SECURITIES AND EXCHANGE COMISSION
                             WASHINGTON, D.C. 20549

                                    FORM 10-Q

              QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15 (d) OF
                       THE SECURITIES EXCHANGE ACT OF 1934

                       For the Quarter Ended June 30, 2002

                        COMMISSION FILE NUMBER 001-15395

                      Martha Stewart Living Omnimedia, Inc.
             (Exact name of Registrant as specified in its charter)

Delaware                                      52-2187059
(State or other jurisdiction of               (IRS Employer Identification No.)
incorporation or organization)

11 West 42nd Street                           10036
New York, NY                                  (Zip Code)
(Address of principal executive offices)

       Registrant's Telephone Number, Including Area Code: (212) 827-8000

Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the preceding 12 months (or for such shorter period that the registrant was
required to file such reports), and (2) has been subject to such filing
requirements for the past 90 days.

                                 YES |X| NO |_|

Indicate the number of shares outstanding of each of the issuer's classes of
common stock, as of the latest practicable date.



                                                 Outstanding at
                       Class                     August 7, 2002
                                              
              Class A, $0.01 par value             19,076,035
              Class B, $0.01 par value             30,295,328
                                                   ----------
              Total                                49,371,363
                                                   ==========



                                       1

                      Martha Stewart Living Omnimedia, Inc.

                               Index to Form 10-Q



                                                                            Page
                                                                            ----
                                                                         
Part I.  Financial information

         Item 1. Financial Statements                                          3

         Item 2. Management's Discussion and Analysis of
                 Financial Condition and Results of
                 Operations                                                   12

Part II. Other Information

         Item 1. Litigation                                                   19

         Item 4. Submission of matters to a vote of security holders          19


         Item 5. Other Information                                            20

         Item 6. Exhibits and Reports on Form 8-K                             20

         Signatures                                                           21



                                       2

PART I: FINANCIAL INFORMATION

ITEM 1. FINANCIAL STATEMENTS

                      Martha Stewart Living Omnimedia, Inc.
                      Condensed Consolidated Balance Sheets
                    (in thousands, except per share amounts)



                                                                          June 30,      December 31,
                                                                            2002            2001
                                                                        -----------     ------------
ASSETS                                                                  (unaudited)
                                                                                  
CURRENT ASSETS
        Cash and cash equivalents                                         $ 159,927       $ 141,162
        Accounts receivable, net                                             41,339          45,629
        Inventories                                                          11,589          12,952
        Deferred television production costs                                  3,739           3,627
        Other current assets                                                  8,254           7,772
                                                                          ---------       ---------

                             Total current assets                           224,848         211,142
                                                                          ---------       ---------

PROPERTY, PLANT AND EQUIPMENT, net                                           41,644          45,423

INTANGIBLE ASSETS, net                                                       44,257          49,340

OTHER ASSETS                                                                  7,033           5,716
                                                                          ---------       ---------
                                 Total assets                             $ 317,782       $ 311,621
                                                                          =========       =========
LIABILITIES AND SHAREHOLDERS' EQUITY
CURRENT LIABILITIES

        Accounts payable and accrued liabilities                          $  34,008       $  40,649
        Accrued payroll and related costs                                     7,518           5,988
        Current portion of deferred subscription income                      29,673          28,724
                                                                          ---------       ---------
                          Total current liabilities                          71,199          75,361

DEFERRED SUBSCRIPTION INCOME                                                  9,370           9,071

OTHER NONCURRENT LIABILITIES                                                  4,511           4,997
                                                                          ---------       ---------
                          Total liabilities                                  85,080          89,429
                                                                          ---------       ---------

SHAREHOLDERS' EQUITY
     Class A common stock, $.01 par value, 350,000 shares
        authorized; 19,093 and 15,160 shares outstanding in 2002
        and 2001, respectively                                                  191             152
     Class B common stock, $.01 par value, 150,000 shares
        authorized; 30,295 and  33,619 outstanding in 2002 and 2001,
        respectively                                                            303             336
     Capital in excess of par value                                         177,469         173,470
     Retained earnings                                                       55,514          49,009
                                                                          ---------       ---------
                                                                            233,477         222,967
     Less: Class A treasury stock at cost                                      (775)           (775)
                                                                          ---------       ---------
                        Total shareholders' equity                          232,702         222,192
                                                                          ---------       ---------
                  Total liabilities and shareholders' equity              $ 317,782       $ 311,621
                                                                          =========       =========


         The accompanying notes are an integral part of these condensed
                       consolidated financial statements.


                                       3

                      Martha Stewart Living Omnimedia, Inc.
                    Condensed Consolidated Income Statements
               (unaudited, in thousands, except per share amounts)



                                                       Three Months Ended             Six Months Ended
                                                            June 30,                      June 30,
                                                    -----------------------       -------------------------
                                                      2002           2001            2002            2001
                                                    --------       --------       ---------       ---------
                                                                                      
Revenues
      Publishing                                    $ 47,323       $ 41,055       $  90,417       $  87,631
      Television                                       7,249          6,899          13,960          13,343
      Merchandising                                   15,974          8,796          27,050          16,624
      Internet/Direct Commerce                         8,056         11,050          15,134          20,281
                                                    --------       --------       ---------       ---------

            Total revenues                            78,602         67,800         146,561         137,879
                                                    --------       --------       ---------       ---------

Operating costs and expenses
      Production, distribution and editorial          39,380         36,107          76,151          71,457
      Selling and promotion                           11,656          9,290          22,338          20,828
      General and administrative                      11,368         10,630          23,027          21,561
      Depreciation and amortization                    3,118          2,391           6,135           4,344
      Amortization of intangible assets                   --            738              --           1,476
                                                    --------       --------       ---------       ---------

