                                         alternatives for enhancing the value
                                         of Market America stock. The Board
                                         of Directors and Mr. Ridinger also
                                         engaged in efforts to determine the
                                         fair value of Market America's
                                         shares.

                                         On October 17, 2001, Mr. Ridinger
                                         and his wife, Loren A. Ridinger, who
                                         collectively own approximately 78%
                                         of the outstanding shares of Market
                                         America stock, made an offer to cash
                                         out the public shareholders of
                                         Market America at a price of $8.00
                                         per share. Following the October 17,
                                         2001 meeting, the third member of
                                         the Board of Directors, Mr.
                                         Weissman, joined the Ridingers'
                                         offering group along with certain
                                         other persons who are officers of
                                         Market America or immediate family
                                         members. After due consideration of
                                         this offer, the Board of Directors
                                         determined that the proposed merger
                                         was fair to, and in the best
                                         interests of, the unaffiliated
                                         Market America shareholders, and
                                         approved the merger agreement
                                         subject to its approval by the
                                         holders of the majority of the
                                         shares not owned by the offering
                                         group. See "SPECIAL
                                         FACTORS--Background and Purposes of
                                         the Merger."

Is there someone acting on behalf of
the public shareholders in this
transaction?                             Market America's Board of Directors
                                         has structured the proposed merger
                                         to require approval by a majority of
                                         outstanding shares held by
                                         unaffiliated shareholders (in
                                         addition to a majority of all
                                         outstanding shares), to ensure
                                         direct representation of the
                                         unaffiliated shareholders' interests
                                         in the decision. No independent
                                         committee of the Board of Directors
                                         was appointed, because all of the
                                         members of the Board of Directors
                                         are members of the offering group.
                                         While the Board of Directors engaged
                                         financial analysts for the purpose
                                         of obtaining advice as to the value
                                         of Market America, it did not engage
                                         anyone as an independent
                                         representative of the public
                                         shareholders and did not request an
                                         independent opinion as to the
                                         fairness of the merger. See "SPECIAL
                                         FACTORS--Background and Purposes of
                                         the Merger."


                                       4



How should I vote on the proposed merger?

                                         The Board of Directors is refraining
                                         from recommending to shareholders
                                         that they vote in favor or against
                                         the proposed merger. Shareholders
                                         are urged to consider all of the
                                         factors described in this Proxy
                                         Statement, including the
                                         determination of the Board of
                                         Directors that the proposed merger
                                         and merger consideration are fair
                                         to, and in the best interests of,
                                         Market America's unaffiliated
                                         shareholders. In reaching this
                                         conclusion, the Board of Directors
                                         considered a number of factors
                                         relating to the business and
                                         prospects of Market America, the
                                         industry it serves, its customers
                                         and the terms of the merger
                                         agreement. For a more detailed
                                         discussion of these matters, see
                                         "SPECIAL FACTORS--Background and
                                         Purposes of the Merger," "SPECIAL
                                         FACTORS--Fairness of the Merger" and
                                         "SPECIAL FACTORS--Conflicts of
                                         Interest."

If approved, when will the proposed
merger be effective?                     The proposed  merger will be effective
                                         promptly  following the Special Meeting
                                         of shareholders at which the requisite
                                         approvals are obtained.

Are there any conditions to the
completion of the proposed merger?       The respective obligations of the
                                         parties to consummate the proposed
                                         merger are subject to certain
                                         conditions, including, among others,
                                         the approval of the merger agreement
                                         by the affirmative vote of the
                                         holders of a majority of the
                                         outstanding shares of Market
                                         America's stock not including the
                                         offering group. See "CERTAIN
                                         PROVISIONS OF THE MERGER
                                         AGREEMENT--Conditions to the
                                         Merger."

Are there any restrictions on the conduct
of business by Market America in
connection with the proposed merger?     In the merger agreement, Market
                                         America has agreed, among other
                                         things, that Market America will
                                         conduct business only in the
                                         ordinary and usual course. The
                                         merger agreement does not restrict
                                         the ability of the Board of
                                         Directors to consider alternative
                                         proposals. See "CERTAIN PROVISIONS
                                         OF THE MERGER AGREEMENT--Interim
                                         Operations of Market America;
                                         Conduct Pending Merger" and "CERTAIN
                                         PROVISIONS OF THE MERGER
                                         AGREEMENT--Alternative Proposals."


                                       5



Can the merger of Market America and
MA Acquisition Sub be cancelled?         The merger agreement may be
                                         terminated at any time before the
                                         merger becomes effective, before or
                                         after the approval of the merger
                                         agreement by the shareholders of
                                         Market America, by mutual consent of
                                         the parties or by any of Miracle
                                         Marketing, MA Acquisition Sub or
                                         Market America if, among other
                                         things, (i) the proposed merger has
                                         not been consummated by July 31,
                                         2002, or (ii) a United States
                                         federal or state court of competent
                                         jurisdiction issues an order,
                                         judgment or decree (other than a
                                         temporary restraining order)
                                         restraining, enjoining or otherwise
                                         prohibiting the proposed merger and
                                         such order, judgment or decree has
                                         become final.

                                         The merger agreement may be amended
                                         by action taken by the respective
                                         Boards of Directors of the parties.
                                         See "CERTAIN PROVISIONS OF THE
                                         MERGER AGREEMENT--Termination" and
                                         "CERTAIN PROVISIONS OF THE MERGER
                                         AGREEMENT--Amendment."

Do any officers or directors of Market
America have interests in the proposed
merger that are different from the
interests of the other shareholders?     In considering the assessment of the
                                         Board of Directors that the proposed
                                         merger and the $8.00 per share price
                                         are fair to, and in the best
                                         interests of, the unaffiliated
                                         shareholders, shareholders
                                         should be aware that all of Market
                                         America's directors have interests
                                         in connection with the proposed
                                         merger different from those of the
                                         unaffiliated shareholders, since
                                         they are, or will become prior to
                                         the time of the merger, officers
                                         and/or directors and substantial
                                         equity holders in Miracle Marketing.
                                         See "SPECIAL FACTORS--Conflicts of
                                         Interest."

How would the expenses of the proposed
merger be paid?                          Funding of the proposed merger will
                                         require approximately $29.7 million
                                         to pay the $8.00 per share of Market
                                         America stock converted as a result
                                         of the proposed merger and
                                         approximately $[__]to pay the fees
                                         and expenses in connection with the
                                         proposed merger. These funds are
                                         expected to be provided from Market
                                         America's available working capital
                                         and/or certain committed commercial
                                         credit facilities. See "FUNDING OF
                                         THE MERGER."


                                       6



What would be the federal income tax
consequences of the proposed merger?     In general, each shareholder,
                                         including shareholders who exercise
                                         appraisal rights, will recognize
                                         gain or loss per share equal to the
                                         difference between the cash such
                                         shareholder received in the merger
                                         and the shareholder's tax basis per
                                         share. Such gain or loss generally
                                         will be treated as capital gain or
                                         loss if a shareholder's shares of
                                         Market America's stock were held as
                                         capital assets at the time of the
                                         Merger. THE FOREGOING TAX DISCUSSION
                                         IS BASED UPON PRESENT LAW. YOU
                                         SHOULD CAREFULLY REVIEW THE MORE
                                         DETAILED DESCRIPTION CONTAINED IN
                                         "SPECIAL FACTORS--FEDERAL INCOME TAX
                                         CONSIDERATIONS" AND CONSULT YOUR OWN
                                         TAX ADVISOR AS TO THE SPECIFIC TAX
                                         CONSEQUENCES OF THE PROPOSED MERGER
                                         TO YOU.

What will happen if the proposed merger
is completed?                            If the merger is completed, only the
                                         members of the offering group
                                         (including Mr. Ridinger and the
                                         other affiliated shareholders), as
                                         shareholders of Miracle Marketing as
                                         of the effective time of the merger,
                                         will retain an interest in Market
                                         America. All other Market America
                                         shareholders will cease to have any
                                         ownership interest in Market America
                                         and will cease to participate in
                                         future earnings and growth, if any,
                                         of Market America. If the merger is
                                         completed, public trading of the
                                         common stock of Market America will
                                         cease, the registration of the
                                         common stock under the Securities
                                         Exchange Act of 1934 will be
                                         terminated and Market America will
                                         cease filing reports with the
                                         Securities and Exchange Commission.
                                         See "SPECIAL FACTORS--Certain
                                         Effects of the Merger."

What rights do I have if I oppose the
proposed merger?                         If you do not vote in favor of the
                                         proposed merger and you fully comply
                                         with the applicable provisions of
                                         Article 13 of the North Carolina
                                         Business Corporation Act, you may
                                         have the right to require Market
                                         America as the surviving corporation
                                         of the merger to purchase your
                                         shares of Market America stock for
                                         cash at the appraised value of those
                                         shares as determined in accordance
                                         with North Carolina law. The
                                         appraised value may be more or less
                                         than the $8.00 per share provided
                                         for in the Merger Agreement. See
                                         "SPECIAL FACTORS--Appraisal Rights"
                                         and Annex B attached hereto.


                                       7



At what prices did Market America's stock
trade prior to the announcement of the
proposal to take Market America private? The closing bid and asked prices for
                                         shares of Market America stock on
                                         the day before the October 17, 2001
                                         announcement of the proposed merger
                                         were $4.30 and $4.45 respectively.
                                         See "MARKET FOR COMMON EQUITY AND
                                         RELATED SHAREHOLDER MATTERS."


                                       8



                                  INTRODUCTION

     This Proxy Statement is furnished in connection with the solicitation by
Market America, Inc., a North Carolina corporation ("Market America"), of
proxies to be voted at a Special Meeting of Shareholders of Market America to be
held on [Meeting Date] (the "Special Meeting"). This Proxy Statement is first
being mailed to shareholders of Market America on or about [Mail Date].

     The purpose of the Special Meeting is to consider and vote upon a proposal
to approve an agreement and plan of merger (the "Merger Agreement") by and among
Market America, Miracle Marketing Inc., a Delaware corporation ("Miracle
Marketing"), and MA Acquisition Sub Inc., a North Carolina corporation and
wholly-owned subsidiary of Miracle Marketing ("MA Acquisition Sub"), pursuant to
which, among other things:

     o    MA Acquisition Sub will be merged with and into Market America (the
          "Merger"), and Market America will continue as the surviving
          corporation of the Merger (the "Surviving Corporation"),

     o    each share of the common stock, par value $.00001 per share, of Market
          America (the "Market America Stock") outstanding immediately prior to
          the Merger (other than shares owned by the Offering Group and shares
          as to which appraisal rights are properly perfected and not withdrawn
          under applicable North Carolina law) will be converted into the right
          to receive $8.00 in cash, without interest (the "Merger
          Consideration"); and

     o    Market America will be a wholly-owed subsidiary of Miracle Marketing.

     All of the outstanding shares of Miracle Marketing are currently owned by
James H. Ridinger, the Chairman, President and Chief Executive Officer of Market
America, and will be owned as of the effective time of the Merger by Mr.
Ridinger, Loren A. Ridinger, Director and Senior Vice President, Martin L.
Weissman, Director and Executive Vice President, Dennis J. Franks, Executive
Vice President, Marc Ashley, Vice President, Joseph V. Bolyard, Vice President,
and Andrew Weissman, Director of Field Development (collectively referred to,
with Miracle Marketing, as the "Offering Group"), the "Offering Group"). The
members of the Offering Group will own shares of Miracle Marketing in proportion
to their relative ownership of Market America Stock. See "SPECIAL
FACTORS--Offering Group Agreement."

     WHILE THE BOARD OF DIRECTORS OF MARKET AMERICA HAS DECIDED TO REFRAIN FROM
MAKING A RECOMMENDATION AS TO HOW SHAREHOLDERS SHOULD VOTE ON THE MERGER
AGREEMENT, THE BOARD OF DIRECTORS BELIEVES THAT THE MERGER AGREEMENT, THE MERGER
AND THE TRANSACTIONS CONTEMPLATED THEREBY ARE REASONABLE, FAIR TO, AND IN THE
BEST INTERESTS OF, THE MARKET AMERICA SHAREHOLDERS WHO ARE NOT AFFILIATED WITH
MIRACLE MARKETING, MA ACQUISITION SUB OR THE OFFERING GROUP. See "SPECIAL
FACTORS--Fairness of the Merger." All of the members of the Board of Directors
are also members of the Offering Group. See "SPECIAL FACTORS--Purposes of the
Merger for the Offering Group; Fairness of the Merger," "SPECIAL
FACTORS--Offering Group Agreement" and "SPECIAL FACTORS--Conflicts of Interest."


                                       9



                       WHERE YOU CAN FIND MORE INFORMATION

     Market America files annual, quarterly and other reports and other
information with the Securities and Exchange Commission (the "SEC"). You can
read and copy any information filed by Market America with the SEC at the SEC's
Public Reference Room at 450 Fifth Street, N.W., Washington, D.C. 20549. You can
obtain additional information about the Public Reference Room by calling the SEC
at 1-800-SEC-0330.

     In addition, the SEC maintains an Internet site (http://www.sec.gov) that
contains reports, proxy and information statements, and other information
regarding issuers that file electronically with the SEC, including Market
America.

     Market America, Miracle Marketing, MA Acquisition Sub and the members of
the Offering Group have filed with the SEC a Rule 13e-3 Transaction Statement
(including any amendments thereto, the "Schedule 13E-3") under the Securities
Exchange Act of 1934 (the "Exchange Act") with respect to the Merger. This Proxy
Statement does not contain all of the information set forth in the Schedule
13E-3 and exhibits thereto, certain parts of which are omitted in accordance
with the rules and regulations of the SEC.


                              PARTIES TO THE MERGER

MARKET AMERICA

     Market America is a marketing and distribution company. Market America
sells an assortment of consumer-oriented products and services, including
customized apparel, automotive lubricants, enzyme-activated cleaning and soil
conditioning products, biologically-activated hydrocarbon remediation products,
water filters, household cleaning products, gourmet coffee, flower arrangements,
dietary and nutritional supplements, jewelry, a full line of custom-blended
cosmetics, personal care products including skin, hair care and bath products,
personal development products and various marketing support materials. Market
America sells its products at wholesale exclusively to approximately 80,000
independent distributors who in turn sell these products and services at retail.

     Market America`s business is part of a new distribution trend, the mass
customization of products and services. Mass customization refers to utilizing
information and technology to produce high volumes of customized or
differentiated products at an affordable cost to the end consumer. Market
America currently offers a customized gourmet food line.

     Market America's principal executive offices and distribution center are
located at 1302 Pleasant Ridge Road, Greensboro, North Carolina 27409. The
telephone number at that address is (336) 605-0040.

MIRACLE MARKETING

     Miracle Marketing Inc., a Delaware corporation incorporated in 2002, is
owned 100% by Mr. Ridinger. Miracle Marketing operates a distribution network
for Market America's products through its ownership of 15 of Market America
business development centers. Prior to March, 2002, these business


                                       10



development centers were owned by Mr. Ridinger as unincorporated businesses. See
"MANAGEMENT OF MARKET AMERICA."

     Through its business development centers, Miracle Marketing acts as an
independent contractor and distributor within the field sales organization of
Market America. Miracle Marketing earns commissions under the performance
compensation plan applicable to all of Market America's distributors. See
"MANAGEMENT OF MARKET AMERICA."

     The principal executive offices of Miracle Marketing are located at 2954
North Bay Road, Miami, Florida 33120. The telephone number at that address is
(305) 532-0834.

MA ACQUISITION SUB

     MA Acquisition Sub Inc., a North Carolina corporation and wholly-owned
subsidiary of Miracle Marketing was formed by Mr. Ridinger on January 25, 2002
to effect the Merger. MA Acquisition Sub has had no prior business or operating
history, and upon consummation of the Merger, MA Acquisition Sub will be merged
with and into Market America, and MA Acquisition Sub's separate corporate
existence will thereupon cease.

     The principal executive offices and telephone number of MA Acquisition Sub
are the same as those listed above for Miracle Marketing.


                               VOTING AND PROXIES

DATE, TIME AND PLACE OF SPECIAL MEETING

     The Special Meeting is scheduled to be held at [Meeting Time], local time,
on [Meeting Date], at [Meeting Location].

RECORD DATE AND OUTSTANDING SHARES

     Only holders of record of shares of Market America Stock at the close of
business on [Record Date] (the "Record Date") are entitled to notice of, and may
vote at, the Special Meeting or at any adjournments or postponements thereof. As
of the Record Date, there were [19,420,000] shares of Market America Stock
outstanding.

VOTING PROXIES

     Many of Market America's shareholders may be unable to attend the Special
Meeting. Therefore, Market America's Board of Directors is soliciting proxies so
that each shareholder has the opportunity to vote on the proposals to be
considered at the Special Meeting. When a proxy card is returned properly signed
and dated, the shares represented thereby will be voted in accordance with the
instructions on the proxy card. IF A SHAREHOLDER DOES NOT RETURN A SIGNED PROXY
CARD, HIS SHARES WILL NOT BE VOTED BY THE PROXIES. SHAREHOLDERS ARE URGED TO
MARK THE BOXES ON THE PROXY CARD TO INDICATE HOW THEIR SHARES ARE TO BE VOTED.
IF A SHAREHOLDER RETURNS A SIGNED PROXY CARD AND A CHOICE IS NOT SPECIFIED, THE
SHARES REPRESENTED BY THAT PROXY CARD WILL BE VOTED IN FAVOR OF THE MERGER AND
MAY BE VOTED IN THE PROXY HOLDER'S DISCRETION ON SUCH OTHER BUSINESS AS MAY


                                       11



PROPERLY COME BEFORE THE MEETING OR ANY ADJOURNMENTS OR POSTPONEMENTS THEREOF.
See "VOTING AND PROXIES--Vote Required" and "OTHER MATTERS."

     Shareholders of Market America who execute proxies retain the right to
revoke them at any time before they are voted. Any proxy given by a shareholder
may be revoked by:

     o    duly executing and delivering a later proxy prior to the exercise of
          such proxy,

     o    giving notice of revocation in writing to the Secretary of Market
          America, prior to the Special Meeting, at 1302 Pleasant Ridge Road,
          Greensboro, NC 27409, or

     o    attending the Special Meeting and voting in person.

VOTE REQUIRED

     A quorum for the transaction of business at the Special Meeting consists of
the holders of the majority of the outstanding shares of Market America Stock,
present in person or by proxy. Mr. Ridinger alone holds sufficient shares to
constitute a quorum. In the unlikely event that less than a majority of the
outstanding shares of Market America Stock as of the Record Date are present at
the Special Meeting, either in person or by proxy, a majority of the shares so
present may vote to adjourn the Special Meeting from time to time without
further notice, other than announcement at the Special Meeting, until a quorum
shall be present or represented.

     Completion of the Merger and the transactions contemplated thereby requires
the affirmative vote of both:

     o    a majority of the outstanding shares of Market America Stock as of the
          Record Date; and

     o    a majority of the outstanding shares of Market America Stock as of the
          Record Date, excluding the Offering Group's shares.

The latter condition is often referred to as a "Majority of the Minority"
condition, and it has been imposed by the Board of Directors to ensure fairness
to the unaffiliated shareholders. The members of the Offering Group, holding in
the aggregate 15,943,650 shares of Market America Stock, or approximately 82%,
of the outstanding shares of Market America Stock on the Record Date, intend to
vote in favor of the Merger, but while their votes will be counted for purposes
of the first condition, they will not count for purposes of the Majority of the
Minority condition. For purposes of achieving the Majority of the Minority
condition, 1,738,176 shares not owned by the Offering Group will need to be
voted in favor of the Merger.

     In determining whether the proposal regarding the adoption of the Merger
Agreement has received the requisite number of affirmative votes, abstentions
and broker non-votes will be counted and will have the same effect as a vote
against such proposal.

SOLICITATION OF PROXIES; EXPENSES

     The cost of solicitation of proxies, including the cost of preparing and
mailing the Notice of the Special Meeting of Shareholders and this Proxy
Statement, will be borne by Market America. Solicitation will be made primarily


                                       12



by mailing this Proxy Statement to all shareholders entitled to vote at the
Special Meeting. In addition, Market America will request brokers, custodians,
nominees and other fiduciaries to forward copies of such materials to persons
for whom they hold shares of Market America Stock in order that such shares may
be voted. Proxies may be solicited by officers and regular employees, personally
or by telephone, but at no compensation in addition to their regular
compensation as employees. Market America may also reimburse brokers,
custodians, nominees and other fiduciaries holding shares in their names for
third parties, for the cost of forwarding this Proxy Statement to and obtaining
proxies from third parties. In addition, Market America has retained Georgeson
Shareholder Communications, Inc. to assist it in soliciting proxies, for which
it will pay a fee of $30,000 plus disbursements.


                                 SPECIAL FACTORS

BACKGROUND AND PURPOSES FOR THE MERGER

     In the course of 2000, Mr. Ridinger was approached from time to time by
outside shareholders regarding steps that might be taken to enhance shareholder
value. These shareholders' concerns brought to Mr. Ridinger's attention the view
that the stock market was not valuing well-run, profitable companies with market
capitalization of under $250 million on the same basis as the rest of the stock
market, except in select sectors. Some of these outside shareholders urged that
Market America consider measures they hoped would enhance value for
shareholders, such as establishing a stock buy-back program, paying a regular
dividend or engaging in a going private transaction.

     In response to these discussions Mr. Ridinger began to review Market
America's options to enhance shareholder value and increase shareholder
liquidity. Mr. Ridinger was concerned that the market's consistent
undervaluation of Market America Stock not only disappointed Market America's
shareholders but also made it difficult for Market America to attract and
adequately incentivize and reward the best managerial personnel. In Mr.
Ridinger's view, the market's tendency to undervalue companies like Market
America made it impossible for Market America to use equity compensation or
option plans effectively. For Market America's workforce, Mr. Ridinger observed,
the market's underappreciation of the company could have a demoralizing and
destabilizing effect.

     Initially, Mr. Ridinger considered several alternatives to a going private
transaction or sale to a third party, including seeking a greater market
following of Market America Stock, instituting a stock buyback program, and
paying regular dividends:

     o    Mr. Ridinger concluded that the prospects for better performance of
          Market America Stock were not good. Fresh capital from small investors
          was going to promising start-ups launching public offerings of shares
          that tended to go up astronomically. Small cap companies in
          traditional industries such as Market America, especially with
          relatively small public float and limited liquidity and trading
          volume, were not followed by analysts and were viewed as inappropriate
          investments for most institutional investors;

     o    Mr. Ridinger concluded that a limited stock buyback program could
          raise the market price of the Market America Stock in the short-term
          but would be of little strategic value, as this measure would only


                                       13


          exacerbate the problems of limited float and liquidity and ultimately
          make investment in Market America unattractive; and

     o    Mr. Ridinger also considered whether payment of regular dividends,
          another shareholder suggestion, could alleviate the market's
          undervaluation of Market America. Mr. Ridinger felt that the cash
          currently on hand was an essential marketing tool and should not be
          distributed, as it gave potential distributors more confidence in the
          strength of the business than they would otherwise have. In
          considering whether future earnings, over and above the amount needed
          for this marketing purpose, should be paid out as dividends, Mr.
          Ridinger also determined that Market America's payment of dividends
          under current US tax law would be highly inefficient, resulting in
          double taxation of Market America's earnings, first at the corporate
          level and then at the shareholder level.

     Mr. Ridinger came to believe that, in certain key respects, Market America
would fare better as a private company, for several reasons:

     o    As a private company Market America could better attract key
          personnel, because potential candidates would not be deterred by its
          stock prices;

     o    As a closely held company, Market America could be structured for tax
          purposes in such a way as to permit the efficient use of dividends in
          connection with equity compensation plans. Achieving a more
          tax-efficient structure could be possible if the shareholders were
          reduced in number and restricted to natural persons, thus permitting
          Market America to elect to be operated as an "S corporation";

     o    As a private company, Market America would not need to make certain
          filings with the SEC, so that compensation arrangements with
          executives would not be subject to public disclosure and scrutiny.

     Mr. Ridinger did not believe that a sale of Market America to a third party
would enhance shareholder value for the following reasons:

     o    Any such sale would likely involve stock rather than cash
          consideration, subjecting Market America shareholders to the fate of
          another, larger company. Mr. Ridinger believed that Market America's
          shareholders could better make investment decisions for themselves by
          purchasing shares directly in whatever enterprise they preferred. In
          addition, stock received as consideration in such a third-party sale
          is often subject to a lock-up period during which the principal
          shareholders, like Mr. Ridinger, would be unable to make public sales
          of such stock. This sort of purchase consideration was likely
          especially because it could be used by an acquirer as a means of
          ensuring that Mr. Ridinger would continue in his office. As a result
          of the non-cash consideration likely to be paid in such a transaction,
          Market America's shareholders, including Mr. Ridinger, would be
          dependent upon the success of another, unknown company for an extended
          period of time.

     o    Putting a company up for auction (for cash or stock) to third parties
          can also be detrimental to the company's business. For Market America,


                                       14



          the process would create a sense of instability among Market America's
          distributors, potentially leading them to discontinue their current
          support of Market America and place their efforts in promoting the
          sale of competitors' products. At the same time, the process could be
          demoralizing to Market America's workforce.

     o    The success of Market America was widely attributed to Mr. Ridinger's
          personal efforts in developing Market America's distributor network,
          and Market America's future success was likely to be viewed by
          potential acquirers as dependent upon Mr. Ridinger's own stewardship.
          Consequently, Mr. Ridinger believed any third party acquirer willing
          to pay Market America's shareholders an adequate price for their
          shares (whether in cash or stock) would require a long-term commitment
          by Mr. Ridinger to continue in an executive role at Market America.
          While Mr. Ridinger had no present desire to retire from Market
          America, he did not wish be bound by contract to a stranger to Market
          America who might acquire it. He feared that the acquisition of Market
          America by a more diversified company could hinder his ability to
          effectively direct and promote Market America's business, considering
          the difficult experience of Mr. H. Ross Perot with General Motors
          after the sale of EDS, and similar stories.

     Mr. Ridinger felt that permitting the liquidation or dissolution of Market
America would be a disservice to its shareholders. In addition, while
distribution of Market America's cash and equivalents as of October 31, 2001
would itself result in a cash payment to shareholders of approximately $3.72 per
share, (cash and equivalents at January 31, 2002 was approximately $3.99 per
share), taxable as ordinary income. Mr. Ridinger felt that given the viability
of Market America's business and the necessity of retaining such cash on hand as
a marketing tool, such action would be irresponsible.

     As a result, Mr. Ridinger concluded that the best chance both for improving
conditions for Market America's public shareholders and for promoting and
rewarding excellence in the company's management, would be provided by Market
America's going private through a cash buyout.

     In early 2001, Mr. Ridinger began discussing his thoughts on the conditions
and alternatives described above with Ms. Ridinger, and Mr. Martin Weissman, who
were the other members of the Board of Directors. Ms. Ridinger and Mr. Weissman
acknowledged similar concerns about the lack of liquidity and the undervaluation
of Market America Stock and their effect on their ability to successfully manage
the company. While neither Ms. Ridinger nor Mr. Weissman expressed an opinion as
to the advisability of the types of transactions that Mr. Ridinger was
considering, both agreed that the Board of Directors should further investigate
Market America's value.

     The Board of Directors engaged Burnham Securities Inc., ("Burnham") on
May 14, 2001, to provide the Board of Directors with an evaluation of Market
America, with the understanding that Mr. Ridinger was considering proposing a
transaction in which he and other affiliates might acquire all of the
outstanding public shares of Market America Stock. Burnham is a nationally
recognized investment banking firm and, as part of its investment banking
activities, is regularly engaged in the valuation of businesses and their
securities in connection with merger transactions and other types of
acquisitions, negotiated underwritings, secondary distributions of listed and
unlisted securities, private placements and valuations for corporate and other
purposes. Three firms were interviewed and the Board of Directors selected
Burnham as a financial advisor on the basis of its experience and expertise in
going-private transactions as well as cost. Prior to this engagement, Burnham


                                       15


had never provided advisory or financing services to Market America nor received
any fees from Market America or any affiliate.

     As compensation for the Burnham evaluation of Market America, Market
America agreed to pay Burnham a base amount of $50,000, with $30,000 payable at
the start of the engagement and an additional $20,000 payable upon its
presentation to the Board of Directors of a valuation report. Under the terms of
the engagement letter, if an opinion as to the fairness of a particular price to
be paid in a buyout transaction was requested on or before August 31, 2001,
(subsequently amended to October 31, 2001) Market America would pay Burnham an
additional $50,000 upon the delivery of such opinion, but if Market America
declined to request such an opinion, it would pay Burnham an additional $16,000
(subsequently amended to $25,000), and Burnham's engagement would terminate. As
of the date hereof, Market America has paid Burnham $75,000. Market America has
not requested that Burnham deliver an opinion as to the fairness of a particular
price. Market America also agreed to reimburse Burnham for its reasonable
out-of-pocket expenses, including the fees and expenses of its legal counsel,
and agreed to indemnify Burnham against certain liabilities arising out of its
services. As of January 30, 2002, Market America had reimbursed Burnham for
expenses totaling $26,892.

     Burnham was not retained to, nor did it, advise Market America with respect
to the fairness of the Merger Consideration specifically, alternatives to the
Merger or the Board of Director's underlying decision to proceed with or effect
the Merger. Furthermore, Burnham was not requested to, nor did it, solicit or
assist Market America in soliciting indications of interest from third parties
for all or part of Market America. Rather, Burnham undertook to present to the
Board of Directors a range of value within which Burnham believed a transaction
to sell or acquire Market America could be consummated between willing and
knowledgeable buyers and sellers.

     In connection with the preparation of its valuation report, during May and
the first half of June, 2001, Burnham reviewed publicly available information on
Market America, including financial information for 1996 through Market
America's third fiscal quarter of 2001 as well as preliminary, unaudited
financial statements for the year ended April 30, 2001, and had discussions with
Mr. Ridinger and other Market America management concerning, among other things,
results of the fiscal year ended April 30, 2001 and the budget for the following
year, management's assumptions for successive fiscal years based on selected
operating scenarios and past and current operations and financial conditions.
Burnham also compared the financial performance, stock price, trading conditions
and market valuations of Market America and other publicly-traded companies, and
conducted other financial studies and analyses. During this period, Burnham
requested five-year financial projections from Market America but no such
projections existed and were not customarily prepared. As a result, Burnham
extrapolated five-year projections it needed to complete its analyses from
Market America's unaudited April 30, 2001 results and a discounted 2002 Market
America budget, without significant input from management.

     Burnham delivered to the Board of Directors its valuation study on June 18,
2001 (the "Burnham Report"). The Burnham Report included discussion of several
valuation methods, which Burnham weighted according to Burnham's assessment of
their relative importance. The Burnham Report indicated that a transaction to
sell or acquire Market America could be consummated between willing and
knowledgeable buyers and sellers within a valuation range from $6.13 per share
to $12.34 per share, with a weighted average valuation of $9.03 per share.
See "FAIRNESS OF THE MERGER--Summary and Significance of the Burnham Report."


                                       16



     Following receipt of the Burnham Report, Mr. Ridinger directed that a
review of the Burnham Report be undertaken by an internal team. The internal
team raised certain questions with Burnham regarding their report and asked
Burnham to consider revising their report in light of certain concerns (these
concerns are discussed below). Burnham stated that, in order to consider any
revisions, it would need additional information from Market America, including
additional industry and peer company information and management's own five-year
financial projections. The time period for Burnham's initial engagement was also
extended.

     Following further discussions with Burnham in July and August, 2001, the
internal team decided that Market America should prepare a detailed five-year
financial forecast which would be submitted to Burnham for consideration in its
valuation, in lieu of or as a supplement to the budget extrapolations prepared
by Burnham. In late August 2001, Market America engaged an independent financial
analyst, Ms. Allison Steinberg, to assist management in the preparation of such
financial projections and in a more detailed critique of the Burnham Report,
both in view of such forecast and general financial analysis principles.
Ms. Steinberg is a self-employed financial analyst with experience in valuations
of companies. Prior to this engagement, Ms. Steinberg, like Burnham, had no
prior relationship or dealings with Market America and was selected on the basis
of business references. For her services, Market America paid Ms. Steinberg
$7,000, which fee was negotiated at the outset of the engagement.

     On or about September 7, 2001 the financial forecast developed by Market
America with Ms. Steinberg (the "Management Forecast") was presented to Burnham
for review and discussion. Market America did not prepare this or any forecast
with a view to public disclosure or compliance with published guidelines of the
SEC or the guidelines established by the American Institute of Certified Public
Accountants regarding projections. Market America's independent accountants did
not perform any procedures with respect to such forecast and assumed no
responsibility for them. Neither Market America, its Board of Directors, nor any
of Market America's officers, employees, advisors, agents or representatives
assumed any responsibility for the accuracy of any portion of this forecast.
Because forecasts of this type are based on a number of significant
uncertainties and contingencies, all of which are difficult to predict and most
of which are beyond Market America's control, Market America did not emphasize
the results of analyses utilizing the Management Forecast in its assessment of
the fairness of the Merger Consideration, does not believe that such forecasts
should be relied upon by its shareholders, and is not providing any forecasts in
this Proxy Statement. See "SPECIAL FACTORS--Summary and Significance of the
Burnham Critique" and "Management Discussion and Analysis--Cautionary
Statement."

     On September 10, 2001, a meeting was held in New York City with
representatives of Market America, Ms. Steinberg and Burnham. At this meeting,
Ms. Steinberg presented her conclusions, which indicated a range of average per
share value of $4.18 to $11.93, with a weighted average value of $8.08, versus a
weighted average value of $9.03 calculated by Burnham. Burnham was asked to
consider the Management Forecast, current market and economic conditions and the
conclusions of Ms. Steinberg, and to narrow its range of implied values for
Market America. Extensive discussions ensued among Burnham, Market America and
Ms. Steinberg. See "FAIRNESS OF THE MERGER--Summary and Significance of the
Steinberg Critique".

     On September 12, 2001, Market America had further discussions with Burnham
and Ms. Steinberg regarding the per share value range. Initially, Burnham
reported that it had reviewed its analysis in the Burnham Report to consider the
potential impact on its valuation range of, among other things, current market


                                       17



and economic conditions, Ms. Steinberg's critique and the Management Forecast.
It advised Market America that its review did not cause it to believe that any
material change to the valuation range in the Burnham Report was warranted.
Market America requested that Burnham provide a narrower range of estimated
per-share value. In response, Burnham indicated that a potential narrowed range
would be $9 to $10.50 per share, reflecting Burnham's view that the upper end of
its valuation range was more appropriate in light of Market America's superior
performance relative to its peer group. Burnham indicated that its response was
based on market conditions as they existed prior to September 11, without taking
into account any impact the events of September 11 might have on the stock and
financial markets when they reopened. See "FAIRNESS OF THE MERGER -- Summary and
Significance of the Burnham Report."

     No further conversations took place during the market closures following
the events of September 11, and Market America did not request any further
valuation analyses from Burnham. However, on September 21, in informal
discussions with Market America's counsel, Burnham suggested that the drop in
stock market values following September 11 had likely reduced Burnham's
valuation by approximately 5% (effectively to the range of $8.55 to $9.98 per
share).

     Burnham's valuation methods and conclusions were not entirely persuasive to
the Board of Directors, due in part to the Burnham Report's heavy reliance on a
small number of comparables as well as Burnham's own five-year budget
extrapolations. Nevertheless, Mr. Ridinger and the other members of the Board of
Directors felt that Burnham's Comparable Transactions Analysis, which estimated
the value of each share of Market America Stock at $7.18, was the most valid.
See "FAIRNESS OF THE MERGER--Summary and Significance of the Burnham Report."

     Mr. Ridinger felt that, despite Burnham's narrowing of its initial
conclusions, Burnham's valuation was excessive, primarily because Mr. Ridinger
believed no third party would be willing to acquire Market America at the prices
within Burnham's narrowed range without assurances that current management of
Market America (particularly Mr. Ridinger) would remain. Mr. Ridinger also felt
that Burnham's narrowing approach (using the midpoints of their results in each
methodology as the bottom of the narrowed valuation range), which he believed
was an attempt to emphasize Market America's performance relative to its peer
group, was not justified, since the market failed to recognize such superior
performance in any case, and because he believed Burnham had emphasized Market
America's performance already in its initial range by weighting certain
methodologies and factors more heavily than others. In his consideration of
Burnham's narrowed value range, Mr. Ridinger also factored in, among other
things, that the economic climate following September 11 created great doubt
about the predictability of earnings factored into the Management Forecast, and
that Market America Stock continued to trade in the ranges of $4.10 to $4.45
during August, September and the beginning of October, 2001.

     Market America did not engage Burnham to prepare, and Burnham did not
prepare, a fairness opinion with respect to its valuation ranges or the overall
transaction, nor was Burnham retained to negotiate the financial terms of the
Merger, including the Merger Consideration.

     During the second week of September, Mr. Ridinger discussed with fellow
director Mr. Weissman his willingness to go forward with a going private
transaction with an offer price in the range of $7 - $8. Mr. Weissman had been
in regular contact with an investment manager in New York who had ownership for
his clients of 500,000 shares of Market America Stock (making him the owner of


                                       18



the largest Market America shareholdings known to management outside the
Offering Group). This investor had been advocating for action to enhance value
for the shareholders. Mr. Weissman, with the agreement of the other members of
the Board of Directors asked this investor how he would view a going private
transaction in which shareholders would be entitled to receive $8 per share in
cash. While Mr. Weissman was unable to provide the investor with all of the
information he would later be provided in this proxy statement in accordance
with the proxy rules, the investor indicated in these discussions that he would
be favorably inclined toward an offer at such price. On this basis, Mr. Ridinger
concluded that similarly situated shareholders would likely be interested in
participating in a sale at such price.

     Mr. Weissman continued discussions with the investor to ascertain if he
would be willing to serve as an independent representative of the unaffiliated
shareholders in negotiating the terms and price of a going-private transaction
and in seeking a fairness opinion from an independently retained financial
advisor, but the investor declined to take on this responsibility.

     Following consideration of Mr. Weissman's conversations with the investor,
Mr. Ridinger decided to launch a going-private transaction at the $8.00 per
share price. After considering how to structure the transaction to ensure
compliance with his obligations as a director and controlling shareholder to
Market America's shareholders, Mr. Ridinger decided to condition the
consummation of the transaction on approval of the holders of the majority of
the outstanding shares of Market America Stock held by unaffiliated
shareholders. Accordingly, Mr. Ridinger formally delivered his original proposal
for the Merger to the Board of Directors at a special meeting called for that
purpose on October 17, 2001. At that time, Mr. Ridinger indicated that he was
considering offering certain members of Market America management the
opportunity to retain an equity interest in Market America following the Merger
by becoming members of the Offering Group.

