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                                                                  EXHIBIT 10.1

                                                                EXECUTION COPY
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                       AMERISERVE FOOD DISTRIBUTION, INC.





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                                  $350,000,000
                           87/8% SENIOR NOTES DUE 2007

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                          REGISTRATION RIGHTS AGREEMENT

                          DATED AS OF OCTOBER 15, 1997

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                          DONALDSON, LUFKIN & JENRETTE
                             SECURITIES CORPORATION

                         BANCAMERICA ROBERTSON STEPHENS




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      This Registration Rights Agreement (this "Agreement") is made and entered
into as of October 15, 1997, by and among AmeriServe Food Distribution, Inc., a
Nebraska corporation ("AmeriServe" or the "Company"), AmeriServ Food Company, a
Delaware corporation ("AmeriServ"), Chicago Consolidated Corporation, an
Illinois corporation ("CCC"), Northland Transportation Services, Inc., a
Nebraska corporation ("Northland"), The Harry H. Post Company, a Colorado
corporation ("Post"), Delta Transportation, Ltd., a Wisconsin corporation
("Delta") and AmeriServe Transportation, Inc., a Nebraska corporation ("ATI")
(each of AmeriServ, CCC, Northland, Post, Delta and ATI a "Subsidiary Guarantor"
and together with any Subsidiary of the Company that executes a Note Guarantee,
the "Subsidiary Guarantors"), Donaldson, Lufkin & Jenrette Securities
Corporation ("DLJ") and BancAmerica Robertson Stephens ("BancAmerica" and,
together with DLJ, the "Initial Purchasers"), who have agreed to purchase the
Company's 87/8% Senior Notes due 2007 (the "Senior Notes") pursuant to the
Purchase Agreement (as defined below).

      This Agreement is made pursuant to the Purchase Agreement, dated October
8, 1997 (the "Purchase Agreement"), by and among the Company, the Subsidiary
Guarantors and the Initial Purchasers. In order to induce the Initial Purchasers
to purchase the Senior Notes, the Company has agreed to provide the registration
rights set forth in this Agreement. The execution and delivery of this Agreement
is a condition to the obligations of the Initial Purchasers set forth in the
Purchase Agreement.

      The parties hereby agree as follows:

1.    DEFINITIONS

      As used in this Agreement, the following capitalized terms shall have the
following meanings:

      Act:  The Securities Act of 1933, as amended.

      Business Day: Any day except a Saturday, Sunday or other day in the City
of New York, or in the city of the corporate trust office of the Trustee, on
which banks are authorized to close.

      Broker-Dealer:  Any broker or dealer registered under the Exchange Act.

      Broker-Dealer Transfer Restricted Securities: New Senior Notes that are
acquired by a Broker-Dealer in the Exchange Offer in exchange for Senior Notes
that such Broker-Dealer acquired for its own account as a result of
market-making activities or other trading activities (other than Senior Notes
acquired directly from the Company or any of its respective affiliates).

      Certificated Securities:  As defined in the Indenture.

      Closing Date:  The date hereof.

      Commission:  The Securities and Exchange Commission.

      Consummate: An Exchange Offer shall be deemed "Consummated" for purposes
of this Agreement upon the occurrence of (a) the filing and effectiveness under
the Act of the Exchange Offer Registration Statement relating to the New Senior
Notes to be issued in the Exchange Offer, (b) the maintenance of such
Registration Statement continuously effective and the keeping of the Exchange
Offer


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open for a period not less than the minimum period required pursuant to
Section 3(b) hereof and (c) the delivery by the Company to the Registrar under
the Indenture of New Senior Notes in the same aggregate principal amount as the
aggregate principal amount of Senior Notes tendered by Holders thereof pursuant
to the Exchange Offer.


      Damages Payment Date: With respect to the Transfer Restricted Securities,
each Interest Payment Date.

      Effectiveness Target Date:  As defined in Section 5.

      Exchange Act:  The Securities Exchange Act of 1934, as amended.

      Exchange Offer: The registration by the Company under the Act of the New
Senior Notes pursuant to the Exchange Offer Registration Statement pursuant to
which the Company shall offer the Holders of all outstanding Transfer Restricted
Securities the opportunity to exchange all such outstanding Transfer Restricted
Securities for New Senior Notes in an aggregate principal amount equal to the
aggregate principal amount of the Transfer Restricted Securities tendered in
such exchange offer by such Holders.

      Exchange Offer Registration Statement: The Registration Statement relating
to the Exchange Offer, including the related Prospectus.

      Exempt Resales: The transactions in which the Initial Purchasers propose
to sell the Senior Notes (i) to certain "qualified institutional buyers," as
such term is defined in Rule 144A under the Act or (ii) outside the United
States in reliance upon Regulation S under the Securities Act to non-U.S.
persons.

      Global Note Holder:  As defined in the Indenture.

      Holders:  As defined in Section 2 hereof.

      Indemnified Holder:  As defined in Section 8(a) hereof.

      Indenture: The Indenture, dated the Closing Date, among the Company, the
Subsidiary Guarantors and the Bank of New York, as trustee (the "Trustee"),
pursuant to which the Notes are to be issued, as such Indenture is amended or
supplemented from time to time in accordance with the terms thereof.

      Interest Payment Date:  As defined in the Indenture and the Notes.

      NASD:  National Association of Securities Dealers, Inc.

      Notes:  The Senior Notes and the New Senior Notes.

      New Senior Notes: The Company's 87/8% New Senior Notes due 2007 to be
issued pursuant to the Indenture (i) in the Exchange Offer or (ii) upon the
request of any Holder of Senior Notes covered by a Shelf Registration Statement,
in exchange for such Senior Notes.

      Offering Memorandum:  As defined in the Purchase Agreement.


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      Person: Any individual, corporation, partnership, joint venture,
association, joint-stock company, trust, unincorporated organization, government
or any agency or political subdivision thereof or any other entity.

      Prospectus: The prospectus included in a Registration Statement at the
time such Registration Statement is declared effective, as amended or
supplemented by any prospectus supplement and by all other amendments thereto,
including post-effective amendments, and all material incorporated by reference
into such Prospectus.

      Record Holder: With respect to any Damages Payment Date, each Person who
is a Holder of Notes on the record date with respect to the Interest Payment
Date on which such Damages Payment Date shall occur.

      Registration Default:  As defined in Section 5 hereof.

      Registration Statement: Any registration statement of the Company and the
Subsidiary Guarantors relating to (a) an offering of New Senior Notes pursuant
to an Exchange Offer or (b) the registration for resale of Transfer Restricted
Securities held by such holders pursuant to the Shelf Registration Statement, in
each case, (i) which is filed pursuant to the provisions of this Agreement and
(ii) including the Prospectus included therein, all amendments and supplements
thereto (including post-effective amendments) and all exhibits and material
incorporated by reference therein.

      Restricted Broker-Dealer: Any Broker-Dealer which holds Broker-Dealer
Transfer Restricted Securities.

      Shelf Registration Statement:  As defined in Section 4 hereof.

      TIA: The Trust Indenture Act of 1939 (15 U.S.C. Section 77aaa-77bbbb) as
in effect on the date of the Indenture.

      Transfer Restricted Securities: Each Note, until the earliest to occur of
(a) the date on which such Note is exchanged in the Exchange Offer and entitled
to be resold to the public by the Holder thereof without complying with the
prospectus delivery requirements of the Act, (b) the date on which such Note has
been disposed of in accordance with a Shelf Registration Statement, (c) the date
on which such Note is disposed of by a Broker-Dealer pursuant to the "Plan of
Distribution" contemplated by the Exchange Offer Registration Statement
(including delivery of the Prospectus contained therein) or (d) the date on
which such Note is distributed to the public pursuant to Rule 144 under the Act.

      Underwritten Registration or Underwritten Offering: A registration in
which securities of the Company are sold to an underwriter for reoffering to the
public.

2.    HOLDERS

      A Person is deemed to be a holder of Transfer Restricted Securities (each,
a "Holder") whenever such Person owns Transfer Restricted Securities.