            Total operating costs and expenses        65,522         59,156         127,651         119,666
                                                    --------       --------       ---------       ---------
Income from operations                                13,080          8,644          18,910          18,213
    Interest income, net                                 568          1,096           1,058           2,392
                                                    --------       --------       ---------       ---------
Income before income taxes                            13,648          9,740
                                                                                     19,968          20,605

Income tax provision                                  (5,596)        (4,091)         (8,187)         (8,655)
                                                    --------       --------       ---------       ---------
Income from continuing operations
      before cumulative effect of accounting
      change                                           8,052          5,649          11,781          11,950

Loss from discontinued operations, net of
       income taxes                                   (1,313)          (450)         (2,139)           (543)
Cumulative effect of accounting change, net
       of income taxes                                    --             --          (3,137)             --
                                                    --------       --------       ---------       ---------
Net income                                          $  6,739       $  5,199       $   6,505       $  11,407
                                                    ========       ========       =========       =========

Earnings per share - basic
    Earnings per share from continuing
        operations                                  $   0.16       $   0.12       $    0.24       $    0.25
                                                    --------       --------       ---------       ---------
    Loss from discontinued operations                  (0.03)         (0.01)          (0.04)          (0.01)
                                                    --------       --------       ---------       ---------
    Cumulative effect of accounting change                --             --           (0.06)             --
                                                    --------       --------       ---------       ---------
    Earnings per share - basic                      $   0.14       $   0.11       $    0.13       $    0.24
                                                    ========       ========       =========       =========



                                       4

                      Martha Stewart Living Omnimedia, Inc.
              Condensed Consolidated Income Statements (Continued)
               (unaudited, in thousands, except per share amounts)



                                                   Three Months Ended                 Six Months Ended
                                                        June 30,                          June 30,
                                               ---------------------------       ---------------------------
                                                  2002             2001             2002            2001
                                               ----------       ----------       ----------       ----------
                                                                                      
Earnings per share - diluted
  Earnings per share from continuing
     operations                                $     0.16       $     0.12       $     0.24       $     0.24
                                               ----------       ----------       ----------       ----------
   Loss from discontinued operation                 (0.03)           (0.01)           (0.04)           (0.01)
                                               ----------       ----------       ----------       ----------
   Cumulative effect of accounting change              --               --            (0.06)              --
                                               ----------       ----------       ----------       ----------
   Earnings per share - diluted                $     0.14       $     0.11       $     0.13       $     0.23
                                               ==========       ==========       ==========       ==========

  Weighted average common shares
     outstanding

   Basic                                           49,166           48,608           48,968           48,562
   Diluted                                         49,373           49,081           49,147           49,129


         The accompanying notes are an integral part of these condensed
                       consolidated financial statements.


                                       5

                      Martha Stewart Living Omnimedia, Inc.
                 Consolidated Statement of Shareholders' Equity
                     For the Six Months Ended June 30, 2002
                            (unaudited, in thousands)



                                         Class A            Class B          Capital in                    Class A
                                       common stock      common stock      Excess of par    Retained    treasury stock
                                     Shares   Amount    Shares    Amount       value        earnings   Shares     Amount     Total
                                     ------   ------    ------    ------       -----        --------   ------     ------     -----
                                                                                                
Balance at January 1, 2002           15,160    $152     33,619     $ 336      $173,470       $49,009    (59)      ($775)   $222,192

Net income for the period                --      --         --        --            --         6,505     --          --       6,505

Conversion of shares                  3,324      33     (3,324)      (33)           --            --     --          --          --

Issuance of shares for stock option
 exercises                              609       6         --        --         3,999            --     --          --       4,005

                                     ------    ----    -------     -----      --------       -------    ---       -----    --------
Balance at June 30, 2002             19,093    $191     30,295     $ 303      $177,469       $55,514    (59)      ($775)   $232,702
                                     ======    ====    =======     =====      ========       =======    ===       =====    ========


         The accompanying notes are an integral part of these condensed
                       consolidated financial statements.


                                       6

                      Martha Stewart Living Omnimedia, Inc.
                 Condensed Consolidated Statements of Cash Flows
                            (unaudited, in thousands)



                                                                    Six Months Ended
                                                                         June 30,
                                                                 -----------------------
                                                                    2002          2001
                                                                 ---------     ---------
                                                                         
Cash flows from operating activities
        Net income                                               $   6,505     $  11,407
        Adjustments to reconcile net income to net
           cash provided by operating activities
              Cumulative effect of accounting change                 3,137
              Loss from discontinued operations                        721           122
              Depreciation and amortization                          6,135         5,820
              Changes in operating assets and liabilities            1,206       (11,492)
                                                                 ---------     ---------

                   Net cash provided by operating activities        17,704         5,857
                                                                 ---------     ---------

Cash flows from investing activities

              Acquisition of business                                   --        (3,830)
              Capital expenditures                                  (2,944)       (8,660)
                                                                 ---------     ---------

                   Net cash used in investing activities            (2,944)      (12,490)
                                                                 ---------     ---------

Cash flows from financing activities

              Proceeds received from stock option exercises          4,005         2,554
                                                                 ---------     ---------

                   Net cash provided by  financing activities        4,005         2,554
                                                                 ---------     ---------

                   Net increase (decrease) in cash                  18,765        (4,079)

Cash and cash equivalents, beginning of period                     141,162       127,425
                                                                 ---------     ---------

Cash and cash equivalents, end of period                         $ 159,927     $ 123,346
                                                                 =========     =========


         The accompanying notes are an integral part of these condensed
                       consolidated financial statements.