     At the October 17, 2001 meeting, Mr. Ridinger presented a proposal from
himself and Ms. Ridinger to acquire the public shares of Market America Stock
for $8.00 per share. Mr. Ridinger reviewed with the other members of the Board
of Directors the current conditions affecting Market America and its
shareholders. Mr. Ridinger reiterated his belief that the public market
consistently under-valued Market America and companies like it, and that such
under-valuation not only disappoints shareholders but also hinders Market
America's development of the executive management staff the company needs to
expand its business. Mr. Ridinger noted that there are theoretically advantages
to being a publicly-traded company, including stock value, stock liquidity, and
use of company stock to raise capital or make acquisitions. In Mr. Ridinger's
opinion, however, pricing trends and trading volume of the Market America Stock
have not allowed Market America to effectively take advantage of such benefits.
Mr. Ridinger indicated that he did not believe that there would be a significant
change in these conditions in the near or long term. He also indicated that
there was continued shareholder pressure on management to take steps that would
enhance value for Market America's shareholders. He indicated that he was not
willing to offer more than $8.00 per share.

     Mr. Ridinger also observed that Market America's shareholders, particularly
the unaffiliated shareholders, receive little or no benefit from Market America
continuing to be publicly owned and traded. Mr. Ridinger stated that in the year
2001, any analysts did not cover Market America. Also, because Mr. Ridinger
himself owns approximately 77% of the outstanding Market America Stock, it was
unlikely that a sufficiently active trading market for the Market America Stock
would ever develop. In addition, typical transaction costs for the public sale
of Market America Stock significantly reduce the liquidity of the shares, since
in most cases these transaction costs represent a large percentage of the value


                                       19



of their holdings at current stock pricing trends. The proposed Merger would
allow such shareholders to liquidate their holdings at a fair value without
incurring transaction costs.

     Mr. Ridinger informed the Board of Directors that, based on Market
America's experience in prior years, Market America's direct costs, which
include the fees and expenses of independent auditors, SEC legal counsel,
printing, mailing, and other costs associated with SEC filings, are estimated at
approximately $130,000 annually.

     Mr. Ridinger observed that another aspect of public registration is the
disclosure of proprietary information, such as executive compensation, material
contracts, acquisitions, growth strategies, and financial information regarding
overall operations. Ceasing registration of Market America Stock would increase
the confidentiality of such proprietary information, which Mr. Ridinger believes
can be analyzed by Market America's competitors to place Market America at a
competitive disadvantage.

     Mr. Ridinger stated that in his view the $8.00 per share cash consideration
proposed in the Merger for the shareholders who are not part of the Offering
Group would be fair to the unaffiliated shareholders

     Mr. Ridinger stated that because he was unwilling as a shareholder and
Market America's founder to sell his own shares of Market America Stock to any
unrelated party, for cash or stock, and because he believed that the success of
Market America depended on his continued management, it was not productive to
consider an alternative to the proposed going-private transaction, such as the
sale of Market America to a third party.

     Finally, Mr. Ridinger told the Board of Directors, after considering the
conditions that minimize the advantages of public company status for all Market
America shareholders, the Offering Group wished to undertake this transaction in
order to achieve a tax-efficient structure for Market America following the
Merger, through an election to be operated as an "S corporation" under the
Internal Revenue Code. Such an election is not available to public companies or
any company with more than 75 shareholders or shareholders who are not natural
persons. A "sub-chapter S election" would permit Market America's earnings to be
attributed as income to the shareholders and taxed only to them on that basis.
As a result, earnings of Market America would no longer be taxed twice (as
corporate earnings and, then, when distributed, as dividend income to the
shareholders). Mr. Ridinger said he intends to cause Market America to be
managed with a view toward making periodic distributions to its shareholders.
Distributions could be made in connection with an equity compensation plan that
would efficiently incentivize and reward Market America's key employees. He said
that the Offering Group also hopes to benefit as continuing shareholders of
Market America from reductions in operating costs that may be achieved as a
result of Market America becoming a private company. Seeing no reason to believe
that the market would begin to recognize the company's true value as a public
company, and considering the benefits of liquidity at a fair price that this
transaction would provide to unaffiliated shareholders, Mr. Ridinger said that
the Offering Group saw no reason to delay a going-private transaction, including
the benefits to be realized by the unaffiliated shareholders should they vote to
approve the transaction.

     Following the October 17, 2001 meeting, the Ridingers considered whether it
was advisable for other members of management to be offered an opportunity to
join the Offering Group and continue to participate in the equity of Market
America after it is a private company. The Ridingers believed that key members


                                       20



of Market America's management should be offered this opportunity in recognition
of their important contributions to Market America's success. At the invitation
of the Ridingers, Mr. Weissman decided to join the Offering Group to continue
his participation in the equity of Market America. In addition, following the
October 17, 2001 meeting, Mr. Ridinger engaged in discussions of the factors
described above with each of Dennis J. Franks (Executive Vice President of
Market America), Marc Ashley (Vice President), Joseph V. Bolyard (Vice
President), and Andrew Weissman (Director of Field Development). After
considering these factors, each of these individuals decided to join the
Offering Group. See "SPECIAL FACTORS - Offering Group Agreement."

     On January 10, 2002, Mr. Ridinger called a meeting of the Board of
Directors to consider the Offering Group's proposal. Because all of the members
of the Board of Directors were members of the Offering Group, the Board of
Directors determined that it would refrain from making a recommendation to
Market America's unaffiliated shareholders. However, after reviewing the minutes
of the October 17, 2001 meeting and further considering the factors discussed
above the Board of Directors determined that the terms of the Merger were fair
to, and in the best interests of, shareholders of Market America, and that the
Merger and the Merger Consideration were fair, from a financial point of view,
to the unaffiliated shareholders of Market America.

     The Board considered that no fairness opinion had been requested from an
independent financial advisor, but felt that it had had sufficient input on
valuation of Market America derived from the Burnham Report and the critique of
Ms. Steinberg, and felt that given Mr. Ridinger's indication that he was
unwilling to pay more than $8.00 per share, the shareholders should be given the
opportunity to decide on whether to approve the transaction through the
"Majority of the Minority" voting condition.

     Accordingly, the Board of Directors approved the proposed Merger, subject
to the approval by holders of a majority of the outstanding shares of Market
America Stock in accordance with North Carolina law as well as approval by a
majority of the shares held by unaffiliated shareholders of Market America. The
Board of Directors also authorized the preparation of the Merger Agreement and
proxy materials for the Special Meeting of Shareholders, but did not set a date
for the Special Meeting of Shareholders.

     On March __, 2002, Market America entered into the Merger Agreement with
Miracle Marketing and MA Acquisition Sub. On [__________], 2002, the Board of
Directors set [Meeting Date] as the date of the Special Meeting of the
Shareholders for consideration of the Merger, with [Record Date] as the record
date for determining the shareholders entitled to notice of and to vote at such
meeting.

FAIRNESS OF THE MERGER

     The Board of Directors considered a number of factors in determining the
fairness of the Merger. The Board of Directors noted that the $8.00 per share
that would be paid to unaffiliated shareholders in the Merger was approximately
78% more than the highest price at which Market America Stock had traded in the
market for more than a year. The Board of Directors recognized the existence of
liquidity issues for the unaffiliated shareholders due to the lack of
significant trading volume in Market America Stock. The Board of Directors also
recognized that the Merger would likely enable Market America to cease
registration of Market America Stock under the Exchange Act, and it would reduce
administrative costs and resources involved in providing annual reports, proxy
information and other shareholder services to shareholders. The Board of


                                       21



Directors also considered the advantage to continuing shareholders of operating
Market America as an "S corporation". Since an S corporation cannot have more
than 75 shareholders and all shareholders need to be natural U.S. persons, it
would be impossible for Market America to become an S corporation without
undertaking this Merger.

     The Board of Directors believes that the Merger would provide a good
liquidity opportunity and a fair price for unaffiliated shareholders. The Board
of Directors believes that the $8.00 Merger Consideration is supported by the
most appropriate valuation method under the circumstances, comparison to
comparable transactions by similar companies. Moreover, the Merger Consideration
represents an 82% premium over $4.40, the last price at which a share of Market
America Stock traded immediately before the October 17 , 2001 announcement of
the Ridingers' proposal.

     While the Board of Directors is not relying on definitive advice of an
investment bank or other financial adviser engaged to render an opinion with
respect to the fairness of the Merger Consideration to the unaffiliated
shareholders, the Board of Directors has taken into consideration the analysis
of Burnham, the critique thereof by Ms. Steinberg, the Management Forecasts and
other factors described herein in reaching the $8.00 per share price.

     SUMMARY AND SIGNIFICANCE OF THE BURNHAM REPORT
     ----------------------------------------------

     The full text of the Burnham Report will be made available for inspection
and copying at the principal executive offices of Market America during its
regular business hours by any interested shareholder upon its written request.
The following description of the Burnham Report is only a summary and
description of how the Burnham Report influenced the Board of Directors' finding
that the Merger and Merger Consideration are fair to, and in the best interests
of, the unaffiliated shareholders. You may wish to read the full report for a
complete understanding of the report's assumptions, considerations and
limitations. The Burnham Report and Burnham's conclusions were only part of the
process engaged in by the Board of Directors to assess the fairness of the
Merger and the Merger Consideration.

     The Burnham Report only provided a broad range of per share values for
Market America Stock based on limited information available to, and on market,
economic, and other conditions as they existed and could be evaluated by,
Burnham as of June 18, 2001. Neither the Burnham Report nor any other analysis
or advice to Market America by Burnham addresses in any way the merits of the
Board of Directors' decision to solicit your vote in this proxy statement or the
fairness of the Merger Consideration.

     Burnham did not independently verify any of the information it obtained for
purposes of its report. Instead, Burnham assumed the accuracy and completeness
of all such information. Burnham did not make an independent inspection,
evaluation or appraisal of the assets or liabilities of Market America, nor did
anyone furnish Burnham with any such evaluation or appraisal.

     In determining a per share valuation range of our Common Stock, Burnham
employed five generally recognized valuation methodologies which it believed
were most appropriate for developing its valuation estimate. After arriving at
valuation ranges using each of these methods, Burnham weighted each estimate
according to its relative importance from Burnham's perspective. The
determination of the most appropriate and relevant methods of financial analysis


                                       22



and the weighting of those methods involve complex considerations and judgments
concerning a wide range of factors, all of which may not be fully described in
this summary.

     Burnham has advised Market America that its analyses must be considered as
a whole and that selecting portions of its analyses, without considering all
factors and analyses, would create an incomplete view of the process underlying
Burnham's conclusions.

     Burnham has advised Market America that no public company that Burnham
utilized in the Burnham Report as a comparison to Market America is identical to
Market America, and none of the comparable transactions utilized as a comparison
is identical to the Merger. In addition, the Burnham Report utilized estimates
and forecasts of future operating results that Burnham extrapolated from Market
America's 2002 budget without significant input from management. Analyses based
on forecasts of future results, particularly those not prepared by management,
are not necessarily indicative of actual future results, which may be
significantly more or less favorable than the forecasts.

     The Burnham Report concluded that the estimated value of a share of Common
Stock as of June 18, 2001, was within the range of $6.13 to $12.34, with a
weighted average valuation of $9.03 per share. The Board of Directors
specifically considered not only the conclusions of the Burnham Report, but also
the advantages and disadvantages of the various methodologies and assumptions
used by Burnham. These methodologies and conclusions, along with the
significance thereof to the Board of Directors' determination of the fairness of
the Merger Consideration, are summarized below:

     o    Comparable Transactions Analysis. This methodology started with a
          review of a universe of 265 comparable transactions, over a two-year
          period, in the household furnishings, personal care products,
          wellness/nutrition, food retailers, leisure, educational,
          technology/telecommunications and catalog/specialty distribution
          categories. Burnham selected transactions involving companies it
          believed exhibit similar financial and operating characteristics to
          Market America and sell to comparable customer bases. Of the seven
          transactions selected for analysis by Burnham, three involved
          companies previously identified by Market America as peers, and two
          involved companies going private including one of the three "peer"
          companies. Burnham's analysis was based on the actual consideration
          paid for a business or segment thereof comparable to Market America.
          Burnham selected the ratio of "total invested capital to revenues" as
          a basis for comparison since this ratio is generally accepted as
          meaningful in the marketplace. According to the Burnham Report, total
          invested capital represents the total amount of capital, including
          debt and equity, offered or invested in the transaction. This market
          parameter ratio (or "multiple") was calculated for each actual,
          comparable transaction, and then the calculations were averaged,
          resulting in a composite multiple of 1.01. Applying this multiple to
          Market America yielded a price of $7.18 per share. Burnham gave a 30%
          weighting to this analysis, reflecting its view that recent multiples
          paid for comparable businesses in similar sectors are a more accurate
          indicator of value than Discounted Cash Flow and Stock Buyback
          Analyses. The Board of Directors found that this type of analysis,
          which compared the prices paid by comparable companies in comparable
          industries to the companies' operating statistics, was the most useful
          approach taken by Burnham, and would have given this approach greater
          weight. The Board of Directors noted that the companies included in
          Burnham's analysis using this methodology are very similar to Market
          America. Market America agreed with the Burnham Report's assumption


                                       23



          that such companies, as active participants in buying and selling, are
          likely to have received or paid fair value in their respective
          transactions. (While Burnham used revenues as of April 30, 2001, the
          Board of Directors also considered the valuation using this
          methodology based on revenues as of October 31, 2001, which it
          estimated at $7.54, which lent convincing support for its assessment
          that $8.00 per share is a fair price for the unaffiliated
          shareholders. (Applying this methodology to revenues at December 31,
          2001 yields a valuation of approximately $7.85 per share).

     o    Market Multiple Analysis. This methodology is a standard valuation
          practice utilized by some industry analysts to compare one company to
          its peers. Burnham utilized market information from eight selected
          public companies that possess business characteristics comparable to
          Market America, including sales levels, growth prospects and overall
          profit margins. Five of the selected companies were named as peers by
          Market America in its August 25, 2000 proxy statement. The following
          market valuation parameters were considered: Price to Sales;
          Enterprise Value to EBITDA; Price to Earnings; Price to Operating Cash
          Flow; and Price to Book. Burnham's review of Market America and its
          peers caused it to believe that cash flow, EBITDA and earnings are
          more important drivers of value in this segment than book value or
          revenues. Therefore, to emphasize the greater significance Burnham
          attributed to these factors, when averaging the valuation estimates,
          Burnham gave the estimates mathematical weightings reflecting the
          percentage each estimate constituted of the sum of all such estimates
          (thus emphasizing the higher estimates) resulting in a higher
          valuation. Using this analysis, Burnham arrived at a valuation range
          of $3.48 to $12.09 per share for Market America. Burnham gave the
          Market Multiple Analysis a weighting of 40%, reflecting its belief
          that the public markets are more efficient in valuing companies than
          Discounted Cash Flow and Stock Buyback Analyses, as well as its view,
          derived from the Performance Ratio Analysis discussed below, that
          Market America was outperforming its peer group in several key areas.
          Although this was the favored valuation method of Burnham, the Board
          of Directors felt that this analysis was not as reliable as the
          Comparable Transactions Analysis, as the latter related to actual
          acquisition values realized for companies similar to Market America,
          while the former related to public market valuation of comparable
          companies in the absence of any pending change of control transaction.
          As a result, the Board of Directors gave less weight to the results of
          Market Multiple Analysis.

     o    Performance Ratio Analysis. This methodology analyzes financial ratios
          and other performance statistics from selected companies to determine
          their use of cash, return on assets and equity, operating margins,
          liquidity, and ability to pay debt. Burnham compared the performance
          ratios of Market America with those of the peer group companies
          utilized in the Market Multiple Analysis, and found that Market
          America's ratios were superior in most categories . Burnham did not
          derive a value from, or weight the results of, this analysis. Instead,
          Burnham considered that the Performance Ratio Analysis gave empirical
          support for the higher weighting it gave to the higher values
          calculated with its Market Multiple Analysis. The Board of Directors
          felt that such comparisons among the companies selected were not
          necessarily useful considering their differing strategies, market
          capitalization and public float. Consequently, the Board of Directors


                                       24



          did not believe that Burnham's decision to emphasize methodologies
          that result in higher valuations was necessarily justified by this
          analysis.

     o    Discounted Cash Flow Analysis. This methodology involves a review of
          Market America's historical five-year financial results and five-year
          projections or forecasts regarding future operations and the cash
          flows derived therefrom, discounted to a present value in order to
          value the shares of Market America. Burnham used a discount rate of
          15.13%, derived from Market America's weighted average cost of
          capital. Since Market America had not provided Burnham with financial
          projections or significant growth rate guidance, Burnham developed its
          own financial projections. Burnham's projections of Market America's
          future cash flows distinguished between cash flows from Market
          America's approximately $60 million in cash assets at April 30, 2001,
          which have a constant value and no associated risk, and free cash
          flows from the firm's other assets, which are susceptible to
          assumptions about Market America's future growth. This distinction
          caused, among other things, Burnham to adjust Market America's capital
          risk profile or "beta" upward in calculating Market America's cost of
          capital in order to reduce the potential effect of Market America's
          large cash balance on the valuation. Burnham analyzed Market America's
          prospects under three growth scenarios: a base case, with an assumed
          annual compounded growth rate of 9.9% (and a terminal growth rate of
          6%); a slow growth case, 4% (and terminal rate of 2%); and a high
          growth case, 20% (and a terminal rate of 9%). Burnham then applied its
          growth scenarios to Market America's unaudited April 30, 2001 results
          and 2002 budget, which Burnham discounted due to actual 2001 results
          falling significantly short of the 2001 budget, to produce a five-year
          free cash flow projection for Market America. "Free cash flow from the
          firm" was defined by Burnham as earnings before interest and taxes
          (without interest income) multiplied by one minus the effective tax
          rate and adjusted for depreciation and amortization, capital
          expenditures and changes in working capital that is available to
          creditors and equity owners. After calculating free cash flow from the
          firm, Burnham added back Market America's cash balance to arrive at a
          per share valuation. The Burnham Report concluded that the Discounted
          Cash Flow Analysis provided a range of valuation of $9.84 to $20.27
          per share, with the base case yielding a value of $13.22 per share.
          Although Burnham believed that its projection and valuation methods
          were conservative, Burnham gave this analysis a lower weighting (25%)
          than it gave to the Comparable Transactions and Market Multiple
          Analyses because it was done without the benefit of management
          projections or significant growth guidance, and because Burnham
          believed this Discounted Cash Flow is a less reliable methodology in
          any case. The Board of Directors noted that the Burnham Report relied
          on Burnham's own projection based on an extrapolation from Market
          America's projected 2002 budget rather than the Management Forecast.
          The Board also felt that given the uncertainties of the current
          economic environment and the inherent unreliability of projections and
          forecasts generally, this valuation method should not be relied upon,
          even if it were based on the Management Forecast.

     o    Stock Buyback Multiple Analysis. This methodology is based on analysis
          of a company's prior stock buybacks and seeks to reflect an aggregate
          price that a sophisticated and knowledgeable seller would receive for
          Market America Stock over a measurable period of time (as opposed to a
          single transaction, which could be influenced by a specific event).


                                       25



          Burnham determined the averages of five multiples (Price to Sales;
          Enterprise Value to EBITDA; Price to Earnings; Price to Operating Cash
          Flow; and Price to Book) based on the dates and prices of three recent
          stock buybacks by Market America. Burnham then applied each of these
          multiples to Market America's unaudited April 30, 2001 year end
          financial information and averaged the results of estimates reached
          for each multiple. The result was a valuation of $4.18 per share.
          Burnham gave a 5% weighting to this analysis. Market America had only
          engaged in three separate buybacks during the 2000 fiscal year and the
          2001 fiscal year to date, each from the same original shareholder of
          Market America (not a member of the Offering Group) at prices ranging
          from $2 to $3.09 per share. As a result, the Board of Directors agreed
          with Burnham that the prices paid in these transactions, were not the
          best indicators of Market America's value.

     o    Narrowed Valuation Range. In early September, at the request of Market
          America, Burnham reviewed the per share valuation range in the Burnham
          Report in light of the subsequently developed Management Forecast,
          current market and economic conditions and Ms. Steinberg's critique.
          During the course of its review Burnham specifically considered the
          impact of the Management Forecast and a lower terminal value (4 x base
          case free cash flow) on the Discounted Cash Flow Analysis. At the
          September 12, meeting Burnham advised Market America that its review
          did not cause it to believe that any material change to the Burnham
          Report's valuation range was warranted. Market America asked Burnham
          if it could narrow the range of per share values in the Burnham
          Report. Burnham suggested that an appropriate potential narrowed range
          would be $9 to $10.50 per share, reflecting Burnham's view that Market
          America's superior performance relative to its peer group implied that
          the upper end of its valuation range was more appropriate. The Board
          of Directors disagreed with this approach to narrowing the valuation
          range, because it felt that Burnham already reflected Market America's
          superior performance in the application of its methodologies.

     SUMMARY AND SIGNIFICANCE OF THE STEINBERG CRITIQUE
     --------------------------------------------------

     Ms. Steinberg was hired to critique the Burnham Report. Ms. Steinberg was
not engaged to provide and did not provide an independent valuation of Market
America or an analysis of the fairness of the Merger Consideration specifically.
Nevertheless, Ms. Steinberg's critique of the Burnham Report was useful to the
Board of Directors in its review of various methodologies that may be used to
determine the value of a company's shares. The underlying spreadsheets developed
by Ms. Steinberg in connection with her critique will be made available for
inspection and copying at the principal executive officers of Market America
during its regular business hours by any interested shareholders upon written
request.

     Although Market America does not, as a matter of course, make public
forecasts or projections as to future financial results, to the extent the
analyses described below, such as Discounted Cash Flow Analysis, utilized
forward-looking information about Market America, Ms. Steinberg used the
Management Forecasts. The Management Forecasts were developed by Market America
management with the assistance of Ms. Steinberg in response to the Burnham
Report, which had relied on Burnham-developed extrapolations of Market America
information. The Board of Directors did not emphasize the results of such


                                       26



forward-looking methodologies in reaching its conclusion that the Merger
Consideration is fair from a financial perspective to the unaffiliated
shareholders of Market America.

     The Board of Directors specifically considered the following factors in
light of the critique offered by Ms. Steinberg:

     o    Comparable Transactions Analysis. Ms. Steinberg noted that the
          companies included in the Burnham analysis were very similar to Market
          America, and further agreed that such companies, as active
          participants in buying and selling, were likely to have received or
          paid fair value in their respective transactions. Based on such
          analysis, the Burnham Report concluded, and Ms. Steinberg accepted,
          that utilizing this method of valuation would result in a value of
          $7.18 per share.

     o    Market Multiple Analysis. The results of this analysis led Ms.
          Steinberg to price Market America Stock in the range of $2.78 per
          share to $11.42 per share, with an average of $7.77 per share, based
          on market stock prices as of September 3, 2001. There were two primary
          differences between Ms. Steinberg's market multiple analysis and that
          of Burnham. First, Ms. Steinberg chose to eliminate one of the
          comparable companies from the Market Multiple Analysis conducted by
          Burnham because it had minimal revenues and profit margins when
          compared to the rest of the comparable group and was thus trading at
          implied market multiples that were significantly in excess of the rest
          of the group. In Ms. Steinberg's opinion, these inflated market
          multiples were merely a result of this company's small size and lack
          of earnings, and not indicative of the market's belief that this
          company deserved a superior market valuation vis-a-vis the rest of the
          group. Second, Ms. Steinberg disagreed with Burnham's calculation of a
          weighted average per share valuation from this analysis. Ms. Steinberg
          calculated a straight average of the valuations resulting from the
          five multiples utilized by Burnham (Price to Sales; Enterprise Value
          to EBITDA; Price to Earnings; Price to Operating Cash Flow and Price
          to Book), and arrived at a value of $7.77. Burnham, however, utilized
          a weighting method to arrive at an average value of $8.40. Burnham's
          weighted average gave more emphasis to the higher values implied by
          the price to earnings, Enterprise Value to EBITDA and price to cash
          flows multiples. Ms. Steinberg felt that Burnham's greater weighting
          of these factors in its Market Multiple Analysis was inappropriate and
          inconsistent given its sizable weighting of its Comparable
          Transactions methodology, which it completed solely on the basis of a
          multiple of revenues. Also, Ms. Steinberg questioned the usefulness of
          the multiples generated from the companies used in this analysis, as
          most of these companies were either much larger and more established
          than Market America, or were so small that they had minimal earnings.
          If Ms. Steinberg had recalculated these multiples as of February 12,
          2002, the average per share valuation would have increased from $7.77
          to $9.55, because of the changes in the performance and multipliers
          calculated for the comparable companies used in this analysis. In the
          Board of Director's view, however, such changes among the comparable
          companies' and the constant changes of multiples make the multiples
          unreliable for valuation purposes. Consequently, the Board of
          Directors gave little weight to the results of the Market Multiple
          Analysis.


                                       27



     o    Performance Ratio Analysis. Ms. Steinberg agreed with Burnham that
          this analysis indicated that Market America was undervalued in the
          stock market based upon its performance statistics vis-a-vis its
          universe of comparable companies, but she did not believe that such
          performance statistics justified Burnham's emphasis of one methodology
          (Market Multiple Analysis), which had produced higher valuation
          results, over others.

     o    Discounted Cash Flow Analysis. In conducting this analysis, Ms.
          Steinberg utilized the Management Forecast, which assumed an annual
          growth rate of 6.9%. Ms. Steinberg agreed with Burnham's calculation
          of free cash flow, as well as the discount rate it calculated as
          appropriate for Market America, but did not agree with Burnham's
          calculation of a terminal value, which was based on a multiple of
          11.0x free cash flow (or 6.8x EBITDA). Ms. Steinberg conducted her
          analysis using a terminal value equal to 5.1x EBITDA (or 8.2x free
          cash flow), due to her belief that this method resulted in a more
          realistic "take out" value for a closely held company with a
          relatively small senior management team, like Market America, at the
          end of fiscal 2006 (i.e., the price at which Market America, as a
          whole, would likely be acquired). Ms. Steinberg's analysis noted that
          a "take out" value of up to 8.0x last twelve months EBITDA would be
          possible, although unlikely, since such a take out value was based on
          the current per share market price of a Market America peer group
          comparable company that had a much larger size, greater market
          dominance and presumably broader management team than Market America.
          Ms. Steinberg felt that Burnham's terminal multiple, which was derived
          using a form of the dividend growth model, was highly theoretical, and
          did not represent a realistic terminal multiple for Market America at
          the end of fiscal 2006. Using the terminal value of 5.1 x EBITDA, Ms.
          Steinberg arrived at a base case of $12.23 per share, which was 8%
          less than Burnham's base case calculation. Ms. Steinberg further
          prepared a second discounted cash flow analysis whereby she discounted
          net income, rather than free cash flow, to arrive at an equity value
          for Market America. In this case, Ms. Steinberg utilized a terminal
          value based on 10.3x net income. Using that methodology, Ms. Steinberg
          arrived at a base case value of $11.64 per share. In both discounted
          cash flow analyses, Ms. Steinberg arrived at values less than the base
          case value of $13.22 per share calculated by Burnham. The Board of
          Directors noted that the forecast of sales developed in Management
          Forecast provided for annual growth in sales from 2002 through 2006 of
          4.8% to 7.9%. During the first nine months of the 2002 fiscal year,
          sales grew 13.5% over 2001 levels. See "Management's Discussion and
          Analysis of Financial Condition and Results of Operations." Market
          America has not re-calculated the Management Forecast or asked Ms.
          Steinberg to use a new forecast in connection with the Discounted Cash
          Flow Analysis revised on the basis of fiscal year 2002 results to
          date. However, If Market America were to perform this analyses
          assuming a higher future growth rate, the valuation range suggested by
          this analysis would have been higher. Because the Board of Directors
          did not believe that forecasts are very reliable, given changes in
          economic conditions and other limitations with forecasts in general,
          Market America did not did not direct the preparation of a new
          forecast for use in a revised Discounted Cash Flow Analysis and did
          not emphasize the results of this methodology in its final
          conclusions.


                                       28



     o    Stock Buyback Multiple Analysis. Ms. Steinberg agreed with Burnham
          that, in most situations, stock buybacks are a measurement of the fair
          market value of outstanding shares as determined by those most
          intimate with overall operations and future prospects, but that this
          was not a significant factor in the valuation of Market America.

     o    Valuation Weightings. When analyzing the results from each of the five
          valuation methodologies, Ms. Steinberg weighted the Market Multiple
          Analysis slightly more (although she disagreed with Burnham's
          weighting of factors within its Market Multiple Analysis), and the
          Discounted Cash Flow Analysis slightly less, than Burnham. Ms.
          Steinberg did this based upon her belief that the Discounted Cash Flow
          analysis was predicated upon a very large number of financial and
          non-financial assumptions, and is thus less reliable as an indicator
          of fair market values for comparable companies and transactions in
          Market America's industry (versus the biotech or Internet industry,
          for example) than the Market Multiple Analysis or the Comparable
          Transaction Analysis, both of which are based on actual market
          valuations and trailing financial performance.

     o    Narrowed Valuation Range. Ms. Steinberg noted that, in arriving at its
          narrowed valuation range of $9 to $10.50 per share, Burnham utilized
          the approximate mid-point of the per share valuations it calculated
          from the five methodologies as the low point of its final suggested
          valuation range, even though it had already weighted the methodologies
          to reflect Market America's performance strengths.

     SUMMARY AND SIGNIFICANCE OF OTHER FACTORS
     -----------------------------------------

     The Board of Directors also considered several other valuation methods and
factors in determining that the Merger Consideration is fair to the unaffiliated
shareholders, a summary and the significance of which are described below:

     o    Historical market prices. The Board of Directors gave little weight to
          this factor because it did not feel that historical market pricing
          accurately reflected the current value of Market America Stock due to
          the lack of float and low trading activity.

     o    Net book value. The Board of Directors gave no weight to this factor
          because it determined that book value is not an appropriate measure
          for establishing the fair value for the Merger Consideration as it is
          an accounting methodology that is based on the historical cost of
          Market America's assets, and therefore does not reflect current value.

     o    Going concern value - Going concern valuation involves an attempt to
          establish the present value of future earnings of a company in the
          context of what returns an investor could expect to receive on his or
          her investment over a future period. Two key factors in using this
          valuation methodology are establishing a reasonably accurate forecast
          of earnings and identifying an appropriate discount rate to establish
          the present value of such future earnings. (These kinds of analyses
          are also implicit in methodologies like Market Multiple Analysis). The
          Board of Directors felt that a going concern value could not be
          established with reasonable accuracy, especially under current
          economic conditions which make it too difficult to arrive at a
          reasonable forecast of earnings, as discussed above in connection with
          the Discounted Cash Flow Analysis. The Board of Directors concluded


                                       29



          that going concern value is therefore not a practical tool for
          determining whether the Merger Consideration is fair.

     o    Liquidation value - The Board of Directors determined that the
          usefulness of this method of valuation requires the existence of a
          viable market for sale of Market America's assets. Although no
          assessment of the liquidation value of Market America's other assets
          was done, a distribution of the cash and equivalents as of October 31,
          2001 would result in a cash payment of $3.72 per share ($3.99 as of
          January 31, 2002). However, the Board of Directors believed that
          having such cash on hand was an essential marketing tool for Market
          America. The Board of Directors also determined that there is no ready
          market for the sale of Market America's other assets at an adequate
          price. Moreover, the Board of Directors felt that Market America was
          likely far more valuable as a going concern than liquidated. As a
          result, the Board of Directors decided that liquidation value is an
          inappropriate consideration for determining whether the Merger
          Consideration is fair to unaffiliated shareholders.

     o    Other Offers and Other Transactions - The Board of Directors is not
          aware of any firm offers to purchase Market America that have been
          made during the past two years by any unaffiliated person.
          Consequently, the Board of Directors did not consider this factor in
          its deliberations of whether the Merger Consideration is fair to the
          unaffiliated shareholders. Market America has not engaged in a merger
          or consolidation with another company or in the sale or other transfer
          of a substantial part of its assets in the last two years, so the
          Board of Directors did not consider this factor in establishing the
          fair value of the stock for the Merger Consideration. There have not
          been any purchases of Market America Stock that would enable the
          holder to exercise control of Market America. Therefore, the Board of
          Directors did not use this factor to establish the fair value of the
          Market America Stock.

     PROCEDURAL CONSIDERATIONS
     -------------------------

     The Board of Directors believes that the result of the process engaged in
by the Board of Directors and the structure determined by the Offering Group for
the transaction is that the Merger is fair overall to the unaffiliated
shareholders, because the Merger would provide unaffiliated shareholders an
opportunity for liquidity and a fair price, as discussed above. However, the
Board of Directors, recognizing that none of the members of the Board of
Directors can be considered "independent" for purposes of this determination,
has also taken measures to ensure that the process by which the Merger will be
completed, if at all, is fair. Most importantly, the Board of Directors has
conditioned the completion of the Merger on approval of the Merger by holders of
a majority of the shares held by unaffiliated shareholders - a "Majority of the
Minority" requirement. This requirement gives the unaffiliated shareholders, as
a group, veto power over the Merger. At the same time, the protection of
individual unaffiliated shareholders is ensured, even if the unaffiliated
shareholders largely support the Merger, by the availability of the appraisal
remedy under North Carolina Law. (See "--Appraisal Rights").

     The following constitute all of the material procedural factors relied upon
by the Board of Directors, in addition to their analysis of the financial
fairness of the Merger and Merger Consideration to Market America's unaffiliated
shareholders:


                                       30



     o    Each of the members of the Board of Directors has been mindful of his
          or her obligations to Market America and its shareholders in the
          evaluation of the Merger, which evaluation has expressly included
          deliberations as to the fairness of the Merger and the Merger
          Consideration to Market America's unaffiliated shareholders. The Board
          of Directors has intended to act and has acted, in connection with
          these deliberations, in the best interests of the unaffiliated
          shareholders.

     o    The Board of Directors engaged two independent analysts and gave due
          consideration of the analysis provided thereby in the evaluation of
          the fairness of the Merger to the unaffiliated shareholders from a
          financial perspective.

     o    Although the Board of Directors did not solicit other bids for the
          acquisition by Market America by an unrelated party, the decision not
          to solicit such other bids was reasonable, due to Mr. Ridinger's
          unwillingness, as a shareholder and founder of Market America, to sell
          his shares at any price, and due to the Board of Directors' belief
          that the future prospects of Market America are dependent on the
          continued stewardship by Mr. Ridinger, and considering that the Board
          of Directors has not received during the past three years any
          indications of interest from third parties concerning a potential
          acquisition of Market America.

     o    The Board of Directors considered numerous methods for valuing Market
          America Stock, rather than just relying on current stock prices, in an
          attempt to ensure that the unaffiliated shareholders receive fair
          value for their shares.

     o    The Board of Directors is disclosing, in this proxy statement, all of
          the material factors considered in the determination of fairness, so
          that unaffiliated shareholders can consider a variety of information,
          and the Board of Directors is refraining from recommending to such
          shareholders how to vote with respect to the Merger, the Merger
          Agreement and the transactions contemplated thereby, thus encouraging
          a thorough analysis by the unaffiliated shareholders.

     o    While the Merger could be completed under North Carolina law without a
          single vote of any unaffiliated shareholder, the Board of Directors
          has structured the transaction to require approval by shareholders
          holding a majority of the outstanding unaffiliated shares, (i.e.
          excluding for such purpose the votes of members of the Offering Group)
          thus giving the unaffiliated shareholders veto power over the Merger.

     o    Unaffiliated shareholders who disagree with the proposed transaction,
          and properly perfect and maintain appraisal rights under North
          Carolina law, will have a right to obtain appraisal and receive the
          fair value of their shares of Market America Stock, so that no one can
          be compelled to take less than the fair value for their shares, even
          if the transaction is approved by holders of a majority of shares of
          Market America Stock not held by the Offering Group.

     o    Because there is no member of the Board of Directors who is
          independent, the Board of Directors did not establish an independent
          committee to represent the unaffiliated shareholders of Market


                                       31



          America. Instead, each Director is disclosing his or her interests and
          intends to act in the best interests of the unaffiliated shareholders.

     o    The Board of Directors did not engage an outsider to act as a
          representative of the unaffiliated shareholders of Market America, or
          hire an independent party to give an opinion with respect to the
          fairness of the Merger Consideration, because there were no
          independent members of the Board of Directors to oversee either such
          process.

     o    Although the Merger is structured to prevent any shareholder from
          being compelled to accept less than the fair value of his or her
          shares of Market America Stock, the structure could result in some
          unaffiliated shareholders being compelled to accept the fair value of
          their shares despite a desire to continue to participate in the equity
          of Market America as shareholders of Market America after the
          effective time of the Merger.

     The Board of Directors considered the last factor listed above and observed
that while certain unaffiliated shareholders might, against their will, be
denied the opportunity to participate in any future growth or financial success
of Market America, neither future growth nor future success could be guaranteed
for any equity holder in any case. In addition the Board of Directors concluded
that, given that the fair value of the Market America Stock is meant to capture
potential future gains, such denial of continued participation would not make
the Merger unfair to unaffiliated shareholders that receive the Merger
Consideration.

     As noted above, the Board of Directors believes that appropriate steps have
been taken to counterbalance the negative factors described in the prior
paragraph and ensure overall fairness. The most important of these steps has
been the imposition of the "Majority of the Minority" vote requirement, which,
coupled with this discussion of material factors relating to the fairness of the
Merger, permits unaffiliated shareholders as a group to prevent the Merger if
they view it as not fair. In this Proxy Statement, the Board of Directors also
alerts the unaffiliated shareholders to the dissent and appraisal process under
North Carolina law, which may be available to individuals who dissent if the
Merger is completed. (See "--Appraisal").

     Finally, the Board of Directors considered, in accordance with the NCBCA
whether it was appropriate for the Board of Directors to make a recommendation
to the shareholders as to the approval of the Merger. As all of the members of
the Board of Directors are members of the Offering Group, they effectively stand
on both sides of the proposed transaction and therefore have a conflict of
interest with respect to the response of Market America to the Offering Group's
proposal. For this reason, the Board of Directors decided to refrain from
advising the unaffiliated shareholders how to vote on the Proposal. The Board of
Directors believes the decision to refrain from making a recommendation to the
shareholders with respect to the Merger also enhances the procedural fairness of
the Merger to the unaffiliated shareholders, since it encourages unaffiliated
shareholders to consider thoroughly and independently how to vote.