3.    REGISTERED EXCHANGE OFFER


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(a) Unless the Exchange Offer shall not be permitted by applicable federal law
(after the procedures set forth in Section 6(a)(i) below have been complied
with), the Company and the Subsidiary Guarantors shall (i) cause to be filed
with the Commission, on or prior to 30 days after the Closing Date, the Exchange
Offer Registration Statement, (ii) use their respective best efforts to cause
such Exchange Offer Registration Statement to become effective at the earliest
possible time, but in no event later than 120 days after the Closing Date, (iii)
in connection with the foregoing, (A) file all pre-effective amendments to such
Exchange Offer Registration Statement as may be necessary in order to cause such
Exchange Offer Registration Statement to become effective, (B) file, if
applicable, a post-effective amendment to such Exchange Offer Registration
Statement pursuant to Rule 430A under the Act and (C) cause all necessary
filings, if any, in connection with the registration and qualification of the
New Senior Notes to be made under the Blue Sky laws of such jurisdictions as are
necessary to permit Consummation of the Exchange Offer provided that in no event
shall the Company be obligated to qualify to do business in any jurisdiction
where it is not now so qualified, or take any action which would subject it to
General Service of Process in any jurisdiction where it is not now so subject,
and (iv) upon the effectiveness of such Exchange Offer Registration Statement,
use its reasonable best efforts to commence and Consummate the Exchange Offer.
The Exchange Offer shall be on the appropriate form permitting registration of
the New Senior Notes to be offered in exchange for the Senior Notes that are
Transfer Restricted Securities and to permit sales of Broker-Dealer Transfer
Restricted Securities by Restricted Broker-Dealers as contemplated by Section
3(c) below.

(b) The Company and the Subsidiary Guarantors shall use their respective best
efforts to cause the Exchange Offer Registration Statement to be effective
continuously, and shall keep the Exchange Offer open, for a period of not less
than the minimum period required under applicable federal and state securities
laws to Consummate the Exchange Offer; provided, however, that in no event shall
such period be less than 20 Business Days. The Company and the Subsidiary
Guarantors shall cause the Exchange Offer to comply with all applicable federal
and state securities laws. No securities other than the Notes shall be included
in the Exchange Offer Registration Statement. The Company and the Subsidiary
Guarantors shall use their respective best efforts to cause the Exchange Offer
to be Consummated on the earliest practicable date after the Exchange Offer
Registration Statement has become effective, but in no event later than 30
Business Days thereafter.

(c) The Company shall include a "Plan of Distribution" section in the Prospectus
contained in the Exchange Offer Registration Statement and indicate therein that
any Restricted Broker-Dealer who holds Senior Notes that are Transfer Restricted
Securities and that were acquired for the account of such Broker-Dealer as a
result of market-making activities or other trading activities, may exchange
such Senior Notes (other than Transfer Restricted Securities acquired directly
from the Company or any affiliate of the Company) pursuant to the Exchange
Offer; however, such Broker-Dealer may be deemed to be an "underwriter" within
the meaning of the Act and must, therefore, deliver a prospectus meeting the
requirements of the Act in connection with the initial sales of the New Senior
Notes received by such Broker-Dealer in the Exchange Offer, which prospectus
delivery requirement may be satisfied by the delivery by such Broker-Dealer of
the Prospectus contained in the Exchange Offer Registration Statement. Such
"Plan of Distribution" section shall also contain all other information with
respect to such sales of Broker-Dealer Transfer Restricted Securities by
Restricted Broker-Dealers that the Commission may require in order to permit
such sales pursuant thereto, but such "Plan of Distribution" shall not name any
such Broker-Dealer or disclose the amount of Notes held by any such
Broker-Dealer except to the extent required by the Commission.


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      The Company and the Subsidiary Guarantors shall use their respective best
efforts to keep the Exchange Offer Registration Statement continuously
effective, supplemented and amended as required by the provisions of Section
6(c) below to the extent necessary to ensure that it is available for sales of
Broker-Dealer Transfer Restricted Securities by Restricted Broker-Dealers, and
to ensure that such Registration Statement conforms with the requirements of
this Agreement, the Act and the policies, rules and regulations of the
Commission as announced from time to time, for a period of 120 days from the
date on which the Exchange Offer is Consummated.

      The Company and the Subsidiary Guarantors shall provide sufficient copies
of the latest version of such Prospectus to such Restricted Broker-Dealers
promptly upon request, and in no event later than two days after such request,
at any time during such 120-day period in order to facilitate such sales.

4.    SHELF REGISTRATION

      (a) Shelf Registration. If (i) the Company is not required to file an
Exchange Offer Registration Statement with respect to the New Senior Notes
because the Exchange Offer is not permitted by applicable law (after the
procedures set forth in Section 6(a)(i) below have been complied with) or (ii)
if any Holder of Transfer Restricted Securities shall notify the Company within
20 Business Days following the Consummation of the Exchange Offer that (A) such
Holder who holds at least $2.0 million in aggregate principal amount of the
Senior Notes is prohibited by law or Commission policy from participating in the
Exchange Offer or (B) such Holder may not resell the New Senior Notes acquired
by it in the Exchange Offer to the public without delivering a prospectus and
the Prospectus contained in the Exchange Offer Registration Statement is not
appropriate or available for such resales by such Holder or (C) such Holder is a
Broker-Dealer and holds Senior Notes acquired directly from the Company or one
of its respective affiliates, then the Company and the Subsidiary Guarantors
shall (x) cause to be filed on or prior to the earliest of (1) 45 days after the
date on which the Company is notified by the Commission or otherwise determines
that they are not required to file the Exchange Offer Registration Statement
pursuant to clause (i) above and (2) 45 days after the date on which the Company
receives the notice specified in clause (ii) above, a shelf registration
statement pursuant to Rule 415 under the Act, (which may be an amendment to the
Exchange Offer Registration Statement (in either event, the "Shelf Registration
Statement")), relating to all Transfer Restricted Securities the Holders of
which shall have provided the information required pursuant to Section 4(b)
hereof, and (y) use their respective best efforts to cause such Shelf
Registration Statement to be declared effective by the Commission at the
earliest possible time, but in no event later than 120 days after the date on
which the Company becomes obligated to file such Shelf Registration Statement.
If, after the Company has filed an Exchange Offer Registration Statement which
satisfies the requirements of Section 3(a) above, the Company is required to
file and make effective a Shelf Registration Statement solely because the
Exchange Offer shall not be permitted under applicable federal law, then the
filing of the Exchange Offer Registration Statement shall be deemed to satisfy
the requirements of clause (x) above. Such an event shall have no effect on the
requirements of clause (y) above, or on the Effectiveness Target Date as defined
in Section 5 below. The Company and the Subsidiary Guarantors shall use their
respective best efforts to keep the Shelf Registration Statement discussed in
this Section 4(a) continuously effective, supplemented and amended as required
by and subject to the provisions of Sections 6(b) and (c) hereof to the extent
necessary to ensure that it is available for sales of Transfer Restricted
Securities by the Holders thereof entitled to the benefit of this Section 4(a),
and to ensure that it conforms with the requirements of this Agreement, the Act
and the policies, rules and regulations of the Commission as announced from time
to time, for a period of at least two years (as extended pursuant to Section
6(c)(i)) following the date on which such Shelf Registration Statement first
becomes effective under the Act or such shorter period ending


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when all of the Transfer Restricted Securities available for sale thereunder
have been sold pursuant thereto.

      (b) Provision by Holders of Certain Information in Connection with the
Shelf Registration Statement. No Holder of Transfer Restricted Securities may
include any of its Transfer Restricted Securities in any Shelf Registration
Statement pursuant to this Agreement unless and until such Holder furnishes to
the Company in writing, within 20 days after receipt of a request therefor, such
information specified in Item 507 of Regulation S-K under the Act for use in
connection with any Shelf Registration Statement or Prospectus or preliminary
Prospectus included therein. No Holder of Transfer Restricted Securities shall
be entitled to Liquidated Damages pursuant to Section 5 hereof unless and until
such Holder has provided all such information. Each Holder as to which any Shelf
Registration Statement is being effected agrees to furnish promptly to the
Company all information required to be disclosed in order to make the
information previously furnished to the Company by such Holder not materially
misleading.