                                       7

                      Martha Stewart Living Omnimedia, Inc.
              Notes to Condensed Consolidated Financial Statements
                        (unaudited, in thousands, except
                                 per share data)

1.    Accounting policies

      a. General

      Martha Stewart Living Omnimedia, Inc., together with its subsidiaries, is
      herein referred to as the "Company".

      The information included in the foregoing interim condensed consolidated
      financial statements is unaudited. In the opinion of management, all
      adjustments which are of a normal recurring nature and necessary for a
      fair presentation of the results of operations for the interim periods
      presented have been reflected herein. The results of operations for
      interim periods are not necessarily indicative of the results to be
      expected for the entire year. These condensed consolidated financial
      statements are unaudited and should be read in conjunction with the
      audited financial statements included in the Company's Annual Report on
      Form 10-K filed with the Securities and Exchange Commission with respect
      to its fiscal year ended December 31, 2001.

      b. Use of estimates

      The preparation of financial statements in conformity with generally
      accepted accounting principles requires management to make estimates and
      assumptions that affect the amounts reported in the financial statements
      and accompanying notes. Actual results could differ from those estimates.
      Management does not expect such differences to have a material effect on
      the Company's consolidated financial statements.

      c. Income taxes

      The Company follows Statement of Financial Accounting Standards No. 109,
      "Accounting for Income Taxes." Under the asset and liability method of
      SFAS 109, deferred assets and liabilities are recognized for the future
      costs and benefits attributable to differences between the financial
      statement carrying amounts of existing assets and liabilities and their
      respective tax bases.

      d. Reclassifications

      The prior period presentation has been restated to conform with Emerging
      Issues Task Force Issue 01-09, "Accounting for Consideration Given by a
      Vendor to a Customer or a Reseller of the Vendor's Products." These rules
      require that certain expenditures of the Publishing segment related to
      newsstand product placement historically presented as expenses be
      reclassified and netted against revenue. In addition, the prior year
      periods have been restated to reflect as discontinued operations the
      results of the operations discussed in Note 5.

      e. New accounting pronouncements

      Commencing January 1, 2002, the Company adopted Statement of Financial
      Accounting Standards No. 142, "Accounting for Goodwill and Other
      Intangible Assets". Under SFAS 142, goodwill is no longer subject to
      amortization over its estimated useful life. Rather, goodwill is subject
      to an annual assessment for impairment by applying a fair-value based
      test. The company will perform its annual impairment review during the
      fourth quarter of each year, commencing in the fourth quarter of 2002. The
      Company completed the initial impairment tests in the second quarter of
      2002 which resulted in a charge of $5,039 ($3,137 net of income taxes) to
      reduce the carrying value of its goodwill related to the Internet/Direct
      Commerce segment. The remaining intangible assets represent goodwill of
      the Publishing segment and its fair value exceeds the carrying value.


                                       8

                      Martha Stewart Living Omnimedia, Inc.
              Notes to Condensed Consolidated Financial Statements
                        (unaudited, in thousands, except
                                 per share data)

      The provisions of SFAS 142 are effective for periods after adoption and
      retroactive application is not permitted. Therefore, the historical
      results of periods prior to 2002 do not reflect the effect of SFAS 142.
      The following comparative information represents pro forma results
      assuming the adoption of SFAS 142 as of January 1, 2001:



                                             Three Months Ended           Six Months Ended
                                                  June 30,                    June 30,
                                            ---------------------      -----------------------
                                              2002          2001         2002          2001
                                            -------       -------      -------      ----------
                                                                        
Net income as reported                      $ 6,739       $ 5,199      $ 6,505      $   11,407
Goodwill amortization                            --           435           --             856
                                            -------       -------      -------      ----------
Adjusted Net Income                         $ 6,739       $ 5,634      $ 6,505      $   12,263
                                            =======       =======      =======      ==========

Basic and diluted per share information:
Net income as reported                      $  0.14       $  0.11      $  0.13      $     0.23
Goodwill amortization                            --           .01           --             .02
                                            -------       -------      -------      ----------
Adjusted Net Income                         $  0.14       $  0.12      $  0.13      $     0.25
                                            =======       =======      =======      ==========


2.    Inventories

      The components of inventories are as follows :



                                           June 30,         December 31,
                                             2002              2001
                                           --------         ------------
                                                      
            Paper                          $ 3,748            $ 4,526

            Product merchandise              7,841              8,426
                                           -------            -------

                                           $11,589            $12,952
                                           =======            =======


3.    Earnings per share

      Basic earnings per share are calculated by dividing net income by the
      weighted-average number of common shares outstanding during each period.
      Diluted earnings per share include the determinants of basic earnings per
      share and, in addition, give effect to dilutive potential common shares.


                                       9

                      Martha Stewart Living Omnimedia, Inc.
              Notes to Condensed Consolidated Financial Statements
                        (unaudited, in thousands, except
                                 per share data)

4.    Industry segments

      The Company is a leading creator of original "how to" content and related
      products for homemakers and other consumers. The Company's business
      segments are Publishing, Television, Merchandising and Internet/Direct
      Commerce. The Publishing segment primarily consists of the Company's
      magazine operations, and also those related to its book, radio, newspaper
      and music operations. The Television segment consists of the Company's
      television production operations that produce television programming that
      airs in syndication in the United States and on cable in the United
      States, Canada and certain other international markets, as well as
      periodic prime time specials. The Merchandising segment consists of the
      Company's operations related to the design of merchandise and related
      promotional and packaging materials that are distributed by its retail and
      manufacturing partners in exchange for royalty income. The Internet/Direct
      Commerce segment comprises the Company's operations relating to the Martha
      by Mail catalog and the website marthastewart.com.