PURPOSES OF THE MERGER FOR THE OFFERING GROUP; FAIRNESS OF THE MERGER

     In light of the conditions discussed above, the Offering Group is
undertaking this transaction for the following reasons:


                                       32



     o    Market America will be able to be operated as a "qualified subchapter
          S subsidiary" following the Merger. Such operation requires operation
          of Miracle Marketing as an "S corporation." S corporation operation,
          which is not possible for companies with more than 75 shareholders,
          will permit Miracle Marketing's and Market America's earnings to be
          taxed on a flow-through basis to Miracle Marketing's shareholders as
          individuals. As a result, earnings of Market America would no longer
          be subject to being taxed twice (as corporate earnings and, when
          distributed, as ordinary income to the shareholders). The Offering
          Group intends to cause Market America to be managed with a view toward
          making periodic distributions to its shareholders at least sufficient
          to cover their resulting tax liabilities. See "--Offering Group
          Agreement."

     o    Continuing equity participants in Market America expect to benefit
          from Market America's improved ability to attract, develop and reward
          key employees, as well as reductions in operating costs that may be
          achieved as a result of Market America becoming a private company.

     o    Considering the persistent under-valuation of Market America as a
          public company, with limited opportunities to enhance value for public
          shareholders or provide liquidity, the Offering Group and Miracle
          Marketing see no reason to delay the benefits to be achieved by them
          through the consummation of this transaction.

     James H. Ridinger, sole director and principal shareholder of Miracle
Marketing and a member of the Offering Group, and each of Loren A. Ridinger and
Martin L. Weissman, also members of the Offering Group, participated in the
discussions and deliberations summarized under "--Background and Purposes of the
Merger" and "--Fairness of the Merger" as the members of the Board of Directors
of Market America and subsequently discussed all of the factors discussed by the
Board of Directors in assessing the fairness of the Merger and the Merger
Consideration with each of the members of the Offering Group (see "--Fairness of
the Merger"). On the basis of such discussions and deliberations, and for the
reasons discussed under "--Fairness of the Merger," all of the members of the
Offering Group believe that the Merger and the Merger Consideration are fair to,
and in the best interests of, the unaffiliated shareholders of Market America.

CONFLICTS OF INTEREST

     All of the members of the Board of Directors, as members of the Offering
Group, have interests in the proposed transaction. Mr. Ridinger is the sole
shareholder and director of Miracle Marketing. Ms. Ridinger and Martin L.
Weissman expect to become directors and officers of Miracle Marketing and,
immediately prior to the Merger, will have significant equity interests in
Miracle Marketing. All three members of the Board of Directors of Market America
will continue in their current positions with Market America following the
Merger for the foreseeable future and, unlike the unaffiliated shareholders of
Market America, they (and other members of the Offering Group) would continue to
participate in the equity of Market America after the effectiveness of the
Merger through their equity participation in Miracle Marketing. As a result of
such interests in the Merger, the Board of Directors is refraining from
recommending to the shareholders how they should vote with respect to the Merger
in order to ensure that the unaffiliated shareholders determine for themselves,
on the basis of all of the factors, whether to approve the Merger. Also for this
reason, the Board of Directors has decided to condition the consummation of the


                                       33



Merger on a "Majority of the Minority" vote, requiring the affirmative vote of
majority of the outstanding shares of Market America Stock entitled to vote on
the Merger excluding the shares held by the Offering Group.

     In addition, all of the members of the Board of Directors will be entitled
as a result of the Merger to participate in new compensation programs expected
to be enacted by Miracle Marketing for Market America after the Merger. See
"--Certain Effects of the Merger."


                                       34



     The following table summarizes the equity interests of each member of the
Offering Group (including all of the Market America's directors and executive
officers) in Market America immediately prior to the Merger and immediately
following the Merger, based on the terms of the Merger Agreement and after
giving effect to the agreement among the Offering Group (See "--Offering Group
Agreement"):



Name                                                         Pre-Merger:            Pre-Merger:          Post-Merger:
- ----                                                         -----------            -----------          ------------
                                                            Percentage of          Percentage of         Percentage of
                                                            -------------          -------------         -------------
                                                         outstanding shares     outstanding shares   outstanding shares
                                                         ------------------     ------------------   ------------------
                                                        of Miracle Marketing     of Market America    of Market America
                                                        --------------------     -----------------    -----------------

                                                                                            
James H. Ridinger                                               100%                  77.5%                95.7%
(Chairman, President and Chief Executive Officer) +
Loren A. Ridinger                                                -                     0.5%                 0.7%
(Director and Senior Vice President)+
Martin L. Weissman (Director and Executive Vice                  -                     2.7%(1)              1.9%
President)+
Dennis J. Franks                                                 -                     0.8%                 1.0%
(Executive Vice President)+
Marc Ashley                                                      -                     0.3%                 0.3%
(Vice President)+
Joseph V. Bolyard                                                -                     0.1%                 0.1%
(Vice President)
Andrew Weissman                                                  -                     0.3%                 0.3%
(Director of Field Development)



Miracle Marketing (Total Offering Group)                        100%                  82.1%                 100%

Unaffiliated shareholders                                        -                    17.9%                  -


(1) includes 232,000 shares, subject to the Martin L. Weissman IRA,
T.D. Waterhouse, Custodian, that will be cashed out in the Merger.
* denotes less than 0.1%.
+ denotes executive officer.

See "SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT."

     Miracle Marketing has agreed that after the effective time of the Merger it
will, and will cause the Surviving Corporation to, indemnify and hold harmless
all past and present officers and directors of Market America to the full extent
such persons may be indemnified by Market America pursuant to Market America's
Articles of Incorporation and Bylaws in effect on the date of the Merger
Agreement for acts and omissions occurring at or prior to the effective time of
the Merger. See "CERTAIN PROVISIONS OF THE MERGER AGREEMENT--Indemnification."

     In addition, all of the members of the Board of Directors are parties to
certain agreements with Market America relating to distribution of Market
America products and services and other matters. See "MANAGEMENT OF MARKET
AMERICA."


                                       35



OFFERING GROUP AGREEMENT

     Miracle Marketing and certain individuals (namely, James H. Ridinger,
Loren A. Ridinger, Martin L. Weissman, Dennis J. Franks, Marc Ashley, Joseph V.
Bolyard, and Andrew Weissman (collectively, the "Offering Group")) are parties
to an agreement, pursuant to which the Offering Group have agreed to cooperate
to cause the Merger (the "Offering Group Agreement"). Under the Offering Group
Agreement, the members of the Offering Group have granted to Mr. Ridinger an
irrevocable proxy to vote their shares of Market America Stock in favor of the
Merger, have agreed to transfer their shares of Market America Stock (other than
232,000 shares subject to the Martin L. Weissman IRA, T.D. Waterhouse,
Custodian, which will be cashed out along with unaffiliated shares in the
Merger) to Miracle Marketing in exchange for an equal number of shares of
Miracle Marketing's common stock immediately prior to the Merger, and have
granted to Mr. Ridinger power of attorney to effect such transfer on their
behalf.

     Mr. Ridinger intends to vote all of the shares of Market America Stock
covered by the Offering Group Agreement, 15,943,650 or 82% of the total
outstanding shares of Market America Stock, in favor of the Merger.

     The Offering Group Agreement also restricts the transferability of shares
of Miracle Marketing following the Merger, with provisions for repurchases of
such shares by Miracle Marketing in the event of retirement of Offering Group
members from their employment with Market America and under certain other
circumstances.

     On March 15, 2002, partly in consideration for such employees' execution of
the Offering Group Agreement, Market America entered into employment agreements
with each of Martin L. Weissman, Dennis J. Franks, Marc Ashley, Joseph V.
Bolyard and Andrew Weissman. These agreements are for an indeterminate term,
providing for employment under the terms thereof (including a base salary
subject to normal adjustments and eligibility for bonus programs available
generally to management employees) until termination arising from the employee's
disability, voluntary termination by the employee, or termination, with or
without cause, by Market America. The agreements contain noncompetition and
confidentiality clauses, as well as general standards of performance expected of
such employees. These employment agreements are independent of any independent
distributorship arrangements of such employees.

CERTAIN EFFECTS OF THE MERGER

     If the Merger is consummated, Market America's shareholders (other than
Miracle Marketing and those shareholders who have perfected and have not
withdrawn their right to seek appraisal of their shares under applicable North
Carolina law) will have the right to receive $8.00 in cash, without interest,
for each share of Market America Stock held immediately prior to the Merger. At
the effective time of the Merger, all outstanding shares of Market America
Stock, other than those shares owned by the Offering Group, will be canceled and
retired. As a result of the Merger, such shareholders will cease to have any
ownership interest in Market America and will cease to participate in future
earnings and growth, if any, of Market America. Moreover, if the Merger is
completed, the registration of Market America Stock under the Exchange Act will
be terminated. Since Market America will no longer be a reporting company under
the Exchange Act, it will not be subject to the periodic reporting obligations
of the Exchange Act or the short swing profit provisions of Section 16 of the
Exchange Act.


                                       36



     Among the benefits of the Merger to Market America and its affiliates is
that Market America will not be required to incur the expenses of filing
periodic reports under the Exchange Act, or to comply with other reporting
obligations under the Exchange Act. Market America's direct costs arising under
Section 16 obligations, which include the fees and expenses of independent
auditors, SEC legal counsel, printing, mailing, and other costs associated with
SEC filings, are estimated at approximately $130,000 annually. An additional
benefit to the members of the Offering Group is that future earnings and growth
of Market America will be for the benefit of Miracle Marketing and its
shareholders and not for the current public shareholders of Market America. The
detriments to Market America and Miracle Marketing and the Offering Group are
the lack of liquidity for the shares of Miracle Marketing following the Merger
and the payment by Market America of approximately $29.7 million to fund the
Merger Consideration.

     A significant benefit of the Merger to Market America, Miracle Marketing
and the Offering Group is that Miracle Marketing will be operated as an "S
corporation," and, once the Merger occurs, Market America can be operated as a
"qualified subchapter S subsidiary," as such terms are defined under Section
1361 of the Internal Revenue Code. S corporation status, which is not available
to companies with more than 75 shareholders or any shareholders that are not
natural persons, will permit Market America's earnings to be taxed on a flow
through basis to Miracle Marketing's shareholders as individuals. As a result,
earnings of Market America will no longer be taxed twice (as corporate earnings
and, when distributed, as ordinary income to the shareholders). The Offering
Group have indicated that they would cause Market America to be managed with a
view toward making periodic distributions to its shareholders at least
sufficient to cover their resulting tax liabilities. (See "--Offering Group
Agreement.")

     The benefit of the Merger to unaffiliated holders of Market America Stock
is the right to receive the Merger Consideration, which will permit such
shareholders to receive the fair value of their shares. The detriments are that
such shareholders will cease to participate in future earnings and growth, if
any, of Market America (although future earnings are not guaranteed) and that
the receipt of the Merger Consideration will be a taxable transaction for
federal income tax purposes. Each shareholder's gain or loss per share will be
equal to the difference between $8.00 and the shareholder's tax basis per share
in the Market America Stock. If a shareholder holds Market America Stock as a
capital asset, the gain or loss from the exchange will be a capital gain or
loss. The gain or loss will be long term if the shareholder's holding period is
more than one year. See "--Federal Income Tax Considerations."

     No director or officer of Market America will be entitled to any payments
(except that Martin L. Weissman, as beneficial of 232,000 shares subject to the
Martin L. Weissman IRA Trust, will be entitled to receive the Merger
Consideration with respect to such shares) on account of the Merger. No "change
of control," termination, resignation or similar payments will be made to
directors, officers or employees.

     The Merger Agreement provides that the current directors of Market America
will remain as the directors of Market America following the Merger until
otherwise replaced by Miracle Marketing. The current officers and managers of
Market America are expected to remain the officers and managers of Market
America following the Merger.

     To induce key officers and managers of Market America to continue to serve
Market America after the Merger and to support the Merger, Mr. Ridinger has
agreed with certain employees of Market America who are members of the Offering


                                       37



Group to establish a new compensation and bonus policy which would take effect
following the Merger. No provision has been made under this policy to extend
terms of employment of any such employees, but Mr. Ridinger and such employees
have agreed informally that, following the Merger:

     o    such employees' salaries will be determined on the basis of a certain
          published salary guide and published comparables for the particular
          job titles;

     o    salary reviews shall be conducted and promotions shall be determined
          by a new executive compensation committee to consist of Richard D.
          Hall, Jr., Market America's General Counsel, and Robert Core, who is
          also an employee of Market America; and

     o    salaries may be increased on the basis of promotions and will be
          adjusted as annually as appropriate to reflect inflation.

     In connection with the new compensation program, James H. Ridinger, Loren
A. Ridinger, Marc Ashley, Joseph V. Bolyard, Martin L. Weissman, and Dennis J.
Franks (all of whom are members of the Offering Group) will be entitled to
participate in a separate bonus program after the Merger, providing for
substantial bonuses to be awarded to such employees on the basis of personal and
team performance, with a separate bonus pool to be allocated among employees
partially on the basis of such employees' assessments of each other and
partially in the discretion of Mr. Ridinger.

     In addition, Mr. Ridinger has agreed with such employees that Miracle
Marketing will make distributions to its shareholders sufficient to cover their
resulting tax liabilities if Market America is operated as an S corporation (or
qualified subchapter S subsidiary) after the Merger and will annually distribute
all available cash in excess of $60 million, adjusted annually for inflation,
with such reserves deemed appropriate by Miracle Marketing's board of directors.

     Other than the new compensation policies to be enacted following the
Merger, as described above, it is currently anticipated that Market America will
be operated after the Merger in a manner substantially the same as prior to the
Merger, except that Market America will be operated as a private corporation.

     Based on the Offering Group's aggregate percentage of ownership of
approximately 82% of the Market America Stock, their aggregate interest in
Market America's net book value was approximately $62.5 million at April 30,
2001 and $74.8 million at January 31, 2002. The Offering Group's aggregate
interest in Market America's net earnings was approximately $16.8 million for
the fiscal year ended April 30, 2001 and $12.4 million for the nine months ended
January 31, 2002.

     Assuming the Merger had occurred on April 30, 2001 and January 31, 2002,
respectively, and that Miracle Marketing had owned all outstanding Market
America Stock as of such dates, Miracle Marketing's pro forma interest in Market
America's net book value at April 30, 2001 would have been $76.1 million at
April 30, 2001 and $91.2 million at January 31, 2002, and Miracle Marketing's
pro forma interest in Market America's net earnings would have been
approximately $20.2 million for the fiscal year ended April 30, 2001 and $15.1
million for the nine months ended January 31, 2002.


                                       38



     The interests in the book value and net earnings of Market America after
giving effect to the transactions discussed herein, assuming that each member of
the Offering Group retains all shares beneficially owned by him or her before
the Merger, are set forth for each member of the Offering Group and the Offering
Group as a whole in the table below:



Name                            Pro forma        Interest in Net     Interest in Net       Interest in Net      Interest in Net
                                Percentage of    Book Value, if      Book Value, if        Earnings, if         Earnings, if
                                total shares     Merger Occurred     Merger Occurred       Merger Occurred      Merger Occurred
                                                 at April 30, 2001   at January 31,2002    at April 30, 2001    January 31, 2002

                                                                                                  
James H. Ridinger                  95.7%            $72,847,889         $87,258,195           $19,348,601         $14,432,553
Loren A. Ridinger                   0.7%                491,378             588,579               130,511             $97,351
Martin L. Weissman                  1.9%              1,453,064           1,740,499               385,938            $287,880
Dennis J. Franks                    1.0%                726,532             870,250               192,969            $143,940
Marc Ashley                         0.3%                242,177             290,083                64,323             $47,980
Joseph V. Bolyard                   0.1%                 96,871             116,033                25,729             $19,192
Andrew Weissman                     0.3%                242,177             290,083                64,323             $47,980

                                ====================================================================================================
Total Offering Group                100%            $76,100,087         $91,153,723           $20,212,394         $15,076,875


     Immediately prior to the effective time of the Merger, because it is
expected that the shares subject to the Martin L. Weissman IRA, T.D. Waterman,
Custodian, will be cashed out in the Merger, Miracle Marketing will own
approximately 80.9% percent of the equity interest in Market America.

APPRAISAL RIGHTS

     Under North Carolina law, holders of Market America Stock who do not vote
in favor of the Merger and who comply with applicable notice requirements and
other procedures will have the right to dissent and to be paid cash for the
"fair value" of their shares ("Appraisal Rights" ). The "fair value" of the
Market America Stock as finally determined under such procedures may be more or
less than the $8.00 per share cash that will be paid in respect of shares held
by non-dissenting shareholders in the Merger. Failure to follow such procedures
precisely may result in loss of Appraisal Rights.

     THE FOLLOWING DISCUSSION IS NOT A COMPLETE STATEMENT OF THE LAW PERTAINING
TO APPRAISAL RIGHTS UNDER ARTICLE 13 OF THE NORTH CAROLINA BUSINESS CORPORATION
ACT ("ARTICLE 13") AND IS QUALIFIED IN ITS ENTIRETY BY THE FULL TEXT OF
ARTICLE 13 WHICH IS REPRINTED IN ITS ENTIRETY AS ANNEX B TO THIS PROXY
STATEMENT.

     A record shareholder may assert Appraisal Rights as to fewer than all the
shares of Market America Stock registered in his name only if he dissents with
respect to all shares beneficially owned by any one person and notifies Market
America in writing of the name and address of each person on whose behalf he
asserts Appraisal Rights. The rights of a partial dissenter will be determined
as if the shares as to which he dissents and his other shares were registered in
the names of different shareholders. A beneficial owner may assert Appraisal
Rights as to shares of Market America Stock held on his behalf only if he: (a)
submits to Market America the record shareholder's written consent to the
dissent not later than the time the beneficial shareholder asserts Appraisal
Rights and (b) asserts Appraisal Rights with respect to all shares of which he
is the beneficial owner.


                                       39



     A holder of shares of Market America Stock wishing to exercise Appraisal
Rights must: (a) give to Market America, and Market America must actually
receive before the vote on the Merger is taken, written notice of the holder's
intent to demand payment for his shares if the Merger is consummated, and (b)
must not vote his shares in favor of the Merger. Such notice may be sent to
Market America at the following address: 1302 Pleasant Ridge Road, Greensboro,
North Carolina 27409, Attention: Corporate Secretary.

     If the Merger Agreement is approved by holders of the requisite number of
outstanding shares of Market America Stock, Market America will, no later than
10 days following the consummation of the Merger, mail a written dissenters'
notice to all of its shareholders who gave the aforementioned notice of intent
to demand payment. Such dissenters' notice will: (a) state where the payment
demand must be sent and where and when certificates for shares must be
deposited; (b) supply a form for demanding payment; (c) set a date by which
Market America must receive the payment demand, which date may not be fewer than
30 nor more than 60 days after the date on which the dissenters' notice is sent;
and (d) be accompanied by a copy of Article 13.

     To exercise his Appraisal Rights, a shareholder that was sent a dissenters'
notice must demand payment and deposit his share certificates in accordance with
the terms of the notice. A shareholder failing to do so will not be entitled to
payment for his shares under Article 13. A shareholder that demands payment and
deposits his share certificates in accordance with the terms of the notice will
retain all other rights of a shareholder until consummation of the Merger.

     As soon as the Merger is completed, or within 30 days after Market
America's receipt of a payment demand by a shareholder made in compliance with
the above-described procedures, Market America will pay such shareholder the
amount Market America estimates to be the value of his shares, plus interest
accrued to the date of payment. Such payment will be accompanied by: (a) Market
America's balance sheet as of the fiscal year ended April 30, 2001, an income
statement and a statement of cash flows for that year and the latest available
interim financial statements; (b) an explanation of how Market America estimated
the fair value of the shares; (c) an explanation of how the interest was
calculated; (d) a statement of the dissenter's right to notify Market America of
his own estimate of the value of his shares and the amount of interest due if
(i) he believes the amount paid by Market America is less than the fair value of
his shares or that the interest due was incorrectly calculated, (ii) Market
America fails to make a payment within the time period described in the first
sentence of this paragraph, or (iii) Market America, having failed to consummate
the Merger, fails to return deposited share certificates within 60 days after
the date set for demanding payment; and (e) a copy of Article 13.

     If (a) a dissenter believes that the amount paid by Market America is less
than the fair value of his shares, or that the interest due is incorrectly
calculated; (b) Market America fails to make payment within the time period set
forth in the first sentence of the immediately preceding paragraph; or (c)
Market America, having failed to consummate the Merger, fails to return
deposited stock certificates to a dissenter within 60 days after the date set
for demanding payment, then the dissenter may notify Market America in writing
of his own estimate of the fair value of his shares and amount of interest due
and demand payment of the amount in excess of Market America's payment to him.
Such notice and demand may be sent to Market America at the address set forth in
the second immediately preceding paragraph. A dissenter will waive his right to
demand payment as described in this paragraph, and will be deemed to have
withdrawn his dissent and demand for payment, unless he notifies Market America


                                       40



of his demand in writing within 30 days after Market America (x) made payment
for his shares or (y) fails to take the actions described in clauses (b) and (c)
of this paragraph, as the case may be.

     If a demand for payment as described above remains unsettled, a shareholder
may commence a proceeding within 60 days after the earlier of (i) the date of
Market America's payment to him as described in the second immediately preceding
paragraph, or (ii) the date of his payment demand as described in the
immediately preceding paragraph and file a complaint with the Superior Court
Division of the North Carolina Court of Justice to determine the fair value of
the shares and accrued interest. A dissenter who does not commence a proceeding
within this 60-day period will be deemed to have withdrawn his dissent and
demand for payment.

     The court may, in its discretion, make all dissenters whose demands remain
unsettled parties to the proceeding as in an action against their shares and all
parties must be served with a copy of the complaint. The jurisdiction of the
Superior Court is plenary and exclusive. The court may appoint one or more
appraisers to receive evidence and recommend a decision on the question of fair
value. Parties to the proceeding are entitled to the same discovery rights as
parties in other civil proceedings. The proceeding will be tried as in other
civil actions; however, no party to any proceeding described herein will have
the right to trial by jury.

     Each dissenter made a party to the proceeding by the court will be entitled
to judgment for the amount, if any, by which the court finds that the fair value
of his shares, plus interest, exceeds the amount paid by Market America. The
court may assess the costs of a proceeding described above, including the
compensation and expenses of appointed appraisers, as it finds equitable. With
respect to the fees and expenses of counsel and experts for the parties to the
proceeding, the court may assess such costs as it finds equitable:

     o    against Market America, and in favor of any or all dissenters, if it
          finds that Market America did not substantially comply with the
          above-described procedures or

     o    against either Market America or a dissenter or in favor of either or
          any other party, if it finds that the party against whom such costs
          are assessed acted arbitrarily, vexatiously, or not in good faith with
          respect to the Appraisal Rights provided under Article 13.

In addition, if the court finds that the services of counsel to any dissenter
were of substantial benefit to other dissenters and that the costs of such
services should not be assessed against Market America, the court may award to
such counsel reasonable fees to be paid out of the amounts owed to the
dissenters who were benefited.

     THE PROVISIONS OF ARTICLE 13 ARE TECHNICAL IN NATURE AND COMPLEX.
SHAREHOLDERS DESIRING TO EXERCISE APPRAISAL RIGHTS AND TO OBTAIN A DETERMINATION
OF THE FAIR VALUE OF THEIR SHARES SHOULD CONSULT LEGAL COUNSEL, SINCE THE
FAILURE TO COMPLY STRICTLY WITH THE PROVISIONS OF ARTICLE 13 MAY RESULT IN A
WAIVER OR FORFEITURE OF THEIR APPRAISAL RIGHTS.

     Shareholders' right to examine certain Market America's corporate records
is described in "WHERE YOU CAN FIND MORE INFORMATION."


                                       41



FEDERAL INCOME TAX CONSIDERATIONS

     The following discussion summarizes the material federal income tax
considerations relevant to the Merger that are generally applicable to holders
of Market America Stock. This discussion is based on currently existing
provisions of the Internal Revenue Code of 1986, as amended, existing and
proposed Treasury Regulations thereunder and current administrative rulings and
court decisions, all of which are subject to change. Any such change, which may
or may not be retroactive, could alter the tax consequences to Market America's
shareholders as described herein.

     The receipt by the shareholders of cash, in the Merger or through the
exercise of Appraisal Rights, for shares of Market America Stock will be a
taxable transaction for federal income tax purposes. Each shareholder's gain or
loss per share will be equal to the difference between $8.00 and the
shareholder's tax basis per share in the Market America Stock. If a shareholder
holds Market America Stock as a capital asset, the gain or loss from the
exchange will be a capital gain or loss. This gain or loss will be long term if
the shareholder's holding period is more than one year.

     THE FOREGOING TAX DISCUSSION IS BASED UPON PRESENT LAW. EACH SHAREHOLDER
SHOULD CONSULT SUCH SHAREHOLDER'S OWN TAX ADVISOR AS TO THE SPECIFIC TAX
CONSEQUENCES OF THE MERGER TO SUCH SHAREHOLDER, INCLUDING THE APPLICATION AND
EFFECT OF FEDERAL, STATE, LOCAL AND OTHER TAX LAWS AND THE POSSIBLE EFFECT OF
CHANGES IN SUCH TAX LAWS. SPECIAL RULES WOULD APPLY TO ANY MARKET AMERICA STOCK
RECEIVED PURSUANT TO THE EXERCISE OF STOCK OPTIONS OR OTHERWISE AS COMPENSATION.

REGULATORY APPROVALS

     Market America is not aware of any regulatory approvals that must be
obtained in order to consummate the Merger, including any regulatory approvals
from antitrust authorities.

SHAREHOLDER LITIGATION

     As a result of the proposed Merger, Market America and its directors have
been named as defendants in a class action lawsuit filed in Superior Court in
Guilford County, State of North Carolina, on October 19, 2001. The plaintiff
purports to represent a class of all of the public shareholders of Market
America whose shares would be converted into the right to receive $8.00 in cash
per share in connection with the Merger. The complaint asserts that the $8.00
per share price to be paid to public shareholders in connection with the Merger
is inadequate. The complaint also alleges that the director defendants are
engaged in self-dealing and are not acting in good faith toward the plaintiff
and the other members of his class and that the directors have breached their
fiduciary duties to plaintiff and the other members of the class. The complaint
seeks an order certifying the class and remedies including injunctive relief
that would, if granted, prevent the completion of the merger, as well as costs
and certain unspecified monetary damages. On December 20, 2001, the defendants
filed their answer, generally denying the allegations of the complaint.


                   CERTAIN PROVISIONS OF THE MERGER AGREEMENT

     The discussion in this Proxy Statement of the Merger and the description of
all the material terms of the Merger Agreement are subject to and qualified in


                                       42



their entirety by reference to the Merger Agreement, a copy of which is attached
hereto as Annex A and is incorporated herein by reference, and to each of the
other annexes to this Proxy Statement.

PRIOR TO THE EFFECTIVE TIME OF THE MERGER

     The Merger Agreement provides that after the approval of the Merger
Agreement by the shareholders of Market America and immediately prior to the
consummation of the Merger contemplated thereby, the members of the Offering
Group shall transfer to Miracle Marketing all of their shares of Market America
Stock.

EFFECTIVE TIME OF THE MERGER

     The Merger Agreement provides that MA Acquisition Sub will be merged with
and into Market America and that following the Merger, the separate existence of
MA Acquisition Sub will cease and Market America will continue as the Surviving
Corporation. The "Effective Time" will be the time and date when the Articles of
Merger are accepted for filing by the Department of State of the State of North
Carolina and the Merger thereby becomes effective. The Merger Agreement provides
that the Effective Time of the Merger will be as soon as practicable after all
conditions to the Merger have been fulfilled or waived, which is anticipated to
be on or after the date of the Special Meeting. The Merger Agreement also
provides that:

     o    the Articles of Incorporation of Market America in effect immediately
          prior to the Effective Time, as amended by the Articles of Merger,
          shall be the Articles of Incorporation of the Surviving Corporation;

     o    the Bylaws of Market America in effect immediately prior to the
          Effective Time shall be the Bylaws of the Surviving Corporation;

     o    the directors of Market America shall continue as the directors of the
          Surviving Corporation;

     o    the officers of Market America shall continue as the officers of the
          Surviving Corporation; and

     o    the Merger shall, from and after the Effective Time, have all the
          effects provided by North Carolina law.

CONVERSION AND CANCELLATION OF MARKET AMERICA STOCK

     Upon the consummation of the Merger, each outstanding share of Market
America Stock (other than shares owned by the Offering Group and shares as to
which appraisal rights are properly perfected and not withdrawn in accordance
with North Carolina law ("Dissenting Shares") will be converted into the right
to receive $8.00 in cash, without interest. At the Effective Time, all such
shares of Market America Stock will no longer be outstanding, will be canceled
and retired and shall cease to exist, and each certificate representing any
shares of Market America Stock will thereafter represent only the right to
receive the Merger Consideration, or the right, if any, to receive payment from
the Surviving Corporation of the "fair value" of such shares as determined in
accordance with Article 13 of the North Carolina Business Corporation Act. See
"SPECIAL FACTORS--Appraisal Rights." Each certificate theretofore representing


                                       43



any shares of Market America Stock owned by the Offering Group shall thereafter
without any action on the part of the holder thereof, be deemed to represent the
same number of shares of the Surviving Corporation.

MA ACQUISITION SUB STOCK

     At the Effective Time, each share of common stock of MA Acquisition Sub
outstanding immediately prior to the Effective Time shall cease to exist, and
each holder of a certificate representing any shares of MA Acquisition Sub shall
thereafter cease to have any rights with respect thereto.

EXCHANGE PROCEDURES

     Prior to the Effective Time, Market America will appoint [__________] to
act as paying agent (the "Paying Agent") for the payment of the Merger
Consideration upon surrender of stock certificates.

     Miracle Marketing is required to take all steps necessary to enable and
cause the Surviving Corporation to provide the Paying Agent with cash in amounts
necessary to pay the Merger Consideration, when and as such amounts are needed
by the Paying Agent.

     As soon as reasonably practicable after the Effective Time, but in any
event within 20 days of such time, the Paying Agent will mail to each holder of
record of Market America Stock immediately prior to the Effective Time
(excluding any Dissenting Shares):

     o    a letter of transmittal (which shall specify that delivery shall be
          effected, and risk of loss and title to the stock certificates shall
          pass, only upon delivery of such stock certificates to the Paying
          Agent and shall be in such form and have such other provisions as
          Miracle Marketing shall reasonably specify); and

     o    instructions for the use thereof in effecting the surrender of the
          stock certificates in exchange for the Merger Consideration.

     Upon surrender of a stock certificate for cancellation to the Paying Agent
or to such other agent or agents as may be appointed by the Surviving
Corporation, together with such letter of transmittal, duly executed, and such
other documents as may reasonably be required by the Paying Agent, the holder of
such stock certificate will be entitled to receive an amount of cash equal to
$8.00 multiplied by the number of shares of Market America Stock represented by
such stock certificate. No interest will be paid or will accrue on the cash
payable upon the surrender of any stock certificate. If payment is to be made to
a person other than the person in whose name the stock certificate so
surrendered is registered, it will be a condition of payment that such stock
certificate be properly endorsed or otherwise in proper form of transfer and
that the person requesting such payment will pay any transfer or other taxes
required by reason of the transfer of such stock certificate or establish to the
satisfaction of the Surviving Corporation that such tax has been paid or is not
applicable. THE HOLDERS OF MARKET AMERICA STOCK SHOULD NOT SURRENDER STOCK
CERTIFICATES UNTIL THEY RECEIVE THE LETTER OF TRANSMITTAL FROM THE PAYING AGENT.

     Until surrendered as contemplated by the Merger Agreement, each stock
certificate (other than stock certificates representing Dissenting Shares) will
be deemed after the Effective Time to represent only the right to receive upon


                                       44



such surrender the Merger Consideration for the number of shares of Market
America Stock theretofore represented by such stock certificate.

INTERIM OPERATIONS OF MARKET AMERICA; CONDUCT PENDING MERGER

     From and after the date of the Merger Agreement until the Effective Time,
except as contemplated by any other provision of the Merger Agreement, unless
Miracle Marketing and MA Acquisition Sub have consented in writing thereto,
Market America has agreed:

     o    to conduct its operations according to its usual, regular and ordinary
          course in substantially the same manner as theretofore conducted;

     o    to use its reasonable efforts to preserve intact its business
          organization and goodwill, keep available the services of its officers
          and employees and maintain satisfactory relationships with those
          persons having business relationships with it;

     o    to refrain from amending its Articles of Incorporation or Bylaws or
          comparable governing instruments;

     o    to refrain from making any tax election except consistent with past
          practice or settling or compromising any material income tax
          liability;

     o    to refrain from settling or compromising any pending or threatened
          suit, action or claim relating to the transactions contemplated by the
          Merger Agreement; and

     o    to refrain from agreeing or otherwise committing to take any of the
          foregoing actions or taking, or agreeing to take, any action which
          would result in a failure of the condition to closing set forth in
          Section 6.3(a) of the Merger Agreement.

ALTERNATIVE PROPOSALS

     The Merger Agreement imposes no restrictions on Market America with respect
to any inquiries or proposals relating to a merger, acquisition, consolidation
or similar transaction involving, or any purchase of any equity securities of,
Market America or all or any significant portion of the assets of Market
America.

INDEMNIFICATION

     The Merger Agreement provides that from and after the Effective Time,
Miracle Marketing will, and will cause the Surviving Corporation to, indemnify
and hold harmless all past and present officers and directors of Market America
(the "Indemnified Parties") to the full extent such persons may be indemnified
by Market America pursuant to Market America's Articles of Incorporation and
Bylaws as in effect as of the date of the Merger Agreement for acts and
omissions occurring at or prior to the Effective Time and will advance
reasonable litigation expenses incurred by such persons in connection with
defending any action arising out of such acts or omissions, provided that such
persons provide the requisite affirmations and undertakings, as required by
applicable law or set forth in Market America's Articles of Incorporation or
Bylaws as in effect prior to the Effective Time.


                                       45



     The Merger Agreement further provides that any Indemnified Party will
promptly notify Miracle Marketing and the Surviving Corporation of any claim,
action, suit, proceeding or investigation for which such party may seek
indemnification under such provision; provided, however, that the failure to
furnish any such notice shall not relieve Miracle Marketing or the Surviving
Corporation from any indemnification obligation under the Merger Agreement
except to the extent Miracle Marketing or the Surviving Corporation is
prejudiced thereby. In the event of any such claim, action, suit, proceeding, or
investigation,

     o    Miracle Marketing and the Surviving Corporation will have the right to
          assume the defense thereof by counsel reasonably acceptable to the
          Indemnified Parties, and the Surviving Corporation will not be liable
          to such Indemnified Parties for any legal expenses of other counsel or
          any other expenses subsequently incurred thereafter by such
          Indemnified Parties in connection with the defense thereof, except
          that all Indemnified Parties (as a group) will have the right to
          retain one separate counsel, reasonably acceptable to such Indemnified
          Parties and Miracle Marketing, at the expense of the indemnifying
          party if the named parties to any such proceeding include both the
          Indemnified Parties and the Surviving Corporation and the
          representation of such parties by the same counsel would be
          inappropriate due to a conflict of interest between them,

     o    the Indemnified Parties will cooperate in the defense of any such
          matter, and

     o    Miracle Marketing and the Surviving Corporation will not be liable for
          any settlement effected without their prior written consent.

CONDITIONS TO THE MERGER

     Each party's respective obligation to effect the Merger is subject to the
fulfillment at or prior to the date of the closing of the transactions
contemplated by the Merger Agreement (the "Closing Date") of the following
conditions:

     o    the Merger Agreement and the transactions contemplated therein shall
          have been approved, in the manner required by applicable law or
          regulation, by the holders of a majority of all outstanding shares of
          Market America, as well as by the holders of a majority of the
          outstanding shares of Market America excluding shares held by the
          Offering Group (the "Majority of the Minority" requirement imposed by
          Market America's Board of Directors); and

     o    none of the parties to the Merger Agreement shall be subject to any
          order or injunction of a court of competent jurisdiction that
          prohibits the consummation of the transactions contemplated by the
          Merger Agreement.

     The obligations of Market America to effect the Merger shall be subject to
the fulfillment at or prior to the Closing Date of each of the following
conditions, unless waived by Market America:

     o    Miracle Marketing and MA Acquisition Sub shall have performed in all
          material respects its agreements contained in the Merger Agreement
          required to be performed on or prior to the Closing Date, and the
          representations and warranties of Miracle Marketing and MA Acquisition


                                       46



          Sub contained in the Merger Agreement and in any document delivered in
          connection therewith shall be true and correct as of the Closing Date,
          except

          -    for changes specifically permitted by the Merger Agreement or
               otherwise accepted in writing by Market America,

          -    for non-performance or breaches which, separately or in the
               aggregate, would not have a material adverse effect on the
               business, assets, financial condition or results of operations of
               Miracle Marketing and MA Acquisition Sub or on the ability of the
               parties to consummate the transactions contemplated by the Merger
               Agreement and

          -    that those representations and warranties which address matters
               only as of a particular date shall remain true and correct, in
               all material respects, as of such date, and

     o    there shall not have been any action taken, or any statute, rule,
          regulation, order, judgment or decree proposed, enacted, promulgated,
          entered, issued, or enforced by any foreign or United States federal,
          state or local governmental entity, and there shall be no action, suit
          or proceeding pending (with a reasonable likelihood of success), which

          -    makes the Merger Agreement, the Merger, or any of the other
               transactions contemplated by the Merger Agreement illegal or
               imposes or may impose material damages or penalties in connection
               therewith, or

          -    otherwise prohibits, restricts, or delays consummation of the
               Merger or any of the other transactions contemplated by the
               Merger Agreement in any material respect.