5.    LIQUIDATED DAMAGES

      If (i) any Registration Statement required by this Agreement is not filed
with the Commission on or prior to the date specified for such filing in this
Agreement, (ii) any such Registration Statement has not been declared effective
by the Commission on or prior to the date specified for such effectiveness in
this Agreement (the "Effectiveness Target Date"), (iii) the Exchange Offer has
not been Consummated within 30 Business Days after the Effectiveness Target Date
with respect to the Exchange Offer Registration Statement or (iv) any
Registration Statement required by this Agreement is filed and declared
effective but shall thereafter cease to be effective or fail to be usable for
its intended purpose without being succeeded immediately by a post-effective
amendment to such Registration Statement that cures such failure and that is
itself immediately declared effective (each such event referred to in clauses
(i) through (iv), a "Registration Default"), the Company hereby agrees to pay to
each Holder of Transfer Restricted Securities, for the first 90-day period
immediately following the occurrence of such Registration Default, liquidated
damages in an amount equal to $.05 per week per $1,000 principal amount of Notes
constituting Transfer Restricted Securities held by such Holder for each week or
portion thereof that the Registration Default continues. The amount of the
liquidated damages payable to each Holder shall increase by an additional $.05
per week per $1,000 in principal amount of Transfer Restricted Securities with
respect to each subsequent 90-day period until all Registration Defaults have
been cured, up to a maximum amount of liquidated damages of $.50 per week per
$1,000 principal amount of Transfer Restricted Securities held by such Holder.
Notwithstanding anything to the contrary set forth herein, (1) upon filing of
the Exchange Offer Registration Statement (and/or, if applicable, the Shelf
Registration Statement), in the case of (i) above, (2) upon the effectiveness of
the Exchange Offer Registration Statement (and/or, if applicable, the Shelf
Registration Statement), in the case of (ii) above, (3) upon Consummation of the
Exchange Offer, in the case of (iii) above, or (4) upon the filing of a
post-effective amendment to the Registration Statement or an additional
Registration Statement that causes the Exchange Offer Registration Statement
(and/or, if applicable, the Shelf Registration Statement) to again be declared
effective or made usable in the case of (iv) above, the liquidated damages
payable with respect to the Transfer Restricted Securities as a result of such
clause (i), (ii), (iii) or (iv), as applicable, shall cease.

      All accrued liquidated damages shall be paid to the Global Note Holder by
wire transfer of immediately available funds or by federal funds check and to
Holders of Certificated Securities by wire transfer to the accounts specified by
them or by mailing checks to their registered addresses if no such accounts have
been specified on each Damages Payment Date. Following the cure of all
Registration


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Defaults relating to any particular Transfer Restricted Securities,
the accrual of liquidated damages with respect to such Transfer Securities will
cease. All obligations of the Company and the Subsidiary Guarantors set forth in
the preceding paragraph that are outstanding with respect to any Transfer
Restricted Security at the time such security ceases to be a Transfer Restricted
Security shall survive until such time as all such obligations with respect to
such security shall have been satisfied in full.

6.    REGISTRATION PROCEDURES

      (a) Exchange Offer Registration Statement. In connection with the Exchange
Offer, the Company and the Subsidiary Guarantors shall comply with all
applicable provisions of Section 6(c) below, shall use their respective best
efforts to effect such exchange and to permit the sale of Broker-Dealer Transfer
Restricted Securities being sold in accordance with the intended method or
methods of distribution thereof (which shall be in a manner consistent with the
terms of this Agreement), and shall comply with all of the following provisions:

            (i) If, following the date hereof and prior to Consummation of the
      Exchange Offer, there has been published a change in Commission policy
      with respect to exchange offers such as the Exchange Offer, such that in
      the reasonable judgment of counsel to the Company there is a substantial
      question as to whether the Exchange Offer is permitted by applicable
      federal law or Commission policy, the Company and the Subsidiary
      Guarantors hereby agree to seek a no-action letter or other favorable
      decision from the Commission allowing the Company and the Subsidiary
      Guarantors to Consummate an Exchange Offer for such Senior Notes. The
      Company and the Subsidiary Guarantors hereby agree to pursue the issuance
      of such a decision to the Commission staff level but shall not be required


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      to take commercially unreasonable action to effect a change of Commission
      policy. In connection with the foregoing, the Company and the Subsidiary
      Guarantors hereby agree, however, but subject to the proviso set forth
      above, to take all such other actions as are reasonably requested by the
      Commission or otherwise required in connection with the issuance of such
      decision, including without limitation to (A) participate in telephonic
      conferences with the Commission, (B) deliver to the Commission staff an
      analysis prepared by counsel to the Company setting forth the legal bases,
      if any, upon which such counsel has concluded that such an Exchange Offer
      should be permitted and (C) diligently pursue a resolution (which need not
      be favorable) by the Commission staff of such submission.

            (ii) As a condition to its participation in the Exchange Offer
      pursuant to the terms of this Agreement, each Holder of Transfer
      Restricted Securities shall furnish, upon the request of the Company,
      prior to the Consummation of the Exchange Offer, a written representation
      to the Company and the Subsidiary Guarantors (which may be contained in
      the letter of transmittal contemplated by the Exchange Offer Registration
      Statement) to the effect that (A) it is not an affiliate of the Company,
      (B) it is not engaged in, and does not intend to engage in, and has no
      arrangement or understanding with any person to participate in, a
      distribution of the New Senior Notes to be issued in the Exchange Offer
      and (C) it is acquiring the New Senior Notes in its ordinary course of
      business. In addition, all such holders of Transfer Restricted Securities
      shall otherwise cooperate in the Company's preparation for the Exchange
      Offer. Each Holder hereby acknowledges and agrees that any Broker-Dealer
      and any such Holder using the Exchange Offer to participate in a
      distribution of the securities to be acquired in the Exchange Offer (1)
      could not under Commission policy as in effect on the date of this
      Agreement rely on the position of the Commission enunciated in Morgan
      Stanley and Co., Inc. (available June 5, 1991) and Exxon Capital Holdings
      Corporation (available May 13, 1988), as interpreted in the Commission's
      letter to Shearman & Sterling dated July 2, 1993, and similar no-action
      letters (including, if applicable, any no-action letter obtained pursuant
      to clause (i) above), and (2) must comply with the registration and
      prospectus delivery requirements of the Act in connection with a secondary
      resale transaction and that such a secondary resale transaction must be
      covered by an effective registration statement containing the selling
      security holder information required by Item 507 or 508, as applicable, of
      Regulation S-K if the resales are of New Senior Notes obtained by such
      Holder in exchange for Senior Notes acquired by such Holder directly from
      the Company or an


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affiliate thereof.

            (iii) To the extent required by the Commission, prior to
      effectiveness of the Exchange Offer Registration Statement, the Company
      and the Subsidiary Guarantors shall provide a supplemental letter to the
      Commission (A) stating that the Company and the Subsidiary Guarantors are
      registering the Exchange Offer in reliance on the position of the
      Commission enunciated in Exxon Capital Holdings Corporation (available May
      13, 1988), Morgan Stanley and Co., Inc. (available June 5, 1991) and, if
      applicable, any no-action letter obtained pursuant to clause (i) above,
      (B) including a representation that neither the Company nor any Subsidiary
      Guarantor has entered into any arrangement or understanding with any
      Person to distribute the New Senior Notes to be received in the Exchange
      Offer and that, to the best of the Company's and the Subsidiary
      Guarantors' information and belief, each Holder participating in the
      Exchange Offer is acquiring the New Senior Notes in its ordinary course of
      business and has no arrangement or understanding with any Person to
      participate in the distribution of the New Senior Notes received in the
      Exchange Offer and (C) any other undertaking or representation required by
      the Commission as set forth in any no-action letter obtained pursuant to
      clause (i) above.

      (b) Shelf Registration Statement. In connection with the Shelf
Registration Statement the Company and the Subsidiary Guarantors shall comply
with all the provisions of Section 6(c) below and shall use their respective
best efforts to effect such registration to permit the sale of the Transfer
Restricted Securities being sold in accordance with the intended method or
methods of distribution thereof (as indicated in the information furnished to
the Company pursuant to Section 4(b) hereof), and pursuant thereto the Company
and the Subsidiary Guarantors will prepare and file with the Commission a
Registration Statement relating to the registration on any appropriate form
under the Act, which form shall be available for the sale of the Transfer
Restricted Securities in accordance with the intended method or methods of
distribution thereof within the time periods and otherwise in accordance with
the provisions hereof.