      Revenues for each segment are presented in the condensed consolidated
      income statements. Income (loss) from continuing operations for each
      segment were as follows:



                                             Three Months Ended                Six Months Ended
                                                   June 30,                         June 30,
                                           ------------------------        ------------------------
                                             2002            2001            2002            2001
                                           --------        --------        --------        --------
                                                                               
      Publishing                           $ 16,530        $ 15,274        $ 31,742        $ 32,621
      Television                                937             889           1,293           1,188
      Merchandising                          12,350           8,468          19,790          16,028
      Internet/Direct Commerce               (7,855)         (6,123)        (15,673)        (11,924)
                                           --------        --------        --------        --------

      Total before corporate charges         21,962          18,508          37,152          37,913

      Corporate charges                      (8,882)         (9,864)        (18,242)        (19,700)
                                           --------        --------        --------        --------

      Income from operations               $ 13,080        $  8,644        $ 18,910        $ 18,213
                                           ========        ========        ========        ========



                                       10

                      Martha Stewart Living Omnimedia, Inc.
              Notes to Condensed Consolidated Financial Statements
                        (unaudited, in thousands, except
                                 per share data)

5.    Discontinued Operations

      As of June 30, 2002 the company has decided to exit certain of the
      operations of The Wedding List business which is a component of the
      Internet/Direct Commerce segment. The loss from exiting these operations
      resulted in a write-down of fixed assets of approximately $500 and the
      accrual of future lease commitments, net of anticipated sublease rental
      income of $4,900, of approximately $700. These lease payments and
      offsetting receipts are payable through September 2015. The total charge,
      net of tax benefits of $501, is $721, and has been included with the
      losses from operations during the current year periods and is reflected as
      a loss from discontinued operations in the income statements.

6.    Supplemental Cash Flow Information



                                       Three Months Ended          Six Months Ended
                                            June 30,                   June 30,
                                       -------------------       --------------------
                                        2002         2001         2002          2001
                                       ------       ------       ------       -------
                                                                  
      Cash paid for interest           $   40       $  109       $   99       $   231

      Cash paid for income taxes        3,597        8,170        4,229        10,400



                                       11

Item 2. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS
OF OPERATIONS

In this report, the terms "we," "us," "our" and "MSO" refer to Martha Stewart
Living Omnimedia, Inc., and its subsidiaries.

RESULTS OF OPERATIONS

COMPARISON OF THREE MONTHS ENDED JUNE 30, 2002 TO THREE MONTHS ENDED JUNE 30,
2001



                                                        Three Months Ended
                                                              June 30,
                                                     ------------------------
                                                       2002            2001
                                                     --------        --------
                                                          (in thousands)
                                                               
Revenues
      Publishing                                     $ 47,323        $ 41,055
      Television                                        7,249           6,899
      Merchandising                                    15,974           8,796
      Internet/Direct Commerce                          8,056          11,050
                                                     --------        --------
            Total revenues                             78,602          67,800
                                                     --------        --------
Operating costs and expenses
      Production, distribution and editorial           39,380          36,107
      Selling and promotion                            11,656           9,290
      General and administrative                       11,368          10,630
      Depreciation and amortization                     3,118           2,391
      Amortization of intangible assets                    --             738
                                                     --------        --------
            Total operating costs and expenses         65,522          59,156
                                                     --------        --------
Income from  continuing operations                     13,080           8,644
Interest income , net                                     568           1,096
                                                     --------        --------
Income before income taxes                             13,648           9,740
Income tax provision                                   (5,596)         (4,091)
                                                     --------        --------
Net income from continuing operations                   8,052           5,649
Loss from discontinued operations                      (1,313)           (450)
                                                     --------        --------
Net Income                                           $  6,739        $  5,199
                                                     ========        ========


Revenues. Total revenues increased $10.8 million to $78.6 million for the three
months ended June 30, 2002, from $67.8 million for the three months ended June
30, 2001. Publishing revenues increased $6.3 million, or 15%, to $47.3 million
for the three months ended June 30, 2002, from $41.1 million for the three
months ended June 30, 2001. This increase was primarily due to an increase in
advertising revenues as a result of an increase in advertising pages sold in the
Martha Stewart Living magazine, as well as an increase in special publications
revenue of approximately $1.7 million due to the publication of two Martha
Stewart Kids magazines in the current quarter as opposed to only one in the
prior year's quarter. Television revenues increased $0.4 million, or 5%, to $7.2
million for the three months ended June 30, 2002, from $6.9 million for the
three months ended June 30, 2001. This increase was primarily due to increased
licensing income from two new cable programs of $0.5 million and increased cable
advertising revenue of $0.3 million. The increase was partially offset by
reduced syndication program revenue of $0.5 million principally due to industry
wide lower advertising rates. Merchandising revenues increased $7.2 million, or
82%, to $16.0 million for the three months ended June 30, 2002, from $8.8
million for the three months ended June 30, 2001, primarily as a result of an
increased royalty rate under our agreement with Kmart as well as additional
revenues from the sale of our Martha Stewart Everyday products sold at Kmart,
which reflected the launch of a new housewares product line. Because of a change
in the manner in which our royalty is calculated from the prior period, from
product cost basis to retail sales basis, precise quantification of the impact
of the increased royalty rate is not practicable. Kmart is currently operating
under Chapter 11 of the Federal Bankruptcy Code. During the year they have
closed 283 stores. The revenues we receive from Kmart are based upon retail
sales


                                       12

of our products. As a result of Kmart store closings and recent Kmart sales
trends of our products we currently expect our royalties earned under our
agreement with Kmart to be at the minimum contractual amount for the full year
2002. Internet/Direct Commerce revenues decreased $3.0 million, or 27%, to $8.1
million for the three months ended June 30, 2002, from $11.1 million for the
three months ended June 30, 2001, due to lower advertising revenues of $0.2
million and lower product sales of $2.8 million. The reduced product sales
resulted principally from lower catalog circulation.