     The obligations of Miracle Marketing and MA Acquisition Sub to effect the
Merger shall be subject to the fulfillment at or prior to the Closing Date of
the following conditions, unless waived by Miracle Marketing and MA Acquisition
Sub:

     o    Market America shall have performed in all material respects its
          agreements contained in the Merger Agreement required to be performed
          on or prior to the Closing Date, and the representations and
          warranties of Market America contained in the Merger Agreement and in
          any document delivered in connection therewith shall be true and
          correct as of the Closing Date, except

          -    for changes specifically permitted by the Merger Agreement or
               otherwise accepted writing by Miracle Marketing and MA
               Acquisition Sub,

          -    for non-performance or breaches which, separately or in the
               aggregate, would not have a material adverse effect on the
               business, assets, financial condition or results of operations of
               Market America or on the ability of the parties to consummate the
               transactions contemplated by the Merger Agreement and

          -    that those representations and warranties which address matters
               only as of a particular date shall remain true and correct, in
               all material respects, as of such date,


                                       47



     o    from the date of the Merger Agreement through the Effective Time,
          there shall not have occurred any change or effect, either
          individually or in the aggregate, that is materially adverse to the
          business, assets, financial condition, or results of operations of
          Market America,

     o    there shall not have been any action taken, or any statute, rule,
          regulation, order, judgment or decree proposed, enacted, promulgated,
          entered, issued, or enforced by any foreign or United States federal,
          state or local governmental entity, and there shall be no action, suit
          or proceeding pending (with a reasonable likelihood of success), which

          -    makes the Merger Agreement, the Merger, or any of the other
               transactions contemplated by the Merger Agreement illegal or
               imposes or may impose material damages or penalties in connection
               therewith,

          -    requires the divestiture of a material portion of the business of
               Miracle Marketing, MA Acquisition Sub, Market America or of the
               Surviving Corporation taken as a whole,

          -    imposes material limitations on the ability of Miracle Marketing
               effectively to exercise full rights of ownership of shares of
               capital stock of the Surviving Corporation (including the right
               to vote such shares on all matters properly presented to the
               shareholders of the Surviving Corporation) or makes the holding
               by Miracle Marketing of any such shares illegal or subject to any
               materially burdensome requirement or condition,

          -    requires Miracle Marketing, Market America, the Surviving
               Corporation or any of their respective material subsidiaries or
               affiliates to cease or refrain from engaging in any material
               business, or

          -    otherwise prohibits, restricts, or delays consummation of the
               Merger or any of the other transactions contemplated by the
               Merger Agreement in any material respect or increases or may
               increase in any material respect the liabilities or obligations
               of Miracle Marketing or the Surviving Corporation arising out of
               the Merger Agreement, the Merger, or any of the other
               transactions contemplated by the Merger Agreement, and

     o    not more than 5% of the outstanding shares of Market America Stock
          entitled to vote at the Special Meeting shall have perfected appraisal
          rights in respect of the Merger.

TERMINATION

     The Merger Agreement may be terminated and the Merger may be abandoned at
any time prior to the Effective Time, before or after the approval of the Merger
Agreement by the shareholders of Market America, by the consent of each of
Miracle Marketing, MA Acquisition Sub and Market America. In addition, the
Merger Agreement may be terminated and the Merger may be abandoned by action of
the Board of Directors of either Miracle Marketing, MA Acquisition Sub or Market
America if


                                       48



          (i)  the Merger shall not have been consummated by July 31, 2002 (the
               "Termination Date"),

          (ii) the approval of Market America's shareholders required by the
               Merger Agreement shall not have been obtained at a meeting duly
               convened therefor or at any adjournment thereof, or

          (iii) a United States federal or state court of competent jurisdiction
               or United States federal or state governmental, regulatory or
               administrative agency or commission shall have issued an order,
               decree or ruling or taken any other action permanently
               restraining, enjoining or otherwise prohibiting the transactions
               contemplated by the Merger Agreement and such order, decree,
               ruling or other action shall have become final and nonappealable;

provided, that the party seeking to terminate the Merger Agreement pursuant to
clause (iii) shall have used all reasonable efforts to remove such injunction,
order or decree; and provided, in the case of a termination pursuant to
clause (i), that the terminating party shall not have breached in any material
respect its obligations under the Merger Agreement in any manner that shall have
proximately contributed to the failure to consummate the Merger by the
Termination Date.

AMENDMENT

     The Merger Agreement may be amended by the parties, by action taken by
their respective Boards of Directors, at any time before or after approval of
the Merger by the shareholders of Market America, but after any such shareholder
approval, no amendment may be made which by law requires the further approval of
shareholders unless such further approval is obtained.


                              FUNDING OF THE MERGER

     Funding of the Merger will require approximately $29.7 million to pay the
Merger Consideration of $8.00 per share and $[__] to pay the fees and expenses
in connection with the Merger. These funds are expected to be provided from
Market America's working capital and or up to loans and lines of credit of up to
$20 Million in aggregate. Market America's working capital was approximately
$72.2 million as of January 31, 2002. Cash and cash equivalents were
approximately $77.5 million as of January 31, 2002.

     Market America received a commercial loan commitment from First Union
National Bank on November 26, 2001, to provide a term loan up to $10 Million and
a line of credit of up to $10 Million, each to be used solely for the payment by
Market America of the Merger Consideration. The term loan would have a term of
30 months and would carry LIBOR-based interest, repayable by monthly payments of
accrued interest only for the first nine months and then by monthly payments of
principal and accrued interest. Under the terms of this facility, Market America
may hedge the loan's floating interest expense by entering into an interest rate
swap agreement, on terms to be agreed, at the closing of the loan. The line of
credit is available for 364 days, with repayment of accrued interest only (also
at a LIBOR-based rate) until maturity, at which time all remaining principal and
interest will be due. The line of credit is subject to an availability fee on
the unused portion of the available principal. Collateral for both facilities
consists of a first priority security interest in certificates of deposit equal


                                       49



to the total loaned amount, to be released, in the absence of adverse
shareholder actions, if there has been no default under the loan documents.

     Under the commitment, the facilities will require maintenance of certain
ratio of Senior Funded Debt to EBITDA ratio, a certain level of liquidity, and
restrictions on dividends and prevent the Market America from engaging in a
transaction in which there is a change of control of Market America.

     The commitment expires if the loans are not closed on or before June 1,
2002.

EXPENSES OF THE MERGER

     The Merger Agreement provides that Market America (for itself and MA
Acquisition Sub) and Miracle Marketing will bear their respective expenses
incurred in connection with the Merger Agreement and the transactions
contemplated thereby, whether or not the Merger is consummated. The total fees
and expenses of the Merger are expected to be approximately $[______], with the
respective obligations of Miracle Marketing and Market America as set forth on
the following table:

                                Miracle Marketing      Market America
                                -----------------      --------------

     Financial advisory fees               0             [_______]
     Legal fees                            0             [_______]
     Accounting fees                [_______]            [_______]
     SEC filing fees                       0                5,933
     Printing and mailing                  0             [_______]
     Proxy Solicitation                    0             [_______]
     Miscellaneous              $          0           $ [       ]
                                --------------         --------------
                 Total          $   [_______]          $ [_______]


                    CERTAIN INFORMATION CONCERNING MARKETING,
                           SUB AND THE OFFERING GROUP

     Miracle Marketing is a Delaware corporation, which operates a distribution
network for Market America's products. James H. Ridinger is the sole Director
and President, Treasurer and Secretary of Miracle Marketing, as well as
Chairman, President and Chief Executive Officer of Market America. See "PARTIES
TO THE MERGER--Miracle Marketing."

     MA Acquisition Sub, a wholly-owned subsidiary of Miracle Marketing, was
recently incorporated under the laws of the State of North Carolina for the
purpose of effecting the Merger. MA Acquisition Sub has not conducted any
business other than the transactions described herein. "PARTIES TO THE
MERGER--MA Acquisition Sub."

     During the last five years, neither Miracle Marketing nor MA Acquisition
Sub nor any of their executive officers or directors has been convicted in a
criminal proceeding (excluding traffic violations or similar misdemeanors).
During the last five years, neither Miracle Marketing nor MA Acquisition Sub nor
any of their executive officers or directors has been a party to a civil
proceeding of a judicial or administrative body of competent jurisdiction and as
a result of such proceeding was or is subject to a judgment, decree or final


                                       50



order enjoining future violations of, or prohibiting or mandating activities
subject to, federal or state securities laws or finding any violation with
respect to such laws.


            MARKET FOR COMMON EQUITY AND RELATED SHAREHOLDER MATTERS

     Market America Stock is traded in the over-the-counter market. Market
America's ticker symbol on the over-the-counter bulletin board is MARK.OB.
Quotations are published through the OTC Bulletin Board. As of [Record Date],
there were [467] holders of record of the Market America Stock. The closing bid
and asked prices for Market America Stock on October 16, 2001, the date prior to
the announcement of the offer received by Market America from the Ridingers,
were $4.30 and $4.45 respectively.

     The following table shows the actual reported range of high and low
quotations for the Market America Stock for the fiscal quarters indicated and as
of a recent date. These quotations were obtained from stockbrokers and represent
prices between dealers, do not include retail markups, markdowns or commissions
and may not necessarily represent actual transactions.

     Quarter ended                         High                Low
     -------------                         ----                ---
     October 31, 1999                     $6-7/8             $4-5/16
     January 31, 2000                     5-9/16              4-1/2
     April 30, 2000                          5                3-3/4
     July 31, 2000                         5-1/8              3-7/8
     October 31, 2000                        5                3-5/8
     January 31, 2001                     4-1/16              2-7/8
     April 30, 2001                        4-1/2              3-1/4
     July 31, 2001                         4-1/2              3-7/8
     Through October 16, 2001              4-1/2              4-1/8
     (the date prior to the
     announcement of Offering
     Group proposal)


     Market America has never paid cash dividends on Market America Stock since
its inception. The Offering Group intends to cause Market America to be managed
with a view toward making periodic distributions to its shareholders at least
sufficient to cover their resulting tax liabilities if Market America is
operated as an S corporation (or qualified subchapter S subsidiary) after the
Merger and annually distributing all available cash in excess of $60 million,
adjusted annually for inflation, with such reserves deemed appropriate by
Miracle Marketing's board of directors. Market America's future dividend policy
will also depend on the earnings, capital requirements, financial condition and
other factors considered relevant by Market America's Board of Directors.


                                       51



                             SELECTED FINANCIAL DATA

AUDITED AND UNAUDITED HISTORICAL FINANCIAL DATA

     The following selected financial data should be read in conjunction with
Market America's financial statements and the notes thereto, including financial
statements and related notes attached hereto and the information provided under
"MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF
OPERATIONS." The selected income statement and balance sheet data as of the end
of, and for, each of the years in the two-year period ended April 30, 2001 are
derived from the financial statements of Market America included herein, which
were audited by Dixon Odom PLLC. The selected income statement data for the nine
months ended January 31, 2001 and January 31, 2002 and the balance sheet data as
of January 31, 2002 have been prepared on the same basis as the audited
financial statements included herein and, in the opinion of Market America,
include all adjustments (consisting only of normal recurring adjustments)
necessary to present fairly the information set forth therein. The results for
the nine months ended January 31, 2002 are not necessarily indicative of the
results to be achieved for the full fiscal year.

INCOME STATEMENT DATA:



                                          YEAR ENDED APRIL 30,                      NINE MONTHS ENDED JANUARY 31
                                          --------------------                      ----------------------------
                                       2001                   2000                  2002                    2001
                                       ----                   ----                  ----                    ----
                                               (AUDITED)                                    (UNAUDITED)

                                                                                            
Operating Revenues                $138,513,706           $135,965,263          $115,090,765             $101,416,349

Income from Operations              24,928,785             25,894,708            22,538,926               18,127,507

Income before Income Taxes          29,326,141             28,846,046            24,463,763               21,109,664

Net Income                          20,212,394             17,790,922            15,076,875               13,607,605

Net Income Per Common Share               1.04                   0.89                  0.78                     0.70

BALANCE SHEET DATA:

                                          YEAR ENDED APRIL 30,                      NINE MONTHS ENDED JANUARY 31
                                          --------------------                      ----------------------------
                                       2001                   2000                  2002                    2001
                                       ----                   ----                  ----                    ----
                                               (AUDITED)                                    (UNAUDITED)

Working Capital                   $ 59,501,154           $ 43,858,428          $ 72,194,138             $ 53,979,976

Inventories                          3,296,701              2,430,734             3,084,984                3,478,421

Total Assets                        92,433,090             69,765,464           103,487,665               81,370,376

Long-Term Debt                       1,955,346                755,214             1,880,667                1,975,096

Shareholders' Equity                76,100,087             56,279,152            91,153,723               81,370,376

Return on Shareholders' Equity(1)        30.5%                  37.1%                 18.0%                    21.6%


(1) Net income divided by average shareholders' equity.


                                       52



PRO FORMA FINANCIAL DATA

     Market America has not provided any pro forma data giving effect to the
Merger. Market America does not believe such information is material to its
unaffiliated shareholders in evaluating the Merger Agreement and the Merger
since:

     o    the Merger Consideration is all cash; and

     o    if the Merger is completed, Market America Stock would cease to be
          publicly traded and the holders of Market America Stock (other than
          Miracle Marketing) would not retain or receive a continuing interest
          in Market America's business.


           MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION
                            AND RESULTS OF OPERATIONS

     The following discussion and analysis should be read in conjunction with
Market America's financial statements and the notes thereto, including financial
statements and related notes included herein, (See "FINANCIAL STATEMENTS"). All
references to fiscal years are references to Market America's fiscal year ended
April 30.

CAUTIONARY STATEMENT

     Statements in this Proxy Statement and in other information provided from
time to time by Market America concerning Market America's business outlook for
future economic performance, anticipated profitability, revenues, expenses or
other financial items, together with other statements that are not historical
facts, are "forward-looking statements" as that term is defined under federal
securities laws. "Forward-looking statements" are subject to risks,
uncertainties and other factors, which could cause actual results to differ
materially from those stated in such statements. Such risks, uncertainties and
factors include, but are not limited to, Market America's competitive
environment, economic and other market conditions in which Market America
operates, cyclical and other fluctuations in operating results and matters
affecting business generally, as well as decreases in sales volume or number of
distributors, unfavorable regulatory action, loss of key personnel, loss of key
suppliers and general economic conditions.

OVERVIEW

     The following table summarizes Market America's operating results for the
three most recent fiscal years. All dollar amounts are in millions of dollars,
except for the earnings per share data.



Fiscal Year Ended                              April 30, 2001         April 30, 2000              April 30, 1999
                                             ------------------     --------------------      ---------------------

Sales Revenue                                   $138.5   100.0%       $136.0     100.0%           $110.3    100.0%
                                                                                          
Cost of Sales                                     36.4    26.3%         34.0      25.0%             28.0     25.4%
                                             -------------------    --------------------      ---------------------
     Gross Profit                                102.1    73.7%        102.0      75.0%             82.3     74.6%


                                       53



Selling Expenses:
         Commissions                              59.3    42.8          60.6      44.6%            49.7     45.0%

General and Administrative
     Expenses:

         Salaries                                  8.5     6.2%          6.9       5.1%             5.1      4.6%
         Professional fees                         0.9     0.6%          1.2       0.9%             1.3      1.2%
         Rent expense                              1.2     0.9%          1.4       1.0%             1.0      0.9%
         Insurance                                 0.8     0.6%          0.8       0.6%             0.6      0.5%
         Other taxes and licenses                  0.8     0.6%          0.6       0.4%             0.5      0.4%
         Utilities                                 0.3     0.2%          0.4       0.3%             0.3      0.3%
         Consulting                                0.6     0.4%          0.8       0.6%             0.3      0.3%

         Depreciation and
            Amortization                           0.9     0.6%          0.4       0.3%             0.2      0.2%
         Repairs and maintenance                   0.8     0.6%          0.6       0.4%             0.1      0.1%
         Other operating expenses                  3.1     2.2%          2.4       1.9%             2.1      1.9%
                                             -------------------    --------------------      --------------------

Total General and
   Administrative Expenses                        17.9    12.9%         15.5      11.5%             11.5     10.4%
                                             -------------------    --------------------      ---------------------

Income From Operations                            24.9    18.0%         25.9      19.0%             21.1     19.1%

Other Income (Expense)                             4.4     3.2%          2.9       2.2%              2.5      2.3%
                                             -------------------    --------------------      ---------------------

Income before Income Taxes                        29.3    21.2%         28.8      21.2%             23.6     21.4%
Income Taxes                                       9.1     6.6%         11.0       8.1%              9.4      8.5%
                                             -------------------    --------------------      ---------------------

Net Income                                        20.2    14.6%        $17.8      13.1%            $14.2     12.9%
                                             ===================    ====================      =====================

Earnings per common share                        $1.04                 $0.89                       $0.71
                                             ==========             =========                 ===========


RESULTS OF OPERATIONS

     THREE AND NINE MONTH PERIODS ENDED JANUARY 31, 2002
     ---------------------------------------------------

     Market America's sales continued to grow during the three and nine-month
periods ended January 31, 2002. Net sales increased 16.4% to $37.9 million from
$32.6 million for the quarter ended January 31, 2002 compared to the same period
in 2001. Net sales increased by 13.5% to $115.0 million from $101.4 million for
the nine-month period ended January 31, 2002 compared to the same period in
2001.

     Commission expense was $16.3 million and $14.1 million for the three-month
periods ended January 31, 2002 and 2001, respectively. Commission expense was
$49.0 million and $44.5 million for the nine-month periods ended January 31,
2002 and 2001, respectively. Commissions, as a percentage of sales, were 43.1%


                                       54



and 43.3% for the three-month periods ended January 31, 2002 and 2001,
respectively, and 42.6% and 43.9% for the nine-month periods ended January 31,
2002 and 2001, respectively. The commission payout as a percentage of business
volume earned through commissionable product sales has remained consistent
during both the three and nine-month periods ended January 31, 2002 when
compared to the same prior year periods.

     General and administrative expenses were $5.2 million and $4.3 million for
the three-month periods ended January 31, 2002 and 2001, respectively, and $14.3
million and $12.2 million for the nine-month periods ended January 31, 2002 and
2001, respectively. As a percentage of sales, general and administrative
expenses were 13.8% and 13.3% for the three-month periods ended January 31, 2002
and 2001, respectively, and 12.4% and 12.0% for the nine-month periods ended
January 31, 2002 and 2001, respectively. For the three and nine-month periods
ended January 31, 2002 and 2001, other general and administrative expenses
included the following items:



                                       Three-Months             Nine-Months
                                     Ended January 31,        Ended January 31,
                                     ------------------       -----------------
                                    2002           2001          2002         2001
                                    ----           ----          ----         ----
                                                                   
Legal and professional fees         307,931       233,346        707,624       557,436
Insurance                         $ 298,797     $ 278,464     $  809,417    $  520,317
Other taxes and licenses            384,525       137,406        798,111       472,525
Utilities                            88,951        72,883        268,611       251,548
Repairs and maintenance             116,244       110,345        468,033       706,856
Other                               849,768        988,589     2,555,266     2,339,662
                                 -----------------------------------------------------
                                 $2,046,216     $1,821,033    $5,607,062    $4,848,344
                                 =====================================================


     The increase in salary expense for the fiscal 2002 periods is primarily a
result of the timing of officer bonuses and an increase in the number of
employees in Market America's Information Technology departments due to the
expansion of Market America's internet presence over the past year.

     Depreciation and amortization expense increased in the fiscal 2002 periods
due to the completion of the office and distribution facility in Greensboro,
North Carolina during July 2000, renovation completions of the office, meeting
and training center in Miami, Florida and the expansion of the training
facilities in Miami, Florida. The facility in North Carolina is being
depreciated over 33 years (ground lease term). The equipment and furnishings for
these facilities are being depreciated over 10 years. The new meeting and
training facility in Miami, Florida purchased during June 2001 will be
depreciated over the shorter of it's estimated useful life or the term of the
ground lease for the land upon which the facility sits. Market America has
estimated and recorded approximately $42,500 and $89,000 of depreciation expense
for this facility during the three and nine-month periods ended January 31,
2002, respectively.

     Market America incurred larger consulting expenses during the fiscal 2001
periods due to renovations of the leased corporate facility in Miami, Florida.

     Insurance expense increased during the fiscal 2002 periods due to higher
health care costs incurred and number of employees covered under Market
America's self-insured health insurance plan. The amount of expense incurred
under the plan can vary from year to year depending upon the health and number
of Company employees. Market America's health plan has a $50,000 annual stop


                                       55



loss limit per employee and an annual aggregate stop loss limit of approximately
$889,000. Market America also incurred larger property insurance due to the
completion of Market America's office and distribution facility in Greensboro,
North Carolina during July 2000 and expansion of corporate facilities in Miami,
Florida.

     Other taxes and licenses have increased as a result of Market America
recognizing approximately $125,000 more in property taxes during the three and
nine-month periods ended January 31, 2002 compared to same prior year periods.
During fiscal 2002, property tax bills were paid early in order to receive a
discount on the bills. Certain property taxes were included in the fourth
quarter of fiscal 2001. Market America also incurred approximately $80,000 more
in property taxes during the current year due to the expansion of corporate
facilities in Miami, Florida and the completion of the new office and
distribution facility in Greensboro, North Carolina during July 2000. Market
America has also incurred larger payroll taxes during the current year due to
the growth in the number of employees.

     The primary result of the increase in legal and professional fees during
the current year is directly related to the proposed going private transaction.
See "FUNDING OF THE MERGER--Expenses of the Merger."

     Repairs and maintenance costs were lower during the fiscal 2002 periods due
to larger expenditures associated with Market America's yacht and the Miami
training and office facility during the prior year.

     Other operating expenses were 5.4% and 5.6% of sales for the three-month
periods ended January 31, 2002 and 2001, respectively. Other operating expenses
were 4.9% and 4.8% of sales for the nine-month periods ended January 31, 2002
and 2001, respectively.

     The effective income tax rate for the prior year periods was lower due to
changes made during the prior year in Market America's multi-state allocation
methodology. These changes resulted in the amendment of state income tax returns
for fiscal years 1997, 1998 and 1999 during the prior year.

     FISCAL YEAR ENDED APRIL 30, 2001
     --------------------------------

     Sales revenue increased for the eighth consecutive year. For the fiscal
years ended April 30, 2001, 2000 and 1999, sales were $138.5, million $136.0
million and $110.3 million, respectively. This represents a $25.7 million
(23.3%) sales growth from 1999 to 2000 and a $2.5 million (1.9%) sales growth
from 2000 to 2001.

     In management's judgment, fiscal 2001 sales have not maintained historical
growth rates due primarily to the following:

     o    corporate sales and marketing personnel and field sales and
          distribution managers focused their efforts on the development,
          retooling, implementation and training on our new Internet
          programs/products and a revised preferred customer program;

     o    operational challenges associated with the move into the new facility
          in Greensboro, North Carolina;


                                       56



     o    communication, training and implementation of procedural revisions to
          the placement/submittal of distributor orders for commissionable
          products; and

     o    general economic conditions that resulted in a slowdown of growth for
          the direct sales industry as a whole. According to the Direct Selling
          Association, multilevel direct sales companies with over $100 million
          in retail sales experienced average sales growth during calendar 2000
          of just 2.6%. This same group experienced average sales declines of
          (3.3%) during the first calendar quarter of 2001, which largely
          overlaps with Market America's fourth quarter.

     With the above factors behind Market America, management was satisfied with
the 1.9% sales growth for the fiscal 2001 year. Management believes that
historical sales trends will return with an improvement in the general economy.

     Management attributes the growth in sales during fiscal 2000 to growth in
the number of average orders per month and the average dollar amount per order.

     Market America's focus on recruitment in fiscal 2000 resulted in a 10.3%
growth of distributors, which was largely responsible for a 10.4% increase in
the number of average orders per month during that year or approximately $11.2
million of additional sales revenue.

     In addition, Market America's emphasis during fiscal 2000 on "One-to-One
marketing", which allows distributors to emphasize product sales to their
customers based on the customer's wants and needs, has created better
relationships between distributors and their customers resulting in an increased
average dollar amount per order during this time period. The average dollar
amount per sales order increased by 11.0%, which contributed approximately $13.2
million of additional sales revenue.

     Cost of goods sold as a percentage of revenue was 26.3%, 25.0% and 25.4%
for fiscal years ending April 30, 2001, 2000 and 1999, respectively. The
increase in cost of goods sold as a percentage of sales from fiscal 2000 to 2001
was primarily due to larger shipping and labor costs as a result of backorder
problems with a few vendors. Market America has replaced these vendors as of the
end of fiscal 2001 without any detriment to the quality of products being sold.

     Commissions as a percentage of sales were 42.8%, 44.6% and 45.0% for the
fiscal years ended April 30, 2001, 2000 and 1999, respectively. The decrease in
commission expense as a percentage of sales during fiscal 2001 may be attributed
to a change in the product mix of commissionable product purchased by
distributors. However, the commission payout as a percentage of business volume
earned through commissionable product sales has remained constant from fiscal
2000 to fiscal 2001.

     Salary expense was $8.5 million in fiscal 2001, a 23.2% increase from $6.9
million in fiscal 2000. In fiscal 2000, salaries increased by 35.3% from $5.1
million in fiscal 1999. As a percentage of sales, salary expense was 6.2%, 5.1%
and 4.6% for fiscal years 2001, 2000 and 1999, respectively. The increase over
the past two fiscal years has been a result of a commitment by management to
improve human resources within Market America to better serve the needs of
Market America's distributors. The primary areas of improvement have been in
Market America's Management Information Systems and Internet departments. Market
America also paid approximately $1.9 and $1.7 million in bonuses for fiscal 2001
and 2000, respectively, which amounts are above historical levels.


                                       57



     Professional fees incurred during the fiscal years ended April 30, 2001,
2000 and 1999 were $864,509, $1,241,117 and $1,305,221 respectively. The
decrease in professional fees over the past two fiscal years was primarily due
to higher legal fees incurred in 1999 and 2000 in connection with court and
regulatory proceedings that concluded in early fiscal 2000. Management expects
the costs of professional fees to remain consistent with fiscal 2001 during
fiscal 2002.

     Market America incurred rent expense of $1,193,551 $1,380,351 and $995,994
during the fiscal years ended April 30, 2001, 2000 and 1999, respectively. Rent
expense decreased during fiscal 2001 due to the termination of a yacht lease in
the fourth quarter of fiscal 2000. Rent expense increased in fiscal 2000 due to
the expansion of office, meeting and training facilities in Miami, Florida.
Market America expects rent expense to increase in fiscal 2002 compared to
fiscal 2001 due to a commitment to further expand the office, meeting and
training facilities in Miami, Florida.

     Insurance expense was $755,513 in 2001, $844,534 in 2000 and $626,108 in
1999. The decrease in fiscal 2001 was a result of lower health care costs
incurred under Market America's self-insured health insurance plan. The amount
of expense incurred under the plan can vary from year to year depending upon the
health of Market America's employees. Market America's health plan does have a
$30,000 stop loss limit per employee and an aggregate stop loss limit of
approximately $652,029. The increase in insurance expense in fiscal 2000 from
the previous year was due to higher general liability and property insurance
resulting from the expanded corporate facilities in Miami, Florida. Management
expects insurance expense to increase in fiscal 2002 as a result of the planned
expansion of the corporate facilities in Miami, Florida.

     Other taxes and licenses incurred by Market America during the fiscal years
ended April 30, 2001, 2000 and 1999 were $763,772, $624,634 and $458,155,
respectively. The primary cause of the increase over the past two fiscal years
is a result of Market America incurring larger payroll tax burdens due to 34%
growth in the number of employees over the same time period. Market America has
also incurred larger property taxes due to the expansion of corporate facilities
in both Greensboro, North Carolina and Miami, Florida over the past two fiscal
years. In fiscal 2001, Market America received refunds of prior years' state
franchise taxes of approximately $64,000 that helped offset the larger property
tax burdens. Management expects other taxes and licenses to increase in fiscal
2002 as a result of the planned expansion of the office, meeting and training
facilities in Miami, Florida.

     Consulting expenses were $640,713, $819,128 and $266,154 for the fiscal
years ended April 30, 2001, 2000 and 1999 respectively. In fiscal 2001 and 2000,
Market America incurred consulting fees relating to renovations of the leased
corporate facility in Miami, Florida of approximately $472,000 and $424,000,
respectively. In fiscal 2000, Market America also incurred consulting fees due
to the expansion of its Internet site of approximately $214,000. Management
expects consulting expenses to decrease in fiscal 2002 due to the completion of
renovations to the leased corporate facility in Miami, Florida.

     Market America has incurred total expenditures of approximately $14 million
on property and equipment during the past two fiscal years. As a result,
depreciation and amortization expense has increased from approximately $209,000
in fiscal 1999 to approximately $937,000 in fiscal 2001. The primary purchases
during the past two years have been the $4.6 million headquarters and
distribution center in Greensboro, North Carolina and a $3.6 million yacht. The
building in Greensboro is being depreciated over 33 years (ground lease term)
and the yacht over a 10-year period.


                                       58



     Repairs and maintenance expense has increased over the past two fiscal
years due to annual repairs made to the corporate yacht. Prior to June 1999,
Market America leased a much smaller yacht for distributor training events than
the yacht currently owned. Repairs and maintenance expense has also risen due to
the expansion of office, meeting and training space of the Miami, Florida
facilities.

     Other operating expenses were $3,055,062, $2,410,943 and $2,084,741, for
the fiscal years ended April 30, 2001, 2000 and 1999, respectively. Other
operating expenses consist primarily of bad debts, office supplies, postage,
charitable donations, advertising, travel and other necessary business expenses.

     The increase in other operating expenses during fiscal 2001 is partially
due to an additional $387,487 for the settlement of a previously reported
lawsuit brought against Market America by various former distributors. Market
America had previously accrued $400,000 towards the resolution of this matter.
Without this additional cost, other operating expenses would have been
approximately the same percentage of sales as the prior year.

     Due to Market America's increased emphasis on distributor recruitment in
fiscal 2000, management presence at corporate events and meetings increased, as
well as at distributor functions. This resulted in approximately $450,000 of
increased travel costs. Without these increased costs, other operating expenses
would have been slightly lower as a percentage of sales than the prior year.

     Market America's effective tax rate was 31.1% in fiscal 2001 compared to
38.3% in fiscal 2000 and 39.8% in fiscal 1999. During the fiscal year ended
April 30, 2001, Market America amended prior years' state income tax returns due
to a change in its multi-state income allocation methodology claiming state tax
refunds of $3,477,237. Management expects Market America's effective income tax
rate to be approximately 37% in fiscal 2002. Earnings per share in fiscal 2001
were increased by approximately $0.12 due to state income tax refunds.

LIQUIDITY AND CAPITAL RESOURCES

     Market America had unrestricted and restricted cash on deposit with various
financial institutions and available-for-sale debt securities totaling $80.2
million as of January 31, 2002 compared to $69.7 million as of April 30, 2001.
The $80.2 million as of January 31, 2002 was comprised of $75.1 million of
unrestricted cash, $2.8 million of restricted cash and $2.3 million of
available-for-sale securities.

     The restricted cash consisted primarily of certificates of deposit, which
were restricted for use as collateral under a guarantee of a $5.3 million loan
extended by a financial institution to a related company controlled by Mr. and
Mrs. James H. Ridinger during fiscal 2000. The guaranteed loan had an
outstanding balance of $4,080,306 as of January 31, 2002. The loan proceeds were
used by the related company to purchase real estate in Miami, Florida. Market
America is leasing this real estate under a twenty-year agreement. The real
estate is used for direct sales training and education as well as other
corporate functions. See "MANAGEMENT OF MARKET AMERICA" and Market America's
Financial Statements. During October 2001, Market America began construction of
a $675,000 building on this leased real estate in order to further expand the
training and meeting facilities in Miami, Florida. The costs of this facility
will be funded from cash flows from operations. As of January 31, 2002, Market
America had paid approximately $104,000 towards the construction of this
facility.


                                       59



     The available-for-sale securities consist of commercial paper. These
securities were purchased in order to increase Market America's yield on assets
pending use in Market America's business and can be converted into cash if the
need arises.

     Market America has a five-year $2.1 million term loan related to its office
and distribution facility in Greensboro, North Carolina. The loan contains an
annual fixed interest rate of 7.625% and requires 59 monthly payments of
$19,750, including interest, with a balloon payment of all outstanding principal
plus interest due in June 2005. The building was constructed on land leased from
a related company. See "MANAGEMENT OF MARKET AMERICA" and Market America's
Financial Statements.

     Market America is also a guarantor of a $1.6 million loan by a financial
institution to a related company. The guaranteed loan had an outstanding balance
of $1,040,450 as of January 31,2002. The proceeds of the loan were used by the
related company to purchase the land on which Market America constructed its new
office and distribution facility in Greensboro, North Carolina. This loan and
Market America's building loan are cross-collateralized by the land being leased
from the related company and by the building constructed thereon by Market
America. The guaranteed loan is repayable over a five-year period.

     In June 2001, Market America purchased a facility in Miami, Florida for
$3,560,400. Market America had made an earnest money deposit of $1,100,000 on
this facility during the fourth quarter of fiscal 2001 and paid the remaining
$2,460,400 in cash upon closing. See "MANAGEMENT OF MARKET AMERICA" and Market
America's Financial Statements.

     Management believes that its current level of cash and cash equivalents and
its cash provided by operations will provide sufficient resources for operations
in the foreseeable future. In the event that Market America's operating
environment becomes adverse, there can be no assurance that additional financing
would not be required.

THE BUSINESS

     PRODUCTS AND MANUFACTURING

     Market America offers a wide variety of market-driven products and
services. These products and services are presented in a unique marketing
environment known as the "Market America's Mall without WallsTM." Market America
presents its products within this virtual mall atmosphere in a broad assortment
of "stores". These stores do not constitute market segments but, rather,
represent a positioning of the products for marketing purposes.

     In the last three fiscal years, the only product or class of similar
products or services whose sales exceeded 10% of the company's gross revenue was
OPC-3, or Oligomeric Proanthocyanidins, which represented 32.2% of gross revenue
during the fiscal year ended April 30, 2001. During the fiscal years ended April
30, 2000 and 1999, OPC-3 constituted 31.2% and 30.6%, respectively, of gross
revenue.

     As a product brokerage company, Market America does not engage in
manufacturing activities. All products sold by Market America are purchased from
unrelated suppliers. Virtually all of Market America's products are sold under
trade names that are exclusive to Market America under contracts that protect
the trade names and prevent them from being used by other direct sales


                                       60



companies. This strategy provides flexibility in introducing new products and
withdrawing products from the market, and minimizes capital investment and
product liability exposure. One supplier, Purity Technologies Inc. (formerly
Isotonix Corporation), a manufacturer of vitamin and nutritional products,
supplies Market America with vitamin compounds and nutritional supplements,
including OPC-3, that accounted for 49.8% of Market America's gross sales in
fiscal year 2001, 46.0% in fiscal year 2000 and 44.0% in fiscal year 1999, under
a contract dating from 1993. In order to reduce the risk of reliance on a single
manufacturer, Market America is continually in the process of identifying
alternative sources for its products.

     MARKETING

     Sales of Market America's products are primarily dependent upon the efforts
of Market America's independent distributors and preferred customers.
Distributor growth is important to continued success in the direct selling
industry. Market America had 80,270, 73,214 and 66,394 active distributors
during the fiscal years ended April 30, 2001, 2000 and 1999, respectively. In
order to qualify as an "active" distributor, individuals must meet certain
sales, reporting and management requirements. Management expects the number of
active distributors to continue to grow as Market America's product lines expand
and as distributor recruitment increases.

     Market America believes its distributor compensation plan is one of the
most financially rewarding in the direct selling industry. Distributor
commissions are calculated and paid weekly based on "business volume," which is
a cumulative measure of distributor or wholesale cost of goods purchased and
sold by distributors. Commissions are Market America's most significant expense
and represented approximately 42.8%, 44.6% and 45.0% of net sales revenue for
the fiscal years ended April 30, 2001, 2000 and 1999, respectively. The decrease
in commission expense as a percentage of sales revenue during fiscal 2001 may be
attributed to a change in the product mix of commissionable products purchased
by distributors. However, the commission payout as a percentage of business
volume earned through commissionable product sales has remained constant from
fiscal 2000 to fiscal 2001.

     Market America's product return policy allows retail customers to return a
product to a distributor and receive a full cash refund within three business
days. Market America reimburses any distributor who then provides proper
documentation and the returned product within thirty days. Market America will
refund the costs of returned marketable and unused products by a distributor
within one year of purchase, less a 10% restocking fee. Market America, upon
receipt of proper documentation from the distributor, will replace product that
was damaged during shipment. Returns of marketable and unused products have not
been significant in any of the past three fiscal years.

     NEW PRODUCT STATUS

     Market America continually searches for new, innovative, market-driven
products and services. Market America's Product Development Department carefully
follows market trends, as well as new published research available through
select trade journals. Market America also obtains valuable product information
from its substantial network of contacts around the world, including
manufacturers, scientific authorities, field representatives, and the Direct
Selling Association. Using a systemized approach, the management team reviews
information and selects new products and services over a pre-determined period
of time to meet sensitive timelines. Standards for product selection include
guidelines for optimal levels of inventory for maximum results from a new
product launch.


                                       61



     Market America expects to continue to develop its health and nutrition
product line, adding products to enhance lifestyle and longevity. During fiscal
2001, Market America began development of a secretagogue human growth hormone
("HGH") enhancer. The enhancer uses a special blend of nutritional ingredients
that naturally increase the production and release of HGH by the pituitary
gland. When specific amino acids and nutrients are combined in a precise peptide
formulation with other biologically active nutrients and taken as directed, they
effectively raise HGH levels in the body. Due to delays in product introduction
to the marketplace, Market America did not ship any HGH until early May 2001.
Upon shipment, Market America recognized approximately $1 million of revenue
from the first time orders of this product.

     During fiscal 2000, Market America formed an Internet Advisory Board
("IAB"), comprised of seven experts in the Internet field, for the purpose of
advising and developing an Internet site which would enhance distributors'
business opportunities. In August 2000, Phase II, of a three-phase program, was
completed. Phase II provided distributors with the option to have e-commerce
available on a custom web site allowing them to receive and process transactions
through the Internet. Phase III was completed during February 2001. The
completion of Phase III included the introduction of Market America's
WebCenters. The WebCenters provide distributors with the ability to market web
sites with e-commerce capabilities to small business owners.

     BACKLOG

     Market America typically ships products within 24 hours after the receipt
of the order. As of January 31, 2002, Market America had no significant backlog.

EMPLOYEES

     At January 31, 2002, Market America employed 248 persons at its Greensboro,
North Carolina corporate headquarters and distribution center and 23 persons at
its Miami, Florida location. Unions do not represent any of Market America's
employees. Market America believes that its employee relations are satisfactory.

     SEASONALITY

     Market America's revenues and business operations have not experienced
significant seasonal fluctuations, and management does not expect this to be a
concern in the future.