      (c) General Provisions. In connection with any Registration Statement and
any related Prospectus required by this Agreement to permit the sale or resale
of Transfer Restricted Securities (including, without limitation, any Exchange
Offer Registration Statement and the related Prospectus, to the extent that the
same are required to be available to permit sales of Broker-Dealer Transfer
Restricted Securities by Restricted Broker-Dealers), the Company and the
Subsidiary Guarantors shall:

            (i) use their respective best efforts to keep such Registration
      Statement continuously effective and provide all requisite financial
      statements for the period specified in Section 3 or 4 of this Agreement,
      as applicable. Upon the occurrence of any event that would cause any such
      Registration Statement or the Prospectus contained therein (A) to contain
      a material misstatement or omission or (B) not to be effective and usable
      for resale of Transfer Restricted Securities during the period required by
      this Agreement, the Company and the Subsidiary Guarantors shall file
      promptly an appropriate amendment to such Registration Statement, (1) in
      the case of clause (A), correcting any such misstatement or omission, and
      (2) in the case of either clause (A) or (B), use their respective best
      efforts to cause such amendment to be declared effective and such
      Registration Statement and the related Prospectus to become usable for
      their intended purpose(s) as soon as practicable thereafter.
      Notwithstanding the foregoing, at any time after Consummation of the
      Exchange Offer, the Company may allow the Shelf Registration Statement to
      cease to be effective and usable if (x) the Board of Directors of the
      Company determines in good faith that it is in the


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      best interests of the Company not to disclose the existence of or facts
      surrounding any proposed or pending material corporate transaction
      involving the Company, and the Company notifies the Holders within two
      business days after the Board makes such determination, or (y) the
      Prospectus contained in the Shelf Registration Statement contains an
      untrue statement of a material fact or omits to state a material fact
      necessary in order to make the statements therein, in light of the
      circumstances under which they were made, not misleading;

            (ii) prepare and file with the Commission such amendments and
      post-effective amendments to the Registration Statement as may be
      necessary to keep the Registration Statement effective for the applicable
      period set forth in Section 3 or 4 hereof, or such shorter period as will
      terminate when all Transfer Restricted Securities covered by such
      Registration Statement have been sold; cause the Prospectus to be
      supplemented by any required Prospectus supplement, and as so supplemented
      to be filed pursuant to Rule 424 under the Act, and to comply fully with
      Rules 424, 430A and 462 as applicable, under the Act in a timely manner;
      and comply with the provisions of the Act with respect to the disposition
      of all securities covered by such Registration Statement during the
      applicable period in accordance with the intended method or methods of
      distribution by the sellers thereof set forth in such Registration
      Statement or supplement to the Prospectus;

            (iii) advise the underwriter(s), if any, and selling Holders
      promptly and, if requested by such Persons, confirm such advice in
      writing, (A) when the Prospectus or any Prospectus supplement or
      post-effective amendment has been filed, and, with respect to any
      Registration Statement or any post-effective amendment thereto, when the
      same has become effective, (B) of any request by the Commission for
      amendments to the Registration Statement or amendments or supplements to
      the Prospectus or for additional information relating thereto, (C) of the
      issuance by the Commission of any stop order suspending the effectiveness
      of the Registration Statement under the Act or of the suspension by any
      state securities commission of the qualification of the Transfer
      Restricted Securities, as applicable, for offering or sale in any
      jurisdiction, or the initiation of any proceeding for any of the preceding
      purposes, (D) of the existence of any fact or the happening of any event
      that makes any statement of a material fact made in the Registration
      Statement, the Prospectus, any amendment or supplement thereto or any
      document incorporated by reference therein untrue, or that requires the
      making of any additions to or changes in the Registration Statement in
      order to make the statements therein not misleading, or that requires the
      making of any additions to or changes in the Prospectus in order to make
      the statements therein, in the light of the circumstances under which they
      were made, not misleading. If at any time the Commission shall issue any
      stop order suspending the effectiveness of the Registration Statement, or
      any state securities commission or other regulatory authority shall issue
      an order suspending the qualification or exemption from qualification of
      the Transfer Restricted Securities under state securities or Blue Sky
      laws, the Company and the Subsidiary Guarantors shall use their respective
      best efforts to obtain the withdrawal or lifting of such order at the
      earliest possible time;

            (iv) furnish to the Initial Purchasers, each selling Holder named in
      any Registration Statement or Prospectus and each of the underwriter(s) in
      connection with such sale, if any, before filing with the Commission,
      copies of any Registration Statement or any Prospectus included therein or
      any amendments or supplements to any such Registration Statement or
      Prospectus (including all documents incorporated by reference after the
      initial filing of such Registration Statement), which documents will be
      subject to the review and comment of such Holders and underwriter(s) in
      connection with such sale, if any, for a period of at least five Business
      Days, and


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      the Company will not file any such Registration Statement or Prospectus or
      any amendment or supplement to any such Registration Statement or
      Prospectus (including all such documents incorporated by reference) if the
      selling Holders of the Transfer Restricted Securities covered by such
      Registration Statement or the underwriter(s) in connection with such sale
      shall not have had an opportunity to participate in the preparation
      thereof;

            (v) prior to the filing of any document that is to be incorporated
      by reference into a Registration Statement or Prospectus, provide copies
      of such document to the selling Holders and to the underwriter(s) in
      connection with such sale, if any, make the Company's and the Subsidiary
      Guarantors' representatives available for discussion of such document and
      other customary due diligence matters, and include such information in
      such document prior to the filing thereof as such selling Holders or
      underwriter(s), if any, reasonably may request;

            (vi) make available at reasonable times at the Company's principal
      place of business for inspection by the selling Holders of Transfer
      Restricted Securities, any managing underwriter participating in any
      disposition pursuant to such Registration Statement and any attorney or
      accountant retained by such selling Holders or any of such underwriter(s),
      who shall certify to the Company that they have a current intention to
      sell Transfer Restricted Securities pursuant to a Shelf Registration
      Statement, all pertinent financial and other pertinent information of the
      Company and each of the Subsidiary Guarantors, as reasonably requested,
      and cause the Company's and the Subsidiary Guarantors' officers, directors
      and employees to respond to such inquiries as shall be reasonably
      necessary; in the reasonable judgment of counsel to such Holders, to
      conduct a reasonable investigation; provided, however, that each such
      party shall be required to maintain in confidence and not to disclose to
      any other person any information or records reasonably designated by the
      Company in writing as being confidential, until such time as (A) such
      information becomes a matter of public record (whether by virtue of its
      inclusion in such Registration Statement or otherwise), or (B) such person
      shall be required so to disclose such information pursuant to the subpoena
      or order of any court or other governmental agency or body having
      jurisdiction over the matter (subject to the requirements of such order,
      and only after such person shall have given the Company prompt prior
      written notice of such requirement), or (C) such information is required
      to be set forth in such Registration Statement or the Prospectus included
      therein or in an amendment or supplement to such Registration Statement or
      an amendment or supplement to such Prospectus in order that such
      Registration Statement, Prospectus, amendment or supplement, as the case
      may be, does not contain an untrue statement of a material fact or omit to
      state therein a material fact required to be stated therein or necessary
      to make the statements therein not misleading;

            (vii) if requested by any selling Holders or the underwriter(s), as
      applicable, in connection with such sale, if any, promptly include in any
      Registration Statement or Prospectus, pursuant to a supplement or
      post-effective amendment if necessary, such information that is required
      by the Act as such selling Holders and underwriter(s), if any, may
      reasonably request to have included therein, and make all required filings
      of such Prospectus supplement or post-effective amendment as soon as
      practicable after the Company is notified of the matters to be included in
      such Prospectus supplement or post-effective amendment;

            (viii) furnish to each selling Holder and each of the underwriter(s)
      in connection with such sale, if any, without charge, at least one copy of
      the Registration Statement, as first filed with


                                       11
   13
      the Commission, and of each amendment thereto, including all documents
      incorporated by reference therein and all exhibits (including exhibits
      incorporated therein by reference);

            (ix) deliver to each selling Holder and each of the underwriter(s),
      if any, without charge, as many copies of the Prospectus (including each
      preliminary prospectus) and any amendment or supplement thereto as such
      Persons reasonably may request; the Company and the Subsidiary Guarantors
      hereby consent to the use (in accordance with law) of the Prospectus and
      any amendment or supplement thereto by each of the selling Holders and
      each of the underwriter(s), if any, in connection with the offering and
      the sale of the Transfer Restricted Securities covered by the Prospectus
      or any amendment or supplement thereto. Notwithstanding the foregoing, at
      any time after Consummation of the Exchange Offer, the Company may allow
      the Shelf Registration Statement to cease to be effective and usable if
      (x) the Board of Directors of the Company determines in good faith that it
      is in the best interests of the Company not to disclose the existence of
      or facts surrounding any proposed or pending material corporate
      transaction involving the Company, and the Company notifies the Holders
      within two business days after the Board makes such determination, or (y)
      the Prospectus contained in the Shelf Registration Statement contains an
      untrue statement of a material fact or omits to state a material fact
      necessary in order to make the statements therein, in light of the
      circumstances under which they were made, not misleading;