The US Attorney's office, the SEC and a subcommittee of the House Energy and
Commerce Committee are investigating the personal sale of shares owned in
another company, ImClone Systems, by Martha Stewart, our Chairman and Chief
Executive Officer. We expect to see a negative impact on the Company's business
as a result of the uncertainty surrounding these ongoing investigations,
primarily in advertising revenues and to a lesser extent revenues in our
merchandising segment. In addition, the Company is incurring additional
expenses, principally corporate communications and other professional fees,
associated with the ongoing investigation. We cannot currently predict with any
certainty the extent of the impact these investigations are likely to have on
our business due to the uncertainty of the timing and nature of their
resolution.

Production, distribution and editorial. Production, distribution and editorial
expenses increased $3.3 million, or 9%, to $39.4 million for the three months
ended June 30, 2002, from $36.1 million for the three months ended June 30,
2001. Publishing segment costs increased $2.0 million. This increase primarily
resulted from increased costs of $0.5 million associated with the increased
number of pages printed resulting from the higher number of advertising pages
sold and increased production, distribution and editorial costs associated with
the extra Martha Stewart Kids magazine of $1.5 million. Merchandising segment
costs increased by $2.8 million principally due to the elimination of cost
reimbursements from Kmart as part of our new agreement, which commenced in
August 2001. The segment also incurred incremental expenses associated with the
development of the new Martha Stewart Signature line. Internet/Direct Commerce
expenses decreased by $1.6 million primarily due to a reduction in catalog
production and distribution costs of $1.0 million due to lower catalog
circulation and reductions in payroll costs of approximately $0.6 million.

Selling and promotion. Selling and promotion expenses increased $2.4 million, or
25%, to $11.7 million for the three months ended June 30, 2002, from $9.3
million for the three months ended June 30, 2001. Publishing segment costs
increased $2.9 million resulting primarily from increased subscription
acquisition and newsstand promotion expenses. Internet/Direct Commerce costs
decreased $0.7 million primarily from reduced marketing expenses.

General and administrative. General and administrative expenses increased $0.7
million, or 7%, to $11.4 million for the three months ended June 30, 2002, from
$10.7 million for the three months ended June 30, 2001. The higher expenses
primarily reflect the nature of the revised Kmart agreement in which certain of
our costs are no longer reimbursed.

Depreciation and amortization. Depreciation and amortization increased $0.7
million, or 30%, to $3.1 million for the three months ended June 30, 2002, from
$2.4 million for the three months ended June 30, 2001. The increase is primarily
due to increased depreciation of our new website which we launched in November
2001. Furthermore, in the current year we have adopted the new SFAS 142
accounting rules. Accordingly, there is no expense in the current period for the
amortization of goodwill. If this standard had been in effect for the prior
year's period, amortization expense would have been $0.7 million lower (an
impact of $.01 on an earnings per share basis.)

Under SFAS 142, goodwill is subject to an annual assessment for impairment by
applying a fair-value based test. The Company completed its initial valuations
and recorded a charge of approximately $5 million to adjust the carrying value
of goodwill. See the "cumulative effect of accounting change" discussion below.

Interest income, net. Interest income, net was $0.6 million for the three months
ended June 30, 2002, compared to $1.1 million for the three months ended June
30, 2001, due to significantly lower interest rates, slightly offset by interest
earned on higher average cash balances during the current year.

Income tax provision. Income tax provision for the three months ended June 30,
2002 was $5.6 million, representing a 41% effective income tax rate. Income tax
provision for the three months ended June 30, 2001 was $4.1 million,
representing a 42% effective income tax rate. The lower rate in 2002 is due
primarily to the effect of reduced non-deductible amortization of intangibles
offset by reduced tax benefits from tax-free interest income.


                                       13

Loss from discontinued operations. Loss from discontinued operations was $1.3
million for the three months ended June 30, 2002, compared to a loss of $0.5
million from the same operations for the three months ended June 30, 2001. The
2002 amount reflects the write-off of fixed assets of $0.5 million, the accrual
of future net lease costs of $0.7 million and losses from operations of $1.0
million, offset by tax benefits of $0.9 million.

Net income. Net income was $6.7 million for the three months ended June 30,
2002, compared to net income of $5.2 million for the three months ended June 30,
2001, as a result of the above mentioned factors.

COMPARISON OF SIX MONTHS ENDED JUNE 30, 2002 TO SIX MONTHS ENDED JUNE 30, 2001



                                                                   Six Months Ended
                                                                       June 30,
                                                              --------------------------
                                                                 2002             2001
                                                              ---------        ---------
                                                                     (in thousands)
                                                                         
Revenues
      Publishing                                              $  90,417        $  87,631
      Television                                                 13,960           13,343
      Merchandising                                              27,050           16,624
      Internet/Direct Commerce                                   15,134           20,281
                                                              ---------        ---------
            Total revenues                                      146,561          137,879
                                                              ---------        ---------
Operating costs and expenses
      Production, distribution and editorial                     76,151           71,457
      Selling and promotion                                      22,338           20,828
      General and administrative                                 23,027           21,561
      Depreciation and amortization                               6,135            4,344
      Amortization of intangible assets                              --            1,476
                                                              ---------        ---------
            Total operating costs and expenses                  127,651          119,666
                                                              ---------        ---------
Income from continuing operations                                18,910           18,213
Interest income, net                                              1,058            2,392
                                                              ---------        ---------
Income before income taxes                                       19,968           20,605
Income tax provision                                             (8,187)          (8,655)
                                                              ---------        ---------
Net income from continuing operations before cumulative
 effect of accounting change                                     11,781           11,950
Loss from discontinued operations                                 2,139              543
Cumulative effect of accounting change                            3,137               --
                                                              ---------        ---------
Net income                                                    $   6,505        $  11,407
                                                              =========        =========