     TRADEMARKS, PATENTS AND PROPRIETARY INFORMATION

     "Market America" and "Market America's Mall without Walls" are registered
as Market America's service marks. Market America has also obtained registered
trademarks for "The Unfranchise," a name it uses to designate its marketing
system. Market America also has various registered product trademarks,
"Thermochrome 5000" nutritional supplement, "Royal Spa" personal care products,
"Ultimate Aloe" nutritional supplements and personal care products, "Mineral
Blast" nutritional supplement, "Glucosatrin" nutritional supplement and "Clear
Shield" and "Vitashield" skin care products. Market America holds no patents.

     Market America regards its marketing plan as proprietary and has
implemented protective measures of both a legal and a practical nature to ensure
that it retains that status. Market America derives such protection by contract


                                       62


with distributors and by keeping its software program confidential. Access to
Market America's proprietary marketing plan software is limited to those with a
need to know. Market America seeks to protect its official literature by means
of copyright protection. Market America aggressively pursues anyone who violates
its proprietary rights and distributor non-competition and non-solicitation
contractual provisions. Litigating risks always exist in the protection of such
rights. Market America also believes that such factors as innovation, expertise
and market responsiveness are of equal importance with the legal protections
described above.

     COMPETITION

     The direct selling industry is highly competitive and sensitive to consumer
demand and distributor retention. Market America must compete with both retail
outlets and other direct selling companies for many of its sales and
distributors. Many of Market America's products compete with national brand-name
items that have much more consumer recognition. There are many competitors for
both sales and distributors with substantially greater financial resources than
Market America.

     Market America believes that its leading competition, based on total sales,
is Amway Corporation and its affiliates, and that Avon Products, Inc. is the
leading direct seller of beauty and related products worldwide. Leading
competitors in the nutritional products and nutritional direct selling markets
include Nature's Sunshine Products, Inc., Nu Skin International Inc., Herbalife
International Inc., Shaklee Corporation and Usana Inc. Market America believes
there are other manufacturers of competing product lines that may or intend to
launch direct selling enterprises, which will compete with Market America in
certain of its product lines and for distributors. There can be no assurance
that Market America will be able to successfully meet the challenges posed by
such increased competition.

     GOVERNMENT REGULATION AND COMPLIANCE WITH ENVIRONMENTAL LAWS

     As a distributor without any manufacturing processes, Market America has
avoided material capital expenditures to comply with federal, state, or local
environmental laws. Market America does not expect this to change in the
foreseeable future.

     As a product broker and distributor of consumer nondurable goods, Market
America and its products are subject to extensive government regulations. The
Food and Drug Administration, Federal Trade Commission, Environmental Protection
Agency, and Consumer Product Safety Commission are a few of the governmental
agencies responsible for regulating and monitoring Market America's products.
Product labeling, distribution, packaging, advertising, and content are all
subject to intense laws and regulations. Market America believes it is in
substantial compliance with all laws and regulations, but there is no assurance
that legislation or regulations adopted in the future will not adversely affect
Market America's operations.

     Other laws and regulations affecting Market America have been enacted to
prevent the use of deceptive or fraudulent practices that have sometimes been
inappropriately associated with legitimate direct selling and network marketing
activities. These include anti-pyramiding, securities, lottery, referral
selling, anti-fraud and business opportunity statutes, regulations and court
cases. Illegal schemes typically referred to as "pyramid," "chain distribution,"
or "endless chain" schemes, compensate participants into the scheme. Often such
schemes are characterized by large up-front entry or sign-up fees, over-priced


                                       63



products of low value, little or no emphasis on the sale or use of products,
high pressure recruiting tactics and claims of huge and quick financial rewards
with little or no effort. Generally the laws directed at such schemes attempt to
ensure that product sales ultimately are made to consumers and that advancement
within such sales organizations is based on sales of the enterprise's products,
rather than investments in the organizations themselves or other non-retail
sales-related criteria. Where required by law, Market America obtains regulatory
approval of its network marketing system.

     Market America remains subject to the risk that, in one or more of its
present or future markets, its marketing system or the conduct of certain of its
distributors could be found not to be in compliance with applicable laws and
regulations. Failure by Market America or its distributors to comply with these
laws could have an adverse effect on Market America in a particular market or in
general. Market America monitors the activities of its distributors through its
national meeting, training and seminar system, in accordance with the management
and supervisory responsibilities of its higher level distributors, certified
trainers and advisory council members. Through such efforts Market America seeks
to minimize the possibility of unauthorized conduct by any distributor.

     Market America cannot predict the nature of any future law, regulation,
interpretation or application, nor can it predict what effect additional
governmental legislation or regulations, judicial decisions, or administrative
orders, when and if promulgated, would have on its business in the future. It is
possible that such future developments may require revisions to Market America's
marketing program. Any or all of such requirements could have a material adverse
effect on Market America's business, results of operations and financial
condition.

     MARKETS

     Market America's primary markets have been in the United States, Canada,
and most U.S. possessions. Approximately 7.8%, 5.7% and 3.7% of Market America's
sales in fiscal 2001, 2000 and 1999, respectively, were outside the 50 states.

     If business factors continue to be favorable, management intends to expand
operations to Australia during the fourth quarter of fiscal 2002.

PROPERTY

     During the fiscal year ended April 30, 2001, Market America leased a
40,000 square foot building, in Greensboro, North Carolina. The lease covering
this property was terminated without penalty on July 10, 2000 when Market
America moved into a new corporate office and distribution center it had been
constructing since the summer of 1999. The new 102,000 square foot building in
Greensboro, North Carolina serves as Market America's headquarters and primary
distribution center. Management believes that this facility will meet Market
America's needs for office and distribution space for the foreseeable future.
Market America has a five-year $2.1 million term loan with a fixed interest rate
of 7.625%. The loan requires monthly payments, including interest, of $19,750
for 59 months with all remaining principal and interest due in June 2005. The
land on which the building resides is leased under a 33-year net ground lease
with a related company owned by Mr. and Mrs. Ridinger. See "MANAGEMENT OF MARKET
AMERICA."


                                       64



     In addition, Market America leases a 9,100 square foot warehouse in
Brampton, Ontario for distribution of products to Canadian distributors. The
lease agreement requires a $7,621.24 (Canadian) monthly payment and expires on
November 25, 2006.

     Market America also leases office and meeting and training space in Miami,
Florida, from a company owned by Mr. and Mrs. Ridinger, for use in direct sales
training and education as well as other corporate functions. The lease agreement
is for twenty years and requires a $60,000 monthly payment. The lease is
renewable for an additional twenty-year period. Management has committed to
expanding the meeting and training facilities in Miami, Florida during fiscal
2002 in order to provide additional space for distributor events and corporate
meetings. In October 2001, Market America began construction of a $675,000
building on this leased property in order to further expand the meeting and
training facilities in Miami, Florida. As of January 31, 2002, Market America
had paid approximately $104,000 towards the construction of this facility. See
"MANAGEMENT OF MARKET AMERICA."

     In June 2001, Market America purchased a facility in Miami, Florida from an
unrelated party for $3,560,400. Market America had made an earnest money deposit
of $1,100,000 on this facility during the fourth quarter of fiscal 2001 and paid
the remaining $2,460,400 in cash upon closing. Market America will lease the
land on which the facility sits from a company owned by Mr. and Mrs. James H.
Ridinger, officers/stockholders of Market America, at an amount and period yet
to be determined. See "MANAGEMENT OF MARKET AMERICA."

LEGAL PROCEEDINGS

     As a result of the proposed Merger, Market America and its directors have
been named as defendants in a class action lawsuit filed in Guilford County,
State of North Carolina, Superior Court Division on October 19, 2001. The
plaintiff purports to represent a class of all of the public shareholders of
Market America whose shares would be converted into the right to receive $8.00
in cash per share in connection with the Merger. The complaint asserts that the
$8.00 per share price to be paid to public shareholders in connection with the
Merger is inadequate. The complaint also alleges that the director defendants
are engaged in self-dealing and are not acting in good faith toward the
plaintiff and the other members of his class and that the directors have
breached their fiduciary duties to plaintiff and the other members of his class.
The complaint seeks an order certifying the class and remedies including
injunctive relief that would, if granted, prevent the completion of the merger
as well as costs and certain unspecified monetary damages.

     Market America believes that the allegations contained in this lawsuit are
without merit. While Market America and its directors intend to defend
themselves vigorously, there can be no assurance given as to the outcome of this
lawsuit.

     Market America is periodically involved in routine litigation incidental to
its business, including litigation involving distributor terminations.
Management believes that any such pending litigation will not have a material
effect on Market America's financial position or results of operations.


                          MANAGEMENT OF MARKET AMERICA

     Set forth below is the background of the directors and executive officers
of Market America, including Mr. Ridinger, as well as a Vice President and the
Director of Field Development of Market America (who are each members of the


                                       65



Offering Group, but are not considered executive officers of Market America).
Each person listed below is a citizen of the United States:

     o    James H. Ridinger, Chairman, President and Chief Executive Officer.
          Mr. Ridinger founded Market America in 1992 and has served as a
          Director, Chairman, President and Chief Executive Officer since that
          time.

     o    Loren A. Ridinger, Director, Senior Vice President and Secretary. Mrs.
          Ridinger has been a Director of Market America since 1993 and has held
          a number of executive positions with Market America since its founding
          in 1992. She is the wife of James H. Ridinger.

     o    Martin L. Weissman, Director and Executive Vice President. Mr.
          Weissman has been a Director since 1993 and has served as an Executive
          Vice President since 1994. Mr. Weissman was a founder, owner and
          Executive Vice President of Howard Carpet Mills of Chatsworth,
          Georgia.

     o    Dennis J. Franks, Executive Vice President. Mr. Franks has served in
          this office since 1993. He is a former professional football player
          and marketing professional for a number of companies.

     o    Marc Ashley, Vice President. Mr. Ashley has been an employee of Market
          America since 1992. He is a brother of Loren A. Ridinger.

     o    Joseph V. Bolyard, Vice President. Mr. Bolyard has been an employee of
          Market America since 1992.

     o    Andrew Weissman, Director of Field Development. Mr. Weissman, who is
          the son of Martin L. Weissman, has been an employee of Market America
          since April, 1997.

     Each of the persons listed above has been employed principally by Market
America, in the positions described above, during the last five years.

     The principal business address of each of the persons listed above is the
same as that listed herein for the principal executive offices of Market
America, 1302 Pleasant Ridge Road, Greensboro, North Carolina 27409. The
telephone number at that address is (336) 605-0040.

     During the last five years, neither Market America, nor, to the best
knowledge of Market America, any of its executive officers or directors of
Market America has been convicted in a criminal proceeding (excluding traffic
violations or similar misdemeanors).

     During the last five years, neither Market America, nor, to the best
knowledge of Market America, any of its executive officer or director of Market
America has been a party to a civil proceeding of a judicial or administrative
body of competent jurisdiction and as a result of such proceeding was or is
subject to a judgment, decree or final order enjoining future violations of, or
prohibiting or mandating activities subject to, federal or state securities laws
or finding any violation with respect to such laws, except as follows: On May 4,


                                       66



1999, Market America entered into a settlement with the SEC in which it
consented to the entry of an order enjoining it from violating certain antifraud
and other provisions of the federal securities laws. Market America did not
admit or deny the allegations made in the proceeding. Also on May 4, 1999, James
H. Ridinger entered into a settlement with the SEC in which he consented to the
entry of an order enjoining him from violating certain antifraud and other
provisions of the federal securities laws. In connection with Mr. Ridinger's
settlement, Mr. Ridinger agreed to pay a fine of $100,000 and disgorgement and
prejudgment interest of $304,695. Mr. Ridinger neither admitted nor denied the
allegations made in the proceeding. The proceedings against Market America and
Mr. Ridinger involved the manner in which Market America was taken public in
1992 and 1993, the failure to disclose the use of proceeds of the initial public
offering, and Mr. Ridinger's sharing in those proceeds. There is also a civil
suit pending against Mr. Ridinger by a purchaser of Market America Stock who is
seeking damages in connection with a number of allegations, including those
which were the basis of the SEC proceedings against Mr. Ridinger. Mr. Ridinger
believes this lawsuit to be without merit.

     There are no family relationships between any director or officer listed
above and any other director or officer listed above other than as indicated
above.

     The five executive officers of Market America (James H. Ridinger, Loren A.
Ridinger, Martin L. Weissman, Dennis J. Franks and Marc Ashley) own and operate
business development centers as independent contractors and distributors within
the field sales organization of Market America. In this capacity, they perform
the typical and usual functions of field sales representatives, in return for
which their business development centers earn commissions under the performance
compensation plan applicable to all of Market America's distributors. For the
fiscal year ended April 30, 2001, these individuals earned distributor
commissions as follows: James H. Ridinger $631,470; Loren A. Ridinger $7,695;
Dennis J. Franks $243,545; Martin L. Weissman $153,670; and Marc Ashley $19,395.
On March 26, 2002, Mr. Ridinger transferred ownership of the 15 business
development centers owned by him to Miracle Marketing. See "PARTIES TO THE
MERGER--Miracle Marketing."


                                       67



               In December 1999, Market America entered into an agreement with a
company owned by Mr. and Mrs. James H. Ridinger, to lease real estate in Miami,
Florida for direct sales training and education, as well as other corporate
functions. The monthly rental is $60,000 and the lease has a 20-year term with a
renewal option for an additional 20-year term. Market America has paid a
$600,000 non-interest bearing damage deposit as part of this lease, which is
included in other assets on the balance sheet. The amount of rent expense under
this agreement aggregated $180,000 and $540,000 during each of the three and
nine-month periods ended January 31, 2002 and 2001, respectively. In connection
with this lease, Market America has guaranteed a $5.3 million five-year loan to
the related company for the purchase of the real estate being leased. As of
January 31, 2002, the guaranteed loan had an outstanding balance of $4,080,306.
Market America had restricted cash of $2,560,000 as collateral under the loan
guarantee as of January 31, 2002. In October 2001, Market America began
construction of a $675,000 building on this leased property in order to further
expand the meeting and training facilities in Miami, Florida. As of January 31,
2002, Market America had paid approximately $104,000 towards the construction of
this facility.

     During the year ended April 30, 1999, Market America entered into a 33-year
net ground lease with a company owned by Mr. and Mrs. James H. Ridinger for the
site on which Market America has constructed its new headquarters and warehouse
facility in Greensboro, North Carolina at a cost of $4,593,133. Required rental
payments are $17,000 per month since October 2000, and $10,666 per month prior
to that date. The amount of rent expense under this agreement was $51,000 and
$153,000 for the three-month and nine-month periods ended January 31, 2002,
respectively. Rent expense for the three-month and nine-month periods ended
January 31, 2001 was $51,000 and $121,330, respectively. In June 1999, Market
America paid $500,000 to the Ridinger company for a Right of First Refusal on
this site, which provides Market America with the opportunity to purchase the
land, should it be offered for sale, before the land is offered for sale to
other parties. The amount paid is included in other assets and is being
amortized on a straight-line basis over the lease term. The unamortized balance
will be applied to the purchase price of the land in the event Market America
buys it. On June 28, 1999, Market America became guarantor of a $1.6 million
bank loan to the Ridinger company used for the purchase of the land. The
guaranteed loan had an outstanding balance of $1,040,450 at January 31, 2002.
This loan and Market America's term loan are cross-collateralized by the land
being leased from the Ridinger company and by the building improvement
constructed thereon by Market America. The guaranteed loan is repayable over a
five-year period.

     In June 2001, Market America purchased a facility in Miami, Florida from an
unrelated party for $3,560,400. Market America had made an earnest money deposit
of $1,100,000 on this facility during the fourth quarter of fiscal 2001 and paid
the remaining $2,460,400 in cash upon closing. Market America will lease the
land on which the facility sits from a company owned by Mr. and Mrs. James H.
Ridinger, officers/stockholders of Market America, at an amount and period yet
to be determined. Market America is in the process of obtaining an independent
appraisal of the property in order to set the lease amount at fair value. Market
America has paid $80,000 towards the lease of this property during the
nine-months ended January 31, 2002. The building will be depreciated over the
shorter of its estimated useful life or the term of the ground lease. Market
America has estimated and recorded approximately $89,000 of depreciation expense
on the building during the nine-months ended January 31, 2002

     The Ridinger companies owed Market America on average $11,549 during the
fiscal year ended April 30, 2001. As of April 30, 2001, these companies owed
Market America $16,222.


                                       68



     Substantially all of Market America's leasehold improvements are to
properties leased from such related companies.

     On June 30, 2000, Market America entered into a note receivable agreement
with Marc Ashley in the amount of $100,415.83. The note is secured by 25,000
shares of Market America Stock and bears an annual interest rate of 6.5%. Under
the agreement, Mr. Ashley is required to make interest-only payments for the
first 24 months of the note term, followed by principal and interest payments
for the next 120 months. Mr. Ashley made a nonscheduled $10,000 principal
payment against the note in April 2001.

     Directors hold office for a period of one year from the Annual Meeting of
Shareholders at which they are elected or until their successors are duly
elected and qualified. At the 2001 Annual Meeting, each of James H. Ridinger,
Loren A. Ridinger and Martin L. Weissman were elected to serve until the 2002
Annual Meeting.


         SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

     The following table sets forth information as of [Record Date] regarding
(i) the ownership interest of persons known to the management of Market America
to be the beneficial owners of more than 5% of Market America Stock on such
date, each director and executive officer of Market America, and each member of
the Offering Group and (ii) the ownership interest of all executive officers and
directors as a group, (iii) the ownership interest of the Offering Group as a
group, and (iv) the ownership interest, as of the Effective Time, of Miracle
Marketing.

     On [Record Date], [19,420,000] shares of Market America Stock were
outstanding.

     Each shareholder is entitled to one vote for each such share of Market
America Stock registered in the shareholder's name on the Record Date.



                                                                                                     AMOUNT AND NATURE OF
                                                                                                     BENEFICIAL OWNERSHIP
                                                                                                  ---------------------------
NAME AND ADDRESS OF                      POSITION WITH                                               SHARES       PERCENTAGE
  BENEFICIAL OWNER                       MARKET AMERICA
- ----------------------------------------------------------------------------------------------------------------------------
                                                                                                           
James H. Ridinger              Chairman of the Board, Chief Executive Officer and President       5,040,200(1)      77.5%

Loren A. Ridinger              Director and Senior Vice President                                   101,450(1)       0.5%

Martin L. Weissman             Director and Executive Vice President                              32,000(1)(2)       2.7%

Dennis J. Franks               Executive Vice President                                             150,000(1)       0.8%

Marc Ashley                    Vice President                                                        50,000(1)       0.3%

Joseph V. Bolyard              Vice President                                                        20,000(1)       0.1%

Andrew Weissman                Director of Field Development                                         50,000(1)       0.3%

All executive officers
and directors as a group
(first 5 persons)                                                                                15,873,650(1)(2)   81.7%


                                       69



                                                                                                     AMOUNT AND NATURE OF
                                                                                                     BENEFICIAL OWNERSHIP
                                                                                                  ---------------------------
NAME AND ADDRESS OF                      POSITION WITH                                               SHARES       PERCENTAGE
  BENEFICIAL OWNER                       MARKET AMERICA
- ----------------------------------------------------------------------------------------------------------------------------
Total Offering Group                                                                             15,943,650(1)(2)   82.1%

Miracle Marketing
(Immediately prior to Merger)                                                                    15,711,650(3)      80.9%


(1)  Pursuant to the Offering Group Agreement, the Offering Group have
     restricted their rights to sell such shares of Market America Stock and
     have granted to Mr. Ridinger a proxy to vote such shares in favor of the
     Merger. Mr. Ridinger intends to vote all shares subject to the Voting
     Agreement in favor of the Merger.

(2)  Includes 232,000 shares of Market America Stock beneficially owned by
     Martin L. Weissman IRA, T.D. Waterhouse Custodian, that will be cashed out
     in the Merger.

(3)  Pursuant to the Offering Group Agreement, the Offering Group have agreed to
     transfer their shares of Market America Stock (other than 232,000 shares of
     Market America Stock beneficially owned by Martin L. Weissman IRA, T.D.
     Waterhouse) to Miracle Marketing immediately prior to the Merger.


                         INDEPENDENT PUBLIC ACCOUNTANTS

     The consolidated financial statements of Market America as of and for the
two years ended April 30, 2001, included in this Proxy Statement, have been
audited by Dixon Odom PLLC, Market America's independent auditors, as stated in
their reports appearing herein. A representative of Dixon Odom PLLC will be at
the Special Meeting to answer questions by shareholders and will have the
opportunity to make a statement, if so desired.


                                  OTHER MATTERS

     At the time of preparation of this Proxy Statement, the Board knows of no
other matters which will be acted upon at the Special Meeting other than the
approval of the Merger, the Merger Agreement and the transactions contemplated
thereby. If any other matters are presented for action at the Special Meeting or
at any adjournment or adjournments thereof, it is intended that the proxies will
be voted with respect thereto in accordance with the best judgment and in the
discretion of the proxy holders.


                       2002 ANNUAL MEETING OF SHAREHOLDERS

     Market America does not plan to hold an annual meeting of shareholders
during 2002 unless the Merger is not consummated. If the Merger is not
consummated, shareholder proposals must have been received by the Secretary of
Market America in a timely manner in order to be considered for inclusion in the
proxy materials for Market America's 2002 Annual Meeting of Shareholders.


                                       70



                             INDEX OF DEFINED TERMS
                             ----------------------


Appraisal Rights.............................................................39
Article 13...................................................................39
Burnham......................................................................15
Closing Date.................................................................46
Dissenting Shares............................................................43
Effective Time...............................................................43
Exchange Act.................................................................10
Indemnified Parties..........................................................45
MA Acquisition Sub.........................................................1, 9
Management Forecast..........................................................17
Market America................................................................9
Market America Stock..........................................................9
Merger........................................................................9
Merger Agreement..............................................................9
Merger Consideration..........................................................9
Miracle Marketing..........................................................1, 9
Offering Group............................................................9, 36
Offering Group Agreement.....................................................36
Paying Agent.................................................................44
Record Date..................................................................11
Schedule 13E-3...............................................................10
SEC..........................................................................10
Special Meeting...............................................................9
Termination Date.............................................................49


                                       71



                              MARKET AMERICA, INC.
                          INDEX TO FINANCIAL STATEMENTS


Independent Auditors' Report                                                 F-2

Financial Statements:

Balance Sheets as of April 30, 2001 and 2000                                 F-3

Statements of Income for the years ended April 30, 2001,                     F-5
2000 and 1999

Statements of Changes in Stockholders' Equity for the years                  F-6
ended April 30, 2001, 2000, and 1999

Statements of Cash Flows for the years ended April 30, 2001,                 F-7
2000 and 1999

Notes to Financial Statements                                                F-9

Interim Financial Statements:

Statement of Financial Position as of January 31, 2002 (Unaudited)          F-19
and April 30, 2001

Statement of Operations for the Three and Nine-Month Periods                F-21
Ended January 31, 2002 and 2001 (Unaudited)

Statement of Changes in Stockholders' Equity for the Nine-Month             F-22
Periods Ended January 31, 2002 and 2001 (Unaudited)

Statement of Cash Flows for the Nine-Month Periods Ended                    F-23
January 31, 2002 and 2001 (Unaudited)

Notes to January 31, 2002 Interim Financial Statements (Unaudited)          F-25


                                      F-1



                          INDEPENDENT AUDITORS' REPORT

To the Board of Directors
Market America, Inc.
Greensboro, North Carolina

We have audited the accompanying balance sheets of Market America, Inc. as of
April 30, 2001 and 2000 and the related statements of income, changes in
stockholders' equity and cash flows for each of the years in the three-year
period ended April 30, 2001. These financial statements are the responsibility
of the Company's management. Our responsibility is to express an opinion on
these financial statements based on our audits.

We conducted our audits in accordance with auditing standards generally accepted
in the United States of America. Those standards require that we plan and
perform the audits to obtain reasonable assurance about whether the financial
statements are free of material misstatement. An audit includes examining, on a
test basis, evidence supporting the amounts and disclosures in the financial
statements. An audit also includes assessing the accounting principles used and
significant estimates made by management, as well as evaluating the overall
financial statement presentation. We believe that our audits provide a
reasonable basis for our opinion.

In our opinion, the financial statements referred to above present fairly, in
all material respects, the financial position of Market America, Inc. as of
April 30, 2001 and 2000, and the results of its operations and its cash flows
for each of the years in the three-year period ended April 30, 2001 in
conformity with accounting principles generally accepted in the United States of
America.

/s/ Dixon Odom PLLC



Greensboro, North Carolina
June 13, 2001



                                      F-2



                                                   MARKET AMERICA, INC.
                                                      BALANCE SHEETS
                                                  APRIL 30, 2001 AND 2000
- -------------------------------------------------------------------------------------------------------------------------
ASSETS                                                                                     2001                 2000
                                                                                    ----------------     ----------------
CURRENT ASSETS
                                                                                                  
   Cash and cash equivalents (Note 1)                                               $     60,511,367     $     43,870,755
   Investment in available-for-sale securities (Notes 1 and 2)                             6,301,797            9,299,820
   Income tax refunds receivable (Note 8)                                                  2,366,440                    -
   Interest receivable                                                                       550,827              106,723
   Advances to related parties (Note 6)                                                       16,222                6,978
   Advances to officers, directors and employees (Note 6)                                    236,467              425,958
   Inventories (Note 1)                                                                    3,296,701            2,430,734
   Deferred tax assets (Note 8)                                                              372,500              404,000
   Other current assets                                                                      134,190               44,558
                                                                                    ----------------     ----------------
                                                           TOTAL CURRENT ASSETS           73,786,511           56,589,526
                                                                                    ----------------     ----------------
PROPERTY AND EQUIPMENT (Notes 1 and 6)
   Yacht                                                                                   3,610,000            3,610,000
   Furniture and equipment                                                                 5,346,209            3,007,076
   Building                                                                                4,593,133            3,076,870
   Software                                                                                  397,000              306,975
   Leasehold improvements                                                                  1,253,536              348,410
                                                                                    ----------------     ----------------
                                                                                         15,199,878           10,349,331
   Less accumulated depreciation                                                           1,913,505            1,093,028
                                                                                    ----------------     ----------------
                                                                                          13,286,373            9,256,303
                                                                                    ----------------     ----------------
OTHER ASSETS

   Restricted cash (Notes 6 and 16)                                                        2,933,477            2,637,635
   Deposit on building (Note 14)                                                           1,100,000                    -
   Other (Note 6)                                                                          1,326,729            1,282,000
                                                                                    ----------------     ----------------
                                                                                           5,360,206            3,919,635
                                                                                    ----------------     ----------------
                                                                                    $     92,433,090     $     69,765,464
                                                                                    ================     ================



                         The accompanying notes are an integral part of the financial statements.


                                                           F-3


TABLE (CONTD)

LIABILITIES AND STOCKHOLDERS' EQUITY                                                        2001                 2000
                                                                                    ----------------     ----------------
CURRENT LIABILITIES
   Current portion of long-term debt (Note 3)                                       $         80,478     $         73,949
   Accounts payable - trade                                                                1,861,504            2,095,449
   Commissions payable                                                                     2,676,825            2,542,125
   Sales tax payable (Note 11)                                                             1,039,156              845,454
   Income taxes payable                                                                    3,811,363            3,642,394
   Other accrued liabilities (Note 11)                                                       526,462              837,481
   Unearned revenue (Note 4)                                                               4,289,569            2,694,246
                                                                                    ----------------     ----------------
                                                      TOTAL CURRENT LIABILITIES           14,285,357           12,731,098
                                                                                    ----------------     ----------------
LONG-TERM DEBT (Note 3)                                                                    1,955,346              755,214
                                                                                    ----------------     ----------------
DEFERRED TAX LIABILITIES (Note 8)                                                             92,300                    -
                                                                                    ----------------     ----------------

COMMITMENTS AND CONTINGENCIES (Notes 6, 7, 11 and 14)

STOCKHOLDERS' EQUITY

   Common stock, $.00001 par value; 800,000,000 shares
    authorized; 19,420,000 and 19,550,000 shares issued and
    outstanding at April 30, 2001 and 2000, respectively                                         194                  195
   Additional paid-in capital                                                                 39,801               39,801
   Retained earnings                                                                      76,030,856           56,187,461
   Accumulated other comprehensive income
     Unrealized gains on available-for-sale
     securities, net of deferred tax                                                          29,236               51,695
                                                                                    ----------------     ----------------
                                                                                          76,100,087           56,279,152
                                                                                    ----------------     ----------------

                                                                                    $     92,433,090     $     69,765,464
                                                                                    ================     ================



                         The accompanying notes are an integral part of the financial statements.


                                                           F-4


                                                   MARKET AMERICA, INC.
                                                   STATEMENTS OF INCOME
                                         YEARS ENDED APRIL 30, 2001, 2000 AND 1999
- -------------------------------------------------------------------------------------------------------------------------

                                                                     2001                 2000                 1999
                                                               ----------------     ----------------     ----------------

                                                                                                
Sales (Note 1)                                                 $    138,513,706     $    135,965,263     $    110,347,824
Cost of Sales                                                        36,405,439           33,913,335           28,071,236
                                                               ----------------     ----------------     ----------------
                                               GROSS PROFIT         102,108,267          102,051,928           82,276,588
                                                               ----------------     ----------------     ----------------
Selling Expenses
   Commissions                                                       59,300,200           60,580,701           49,692,793
                                                               ----------------     ----------------     ----------------
General and Administrative Expenses

   Salaries                                                           8,522,042            6,910,803            5,085,053
   Consulting                                                           640,713              819,128              266,154
   Rents (Note 6 and 7)                                               1,193,551            1,380,351              995,994
   Depreciation and amortization                                        937,208              439,095              208,868
   Other expenses (Notes 5 and 9)                                     6,585,768            6,027,142            4,950,960
                                                               ----------------     ----------------     ----------------
                                                                     17,879,282           15,576,519           11,507,029
                                                               ----------------     ----------------     ----------------
                                     INCOME FROM OPERATIONS          24,928,785           25,894,708           21,076,766

Other Income (Expense)
   Interest income                                                    3,366,261            2,277,909            1,763,306
   Interest expense                                                    (173,397)            (157,100)             (24,337)
   Dividend income                                                       29,137               71,449                    -
   Realized gain on available-for-sale securities                       686,260               50,423                    -
   Loss on disposals of property and equipment                          (92,398)                   -               (8,537)
   Miscellaneous income                                                 581,493              708,657              778,452
                                                               ----------------     ----------------     ----------------
                                                                      4,397,356            2,951,338            2,508,884
                                                               ----------------     ----------------     ----------------

                                        INCOME BEFORE TAXES          29,326,141           28,846,046           23,585,650

Income Taxes (Note 8)                                                 9,113,747           11,055,124            9,394,625
                                                               ----------------     ----------------     ----------------

                                                 NET INCOME    $     20,212,394     $     17,790,922     $     14,191,025
                                                               ================     ================     ================

Basic earnings per common share (Note 1)                       $          1.04      $           .89      $           .71
                                                               ================     ================     ================
Weighted average number of common
 shares outstanding                                                  19,428,356           19,936,301           19,950,000
                                                               ================     ================     ================



                         The accompanying notes are an integral part of the financial statements.


                                                           F-5


                                                   MARKET AMERICA, INC.
                                       STATEMENTS OF CHANGES IN STOCKHOLDERS' EQUITY
                                         YEARS ENDED APRIL 30, 2001, 2000 AND 1999
- -----------------------------------------------------------------------------------------------------------------------------

                                                                                                   Accumulated
                                                                                                     Other
                                                                      Additional                     Compre-
                                               Common Stock             Paid-In      Retained        hensive
                                          Shares         Amount         Capital      Earnings        Income          Total
                                         ----------    -----------   -----------    -----------    -----------   -----------

                                                                                              
BALANCE, April 30, 1998                  19,950,000    $       199   $    39,801    $25,441,510    $         -   $25,481,510

  COMPREHENSIVE INCOME

     Net income                                   -              -             -     14,191,025              -    14,191,025
                                         ----------    -----------   -----------    -----------    -----------   -----------
           TOTAL COMPREHENSIVE INCOME                                                                             14,191,025
                                                                                                                 -----------

BALANCE, April 30, 1999                  19,950,000            199        39,801     39,632,535              -    39,672,535

  Purchase and retirement of
   common stock                            (400,000)            (4)            -     (1,235,996)             -    (1,236,000)

  COMPREHENSIVE INCOME

     Net income                                   -              -             -     17,790,922              -    17,790,922

     Other comprehensive income:
       Unrealized holding gains on
       securities arising during the year,
       net of deferred taxes of $54,000           -              -             -              -         82,118        82,118

       Reclassification adjustment for
        gains realized in net income, net
        of deferred taxes of $(20,000)            -              -             -              -        (30,423)      (30,423)
                                         ----------    -----------   -----------    -----------    -----------   -----------
           TOTAL COMPREHENSIVE INCOME             -                                                               17,842,617

BALANCE, April 30, 2000                  19,550,000            195        39,801     56,187,461         51,695    56,279,152

  Purchase and retirement of
   common stock                            (130,000)            (1)            -       (368,999)             -      (369,000)

  COMPREHENSIVE INCOME

    Net income                                    -              -             -     20,212,394              -    20,212,394

     Other comprehensive income:
       Unrealized holding gains on
        securities arising during the year,
        net of deferred taxes of $237,716         -              -             -              -        409,885       409,885

       Reclassification adjustment for gains
        realized in net income, net of
        deferred taxes of $(253,916)              -              -             -              -       (432,344)     (432,344)
                                         ----------    -----------   -----------    -----------    -----------   -----------
           TOTAL COMPREHENSIVE INCOME                                                                             20,189,935
                                                                                                                 -----------

BALANCE, April 30, 2001                  19,420,000    $       194   $    39,801    $76,030,856    $    29,236   $76,100,087
                                         ==========    ===========   ===========    ===========    ===========   ===========



                         The accompanying notes are an integral part of the financial statements.


                                                           F-6



                                                   MARKET AMERICA, INC.
                                                 STATEMENTS OF CASH FLOWS
                                         YEARS ENDED APRIL 30, 2001, 2000 AND 1999
- -------------------------------------------------------------------------------------------------------------------------

                                                                          2001               2000               1999
                                                                     --------------     --------------     --------------
CASH FLOWS FROM OPERATING ACTIVITIES
                                                                                                  
   Net income                                                        $   20,212,394     $   17,790,922     $   14,191,025
   Adjustments to reconcile net income to net cash
    provided by operating activities:
      Depreciation and amortization                                         937,208            439,095            208,868
      Deferred income taxes                                                 140,000           (278,000)          (160,000)
      Gain on sale of available-for-sale securities                        (686,260)           (50,423)                 -
      Loss on disposals of property and equipment                            92,398                  -              8,537
      Increase in income tax refunds receivable                          (2,366,440)                 -                  -
      Increase in interest receivable                                      (444,104)           (31,723)           (58,345)
      Increase in inventories                                              (865,967)          (578,247)          (384,166)
      (Increase) decrease in other current assets                           (89,632)            36,926            (40,168)
      Decrease in other assets                                               29,957             48,856             51,816
      Increase (decrease) in accounts payable - trade                      (233,945)           987,816             41,359
      Increase (decrease) in commissions payable                            134,700            261,223           (474,874)
      Increase (decrease) in sales tax payable                              193,702             53,016            (10,348)
      Increase in income taxes payable                                      168,969          1,580,183            199,079
      Increase (decrease) in other accrued liabilities                     (311,019)           144,225            490,370
      Increase in unearned revenue                                        1,595,323            434,724          1,164,247
                                                                     --------------     --------------     --------------
                                             NET CASH PROVIDED BY
                                             OPERATING ACTIVITIES        18,507,284         20,838,593         15,227,400
                                                                     --------------     --------------     --------------
CASH FLOWS FROM INVESTING ACTIVITIES
   Purchase of available-for-sale securities                            (35,951,121)       (44,350,932)                 -
   Proceeds from sale or maturity of available-
    for-sale securities                                                  39,596,745         35,187,230                  -
   Purchase of property and equipment                                    (5,111,803)        (8,804,088)          (346,315)
   Proceeds from sale of property and equipment                              68,000                  -             25,092
   Deposit on building                                                   (1,100,000)                 -                  -
   Decrease in short-term investments                                             -                  -         12,415,465
   (Increase) decrease in:
      Advances to related parties                                            (9,244)           180,668           (125,201)
      Advances to officers, directors and employees                          98,932           (333,164)           (40,875)
      Restricted cash                                                      (295,842)        (2,637,635)            79,018
      Other assets                                                                -         (1,100,000)                 -
                                                                     --------------     --------------     --------------
                                   NET CASH PROVIDED BY (USED IN)
                                             INVESTING ACTIVITIES        (2,704,333)       (21,857,921)        12,007,184
                                                                     --------------     --------------     --------------



                         The accompanying notes are an integral part of the financial statements.


                                                           F-7


                                                   MARKET AMERICA, INC.
                                           STATEMENTS OF CASH FLOWS (CONTINUED)
                                         YEARS ENDED APRIL 30, 2001, 2000 AND 1999
- -------------------------------------------------------------------------------------------------------------------------

                                                                          2001               2000               1999
                                                                     --------------     --------------     --------------
CASH FLOWS FROM FINANCING ACTIVITIES
                                                                                                  
   Purchase and retirement of common stock                                 (369,000)        (1,236,000)                 -
   Payments on notes payable and long-term debt                             (74,176)          (120,000)          (186,791)
   Proceeds from long-term debt                                           1,280,837            819,163                  -
                                                                     --------------     --------------     --------------
                                             NET CASH PROVIDED BY
                                   (USED IN) FINANCING ACTIVITIES           837,661           (536,837)          (186,791)
                                                                     --------------     --------------     --------------
                                  NET INCREASE (DECREASE) IN CASH
                                             AND CASH EQUIVALENTS    $   16,640,612     $   (1,556,165)    $   27,047,793

CASH AND CASH EQUIVALENTS
 AT BEGINNING OF YEAR                                                    43,870,755         45,426,920         18,379,127
                                                                     --------------     --------------     --------------
                                        CASH AND CASH EQUIVALENTS
                                                  AND END OF YEAR    $   60,511,367     $   43,870,755     $   45,426,920
                                                                     ==============     ==============     ==============

SUPPLEMENTAL DISCLOSURE OF CASH FLOW
 INFORMATION
   Cash paid during the year for:

      Interest                                                       $      173,397     $      157,100     $       26,776
                                                                     ==============     ==============     ==============
      Income taxes                                                   $   11,171,218     $    9,752,941     $    9,355,546
                                                                     ==============     ==============     ==============

SUPPLEMENTAL DISCLOSURES OF NONCASH
 INVESTING AND FINANCING ACTIVITIES

   Net change in unrealized holding gains on
   available-for-sale securities, net of
   deferred income taxes of $(16,200) in
   2001 and $34,000 in 2000.                                         $      (22,459)    $       51,695     $            -
                                                                     ==============     ==============     ==============



                         The accompanying notes are an integral part of the financial statements.