            (x) enter into such agreements (including an underwriting agreement)
      and make such representations and warranties and take all such other
      actions in connection therewith in order to expedite or facilitate the
      disposition of the Transfer Restricted Securities pursuant to any
      Registration Statement contemplated by this Agreement as may be reasonably
      requested by any Holder who holds at least 5% in aggregate principal
      amount of such class of Transfer Restricted Securities or underwriter in
      connection with any sale or resale pursuant to any Registration Statement
      contemplated by this Agreement, provided, that, the Company shall not be
      required to enter into any such agreement more than once with respect to
      all of the Transfer Restricted Securities, and in the case of a Shelf
      Registration Statement, may delay entering into such agreement if the
      Board of Directors of the Company determines in good faith that it is in
      the best interests of the Company not to disclose the existence of or
      facts surrounding any proposed or pending corporate transaction involving
      the Company; and in such connection, whether or not an underwriting
      agreement is entered into and whether or not the registration is an
      Underwritten Registration, the Company and the Subsidiary Guarantors
      shall:

                  (A) furnish to each selling Holder who holds at least 5% in
            aggregate principal amount of such class of Transfer Restricted
            Securities and each underwriter, if any, in such substance and scope
            as they may request and as is customarily made in connection with an
            offering of debt securities pursuant to a Registration Statement,
            upon the effectiveness of the Shelf Registration Statement and to
            each Restricted Broker-Dealer upon Consummation of the Exchange
            Offer:

                        (1) a certificate, dated the date of Consummation of the
                  Exchange Offer or the date of effectiveness of the Shelf
                  Registration Statement, as the case may be, signed on behalf
                  of each of the Company and the Subsidiary Guarantors by (x)
                  the President or any Vice President and (y) a principal
                  financial or accounting officer of the Company and each of the
                  Subsidiary Guarantors


                                       12
   14
                  confirming, as of the date thereof, the matters set forth in
                  paragraphs (a) through (c) of Section 9 of the Purchase
                  Agreement and such other similar matters as the Holders,
                  underwriter(s) and/or Restricted Broker-Dealers may reasonably
                  request;

                        (2) an opinion, dated the date of Consummation of the
                  Exchange Offer or the date of effectiveness of the Shelf
                  Registration Statement, as the case may be, of counsel for the
                  Company and the Subsidiary Guarantors, covering matters
                  customarily covered in opinions requested in Underwritten
                  Offerings and dated the date of effectiveness of the Shelf
                  Registration Statement or the date of Consummation of the
                  Exchange Offer, as the case may be; and

                        (3) customary comfort letters, dated as of the date of
                  effectiveness of the Shelf Registration Statement or the date
                  of Consummation of the Exchange Offer, as the case may be,
                  from the Company's independent accountants, in the customary
                  form and covering matters of the type customarily covered in
                  comfort letters to underwriters in connection with an offering
                  of debt securities pursuant to a Registration Statement, and
                  affirming the matters set forth in the comfort letters
                  delivered pursuant to Section 9(f) of the Purchase Agreement,
                  without exception;

                  (B) set forth in full or incorporated by reference in the
            underwriting agreement, if any, in connection with any sale or
            resale pursuant to any Shelf Registration Statement the
            indemnification provisions and procedures of Section 8 hereof with
            respect to all parties to be indemnified pursuant to said Section;
            and

                  (C) deliver such other documents and certificates as may be
            reasonably requested by the selling Holders, the underwriter(s), if
            any, and Restricted Broker-Dealers, if any, to evidence compliance
            with clause (A) above and with any customary conditions contained in
            the underwriting agreement or other agreement entered into by the
            Company and the Subsidiary Guarantors pursuant to this clause (x).

            The above shall be done at each closing under such underwriting or
      similar agreement, as and to the extent required thereunder, and if at any
      time the representations and warranties of the Company and the Subsidiary
      Guarantors contemplated in (A)(1) above cease to be true and correct, the
      Company and the Subsidiary Guarantors shall so advise the underwriter(s),
      if any, selling Holders who hold at least 5% in aggregate principal amount
      of such class of Transfer Restricted Securities and each Restricted
      Broker-Dealer promptly and if requested by such Persons, shall confirm
      such advice in writing;

            (xi) prior to any public offering of Transfer Restricted Securities,
      cooperate with the selling Holders, the underwriter(s), if any, and their
      respective counsel in connection with the registration and qualification
      of the Transfer Restricted Securities under the securities or Blue Sky
      laws of such jurisdictions as the selling Holders or underwriter(s), if
      any, may reasonably request and do any and all other acts or things
      reasonably necessary or advisable to enable the disposition in such
      jurisdictions of the Transfer Restricted Securities covered by the
      applicable Registration Statement; provided, however, that neither the
      Company nor any Subsidiary Guarantor shall be required to register or
      qualify as a foreign corporation where it is not now so qualified or to
      take


                                       13
   15
      any action that would subject it to the service of process in suits or to
      taxation, other than as to matters and transactions relating to the
      Registration Statement, in any jurisdiction where it is not now so
      subject;

            (xii) issue, upon the request of any Holder of Senior Notes covered
      by any Shelf Registration Statement contemplated by this Agreement, New
      Senior Notes, having an aggregate principal amount equal to the aggregate
      principal amount of Senior Notes surrendered to the Company by such Holder
      in exchange therefor or being sold by such Holder; such New Senior Notes
      to be registered in the name of such Holder or in the name of the
      purchaser(s) of such Notes, as the case may be; in return, the Senior
      Notes held by such Holder shall be surrendered to the Company for
      cancellation;

            (xiii) in connection with any sale of Transfer Restricted Securities
      that will result in such securities no longer being Transfer Restricted
      Securities, cooperate with the selling Holders and the underwriter(s), if
      any, to facilitate the timely preparation and delivery of certificates
      representing Transfer Restricted Securities to be sold and not bearing any
      restrictive legends; and to enable such Transfer Restricted Securities to
      be in such denominations and registered in such names as such Holders or
      the underwriter(s), if any, may request at least two Business Days prior
      to such sale of Transfer Restricted Securities;

            (xiv) use their respective best efforts to cause the disposition of
      the Transfer Restricted Securities covered by the Registration Statement
      to be registered with or approved by such other governmental agencies or
      authorities as may be necessary to enable the seller or sellers thereof or
      the underwriter(s), if any, to consummate the disposition of such Transfer
      Restricted Securities, subject to the proviso contained in clause (xi)
      above;

            (xv) subject to Section 6(c)(i), if any fact or event contemplated
      by Section 6(c)(iii)(D) above shall exist or have occurred, prepare a
      supplement or post-effective amendment to the Registration Statement or
      related Prospectus or any document incorporated therein by reference or
      file any other required document so that, as thereafter delivered to the
      purchasers of Transfer Restricted Securities, the Prospectus will not
      contain an untrue statement of a material fact or omit to state any
      material fact necessary to make the statements therein, in the light of
      the circumstances under which they were made, not misleading;

            (xvi) provide a CUSIP number for all Transfer Restricted Securities
      not later than the effective date of a Registration Statement covering
      such Transfer Restricted Securities and provide the Trustee under the
      Indenture with printed certificates for the Transfer Restricted Securities
      which are in a form eligible for deposit with the Depository Trust
      Company;

            (xvii) cooperate and assist in any filings required to be made with
      the NASD and in the performance of any due diligence investigation by any
      underwriter (including any "qualified independent underwriter") that is
      required to be retained in accordance with the rules and regulations of
      the NASD;

            (xviii) otherwise use their respective best efforts to comply with
      all applicable rules and regulations of the Commission, and make generally
      available to its security holders with regard to any applicable
      Registration Statement, as soon as practicable, a consolidated earnings
      statement


                                       14
   16
      meeting the requirements of Rule 158 (which need not be audited) covering
      a twelve-month period (A) commencing at the end of any fiscal year in
      which Transfer Restricted Securities are sold to underwriters in a firm or
      best efforts underwritten offering or (B) if not sold to underwriters in
      such an offering, beginning with the first month of the Company's first
      fiscal quarter commencing after the effective date of the Registration
      Statement;

            (xix) cause the Indenture to be qualified under the TIA not later
      than the effective date of the first Registration Statement required by
      this Agreement and, in connection therewith, cooperate with the Trustee
      and the Holders of Notes to effect such changes to the Indenture as may be
      required for such Indenture to be so qualified in accordance with the
      terms of the TIA; and execute and use their respective best efforts to
      cause the Trustee to execute, all documents that may be required to effect
      such changes and all other forms and documents required to be filed with
      the Commission to enable such Indenture to be so qualified in a timely
      manner; and

            (xx) provide promptly to each Holder upon request each document
      filed with the Commission pursuant to the requirements of Section 13 or
      Section 15(d) of the Exchange Act.