Revenues. Total revenues increased $8.7 million, or 6%, to $146.6 million for
the six months ended June 30, 2002, from $137.9 million for the six months ended
June 30, 2001. Publishing revenues increased $2.8 million, or 3%, to $90.4
million for the six months ended June 30, 2002, from $87.6 million for the six
months ended June 30, 2001. This increase was primarily due to an increase in
advertising revenues as a result of an increase in advertising pages sold in
Martha Stewart Living magazine. This increase was partially offset by reduced
revenues of $2.4 million from special publications. Television revenues
increased $0.6 million, or 5%, to $14.0 million for the six months ended June
30, 2002, from $13.3 million for the six months ended June 30, 2001. This
increase was primarily due to increased licensing income from two new cable
programs of $1.0 million, increased cable advertising revenue of $0.4 million,
and increased licensing fees from the syndicated program of $0.5 million,
partially offset by reduced syndication advertising revenue of $1.5 million due
primarily to industry wide lower advertising rates. Merchandising revenues
increased $10.4 million, or 63%, to $27.1 million for the six months ended June
30, 2002, from $16.6 million for the six months ended June 30, 2001, primarily
as a result of an increased royalty rate under


                                       14

our agreement with Kmart as well as additional revenues received from our Martha
Stewart Everyday products sold at Kmart, which included the launch of a new
housewares product line. Because of a change in the manner in which our royalty
is calculated from the prior period, from product cost basis to retail sales
basis, precise quantification of the impact of the increased royalty rate is not
practicable. Kmart is currently operating under Chapter 11 of the Federal
Bankruptcy Code. During the year they have closed 283 stores. The revenues we
receive from Kmart are based upon retail sales of our products. As a result of
Kmart store closings and recent sales trends of our products at Kmart, we
currently expect that our royalties earned under our agreement with Kmart to be
at the minimum contractual amount for the full year 2002. Internet/Direct
Commerce revenues decreased $5.2 million, or 25%, to $15.1 million for the six
months ended June 30, 2002, from $20.3 million for the six months ended June 30,
2001, due to lower advertising revenues of $0.6 million and lower product sales
of $4.6 million. The reduced product sales resulted principally from lower
catalog circulation.

The US Attorney's office, the SEC and a subcommittee of the House Energy and
Commerce Committee are investigating the personal sale of shares owned in
another company, ImClone Systems, by Martha Stewart, our Chairman and Chief
Executive Officer. We expect to see a negative impact on the Company's business
as a result of the uncertainty surrounding these ongoing investigations,
primarily in advertising revenues and to a lesser extent revenues in our
merchandising segment. In addition, the Company is incurring additional
expenses, principally corporate communications and professional fees associated
with the ongoing investigations. We cannot currently predict with any certainty
the extent of the impact these investigations are likely to have on our business
due to the uncertainty of the timing and nature of their resolution.

Production, distribution and editorial. Production, distribution and editorial
expenses increased $4.7 million, or 7%, to $76.2 million for the six months
ended June 30, 2002, from $71.5 million for the six months ended June 30, 2001.
Publishing segment costs increased $0.7 million reflecting higher postage and
printing costs, offset by lower paper costs. Merchandising segment costs
increased by $5.3 million principally due to the elimination of cost
reimbursements from Kmart as part of our new agreement, which commenced in
August 2001. The segment also incurred incremental expenses associated with the
development of the new Martha Stewart Signature line. Internet/Direct Commerce
costs decreased $1.5 million due primarily to lower catalog production and
distribution costs of $1.2 million due to lower catalog circulation, and
reductions in payroll costs of approximately $0.5 million.

Selling and promotion. Selling and promotion expenses increased $1.5 million, or
7%, to $22.3 million for the six months ended June 30, 2002, from $20.8 million
for the six months ended June 30, 2001. Publishing segment costs increased $2.8
million resulting from increased subscription acquisition and newsstand
promotion expenses. Internet /Direct Commerce cost decreased $1.5 million
primarily due to decreased marketing expenses.

General and administrative. General and administrative expenses increased $1.5
million, or 7%, to $23.0 million for the six months ended June 30, 2002, from
$21.6 million for the six months ended June 30, 2001. The higher expenses
primarily reflect the nature of the revised Kmart agreement in which certain of
our costs are no longer reimbursed.

Depreciation and amortization. Depreciation and amortization increased $1.8
million, or 41%, to $6.1 million for the six months ended June 30, 2002, from
$4.3 million for the six months ended June 30, 2001. The increase is primarily
due to increased depreciation of our new website which we launched in November
2001. Furthermore, in the current year we have adopted the new SFAS 142
accounting rules. Accordingly, there is no expense in the current period for the
amortization of goodwill. If this standard had been in effect for the prior
year's period, amortization expenses would have been $1.4 million lower (an
impact of $.02 on an earning per share basis.)

Interest income, net. Interest income, net was $1.1 million for the six months
ended June 30, 2002, compared to $2.4 million for the six months ended June 30,
2001, due to significantly lower interest rates slightly offset by interest
earned on higher average cash balances during the current year.

Income tax provision. Income tax provision for the six months ended June 30,
2002 was $8.2 million, representing a 41% effective income tax rate. Income tax
provision for the six months ended June 30, 2002 was $8.7 million, representing
a 42% effective income tax rate. The lower rate in 2002 is due primarily to the
effect of reduced non-deductible amortization of intangibles offset by reduced
tax benefits from tax-free interest income.