                                                           F-8




                              MARKET AMERICA, INC.
           NOTES TO FINANCIAL STATEMENTS APRIL 30, 2001, 2000 AND 1999
- --------------------------------------------------------------------------------

NOTE 1 o ORGANIZATION AND SIGNIFICANT ACCOUNTING POLICIES

Market America, Inc. (the Company) is based in Greensboro, North Carolina. It
was incorporated on April 27, 1992. The Company distributes a variety of
consumer home-use products to the public through a network-marketing concept
which utilizes independent contractors to sell these products. The Company
supplies marketing information to these individuals in order to assist them in
their sales efforts. The principal market for the Company's products is
primarily throughout the United States.

Cash and Cash Equivalents
- -------------------------

The Company considers all highly liquid investments with a maturity of three
months or less when purchased to be cash equivalents. Included in cash
equivalents as of April 30, 2001 and 2000 are money market accounts and
government agency obligations and commercial paper with maturities ranging from
30 to 90 days. The Company maintains its cash in bank deposit accounts which
generally exceed federally insured limits. The Company has not experienced any
losses in such accounts.

Available-For-Sale Securities
- -----------------------------

Available-for-sale securities consist primarily of readily marketable debt
securities with remaining maturities of greater than 90 days at time of
purchase. Available-for-sale securities are stated at fair value with unrealized
gains and losses, net of income taxes, included in accumulated other
comprehensive income in stockholders' equity. Realized gains and losses are
included in income and are determined on a specific identification basis.
Unrealized losses are charged against income when a decline in fair value is
determined to be other than temporary.

Inventories
- -----------

Inventories are stated at the lower of cost (first-in, first-out method) or
market.

Property and Equipment
- ----------------------

Property and equipment are recorded at cost and depreciated using the
straight-line method over the estimated useful lives of the assets as follows:

  Yacht                                                                 10 years
  Furniture and equipment                                          5 to 10 years
  Software                                                               3 years
  Leasehold improvements                   Shorter of the lease term or 15 years
  Building                          Shorter of the ground lease term or 39 years


                                      F-9


                              MARKET AMERICA, INC.
           NOTES TO FINANCIAL STATEMENTS APRIL 30, 2001, 2000 AND 1999
- --------------------------------------------------------------------------------

NOTE 1 o ORGANIZATION AND SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

Property and Equipment (Continued)
- ---------------------------------

Maintenance, repairs, and minor renewals are charged to operations as incurred.
Additions, improvements, and major renewals are capitalized. The cost of assets
retired or sold, together with the related accumulated depreciation, is removed
from the accounts and any gain or loss on disposition is credited or charged to
operations. In accordance with the provisions of Statement of Financial
Accounting Standards (SFAS) No. 121, "Accounting for the Impairment of
Long-Lived Assets and for Long-Lived Assets to Be Disposed Of," the Company
periodically reviews long-lived assets when indicators of impairment exist, and
if the value of the assets is impaired, an impairment loss would be recognized.

Revenue Recognition
- -------------------

The Company recognizes sales revenues at the time products are shipped. Sales
revenues are collected at or prior to the time of shipment.

Income Taxes
- ------------

Income taxes have been provided using the liability method in accordance with
SFAS No. 109, "Accounting for Income Taxes."

Earnings Per Share
- ------------------

SFAS No. 128, "Earnings Per Share" specifies the computation, presentation, and
disclosure requirements for earnings per share ("EPS"). Basic EPS excludes all
dilution and has been computed using the weighted average number of common
shares outstanding during the periods. Diluted EPS would reflect the potential
dilution that would occur if securities or other contracts to issue common stock
were exercised or converted into common stock. The Company has no dilutive
potential common shares.

Comprehensive Income
- --------------------

During the year ended April 30, 1999, the Company adopted SFAS No. 130,
"Reporting Comprehensive Income," which requires the Company to display
comprehensive income and its components as part of the Company's full set of
financial statements. Comprehensive income is comprised of net income and other
comprehensive income. Other comprehensive income includes certain changes in
stockholders' equity that are excluded from net income, such as translation
adjustments, unrealized holding gains and losses on available-for-sale
securities, and certain derivative instruments.


                                      F-10



                              MARKET AMERICA, INC.
           NOTES TO FINANCIAL STATEMENTS APRIL 30, 2001, 2000 AND 1999
- --------------------------------------------------------------------------------

NOTE 1 o ORGANIZATION AND SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

Use of Estimates
- ----------------

The preparation of financial statements in conformity with accounting principles
generally accepted in the United States of America requires management to make
estimates and assumptions that affect the reported amounts of assets and
liabilities and the disclosure of contingent assets and liabilities at the date
of the financial statements and the reported amounts of revenues and expenses
during the reporting period. Actual results could differ from those estimates.

Recently Issued Accounting Pronouncements
- -----------------------------------------

In June 1998, the Financial Accounting Standards Board issued Statement of
Financial Accounting Standards (SFAS) No. 133, "Accounting for Derivative
Instruments and Hedging Activities." This Statement establishes accounting and
reporting standards for derivative instruments and hedging activities. It
requires that an entity recognize all derivatives as either assets or
liabilities on the balance sheet at their fair values. This Statement also
specifies the accounting for changes in fair value depending upon the intended
use of the derivative. The Statement, as amended by SFAS No. 137, is effective
for fiscal years beginning after June 15, 2000. The adoption of SFAS No. 133 on
May 1, 2001 did not have a significant effect on the Company's financial
statements.

Reclassifications
- -----------------

Certain reclassifications have been made to prior year amounts to conform with
the 2001 financial statement presentation. Reclassifications have no effect on
previously reported net income.

NOTE 2 o INVESTMENT IN AVAILABLE-FOR-SALE SECURITIES

Investments in available-for-sale securities consists of the following:


                                                          2001                                        2000
                                        ----------------------------------------    ----------------------------------------
                                                          Gross          Fair                         Gross          Fair
                                                       Unrealized       Market                     Unrealized       Market
                                           Cost           Gains          Value         Cost           Gains          Value
                                        -----------    -----------   -----------    -----------    -----------   -----------
                                                                                               
     Governmental agency obligations
      maturing through August 2001      $ 1,881,108    $         -   $ 1,881,108    $ 2,951,344    $         -   $ 2,951,344

     Commercial paper, maturing
      through June 2001                   4,373,653         47,036     4,420,689      6,262,781         85,695     6,348,476
                                        -----------    -----------   -----------    -----------    -----------   -----------
                                        $ 6,254,761    $    47,036   $ 6,301,797    $ 9,214,125    $    85,695   $ 9,299,820
                                        ===========    ===========   ===========    ===========    ===========   ===========




                                      F-11


                              MARKET AMERICA, INC.
           NOTES TO FINANCIAL STATEMENTS APRIL 30, 2001, 2000 AND 1999
- --------------------------------------------------------------------------------

NOTE 2 o INVESTMENT IN AVAILABLE-FOR-SALE SECURITIES (CONTINUED)

Gross realized gains and losses for the year ended April 30, 2001 were $686,260
and $0, respectively. Gross realized gains and losses for the year ended April
30, 2000 were $2,115,146 and $2,064,723, respectively.

NOTE 3 o LONG-TERM DEBT



                                                                                            2001                2000
                                                                                       --------------     ---------------
                                                                                                    
   Obligation arising in settlement of litigation as approved by the
    U.S. Bankruptcy Court for the District of New Jersey, payable
    in monthly installments of $10,000.                                                $            -     $        10,000

   Note payable in monthly installments of $19,750, including
    interest at 7.625%, with remaining balance due in
   June 2005.  Collateralized by deed of trust.                                             2,035,824             819,163
                                                                                       --------------     ---------------
                                                                                            2,035,824             829,163
   Less current portion due within one year                                                    80,478              73,949
                                                                                       --------------     ---------------

                                                                                       $    1,955,346     $       755,214
                                                                                       ==============     ===============

Future maturities of long-term debt at April 30, 2001 are due as follows:

                2002                                                                   $       80,478
                2003                                                                           89,085
                2004                                                                           95,841
                2005                                                                          103,899
                2006                                                                        1,666,521
                                                                                       --------------

                                                                                       $    2,035,824
                                                                                       ==============


NOTE 4 o UNEARNED REVENUE

The Company has unearned revenue from two sources. The Company sponsors several
conventions per year for its distributors. A portion of the unearned revenue
represents cash collected from advance ticket sales for these conventions. The
remainder of the unearned revenue represents deposits paid to the Company by
distributors for future purchases of products.


                                      F-12



                              MARKET AMERICA, INC.
           NOTES TO FINANCIAL STATEMENTS APRIL 30, 2001, 2000 AND 1999
- --------------------------------------------------------------------------------

NOTE 5 o EMPLOYEE BENEFITS

During the year ended April 30, 1999, the Company adopted a 401(k) savings plan
to provide retirement benefits for its employees. As allowed under section
401(k) of the Internal Revenue Code, the plan provides tax-deferred salary
deductions for eligible employees. Employees may contribute from 1% to 15% of
their annual compensation to the plan, limited to a maximum annual amount as set
periodically by the Internal Revenue Service. The Company matches employee
contributions up to specified limits. In addition, the plan provides for
discretionary contributions as determined by the Board of Directors. Such
discretionary contributions to the plan are allocated among eligible
participants in the proportion of their salaries to the total salaries of all
participants. Company contributions to the plan totaled $28,208, $30,902 and
$15,524 during the years ended April 30, 2001, 2000 and 1999, respectively. No
discretionary contributions were made in 2001, 2000 or 1999.

NOTE 6 o RELATED PARTY TRANSACTIONS

During the year ended April 30, 1998, the Company entered into agreements with
two companies owned by Mr. and Mrs. James H. Ridinger, officers/stockholders of
the Company, to lease real estate in Miami, Florida and for the lease of a yacht
on a per event basis. Both lease agreements were cancelled in fiscal year 2000.
In December 1999, the Company entered into an agreement with a company owned by
Mr. and Mrs. James H. Ridinger to lease different real estate in Miami, Florida
for direct sales training and education, as well as other corporate functions.
The monthly rental is $60,000 and the lease has a 20-year term and a renewal
option for an additional 20-year term. The Company has paid a $600,000 damage
deposit as part of this lease, which is included in other assets. The amount of
rent expense under these agreements aggregated to $720,000, $683,600 and
$423,600 during the years ended April 30, 2001, 2000, and 1999, respectively.
These related entities owed the Company $16,222 and $6,978 at April 30, 2001 and
2000, respectively.

During the year ended April 30, 1999, the Company entered into an agreement with
a company owned by Mr. and Mrs. James H. Ridinger, officers/stockholders of the
Company, for a 33-year net ground lease for the site on which the Company has
constructed its new headquarters and warehouse facility in Greensboro, North
Carolina at a cost of $4,593,133. Required rental payments are $17,000 per month
since October 2000, and $10,666 per month prior to that date. The amount of rent
expense under this agreement was $172,330, $127,988 and $64,000 for the years
ended April 30, 2001, 2000 and 1999, respectively. In June 1999, the Company
paid $500,000 to the related company for a Right of First Refusal on this site
which provides the Company with the opportunity to purchase the land, should it
be offered for sale, before the land is offered for sale to other parties. The
amount paid is included in other assets and is being amortized on a
straight-line basis over the lease term. The unamortized balance will be applied
to the purchase price of the land in the event the Company buys it. On June 28,
1999, the Company became guarantor of a $1.6 million bank loan to the related
party used for the purchase of the land. This loan and the Company's term loan
are cross-collateralized by the land being leased from the related company and
by the building improvement constructed thereon by the Company. The guaranteed
loan is repayable over a five-year period following completion of the building
construction and had an outstanding balance of $1,551,167 at April 30, 2001. In
connection with the lease of real estate in Miami, Florida, the Company has
guaranteed a $5.3 million five-year loan to the related company for the purchase
of the real estate being leased. The outstanding balance of the guaranteed loan
was $5,248,075 at April 30, 2001. The Company has restricted cash of $2,703,152
and $2,637,635 at April 30, 2001 and 2000, respectively, as collateral under the
loan guarantee.

Advances to officers, directors and employees include amounts due from officers
and directors of $317,377 and $383,952 at April 30, 2001 and 2000, respectively.
Other assets at April 30, 2001 include $90,559, which is the noncurrent portion
of advances to officers and directors.

Substantially all of the Company's leasehold improvements are to properties
leased from related companies.



                                      F-13


                              MARKET AMERICA, INC.
           NOTES TO FINANCIAL STATEMENTS APRIL 30, 2001, 2000 AND 1999
- --------------------------------------------------------------------------------

NOTE 7 o OPERATING LEASE COMMITMENTS

The Company occupies leased premises in Greensboro, North Carolina and Miami,
Florida. The Miami lease is with a related party (see Note 6) beginning December
1999 and is for twenty years. The Company has a ground lease with a related
party (see Note 6) for a 33-year period, which commenced in November 1998. The
Company also leases automobiles under long-term operating leases.

Future minimum rental payments required under operating leases that have an
initial or remaining non-cancelable lease term in excess of one year are as
follows as of April 30, 2001:



                                                                         Related           Unrelated
                                                                         Parties            Parties             Total
                                                                    ---------------     --------------     --------------
                                                                                                 
               2002                                                $       924,000     $       76,445     $    1,000,445
                2003                                                        924,000             24,435            948,435
                2004                                                        924,000             11,342            935,342
                2005                                                        924,000                  -            924,000
                2006                                                        924,000                  -            924,000
             Thereafter                                                  14,982,000                  -         14,982,000
                                                                    ---------------     --------------     --------------

       Total future minimum lease payments                          $    19,602,000     $      112,222     $   19,714,222
                                                                    ===============     ==============     ==============



                                      F-14




                                                   MARKET AMERICA, INC.
                               NOTES TO FINANCIAL STATEMENTS APRIL 30, 2001, 2000 AND 1999
- -------------------------------------------------------------------------------------------------------------------------

NOTE 8 o INCOME TAXES

Income tax expense is comprised of the following:

                                                                          2001               2000               1999
                                                                    ---------------     --------------     --------------
                                                                                                  
   Current tax provision (benefit)
      Federal                                                       $    11,098,241     $    9,568,134     $    7,713,716
      State                                                              (2,124,494)         1,764,990          1,840,909
                                                                    ---------------     --------------     --------------
                                                                          8,973,747         11,333,124          9,554,625
                                                                    ---------------     --------------     --------------
   Deferred tax provision (benefit)
      Federal                                                                89,175           (225,875)          (130,000)
      State                                                                  50,825            (52,125)           (30,000)
                                                                    ---------------     --------------     --------------
                                                                            140,000           (278,000)          (160,000)
                                                                    ---------------     --------------     --------------

   Total income tax provision                                       $     9,113,747     $   11,055,124     $    9,394,625
                                                                    ===============     ==============     ==============


A reconciliation of the statutory U.S. federal income tax rate and the effective income tax rate is as follows:

                                                                           2001               2000               1999
                                                                        --------            -------             -------

     Statutory U.S. federal rate                                            35.0%              35.0%              35.0%
     State income taxes and (refunds),
      net of federal (benefit) expense                                      (4.6)               4.0                5.0
     Effect of non-deductible expenses                                        .6                 .9                 .2
     Other, net                                                               .1               (1.6)               (.4)
                                                                        --------            --------            --------
                                                                            31.1%              38.3%              39.8%
                                                                        ========            ========            ========


During the year ended April 30, 2001, the Company amended prior years income tax returns for several states due to a change
in its multi-state income allocation methodology claiming state tax refunds of $3,477,237. Because of the refunds,
the Company's effective income tax rate for the year ended April 30, 2001 was reduced from 38.8% to 31.1%.

The tax effects of temporary differences that give rise to the deferred tax assets and liabilities as of April 30, 2001
and 2000 are as follows:

                                                                                            2001                2000
                                                                                       --------------     --------------
   Deferred tax assets

      Accrued liabilities                                                              $      390,300     $       438,000

   Deferred tax liabilities

      Property and equipment                                                                  (92,300)                  -
      Unrealized gains on securities                                                          (17,800)            (34,000)
                                                                                       --------------     ---------------
   Net deferred tax assets                                                             $      280,200     $       404,000
                                                                                       ==============     ===============





                                      F-15




                              MARKET AMERICA, INC.
           NOTES TO FINANCIAL STATEMENTS APRIL 30, 2001, 2000 AND 1999
- -------------------------------------------------------------------------------------------------------------------


NOTE 9 o OTHER GENERAL AND ADMINISTRATIVE EXPENSES

For the years ended April 30, 2001, 2000 and 1999, Other General and
Administrative Expenses included the following items:

                                                                          2001               2000               1999
                                                                    ---------------     --------------     --------------
                                                                                                  
   Repairs and maintenance                                          $       815,362     $      540,411     $      149,698
   Legal and professional fees                                              864,509          1,241,117          1,305,221
   Insurance                                                                755,513            844,534            626,108
   Other taxes and licenses                                                 763,772            624,634            458,155
   Utilities                                                                331,550            365,503            327,037
   Other                                                                  3,055,062          2,410,943          2,084,741
                                                                    ---------------     --------------     --------------

                                                                    $     6,585,768     $    6,027,142     $    4,950,960
                                                                    ===============     ==============     ==============


NOTE 10 o SEGMENT INFORMATION

During the year ended April 30, 1999, the Company adopted SFAS No. 131, "Disclosures About Segments of an Enterprise and
Related Information," which introduced a new model for segment reporting. The Company sells a variety of consumer home use
products that have similar economic characteristics, customers and distribution methods. The Company, therefore, reports
only one segment. The Company's geographic information is as follows:


                                                                                       United
                                                                                       States                 Other
                                                                                ------------------     ------------------
                                                                                                 
   April 30, 2001
      Product revenue from external customers                                    $     127,726,468     $       10,787,238
      Property and equipment                                                            13,286,373                      -

   April 30, 2000
      Product revenue from external customers                                          128,301,572              7,663,691
      Property and equipment                                                             9,256,303                      -

   April 30, 1999
      Product revenue from external customers                                          106,290,160              4,057,664
      Property and equipment                                                               891,310                      -





                                                           F-16



                              MARKET AMERICA, INC.
           NOTES TO FINANCIAL STATEMENTS APRIL 30, 2001, 2000 AND 1999
- --------------------------------------------------------------------------------


NOTE 11 o CONTINGENCIES

The Company is engaged in continuing negotiations and litigation with two states
regarding sales tax liabilities for prior years. Sales tax payable at April 30,
2001 and 2000 includes a provision of approximately $700,000 relating to these
matters. Although the outcome of these matters is not presently determinable,
management believes that the outcome will not have a material adverse effect on
the Company's financial position, results of operations or cash flows.

On April 27, 1999, judgment was entered in the case of Market America vs. Rossi,
et al, by the United States District Court for the Middle District of North
Carolina. This case involved termination of a group of distributors for
violation of the Company's former Independent Distributor Agreement. During the
litigation of that case, the Company revised its Independent Distributor
Agreement. The revised Independent Distributor Agreement has been upheld in the
North Carolina courts since that revision and the North Carolina Court of
Appeals has specifically endorsed the Company's ability to enter into covenants
not to compete with its distributors. As a result, the Rossi case has no
continuing impact on the Company or its distributors, all of whom are subject to
the revised Independent Distributors Agreement. It is, however, important to
note that many of the Defendants in the Rossi case were earning substantial
commissions from the Company at the time of their terminations. The Courts held
that the Defendants were only entitled to receive commissions through the
Company's annual renewal date of all Distributor Agreements which amounted to a
total of less than $170,000 for all Defendants. Moreover, the Defendant's
actions, which led to their terminations, ultimately resulted in their loss of
commissions far in excess of the total award in the cases which amounted to
$787,487, including interest. The Company has satisfied all monetary awards.

The Company is involved in litigation arising in the ordinary course of
business. Although litigation is subject to inherent uncertainties, the
Company's legal counsel and management currently believe that the ultimate
outcome of these matters, individually and in the aggregate, will not have a
material adverse effect on the Company's financial position, results of
operations or cash flows.

NOTE 12 o FAIR VALUE OF FINANCIAL INSTRUMENTS

The carrying amounts reflected in the balance sheets for cash and cash
equivalents, investment in available-for-sale securities, advances, restricted
cash and long-term debt approximate their respective fair values at April 30,
2001 and 2000. Fair values are based on quoted market prices or current interest
rates available for those or similar instruments.

NOTE 13 o MAJOR PRODUCT AND SUPPLIER

The Company's number one selling product is OPC-3, a powerful antioxidant. This
product accounted for 32.2%, 31.2% and 30.6% of the Company's total sales during
the years ended April 30, 2001, 2000 and 1999, respectively.

One of the Company's suppliers, Purity Technologies, Inc., a manufacturer of
vitamin and nutritional products, supplies the Company with vitamin compounds
and nutritional supplements, including OPC-3. Sales of products purchased from
this supplier accounted for 49.8%, 46.0% and 44.0% of the Company's total sales
during the years ended April 30, 2001, 2000 and 1999, respectively. Although
there are other suppliers of these products, a change in suppliers could cause a
delay in shipments to customers, which could ultimately affect operating
results.


                                      F-17



                              MARKET AMERICA, INC.
           NOTES TO FINANCIAL STATEMENTS APRIL 30, 2001, 2000 AND 1999
- --------------------------------------------------------------------------------

NOTE 14 o SUBSEQUENT EVENTS

Subsequent to April 30, 2001, the Company purchased a building in Miami,
Florida, from an unrelated party for $3,560,000. The Company had made an earnest
money deposit of $1,100,000 on this building prior to April 30, 2001 and paid
the remaining $2,460,000 in cash in June 2001. The Company will lease the land
on which the building resides from a company owned by Mr. and Mrs. James H.
Ridinger, officers/stockholders of the Company, at an amount and period yet to
be determined. The building will be depreciated over the shorter of its
estimated useful life or the term of the ground lease.

NOTE 15 O SELECTED QUARTERLY FINANCIAL INFORMATION (UNAUDITED)


                                                     1st                2nd                 3rd                 4th
                                                   Quarter            Quarter             Quarter             Quarter
                                                    2001               2001                2001                2001
                                              ---------------     ---------------     ---------------    ----------------
                                                                                             
Year ended April 30, 2001
   Net sales                                  $    33,536,881     $    35,314,883     $    32,564,585    $     37,097,357
   Gross profit                                    24,551,082          26,181,022          24,114,108          27,270,237
   Net income                                       3,557,189           5,425,082           4,625,334           6,604,789
   Net income per common share                $           .18     $          .28      $          .24     $           .34

                                                     1st                2nd                 3rd                 4th
                                                   Quarter            Quarter             Quarter             Quarter
                                                    2000               2000                2000                2000
                                              ---------------     ---------------     ---------------    ----------------

Year ended April 30, 2000
   Net sales                                  $    30,828,703     $    34,794,209     $    32,392,382    $     37,949,969
   Gross profit                                    22,819,349          26,169,972          24,407,977          28,654,630
   Net income                                       3,555,107           5,539,616           3,598,988           5,097,211
   Net income per common share                $           .18     $          .28      $          .18     $           .26



During the fourth quarter of 2001, the Company recorded state income tax refunds
due to a change in its multi-state income allocation methodology. These refunds,
net of federal taxes, increased net income in the fourth quarter of 2001 by
$1,538,186 ($.08 per common share).

NOTE 16 o RESTRICTED CASH

In addition to the restricted cash disclosed in Note 6, the Company also has
$230,325 of cash restricted at April 30, 2001 under an agreement with a third
party check processor.


                                      F-18



                                                   MARKET AMERICA, INC.
                                              STATEMENT OF FINANCIAL POSITION
                                         AS OF JANUARY 31, 2002 AND APRIL 30, 2001
- -----------------------------------------------------------------------------------------------------------------------

                                                                      January 31, 2002                 April 30, 2001
                                                                        (Unaudited)
                                                                     ------------------              ------------------

ASSETS
                                                                                                  
CURRENT ASSETS
     Cash and cash equivalents                                          $ 75,077,234                    $ 60,511,367
     Investment in available-for-sale securities                           2,374,884                       6,301,797
     Income tax refunds receivable                                           230,957                       2,366,440
     Interest receivable                                                      57,356                         550,827
     Advances to related parties                                                   -                          16,222
     Advances to officers, directors and
        employees                                                            276,771                         236,467
     Inventories                                                           3,084,984                       3,296,701
     Deferred tax assets                                                     359,400                         372,500
     Prepaid income taxes                                                    607,000                               -
     Other current assets                                                    443,827                         134,190
                                                                       -------------                    ------------

            Total current assets                                          82,512,413                      73,786,511
                                                                       -------------                    ------------

PROPERTY AND EQUIPMENT
     Furniture and equipment                                               6,129,099                       5,346,209
     Buildings                                                             8,155,040                       4,593,133
     Yacht                                                                 3,610,000                       3,610,000
     Software                                                                450,755                         397,000
     Building construction in progress                                       103,975                               -
     Leasehold improvements                                                1,290,001                       1,253,536
                                                                       -------------                    ------------

                                                                          19,738,870                      15,199,878
     Less accumulated depreciation and
          amortization                                                     2,947,286                       1,913,505
                                                                       -------------                    ------------

            Total property and equipment                                  16,791,584                      13,286,373
                                                                       -------------                    ------------

OTHER ASSETS
     Restricted cash                                                       2,785,000                       2,933,477
     Deposit on building                                                           -                       1,100,000
     Other                                                                 1,398,668                       1,326,729
                                                                       -------------                    ------------

            Total other assets                                             4,183,668                       5,360,206
                                                                       -------------                    ------------

TOTAL ASSETS                                                           $ 103,487,665                    $ 92,433,090
                                                                       =============                    ============

                    The accompanying notes are an integral part of the financial statements.


                                                           F-19


TABLE (CONT'D)

                                                                      January 31, 2002                 April 30, 2001
                                                                        (Unaudited)
                                                                     ------------------              ------------------
LIABILITIES AND STOCKHOLDERS' EQUITY
                                                                                                  
CURRENT LIABILITIES
     Current portion of long-term debt                                   $    87,409                     $    80,478
     Accounts payable - trade                                              1,233,762                       1,861,504
     Commissions payable                                                   3,462,520                       2,676,825
     Sales tax payable                                                       977,736                       1,039,156
     Income taxes payable                                                          -                       3,811,363
     Other accrued liabilities                                               623,029                         526,462
     Unearned revenue                                                      3,933,819                       4,289,569
                                                                       -------------                    ------------

         Total current liabilities                                        10,318,275                      14,285,357
                                                                       -------------                    ------------

LONG-TERM DEBT                                                             1,880,667                       1,955,346
                                                                       -------------                    ------------

DEFERRED TAX LIABILITIES                                                     135,000                          92,300
                                                                       -------------                    ------------
STOCKHOLDERS' EQUITY
     Common stock, $.00001 par value;
         800,000,000 shares authorized;
         19,420,000 shares issued and
         outstanding at October 31, 2001 and                                     194                             194
         April 30, 2001
     Additional paid-in-capital                                               39,801                          39,801
     Retained earnings                                                    91,107,731                      76,030,856
     Accumulated other comprehensive income:
          Unrealized gains on available-for-sale
          securities, net of deferred taxes                                    5,997                          29,236
                                                                       -------------                    ------------

         Total stockholders' equity                                       91,153,723                      76,100,087
                                                                       -------------                    ------------

TOTAL LIABILITIES AND
STOCKHOLDERS' EQUITY                                                   $ 103,487,665                    $ 92,433,090
                                                                       =============                    ============


                         The accompanying notes are an integral part of the financial statements.



                                                           F-20




                                                   MARKET AMERICA, INC.
                                                  STATEMENT OF OPERATIONS
                             FOR THREE AND NINE MONTH PERIODS ENDED JANUARY 31, 2002 AND 2001
                                                        (UNAUDITED)
- -----------------------------------------------------------------------------------------------------------------------
                                             THREE MONTH PERIODS ENDED                 NINE MONTH PERIODS ENDED

                                         JANUARY 31, 2002    JANUARY 31, 2001      JANUARY 31, 2002    JANUARY 31, 2001

                                                                                              
   SALES                                   $ 37,899,571         $ 32,564,585         $ 115,090,765        $ 101,416,349

   COST OF SALES                              9,136,466            8,450,477            29,292,956           26,570,136
                                           ------------         ------------         -------------        -------------
   GROSS PROFIT                              28,763,105           24,114,108            85,797,809           74,846,213
                                           ------------         ------------         -------------        -------------
   SELLING EXPENSES
          Commissions                        16,346,720           14,107,445            48,975,500           44,533,385
                                           ------------         ------------         -------------        -------------
   GENERAL and ADMINISTRATIVE
   EXPENSES
          Salaries                            2,474,089            1,804,410             6,555,927            5,171,301
          Depreciation & amortization           369,440              358,619             1.045,686              684,371
          Rents                                 308,594              279,427               912,443              914,437
          Consulting                             47,235               53,161               162,265              566,868
          Other operating expenses            2,046,216            1,821,033             5,607,062            4,848,344
                                           ------------         ------------         -------------        -------------
                                              5,245,574            4,316,650            14,283,383           12,185,321
                                           ------------         ------------         -------------        -------------
   INCOME FROM OPERATIONS                     7,170,811            5,690,013            22,538,926           18,127,507
                                           ------------         ------------         -------------        -------------
   OTHER INCOME (EXPENSE)
          Interest income                       321,849                                  1,533,042
                                                                     787,974                                  2,121,720
          Interest expense                      (32,123)             (64,569)             (178,679)            (116,838)
          Dividend income                           177                   26                24,806                1,443
          Realized gain (loss) on
            available-for-sale securities       101,680              235,207               172,998              606,607

          Loss on disposal of assets                  -               19,765                     -              (92,398)
          Miscellaneous                         138,267              136,660               372,670              461,623
                                           ------------         ------------         -------------        -------------
        Total other income (expense)            529,850            1,115,063             1,924,837            2,982,157
                                           ------------         ------------         -------------        -------------
   INCOME BEFORE TAXES                        7,700,661            6,805,076            24,463,763           21,109,664

   PROVISION FOR
   INCOME TAXES                               2,981,477            2,179,742             9,386,888            7,502,059
                                           ------------         ------------         -------------        -------------

   NET INCOME                              $  4,719,184         $  4,625,334         $  15,076,875        $  13,607,605
                                           ============         ============         =============        =============
   BASIC EARNINGS PER COMMON
   SHARE                                     $     0.24           $     0.24           $      0.78           $     0.70
                                           ============         ============         =============        =============
   WEIGHTED AVERAGE NUMBER OF
   COMMON SHARES OUTSTANDING                 19,420,000           19,420,000            19,420,000           19,431,051
                                           ============         ============         =============        =============


                    The accompanying notes are an integral part of the financial statements.


                                                           F-21







                                                   MARKET AMERICA, INC.
                                       STATEMENT OF CHANGES IN STOCKHOLDERS' EQUITY
                                  FOR NINE MONTH PERIODS ENDED JANUARY 31, 2002 AND 2001
                                                        (UNAUDITED)
- ----------------------------------------------------------------------------------------------------------------------
                                                        Additional                    Accumulated Other
                                    Common Stock         Paid-in       Retained          Comprehensive
                                 Shares       Amount     Capital       Earnings               Income            Total
                                 -------------------------------------------------------------------------------------

                                                                                        
Balance at April 30, 2000        19,550,000      $ 195    $ 39,801     $ 56,187,461          $   51,695    $ 56,279,152

Comprehensive Income:
     Net Income                           -          -           -       13,607,605                   -      13,607,605

     Other Comprehensive
     Income:

     Unrealized holdings
gains

     on available-for-sale
     securities, net of
     deferred taxes of $240,862           -          -           -                -             410,241         410,241

     Reclassification
     adjustment for gains
     realized in net income,
     net of deferred taxes of
     $226,738                             -          -           -                -            (379,869)       (379,869)
                                                                                                           ------------

     Total Comprehensive
        Income                                                                                               13,637,977
                                                                                                           ------------

Purchase and retirement of
   Common stock                   (130,000)        (1)           -         (368,999)                  -        (369,000)

Balance at January 31, 2001      19,420,000      $ 194    $ 39,801     $ 69,426,067          $   82,067    $ 69,548,129
                                 --------------------------------------------------------------------------------------
Balance at April 30, 2001        19,420,000      $ 194    $ 39,801     $ 76,030,856          $   29,236    $ 76,100,087
                 === ====        ======================================================================================

Comprehensive Income:
     Net Income                           -          -           -       15,076,875                   -      15,076,875

     Other Comprehensive
     Income:

     Unrealized holding
     gains on available-for-sale
     securities net of deferred
     taxes of $49,731                     -          -           -                -              85,750          85,750

     Reclassification
     adjustment for net gains
     realized in net income,
     net of deferred taxes of
     $64,009                              -          -           -                -            (108,989)       (108,989)
                                                                                                          -------------
     Total Comprehensive
     Income                                                                                                  15,053,636
                                 --------------------------------------------------------------------------------------
Balance at January 31, 2002      19,420,000      $ 194    $ 39,801      $91,107,731            $  5,997    $ 91,153,723
                                 ======================================================================================


                         The accompanying notes are an integral part of the financial statements.


                                                           F-22






                                                   MARKET AMERICA, INC.
                                                  STATEMENT OF CASH FLOWS
                                  FOR NINE MONTH PERIODS ENDED JANAURY 31, 2002 AND 2001
                                                        (UNAUDITED)
- ----------------------------------------------------------------------------------------------------------------------

                                                                               January 31, 2002       January 31,2001
                                                                               ----------------       ----------------
                                                                                                 
CASH FLOWS FROM OPERATING ACTIVITIES
    Net Income                                                                   $  15,076,875         $   13,607,605
    Adjustments to reconcile net income to net
    cash provided by operating activities:
       Depreciation and amortization                                                 1,045,686                684,371
       Deferred income taxes                                                            70,078               (185,000)
       Loss on disposal of fixed assets                                                      -                 92,398
       Gains on sales of available-for-sale securities                                (172,998)              (606,607)
       (Increase) decrease in income tax refunds receivable                          2,135,483             (1,120,161)
       (Increase) decrease in interest receivable                                      493,471                      -
       (Increase) decrease in inventories                                              211,717             (1,047,687)
       (Increase) decrease in prepaid income taxes                                    (607,000)                     -
       (Increase) decrease in other current assets                                    (309,637)              (375,409)
       (Increase) decrease in other assets                                             (83,844)                37,275
       Increase (decrease) in accounts payable - trade                               ( 627,742)              (433,618)
       Increase (decrease) in commissions payable                                      785,695                125,125
       Increase (decrease) in sales tax payable                                       (61,420)                 10,612
       Increase (decrease) in income taxes payable                                  (3,811,363)            (3,429,598)
       Increase (decrease) in other accrued liabilities                                 96,567                282,253
       Increase (decrease) in unearned revenue                                        (355,750)               554,301
                                                                                 -------------         --------------
NET CASH PROVIDED BY OPERATING ACTIVITIES                                           13,885,818             8,195,860
                                                                                 -------------         --------------

CASH FLOWS FROM INVESTING ACTIVITIES
    Purchase of available-for-sale securities                                      (14,517,684)           (24,544,425)
    Proceeds from sale or maturity of available-for-sale                            18,580,078             24,744,291
    (Increase) decrease in advances to officers, directors and employees               (40,304)                 2,783
    (Increase) decrease in amounts due to/from related parties                          16,222                  1,818
    (Increase) decrease in restricted cash                                             148,477              (264,593)
    Proceeds from sale of equipment                                                          -                 68,000
    Capital expenditures                                                            (3,438,992)            (4,984,762)
                                                                                 -------------         --------------
NET CASH PROVIDED BY (USED IN) INVESTING ACTIVITIES                                    747,797             (4,976,888)
                                                                                 -------------         --------------

CASH FLOWS FROM FINANCING ACTIVITIES
     Purchase and retirement of common stock                                                 -              (369,000)
     Principal payments on long-term debt                                              (67,748)               (53,978)
     Proceeds from long-term debt                                                            -              1,280,837
                                                                                 -------------         --------------
NET CASH PROVIDED BY (USED IN) FINANCING ACTIVITIES                                    (67,748)               857,859
                                                                                 -------------         --------------


                    The accompanying notes are an integral part of the financial statements.


                                                           F-23





                                                   MARKET AMERICA, INC.
                                                  STATEMENT OF CASH FLOWS
                                  FOR NINE MONTH PERIODS ENDED JANAURY 31, 2002 AND 2001
                                                        (UNAUDITED)
- ----------------------------------------------------------------------------------------------------------------------

                                                                               January 31, 2002       January 31, 2001
                                                                               ----------------       ----------------
                                                                                                  
NET DECREASE IN CASH & CASH EQUIVALENTS                                             14,565,867              4,076,831


CASH & CASH EQUIVALENTS AT BEGINNING OF PERIOD                                      60,511,367             43,870,755
                                                                                 -------------          -------------
CASH & CASH EQUIVALENTS AT END OF PERIOD                                         $  75,077,234          $  47,947,586
                                                                                 =============          =============


SUPPLEMENTAL DISCLOSURE OF CASH FLOW
   INFORMATION

      Cash paid during the period for:

         Interest                                                                $     178,679          $     116,838

         Income taxes                                                            $  13,817,000          $  12,236,340


SUPPLEMENTAL DISCLOSURES OF NONCASH
   INVESTING AND FINANCING ACTIVITIES

      Net change in unrealized holding gains or losses on
      available-for-sale securities, net of deferred
      income taxes (benefit) of ($14,278) and $14,124                            $     (23,239)         $      30,372


                         The accompanying notes are an integral part of the financial statements.


                                                           F-24



                              MARKET AMERICA, INC.
             NOTES TO INTERIM FINANCIAL STATEMENTS JANUARY 31, 2002
                                  (UNAUDITED)
- --------------------------------------------------------------------------------

Interim Financial Information

The unaudited interim financial statements of Market America, Inc. (the
"Company") as of January 31, 2002 and 2001 have been prepared in accordance with
the rules and regulations of the Securities and Exchange Commission. Certain
information and footnote disclosures normally included in financial statements
prepared in accordance with generally accepted accounting principles have been
condensed or omitted pursuant to such rules and regulations. In the opinion of
management, the accompanying interim financial statements contain all
adjustments, consisting of normal recurring adjustments, necessary to present
fairly the Company's financial statements as of January 31, 2002 and for the
three and nine-month periods ended January 31, 2002 and 2001. Management
suggests that these financial statements should be read in conjunction with the
audited financial statements and notes thereto included in the Company's latest
Annual Report on Form 10-K. The results of operations for the three and
nine-month periods ended January 31, 2002 may not be indicative of the results
that may be expected for the fiscal year ending April 30, 2002.