      (d) Restrictions on Holders. Each Holder agrees by acquisition of a
Transfer Restricted Security or Broker-Dealer Transfer Restricted Securities, as
applicable, that, upon receipt of the notice referred to in Section 6(c)(i) or
any notice from the Company of the existence of any fact of the kind described
in Section 6(c)(iii)(D) hereof, such Holder will immediately discontinue
disposition of Transfer Restricted Securities pursuant to the applicable
Registration Statement until such Holder's receipt of the copies of the
supplemented or amended Prospectus contemplated by Section 6(c)(xv) hereof, or
until it is advised in writing by the Company that the use of the Prospectus may
be resumed, and has received copies of any additional or supplemental filings
that are incorporated by reference in the Prospectus (the "Advice"). If so
directed by the Company, each Holder will deliver to the Company (at the
Company's expense) all copies, other than permanent file copies then in such
Holder's possession, of the Prospectus covering such Transfer Restricted
Securities or Broker-Dealer Transfer Restricted Securities that was current at
the time of receipt of either such notice. In the event the Company shall give
any such notice, the time period regarding the effectiveness of such
Registration Statement set forth in Section 3 or 4 hereof, as applicable, shall
be extended by the number of days during the period from and including the date
of the giving of such notice pursuant to Section 6(c)(i) or Section 6(c)(iii)(D)
hereof to and including the date when each selling Holder covered by such
Registration Statement shall have received the copies of the supplemented or
amended Prospectus contemplated by Section 6(c)(xv) hereof or shall have
received the Advice.

      The Company may require each Holder of Transfer Restricted Securities or
Broker-Dealer Transfer Restricted Securities as to which any registration is
being effected to furnish to the Company such information regarding such Holder
and such Holder's intended method of distribution of the applicable Transfer
Restricted Securities as the Company may from time to time reasonably request in
writing, but only to the extent that such information is required in order to
comply with the Act. Each such Holder agrees to notify the Company as promptly
as practicable of (i) any inaccuracy or change in information previously
furnished by such Holder to the Company, or (ii) the occurrence of any event, in
either case, as a result of which any prospectus relating to such registration
contains or would contain an untrue statement of a material fact regarding such
Holder or such Holder's intended method of distribution of the applicable


                                       15
   17
Transfer Restricted Securities or Broker-Dealer Transfer Restricted Securities
or omits to state any material fact regarding such Holder or such Holder's
intended method of distribution of the applicable Transfer Restricted Securities
or Broker-Dealer Transfer Restricted Securities required to be stated therein or
necessary to make the statements therein not misleading and promptly to furnish
to the Company any additional information required to correct and update any
previously furnished information or required so that such Prospectus shall not
contain, with respect to such Holder or the distribution of the applicable
Transfer Restricted Securities or Broker-Dealer Transfer Restricted Securities
or Broker-Dealer Transfer Restricted Securities an untrue statement of a
material fact or omit to state a material fact required to be stated therein or
necessary to make the statements therein not misleading.

7.    REGISTRATION EXPENSES

      1.  All expenses incident to the Company's and the Subsidiary Guarantors'
performance of or compliance with this Agreement will be borne by the Company,
regardless of whether a Registration Statement becomes effective, including
without limitation: (i) all registration and filing fees and expenses (including
filings made by any Initial Purchaser or Holder with the NASD (and, if
applicable, the fees and expenses of any "qualified independent underwriter")
and its counsel that may be required by the rules and regulations of the NASD);
(ii) all fees and expenses of compliance with federal securities and state Blue
Sky or securities laws; (iii) all expenses of printing (including printing
certificates for the New Senior Notes to be issued in the Exchange Offer and
printing of Prospectuses); (iv) all fees and disbursements of counsel for the
Company, the Subsidiary Guarantors and, in accordance with Section 7(b) below,
the Holders of Transfer Restricted Securities; (v) all messenger and delivery
services and telephone expenses of the Company and the Subsidiary Guarantors;
(vi) all application and filing fees in connection with listing the Notes on a
national securities exchange or automated quotation system pursuant to the
requirements hereof and (vii) all fees and disbursements of independent
certified public accountants of the Company and the Subsidiary Guarantors
(including the expenses of any special audit and comfort letters required by or
incident to such performance).

      (a) The Company will, in any event, bear its and the Subsidiary
Guarantors' internal expenses (including, without limitation, all salaries and
expenses of any of their respective officers and employees performing legal or
accounting duties), the expenses of any annual audit and the fees and expenses
of any Person, including special experts, retained by the Company or the
Subsidiary Guarantors.

      (b) In connection with any Registration Statement required by this
Agreement, as applicable, (including, without limitation, the Exchange Offer
Registration Statement and the Shelf Registration Statement), the Company and
the Subsidiary Guarantors will reimburse the Initial Purchasers and the Holders
of Transfer Restricted Securities being tendered in the Exchange Offer and/or
pursuant to the "Plan of Distribution" contained in the Exchange Offer
Registration Statement or registered pursuant to the Shelf Registration
Statement, as applicable, for the reasonable fees and disbursements of not more
than one counsel, who shall be chosen by the Holders of a majority in principal
amount of the Transfer Restricted Securities for whose benefit such Registration
Statement is being prepared.

8.    INDEMNIFICATION

      (a) The Company and each of the Subsidiary Guarantors agree, jointly and
severally, to indemnify and hold harmless (i) each Initial Purchaser, (ii) each
Holder, (iii) each person, if any, who controls (within the meaning of Section
15 of the Act or Section 20 of the Exchange Act) any Initial


                                       16
   18
Purchaser or Holder (any of the persons referred to in this clause (iii) being
hereinafter referred to as a "controlling person") and (iv) the respective
officers, directors, partners, employees, representatives and agents of the
Initial Purchasers or any Holder or any controlling person (any person referred
to in clause (i), (ii), (iii) or (iv) in such capacity may hereinafter be
referred to as an "Indemnified Holder"), from and against any and all losses,
claims, damages, liabilities, judgments, actions and expenses (including without
limitation and as incurred, reimbursement of all reasonable costs of
investigating, preparing, pursuing or defending any claim or action, or any
investigation or proceeding by any governmental agency or body, commenced or
threatened, including the fees and expenses of counsel to any Indemnified
Holder) directly or indirectly caused by, related to, based upon, arising out of
or in connection with any untrue statement or alleged untrue statement of a
material fact contained in any Registration Statement, preliminary prospectus or
Prospectus (or any amendment or supplement thereto), or any omission or alleged
omission to state therein a material fact required to be stated therein or
necessary to make the statements therein, in the light of the circumstances
under which they were made, not misleading, except insofar as such losses,
claims, damages, liabilities, judgments, actions or expenses are caused by any
untrue statement or omission or alleged untrue statement or omission that is
made in reliance upon and in conformity with information furnished to the
Company by any of the Initial Purchasers or any of the Holders expressly for use
therein; and except insofar as such losses, claims, damages, liabilities,
judgments, actions or expenses are caused by an untrue statement or omission or
alleged untrue statement or omission that was contained or made in the
Preliminary Offering Memorandum and corrected in the Offering Memorandum or
Registration Statement; and (1) any such losses, claims, damages, liabilities,
judgments, actions or expenses suffered or incurred by any Indemnified Person
resulted from an action, claim, or suit by any person who purchased the Notes
from any Initial Purchaser in an Exempt Resale, (2) the Initial Purchasers
failed to deliver or provide a copy of the Preliminary Offering Memorandum or
Offering Memorandum to such person at or prior to the confirmation of the sale
of the Notes and (3) the Preliminary Offering Memorandum or the Offering
Memorandum, as the case may be, (as so amended or supplemented) would have cured
the defect giving rise to such losses, claims, damages, liabilities, judgments,
actions, or expenses. The Company and each of the Subsidiary Guarantors also
agree, jointly and severally, to reimburse each Indemnified Holder for any and
all reasonable fees and expenses (including, without limitation, the reasonable
fees and expenses of counsel) as they are incurred in connection with enforcing
such Indemnified Holder's rights under this Agreement (including, without
limitation, its rights under this Section 8). The Company shall notify the
Initial Purchasers and any Holder promptly of the institution, threat or
assertion of any claim, proceeding (including any governmental investigation) or
litigation in connection with the matters addressed by this Agreement which
involves the Company or an Indemnified Holder.