Loss from Discontinued Operations. Loss from discontinued operations was $2.1
million for the six months ended June 30, 2002, compared to $0.5 million from
the same operations for the six months ended June 30, 2001. The


                                       15

2002 amount reflects the write-offs of fixed assets of $0.5 million, the accrual
of future net lease costs of $0.7 million and losses from operations of $2.4
million offset by tax benefits of $1.5 million.

Cumulative Effect of Accounting Change. Effective January 1, 2002, the Company
adopted Statement of Financial Accounting Standards No. 142, "Accounting for
Goodwill and Other Intangible Assets". Under SFAS 142, goodwill is no longer
subject to amortization over its estimated useful life. Rather, goodwill is
subject to an annual assessment for impairment by applying a fair-value based
test. The company will be performing its annual impairment review during the
fourth quarter of each year commencing in the fourth quarter of 2002. The
Company completed the initial impairment tests in the second quarter of 2002
which resulted in a charge of approximately $5 million ($3.1 million after
taxes) to reduce the carrying value of its goodwill related to the
Internet/Direct Commerce segment. The remaining intangible assets represent
goodwill of the Publishing segment and its fair value exceeds the carrying
value. The Company does not expect to incur any additional charges when it
performs the fourth quarter evaluation.

Net income. Net income was $6.5 million for the six months ended June 30, 2002,
compared to net income of $11.4 million for the six months ended June 30, 2001,
as a result of the above mentioned factors.


                                       16

LIQUIDITY AND CAPITAL RESOURCES

Cash and cash equivalents were $159.9 million at June 30, 2002, compared to
$141.2 million at December 31, 2001.

Cash flows from operating activities were $17.7 and $5.9 million during the six
months ended June 30, 2002, and 2001, respectively, resulting primarily from net
earnings in the periods increased by non-cash charges for depreciation, the
write-off of goodwill and accrued losses related to discontinued operations. In
2001, these cash flows were impacted by payments for accounts payable and
accrued liabilities primarily as a result of payments for our new office
facility, our internet technology upgrade project and the timing of vendor
payments for product purchases.

Cash flows used in investing activities were $2.9 million for the six months
ended June 30, 2002, representing capital expenditures. Cash flows used in
investing activities were $12.5 million during the six months ended June 30,
2001, reflecting a $3.8 million net asset purchase of The Wedding List, and $8.7
million of capital expenditures, primarily for our internet technology upgrade
project.

Cash flows provided by financing activities for the six month periods ended June
30, 2002 and 2001 were $4.0 and $2.6 million, respectively, representing
proceeds received from the exercise of employee stock options.

We have a line of credit with Bank of America in the amount of $10.0 million,
which is available to us for seasonal working capital requirements and general
corporate purposes. As of June 30, 2002, we had no outstanding borrowings under
this facility.

During the year ending 2002, we expect revenues from Kmart to exceed 10% of the
Company's total revenues. Receivables for royalties are accrued on a monthly
basis and payment is made by Kmart on a quarterly basis. The company continues
to expect to be paid on its quarterly schedule and has made no provision for any
deviation as a result of Kmart's bankruptcy proceedings.

We believe that our available cash balances, together with any cash generated
from operations and any funds available under existing credit facilities, will
be sufficient to meet our operating and recurring cash needs for foreseeable
periods.

SEASONALITY AND QUARTERLY FLUCTUATIONS

Several of our businesses can experience fluctuations in quarterly performance.
For example, Martha Stewart Weddings is published four times annually: one issue
in each of the second and third quarters and two issues in the fourth quarter.
Additionally, the publication schedule of special issue magazines can vary from
quarter to quarter. Revenue and income from operations for the Television
segment have historically been higher in the fourth quarter due to the broadcast
of a holiday prime-time television special. Internet/Direct Commerce revenues
also tend to be higher in the fourth quarter due to increased consumer spending
during that period. Revenues from the Merchandising segment can vary from
quarter to quarter due to new product launches and the seasonality of certain
product lines.

CRITICAL ACCOUNTING POLICIES AND ESTIMATES

General

MSO's discussion and analysis of its financial condition and results of
operations are based upon its consolidated financial statements, which have been
prepared in accordance with accounting principles generally accepted in the
United States. The preparation of these financial statements requires the
Company to make estimates and judgments that affect the reported amounts of
assets, liabilities, revenues and expenses, and related disclosure of contingent
assets and liabilities. On an on-going basis, MSO evaluates its estimates,
including those related to bad debts, inventories, long lived assets and accrued
losses. The Company bases its estimates on historical experience and on various
other assumptions that are believed to be reasonable under the circumstances,
the results of which form the basis for making judgments about the carrying
values of assets and liabilities that are not readily apparent from other
sources. Actual results may differ from these estimates under different
assumptions or conditions.


                                       17

We believe that of our significant accounting policies, the following may
involve the highest degree of judgment and complexity.

Bad Debt

MSO maintains allowances for doubtful accounts for estimated losses resulting
from the inability of its customers to make required payments. If the financial
condition of its customers were to deteriorate, resulting in an impairment of
their ability to make payments, additional allowances may be required.
Receivables for royalties in our merchandising business are accrued on a monthly
basis and payment is made by our strategic partners on a quarterly basis. With
respect to Kmart, the Company continues to expect to be paid on its quarterly
schedule and has made no provision for any deviation as a result of Kmart's
bankruptcy proceedings.

Long Lived Assets

The company reviews the carrying values of its long-lived assets, whenever
events or changes in circumstances indicate that such carrying values may not be
recoverable. Unforeseen events and changes in circumstances and market
conditions and material differences in the value of long-lived assets due to
changes in estimates of future cash flows could negatively affect the fair value
of the company's assets and result in an impairment charge.