Earnings Per Share

The Company computes earnings per share ("EPS") based upon the requirements of
Statement of Financial Accounting Standards No. 128. This statement specifies
the calculation, presentation and disclosure requirements for both basic and
diluted EPS. The Company does not present diluted EPS because it does not have
any securities or contracts outstanding with dilutive potential for its common
shares.

Reclassifications

Certain reclassifications have been made to prior period amounts to conform with
the current period financial statements presentations. Reclassifications made
had no effect on previously reported net income.

Related Party Transactions

In December 1999, the Company entered into an agreement with a company owned by
Mr. and Mrs. James H. Ridinger, officers/stockholders of the Company, to lease
real estate in Miami, Florida for direct sales training and education, as well
as other corporate functions. The monthly rental is $60,000 and the lease has a
20-year term with a renewal option for an additional 20-year term. The Company
has paid a $600,000 non-interest bearing damage deposit as part of this lease,
which is included in other assets on the balance sheet. The amount of rent
expense under this agreement aggregated $180,000 and $540,000 during each of the
three and nine-month periods ended January 31, 2002 and 2001, respectively. In
connection with this lease, the Company has guaranteed a $5.3 million five-year
loan to the related company for the purchase of the real estate being leased. As
of January 31, 2002, the guaranteed loan had an outstanding balance of
$4,080,306. The Company had restricted cash of $2,560,000 as collateral under
the loan guarantee as of January 31, 2002. In October 2001, the Company began
construction of a $675,000 building on this leased property in order to further
expand the meeting and training facilities in Miami, Florida. As of January 31,
2002, the Company had paid approximately $104,000 towards the construction of
this facility.



                                      F-25


                              MARKET AMERICA, INC.
             NOTES TO INTERIM FINANCIAL STATEMENTS JANUARY 31, 2002
                                  (UNAUDITED)
- --------------------------------------------------------------------------------

During the year ended April 30, 1999, the Company entered into a 33-year net
ground lease with a company owned by Mr. and Mrs. James H. Ridinger,
officers/stockholders of the Company, for the site on which the Company has
constructed its new headquarters and warehouse facility in Greensboro, North
Carolina at a cost of $4,593,133. Required rental payments are $17,000 per month
since October 2000, and $10,666 per month prior to that date. The amount of rent
expense under this agreement was $51,000 and $153,000 for the three-month and
nine-month periods ended January 31, 2002, respectively. Rent expense for the
three-month and nine-month periods ended January 31, 2001 was $51,000 and
$121,330, respectively. In June 1999, the Company paid $500,000 to the Ridinger
company for a Right of First Refusal on this site, which provides the Company
with the opportunity to purchase the land, should it be offered for sale, before
the land is offered for sale to other parties. The amount paid is included in
other assets and is being amortized on a straight-line basis over the lease
term. The unamortized balance will be applied to the purchase price of the land
in the event the Company buys it. On June 28, 1999, the Company became guarantor
of a $1.6 million bank loan to the Ridinger company used for the purchase of the
land. The guaranteed loan had an outstanding balance of $1,040,450 at January
31, 2002. This loan and the Company's term loan are cross-collateralized by the
land being leased from the Ridinger company and by the building improvement
constructed thereon by the Company. The guaranteed loan is repayable over a
five-year period.

In June 2001, the Company purchased a facility in Miami, Florida from an
unrelated party for $3,560,400. The Company had made an earnest money deposit of
$1,100,000 on this facility during the fourth quarter of fiscal 2001 and paid
the remaining $2,460,400 in cash upon closing. The Company will lease the land
on which the facility sits from a company owned by Mr. and Mrs. James H.
Ridinger, officers/stockholders of the Company, at an amount and period yet to
be determined. The Company is in the process of obtaining an independent
appraisal of the property in order to set the lease amount at fair value. The
Company has paid $80,000 towards the lease of this property during the
nine-months ended January 31, 2002. The building will be depreciated over the
shorter of its estimated useful life or the term of the ground lease. The
Company has estimated and recorded approximately $89,000 of depreciation expense
on the building during the nine-months ended January 31, 2002.

Substantially all of the Company's leasehold improvements are to properties
leased from related companies.

Related party transactions are more fully described in the Company's most recent
Annual Report on Form 10-K.

Management Buyout Offer

On January 11, 2002, Market America Inc. ("Market America") issued a press
release announcing that it had accepted a previously announced proposal to take
the Company private at a price of $8.00 per share. The proposal is from a
management group led by President and Chief Executive Officer, James H.
Ridinger. The transaction is subject to the approval of a majority of the shares
held by Market America's unaffiliated shareholders. Mr. Ridinger holds
approximately 77% of Market America's common stock. The Board of Directors of
Market America authorized the preparation of merger agreement and proxy
materials for a special meeting of shareholders anticipated to be scheduled for
June 2002 following clearance of such proxy materials by the Securities and
Exchange Commission.


                                      F-26



                              MARKET AMERICA, INC.
                              --------------------

                          PROXY FOR THE SPECIAL MEETING
                    OF SHAREHOLDERS TO BE HELD _____ __, 2002

           THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS
           -----------------------------------------------------------

     The undersigned shareholder of Market America, Inc., a North Carolina
corporation ("Market America"), acknowledges receipt of the Notice of Special
Meeting of Shareholders and the Proxy Statement dated [Mail Date], and, revoking
all prior proxies, hereby appoint(s) James H. Ridinger and Martin L. Weissman,
and each of them, with full power of substitution, as proxies to represent and
vote all shares of Common Stock of Market America, which the undersigned would
be entitled to vote if present in person at the Special Meeting of Shareholders
of Market America to be held on [Meeting Date] at [Meeting Time], local time,
and at any adjournment or adjournments thereof (the "Meeting"). These proxies
are authorized to vote in their discretion upon such other matters as may
properly come before the Meeting.

                         PLEASE DATE, SIGN AND MAIL YOUR
                      PROXY CARD BACK AS SOON AS POSSIBLE!

[X] PLEASE MARK YOUR VOTES AS IN THIS EXAMPLE.

         THE BOARD OF DIRECTORS HAS NO SPECIFIC RECOMMENDATION REGARDING
       YOUR VOTE; HOWEVER, THE MERGER CANNOT BE COMPLETED AND THE MERGER
     CONSIDERATION WILL NOT BE PAID UNLESS AT LEAST 1,738,176 SHARES HELD BY
             UNAFFILIATED SHAREHOLDERS ARE VOTED "FOR" THE PROPOSAL.

   The undersigned hereby instructs said proxies or their substitutes to vote
     as specified below on the following matter and in accordance with their
    judgment on any other matters which may properly come before the Meeting.

     1.   Agreement and Plan of Merger and transactions contemplated thereby.

               FOR               AGAINST               ABSTAIN
               |_|                 |_|                   |_|

     THIS PROXY, WHEN PROPERLY EXECUTED, WILL BE VOTED IN THE MANNER DIRECTED
HEREIN BY THE UNDERSIGNED SHAREHOLDER. IF NO DIRECTION IS GIVEN, THIS PROXY WILL
BE VOTED FOR THE ABOVE PROPOSAL.

     Please mark, sign, date and return this proxy card promptly using the
enclosed envelope.

     Signature:
               -----------------------------------------------------------
     Signature:
               -----------------------------------------------------------
                                     IF HELD JOINTLY

     Date: _________________, 2002


NOTE:     Please sign exactly as name(s) appear on your stock certificates. If
          your stock certificate is registered in the names of two or more
          persons, each should sign. Executors, administrators, trustees,
          guardians, attorneys, and corporate officers should add their titles.





                                                                         ANNEX A


                          AGREEMENT AND PLAN OF MERGER

                                     BETWEEN

                             MIRACLE MARKETING INC.

                             MA ACQUISITION SUB INC.

                                       AND

                              MARKET AMERICA, INC.


                              DATED March 27, 2002





                                TABLE OF CONTENTS

                                                                            PAGE

ARTICLE 1 The Merger...........................................................2
   1.1   The Merger............................................................2
   1.2   Effective Time........................................................2
   1.3   Effects of the Merger.................................................2
   1.4   Articles of Incorporation and Bylaws; Directors and Officers..........2
   1.5   The Closing...........................................................2
ARTICLE 2 Effect of the Merger on Securities of the Company....................3
   2.1   Conversion of Acquisition Sub Stock...................................3
   2.2   Conversion of Company Stock...........................................3
   2.3   Exchange of Certificates..............................................4
   2.4   Closing of Transfer Books.............................................5
   2.5   No Further Ownership Rights in Company Stock..........................5
ARTICLE 3 Representations and Warranties of the Company........................5
   3.1   Organization, Standing and Power......................................5
   3.2   Capital Structure.....................................................5
   3.3   Authority; Non-Contravention..........................................6
   3.4   SEC Documents.........................................................7
   3.5   Absence of Certain Events.............................................8
ARTICLE 4 Representations and Warranties of The Purchasers.....................8
   4.1   Organization, Standing and Power......................................8
   4.2   Authority; Non-Contravention..........................................8
   4.3   Brokers...............................................................9
   4.4   Litigation............................................................9
   4.5   Capital Structure and Shareholders....................................9
ARTICLE 5 Covenants...........................................................10
   5.1   Interim Operations of the Company....................................10
   5.2   Meeting of the Company's Shareholders................................10
   5.3   Filings, Other Action................................................10
   5.4   Inspection of Records................................................11
   5.5   Publicity............................................................11
   5.6   Proxy Statement and Other SEC Filings................................11
   5.7   Further Action.......................................................12
   5.8   Expenses.............................................................13
   5.9   Indemnification......................................................13
   5.10    Takeover Statute...................................................13
   5.11    Conduct of Business by the Purchasers Pending the Merger...........14
   5.12    Transfer of Offering Group Shares..................................14
   5.13    Conveyance Taxes...................................................14
ARTICLE 6 Conditions to Merger................................................14
   6.1   Conditions to Each Party's Obligation to Effect the Merger...........14
   6.2   Conditions to Obligation of Company to Effect the Merger.............15
   6.3   Conditions to Obligation of the Purchasers to Effect the Merger......15


                                       i


ARTICLE 7 Termination.........................................................16
   7.1   Termination by Mutual Consent........................................16
   7.2   Termination by any Party.............................................16
   7.3   Extension, Waiver....................................................16
ARTICLE 8 General Provisions..................................................18
   8.1   Nonsurvival of Representations, Warranties and Agreements............18
   8.2   Assignment; Binding Effect...........................................18
   8.3   Entire Agreement.....................................................18
   8.4   Amendment............................................................18
   8.5   Governing Law........................................................18
   8.6   Counterparts.........................................................18
   8.7   Headings.............................................................18
   8.8   Interpretation.......................................................19
   8.9   Waivers..............................................................19
   8.10    Incorporation of Schedules.........................................19
   8.11    Severability.......................................................19
   8.12    Enforcement of Agreement...........................................19


                                       ii



                                   DEFINITIONS


Agreement......................................................................1
Alternative Proposal..........................................................12
Articles of Merger.............................................................1
Certificates...................................................................3
Closing........................................................................2
Closing Date...................................................................2
Code..........................................................................10
Company Stock..................................................................1
Company........................................................................1
Company Options................................................................6
Company Permits................................................................9
Company SEC Documents..........................................................8
Department of State............................................................1
Dissenting Shares..............................................................3
Effective Time.................................................................1
Evaluation Material...........................................................27
Exchange Act...................................................................8
Company Stock..................................................................1
Governmental Entity............................................................7
Indemnified Parties...........................................................17
Instrument.....................................................................7
Material Adverse Change........................................................6
Material Adverse Effect........................................................6
Meeting of Shareholders.......................................................15
Merger.........................................................................1
Merger Consideration...........................................................3
NCBCA..........................................................................1
Paying Agent...................................................................4
Preferred Stock................................................................6
Proponents....................................................................20
Proxy Statement...............................................................16
Acquisition Sub................................................................1
Acquisition Sub Stock..........................................................1
Redemption Price...............................................................4
Continuing Shares..............................................................1
Schedules......................................................................5
SEC............................................................................8
Securities Act.................................................................8
Stock Plan.....................................................................6
Surviving Corporation..........................................................1
Tax...........................................................................10
Tax Return....................................................................10


                                      iii


                          AGREEMENT AND PLAN OF MERGER

         AGREEMENT AND PLAN OF MERGER (this "Agreement"), dated March , 2002,
between MA ACQUISITION SUB INC., a North Carolina corporation (the "Acquisition
Sub"), MIRACLE MARKETING INC., a Delaware corporation (the "Marketing" and,
together with Acquisition Sub, the "Purchasers") and MARKET AMERICA, INC., a
North Carolina corporation (and together with its subsidiaries, the "Company").

                                    RECITALS

         A.     James H. Ridinger, Loren A. Ridinger, Martin L. Weissman,
Andrew Weissman, Marc Ashley, Dennis Franks and Joseph Bolyard (collectively,
the "Offering Group"") beneficially own, collectively, 15,943,650 shares of the
common stock, par value .00001 per share, of the Company (the "Company Stock" ),
representing approximately 82% of the issued and outstanding shares of Company
Stock as of the date hereof (such shares being referred to herein collectively
as the "Offering Group Shares" ).

         B.      Acquisition Sub is the wholly-owned subsidiary of Marketing,
which has been formed by Marketing for the purpose of consummating the
transactions described herein.

         C.      In connection with the transactions contemplated hereby, the
Offering Group have agreed to transfer Offering Group Shares (such shares so
transferred being referred to hereinafter as the "Continuing Shares") to
Marketing in exchange for shares of the common stock, par value $.00001 per
share, of Marketing (the "Marketing Stock" ), thereof, so that, as of such time,
Marketing will own approximately 82% of the issued and outstanding shares of
Company Stock.

         D.      The Boards of Directors of each of Marketing, Acquisition Sub
and the Company have approved, and deem it advisable and in the best interests
of their respective companies and shareholders to consummate a merger (the
"Merger") of Acquisition Sub, with and into the Company, wherein each issued and
outstanding share of Company Stock, except shares of Company Stock held by
persons who comply with the provisions of North Carolina law regarding the right
of shareholders to dissent from the Merger and require appraisal of their shares
of Company Stock and Continuing Shares, will be converted into the right to
receive $8.00 per share, in cash, without interest, and each issued and
outstanding share of common stock, par value $.00001 per share, of Acquisition
Sub (the "Acquisition Sub Stock") shall be converted into a share of common
stock in the Surviving Corporation (as hereinafter defined).

         E.      Marketing, Acquisition Sub and the Company desire to make
certain representations, warranties, covenants and agreements in connection with
the transactions contemplated hereby.

         NOW, THEREFORE, in consideration of the foregoing, and of the
representations, warranties, covenants and agreements contained herein, the
parties hereto hereby agree as follows:




                                   ARTICLE 1

                                   THE MERGER

         1.1    The Merger. Upon the terms and subject to the conditions hereof,
and in accordance with the North Carolina Business Corporation Act ("NCBCA"),
Acquisition Sub shall be merged with and into the Company at the Effective Time
(as hereinafter defined). Following the Merger, the separate corporate existence
of Acquisition Sub shall cease and the Company shall continue as the surviving
corporation (the "Surviving Corporation") and shall succeed to and assume all
the rights and obligations of Acquisition Sub in accordance with the NCBCA.

         1.2   Effective Time. Subject to the provisions of this Agreement, the
Merger shall become effective when the Articles of Merger (the "Articles of
Merger"), executed in accordance with the relevant provisions of the NCBCA, is
filed with the Secretary of State of the State of North Carolina (the "Secretary
of State"). When used in this Agreement, the term "Effective Time" shall mean
the date and time at which the Articles of Merger is filed with the Secretary of
State. The filing of the Articles of Merger shall be made as soon as reasonably
practicable (but not later than the first business day) after the satisfaction
or waiver of the conditions to the Merger set forth herein.

         1.3   Effects of the Merger. The Merger shall have the effects set
forth in the NCBCA.

         1.4   Articles of Incorporation and Bylaws; Directors and Officers.

               (a)   The Articles of Incorporation and the Bylaws of the
Company, as in effect immediately prior to the Effective Time, shall be amended
by the Articles of Merger to make such changes regarding the capitalization of
the Surviving Corporation as the Purchasers may request and, as so amended, the
Articles of Incorporation and the Bylaws of the Company shall be the Articles of
Incorporation and the Bylaws of the Surviving Corporation until thereafter
changed or amended as provided therein or by applicable law.

               (b)   The directors of the Company at the Effective Time shall,
from and after the Effective Time, be the initial directors of the Surviving
Corporation until their successors have been duly elected or appointed and
qualified or until their earlier death, resignation or removal, in accordance
with the Surviving Corporation's Articles of Incorporation and Bylaws.

               (c)   The officers of the Company at the Effective Time and such
other persons as designated by Marketing shall, from and after the Effective
Time, be the initial officers of the Surviving Corporation until their
successors have been duly elected or appointed and qualified or until their
earlier death, resignation or removal, in accordance with the Surviving
Corporation's Articles of Incorporation and Bylaws.

         1.5   The Closing. Subject to the terms and conditions of this
Agreement, the closing of the transactions contemplated by this Agreement (the
"Closing") shall take place (a) at such time and place as the parties shall
agree on the first business day following the day on which the last to be
fulfilled or waived of the conditions set forth in Article 6 shall be fulfilled
or waived in accordance herewith or (b) at such other time, date or place as the
parties may agree. The date on which the Closing occurs is hereinafter referred
to as the "Closing Date."


                                       2


                                   ARTICLE 2

                       EFFECT OF THE MERGER ON SECURITIES
                                 OF THE COMPANY

         2.1   Conversion of Acquisition Sub Stock. At the Effective Time, each
share of Acquisition Sub Stock outstanding immediately prior to the Effective
Time shall cease to be outstanding, shall be cancelled and retired and shall
cease to exist and each holder of a certificate or certificates representing any
such shares of Acquisition Sub Stock shall thereafter cease to have any rights
with respect thereto.

         2.2   Conversion of Company Stock.

               (a)   Subject to Section 2.2(b), at the Effective Time each
issued and outstanding share of Company Stock (other than Continuing Shares and
Dissenting Shares as hereinafter defined) shall be converted into the right to
receive $8.00, in cash, without interest (the "Merger Consideration"). All such
shares of Company Stock, when so converted, shall cease to be outstanding, shall
be canceled and retired and shall cease to exist, and each holder of a
certificate or certificates (the "Certificates") representing any such shares of
Company Stock shall thereafter cease to have any rights with respect thereto,
except the right to receive the Merger Consideration. At the Effective Time,
each Certificate representing any Continuing Shares shall thereafter without any
action on the part of the holder thereof, be deemed to represent the same number
of shares of the Surviving Corporation.

         (b)   Notwithstanding any provision of this Agreement to the contrary,
if required by the NCBCA but only to the extent required thereby, shares of
Company Stock which are issued and outstanding immediately prior to the
Effective Time and which are held by holders of such shares of Company Stock who
have properly exercised appraisal rights with respect thereto in accordance with
the NCBCA (the "Dissenting Shares") will not be exchangeable for the right to
receive the Merger Consideration, and holders of such shares of Company Stock
will be entitled to receive payment of the appraised value of such shares of
Company Stock in accordance with the provisions of the NCBCA unless and until
such holders shall fail to perfect or shall effectively withdraw or shall have
lost their rights to appraisal and payment under the NCBCA. If, after the
Effective Time, any such holder fails to perfect or effectively withdraws or
loses such right, such shares of Company Stock will thereupon be treated as if
they had been converted into and have become exchangeable for, at the Effective
Time, the right to receive the Merger Consideration, without any interest
thereon. The Company will give the Purchasers prompt notice of any demands
received by the Company for appraisals of shares of Company Stock. The Company
shall not, except with the prior written consent of the Purchasers, make any
payment with respect to any demands for appraisal or offer to settle or settle
any such demands.

         (c)   At or prior to the Effective Time, the Company shall have made
arrangements, the effect of which shall be that no shares of Company Stock or
other capital stock of the Company or the Surviving Corporation shall be
issuable pursuant to options or warrants to purchase shares, or securities
convertible into shares, of Company Stock.



                                       3


         2.3   Exchange of Certificates.

               (a)   Prior to the Effective Time, the Company shall appoint a
bank or trust company to act as paying agent hereunder, (the "Paying Agent") for
the payment of the Merger Consideration upon surrender of Certificates. All of
the fees and expenses of the Paying Agent shall be borne by the Surviving
Corporation.

               (b)   Marketing shall take all steps necessary to enable and
cause the Surviving Corporation to provide the Paying Agent with cash in amounts
necessary to pay the Merger Consideration, when and as such amounts are needed
by the Paying Agent.

               (c)   As soon as reasonably practicable after the Effective Time
but no later than 20 days of such time, the Paying Agent shall mail to each
holder of record of Company Stock immediately prior to the Effective Time
(excluding any Dissenting Shares) (i) a letter of transmittal (which shall
specify that delivery shall be effected, and risk of loss and title to the
Certificates shall pass, only upon delivery of such Certificates to the Paying
Agent and shall be in such form and have such other provisions as the Surviving
Corporation shall reasonably specify) and (ii) instructions for the use thereof
in effecting the surrender of the Certificates in exchange for the Merger
Consideration. Upon surrender of a Certificate for cancellation to the Paying
Agent or to such other agent or agents as may be appointed by the Surviving
Corporation, together with such letter of transmittal, duly executed, and such
other documents as may reasonably be required by the Paying Agent, the holder of
such Certificate shall be entitled to receive in exchange therefor a bank check
in the amount of cash into which the shares of Company Stock theretofore
represented by such Certificate shall have been converted pursuant to Section
2.2, and the Certificates so surrendered shall forthwith be canceled. No
interest will be paid or will accrue on the cash payable upon the surrender of
any Certificate. If payment is to be made to a person other than the person in
whose name the Certificate so surrendered is registered, it shall be a condition
of payment that such Certificate shall be properly endorsed or otherwise in
proper form for transfer and that the person requesting such payment shall pay
any transfer or other taxes required by reason of the transfer of such
Certificate or establish to the satisfaction of the Surviving Corporation that
such tax has been paid or is not applicable.

               Until surrendered as contemplated by this Section 2.3, each
Certificate (other than Certificates representing Dissenting Shares) shall be
deemed at any time after the Effective Time to represent only the right to
receive upon such surrender the amount of cash, without interest, into which the
shares of Company Stock theretofore represented by such Certificate shall have
been converted pursuant to Section 2.2.

               (d)   None of Marketing, Acquisition Sub, the Company, the
Surviving Corporation, the Paying Agent or any other person shall be liable to
any former holder of shares of Company Stock for any amount properly delivered
to a public official pursuant to applicable abandoned property, escheat or
similar laws.

               (e)   In the event that any Certificate shall have been lost,
stolen or destroyed, upon the making of an affidavit of that fact by the person
claiming such Certificate to be lost, stolen or destroyed and, if required by
the Surviving Corporation, the posting by such person of a bond in such
reasonable amount as the Surviving Corporation may direct as indemnity against
any claim that may be made against it with respect to such Certificate, the
Paying Agent will issue in exchange for such lost, stolen or destroyed


                                       4


Certificate the Merger Consideration, deliverable in respect thereof pursuant to
this Agreement.

         2.4   Closing of Transfer Books. At or after the Effective Time, there
shall be no transfers on the stock transfer books of the Company of the shares
of Company Stock which were outstanding immediately prior to the Effective Time.
If, after the Effective Time, Certificates are presented to the Surviving
Corporation, they shall be canceled and exchanged for the consideration
deliverable in respect thereof pursuant to this Agreement in accordance with the
procedures set forth in this Article 2.

         2.5   No Further Ownership Rights in Company Stock. From and after the
Effective Time, the holders of shares of Company Stock which were outstanding
immediately prior to the Effective Time shall cease to have any rights with
respect to such shares of Company Stock except as otherwise provided in this
Agreement or by applicable law. All cash paid upon the surrender of Certificates
in accordance with the terms hereof shall be deemed to have been paid in full
satisfaction of all rights pertaining to the shares of Company Stock.

                                   ARTICLE 3

                  REPRESENTATIONS AND WARRANTIES OF THE COMPANY

         The Company represents and warrants to the Purchasers that, except as
set forth in schedules hereto specifically referring to the Sections hereof
intended to be so qualified (the "Schedules"):

         3.1   Organization, Standing and Power. The Company is a corporation
duly organized, validly existing and in good standing under the laws of the
jurisdiction in which it is incorporated and has the requisite corporate power
and authority to carry on its business as now being conducted. The Company is
duly qualified to do business, and is in good standing, in each jurisdiction
where the character of its properties owned or held under lease or the nature of
its activities makes such qualification necessary, except where the failure to
be so qualified and in good standing would not, individually or in the
aggregate, have a Material Adverse Effect on the Company. For purposes of this
Agreement, "Material Adverse Change" or "Material Adverse Effect" means, when
used with respect to Marketing, Acquisition Sub or the Company, as the case may
be, any change or effect, either individually or in the aggregate, that is
materially adverse to the business, assets, financial condition or results of
operations of Marketing, Acquisition Sub, or the Company, as the case may be.

         3.2   Capital Structure. The authorized capital stock of the Company
consists of 800,000,000 shares, of which all shares are designated as Company
Stock.

         At the date hereof (i) 19,420,000 shares of Company Stock were issued
and outstanding. All outstanding shares of Company Stock are validly issued,
fully paid and nonassessable and not subject to preemptive rights.

         As of the date hereof, there are no options, warrants, rights,
commitments, agreements, arrangements or undertakings of any kind to which the
Company is a party or by which it is bound obligating the Company to issue,


                                       5


deliver or sell, or cause to be issued, delivered or sold, additional shares of
capital stock or other voting securities of the Company.

         3.3   Authority; Non-Contravention.

               (a)   The Board of Directors of the Company has approved this
Agreement and determined that the Merger is fair and in the best interests of
the Company and its shareholders, and the Company has all requisite corporate
power and authority to enter into this Agreement and, subject to approval of the
Merger by the shareholders of the Company as set forth in Section 6.1(a), to
consummate the transactions contemplated hereby. The execution and delivery of
this Agreement by the Company and the consummation by the Company of the
transactions contemplated hereby have been duly authorized by all necessary
corporate action on the part of the Company, subject to such approval of the
Merger by the shareholders of the Company as set forth in Section 6.1(a). This
Agreement has been duly executed and delivered by the Company and constitutes a
valid and binding obligation of the Company enforceable against the Company in
accordance with its terms. The execution and delivery of this Agreement do not,
and the consummation of the transactions contemplated hereby and compliance with
the provisions hereof will not, conflict with, or result in any violation of, or
default (with or without notice or lapse of time, or both) under, or give rise
to a right of termination, cancellation or acceleration of any obligation,
contractually require any offer to purchase or any prepayment of any debt,
contractually require the payment of (or result in the vesting of) any
severance, golden parachute, change of control or similar type of payment, or
give rise to the loss of a material benefit under, or result in the creation of
any lien, security interest, charge or encumbrance upon any of the properties or
assets of the Company under, any provision of:

                     (i)   the Articles of Incorporation or Bylaws of the
Company,

                     (ii)  any loan or credit agreement, note, bond, mortgage,
indenture, lease or other agreement, instrument, concession, franchise or
license (any of the foregoing, an "Instrument") applicable to the Company (other
than Instruments involving aggregate payments by or to the Company of $100,000
or less), or

                     (iii) any judgment, order, decree, statute, law, ordinance,
rule or regulation applicable to, or Company Permit (as defined in Section 3.7)
of or relating to, the Company or any of its properties or assets, other than,
in the case of clauses (ii) or (iii), any such conflicts, violations, defaults,
rights, offers, prepayments, payments, losses or liens, that, individually or in
the aggregate, would not have a Material Adverse Effect on the Company,
materially impair the ability of the Company to perform its obligations
hereunder or prevent the consummation of any of the transactions contemplated
hereby.

         (b)   No filing or registration with, or authorization, consent or
approval of, any domestic (federal and state), foreign or supranational court,
commission, governmental body, regulatory or administrative agency, authority or
tribunal (a "Governmental Entity") is required by or with respect to the Company
in connection with the execution and delivery of this Agreement by the Company
or the consummation by the Company of the transactions contemplated hereby,
except for (i) in connection or in compliance with the provisions of the
Securities Exchange Act of 1934, as amended (including the rules and regulations


                                       6


promulgated thereunder, the "Exchange Act"), (ii) the filing of the Articles of
Merger with the Secretary of State and appropriate documents with the relevant
authorities of other states in which the Company is qualified to do business,
(iii) such filings and approvals as may be required by any applicable state
securities or "blue sky" laws or state takeover laws, and (iv) such other
consents, orders, authorizations, registrations, approvals, declarations and
filings the failure of which to be obtained or made would not, individually or
in the aggregate, have a Material Adverse Effect on the Company, materially
impair the ability of the Company to perform its obligations hereunder or
prevent the consummation of any of the transactions contemplated hereby.

         3.4   SEC Documents.


               (a)   Since May 1, 2000, the Company has filed all documents with
the Securities and Exchange Commission ("SEC") required to be filed under the
Securities Act of 1933, as amended (including the rules and regulations
promulgated thereunder) (the "Securities Act"), or the Exchange Act (such
documents filed with the SEC on or before the date of this Agreement being the
"Company SEC Documents"). As of their respective dates, (i) the Company SEC
Documents complied in all material respects with the requirements of the
Securities Act or the Exchange Act, as the case may be, and (ii) none of the
Company SEC Documents contained any untrue statement of a material fact or
omitted to state a material fact required to be stated therein or necessary in
order to make the statements therein, in light of the circumstances under which
they were made, not misleading. The financial statements of the Company included
in the Company SEC Documents comply as to form in all material respects with
applicable accounting requirements and the published rules and regulations of
the SEC with respect thereto, have been prepared in accordance with generally
accepted accounting principles (except, in the case of unaudited statements
contained in Quarterly Reports on Form 10-Q of the Company, as permitted by the
Exchange Act) applied on a consistent basis during the periods involved (except
as may be indicated therein or in the notes thereto) and fairly present in all
material respects the financial position of the Company as at the dates thereof
and the results of its operations and changes in shareholders' equity and cash
flow for the periods then ended (subject, in the case of unaudited statements,
to normal year-end audit adjustments and to any other adjustments described
therein).

               (b)   Except as set forth in the Company SEC Documents, the
Company has no liability or obligation of any nature (whether accrued, absolute,
contingent or otherwise) which would be required to be reflected on a balance
sheet, or in the notes thereto, prepared in accordance with generally accepted
accounting principles, except for liabilities and obligations incurred in the
ordinary course of business consistent with past practice since October 31, 2001
which would not, individually or in the aggregate, have a Material Adverse
Effect on the Company.

               (c)   To the extent there are such and to the extent permitted by
applicable law, the Company has heretofore made available to Purchasers a
complete and correct copy of any amendments or modifications which have not yet
been filed with the SEC to agreements, documents or other instruments which
previously have been filed with the SEC pursuant to the Exchange Act.


                                       7


         3.5   Absence of Certain Events. Since October 31, 2001, the Company
has operated its business only in the ordinary course consistent with past
practice and, except as contemplated by this Agreement or disclosed in the
Company SEC Documents, there has not occurred any Material Adverse Change in the
Company;

                                   ARTICLE 4

                REPRESENTATIONS AND WARRANTIES OF THE PURCHASERS

         Each of the Purchasers represents and warrants to the Company as
follows:

         4.1   Organization, Standing and Power. Each of the Purchasers is a
corporation duly organized, validly existing and in good standing under the laws
of the jurisdiction in which it is incorporated and has the requisite corporate
power and authority to carry on its business as now being conducted.

         4.2   Authority; Non-Contravention.

               (a)   Each of the Purchasers has all requisite corporate power
and authority to enter into this Agreement and to consummate the transactions
contemplated hereby. The execution and delivery of this Agreement by each of the
Purchasers and the consummation by it of the transactions contemplated hereby
have been duly authorized by all necessary corporate action on its part. This
Agreement has been duly executed and delivered by each of the Purchasers and
constitutes its valid and binding obligation, enforceable against it in
accordance with its terms. The execution and delivery of this Agreement do not,
and the consummation of the transactions contemplated hereby and compliance with
the provisions hereof will not, conflict with, or result in any violation of, or
default (with or without notice or lapse of time, or both) under, or give rise
to a right of termination, cancellation or acceleration of any obligation or
give rise to the loss of a material benefit under, or result in the creation of
any lien upon any of the properties or assets of Marketing or Acquisition Sub
under, any provision of:

                     (i)    Its Articles or Certificate of Incorporation or
Bylaws,

                     (ii)   any Instrument applicable to it, or

                     (iii)  subject to the governmental filings and other
matters referred to in Section 4.2(b), any judgment, order, decree, statute,
law, ordinance, rule or regulation applicable to it or any of its properties or
assets, other than, in the case of clauses (ii) or (iii), any such conflicts,
violations, defaults, rights, offers, prepayments, payments, losses or liens,
that, individually or in the aggregate, would not have a Material Adverse Effect
on it, materially impair its ability to perform its obligations hereunder or
prevent the consummation of any of the transactions contemplated hereby.

               (b)   No filing or registration with, or authorization, consent
or approval of, any Governmental Entity is required by or with respect to it in
connection with its execution and delivery of this Agreement or its consummation
of the transactions contemplated hereby, except for (i) in connection with or in
compliance with the provisions of the Exchange Act, (ii) the filing of the


                                       8


Articles of Merger with the Secretary of State and appropriate documents with
the relevant authorities of other states in which Acquisition Sub is qualified
to do business, (iii) such filings and approvals as may be required by any
applicable state securities or "blue sky" laws or state takeover laws, and (iv)
such other consents, orders, authorizations, registrations, approvals,
declarations and filings the failure of which to be obtained or made would not,
individually or in the aggregate, have a Material Adverse Effect on it,
materially impair its ability to perform its obligations hereunder or prevent
the consummation of any of the transactions contemplated hereby.

         4.3   Brokers. No broker, investment banker or other person is entitled
to any broker's, finder's or other similar fee or commission in connection with
the transactions contemplated by this Agreement based upon arrangements made by
or on behalf of Marketing or Acquisition Sub.

         4.4   Litigation. There are no actions, suits, proceedings,
investigations or reviews pending against Marketing or Acquisition Sub or, to
its knowledge, threatened against it, at law or in equity, or before or by any
federal or state commission, board, bureau, agency, regulatory or administrative
instrumentality or other Governmental Entity or any arbitrator or arbitration
tribunal.

         4.5   Capital Structure and Shareholders.

               (a)   Pursuant to the agreement by and among the members of the
Offering Group and Marketing, each of the members of the Offering Group (i) has
agreed to transfer to the Offering Group the number of Offering Group Shares
designated opposite his or her name on Schedule 4.5 hereto as "Continuing
Shares" immediately prior to the Effective Time; and (ii) has granted to James
H. Ridinger, as sole director of Marketing, an irrevocable proxy to vote all
Offering Group Shares set forth opposite his name on Schedule 4.5 in favor of
the Merger and on all matters relating to the Merger and special power of
attorney to transfer ownership of such Offering Group Shares to Marketing in the
event of the failure of such Offering Group member to do so in accordance with
clause (i) hereof.

               (b)   The authorized capital stock of Acquisition Sub consists of
1000 shares, of which all shares are designated as Acquisition Sub Stock. At the
date hereof (i) 1000 shares of Acquisition Sub Stock were issued and outstanding
and held by Marketing, and (ii) no shares of Acquisition Sub Stock are held by
Acquisition Sub in its treasury. All outstanding shares of Acquisition Sub are
validly issued, fully paid and nonassessable and not subject to preemptive
rights.


                                       9


                                   ARTICLE 5

                                   COVENANTS

         5.1   Interim Operations of the Company.

               (a)   From and after the date of this Agreement until the
Effective Time, except as contemplated by any other provision of this Agreement,
unless Acquisition Sub has consented in writing thereto, the Company:

                     (i)    shall conduct its operations according to its usual,
regular and ordinary course in substantially the same manner as heretofore
conducted;

                     (ii)   shall use its reasonable efforts to preserve intact
its business organization and goodwill, keep available the services of its
officers and employees and maintain satisfactory relationships with those
persons having business relationships with it;

                     (iii)  shall not amend its Articles of Incorporation or
Bylaws or comparable governing instruments;

                     (iv)   shall not make any tax election except consistent
with past practice or settle or compromise any material income tax liability;

                     (v)    shall not settle or compromise any pending or
threatened suit, action or claim relating to the transactions contemplated
hereby; or

                     (vi)   shall not agree or otherwise commit to take any of
the foregoing actions or take, or agree to take, any action which would result
in a failure of the condition to Closing set forth in Section 6.3(a).

         5.2   Meeting of the Company's Shareholders. The Company will take all
action necessary in accordance with applicable law and its Articles of
Incorporation and Bylaws to convene a meeting of its shareholders (the "Meeting
of Shareholders") as promptly as practicable to consider and vote upon the
approval of this Agreement and the Merger. The Board of Directors of the Company
shall refrain from recommending such approval, but each of Acquisition Sub and
the Company shall take all appropriate and lawful action to solicit such
approval, including, without limitation, timely mailing the Proxy Statement (as
defined in Section 5.6); provided, however, that such solicitation is subject to
any action (including any withdrawal) taken by, or upon authority of, the Board
of Directors of the Company in the exercise of its good faith judgment based
upon the advice of outside counsel as to its fiduciary duties imposed by law.

         5.3   Filings, Other Action. Subject to the terms and conditions herein
provided, the Company and the Purchasers shall:

               (a)   use all reasonable efforts to cooperate with one another in
(i) determining which filings are required to be made prior to the Effective
Time with, and which consents, approvals, permits or authorizations are required
to be obtained prior to the Effective Time from, any Governmental Entity in
connection with the execution and delivery of this Agreement and the
consummation of the transactions contemplated hereby and (ii) timely making all
such filings and timely seeking all such consents, approvals, permits or
authorizations; and

               (b)   use all reasonable efforts to take, or cause to be taken,
all other action and do, or cause to be done, all other things necessary, proper
or appropriate to consummate and make effective the transactions contemplated by


                                       10


this Agreement. If, at any time after the Effective Time, any further action is
necessary or desirable to carry out the purpose of this Agreement, the proper
officers and directors of each of Marketing, Acquisition Sub and the Company, as
appropriate, shall take all such necessary action.