            In case any action or proceeding (including any governmental or
regulatory investigation or proceeding) shall be brought or asserted against any
of the Indemnified Holders with respect to which indemnity may be sought against
the Company or any of the Subsidiary Guarantors, such Indemnified Holder shall
promptly notify the Company in writing (provided, that the failure to give such
notice shall not relieve either the Company or the Subsidiary Guarantors of
their respective obligations pursuant to this Agreement), and the Company shall
assume the defense thereof, including the employment of counsel reasonably
satisfactory to such Indemnified Holder and payment of all fees and expenses
(regardless of whether it is ultimately determined that an Indemnified Holder is
not entitled to indemnification hereunder). Such Indemnified Holder shall have
the right to employ separate counsel in any such action and participate in the
defense thereof, but the fees and expenses of such counsel shall be at the
expense of such Indemnified Holder unless (i) the employment of such counsel
shall have been specifically authorized in writing by the Company, (ii) the
Company shall have failed to assume the defense and employ counsel or (iii) the
named parties to any such action (including any impleaded parties) include both
such Indemnified


                                       17
   19
Holder and the Company or any of the Subsidiary Guarantors, and such Indemnified
Holder shall have been advised by such counsel that there may be one or more
legal defenses available to it which are different from or additional to those
available to the Company or any Subsidiary Guarantor (in which case the Company
shall not have the right to assume the defense of such action on behalf of such
Indemnified Holder, it being understood, however, that the Company and the
Subsidiary Guarantors shall not, in connection with any one such action or
separate but substantially similar or related actions in the same jurisdiction
arising out of the same general allegations or circumstances, be liable for the
fees and expenses of more than one separate firm of attorneys (in addition to
any local counsel) for all such Indemnified Holders, which firm shall be
designated in writing by the Indemnified Holders, and that all such reasonable
fees and expenses shall be reimbursed as they are incurred). Neither the Company
nor any of the Subsidiary Guarantors shall be liable for any settlement of any
such action or proceeding effected without the prior written consent of the
Company, but if settled with the written consent of the Company, which consent
will not be unreasonably withheld, the Company and the Subsidiary Guarantors
agree, jointly and severally, to indemnify and hold harmless any Indemnified
Holder from and against any loss, claim, damage, liability, judgment, action or
expense by reason of any such settlement. Notwithstanding the foregoing
sentence, if at any time an Indemnified Holder shall have requested either the
Company or the Subsidiary Guarantors to reimburse the Indemnified Holder for
fees and expenses of counsel as contemplated by the second sentence of this
paragraph, the Company and the Subsidiary Guarantors agree that they shall be
liable for any settlement of any proceeding effected without the Company's
written consent if (i) such settlement is entered into more than thirty (30)
business days after receipt by either of the Company or the Subsidiary
Guarantors of the aforesaid request, and (ii) the Company nor any of the
Subsidiary Guarantors shall have reimbursed the Indemnified Holder in accordance
with such request or contested the reasonableness of such fees and expenses
prior to the date of such settlement. Neither the Company nor the Subsidiary
Guarantors shall, without the prior written consent of the Indemnified Holder
(which consent shall not be unreasonably withheld) settle, compromise or consent
to the entry of judgment in or otherwise seek to terminate any pending or
threatened action, claim, litigation or proceeding in respect of which
indemnification or contribution may be sought hereunder by such (whether or not
any Indemnified Holder is a party thereto), unless such settlement, compromise,
consent or termination includes an unconditional release of such Indemnified
Holder from all liability arising out of such action, claim, litigation or
proceeding.

      (b) Each Holder of Transfer Restricted Securities agrees, severally and
not jointly, to indemnify and hold harmless the Company and each of the
Subsidiary Guarantors, any person controlling (within the meaning of Section 15
of the Act or Section 20 of the Exchange Act) the Company or any Subsidiary
Guarantor, and the officers, directors, partners, employees, representatives and
agents of each such person (the "Company Indemnified Parties"), to the same
extent as the foregoing indemnity from the Company and each of the Subsidiary
Guarantors to each of the Indemnified Holders, but only with respect to claims
and actions based on information relating to such Holder furnished in writing by
such Holder expressly for use in any Registration Statement; provided however,
that in no case shall any Holder be liable or responsible for any amount in
excess of the amount by which the total received by such Holder with respect to
its sale of Transfer Restricted Securities pursuant to a Registration Statement
exceeds (i) the amount paid by such Holder for such Transfer Restricted
Securities and (ii) the amount of any damages which such Holder has otherwise
been required to pay by reason of such untrue or alleged untrue statement or
omission or alleged omission. In case any action shall be brought against any
Company Indemnified Party in respect of which indemnity may be sought against a
Holder of Transfer Restricted Securities, such Holder shall have the rights and
duties given the Company and the Subsidiary Guarantors, and the Company
Indemnified Parties shall have the rights and duties given to each Holder by the
preceding


                                       18
   20
paragraph.

      (c) If the indemnification provided for in this Section 8 is unavailable
to an indemnified party in respect of any losses, claims, damages, liabilities,
judgments, actions or expenses referred to therein, then each indemnifying
party, in lieu of indemnifying such indemnified party, shall contribute to the
amount paid or payable by such indemnified party as a result of such losses,
claims, damages, liabilities, judgments, actions or expenses (i) in such
proportion as is appropriate to reflect the relative benefits received by the
indemnifying party (or parties, as applicable), on the one hand, and the
indemnified party (or parties, as applicable), on the other hand, from the
initial placement and the sale of Transfer Restricted Securities pursuant to the
applicable Registration Statement or (ii) if such allocation provided by clause
(i) above is not permitted by applicable law, in such proportion as is
appropriate to reflect not only the relative benefits referred to in clause (i)
above but also the relative fault of the indemnifying party (or parties, as
applicable), and of the indemnified party (or parties, as applicable), as well
as any other relevant equitable considerations. The relative benefits received
by the Company and the Subsidiary Guarantors shall be deemed to be equal to the
total proceeds from the initial placement (net of the Initial Purchasers'
commissions, but before deducting expenses) as set forth on the cover page of
the Offering Memorandum. The relative benefits of the Initial Purchasers shall
be deemed to be equal to the total purchase discounts and commissions as set
forth on the cover page of the Offering Memorandum and benefits received by any
other Indemnified Holders shall be deemed to be equal to the total proceeds
received by such Holder upon its sale of Senior Notes. The relative fault of
each of the Company and the Subsidiary Guarantors, on the one hand, and the
Indemnified Holders, on the other hand, shall be determined by reference to,
among other things, whether the untrue or alleged untrue statement of a material
fact or the omission or alleged omission to state a material fact related to
information supplied by either of the Company and the Subsidiary Guarantors, on
the one hand or by the Indemnified Holders, on the other hand and the parties'
relative intent, knowledge, access to information and opportunity to correct or
prevent such statement or omission.

            The Company, the Subsidiary Guarantors, the Initial Purchasers and
each Holder of Transfer Restricted Securities agree that it would not be just
and equitable if contribution pursuant to this Section 8(c) were determined by
pro rata allocation or by any other method of allocation which does not take
account of the equitable considerations referred to in the immediately preceding
paragraph. The amount paid or payable by an indemnified party as a result of the
losses, claims, damages, liabilities, judgments, actions or expenses referred to
in the immediately preceding paragraph shall be deemed to include, subject to
the limitations set forth above, any legal or other expenses reasonably incurred
by such indemnified party in connection with investigating or defending any such
action or claim. Notwithstanding the provisions of this Section 8, no Initial
Purchaser (and such Initial Purchaser's related Indemnified Holders, shall be
required to contribute, in the aggregate, any amount in excess of the amount
equal to (A) the amount of the total purchase discounts and commissions
applicable to such Transfer Restricted Securities less (B) any amount paid or
contributed by the Initial Purchasers under the Purchase Agreement; nor shall
any Holder or its related Indemnified Holders be required to contribute, in the
aggregate, any amount in excess of the amount by which the total received by
such Holder with respect to the sale of its Transfer Restricted Securities
pursuant to a Registration Statement exceeds the sum of (A) the amount paid by
such Holder for such Transfer Restricted Securities plus (B) the amount of any
damages which such Holder has otherwise been required to pay by reason of such
untrue or alleged untrue statement or omission or alleged omission. No person
guilty of fraudulent misrepresentation (within the meaning of Section 11(f) of
the Act) shall be entitled to contribution from any person who was not guilty of
such fraudulent misrepresentation.


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      The indemnity and contribution agreements of the Company and each of the
Subsidiary Guarantors contained in this Section 8 are in addition to any
liability or obligation which the Company and the Subsidiary Guarantors may
otherwise have to the Indemnified Holders. The obligations of the Initial
Purchasers, any Holder, Underwriter or agent thereof contemplated by this
section 8 shall be in addition to any liability which the respective Initial
Purchaser, Holder, Underwriter (or agent thereof) may otherwise have and shall
extend upon the same terms and conditions to each officer and director of the
Company and to each person, if any, who controls the Company within the meaning
of the Act.