                                       18

PART II: OTHER INFORMATION

ITEM 1. LITIGATION

The Company and Stewart are named as defendants in Semon v. Martha Stewart
Living Omnimedia, Inc., filed in federal court for the Southern District of New
York on August 6, 2002 on behalf of persons who acquired the Company stock on
the open market from June 7, 2002 to August 5, 2002, excluding certain parties
affiliated with the Company. The suit asserts violations of Section 10(b) of the
Securities Exchange Act of 1934, and rules promulgated thereunder, and relates
to Stewart's sale of 3,928 shares of ImClone stock on December 27, 2001. The
plaintiff alleges that Stewart, both directly and through representatives
speaking for herself and in her capacity as chief executive officer of the
Company, made statements about the sale that were materially false and
misleading. The plaintiff alleges that as a result of these violations, the
market price of the Company stock was inflated during the putative class period
and dropped after the alleged falsity of Stewart's statements became public. The
complaint seeks certification of the case as a class action, with plaintiff as
lead plaintiff and plaintiff's counsel as lead counsel; damages; attorney's fees
and costs; and further relief as determined by the court. The litigation is in
its earliest stages, and the Company has not yet appeared in the action or filed
any response to the complaint. The Company believes it has substantial defenses
to the complaint and intends to defend this litigation vigorously.

ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

(a) We held our 2002 Annual Meeting of Stockholders on May 9, 2002.

(b) The following matters were acted upon at the meeting by holders of Class A
Common Stock and Class B Common Stock voting as one class with the following
results:

1. The election of directors to hold office until our next annual meeting. The
vote on this matter was as follows:



                                                                                    BROKER
                                           FOR             VOTE WITHHELD           NON-VOTES
                                       -----------         -------------           ---------
                                                                          
            Arthur C. Martinez         320,412,346             71,079                  0

            Darla D. Moore             320,399,281             84,144                  0

            Sharon L. Patrick          320,416,793             66,632                  0

            Naomi O. Seligman          320,418,288             65,137                  0

            Martha Stewart             320,158,888            324,537                  0

            Jeffrey W. Ubben           320,418,278             65,147                  0


2. Approval of the Martha Stewart Living Omnimedia, Inc. 2002 Performance-Based
Executive Bonus Plan. The vote on this matter was as follows:


                                       19



                                                   VOTES          BROKER
               FOR                AGAINST       ABSTAINING       NON-VOTES
               ---                -------       ----------       ---------
                                                        
               315,446,781        411,684         622,348        4,002,612


3. Approval of the 1999 Stock Incentive Plan. The vote on this matter was as
follows:



                                                   VOTES           BROKER
               FOR                AGAINST       ABSTAINING       NON-VOTES
               ---                -------       ----------       ---------
                                                        
               315,122,041        735,699         623,073        4,002,612


ITEM 5: OTHER INFORMATION

Cautionary Statement Pursuant to The Private Securities Litigation Reform Act of
1995

We have included in this Quarterly Report certain "forward looking statements"
as that term is defined in The Private Securities Litigation Reform Act of 1995.
These forward-looking statements are not historical facts but instead represent
only our belief regarding future events, many of which, by their nature, are
inherently uncertain and outside of our control. It is possible that our actual
results may differ, possibly materially, from the anticipated results indicated
in these forward-looking statements. These statements can be identified by
terminology such as "may," "will," "should," "could," "expects," "intends,"
"plans," "anticipates," "believes," "estimates," "potential" or "continue" or
the negative of these terms or other comparable terminology. Our actual results
may differ materially from those projected in these statements, and factors that
could cause such differences include, but are not limited to, prolonged negative
publicity relating to Martha Stewart; a loss of the services, or diminution in
the reputation, of Martha Stewart; the effect on the Company of the ongoing
governmental investigations concerning a sale of non-Company stock by Martha
Stewart, the related uncertainty, and any adverse outcome of such
investigations; downturns in national and/or local economies; a softening of the
domestic advertising market; changes in consumer reading, purchasing and/or
television viewing patterns; unanticipated increases in paper, postage or
printing costs; technological developments affecting products or methods of
distribution such as the Internet or e-commerce; operational or financial
problems at any of our contractual business partners; the receptivity of
consumers to our product introductions; and changes in government regulations
affecting our industries. Additional information regarding some of these and
other important factors that could cause actual results to differ from those in
our forward-looking statements is contained in the prospectus forming part of
our registration statement on Form S-1 (File No. 333-84001) under the caption
"Risk Factors."

ITEM 6. EXHIBITS AND REPORTS ON FORM 8-K

(a)   Exhibits

      The following exhibit is filed as part of this report:



      Exhibit
      Number        Exhibit Title
      ------        -------------
                 
      99.3          Certification of Chief Executive Officer and Chief Financial
                    Officer Pursuant to Section 906 of the Sarbanes-Oxley Act of
                    2002 (18 U.S.C. 1350)


(b)   Reports on Form 8-K

      A report on Form 8-K was filed by the Company on May 8, 2002, which was
      during the period covered by this report.


                                       20

                                   SIGNATURES

      Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.

                                       MARTHA STEWART LIVING OMNIMEDIA, INC.


Date: August 14, 2002                  By:         /s/ James Follo
                                          --------------------------------------
                                          Name: James Follo
                                          Title: Executive Vice President,
                                          Chief Financial Officer


                                       21

                                INDEX TO EXHIBITS



EXHIBIT
NUMBER        EXHIBIT TITLE
- ------        -------------
           
 99.3         -- Certification of Chief Executive Officer and Chief Financial
              Officer Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002
              (18 U.S.C. 1350)



                                       22