         5.4   Inspection of Records. From the date hereof to the Effective
Time, the Company shall (i) allow all designated officers, attorneys,
accountants and other representatives of the Purchasers reasonable access at all
reasonable times upon reasonable notice to the offices, records and files,
correspondence, audits and properties, as well as to all information relating to
commitments, contracts, titles and financial position, or otherwise pertaining
to the business and affairs, of the Company, (ii) furnish to the Purchasers'
counsel, financial advisors, auditors and other authorized representatives such
financial and operating data and other information as such persons may
reasonably request, (iii) instruct its employees, counsel and financial advisors
to cooperate with Acquisition Sub and Marketing in their investigation of the
business of the Company, and (iv) make its management personnel available for
discussions with representatives of the Purchasers at mutually convenient times.

         5.5   Publicity. The initial press release relating to this Agreement
shall be a joint press release and thereafter the Company, the Purchasers shall,
subject to their respective legal obligations (including requirements of stock
exchanges and other similar regulatory bodies), consult with each other, and use
all reasonable efforts to agree upon the text of any press release, before
issuing any such press release or otherwise making public statements with
respect to the transactions contemplated hereby and in making any filings with
any Governmental Entity or with any national securities exchange (or other
similar regulatory body) with respect thereto.

         5.6   Proxy Statement and Other SEC Filings.

               (a)   The Company shall prepare and file with the SEC as soon as
practicable a preliminary form of the proxy statement (the "Proxy Statement") to
be mailed to the holders of Company Stock in connection with the Meeting of
Shareholders. The Company will cause the Proxy Statement to comply as to form in
all material respects with the applicable provisions of the Exchange Act. The
Company will use its reasonable best efforts to respond to any comments of the
SEC or its staff and to cause the Proxy Statement to be cleared by the SEC. The
Company will notify the Purchasers of the receipt of any comments from the SEC
or its staff and of any request by the SEC or its staff for amendments or
supplements to the Proxy Statement or for additional information and will supply
the Purchasers with copies of all correspondence between the Company or any of
its representatives, on the one hand, and the SEC or its staff, on the other
hand, with respect to the Proxy Statement prior to its being filed with the SEC
and shall give Marketing the opportunity to review all amendments and
supplements to the Proxy Statement and all responses to requests for additional
information and replies to comments prior to their being filed with, or sent to,
the SEC. Each of the Company and Marketing agrees to use its reasonable best
efforts, after consultation with the other parties hereto, to respond promptly
to all such comments of and requests by the SEC. As promptly as practicable
after the Proxy Statement has been cleared by the SEC, the Company shall mail
the Proxy Statement to the shareholders of the Company. If at any time prior to
the approval of this Agreement by the Company's shareholders there shall occur
any event that should be set forth in an amendment or supplement to the Proxy


                                       11


Statement, the Company will prepare and mail to its shareholders such an
amendment or supplement.

               (b)   The Company agrees that the Proxy Statement and each
amendment or supplement thereto at the time of mailing thereof and at the time
of the Meeting of Shareholders will not include an untrue statement of a
material fact or omit to state a material fact required to be stated therein or
necessary to make the statements therein, in light of the circumstances under
which they were made, not misleading; provided, however, that the foregoing
shall not apply to the extent that any such untrue statement of a material fact
or omission to state a material fact was made by the Company in reliance upon
and in conformity with written information concerning the Purchasers furnished
to the Company by the Purchasers specifically for use in the Proxy Statement.
Each of the Purchasers agrees that the information concerning such Purchaser
provided by it in writing for inclusion in the Proxy Statement and each
amendment or supplement thereto, at the time of mailing thereof and at the time
of the Meeting of Shareholders will not include an untrue statement of a
material fact or omit to state a material fact required to be stated therein or
necessary to make the statements therein, in light of the circumstances under
which they were made, not misleading.

               (c)   The parties hereto, together with the Offering Group (each,
for purposes of this paragraph c and the following paragraph d, a "Filing
Person" and collectively "Filing Persons") shall prepare and file with the SEC
as soon as practicable a Rule 13e-3 Transaction Statement on Schedule 13E-3 (the
"Schedule 13E-3") in connection with the Merger. The parties hereto will cause
the Schedule 13E-3 to comply as to form in all material respects with the
applicable provisions of the Exchange Act. Each of the parties hereto will use
its reasonable best efforts to respond to any comments of the SEC or its staff
and to cause the Schedule 13E-3 to be cleared by the SEC. Each party will notify
each other Filing Person of the receipt of any comments from the SEC or its
staff and of any request by the SEC or its staff for amendments or supplements
to the Schedule 13E-3 or for additional information and will supply the other
Filing Persons with copies of all correspondence between it or any of its
representatives, on the one hand, and the SEC or its staff, on the other hand,
with respect to the Schedule 13E-3 prior to its being filed with the SEC and
shall give the other Filing Persons and their respective counsel the opportunity
to review all amendments and supplements to the Schedule 13E-3 and all responses
to requests for additional information and replies to comments prior to their
being filed with, or sent to, the SEC. Each of the parties hereto agrees to use
its reasonable best efforts, after consultation with the other Filing Persons,
to respond promptly to all such comments of and requests by the SEC. Marketing
agrees to cause the filing in cooperation with the Surviving Corporation and the
Offering Group of a final Schedule 13E-3 promptly after the consummation of the
Merger.

               (d)   Each party hereto agrees that the Schedule 13E-3 and each
amendment or supplement thereto at the time of the final filing will not
include, as to such party, an untrue statement of a material fact or omit to
state, with respect to such party, a material fact required to be stated therein
or necessary to make the statements therein, in light of the circumstances under
which they were made, not misleading.

         5.7   Further Action. Each party hereto shall, subject to the fulfill-
ment at or before the Effective Time of each of the conditions of performance
set forth herein or the waiver thereof, perform such further acts and execute
such documents as may be reasonably required to effect the Merger.


                                       12


         5.8   Expenses. Whether or not the Merger is consummated, all costs and
expenses incurred in connection with this Agreement and the transactions
contemplated hereby shall be paid by the party incurring such expenses except as
expressly provided herein.

         5.9   Indemnification.

               (a)   From and after the Effective Time, Marketing agrees to, and
to cause the Surviving Corporation to, indemnify and hold harmless all past and
present officers and directors of the Company, including directors acting as
members of a committee of the Board of Directors (the "Indemnified Parties") to
the full extent such persons may be indemnified by the Company pursuant to the
Company's Articles of Incorporation and Bylaws as in effect as of the date
hereof and the NCBCA for acts and omissions occurring at or prior to the
Effective Time and shall advance reasonable litigation expenses incurred by such
persons in connection with defending any action arising out of such acts or
omissions, provided that such persons provide the requisite affirmations and
undertakings, as required by applicable law or set forth in the Company's
Articles of Incorporation or Bylaws as in effect prior to the Effective Time.

               (b)   Any Indemnified Party will promptly notify Marketing and
the Surviving Corporation of any claim, action, suit, proceeding or
investigation for which such party may seek indemnification under this Section;
provided, however, that the failure to furnish any such notice shall not relieve
Marketing or the Surviving Corporation from any indemnification obligation under
this Section except to the extent Marketing or the Surviving Corporation is
prejudiced thereby. In the event of any such claim, action, suit, proceeding, or
investigation, (x) the Surviving Corporation will have the right to assume the
defense thereof by counsel reasonably acceptable to the Indemnified Parties, and
the Surviving Corporation will not be liable to such Indemnified Parties for any
legal expenses of other counsel or any other expenses subsequently incurred
thereafter by such Indemnified Parties in connection with the defense thereof,
except that all Indemnified Parties (as a group) will have the right to retain
one separate counsel, reasonably acceptable to such Indemnified Parties and
Marketing, at the expense of the indemnifying party if the named parties to any
such proceeding include both the Indemnified Parties and the Surviving
Corporation and the representation of such parties by the same counsel would be
inappropriate due to a conflict of interest between them, (y) the Indemnified
Parties will cooperate in the defense of any such matter, and (z) the Surviving
Corporation will not be liable for any settlement effected without its prior
written consent.

               (c)   This Section 5.9 is intended to benefit the Indemnified
Parties and shall be binding on all successors and assigns of Marketing, the
Company and the Surviving Corporation. Marketing hereby guarantees the
performance by the Surviving Corporation of the indemnified obligations pursuant
to this Section 5.9.

         5.10  Takeover Statute. If any "fair price", "moratorium", "control
share acquisition" or other form of anti-takeover statute or regulation shall
become applicable to the transactions contemplated hereby, the Company and the
members of the Board of Directors of the Company shall grant such approvals and
take such actions as are reasonably necessary so that the transactions


                                       13


contemplated hereby may be consummated as promptly as practicable on the terms
contemplated hereby and otherwise act to eliminate or minimize the effects of
such statute or regulation on the transactions contemplated hereby.

         5.11  Conduct of Business by the Purchasers Pending the Merger. Prior
to the Effective Time and subject to any applicable regulatory approvals, each
of the Purchasers shall perform its obligations under this Agreement in
accordance with the terms hereof and thereof and take all other actions
necessary or appropriate for the consummation of the transactions contemplated
hereby.

         5.12  Transfer of Offering Group Shares. Prior to the Effective Time,
Marketing shall use its reasonable efforts to cause the consummation of the
transfer by the members of the Offering Group to it of the number of Offering
Group Shares set forth in Schedule 4.5 as described in Section 4.5(a).

         5.13  Conveyance Taxes. The Company and the Purchasers shall cooperate
in the preparation, execution and filing of all returns, questionnaires,
applications or other documents regarding any real property transfer or gains,
sales, use, transfer, value added, stock transfer and stamp taxes, any transfer,
recording, registration and other fees, and any similar taxes which become
payable in connection with the transactions contemplated by this Agreement that
are required or permitted to be filed on or before the Effective Time.

                                   ARTICLE 6

                              CONDITIONS TO MERGER

         6.1   Conditions to Each Party's Obligation to Effect the Merger. The
respective obligation of each party to effect the Merger shall be subject to the
fulfillment at or prior to the Closing Date of the following conditions:

               (a)   This Agreement and the transactions contemplated hereby
shall have been approved, in the manner required by applicable law or by the
applicable regulations of any stock exchange or other regulatory body, as the
case may be, by the holders of the majority of the issued and outstanding shares
of the Company Stock entitled to be voted thereon excluding any Offering Group
Shares or Continuing Shares.

               (b)   None of the parties hereto shall be subject to any order or
injunction of a court of competent jurisdiction which prohibits the consummation
of the transactions contemplated by this Agreement. In the event any such order
or injunction shall have been issued, each party agrees to use its reasonable
efforts to have any such injunction lifted.

               (c)   All consents, authorizations, orders and approvals of (or
filings or registrations with) any Governmental Entity required in connection
with the execution, delivery and performance of this Agreement shall have been
obtained or made, except for filings in connection with the Merger and any other
documents required to be filed after the Effective Time and except where the
failure to have obtained or made any such consent, authorization, order,
approval, filing or registration would not have a Material Adverse Effect on
Marketing, Acquisition Sub or the Company following the Effective Time.


                                       14


         6.2   Conditions to Obligation of Company to Effect the Merger. The
obligation of the Company to effect the Merger shall be subject to the
fulfillment at or prior to the Closing Date of the following conditions:

               (a)   Each of the Purchasers shall have performed in all material
respects its agreements contained in this Agreement required to be performed on
or prior to the Closing Date, and the respective representations and warranties
of the Purchasers contained in this Agreement and in any document delivered in
connection herewith shall be true and correct as of the Closing Date, except (i)
for changes specifically permitted by this Agreement or otherwise accepted in
writing by the Company, (ii) for non-performance or breaches which, separately
or in the aggregate, would not have a Material Adverse Effect on Marketing or
Acquisition Sub or on the ability of the parties to consummate the transactions
contemplated by this Agreement and (iii) that those representations and
warranties which address matters only as of a particular date shall remain true
and correct, in all material respects, as of such date.

               (b)   There shall not have been any action taken, or any statute,
rule, regulation, order, judgment or decree proposed, enacted, promulgated,
entered, issued, or enforced by any Governmental Entity, and there shall be no
action, suit or proceeding pending (with a reasonable likelihood of success),
which (i) makes this Agreement, the Merger, or any of the other transactions
contemplated by this Agreement illegal or imposes or may impose material damages
or penalties in connection therewith, or (ii) otherwise prohibits, restricts, or
delays consummation of the Merger or any of the other transactions contemplated
by this Agreement in any material respect.

         6.3   Conditions to Obligation of the Purchasers to Effect the Merger.
The obligations of the Purchasers to effect the Merger shall be subject to the
fulfillment at or prior to the Closing Date of the following conditions:

               (a)   The Company shall have performed in all material respects
its agreements contained in this Agreement required to be performed on or prior
to the Closing Date, and the representations and warranties of the Company
contained in this Agreement and in any document delivered in connection herewith
shall be true and correct as of the Closing Date, except (i) for changes
specifically permitted by this Agreement or otherwise accepted in writing by the
Purchasers, (ii) for non-performance or breaches which, separately or in the
aggregate, would not have a Material Adverse Effect on the Company, the
Purchasers or on the ability of the parties to consummate the transactions
contemplated by this Agreement and (iii) that those representations and
warranties which address matters only as of a particular date shall remain true
and correct, in all material respects, as of such date.

               (b)   From the date of this Agreement through the Effective Time,
there shall not have occurred any Material Adverse Change with respect to the
Company.

               (c)   There shall not have been any action taken, or any statute,
rule, regulation, order, judgment or decree proposed, enacted, promulgated,
entered, issued, or enforced by any Governmental Entity, and there shall be no
action, suit or proceeding pending (with a reasonable likelihood of success),
which (i) makes this Agreement, the Merger, or any of the other transactions


                                       15


contemplated by this Agreement illegal or imposes or may impose material damages
or penalties in connection therewith, (ii) requires the divestiture of a
material portion of the business of Marketing, or of the Company or of the
Surviving Corporation taken as a whole, (iii) imposes material limitations on
the ability of Marketing effectively to exercise full rights of ownership of
shares of capital stock of the Surviving Corporation (including the right to
vote such shares on all matters properly presented to the shareholders of the
Surviving Corporation) or makes the holding by Marketing of any such shares
illegal or subject to any materially burdensome requirement or condition, (iv)
requires Marketing, the Company, the Surviving Corporation or any of their
respective material affiliates to cease or refrain from engaging in any material
business, or (v) otherwise prohibits, restricts, or delays consummation of the
Merger or any of the other transactions contemplated by this Agreement in any
material respect or increases or may increase in any material respect the
liabilities or obligations of Marketing or the Surviving Corporation arising out
of this Agreement, the Merger, or any of the other transactions contemplated by
this Agreement.

               (d)   Not more than 5% of the outstanding shares of the Company
entitled to vote at the Meeting of Shareholders shall have perfected appraisal
rights in respect of the Merger.

                                   ARTICLE 7

                                  TERMINATION

         7.1   Termination by Mutual Consent. This Agreement may be terminated
and the Merger may be abandoned at any time prior to the Effective Time, before
or after the approval of this Agreement by the shareholders of the Company, by
the mutual consent of Marketing, Acquisition Sub and the Company.

         7.2   Termination by any Party. This Agreement may be terminated and
the Merger may be abandoned by action of the Board of Directors of any party
hereto if (a) the Merger shall not have been consummated by July 31, 2002, (b)
the approval of the Company's shareholders required by Section 6.1(a) shall not
have been obtained at a meeting duly convened therefor or at any adjournment
thereof or (c) a United States federal or state court of competent jurisdiction
or United States federal or state governmental, regulatory or administrative
agency or commission shall have issued an order, decree or ruling or taken any
other action permanently restraining, enjoining or otherwise prohibiting the
transactions contemplated by this Agreement and such order, decree, ruling or
other action shall have become final and non-appealable; provided, that the
party seeking to terminate this Agreement pursuant to this clause (c) shall have
used all reasonable efforts to remove such injunction, order or decree; and
provided, in the case of a termination pursuant to clause (a) above, that the
terminating party shall not have breached in any material respect its
obligations under this Agreement in any manner that shall have proximately
contributed to the failure to consummate the Merger by July 31, 2001.

         7.3   Extension, Waiver.

         At any time prior to the Effective Time, any party hereto, by action
taken by its Board of Directors, may, to the extent legally allowed, (i) extend
the time for the performance of any of the obligations or other acts of the


                                       16


other parties hereto, (ii) waive any inaccuracies in the representations and
warranties made to such party contained herein or in any document delivered
pursuant hereto and (iii) waive compliance with any of the agreements or
conditions for the benefit of such party contained herein. Any agreement on the
part of a party hereto to any such extension or waiver shall be valid only if
set forth in an instrument in writing signed on behalf of such party.


                                       17



                                   ARTICLE 8

                               GENERAL PROVISIONS

         8.1   Nonsurvival of Representations, Warranties and Agreements. All
representations, warranties and agreements in this Agreement or in any
instrument delivered pursuant to this Agreement shall be deemed to the extent
expressly provided herein to be conditions to the Merger and shall not survive
the Merger, provided, however, that the agreements contained in Article 2 shall
survive the Merger.

         8.2   Assignment; Binding Effect. Neither this Agreement nor any of the
rights, interests or obligations hereunder shall be assigned by any of the
parties hereto (whether by operation of law or otherwise) without the prior
written consent of the other parties. Subject to the preceding sentence, this
Agreement shall be binding upon and shall inure to the benefit of the parties
hereto and their respective successors and assigns. Notwithstanding anything
contained in this Agreement to the contrary, except for the provisions of
Section 5.9, nothing in this Agreement, expressed or implied, is intended to
confer on any person other than the parties hereto or their respective heirs,
successors, executors, administrators and assigns any rights, remedies,
obligations or liabilities under or by reason of this Agreement.

         8.3   Entire Agreement. This Agreement, the Schedules, and any
documents delivered by the parties in connection herewith constitute the entire
agreement among the parties with respect to the subject matter hereof and
supersede all prior agreements and understandings among the parties with respect
thereto. No addition to or modification of any provision of this Agreement shall
be binding upon any party hereto unless made in writing and signed by all
parties hereto.

         8.4   Amendment. This Agreement may be amended by the parties hereto,
by action taken by their respective Boards of Directors, at any time before or
after approval of matters presented in connection with the Merger by the
shareholders of the Company, but after any such shareholder approval, no
amendment shall be made which by law requires the further approval of
shareholders without obtaining such further approval. This Agreement may not be
amended except by an instrument in writing signed on behalf of each of the
parties hereto.

         8.5   Governing Law. This Agreement shall be governed by, and construed
in accordance with the laws of North Carolina applicable to contracts executed
and to be performed entirely within that State without regard to the conflicts
of laws principles thereof.

         8.6   Counterparts. This Agreement may be executed by the parties
hereto in separate counterparts, each of which when so executed and delivered
shall be an original, but all such counterparts shall together constitute one
and the same instrument. Each counterpart may consist of a number of copies
hereof each signed by less than all, but together signed by all of the parties
hereto.

         8.7   Headings. Headings of the Articles and Sections of this Agreement
are for the convenience of the parties only, and shall be given no substantive
or interpretive effect whatsoever.


                                       18


         8.8   Interpretation. In this Agreement, unless the context otherwise
requires, words describing the singular number shall include the plural and vice
versa, and words denoting any gender shall include all genders and words
denoting natural persons shall include corporations and partnerships and vice
versa.

         8.9   Waivers. Except as provided in this Agreement, no action taken
pursuant to this Agreement, including, without limitation, any investigation by
or on behalf of any party, shall be deemed to constitute a waiver by the party
taking such action of compliance with any representations, warranties, covenants
or agreements contained in this Agreement. The waiver by any party hereto of a
breach of any provision hereunder shall not operate or be construed as a waiver
of any prior or subsequent breach of the same or any other provision hereunder.

         8.10  Incorporation of Schedules. The Schedules attached hereto and
referred to herein are hereby incorporated herein and made a part hereof for all
purposes as if fully set forth herein.

         8.11 Severability. Any term or provision of this Agreement which is
invalid or unenforceable in any jurisdiction shall, as to that jurisdiction, be
ineffective to the extent of such invalidity or unenforceability without
rendering invalid or unenforceable the remaining terms and provisions of this
Agreement or affecting the validity or enforceability of any of the terms or
provisions of this Agreement in any other jurisdiction. If any provision of this
Agreement is so broad as to be unenforceable, the provision shall be interpreted
to be only so broad as is enforceable.

         8.12  Enforcement of Agreement. The parties hereto agree that
irreparable damage would occur in the event any provision of this Agreement was
not performed in accordance with its specific terms or was otherwise breached.
It is accordingly agreed that the parties shall be entitled to obtain an
injunction or injunctions to prevent breaches of this Agreement, this being in
addition to any other remedy to which they are entitled at law or in equity. By
each party's execution and delivery hereof, such party hereby irrevocably
submits to the jurisdiction of any such court in connection with any such suit
or proceeding, irrevocably waives any objection, including any objection to the
laying of venue or based on the grounds of forum non conveniens, which it may
now or hereafter have to the bringing of any action or proceeding in such
jurisdiction in respect of this Agreement or any document related hereto and
each waives personal service of any summons, complaint or other process which
may be made by any other means permitted by North Carolina law. EACH PARTY
HERETO IRREVOCABLY WAIVES ANY RIGHT TO TRIAL BY JURY IN ANY SUIT OR PROCEEDING
BROUGHT TO ENFORCE OR INTERPRET THIS AGREEMENT.


                                       19


         IN WITNESS WHEREOF, the parties have executed this Agreement and caused
the same to be duly delivered on their behalf on the day and year first written
above.

                                              MARKET AMERICA, INC.



                                              By:  /s/ James H. Ridinger
                                                 -------------------------------
                                                       James H. Ridinger
                                                       President


                                              MIRACLE MARKETING INC.



                                              By:  /s/ James H. Ridinger
                                                 -------------------------------
                                                       James H. Ridinger
                                                       President


                                              MA ACQUISITION SUB INC.



                                              By:  Miracle Marketing Inc.,
                                                     Its Sole Shareholder



                                              By:  /s/ James H. Ridinger
                                                 -------------------------------
                                                       James H. Ridinger
                                                       President


                                       20

                                  SCHEDULE 4.5


                                       OFFERING                   CONTINUING
OFFERING GROUP MEMBERS               GROUP SHARES                    SHARES
- ----------------------               ------------                    ------

James H. Ridinger                     15,040,200                  15,040,200
Loren A. Ridinger                        101,450                     101,450
Martin L. Weissman                       532,000(1)                  300,000
Andrew Weissman                          150,000                     150,000
Marc Ashley                               50,000                      50,000
Dennis J. Franks                          20,000                      20,000
Joseph V. Bolyard                         50,000                      50,000
                                      ----------                  ----------
TOTAL                                 15,943,650                  15,711,650
                                      ==========                  ==========



- --------
(1)  Includes 232,000 shares of Market America Stock beneficially owned
     by Martin L. Weissman IRA, T.D. Waterhouse Custodian.





                                                                         ANNEX B

                                   ARTICLE 13.

                               DISSENTERS' RIGHTS.

             Part 1. Right to Dissent and Obtain Payment for Shares.

SS.55-13-01.  DEFINITIONS.
     In this Article:
              (1)     "Corporation" means the issuer of the shares held by a
                      dissenter before the corporate action, or the surviving or
                      acquiring corporation by merger or share exchange of that
                      issuer.
              (2)     "Dissenter" means a shareholder who is entitled to dissent
                      from corporate action under G.S. 55-13-02 and who
                      exercises that right when and in the manner required by
                      G.S.55-13-20 through 55-13-28.
              (3)     "Fair value", with respect to a dissenter's shares, means
                      the value of the shares immediately before the
                      effectuation of the corporate action to which the
                      dissenter objects, excluding any appreciation or
                      depreciation in anticipation of the corporate action
                      unless exclusion would be inequitable.
              (4)     "Interest" means interest from the effective date of the
                      corporate action until the date of payment, at a rate that
                      is fair and equitable under all the circumstances, giving
                      due consideration to the rate currently paid by the
                      corporation on its principal bank loans, if any, but not
                      less than the rate provided in G.S. 24-1.
              (5)     "Record shareholder" means the person in whose name shares
                      are registered in the records of a corporation or the
                      beneficial owner of shares to the extent of the rights
                      granted by a nominee certificate on file with a
                      corporation.
              (6)     "Beneficial shareholder" means the person who is a
                      beneficial owner of shares held in a voting trust or by a
                      nominee as the record shareholder.
              (7)     "Shareholder" means the record shareholder or the
                      beneficial shareholder. (1925, c. 77, s. 1; 1943, c. 270;
                      G.S., s. 55-167; 1955, c. 1371, s. 1; 1969, c. 751, s. 39;
                      1973, c. 469, ss. 36, 37; 1989, c. 265, s. 1.)

SS. 55-13-02. RIGHT TO DISSENT.
       (a)    In addition to any rights granted under Article 9, a shareholder
is entitled to dissent from, and obtain payment of the fair value of his shares
in the event of, any of the following corporate actions:

              (1)     Consummation of a plan of merger to which the corporation
                      (other than a parent corporation in a merger whose shares
                      are not affected under G.S. 55-11-04) is a party unless
                      (i) approval by the shareholders of that corporation is



                      not required under G.S. 55-11-03(g) or (ii) such shares
                      are then redeemable by the corporation at a price not
                      greater than the cash to be received in exchange for such
                      shares;
              (2)     Consummation of a plan of share exchange to which the
                      corporation is a party as the corporation whose shares
                      will be acquired, unless such shares are then redeemable
                      by the corporation at a price not greater than the cash to
                      be received in exchange for such shares;
              (3)     Consummation of a sale or exchange of all, or
                      substantially all, of the property of the corporation
                      other than as permitted by G.S. 55-12-01, including a sale
                      in dissolution, but not including a sale pursuant to court
                      order or a sale pursuant to a plan by which all or
                      substantially all of the net proceeds of the sale will be
                      distributed in cash to the shareholders within one year
                      after the date of sale;
              (4)     An amendment of the articles of incorporation that
                      materially and adversely affects rights in respect of a
                      dissenter's shares because it (i) alters or abolishes a
                      preferential right of the shares; (ii) creates, alters, or
                      abolishes a right in respect of redemption, including a
                      provision respecting a sinking fund for the redemption or
                      repurchase, of the shares; (iii) alters or abolishes a
                      preemptive right of the holder of the shares to acquire
                      shares or other securities; (iv) excludes or limits the
                      right of the shares to vote on any matter, or to cumulate
                      votes; (v) reduces the number of shares owned by the
                      shareholder to a fraction of a share if the fractional
                      share so created is to be acquired for cash under G.S.
                      55-6-04; or (vi) changes the corporation into a nonprofit
                      corporation or cooperative organization; or
              (5)     Any corporate action taken pursuant to a shareholder vote
                      to the extent the articles of incorporation, bylaws, or a
                      resolution of the board of directors provides that voting
                      or nonvoting shareholders are entitled to dissent and
                      obtain payment for their shares.
       (b)    A shareholder entitled to dissent and obtain payment for his
shares under this Article may not challenge the corporate action creating his
entitlement, including without limitation a merger solely or partly in exchange
for cash or other property, unless the action is unlawful or fraudulent with
respect to the shareholder or the corporation.
       (c)    Notwithstanding any other provision of this Article, there shall
be no right of shareholders to dissent from, or obtain payment of the fair value
of the shares in the event of, the corporate actions set forth in subdivisions
(1), (2), or (3) of subsection (a) of this section if the affected shares are
any class or series which, at the record date fixed to determine the share-
holders entitled to receive notice of and to vote at the meeting at which the
plan of merger or share exchange or the sale or exchange of property is to be
acted on, were (i) listed on a national securities exchange or designated as a
national market system security on an interdealer quotation system by the
National Association of Securities Dealers, Inc., or (ii) held by at least 2,000
record shareholders. This subsection does not apply in cases in which either:


                                       2


              (1)     The  articles of incorporation, bylaws, or a resolution of
                      the board of directors of the corporation issuing the
                      shares provide otherwise; or (2) In the case of a plan of
                      merger or share exchange, the holders of the class or
                      series are required under the plan of merger or share
                      exchange to accept for the shares anything except:
                      a.    Cash;
                      b.    Shares, or shares and cash in lieu of fractional
                            shares of the surviving or acquiring corporation, or
                            of any other corporation which, at the record date
                            fixed to determine the shareholders entitled to
                            receive notice of and vote at the meeting at which
                            the plan of merger or share exchange is to be acted
                            on, were either listed subject to notice of issuance
                            on a national securities exchange or designated as a
                            national market system security on an interdealer
                            quotation system by the National Association of
                            Securities Dealers, Inc., or held by at least 2,000
                            record shareholders; or
                      c.    A combination of cash and shares as set forth in
                            sub-subdivisions a. and b.of this subdivision.

SS.55-13-03.  DISSENT BY NOMINEES AND BENEFICIAL OWNERS.

       (a)    A record shareholder may assert dissenters' rights as to fewer
than all the shares registered in his name only if he dissents with respect to
all shares beneficially owned by any one person and notifies the corporation in
writing of the name and address of each person on whose behalf he asserts
dissenters' rights. The rights of a partial dissenter under this subsection are
determined as if the shares as to which he dissents and his other shares were
registered in the names of different shareholders.
       (b)    A beneficial shareholder may assert dissenters' rights as to
shares held on his behalf only if:
              (1)     He submits to the corporation the record shareholder's
                      written consent to the dissent not later than the time the
                      beneficial shareholder asserts dissenters' rights; and
              (2)     He does so with respect to all shares of which he is the
                      the beneficial shareholder.

              Part 2. Procedure for Exercise of Dissenters' Rights.

SS.55-13-20.  NOTICE OF DISSENTERS' RIGHTS.
       (a)    If proposed corporate action creating dissenters' rights under
G.S. 55-13-02 is submitted to a vote at a shareholders' meeting, the meeting
notice must state that shareholders are or may be entitled to assert dissenters'
rights under this Article and be accompanied by a copy of this Article.
       (b)    If corporate action creating dissenters' rights under G.S.
55-13-02 is taken without a vote of shareholders, the corporation shall no later
than 10 days thereafter notify in writing all shareholders entitled to assert


                                       3


dissenters' rights that the action was taken and send them the dissenters'
notice described in G.S. 55-13-22.
     (c)      If a corporation fails to comply with the requirements of this
section, such failure shall not invalidate any corporate action taken; but any
shareholder may recover from the corporation any damage which he suffered from
such failure in a civil action brought in his own name within three years after
the taking of the corporate action creating dissenters' rights under G.S.
55-13-02 unless he voted for such corporate action.

SS.55-13-21.  NOTICE OF INTENT TO DEMAND PAYMENT.
       (a)    If proposed corporate action creating dissenters' rights under
G.S. 55-13-02 is submitted to a vote at a shareholders' meeting, a shareholder
who wishes to assert dissenters' rights:
              (1)     Must give to the corporation, and the corporation must
                      actually receive, before the vote is taken written notice
                      of his intent to demand payment for his shares if the
                      proposed action is effectuated; and
              (2)     Must not vote his shares in favor of the proposed action.
       (b)    A shareholder who does not satisfy the requirements of subsection
(a) is not entitled to payment for his shares under this Article.

SS. 55-13-22.  DISSENTERS' NOTICE.
       (a)    If proposed corporate action creating dissenters' rights under
G.S. 55-13-02 is authorized at a shareholders' meeting, the corporation shall
mail by registered or certified mail, return receipt requested, a written
dissenters' notice to all shareholders who satisfied the requirements of
G.S. 55-13-21.
       (b)    The dissenters' notice must be sent no later than 10 days after
shareholder approval, or if no shareholder approval is required, after the
approval of the board of directors, of the corporate action creating dissenters'
rights under G.S. 55-13-02, and must:
              (1)     State where the payment demand must be sent and where and
                      when certificates for certificated shares must be
                      deposited;
              (2)     Inform holders of uncertificated shares to what extent
                      transfer of the shares will be restricted after the
                      payment demand is received;
              (3)     Supply a form for demanding payment;
              (4)     Set a date by which the corporation must receive the
                      payment demand, which date may not be fewer than 30 nor
                      more than 60 days after the date the subsection (a) notice
                      is mailed; and
              (5)     Be accompanied by a copy of this Article.

SS.55-13-23.  DUTY TO DEMAND PAYMENT.
       (a)    A shareholder sent a dissenters' notice described in G.S. 55-13-22
must demand payment and deposit his share certificates in accordance with the
terms of the notice.


                                       4


       (b)    The shareholder who demands payment and deposits his share
certificates under subsection (a) retains all other rights of a shareholder
until these rights are cancelled or modified by the taking of the proposed
corporate action.
       (c)    A shareholder who does not demand payment or deposit his share
certificates where required, each by the date set in the dissenters' notice, is
not entitled to payment for his shares under this Article.

SS. 55-13-24.  SHARE RESTRICTIONS.
       (a)    The corporation may restrict the transfer of uncertificated shares
from the date the demand for their payment is received until the proposed
corporate action is taken or the restrictions released under G.S. 55-13-26.
       (b)    The person for whom dissenters' rights are asserted as to
uncertificated shares retains all other rights of a shareholder until these
rights are cancelled or modified by the taking of the proposed corporate action.

SS. 55-13-25. PAYMENT.
       (a)    As soon as the proposed corporate action is taken, or within 30
days after receipt of a payment demand, the corporation shall pay each dissenter
who complied with G.S. 55-13-23 the amount the corporation estimates to be the
fair value of his shares, plus interest accrued to the date of payment.
       (b)    The payment shall be accompanied by:
              (1)     The corporation's most recent available balance sheet as
                      of the end of a fiscal year ending not more than 16 months
                      before the date of payment, an income statement for that
                      year, a statement of cash flows for that year, and the
                      latest available interim financial statements, if any;
              (2)     An explanation of how the corporation estimated the fair
                      value of the shares;
              (3)     An explanation of how the interest was calculated;
              (4)     A statement of the dissenter's right to demand payment
                      under G.S. 55-13-28; and
              (5)     A copy of this Article.

SS.55-13-26.  FAILURE TO TAKE ACTION.
       (a)    If the corporation does not take the proposed action within 60
days after the date set for demanding payment and depositing share certificates,
the corporation shall return the deposited certificates and release the transfer
restrictions imposed on uncertificated shares.
     (b)      If after returning deposited certificates and releasing transfer
restrictions, the corporation takes the proposed action, it must send a new
dissenters' notice under G.S. 55-13-22 and repeat the payment demand procedure.


                                       5


SS.55-13-28.  PROCEDURE IF SHAREHOLDER DISSATISFIED WITH CORPORATION'S PAYMENT
              OR FAILURE TO PERFORM.

       (a)    A dissenter may notify the corporation in writing of his own
estimate of the fair value of his shares and amount of interest due, and demand
payment of the amount in excess of the payment by the corporation under G.S.
55-13-25 for the fair value of his shares and interest due, if:
              (1)     The dissenter believes that the amount paid under
                      G.S. 55-13-25 is less than the fair value of his shares or
                      that the interest due is incorrectly calculated;
              (2)     The corporation fails to make payment under G.S. 55-13-25;
                      or
              (3)     The corporation, having failed to take the proposed
                      action, does not return the deposited certificates or
                      release the transfer restrictions imposed on uncertifica-
                      ted shares within 60 days after the date set for demanding
                      payment.
       (b)    A dissenter waives his right to demand payment under this section
unless he notifies the corporation of his demand in writing (i) under
subdivision (a)(1) within 30 days after the corporation made payment for his
shares or (ii) under subdivisions (a)(2) and (a)(3) within 30 days after the
corporation has failed to perform timely. A dissenter who fails to notify the
corporation of his demand under subsection (a) within such 30-day period shall
be deemed to have withdrawn his dissent and demand for payment.

                      Part 3. Judicial Appraisal of Shares.

SS. 55-13-30. COURT ACTION.
       (a)    If a demand for payment under G.S. 55-13-28 remains unsettled, the
dissenter may commence a proceeding within 60 days after the earlier of (i) the
date payment is made under G.S. 55-13-25, or (ii) the date of the dissenter's
payment demand under G.S. 55-13-28 by filing a complaint with the Superior Court
Division of the General Court of Justice to determine the fair value of the
shares and accrued interest. A dissenter who takes no action within the 60-day
period shall be deemed to have withdrawn his dissent and demand for payment.
       (a1)   Repealed by Session Laws 1997-202, s. 4.
       (b)    Reserved for future codification purposes.
       (c)    The court shall have the discretion to make all dissenters
(whether or not residents of this State) whose demands remain unsettled parties
to the proceeding as in an action against their shares and all parties must be
served with a copy of the complaint. Nonresidents may be served by registered or
certified mail or by publication as provided by law.
       (d)    The jurisdiction of the superior court in which the proceeding is
commenced under subsection (a) is plenary and exclusive. The court may appoint
one or more persons as appraisers to receive evidence and recommend decision on
the question of fair value. The appraisers have the powers described in the
order appointing them, or in any amendment to it. The parties are entitled to
the same discovery rights as parties in other civil proceedings. The proceeding
shall be tried as in other civil actions. However, in a proceeding by a
dissenter in a corporation that was a public corporation immediately prior to


                                       6


consummation of the corporate action giving rise to the right of dissent under
G.S. 55-13-02, there is no right to a trial by jury.
       (e)    Each dissenter made a party to the proceeding is entitled to judg-
ment for the amount, if any, by which the court finds the fair value of his
shares, plus interest, exceeds the amount paid by the corporation.

SS.55-13-31.  COURT COSTS AND COUNSEL FEES.
       (a)    The court in an appraisal proceeding commenced under G.S. 55-13-30
shall determine all costs of the proceeding, including the reasonable
compensation and expenses of appraisers appointed by the court, and shall assess
the costs as it finds equitable.
       (b)    The court may also assess the fees and expenses of counsel and
experts for the respective parties, in amounts the court finds equitable:
              (1)     Against the corporation and in favor of any or all
                      dissenters if the court finds the corporation did not
                      substantially comply with the requirements of G.S.
                      55-13-20 through 55-13-28; or
              (2)     Against either the corporation or a dissenter, in favor of
                      either or any other party, if the court finds that the
                      party against whom the fees and expenses are assessed
                      acted arbitrarily, vexatiously, or not in good faith with
                      respect to the rights provided by this Article.
       (c)    If the court finds that the services of counsel for any dissenter
were of substantial benefit to other dissenters similarly situated, and that the
fees for those services should not be assessed against the corporation, the
court may award to these counsel reasonable fees to be paid out of the amounts
awarded the dissenters who were benefited.

                                       7