9.    RULE 144A

      The Company and the Subsidiary Guarantors hereby agree with each Holder,
for so long as any Transfer Restricted Securities remain outstanding and during
any period in which the Company and the Subsidiary Guarantors are not subject to
Section 13 or 15(d) of the Securities Exchange Act, to make available, upon
request of any Holder of Transfer Restricted Securities, to any Holder or
beneficial owner of Transfer Restricted Securities in connection with any sale
thereof and any prospective purchaser of such Transfer Restricted Securities
designated by such Holder or beneficial owner, the information required by Rule
144A(d)(4) under the Act in order to permit resales of such Transfer Restricted
Securities pursuant to Rule 144A.

10.   UNDERWRITTEN REGISTRATIONS

      No Holder may participate in any Underwritten Registration hereunder
unless such Holder (a) agrees to sell such Holder's Transfer Restricted
Securities on the basis provided in customary underwriting arrangements entered
into in connection therewith and (b) completes and executes all reasonable
questionnaires, powers of attorney, lock-up letters and other documents required
under the terms of such underwriting arrangements.

11.   SELECTION OF UNDERWRITERS

      For any Underwritten Offering of Notes, the investment banker or
investment bankers and manager or managers for any Underwritten Offering of
Notes, that will administer such offering will be selected by the Holders of a
majority in aggregate principal amount of the Transfer Restricted Securities
included in such offering provided, however, that such investment bankers and
managers must be reasonably satisfactory to the Company. Such investment bankers
and managers are referred to herein as the "underwriters."

12.   MISCELLANEOUS

      (a) Remedies. The Company and the Subsidiary Guarantors agree that
monetary damages would not be adequate compensation for any loss incurred by
reason of a breach by them of the provisions of this Agreement and hereby agree
to waive the defense in any action for specific performance that a remedy at law
would be adequate.

      (b) No Inconsistent Agreements. Neither the Company nor any Subsidiary
Guarantor will, on or after the date of this Agreement, enter into any agreement
with respect to its securities that is inconsistent with the rights granted to
the Holders in this Agreement or otherwise conflicts with the provisions hereof.
Neither the Company nor any Subsidiary Guarantor has previously entered into any


                                       20
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agreement granting any registration rights with respect to its securities to any
Person. The rights granted to the Holders hereunder do not in any way conflict
with and are not inconsistent with the rights granted to the holders of the
Company's and the Subsidiary Guarantors' securities under any agreement in
effect on the date hereof.

      (c) Adjustments Affecting the Notes. Neither the Company nor any
Subsidiary Guarantor will take any action, or voluntarily permit any change to
occur, with respect to the Notes that would materially and adversely affect the
ability of the Holders to Consummate any Exchange Offer.

      (d) Amendments and Waivers. The provisions of this Agreement may not be
amended, modified or supplemented, and waivers or consents to or departures from
the provisions hereof may not be given unless (i) in the case of Section 5
hereof and this Section 12(d)(i), the Company has obtained the written consent
of the Holders of all outstanding Transfer Restricted Securities and (ii) in the
case of all other provisions hereof, the Company has obtained the written
consent of Holders of a majority of the outstanding principal amount of Transfer
Restricted Securities. Notwithstanding the foregoing, a waiver or consent to
departure from the provisions hereof that relates exclusively to the rights of
Holders whose securities are being tendered pursuant to the Exchange Offer and
that does not affect directly or indirectly the rights of other Holders whose
securities are not being tendered pursuant to such Exchange Offer may be given
by the Holders of a majority of the outstanding principal amount of Transfer
Restricted Securities subject to such Exchange Offer.

      (e) Notices. All notices and other communications provided for or
permitted hereunder shall be made in writing by hand-delivery, first-class mail
(registered or certified, return receipt requested), telex, telecopier, or air
courier guaranteeing overnight delivery:

            (i) if to a Holder, at the address set forth on the records of the
      Registrar under the Indenture, with a copy to the Registrar under the
      Indenture;

                  With a copy to:

                        Latham & Watkins
                        885 Third Avenue
                        New York, New York 10022
                        Telecopier No.: (212) 751-4864
                        Attention: Philip E. Coviello, Jr.


            (ii)  if to the Company or any Subsidiary Guarantor:

                        AmeriServe Food Distribution, Inc.
                        Brookfield Lake Corporate Center
                        17975 West Sarah Lane, Suite 100
                        Brookfield, Wisconsin 53045
                        Telecopier No.: (414) 792-0202
                        Attention:  Donald J. Rogers


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                  With a copy to:
                        Wachtell, Lipton, Rosen & Katz
                        51 West 52nd Street
                        New York, New York 10019
                        Telecopier No.: (212) 403-2000
                        Attention:  Adam O. Emmerich

      All such notices and communications shall be deemed to have been duly
given: at the time delivered by hand, if personally delivered; five Business
Days after being deposited in the mail, postage prepaid, if mailed; when receipt
acknowledged, if telecopied; and on the next business day, if timely delivered
to an air courier guaranteeing overnight delivery.

      Copies of all such notices, demands or other communications shall be
concurrently delivered by the Person giving the same to the Trustee at the
address specified in the Indenture.

      (f) Successors and Assigns. This Agreement shall inure to the benefit of
and be binding upon the successors and assigns of each of the parties, including
without limitation and without the need for an express assignment, subsequent
Holders of Transfer Restricted Securities; provided, however, that this
Agreement shall not inure to the benefit of or be binding upon a successor or
assign of a Holder unless and to the extent such successor or assign acquired
Transfer Restricted Securities directly from such Holder at a time when such
Holder could not transfer such Transfer Restricted Securities pursuant to a
Shelf Registration Statement. Each Holder of Transfer Restricted Securities
agrees to be bound by and comply with the terms and provisions of this
Agreement.

      (g) Counterparts. This Agreement may be executed in any number of
counterparts and by the parties hereto in separate counterparts, each of which
when so executed shall be deemed to be an original and all of which taken
together shall constitute one and the same agreement.

      (h) Headings. The headings in this Agreement are for convenience of
reference only and shall not limit or otherwise affect the meaning hereof.

      (i) Governing Law. THIS AGREEMENT SHALL BE GOVERNED BY AND CONSTRUED IN
ACCORDANCE WITH THE INTERNAL LAWS OF THE STATE OF NEW YORK, AS APPLIED TO
CONTRACTS MADE AND PERFORMED ENTIRELY WITHIN THE STATE OF NEW YORK WITHOUT
REGARD TO THE CONFLICT OF LAW RULES.

      (j) Severability. In the event that any one or more of the provisions
contained herein, or the application thereof in any circumstance, is held
invalid, illegal or unenforceable, the validity, legality and enforceability of
any such provision in every other respect and of the remaining provisions
contained herein shall not be affected or impaired thereby.

      (k) Entire Agreement. This Agreement is intended by the parties as a final
expression of their agreement and intended to be a complete and exclusive
statement of the agreement and understanding of the parties hereto in respect of
the subject matter contained herein. There are no restrictions, promises,
warranties or undertakings, other than those set forth or referred to herein
with respect to the registration rights granted with respect to the Transfer
Restricted Securities. This Agreement supersedes all prior agreements and
understandings among the parties with respect to such subject matter.


                                       22
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                           [signature page follows]


                                       23
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            IN WITNESS WHEREOF, the parties have executed this Agreement as of
the date first written above.

                                    AMERISERVE FOOD DISTRIBUTION, INC.


                                    By:_____________________________________
                                         Name:
                                         Title:


                                    AMERISERV FOOD COMPANY


                                    By:_____________________________________
                                         Name:
                                         Title:


                                    CHICAGO CONSOLIDATED CORPORATION


                                    By:_____________________________________
                                         Name:
                                         Title:


                                    NORTHLAND TRANSPORTATION SERVICES, INC.


                                    By:_____________________________________
                                         Name:
                                         Title:


                                    THE HARRY H. POST COMPANY


                                    By:_____________________________________
                                         Name:
                                         Title:
   26
                                    DELTA TRANSPORTATION, LTD.

                                    By:_____________________________________
                                         Name:
                                         Title:


                                    AMERISERVE TRANSPORTATION, INC.


                                    By:_____________________________________
                                         Name:
                                         Title:


The foregoing Registration Rights
Agreement is hereby confirmed and
accepted as of the date first above
written by Donaldson, Lufkin & Jenrette
Securities Corporation on behalf
of the Initial Purchasers.

DONALDSON, LUFKIN & JENRETTE
  SECURITIES CORPORATION


      By:_____________________________________
           Name:
           Title: