1
 
                                                                    EXHIBIT 23.4
 
                   CONSENT OF INDEPENDENT PUBLIC ACCOUNTANTS
 
   
     As independent public accountants, we hereby consent to the use of our
report dated April 4, 1997, relating to the combined financial statements of the
Cable Networks Business (a division of Gaylord Entertainment Company) as of
December 31, 1996 and 1995 and for each of the three years in the period ended
December 31, 1996 and to all references to our Firm included in Amendment No. 1
to Registration Statement No. 333-30455.
    
 
                                                             ARTHUR ANDERSEN LLP
 
Nashville, Tennessee
   
July 14, 1997