1
                                                                   Exhibit 10.18

                                CREDIT AGREEMENT

                                     between

                            YOUNG AMERICA CORPORATION

                                  as Borrower;

                                       and

                  NORWEST BANK MINNESOTA, NATIONAL ASSOCIATION,

                                     as Bank

                           Closing Date: April 7, 1998


                =================================================

                     $10,000,000 Revolving Credit Facility

                =================================================

                                     [LOGO]

   2

                                TABLE OF CONTENTS

ARTICLE I Definitions.........................................................1
   Section 1.1  Definitions...................................................1

ARTICLE II Amount and Terms of the Loans; Letters of Credit...................9
   Section 2.1  Advances......................................................9
   Section 2.2  Interest.....................................................10
   Section 2.3  Amount and Date of Payments..................................11
   Section 2.4  Letters of Credit............................................11
   Section 2.5  Collateral...................................................12
   Section 2.6  Termination or Reduction of the Commitment...................13
   Section 2.7  Computation of Interest and Fees.............................13
   Section 2.8  Fees.........................................................13
   Section 2.9  Prepayments..................................................13
   Section 2.10 Payments.....................................................14
   Section 2.11 Increased Costs; Capital Adequacy; Funding Exceptions........15
   Section 2.12 Funding Losses...............................................18
   Section 2.13 Discretion of Bank as to Manner of Funding...................18
   Section 2.14 Conclusiveness of Statements; Survival of Provisions.........19

ARTICLE III Conditions Precedent.............................................19
   Section 3.1  Initial Conditions Precedent.................................19
   Section 3.2  Conditions Precedent to All Advances  and Letters of Credit..20

ARTICLE IV Representations and Warranties....................................21
   Section 4.1  Corporate Existence and Power................................21
   Section 4.2  Authorization of Borrowing; No Conflict as to Law or
                Agreements...................................................21
   Section 4.3  Legal Agreements.............................................21
   Section 4.4  Subsidiaries.................................................21
   Section 4.5  Financial Condition..........................................21
   Section 4.6  Adverse Change...............................................22
   Section 4.7  Litigation...................................................22
   Section 4.8  Hazardous Substances.........................................22
   Section 4.9  Regulation U.................................................22
   Section 4.10 Taxes........................................................22
   Section 4.11 Capitalization...............................................22
   Section 4.12 Titles and Liens.............................................23
   Section 4.13 ERISA........................................................23
                                                                            
ARTICLE V Affirmative Covenants..............................................23
   Section 5.1  Financial Statements.........................................23
   Section 5.2  Books and Records; Inspection and Examination................25
   Section 5.3  Compliance with Laws.........................................25
   Section 5.4  Payment of Taxes and Other Claims............................25
                                                                            
   3
                                                                            
   Section 5.5  Maintenance of Properties....................................26
   Section 5.6  Insurance....................................................26
   Section 5.7  Preservation of Corporate Existence..........................26
   Section 5.8  Deposit Accounts.............................................26
   Section 5.9  Interest Coverage  Ratio.....................................26
   Section 5.10 Current Ratio................................................27
                                                                            
ARTICLE VI Negative Covenants................................................27
   Section 6.1  Liens........................................................27
   Section 6.2  Indebtedness.................................................28
   Section 6.3  Guaranties...................................................29
   Section 6.4  Investments..................................................29
   Section 6.5  Dividends....................................................30
   Section 6.6  Sale of Assets...............................................31
   Section 6.7  Transactions with Affiliates.................................31
   Section 6.8  Consolidation and Merger.....................................32
   Section 6.9  Subordinated Debt............................................32
   Section 6.10 Hazardous Substances.........................................32
   Section 6.11 Restrictions on Nature of Business...........................32
                                                                            
ARTICLE VII Events of Default, Rights and Remedies...........................32
   Section 7.1  Events of Default............................................32
   Section 7.2  Rights and Remedies..........................................35
   Section 7.3  Pledge of Cash Collateral Account............................36
                                                                            
ARTICLE VIII Miscellaneous...................................................36
   Section 8.1  No Waiver; Cumulative Remedies...............................36
   Section 8.2  Amendments, Etc..............................................36
   Section 8.3  Notice.......................................................37
   Section 8.4  Participations...............................................37
   Section 8.5  Disclosure of Information....................................37
   Section 8.6  Costs and Expenses...........................................38
   Section 8.7  Indemnification by Borrower..................................38
   Section 8.8  Execution in Counterparts....................................38
   Section 8.9  Binding Effect, Assignment...................................38
   Section 8.10 Governing Law................................................39
   Section 8.11 Waiver of Jury Trial.........................................40
   Section 8.12 Severability of Provisions...................................40
   Section 8.13 Prior Agreements.............................................40
   Section 8.14 Headings.....................................................40
                                                                           

                                      -ii-
   4

                                CREDIT AGREEMENT

                            Dated as of April 6, 1998

            Young America Corporation, a Minnesota corporation (the "Borrower"),
and Norwest Bank Minnesota, National Association, a national banking association
(the "Bank"), agree as follows:

                                    ARTICLE I
                                   Definitions

            Section 1.1 Definitions. For all purposes of this Agreement, except
as otherwise expressly provided or unless the context otherwise requires:

                  (a) the terms defined in this Article have the meanings
            assigned to them in this Article, and include the plural as well as
            the singular; and

                  (b) all accounting terms not otherwise defined herein have the
            meanings assigned to them in accordance with GAAP.

            "Accounts" means, as to any Person, the aggregate unpaid obligations
      of customers and other account debtors to such Person arising out of the
      sale or lease of goods or rendition of services by such Person on an open
      account or deferred payment basis.

            "Advance" means an advance by the Bank to the Borrower pursuant to
      Article II.

            "Affiliate" means any Person who directly or indirectly (through one
      or more intermediaries) controls, is controlled by, or is under common
      control with, the Borrower. The term "control" means the possession,
      directly or indirectly, of the power to direct or cause the direction of
      the management and policies of a Person, whether through the ownership of
      voting securities, by contract, or otherwise; and the terms "controlling"
      and "controlled" have meanings correlative of the foregoing.

            "Agreement" means this Credit Agreement.

            "Base Rate" means the rate of interest publicly announced from time
      to time by the Bank as its "prime" or "base" rate or, if the Bank ceases
      to announce a rate so designated, any similar successor rate designated by
      the Bank.

            "Borrowing Base" means, at any time, the lesser of the Commitment
      Amount, or 85% of the Eligible Accounts of the Borrower, computed on the
      basis of the most recent Borrowing Base Certificate furnished to the Bank
      as required by Section 3.1(i) or 5.1(d).

   5

            "Borrowing Base Certificate" means a certificate in the form of
      Exhibit C hereto correctly setting forth the Accounts, the Eligible
      Accounts and the Borrowing Base of the Borrower as of a particular date.

            "Bridge Facility" means the outstanding indebtedness of Holdings
      under the Senior Credit Agreement dated as of November 25, 1997 among
      Holdings, Bankers Trust Company, as agent, and Bankers Trust New York
      Corporation, as initial lender.

            "Business Day" means a day other than a Saturday, Sunday, United
      States national holiday or other day on which banks in Minnesota are
      permitted or required by law to close. Whenever the context relates to a
      Eurodollar Rate Funding or the fixing of a Eurodollar Rate, "Business Day"
      means a day that (i) meets the foregoing definition, and (ii) on which
      dealings in U.S. dollar deposits are carried on in the London interbank
      eurodollar market.

            "Cash Collateral Account" means an account maintained with the Bank
      in which funds are deposited pursuant to Section 2.4(f), 2.9(b) or 7.2(c).

            "Cash Equivalents" means (i) marketable direct obligations issued
      by, or unconditionally guaranteed by, the United States Government or
      issued by any agency thereof and backed by the full faith and credit of
      the United States, in each case maturing within one year from the date of
      acquisition thereof; (ii) marketable direct obligations issued by any
      state of the United States of America or any political subdivision of any
      such state or any public instrumentality thereof maturing within one year
      from the date of acquisition thereof and, at the time of acquisition,
      having one of the two highest ratings obtainable from either S&P or
      Moody's; (iii) commercial paper maturing no more than one year from the
      date of creation thereof and, at the time of acquisition, having a rating
      of at least A-1 from S&P or at least P-1 from Moody's; (iv) certificates
      of deposit or bankers' acceptances maturing within one year from the date
      of acquisition thereof issued by any bank organized under the laws of the
      United States of America or any state thereof or the District of Columbia
      or any United States branch of a foreign bank having at the date of
      acquisition thereof combined capital and surplus of not less than
      $250,000,000; (v) repurchase obligations with a term of not more than
      seven days for underlying securities of the types described in clause (i)
      above entered into with any bank meeting the qualifications specified in
      clause (iv) above; and (vi) investments in money market funds which invest
      substantially all their assets in securities of the types described in
      clauses (i) through (v) above.

            "Commitment" means the Bank's commitment to make Advances and issue
      Letters of Credit pursuant to Article II.

            "Commitment Amount" means $10,000,000, unless said amount is reduced
      pursuant to Section 2.6, in which event it means the amount to which said
      amount is reduced.


                                      -2-
   6

            "Commitment Termination Date" means March 31, 2001, or the earlier
      date of termination in whole of the Commitment pursuant to Section 2.6 or
      7.2(a).

            "Compliance Certificate" means a certificate in substantially the
      form of Exhibit B, or such other form as the Borrower and the Bank may
      from time to time agree upon in writing, executed by the chief financial
      officer of the Borrower, stating (i) that any financial statements
      delivered therewith have been prepared in accordance with GAAP, subject
      (in the case of interim statements) to year-end adjustments and the
      omission of footnotes, (ii) whether or not such officer has knowledge of
      the occurrence of any Default or Event of Default hereunder not
      theretofore reported and remedied and, if so, stating in reasonable detail
      the facts with respect thereto and (iii) if such financial statements
      relate to the end of a calendar quarter, all relevant facts in reasonable
      detail to evidence, and the computations as to, whether or not the
      Borrower is in compliance with the Financial Covenants.

            "Current Assets" of any Person means the aggregate amount of assets
      of such Person which in accordance with GAAP may be properly classified as
      current assets.

            "Current Liabilities" of any Person means (i) all Debt of such
      Person due on demand or within one year from the date of determination
      thereof, and (ii) all other items (including taxes accrued as estimated)
      which, in accordance with GAAP, may be properly classified as current
      liabilities of such Person.

            "Debt" of any Person means, without duplication, (i) all obligations
      of such Person for borrowed money, (ii) all obligations of such Person
      evidenced by bonds, debentures, notes or other similar instruments, (iii)
      all capitalized lease obligations of such Person (with the amount thereof
      being the principal amount thereof as determined in accordance with GAAP),
      (iv) all obligations of such Person issued or assumed as the deferred
      purchase price of property, all conditional sale obligations and all
      obligations under any title retention agreement (but excluding trade
      accounts payable and other accrued liabilities arising in the ordinary
      course of business), (v) all obligations for the reimbursement of any
      obligor on any letter of credit, banker's acceptance or similar credit
      transaction, (vi) guaranties and other contingent obligations in respect
      of obligations of other Persons of the type referred to in clauses (i)
      through (v) above, and (vii) all obligations of the type referred to in
      clauses (i) through (vi) which are secured by any lien on any property or
      asset of such Person, the amount of such obligation being deemed to be the
      lesser of the fair market value of such property or asset or the amount of
      the obligation so secured. Debt shall not include obligations in respect
      of performance or other surety bonds incurred to the extent required by
      applicable law in connection with the sweepstakes management services
      provided by the Borrower that are indemnified by the Borrower's customer.
      For purposes hereof, obligations under operating leases shall not
      constitute Debt.

            "Default" means an event that, with the giving of notice, the
      passage of time or both, would constitute an Event of Default.


                                      -3-
   7

            "EBITDA" means, for any period, the sum of (a) Net Income of the
      Borrower for such period, (b) Interest Expense, taxes, depreciation,
      depletion, amortization and other non-cash items for such period to the
      extent deducted in determining Net Income, (c) fees, expenses or charges
      relating to any equity or debt issuances, asset or stock acquisitions or
      investments permitted by the terms of this Agreement (whether or not
      successful) to the extent deducted in determining Net Income, (d) payments
      made under the Recapitalization Agreement and related documents (not
      exceeding $19,000,000 in aggregate) to the extent deducted in determining
      Net Income, and (e) with respect to any period occurring in whole or in
      part prior to the consummation of the Recapitalization, any applicable
      Expense Reduction Amount, all determined in accordance with GAAP. Unless
      otherwise stated, EBITDA as of any month-end means the Borrower's EBITDA
      during the period of 12 calendar months ending on that month-end.

            "ERISA" means the Employee Retirement Income Security Act of 1974,
      as amended.

            "ERISA Affiliate" means any trade or business (whether or not
      incorporated) that is, along with the Borrower, a member of a controlled
      group of corporations or a controlled group of trades or businesses, as
      described in sections 414(b) and 414(c), respectively, of the Internal
      Revenue Code of 1986, as amended.

            "Eligible Accounts" means the amount of the Accounts of the Borrower
      in which the Bank holds a first perfected security interest reduced
      (without duplication) by:

                  (a) the amount of any Account which is more than 89 days past
            due;

                  (b) the amount of any Account as to which the account debtor
            disputes liability or makes any claim with respect to the Account,
            but only to the extent of such amount disputed or claimed;

                  (c) the amount of any Account as to which the Borrower has
            knowledge that a petition in bankruptcy or other application for
            relief under any insolvency law has been filed with respect to the
            account debtor owing the Account or as to which the account debtor
            on the Account has made an assignment for the benefit of creditors,
            or failed, suspended or gone out of business;

                  (d) the amount of any Account which is owed by a Person that
            does not have its principal place of business in the United States
            or Canada unless supported by a letter of credit in the amount of
            the Account issued by a financial institution reasonably
            satisfactory to the Bank;


                                      -4-
   8

                  (e) the amount of any Account which is owed by any account
            debtor if 10% or more of such account debtor's Accounts are more
            than 89 days past due;

                  (f) the amount of any Account which arises from a sale to any
            governmental agency or other unit;

                  (g) the amount of any Account as to which the account debtor
            is an Affiliate; and

                  (h) the amount of any contra accounts and creditor balances,
            including, to the extent that a corresponding Account has been
            included above, any outstanding advances by the Borrower's clients
            to the Borrower and any collections due or other amounts held by the
            Borrower for remittance to the Borrower's clients; provided,
            however, that the amount deducted for all contra accounts and
            creditor balances for any account debtor shall not exceed the
            aggregate amount of the accounts owing by such account debtor
            included above, reduced by any other deductions therefrom as
            provided above.

            "Environmental Law" means the Comprehensive Environmental Response,
      Compensation and Liability Act, 42 U.S.C. ss. 9601 et seq., the Resource
      Conservation and Recovery Act, 42 U.S.C. ss. 6901 et seq., the Hazardous
      Materials Transportation Act, 49 U.S.C. ss. 1802 et seq., the Toxic
      Substances Control Act, 15 U.S.C. ss. 2601 et seq., the Federal Water
      Pollution Control Act, 33 U.S.C. ss. 1252 et seq., the Clean Water Act, 33
      U.S.C. ss. 1321 et seq., the Clean Air Act, 42 U.S.C. ss. 7401 et seq.,
      and any other federal, state, county, municipal, local or other statute,
      law, ordinance or regulation which may relate to or deal with human health
      or the environment, all as may be from time to time amended.

            "Eurodollar Base Rate" means the annual rate equal to the rate
      obtained by dividing (i) the rate (rounded up to the nearest 1/16 of 1%)
      determined by the Bank to be the average rate at which U.S. dollar
      deposits are offered to the Bank by major banks in the London interbank
      market for funds to be made available on the first day of any Interest
      Period in an amount approximately equal to the amount for which a
      Eurodollar Rate quotation has been requested and maturing at the end of
      such Interest Period, by (ii) a percentage equal to 100% minus the Federal
      Reserve System reserve requirement (expressed as a percentage) applicable
      to such deposits.

            "Eurodollar Rate" means the annual rate equal to the sum of (i) the
      Eurodollar Base Rate, and (ii) the Eurodollar Rate Margin.

            "Eurodollar Rate Funding" means any Advance, or any portion thereof,
      bearing interest at a Eurodollar Rate.

            "Eurodollar Rate Margin" means 250 basis points (2.50%).


                                      -5-
   9

            "Event of Default" has the meaning specified in Section 7.1.

            "Expense Reduction Amount" means, with respect to any period prior
      to the consummation of the Recapitalization, an amount equal to the
      expenses incurred during such period that, based on the anticipated effect
      of positive and verifiable actions taken or identified and to be taken by
      the Borrower, are not expected to recur or continue following the
      Recapitalization; provided, however, that in no event shall the Expense
      Reduction Amount with respect to the 12-month period immediately preceding
      the Recapitalization exceed $1,500,000.

            "Financial Covenant" means any of the Borrower's obligations set
      forth in Sections 5.9 and 5.10 of this Agreement

            "Floating Rate" means an annual rate equal to the Base Rate.

            "Floating Rate Funding" means any Advance, or any portion thereof,
      bearing interest at the Floating Rate.

            "Funding" means a Eurodollar Rate Funding or a Floating Rate
      Funding.

            "GAAP" means, as of the date of any determination with respect
      thereto, generally accepted accounting principles as set forth in the
      opinions, statements and pronouncements of the Accounting Principles Board
      of the American Institute of Certified Public Accountants and the
      Financial Accounting Standards Board or successor organizations, and which
      are applied on a basis consistent with the accounting practices reflected
      in the annual financial statements referred to in Section 4.5, except that
      any accounting principle or practice required to be changed in order to
      continue as a generally accepted accounting principle or practice may be
      so changed so long as such change has been fully disclosed in notes to the
      Borrower's financial statements delivered to the Bank pursuant to Section
      4.5 or 5.1. Notwithstanding the foregoing, for purposes of the Financial
      Covenants and the related definitions, except as provided in the
      immediately following sentence, determinations shall be made in accordance
      with GAAP as in effect on the date hereof. If at any time GAAP shall have
      changed materially from GAAP as in effect on the date hereof, the Bank and
      the Borrower shall negotiate in good faith to modify such Financial
      Covenants in a neutral manner to reflect such change and, if the parties
      agree to any such modifications, then determinations with respect to such
      Financial Covenants shall thereafter be made based on GAAP in effect as of
      the date of such modifications.

            "Hazardous Substance" means any asbestos, urea-formaldehyde,
      polychlorinated biphenyls ("PCBs"), nuclear fuel or material, chemical
      waste, radioactive material, explosives, known carcinogens, petroleum
      products and by-products and other dangerous, toxic or hazardous
      pollutants, contaminants, chemicals, materials or substances listed or
      identified in, or regulated by, any Environmental Law.


                                      -6-
   10

            "Holdings" means Young America Holdings, Inc., a Minnesota
      corporation formerly known as Young America Corporation.

            "Indenture" means the Indenture dated as of February 23, 1998, among
      the Borrower, Holdings, and Marine Midland Bank, as trustee, as the same
      may be amended, modified or supplemented from time to time to the extent
      permitted by this Agreement.

            "Interest Coverage Ratio" means, as of the end of any calendar
      quarter, the ratio of the EBITDA of the Borrower during the period of 4
      successive calendar quarters ending on that quarter-end to the Interest
      Expense of the Borrower during that same period.

            "Interest Expense" means, for any period of calculation and without
      duplication, (i) all interest, whether paid in cash, accrued as a
      liability or capitalized, on indebtedness during such period, less the sum
      of (ii) (A) amortization or write-off of deferred financing costs included
      in the amount referred to in clause (i) of this definition, and (B)
      interest income, all calculated in accordance with GAAP.

            "Interest Period" means, with respect to any Advance bearing
      interest at a Eurodollar Rate, a period of one, two, three or six months
      beginning on a Business Day, as elected by the Borrower.

            "Investment" means any stock or other securities or evidence of
      indebtedness of any Person, any loan or advance to any Person, or any
      other investment or interest in any Person.

            "L/C Amount" means the sum of (i) the aggregate face amount of any
      issued and outstanding Letters of Credit, plus (ii) amounts drawn under
      Letters of Credit for which the Bank has neither been reimbursed nor made
      any Advance.

            "L/C Sublimit" means $1,000,000.

            "Letter of Credit" has the meaning set forth in Section 2.4.

            "Lien" means any mortgage, deed of trust, lien, pledge, security
      interest or other charge or encumbrance, of any kind whatsoever, including
      but not limited to the interest of the lessor or titleholder under any
      capitalized lease, title retention contract or similar agreement.

            "Loan Documents" means this Agreement, the Note and the Security
      Agreement.

            "Material Adverse Effect" means a material adverse effect on the
      business, condition (financial or otherwise) or operations of the
      Borrower.

            "Moody's" means Moody's Investors Service, Inc. and its successors.


                                      -7-
   11

            "Multiemployer Plan" means a "multiemployer plan" as defined in
      Section 4001(a)(3) of ERISA.

            "Net Income" means the net earnings of the Borrower after excluding
      (i) any gain or loss resulting from the sale or abandonment of any capital
      assets or any reserves relating thereto other than in the ordinary course
      of business, (ii) any extraordinary, non-recurring or unusual gain, loss
      or charge, and any tax effects related thereto, (iii) any gain resulting
      from any write-up of assets, and (iv) any income or loss attributable to
      discontinued operations (including but not limited to operations disposed
      of during such period, whether or not such operations were classified as
      discontinued), all determined in accordance with GAAP.

            "Note" has the meaning set forth in Section 2.1.

            "Outstandings" means, at any time, the sum of the principal balance
      of the Note and the then-applicable L/C Amount.

            "Person" means any individual, corporation, partnership, limited
      liability company, joint venture, association, joint-stock company, trust,
      unincorporated organization or government or any agency or political
      subdivision thereof.

            "Plan" means an employee benefit plan or other plan maintained for
      employees of the Borrower or any ERISA Affiliate and covered by Title IV
      of ERISA.

            "Recapitalization" means the recapitalization of Holdings effected
      pursuant to the Recapitalization Agreement.

            "Recapitalization Agreement" means the Recapitalization Agreement
      dated as of November 25, 1997 among Holdings, Jay F. Ecklund, certain
      trusts related to Mr. Ecklund, and BT Capital Partners, Inc., as the same
      may be amended, modified or supplemented from time to time to the extent
      permitted by this Agreement.

            "Reportable Event" means (i) a "reportable event" described in
      Section 4043 of ERISA and the regulations issued thereunder, (ii) a
      withdrawal from any Plan, as described in Section 4063 of ERISA, (iii) an
      action to terminate a Plan for which a notice is required to be filed
      under Section 4041 of ERISA, (iv) any other event or condition that might
      constitute grounds for termination of, or the appointment of a trustee to
      administer, any Plan, or (v) a complete or partial withdrawal from a
      Multiemployer Plan as described in Sections 4203 and 4205 of ERISA.

            "S&P" means Standard & Poor's Ratings Services, a division of The
      McGraw Hill Companies, Inc., and its successors.

            "Security Agreement" means a security agreement of the Borrower in
      favor of the Bank, granting the Bank a security interest in property
      generally described as 


                                      -8-
   12

      all of the Borrower's accounts and general intangibles to the extent
      relating to such accounts.

            "Senior Subordinated Notes" means the Senior Subordinated Notes due
      2006 issued by the Borrower under the Indenture.

            "Subordinated Debt" means Debt of the Borrower which is subordinated
      in right of payment to all indebtedness of the Borrower to the Bank, on
      terms that have been approved in writing by the Bank and that have been
      noted by appropriate legend on all instruments evidencing the Subordinated
      Debt, including but not limited to the Senior Subordinated Notes.

            "Subsidiary" means (i) any corporation of which more than 50% of the
      outstanding shares of capital stock having general voting power under
      ordinary circumstances to elect a majority of the board of directors of
      such corporation, irrespective of whether or not at the time stock of any
      other class or classes shall have or might have voting power by reason of
      the happening of any contingency, is at the time directly or indirectly
      owned by the Borrower, by the Borrower and one or more other Subsidiaries,
      or by one or more other Subsidiaries, (ii) any partnership of which 50% or
      more of the partnership interests therein are directly or indirectly owned
      by the Borrower, by the Borrower and one or more other Subsidiaries, or by
      one or more other Subsidiaries, and (iii) any limited liability company or
      other form of business organization the effective control of which is held
      by the Borrower, the Borrower and one or more other Subsidiaries, or by
      one or more other Subsidiaries.

            "Welfare Plan" means a "welfare plan" as defined in Section 3(1) of
      ERISA.

                                   ARTICLE II
                Amount and Terms of the Loans; Letters of Credit

            Section 2.1 Advances.

            (a) Amount. The Bank agrees, on the terms and subject to the
      conditions hereinafter set forth, to make Advances to the Borrower from
      time to time during the period from the date hereof to and including the
      Commitment Termination Date in an aggregate amount not to exceed at any
      time outstanding the Borrowing Base. The proceeds of each Advance shall be
      used for the Borrower's general corporate purposes. Each Advance shall be
      in the amount of $100,000 or a multiple thereof. Within the limits of the
      Borrowing Base, the Borrower may borrow, prepay Advances pursuant to
      Section 2.9, and reborrow under this Section 2.1. The Advances shall be
      evidenced by a single promissory note of the Borrower (the "Note") payable
      to the order of the Bank, substantially in the form of Exhibit A hereto,
      dated the date hereof.

            (b) Procedure. Each Advance shall be made on prior written notice
      from the Borrower to the Bank or telephonic request from any person that
      the Bank reasonably believes to be authorized to request Advances on
      behalf of the Borrower, 


                                      -9-
   13

      which notice or request shall specify the date of the requested Advance,
      the amount thereof, and, if any portion of such Advance is to bear
      interest at a Eurodollar Rate, the amount of such portion and the Interest
      Period applicable thereto. Such notice or request must be received by the
      Bank not later than 1:00 p.m. (Minneapolis time) on the day on which such
      Borrowing is to occur or, if all or any portion of the Advance will bear
      interest at a Eurodollar Rate, not later than three Business Days prior to
      the date on which such Advance is to occur. Upon fulfillment of the
      applicable conditions set forth in Article III, the Bank shall disburse
      the amount of the requested Advance by crediting the same to the
      Borrower's demand deposit account maintained with the Bank. The Borrower
      shall promptly confirm each telephonic request for an Advance by executing
      and delivering an appropriate confirmation certificate to the Bank. The
      Borrower shall be obligated to repay all Advances notwithstanding the
      failure of the Bank to receive such confirmation and notwithstanding the
      fact that the person requesting same was not in fact authorized to do so.
      Any request for an Advance, whether written or telephonic, shall be deemed
      to be a representation that the statements set forth in Section 3.2 are
      correct.

            Section 2.2 Interest.

            (a) Floating Rate Fundings. Unless the Borrower elects a Eurodollar
      Rate pursuant to this Section, the principal balance of the Note shall
      bear interest at the Floating Rate.

            (b) Eurodollar Rate Fundings. So long as no Default or Event of
      Default exists, the Borrower may request that a portion of any requested
      Advance constitute a Eurodollar Funding, or may convert all or any part of
      any outstanding Floating Rate Funding into a Eurodollar Rate Funding, or
      may request that a Eurodollar Rate Funding be converted at the end of the
      applicable Interest Period to another Eurodollar Rate Funding, by giving
      notice to the Bank of such conversion not later than 10:30 a.m.
      (Minneapolis time) on a Business Day which is at least three Business Days
      prior to the date of the requested Advance or conversion. Each such notice
      shall be effective upon receipt by the Bank, shall be in writing or by
      telephone or telecopy transmission, shall specify the date and amount of
      such Advance or conversion, and the Interest Period therefor. The Interest
      Period applicable to each Eurodollar Rate Funding shall begin on a
      Business Day, and the amount of each Eurodollar Rate Funding shall be
      equal to an integral multiple of $100,000. Unless the Borrower requests a
      new Eurodollar Rate Funding in accordance with the procedures set forth
      above, or prepays the principal of an outstanding Eurodollar Rate Funding
      at the expiration of an Interest Period, the Bank shall automatically and
      without request of the Borrower convert each Eurodollar Rate Funding to a
      Floating Rate Funding on the last day of the relevant Interest Period.

            (c) Setting of Eurodollar Rates. The applicable Eurodollar Rate for
      each Interest Period shall be determined by the Bank between the opening
      of business and 12:00 Noon, Minneapolis, Minnesota time, on the second
      Business Day prior to the


                                      -10-
   14

      beginning of such Interest Period, whereupon notice thereof (which may be
      by telephone) shall be given by the Bank to the Borrower. Each such
      determination of the applicable Eurodollar Rate shall be conclusive and
      binding upon the parties hereto, in the absence of demonstrable error. The
      Bank, upon written request of the Borrower, shall deliver to the Borrower
      a statement showing the computations used by the Bank in determining the
      applicable Eurodollar Rate hereunder.

            (d) Limitations on Eurodollar Rate Fundings. In no event shall more
      than three Eurodollar Rate Fundings be outstanding at any one time. In no
      event may the Borrower request a Eurodollar Rate Funding having an
      Interest Period ending after the Commitment Termination Date.

            (e) Default Rate. From and after the occurrence of any Default or
      Event of Default and continuing thereafter until such Default or Event of
      Default shall be remedied to the written satisfaction of the Bank, the
      outstanding principal balance of each Note shall bear interest, until paid
      in full, at an annual rate equal to the sum of (i) the interest rate
      otherwise in effect with respect to each Funding and (ii) 200 basis points
      (2.00%) (the "Default Rate"). Calculation of interest at the Default Rate
      shall not be deemed a waiver or excuse of any such Default or Event of
      Default.

            Section 2.3 Amount and Date of Payments.

            (a) Interest. Interest accruing on the principal balance of the Note
      each month shall be due and payable on the last day of that month,
      commencing on the last day of the month hereof.

            (b) Principal. The principal balance of the Note shall be due and
      payable in full on the Commitment Termination Date.

            Section 2.4 Letters of Credit.

            (a) The Borrower may from time to time request that the Bank issue
      one or more irrevocable standby or documentary letters of credit (each, a
      "Letter of Credit") for the account of the Borrower. No Letter of Credit
      shall be issued if, after the issuance of such Letter of Credit, (i) the
      L/C Amount would exceed the L/C Sublimit, or (ii) the Outstandings would
      exceed the Borrowing Base. Each Letter of Credit shall be used for the
      Borrower's general corporate purposes.

            (b) At least five days prior to the issuance of each Letter of
      Credit, the Borrower shall execute a letter of credit application and
      reimbursement agreement in such form (consistent with the terms of this
      Agreement) as the Bank may reasonably require.

            (c) Each Letter of Credit shall be issued in a form acceptable to
      the Bank. Unless otherwise approved by the Bank, no Letter of Credit shall
      have an initial or 


                                      -11-
   15

      any renewal term of more than one year or a term (including renewals
      thereof) extending beyond the Commitment Termination Date.

            (d) A fee shall be due and payable to the Bank upon issuance of each
      Letter of Credit. The amount of the fee shall be set by the Bank based on
      its then-prevailing customary fees at the time that the Letter of Credit
      is requested. An additional examination fee shall be due and payable upon
      any draw under any Letter of Credit. The examination fee shall be equal to
      the sum of (i) one quarter of one percent (.25%) of the amount so drawn,
      and (ii) $50; provided, however, that the amount of that examination fee
      is subject to review and adjustment by the Bank based on its
      then-prevailing customary fees at any time and from time to time.

            (e) Whenever a draft is submitted under a Letter of Credit, the Bank
      shall make an Advance in the amount of the draft. The Bank shall apply
      such Advance to the payment of the Borrower's obligation to reimburse the
      Bank for the applicable draw, and such Advance shall be repayable in
      accordance with and be treated in all other respects as an Advance
      hereunder. If a draft is submitted under a Letter of Credit at a time when
      the Borrower is unable, because an Event of Default has occurred and is
      continuing or for any other reason, to obtain an Advance to reimburse the
      Bank for such draft, the Borrower shall pay to the Bank on demand the
      amount disbursed under the Letter of Credit, together with interest from
      the date of disbursement until payment in full at a rate equal to the
      Floating Rate.

            (f) Unless otherwise agreed by the Bank in writing, the Borrower
      shall deposit in the Cash Collateral Account, on the Commitment
      Termination Date, an amount equal to the aggregate face amount of all
      Letters of Credit then outstanding, less the balance (if any) then
      outstanding in the Cash Collateral Account.

            (g) For purposes of this Agreement, the term "Letter of Credit"
      shall include all letters of credit issued by the Bank for the account of
      the Borrower on or before the date hereof and outstanding on the date
      hereof.

            Section 2.5 Collateral. Payment of the Note and all other amounts
now or hereafter owing by the Borrower to the Bank shall be secured by the Liens
granted under the Loan Documents, and may also now or hereafter be secured by
one or more other Liens. Each such Lien shall be prior to all other Liens of any
kind whatsoever, subject only to such exceptions as the Bank may expressly
approve in writing.

            Section 2.6 Termination or Reduction of the Commitment. The Borrower
may at any time and from time to time upon three Business Days' prior notice to
the Bank permanently terminate the Commitment in whole or permanently reduce the
Commitment Amount in part, provided that (i) the Commitment may not be
terminated while any Advances and Letters of Credit remain outstanding, (ii)
each partial reduction of the Commitment Amount shall be in the amount of
$1,000,000 or a multiple thereof, and (iii) no reduction shall reduce the
Commitment Amount to an amount less than the Outstandings.


                                      -12-
   16

            Section 2.7 Computation of Interest and Fees. Interest accruing on
the Note and all fees described in Section 2.8 shall be computed on the basis of
the actual number of days elapsed in a year of three hundred sixty (360) days.

            Section 2.8 Fees. So long as the Note remains outstanding, and in
any event at all times prior to the Commitment Termination Date, the Borrower
shall pay fees to the Bank in accordance with the following:

            (a) Transaction Fee. Concurrent with the execution hereof, the
      Borrower shall pay the Bank a transaction fee in the amount of $30,000,
      less the portion thereof previously paid by the Borrower to the Bank in
      the amount of $15,000.

            (b) Non-Usage Fees. The Borrower shall pay the Bank a non-usage fee
      at the rate of 0.375% per annum on the average daily unused amount of the
      Commitment Amount from the date hereof to and including the Commitment
      Termination Date, payable quarterly on the last day of each calendar
      quarter. Any non-usage fee remaining unpaid on the Commitment Termination
      Date shall be due and payable on that date.

            (c) Audit Fees. The Borrower shall pay to the Bank, on written
      demand, reasonable fees charged by the Bank in connection with any audits
      or inspections by the Bank of any Collateral or the operations or
      businesses of the Borrower, together with actual out-of-pocket costs and
      expenses incurred in conducting any such audit or inspection; provided,
      however, that the Borrower shall have no obligation to pay or reimburse
      the Bank for more than three such audits or examinations in any single
      fiscal year of the Borrower so long as no Default or Event of Default has
      occurred and is continuing at the time of such audit or examination.

            Section 2.9 Prepayments.

            (a) Voluntary Prepayments. Subject to the conditions set forth
      herein, the Borrower from time to time may voluntarily prepay the Note in
      whole or in part; provided that (i) the Borrower may not prepay any
      Eurodollar Rate Funding in part, and (ii) each partial prepayment shall be
      in an aggregate amount equal to an integral multiple of $50,000.

            (b) Mandatory Prepayment: Borrowing Base Imbalance. If the
      Outstandings shall on any date exceed the Borrowing Base, the Borrower
      shall on that date deliver to the Bank immediately available funds (the
      "Funds") equal to such excess. The Funds shall be applied to the
      prepayment of the Note. If any Funds remain after the prepayment of the
      Note in full (that is, if the remaining Funds are attributable to the L/C
      Amount), the remaining Funds shall be deposited in the Cash Collateral
      Account and shall secure the Borrower's obligations and otherwise be
      treated as set forth in Section 7.3.


                                      -13-
   17

            (c) Prepayments Generally. All prepayments hereunder (whether
      voluntary or mandatory) shall be applied, first, to the principal balance
      of the Note, and second, to interest and fees with respect thereto. Any
      prepayment of a Eurodollar Rate Funding shall be accompanied by accrued
      interest on such prepayment through the date of prepayment and additional
      compensation calculated in accordance with Section 2.12.

            Section 2.10 Payments.

            (a) Making of Payments. All payments of principal of and interest
      due under the Note shall be made to the Bank at its office in Minneapolis,
      Minnesota, not later than 2:00 p.m., Minneapolis, Minnesota, time, on the
      date due, in immediately available funds, and funds received after that
      hour shall be deemed to have been received by the Bank on the next
      following Business Day. The Borrower hereby authorizes the Bank to charge
      the Borrower's demand deposit account maintained with the Bank for the
      amount of any such payment on its due date, or (at the Bank's option) to
      make an Advance in such amount, all without receipt of any request for
      such charge or Advance and whether or not an Event of Default has occurred
      and is continuing, but the Bank's failure to so charge such account or
      make such an Advance shall in no way affect the obligation of the Borrower
      to make any such payment.

            (b) Setoff. The Borrower agrees that the Bank shall have all rights
      of setoff and bankers' lien provided by applicable law, and in addition
      thereto, the Borrower agrees that if at any time any amount is due and
      owing by the Borrower under this Agreement to the Bank at a time when an
      Event of Default has occurred and is continuing hereunder, the Bank may
      apply any and all balances, credits, and deposits, accounts or moneys of
      the Borrower then or thereafter in the possession of the Bank (excluding,
      however, any trust or escrow accounts held by the Borrower for the benefit
      of any third party) to the payment thereof.

            (c) Due Date Extension. If any payment of principal of or interest
      on any Floating Rate Funding or any fees payable hereunder falls due on a
      day which is not a Business Day, then such due date shall be extended to
      the next following Business Day, and (in the case of principal) additional
      interest shall accrue and be payable for the period of such extension.

            (d) Application of Payments. Except as otherwise provided herein, so
      long as no Default or Event of Default has occurred and is continuing
      hereunder, each payment received from the Borrower shall be applied to
      such obligation as the Borrower shall specify by notice received by the
      Bank on or before the date of such payment, or in the absence of such
      notice, as the Bank shall determine in its discretion. Except as otherwise
      provided herein, after the occurrence of a Default or Event of Default,
      the Bank shall have the right to apply all payments received by the Bank
      from the Borrower as the Bank may determine in its discretion. The
      Borrower


                                      -14-
   18

      agrees that the amount shown on the books and records of the Bank as being
      the principal balance of the Note shall be prima facie evidence of the
      amount thereof.

            Section 2.11 Increased Costs; Capital Adequacy; Funding Exceptions.

            (a) Increased Costs on Eurodollar Rate Fundings. If Regulation D of
      the Board of Governors of the Federal Reserve System or after the date of
      this Agreement the adoption of any applicable law, rule or regulation, or
      any change in any existing law, or any change in the interpretation or
      administration thereof by any governmental authority, central bank or
      comparable agency charged with the interpretation or administration
      thereof, or compliance by the Bank with any request or directive (whether
      or not having the force of law) of any such authority, central bank or
      comparable agency, shall:

            (i)   subject the Bank to or cause the withdrawal or termination of
                  any exemption previously granted to the Bank with respect to,
                  any tax, duty or other charge with respect to its Eurodollar
                  Rate Fundings or its obligation to make Eurodollar Rate
                  Fundings, or shall change the basis of taxation of payments to
                  the Bank of the principal of or interest under this Agreement
                  in respect of its Eurodollar Rate Fundings or its obligation
                  to make Eurodollar Rate Fundings (except for changes in the
                  rate of tax on the overall net income of the Bank imposed by
                  the jurisdictions in which the Bank's principal executive
                  office is located); or

            (ii)  impose, modify or deem applicable any reserve (including,
                  without limitation, any reserve imposed by the Board of
                  Governors of the Federal Reserve System, but excluding any
                  reserve included in the determination of interest rates
                  pursuant to Section 2.2), special deposit or similar
                  requirement against assets of, deposits with or for the
                  account of, or credit extended by, the Bank; or

            (iii) impose on the Bank any other condition affecting its making,
                  maintaining or funding of its Eurodollar Rate Fundings or its
                  obligation to make Eurodollar Rate Fundings;

      and the result of any of the foregoing is to increase the cost to the Bank
      of making or maintaining any Eurodollar Rate Funding, or to reduce the
      amount of any sum received or receivable by the Bank under this Agreement
      or under the Note with respect to a Eurodollar Rate Funding, then the Bank
      will notify the Borrower of such increased cost and within fifteen (15)
      days after demand by the Bank (which demand shall be accompanied by a
      statement setting forth the basis of such demand and representing that the
      Bank has made similar demand on one or more other commercial borrowers
      with revolving or term loans in excess of $500,000) the Borrower shall pay
      to the Bank such additional amount or amounts as will compensate the Bank
      for such increased cost or such reduction; provided, however, 


                                      -15-
   19

      that no such increased cost or such reduction shall be payable by the
      Borrower for any period longer than ninety (90) days prior to the date on
      which notice thereof is delivered to the Borrower. The Bank will promptly
      notify the Borrower of any event of which it has knowledge which will
      entitle the Bank to compensation pursuant to this Section 2.11. If the
      Borrower receives notice from the Bank of any event which will entitle the
      Bank to compensation pursuant to this Section 2.11, the Borrower may
      prepay any then outstanding Eurodollar Rate Fundings or notify the Bank
      that any pending request for a Eurodollar Rate Funding shall be deemed to
      be a request for a Floating Rate Funding, in each case subject to the
      provisions of Section 2.12.

            (b) Capital Adequacy. If the Bank determines at any time that its
      Return has been reduced as a result of any Capital Adequacy Rule Change,
      the Bank may require the Borrower to pay to the Bank the amount necessary
      to restore the Bank's Return to what it would have been had there been no
      Capital Adequacy Rule Change. For purposes of this 2.11, the following
      definitions shall apply:

            (i)   "Return", for any calendar quarter or shorter period, means
                  the percentage determined by dividing (A) the sum of interest
                  and ongoing fees earned by the Bank under this Agreement
                  during such period by (B) the average capital the Bank is
                  required to maintain during such period as a result of its
                  being a party to this Agreement, as determined by the Bank
                  based upon its total capital requirements and a reasonable
                  attribution formula that takes account of the Capital Adequacy
                  Rules then in effect. Return may be calculated for the Bank
                  for each calendar quarter and for the shorter period between
                  the end of a calendar quarter and the date of termination in
                  whole of this Agreement.

            (ii)  "Capital Adequacy Rule" means any law, rule, regulation or
                  guideline regarding capital adequacy that applies to the Bank,
                  or the interpretation thereof by any governmental or
                  regulatory authority. Capital Adequacy Rules include rules
                  requiring financial institutions to maintain total capital in
                  amounts based upon percentages of outstanding loans, binding
                  loan commitments and letters of credit.

            (iii) "Capital Adequacy Rule Change" means any change in any Capital
                  Adequacy Rule occurring after the date of this Agreement, but
                  does not include any changes in applicable requirements that
                  at the date hereof are scheduled to take place under the
                  existing Capital Adequacy Rules or any increases in the
                  capital that the Bank is required to maintain to the extent
                  that the increases are required due to a regulatory
                  authority's assessment of the Bank's financial condition.

      The initial notice sent by the Bank shall be sent as promptly as
      practicable after the Bank learns that its Return has been reduced, shall
      include a demand for payment of the amount necessary to restore the Bank's
      Return for the quarter in which the notice 


                                      -16-
   20

      is sent, shall state in reasonable detail the cause for the reduction in
      the Bank's Return and the Bank's calculation of the amount of such
      reduction, and shall include the Bank's representation that the Bank has
      made similar demand on one or more other commercial borrowers with
      revolving or term loans in excess of $500,000. Thereafter, the Bank may
      send a new notice during each calendar quarter setting forth the
      calculation of the reduced Return for that quarter and including a demand
      for payment of the amount necessary to restore the Bank's Return for that
      quarter. The Bank's calculation in any such notice shall be conclusive and
      binding absent demonstrable error.

            (c) Basis for Determining Interest Rate Inadequate or Unfair. If
      with respect to any Interest Period:

            (i)   the Bank determines that deposits in U.S. dollars (in the
                  applicable amounts) are not being offered in the London
                  interbank eurodollar market for such Interest Period; or

            (ii)  the Bank otherwise determines that by reason of circumstances
                  affecting the London interbank eurodollar market adequate and
                  reasonable means do not exist for ascertaining the applicable
                  Eurodollar Rate; or

            (iii) the Bank determines that the Eurodollar Rate as determined by
                  the Bank will not adequately and fairly reflect the cost to
                  the Bank of maintaining or funding a Eurodollar Rate Funding
                  for such Interest Period, or that the making or funding of
                  Eurodollar Rate Fundings has become impracticable as a result
                  of an event occurring after the date of this Agreement which
                  in the opinion of the Bank materially affects such Eurodollar
                  Rate Fundings;

      then the Bank shall promptly notify the Borrower and (A) upon the
      occurrence of any event described in the foregoing clause (i) the Borrower
      shall enter into good faith negotiations with the Bank in order to
      determine an alternate method to determine the Eurodollar Rate for the
      Bank, and during the pendency of such negotiations with the Bank, the Bank
      shall be under no obligation to make any new Eurodollar Rate Fundings, and
      (B) upon the occurrence of any event described in the foregoing clauses
      (ii) or (iii), for so long as such circumstances shall continue, the Bank
      shall be under no obligation to make any new Eurodollar Rate Fundings.

            (d) Illegality. If any change in (including the adoption of any new)
      applicable laws or regulations, or any change in the interpretation of
      applicable laws or regulations by any governmental authority, central
      bank, comparable agency or any other regulatory body charged with the
      interpretation, implementation or administration thereof, or compliance by
      the Bank with any request or directive (whether or not having the force of
      law) of any such authority, central bank, comparable agency or other
      regulatory body, should make it or, in the good faith 


                                      -17-
   21

      judgment of the Bank, shall raise a substantial question as to whether it
      is unlawful for the Bank to make, maintain or fund Eurodollar Rate
      Fundings, then (i) the Bank shall promptly notify the Borrower and the
      Bank, (ii) the obligation of the Bank to make, maintain or convert into
      Eurodollar Rate Fundings shall, upon the effectiveness of such event, be
      suspended for the duration of such unlawfulness, and (iii) for the
      duration of such unlawfulness, any notice by the Borrower requesting the
      Bank to make or convert into Eurodollar Rate Fundings shall be construed
      as a request to make or to continue making Floating Rate Fundings.

            Section 2.12 Funding Losses. Upon demand by the Bank (which demand
shall be accompanied by a statement setting forth the basis for the calculations
of the amount being claimed), the Borrower shall indemnify the Bank against any
loss or expense which the Bank may have sustained or incurred (including,
without limitation, any net loss or expense incurred by reason of the
liquidation or reemployment of deposits or other funds acquired by the Bank to
fund or maintain Eurodollar Rate Fundings) or which the Bank may be deemed to
have sustained or incurred, as reasonably determined by the Bank, (i) as a
consequence of any failure by the Borrower to make any payment when due of any
amount due hereunder in connection with any Eurodollar Rate Fundings, (ii) due
to any failure of the Borrower to borrow or convert any Eurodollar Rate Fundings
on a date specified therefor in a notice thereof or (iii) due to any payment or
prepayment of any Eurodollar Rate Funding on a date other than the last day of
the applicable Interest Period for such Eurodollar Rate Funding. For this
purpose, all notices under Section 2.2(b) shall be deemed to be irrevocable.

            Section 2.13 Discretion of Bank as to Manner of Funding.
Notwithstanding any provision of this Agreement to the contrary, the Bank shall
be entitled to fund and maintain all or any part of its Eurodollar Rate Fundings
in any manner it deems fit, it being understood, however, that for the purposes
of this Agreement (specifically including, without limitation, Section 2.12
hereof) all determinations hereunder shall be made as if the Bank had actually
funded and maintained each Eurodollar Rate Funding during each Interest Period
for such Eurodollar Rate Funding through the purchase of deposits having a
maturity corresponding to such Interest Period and bearing an interest rate
equal to the appropriate Eurodollar Base Rate for such Interest Period.

            Section 2.14 Conclusiveness of Statements; Survival of Provisions.
Determinations and statements of the Bank pursuant to Section 2.11 and 2.12
shall be conclusive absent demonstrable error. Without limiting the generality
of the foregoing, the Borrower shall have no right to review any records of the
Bank or its other customers to determine the accuracy of any statement by the
Bank under Section 2.11(a) or 2.11(b) regarding the Bank's demands upon other
customers of the Bank. The Bank may use reasonable averaging and attribution
methods in determining compensation pursuant to such Sections 2.11 and 2.12 and
the provisions of Sections 2.11 and 2.12 shall survive termination of this
Agreement.


                                      -18-
   22

                                   ARTICLE III
                              Conditions Precedent

            Section 3.1 Initial Conditions Precedent. The obligation of the Bank
to make any Advance or to issue any Letter of Credit is subject to the condition
precedent that the Bank shall have received on or before the day of the first
Advance or Letter of Credit all of the following, each dated (unless otherwise
indicated) as of the date hereof, in form and substance satisfactory to the
Bank:

            (a) The Note, properly executed on behalf of the Borrower.

            (b) The Security Agreement, properly executed on behalf of the
      Borrower.

            (c) A financing statement or statements sufficient when filed to
      perfect the security interests granted under the Security Agreement to the
      extent such security interests are capable of being perfected by filing.

            (d) Current searches of appropriate filing offices showing that (i)
      no state or federal tax liens have been filed and remain in effect against
      the Borrower, and (ii) no financing statements have been filed and remain
      in effect against the Borrower except financing statements perfecting only
      Liens permitted under Section 6.1.

            (e) A certificate of the secretary of the Borrower (i) certifying
      that the execution, delivery and performance of the Loan Documents and
      other documents contemplated hereunder to which such corporation is a
      party have been duly approved by all necessary action of the Board of
      Directors of the Borrower, and attaching true and correct copies of the
      applicable resolutions granting such approval, (ii) certifying that
      attached to such certificate are true and correct copies of the articles
      of incorporation and bylaws of the Borrower, together with such copies,
      and (iii) certifying the names of the officers of the Borrower that are
      authorized to sign the Loan Documents and other documents contemplated
      hereunder, including requests for Advances and Letters of Credit, together
      with the true signatures of such officers. The Bank may conclusively rely
      on such certificate until it shall receive a further certificate of the
      Secretary or Assistant Secretary of the Borrower canceling or amending the
      prior certificate and submitting the signatures of the officers named in
      such further certificate.

            (f) A certificate of good standing of the Borrower, dated not more
      than ten days before such date.

            (g) A signed copy of an opinion of counsel for the Borrower,
      addressed to the Bank as to matters referred to in Sections 4.1, 4.2, 4.3
      and 4.7, and as to such other matters as the Bank may reasonably request,
      with that opinion being acceptable to the Bank's counsel. In the case of
      Section 4.7, the opinion may be to the best knowledge of such counsel,
      and, in the case of Section 4.3, insofar as it relates to enforcement of
      remedies, it may be subject to applicable bankruptcy, insolvency,


                                      -19-
   23

      reorganization or similar laws affecting the rights of creditors generally
      from time to time, and to usual equity principles.

            (h) Such evidence as the Bank may reasonably require that the
      Indenture has been executed and delivered by all parties thereto and that
      the Senior Subordinated Notes have been issued, in each case in form and
      substance acceptable to the Bank.

            (i) A Borrowing Base Certificate as of a date not more than 45 days
      before that date.

            (j) The transaction fee required under paragraph 2.8(a). Such
      transaction fee shall be deemed fully earned by the Bank upon entering
      into this Agreement.

            Section 3.2 Conditions Precedent to All Advances and Letters of
Credit. The obligation of the Bank to make any Advance (including the initial
Advance ) or to issue any Letter of Credit shall be subject to the further
conditions precedent that on the date of such Advance or Letter of Credit:

            (a) the representations and warranties contained in Article IV are
      correct on and as of the date of such Advance or Letter of Credit as
      though made on and as of such date, except to the extent that such
      representations and warranties relate solely to an earlier date; and

            (b) no event has occurred and is continuing, or would result from
      such Advance or Letter of Credit, which constitutes a Default or an Event
      of Default.

                                   ARTICLE IV
                         Representations and Warranties

            The Borrower represents and warrants to the Bank as follows:

            Section 4.1 Corporate Existence and Power. The Borrower is a
corporation duly incorporated, validly existing and in good standing under the
laws of Minnesota, and is duly licensed or qualified to transact business in all
jurisdictions where the character of the property owned or leased or the nature
of the business transacted by it makes such licensing or qualification
necessary, except where the failure to be so licensed or qualified would not
have a Material Adverse Effect. The Borrower has all requisite power and
authority, corporate or otherwise, to conduct its business, to own its
properties and to execute and deliver, and to perform all of its obligations
under, the Loan Documents.

            Section 4.2 Authorization of Borrowing; No Conflict as to Law or
Agreements. The execution, delivery and performance by the Borrower of the Loan
Documents and the borrowings from time to time hereunder have been duly
authorized by all necessary corporate action and do not and will not (i) require
any consent or approval of the stockholders of the Borrower, or any
authorization, consent or approval by any governmental


                                      -20-
   24

department, commission, board, bureau, agency or instrumentality, domestic or
foreign, (ii) violate any provision of any law, rule or regulation (including,
without limitation, Regulation X of the Board of Governors of the Federal
Reserve System) or of any order, writ, injunction or decree presently in effect
having applicability to the Borrower or of the Articles of Incorporation or
Bylaws of the Borrower, (iii) result in a breach of or constitute a default
under any indenture or loan or credit agreement or any other agreement, lease or
instrument to which the Borrower is a party or by which it or its properties may
be bound or affected if such breach or default would have a Material Adverse
Effect, or (iv) result in, or require, the creation or imposition of any Lien or
other charge or encumbrance of any nature (other than those in favor of the
Bank) upon or with respect to any of the properties now owned or hereafter
acquired by the Borrower.

            Section 4.3 Legal Agreements. This Agreement and the other Loan
Documents constitute, the legal, valid and binding obligations of the Borrower
enforceable against the Borrower in accordance with their respective terms.

            Section 4.4 Subsidiaries. The Borrower has no Subsidiaries.

            Section 4.5 Financial Condition. The Borrower has heretofore
furnished to the Bank the audited consolidated financial statements of Holdings
as of December 31, 1997, and the unaudited interim consolidated financial
statement of Holdings as of January 31, 1998. Those financial statements fairly
present the financial condition of the Borrower in all material respects on the
dates thereof and the results of its operations and cash flows for the periods
then ended, and were prepared in accordance with GAAP.

            Section 4.6 Adverse Change. There has been no material adverse
change in the business, properties or condition (financial or otherwise) of the
Borrower since the date of the latest financial statement referred to in Section
4.5.

            Section 4.7 Litigation. There are no actions, suits or proceedings
pending or, to the knowledge of the Borrower, threatened against or affecting
the Borrower or the properties of the Borrower before any court or governmental
department, commission, board, bureau, agency or instrumentality, domestic or
foreign, which could reasonably be expected to have a Material Adverse Effect.

            Section 4.8 Hazardous Substances. To the best of the Borrower's
knowledge after reasonable inquiry, neither the Borrower nor any other Person
has ever caused or permitted any Hazardous Substance to be disposed of in any
manner which might result in any material liability to the Borrower on, under or
at any real property which is operated by the Borrower or in which the Borrower
has any interest; and no such real property has ever been used (either by the
Borrower or by any other Person) as a dump site or permanent or temporary
storage site for any Hazardous Substance, except for storage in compliance in
all material respects with all applicable Environmental Laws.

            Section 4.9 Regulation U. The Borrower is not engaged in the
business of extending credit for the purpose of purchasing or carrying margin
stock (within the meaning 


                                      -21-
   25

of Regulation U of the Board of Governors of the Federal Reserve System), and no
part of the proceeds of any Advance will be used to purchase or carry any margin
stock or to extend credit to others for the purpose of purchasing or carrying
any margin stock.

            Section 4.10 Taxes. The Borrower has paid or caused to be paid to
the proper authorities when due all federal, state and local taxes required to
be withheld by it. The Borrower has filed all federal, state and local tax
returns which to the knowledge of the officers of the Borrower are required to
be filed, and the Borrower has paid or caused to be paid to the respective
taxing authorities all taxes as shown on said returns or on any assessment
received by it to the extent such taxes have become due, other than taxes whose
amount, applicability or validity is being contested in good faith by
appropriate proceedings and for which the Borrower has provided adequate
reserves in accordance with GAAP.

            Section 4.11 Capitalization. Schedule 4.11 constitutes a correct and
complete list of all authorized stock of the Borrower, including the amount
thereof that is issued and outstanding, the class thereof, and the record holder
thereof.

            Section 4.12 Titles and Liens. The Borrower has good title to each
of the properties and assets reflected in the latest balance sheet referred to
in Section 4.5 (other than any sold, as permitted by Section 6.6), free and
clear of all Liens and encumbrances, except for Liens permitted by Section 6.1
and covenants, restrictions, rights, easements and minor irregularities in title
which do not materially interfere with the business or operations of the
Borrower as presently conducted. No financing statement naming the Borrower as
debtor is on file in any office except to perfect only Liens permitted by
Section 6.1.

            Section 4.13 ERISA. No Plan established or maintained by the
Borrower or any ERISA Affiliate that is subject to Part 3 of Subtitle B of Title
I of ERISA had an accumulated funding deficiency (as such term is defined in
Section 302 of ERISA) in excess of $1,000,000 as of the last day of the most
recent fiscal year of such Plan ended prior to the date hereof, and no liability
to the Pension Benefit Guaranty Corporation or the Internal Revenue Service in
excess of such amount has been, or is expected by the Borrower or any ERISA
Affiliate to be, incurred with respect to any Plan of the Borrower or any ERISA
Affiliate. The Borrower has no contingent liability with respect to any
post-retirement benefit under a Welfare Plan, other than liability for
continuation coverage described in Part 6 of Subtitle B of Title I of ERISA.

                                    ARTICLE V
                              Affirmative Covenants

            So long as the Note shall remain unpaid or the Commitment shall be
outstanding, the Borrower will comply with the following requirements, unless
the Bank shall otherwise consent in writing:

            Section 5.1 Financial Statements. The Borrower will deliver to the
Bank:


                                      -22-
   26

            (a) As soon as available, and in any event within 100 days after the
      end of each fiscal year of Holdings, a copy of the annual audit report of
      Holdings with the unqualified opinion of Arthur Andersen, LLP, or other
      independent certified public accountants selected by Holdings and
      acceptable to the Bank, which annual report shall include the consolidated
      balance sheet of Holdings as at the end of such fiscal year and the
      related consolidated statements of income, shareholders' equity and cash
      flows of Holdings for the fiscal year then ended, together with the
      unaudited consolidating schedules used to prepare such consolidated
      balance sheet and statements, all in reasonable detail and all prepared in
      accordance with GAAP, together with (A) a report signed by such
      accountants stating that in making the investigations necessary for said
      opinion they obtained no knowledge, except as specifically stated, of any
      Default or Event of Default hereunder and all relevant facts in reasonable
      detail to evidence, and the computations as to, whether or not the
      Borrower is in compliance with the Financial Covenants; (B) a copy of such
      accountants' management letter (if any) issued to the Borrower or Holdings
      for such year; and (C) a statement of such accountants stating that they
      understand that the Bank is relying on such audit report.

            (b) As soon as available and in any event within 30 days after the
      end of each calendar month, consolidated balance sheets of Holdings as at
      the end of such month and related consolidated statements of earnings and
      cash flows of Holdings for such month and for the year to date, in
      reasonable detail and stating in comparative form the figures for the
      corresponding date and period in the previous year, all prepared in
      accordance with GAAP, and certified by the chief financial officer of the
      Borrower, subject to year-end audit adjustments and the omission of
      footnotes.

            (c) Concurrent with the delivery of any financial statements under
      paragraph (a) or (b), a Compliance Certificate, duly executed by the chief
      financial officer of the Borrower.

            (d) Within 30 days after the end of each calendar month, a Borrowing
      Base Certificate as at the end of such calendar month, properly executed
      by the chief financial officer of the Borrower, together with such agings
      of accounts receivable and other supporting documentation as the Bank may
      require.

            (e) Not more than 30 days after the beginning of each fiscal year of
      the Borrower, projections for the Borrower's financial performance during
      that fiscal year, including projections of income, cash flows and balance
      sheets, all presented on a month-by-month basis in such detail as the Bank
      may reasonably request and certified by the chief financial officer of the
      Borrower as being identical to the budget used by the Borrower for
      internal planning purposes.

            (f) Promptly upon their distribution, copies of all financial
      statements, reports and proxy statements which the Borrower or Holdings
      shall have sent to its stockholders.


                                      -23-
   27

            (g) Promptly after the sending or filing thereof, copies of all
      regular and periodic financial reports which the Borrower shall file with
      the Securities and Exchange Commission or any national securities
      exchange.

            (h) Promptly after an executive officer of the Borrower obtains
      actual knowledge of the commencement thereof, notice in writing of all
      litigation and of all proceedings before any governmental or regulatory
      agency affecting the Borrower of the type described in Section 4.7 or
      which seek a monetary recovery against the Borrower in excess of $50,000.

            (i) As promptly as practicable (but in any event not later than five
      Business Days) after an executive officer of the Borrower obtains actual
      knowledge of the occurrence of any Default or Event of Default, notice of
      such occurrence, together with a detailed statement by a responsible
      officer of the Borrower of the steps being taken by the Borrower to cure
      the effect of such event.

            (j) Promptly upon an executive officer of the Borrower obtaining
      actual knowledge of any Reportable Event or any prohibited transaction (as
      defined in Section 4975 of the Internal Revenue Code or Section 406 of
      ERISA) in connection with any Plan or any trust created thereunder, a
      written notice specifying the nature thereof, what action the Borrower has
      taken, is taking or proposes to take with respect thereto, and, when
      known, any action taken or threatened by the Internal Revenue Service, the
      Pension Benefit Guaranty Corporation or the Department of Labor with
      respect thereto.

            (k) Promptly upon their receipt or filing, copies of (i) all notices
      received by the Borrower or any ERISA Affiliate of the Pension Benefit
      Guaranty Corporation's intent to terminate any Plan or to have a trustee
      appointed to administer any Plan, and (ii) all notices received by the
      Borrower or any ERISA Affiliate from a Multiemployer Plan concerning the
      imposition or amount of withdrawal liability pursuant to Section 4202 of
      ERISA.

            (l) Upon request of the Bank, copies of the most recent annual
      report (Form 5500 Series), including any supporting schedules, filed by
      the Borrower or any ERISA Affiliate with the Internal Revenue Service with
      respect to any Plan.

            (m) Such other information respecting the financial condition and
      results of operations of the Borrower as the Bank may from time to time
      reasonably request.

            Section 5.2 Books and Records; Inspection and Examination. The
Borrower will keep accurate books of record and account for itself in which true
and complete entries will be made in accordance with GAAP and, upon request of
the Bank, will give any representative of the Bank access to, and permit such
representative to examine, copy or make extracts from, any and all books,
records and documents in its possession, to inspect any of its properties and to
discuss its affairs, finances and accounts with any of its principal 


                                      -24-
   28

officers, all at such times during normal business hours and as often as the
Bank may reasonably request.

            Section 5.3 Compliance with Laws. The Borrower will comply with the
requirements of applicable laws and regulations, the noncompliance with which
would have a Material Adverse Effect.

            Section 5.4 Payment of Taxes and Other Claims. The Borrower will
pay, discharge or withhold, as the case may be, when due, (a) all material
taxes, assessments and governmental charges levied or imposed upon it or upon
its income or profits, or upon any properties belonging to it, prior to the date
on which penalties attach thereto, (b) all material federal, state and local
taxes required to be withheld by it, and (c) all lawful claims for labor,
materials and supplies which, if unpaid, might by law become a Lien or charge
upon any properties of the Borrower; provided, that the Borrower shall not be
required to pay any such tax, assessment, charge or claim whose amount,
applicability or validity is being contested in good faith by appropriate
proceedings and for which the Borrower has provided adequate reserves in
accordance with GAAP. For purposes of this Section, an unpaid, undischarged or
unwithheld tax, assessment or governmental charge shall be deemed material if
the aggregate amount of all such unpaid, undischarged or unwithheld taxes,
assessments and governmental charges exceeds $50,000.

            Section 5.5 Maintenance of Properties. The Borrower will keep and
maintain all of its properties necessary or useful in its business in good
condition, repair and working order; provided, however, that nothing in this
Section shall prevent the Borrower from discontinuing the operation and
maintenance of any of its properties if such discontinuance is, in the judgment
of the Borrower, desirable in the conduct of its business and not
disadvantageous in any material respect to the Bank as holder of the Note.

            Section 5.6 Insurance. The Borrower will obtain and maintain
insurance with insurers believed by the Borrower to be responsible and
reputable, in such amounts and against such risks as is usually carried by
companies engaged in similar business and owning similar properties in the same
general areas in which the Borrower operates. All liability policies required
hereunder shall name the Bank as an additional insured.

            Section 5.7 Preservation of Corporate Existence. The Borrower will
preserve and maintain its corporate existence and all of its rights, privileges
and franchises; provided, however, that the Borrower shall not be required to
preserve any of its rights, privileges and franchises if its Board of Directors
shall determine that the preservation thereof is no longer desirable in the
conduct of the business of the Borrower and that the loss thereof is not
disadvantageous in any material respect to the Bank as a holder of the Note.

            Section 5.8 Deposit Accounts. The Borrower shall maintain all of its
deposit accounts of any type (whether for working capital, payroll or other
purposes, and whether held jointly or individually) with the Bank, except that
the foregoing shall not prohibit the Borrower from maintaining (i) its consumer
depository account at National City Bank through the 45th day following the date
hereof, (ii) its payroll distribution account at another


                                      -25-
   29

bank, (iii) its cash receipts account at another bank, so long as the aggregate
balance maintained in that account does not at any time exceed $50,000, and (iv)
its rebate check process account at another bank, so long as the Borrower does
not at any time maintain a material positive balance in such account for a
period of more than five consecutive business days.

            Section 5.9 Interest Coverage Ratio. The Borrower will at all times
maintain its Interest Coverage Ratio, determined at the end of each calendar
quarter designated below, at not less than the amount set forth below opposite
the period in which such calendar quarter ends:




      Quarters Ending                                              Ratio
      ---------------                                              -----
                                                                    
      On or before June 30, 1999                               1.50 to 1
      On or after July 1, 1999                                 1.75 to 1


            Section 5.10 Current Ratio. The Borrower will maintain the ratio of
its Current Assets to Current Liabilities, determined as of the end of each
calendar quarter, at not less than 1.10 to 1.

                                   ARTICLE VI
                               Negative Covenants

            So long as the Note shall remain unpaid or the Commitment shall be
outstanding, the Borrower agrees that, without the prior written consent of the
Bank:

            Section 6.1 Liens. The Borrower will not create, incur, assume or
suffer to exist any Lien or other charge or encumbrance of any nature on any of
its assets, now owned or hereafter acquired, or assign or otherwise convey any
right to receive income, or give its consent to the subordination of any right
or claim of the Borrower with respect to any accounts to any right or claim of
any other Person with respect to such accounts; excluding, however, from the
operation of the foregoing:

            (a) Liens for taxes or assessments or other governmental charges to
      the extent not required to be paid by Section 5.4.

            (b) Materialmen's, merchants', carriers' worker's, repairer's,
      landlord's or other like liens arising in the ordinary course of business
      to the extent not required to be paid by Section 5.4.

            (c) Pledges or deposits to secure (directly or indirectly)
      obligations under worker's compensation laws, unemployment insurance and
      social security laws, or to secure the performance of bids, tenders,
      contracts (other than for the repayment of borrowed money) or leases or to
      secure statutory obligations or surety or appeal bonds, or to secure
      indemnity, performance or other similar bonds in the ordinary course of
      business.


                                      -26-
   30

            (d) Zoning restrictions, easements, rights of way, licenses,
      restrictions on the use of real property, other similar charges or
      encumbrances, or minor irregularities in title thereto, which do not
      materially impair the use of such property in the operation of the
      business of the Borrower or the value of such property for the purpose of
      such business.

            (e) Purchase money Liens (which term for purposes of this subsection
      shall include conditional sale agreements or other title retention
      agreements and leases in the nature of title retention agreements) upon or
      in property acquired after the date hereof, or Liens existing in such
      property at the time of acquisition thereof, provided that:

            (i)   the aggregate principal amount of all Debt of the Borrower
                  secured by all Liens described in this subsection shall not
                  exceed $5,000,000 at any one time outstanding; and

            (ii)  the aggregate principal amount of Debt secured by Liens
                  described in this subsection (e) at the time of acquisition of
                  the property subject thereto shall not exceed 100% of the cost
                  of such property (so long as such cost, as determined at the
                  time of acquisition, is not unreasonable).

            (f) Any interest or title of a lessor under any operating lease, so
      long as such interest or title does not extend to any property other than
      the subject of that lease or another lease with such lessor.

            (g) Licenses of patents, trademarks and other intellectual property
      rights granted by the Borrower in the ordinary course of its business and
      not interfering in any material respect with the ordinary conduct of the
      business of the Borrower.

            (h) Liens on any property of the Borrower (other than those
      described in subsection (e)) securing any indebtedness for borrowed money
      in existence on the date hereof and listed in Schedule 6.1 hereto.

            (i)   Liens in favor of the Bank

            (j) Liens arising out of a judgment against the Borrower for the
      payment of money not exceeding $50,000 with respect to which an appeal is
      being prosecuted and a stay of execution pending such appeal has been
      secured, but only so long as all such Liens are subordinate in all respect
      to all Liens in favor of the Bank.

            (k) Other Liens securing obligations not exceeding $10,000,000 at
      any time outstanding.

            Section 6.2 Indebtedness. The Borrower will not incur, create,
assume or permit to exist any Debt other than:


                                      -27-
   31

            (a) Indebtedness to the Bank.

            (b) Subordinated Debt.

            (c) Debt of the Borrower in existence on the date hereof and listed
      in Schedule 6.2 hereto, but not including any extensions or renewals
      thereof.

            (d) Purchase money indebtedness of the Borrower secured by Liens
      permitted by subsection 6.1(e).

            (e) Debt arising from the honoring by a bank or other financial
      institution of a check, draft or similar instrument inadvertently (except
      in the case of daylight overdrafts) drawn against insufficient funds in
      the ordinary course of business, so long as such Debt is extinguished
      within two business days of its incurrence.

            (f) Debt of the Borrower on account of letters of credit for the
      account of the Borrower issued provide security for workers' compensation
      claims, payment obligations in connection with self-insurance or similar
      requirements in the ordinary course of business.

            (g) Additional Debt of the Borrower in an aggregate principal amount
      not exceeding $10,000,000 at any one time outstanding.

            (h) Any Debt deemed to have been incurred pursuant to any agreement
      entered into in connection with the Recapitalization.

            Section 6.3 Guaranties. The Borrower will not assume, guarantee,
endorse or otherwise become directly or contingently liable in connection with
any obligations of any other Person, except:

            (a) The endorsement of negotiable instruments by the Borrower for
      deposit or collection or similar transactions in the ordinary course of
      business.

            (b) Guaranties, endorsements and other direct or contingent
      liabilities in connection with the obligations of other Persons in
      existence on the date hereof and listed in Schedule 6.3 hereto.

            (c) Contingent obligations in respect of performance or other surety
      bonds incurred to the extent required by applicable law in connection with
      the sweepstakes management services provided by the Borrower that are
      indemnified by the Borrower's customer.

            (d) Guaranties and other contingent obligations incurred by the
      Borrower in an aggregate amount not exceeding $1,000,000 at any time
      outstanding.

            Section 6.4 Investments. The Borrower will not purchase, hold, make
or permit to exist any Investment in any other Person, except:


                                      -28-
   32

            (a) Investments in Cash Equivalents.

            (b) Travel advances to officers and employees of the Borrower in the
      ordinary course of business.

            (c) Other loans and advances to employees and officers of the
      Borrower in the ordinary course of business for bona fide business
      purposes, so long as the aggregate amount of all such loans and advances
      outstanding at any one time does not exceed $1,000,000.

            (d) Advances in the form of progress payments, prepaid rent or
      security deposits.

            (e) Investments in securities of trade creditors or customers
      received pursuant to any plan of reorganization or similar arrangement
      upon the bankruptcy or insolvency of such trade creditors or customers.

            (f) Other Investments, so long as the aggregate outstanding amount
      of all such Investments permitted only under this paragraph (f) does not
      at any one time exceed $50,000.

            (g) Evidence of indebtedness of Holdings to the Borrower arising out
      of loans made by the Borrower before the date hereof to Holdings to
      facilitate repayment of the Bridge Facility.

            Section 6.5 Dividends. The Borrower will not declare or pay any
dividend (other than dividends payable solely in stock of the Borrower) on any
class of its stock or make any payment on account of the purchase, redemption or
other retirement of any shares of such stock or make any distribution in respect
thereof, either directly or indirectly, except that the foregoing shall not
prohibit:

            (a) Any payment expressly permitted under Section 6.7.

            (b) The payment of any dividend within 60 days after the date of
      declaration of such dividend if the dividend would have been permitted on
      the date of declaration.

            (c) So long as no Default or Event of Default has occurred and is
      continuing, the distribution of any stock of the Borrower either (i)
      solely in exchange for equity interests of the Borrower, or (ii) through
      the application of net proceeds of a substantially concurrent sale for
      cash (other than to a Subsidiary of the Borrower) of stock of the
      Borrower.

            (d) So long as no Default or Event of Default has occurred and is
      continuing, payments by the Borrower to redeem or repurchase, or to enable
      Holdings to redeem or repurchase, stock of Holdings or the Borrower issued
      to or on behalf of 


                                      -29-
   33

      directors, officers and employees of the Borrower pursuant to any policy
      of the Borrower with respect to directors, officers and employees of the
      Borrower who have died or become disabled, or whose employment or other
      relationship with the Borrower has been terminated, or pursuant to the
      terms of employment contracts, other agreements or employee stock option
      or stock benefit plans of Holdings or the Borrower; provided, however,
      that the aggregate amount paid under this paragraph (d) after the date
      hereof shall not as of any date exceed the sum of (i) $1,000,000, and (ii)
      the product of (A) $1,000,000, and (B) the number of full calendar years
      ending on or after December 31, 1998 and before the date of such
      determination.

            (e) Payments by the Borrower to Holdings on account of operating and
      administrative expenses of Holdings, including but not limited to
      directors' fees and expenses, legal and audit expenses, and corporate
      franchise and other taxes, so long as the aggregate amount so paid in any
      single calendar year does not exceed $500,000.

            (f) Payments made or to be made in connection with the
      Recapitalization or to Holdings to enable Holdings to make such payments,
      so long as the aggregate amount of such payments does not exceed
      $19,000,000.

            (g) Payments to Holdings in an amount not in excess of, and for the
      purpose of enabling Holdings' payment of, the then-current tax liability
      of Holdings in respect of the taxable income of the Borrower imputed to
      Holdings.

            Section 6.6 Sale of Assets. The Borrower will not sell, lease,
assign, transfer or otherwise dispose of all or a substantial part of its assets
(whether in one transaction or in a series of transactions) to any other Person
other than in the ordinary course of business. For purposes of this Section, the
assets subject to a sale, lease, assignment, transfer or other disposition shall
be deemed "a substantial part" of the Borrower's assets if the greater of the
aggregate proceeds paid on account of such sale, lease, assignment, transfer or
other disposition or the fair market value of such assets exceeds $500,000

            Section 6.7 Transactions with Affiliates. The Borrower will not make
any loan or capital contribution to, or any other investment in, any Affiliate,
or pay any dividend to any Affiliate, or make any other cash transfer to any
Affiliate; provided, however, that so long as no Default or Event of Default has
occurred and is continuing at the time thereof or would result therefrom, the
foregoing shall not prohibit:

            (a) Transactions with any Affiliate to the extent that such
      transactions are on terms no less favorable to the Borrower than would be
      obtainable if no such relationship existed.

            (b) Reasonable fees and compensation paid to and indemnity provided
      on behalf of officers, directors, employees and consultants of the
      Borrower.

            (c) Payments permitted by Section 6.5.


                                      -30-
   34

            (d) Payments of customary annual management, consulting and advisory
      fees and related expenses to BT Capital Partners, Inc., Ontario Teachers'
      Pension Plan Board and their respective affiliates, so long as the
      aggregate amount so paid in any single calendar year does not exceed
      $250,000.

            (e) Loans to employees of the Borrower that are not prohibited by
      Section 6.4.

            Section 6.8 Consolidation and Merger. The Borrower will not
consolidate with or merge into any Person, or permit any other Person to merge
into it, or acquire (in a transaction analogous in purpose or effect to a
consolidation or merger) all or substantially all of the assets of any other
Person.

            Section 6.9 Subordinated Debt. The Borrower will not (i) make any
payment of, or acquire, any Subordinated Debt except as expressly permitted by
the subordination provision thereof; (ii) give security for all or any part of
such Subordinated Debt; (iii) amend or cancel the subordination provisions of
such Subordinated Debt; (iv) take or omit to take any action whereby the
subordination of such Subordinated Debt or any part thereof to the Note would
reasonably be expected to be terminated, impaired or adversely affected; or (v)
omit to give the Bank prompt written notice of any default under any agreement
or instrument relating to such Subordinated Debt by reason whereof such
Subordinated Debt would reasonably be expected to become or be declared to be
immediately due and payable.

            Section 6.10 Hazardous Substances. The Borrower will not cause or
permit any Hazardous Substance to be disposed of, in any manner which might
result in any material liability to the Borrower, on, under or at any real
property which is operated by the Borrower or in which the Borrower has any
interest.

            Section 6.11 Restrictions on Nature of Business. The Borrower will
not engage in any line of business that is not the same, similar or reasonably
similar, ancillary or related to, or a reasonable extension, development or
expansion of, the businesses in which the Borrower is engaged on the date
hereof.

                                   ARTICLE VII
                     Events of Default, Rights and Remedies

            Section 7.1 Events of Default. "Event of Default", wherever used
herein, means any one of the following events:

            (a) Default in the payment of any principal of the Note when it
      becomes due and payable.

            (b) Default in the payment of any interest on the Note when it
      becomes due and payable and the continuance of such default for a period
      of five calendar days.


                                      -31-
   35

            (c) Default in the payment of any fees required under Section 2.8
      when the same become due and payable and the continuance of such default
      for a period of five calendar days after notice thereof from the Bank to
      the Borrower.

            (d) Default in the performance, or breach, of any covenant or
      agreement on the part of the Borrower contained in Section 2.9(b), 5.1(d)
      or in any Financial Covenant.

            (e) Default in the performance, or breach, of any covenant or
      agreement of the Borrower in this Agreement (other than a covenant or
      agreement a default in whose performance or whose breach is elsewhere in
      this Section specifically dealt with), and the continuance of such default
      or breach for a period of 30 days after the Bank has given notice to the
      Borrower specifying such default or breach and requiring it to be
      remedied.

            (f) Any representation or warranty made by the Borrower in this
      Agreement or by the Borrower (or any of its officers) in any certificate,
      instrument, or written statement contemplated by or made or delivered
      pursuant to or in connection with this Agreement, shall prove to have been
      incorrect or misleading in any material respect when made.

            (g) A default under the Senior Subordinated Notes or any other bond,
      debenture, note or other evidence of indebtedness of the Borrower (other
      than to the Bank) or under the Indenture or any other indenture or other
      instrument under which any such evidence of indebtedness has been issued
      or by which it is governed and the expiration of the applicable period of
      grace, if any, specified in such evidence of indebtedness, indenture or
      other instrument; provided, however, that no Event of Default shall be
      deemed to have occurred under this paragraph if the aggregate amount owing
      as to all such indebtedness as to which such defaults have occurred and
      are continuing is less than $500,000; provided further that if such
      default shall be cured by the Borrower, or waived by the holders of such
      indebtedness, in each case prior to the commencement of any action under
      Section 7.2 and as may be permitted by such evidence of indebtedness,
      indenture or other instrument, then the Event of Default hereunder by
      reason of such default shall be deemed likewise to have been thereupon
      cured or waived.

            (h) An event of default shall occur under the Security Agreement or
      under any other security agreement, mortgage, deed of trust, assignment or
      other instrument or agreement directly or indirectly securing any
      obligations of the Borrower hereunder or under the Note or any guaranty of
      such obligations.

            (i) Default in the payment of any amount owed by the Borrower to the
      Bank other than hereunder or under the Note and the continuance of such
      default for a period of five calendar days after notice thereof from the
      Bank to the Borrower.


                                      -32-
   36

            (j) The Borrower shall be adjudicated a bankrupt or insolvent, or
      admit in writing its inability to pay its debts as they mature, or make an
      assignment for the benefit of creditors; or the Borrower shall apply for
      or consent to the appointment of any receiver, trustee, or similar officer
      for it or for all or any substantial part of its property; or such
      receiver, trustee or similar officer shall be appointed without the
      application or consent of the Borrower and such appointment shall continue
      undischarged for a period of 60 days; or the Borrower shall institute (by
      petition, application, answer, consent or otherwise) any bankruptcy,
      insolvency, reorganization, arrangement, readjustment of debt,
      dissolution, liquidation or similar proceeding relating to it under the
      laws of any jurisdiction; or any such proceeding shall be instituted (by
      petition, application or otherwise) against the Borrower; or any judgment,
      writ, warrant of attachment or execution or similar process shall be
      issued or levied against a substantial part of the property of the
      Borrower and such judgment, writ, or similar process shall not be
      released, vacated or fully bonded within 60 days after its issue or levy.

            (k) A petition shall be filed by the Borrower under the United
      States Bankruptcy Code naming the Borrower as debtor; or an involuntary
      petition shall be filed against the Borrower under the United States
      Bankruptcy Code, and such petition shall not have been dismissed within 60
      days after such filing; or an order for relief shall be entered in any
      case under the United States Bankruptcy Code naming the Borrower as
      debtor.

            (l) Without the prior written consent of the Bank, either (i)
      Holdings shall cease to hold the legal and beneficial ownership of at
      least a majority of the voting stock of the Borrower, (ii) BT Capital
      Partners, Inc. shall cease to hold the legal and beneficial ownership of
      at least 30% of the voting stock of Holdings, or (iii) BT Capital
      Partners, Inc. and the existing management of the Borrower shall together
      cease to hold the legal and beneficial ownership of at least a majority of
      the voting stock of Holdings.

            (m) The rendering against the Borrower of a final judgment, decree
      or order for the payment of money in excess of $50,000 and the continuance
      of such judgment, decree or order unsatisfied and in effect for any period
      of 30 consecutive days without a stay of execution.

            (n) A writ of attachment, garnishment, levy or similar process shall
      be issued against or served upon the Bank with respect to (i) any property
      of the Borrower in the possession of the Bank, or (ii) any indebtedness of
      the Bank to the Borrower.

            (o) Any Plan shall have been terminated, or a trustee shall have
      been appointed by an appropriate United States District Court to
      administer any Plan, or the Pension Benefit Guaranty Corporation shall
      have instituted proceedings to terminate any Plan or to appoint a trustee
      to administer any Plan, or withdrawal 


                                      -33-
   37

      liability shall have been asserted against the Borrower or any ERISA
      Affiliate by a Multiemployer Plan; or the Borrower or any ERISA Affiliate
      shall have incurred liability to the Pension Benefit Guaranty Corporation,
      the Internal Revenue Service, the Department of Labor or Plan participants
      in excess of $1,000,000 with respect to any Plan; or any Reportable Event
      that the Bank may determine in good faith might constitute grounds for the
      termination of any Plan, for the appointment by the appropriate United
      States District Court of a trustee to administer any Plan or for the
      imposition of withdrawal liability with respect to a Multiemployer Plan,
      shall have occurred and be continuing 30 days after written notice to such
      effect shall have been given to the Borrower by the Bank.

            Section 7.2 Rights and Remedies. Upon the occurrence of an Event of
Default or at any time thereafter until such Event of Default is cured to the
written satisfaction of the Bank, the Bank may exercise any or all of the
following rights and remedies:

            (a) The Bank may, by notice to the Borrower, declare the Commitment
      to be terminated, whereupon the same shall forthwith terminate.

            (b) The Bank may, by notice to the Borrower, declare the entire
      unpaid principal amount of the Note then outstanding, all interest accrued
      and unpaid thereon, and all other amounts payable under this Agreement to
      be forthwith due and payable, whereupon the Note, all such accrued
      interest and all such amounts shall become and be forthwith due and
      payable, without presentment, demand, protest or further notice of any
      kind, all of which are hereby expressly waived by the Borrower.

            (c) If any Letter of Credit remains outstanding, the Bank may, by
      notice to the Borrower, require the Borrower to deposit in the Cash
      Collateral Account immediately available funds equal to the L/C Amount,
      less the balance (if any) then outstanding in the Cash Collateral Account.

            (d) The Bank may, without notice to the Borrower and without further
      action, apply any and all money owing by the Bank to the Borrower to the
      payment of the Note then outstanding, including interest accrued thereon,
      and of all other sums then owing by the Borrower hereunder.

            (e) The Bank may exercise and enforce its rights and remedies under
      the Security Agreement.

            (f) The Bank may exercise any other rights and remedies available to
      it by law or agreement.

Notwithstanding the foregoing, upon the occurrence of an Event of Default
described in Section 7.1(k) or 7.1(n) hereof, the entire unpaid principal amount
of the Note then outstanding, all interest accrued and unpaid thereon, and all
other amounts payable under this 


                                      -34-
   38

Agreement shall be immediately due and payable without presentment, demand,
protest or notice of any kind.

            Section 7.3 Pledge of Cash Collateral Account. The Borrower hereby
pledges, and grants the Bank a security interest in, all sums held in the Cash
Collateral Account from time to time and all proceeds thereof as security for
the payment of all amounts due and to become due from the Borrower to the Bank
pursuant to this Agreement, including but not limited to both principal of and
interest on the Note and all renewals, extensions and modifications thereof and
any notes issued in substitution therefor, and specifically including the
Borrower's obligation to reimburse the Bank for any amount drawn under any
Letter of Credit, whether such reimbursement obligation arises directly under
this Agreement or under a separate reimbursement agreement. Upon request of the
Borrower, the Bank shall permit the Borrower to withdraw from the Cash
Collateral Account the lesser of (i) the Excess Balance (as defined below), or
(ii) the balance of the Cash Collateral Account. As used herein, "Excess
Balance" means (i) at any time following the Commitment Termination Date or the
occurrence of a Default or Event of Default (unless each such Default or Event
of Default has been waived by the Bank in writing), the amount by which the
balance of the Cash Collateral Account exceeds the aggregate amount secured by
the sums held in the Cash Collateral Account, and (ii) at all other times, the
amount by which the sum of the Borrowing Base and the balance of the Cash
Collateral Account exceeds the L/C Amount. The Bank shall have full ownership
and control of the Cash Collateral Account, and, except as set forth above, the
Borrower shall have no right to withdraw the funds maintained in the Cash
Collateral Account.

                                  ARTICLE VIII
                                  Miscellaneous

            Section 8.1 No Waiver; Cumulative Remedies. No failure or delay on
the part of the Bank in exercising any right, power or remedy under the Loan
Documents shall operate as a waiver thereof; nor shall the Bank's acceptance of
payments while any Default or Event of Default is outstanding operate as a
waiver of such Default or Event of Default, or any right, power or remedy under
the Loan Documents; nor shall any single or partial exercise of any such right,
power or remedy preclude any other or further exercise thereof or the exercise
of any other right, power or remedy under the Loan Documents. The remedies
provided in the Loan Documents are cumulative and not exclusive of any remedies
provided by law.

            Section 8.2 Amendments, Etc. No amendment, modification, termination
or waiver of any provision of any Loan Document or consent to any departure by
the Borrower therefrom shall be effective unless the same shall be in writing
and signed by the Bank and then such waiver or consent shall be effective only
in the specific instance and for the specific purpose for which given. No notice
to or demand on the Borrower in any case shall entitle the Borrower to any other
or further notice or demand in similar or other circumstances.


                                      -35-
   39

            Section 8.3 Notice. Except as otherwise expressly provided herein,
all notices and other communications hereunder shall be in writing and shall be
(i) personally delivered, (ii) transmitted by registered mail, postage prepaid,
(iii) sent by Federal Express or similar expedited delivery service, or (iv)
transmitted by telecopy, in each case addressed to the party to whom notice is
being given at its address as set forth by its signature below, or, if
telecopied, transmitted to that party at its telecopier number set forth by its
signature below; or, as to each party, at such other address or telecopier
number as may hereafter be designated in a notice by that party to the other
party complying with the terms of this Section. All such notices or other
communications shall be deemed to have been given on (i) the date received if
delivered personally or by mail, (ii) the date of receipt, if delivered by
Federal Express or similar expedited delivery service, or (iii) the date of
transmission if delivered by telecopy, except that notices or requests to the
Bank pursuant to any of the provisions of Article II shall not be effective
until received.

            Section 8.4 Participations. The Bank may grant participations in the
Note and the Commitment to any institutional investor without the consent of the
Borrower. The Borrower shall assist the Bank in granting any such
participations. No holder of any such participation shall be entitled to require
the Bank to take or omit to take any action hereunder, except that the Bank may
agree with such participant that the Bank will not, without such participant's
consent, (i) forgive any indebtedness of the Borrower under this Agreement or
the Note, (ii) agree to reduce the rate of interest charged under this
Agreement, (iii) agree to extend the final maturity of any indebtedness
evidenced by the Note, or (iv) agree to release any collateral securing payment
of the Note.

            Section 8.5 Disclosure of Information. The Bank shall keep
confidential (and cause its officers, directors, employees, agents and
representatives to keep confidential) all information, materials and documents
furnished by the Borrower to the Bank (the "Disclosed Information").
Notwithstanding the foregoing, the Bank may disclose Disclosed Information (i)
to any affiliate of the Bank; (ii) to legal counsel, accountants and other
professional advisors to the Bank, so long as such counsel, accountants or other
advisors have been advised of the terms of this Section 8.5 and are bound
hereby; (iii) to any regulatory body having jurisdiction over the Bank; (iv) to
the extent required by applicable laws and regulations or by any subpoena or
similar legal process, or requested by any governmental agency or authority; (v)
to the extent such Disclosed Information (A) becomes publicly available other
than as a result of a breach of this Agreement, (B) becomes available to the
Bank on a non-confidential basis from a source other than the Borrower, or (C)
was available to the Bank on a non-confidential basis prior to its disclosure to
the Bank by the Borrower; (vi) to the extent the Borrower shall have consented
to such disclosure in writing; (vii) to the extent reasonably deemed necessary
by the Bank in the enforcement of the remedies of the Bank provided under the
Loan Documents; or (viii) in connection with any potential assignment or
participation in the interest granted hereunder, provided that any such
potential assignee or participant shall have executed a confidentiality
agreement imposing on such potential assignee or participant substantially the
same obligations as are imposed on the Bank under this Section.


                                      -36-
   40

            Section 8.6 Costs and Expenses. In addition to its obligations under
Section 2.8(c), the Borrower agrees to pay on demand all reasonable costs and
expenses incurred by the Bank in connection with the negotiation, preparation,
execution, amendment or enforcement of the Loan Documents and the other
instruments and documents to be delivered hereunder and thereunder, including
the reasonable fees and reasonable out-of-pocket expenses of counsel for the
Bank with respect thereto, whether paid to outside counsel or reasonably
allocated to the Bank by in-house counsel.

            Section 8.7 Indemnification by Borrower. The Borrower hereby agrees
to indemnify the Bank and each officer, director, employee and agent thereof
(herein individually each called an "Indemnitee" and collectively called the
"Indemnitees") from and against any and all losses, claims, damages, reasonable
expenses (including, without limitation, reasonable attorneys' fees) and
liabilities (all of the foregoing being herein called the "Indemnified
Liabilities") incurred by an Indemnitee in connection with or arising out of the
execution or delivery of this Agreement or any agreement or instrument
contemplated hereby, the performance by the parties hereto of their respective
obligations hereunder or the use of the proceeds of any Advance or Letter of
Credit hereunder (including but not limited to any such loss, claim, damage,
expense or liability arising out of any claim in which it is alleged that any
Environmental Law has been breached with respect to any activity or property of
the Borrower), except for any portion of such losses, claims, damages, expenses
or liabilities incurred solely as a result of the gross negligence or willful
misconduct of the applicable Indemnitee or the Bank's breach of any of its
obligation hereunder. If and to the extent that the foregoing indemnity may be
unenforceable for any reason, the Borrower hereby agrees to make the maximum
contribution to the payment and satisfaction of each of the Indemnified
Liabilities which is permissible under applicable law. All obligations provided
for in this Section shall survive any termination of this Agreement.

            Section 8.8 Execution in Counterparts. This Agreement and the other
Loan Documents may be executed in any number of counterparts, each of which when
so executed and delivered shall be deemed to be an original and all of which
counterparts of this Agreement or such other Loan Document, as the case may be,
taken together, shall constitute but one and the same instrument.

            Section 8.9 Binding Effect, Assignment. The Loan Documents shall be
binding upon and inure to the benefit of the Borrower and the Bank and their
respective successors and assigns, except that (i) the Borrower shall not have
the right to assign its rights thereunder or any interest therein without the
prior written consent of the Bank, and (ii) if the Bank assigns part, but not
all, of its interest hereunder, this Agreement shall be amended to include terms
customary to multi-bank credit facilities, including provisions for
decision-making by lenders holding a majority of the interests hereunder.

            Section 8.10 Governing Law. The Loan Documents shall be governed by,
and construed in accordance with, the laws of the State of Minnesota.


                                      -37-
   41
            Section 8.11 Waiver of Jury Trial. THE BORROWER AND THE BANK HEREBY
WAIVE TRIAL BY JURY IN ANY JUDICIAL PROCEEDING INVOLVING, DIRECTLY OR
INDIRECTLY, ANY MATTER (WHETHER SOUNDING IN TORT, CONTRACT OR OTHERWISE) IN ANY
WAY ARISING OUT OF, RELATED TO, OR CONNECTED WITH THIS AGREEMENT AND THE NOTE OR
THE RELATIONSHIPS ESTABLISHED HEREUNDER.

            Section 8.12 Severability of Provisions. Any provision of this
Agreement which is prohibited or unenforceable shall be ineffective to the
extent of such prohibition or unenforceability without invalidating the
remaining provisions hereof.

            Section 8.13 Prior Agreements. This Agreement and the other Loan
Documents and related documents described herein restate and supersede in their
entirety any and all prior agreements and understandings, oral or written,
between the Bank and the Borrower.

            Section 8.14 Headings. Article and Section headings in this
Agreement are included herein for convenience of reference only and shall not
constitute a part of this Agreement for any other purpose.

            IN WITNESS WHEREOF, the parties hereto have caused this Agreement to
be executed by their respective officers thereunto duly authorized as of the
date first above written.

                                        YOUNG AMERICA CORPORATION
Address:
717 Faxon Road
Young America, Minnesota  55397-9481
Attention: L. Joseph Kulas              By  /s/  L. J. Kulas             
Telecopier: 612-467-3895                    -----------------------------------
                                            Its  Vice President   
                                                ------------------------------- 
                                        
Address:                                NORWEST BANK MINNESOTA, NATIONAL   
Sixth Street and Marquette Avenue          ASSOCIATION                     
Minneapolis, Minnesota 55479-0089       
Attention: James W. Rikkers             
Telecopier: 612-667-7266                
                                        By  /s/  James W. Rikkers
                                            -----------------------------------
                                           Its  Vice President
                                                -------------------------------


                                      -38-
   42

                             EXHIBITS AND SCHEDULES

            Exhibit A               Note

            Exhibit B               Form of Compliance Certificate

            Exhibit C               Borrowing Base Certificate


                   -----------------------------------------

            Schedule 4.11           Capitalization

            Schedule 6.1            Permitted Liens

            Schedule 6.2            Permitted Indebtedness

            Schedule 6.3            Permitted Guaranties

   43

                                                                       Exhibit A

                                 PROMISSORY NOTE

$10,000,000                                               Minneapolis, Minnesota
                                                                   April 7, 1998

            For value received, Young America Corporation, a Minnesota
corporation (the "Borrower"), promises to pay to the order of Norwest Bank
Minnesota, National Association, a national banking association (the "Bank"), at
its main office in Minneapolis, Minnesota, or at such other place in the United
States of America as the holder hereof may hereafter from time to time designate
in writing, in lawful money of the United States of America and in immediately
available funds, the principal sum of Ten Million Dollars ($10,000,000), or so
much thereof as is advanced by the Bank to the Borrower pursuant to Section 2.1
of the Credit Agreement of even date herewith between the Borrower and the Bank
(together with all amendments, modifications and restatements thereof, the
"Credit Agreement"), and to pay interest on the principal balance of this Note
outstanding from time to time at the rate or rates determined pursuant to the
Credit Agreement.

            This Note is issued pursuant to, and is subject to, the Credit
Agreement, which provides (among other things) for the amount and date of
payments of principal and interest required hereunder, for the acceleration of
the maturity hereof upon the occurrence of an Event of Default (as defined
therein) and for the voluntary and mandatory prepayment hereof.

            The Borrower shall pay all costs of collection, including reasonable
attorneys' fees and legal expenses, if this Note is not paid when due, whether
or not legal proceedings are commenced.

            Presentment or other demand for payment, notice of dishonor and
protest are expressly waived.

                                       YOUNG AMERICA CORPORATION


                                        By 
                                           -----------------------------------
                                           Its 
                                                -------------------------------

   44

                                                                       Exhibit B

                             Compliance Certificate

                                       --------------------------, ------

Norwest Bank Minnesota, National Association
Sixth Street and Marquette Avenue
Minneapolis, Minnesota 55479-0085

Ladies and Gentlemen:

            Reference is made to the Credit Agreement (the "Credit Agreement")
dated April 7, 1998 entered into between Norwest Bank Minnesota, National
Association and Young America Corporation (the "Borrower").

            All terms defined in the Credit Agreement and not otherwise defined
herein shall have the meanings given them in the Credit Agreement.

            This is a Compliance Certificate submitted in connection with the
Borrower's financial statements (the "Statements") as of _____________________,
_______ (the "Effective Date").

            I hereby certify to you as follows:

      1.    I am the _________________________ of the Borrower, and I am
            familiar with the financial statements and financial affairs of the
            Borrower.

      2.    The Statements, and the computations (if any) below, have been
            prepared in accordance with generally accepted accounting principles
            applied on a basis that is consistent with the accounting practices
            reflected in the annual financial statements of the Borrower
            previously delivered to you.

      3.    If the Effective Date is the last day of a calendar quarter, the
            following computations set forth the Borrower's compliance or
            non-compliance with the requirements set forth in the Financial
            Covenants as of the Effective Date:

   45



                         Actual                          Required

Section 5.9 Interest Coverage Ratio

                                              
EBITDA
   Net Income        $___________ 
   + Interest 
   Expense, etc.     $___________ 
   + Issuance fees   $___________ 
   + Recap payments  $___________ 
Total EBITDA         
                     
Interest Expense
   Interest          $___________ 
   - Deferred        $___________ 
   financing costs   
   - Interest income $___________ 
Total Interest        
 Expense             $___________

                                  __________________  Through 6/30/98: >= 1.50:1
                                                                       
                                                      After 6/30/98:   >= 1.75:1
EBITDA : Interest Expense                                              

Section 5.10 Current Ratio
Current Assets         $___________
Current Liabilities    $___________

Current Assets : Current Liabilities          __________________     >= 1.10:1


            Attached hereto are all relevant facts in reasonable detail to
            evidence, and the computations of, the financial covenants referred
            to above.

      4.    I have no knowledge of the occurrence of any Default or Event of
            Default, except as set forth in the attachments, if any, hereto.

                                       Very truly yours,

                                       YOUNG AMERICA CORPORATION



                                        By 
                                           -----------------------------------
                                           Its 
                                                -------------------------------


                                      -2-
   46

                                                                       Exhibit C
                           Borrowing Base Certificate

To: Norwest Bank Minnesota, National Association (the "Bank")

Effective Date: _______________________

This Certificate is a Borrowing Base Certificate delivered pursuant to the
Credit Agreement dated April 7, 1998 among the undersigned, Norwest Bank
Minnesota, National Association, as Agent, and the Banks parties thereto. All
terms defined in the Credit Agreement shall have the meanings given them
therein.

The undersigned certifies that the following accurately sets forth the
undersigned's Accounts and Eligible Accounts as of the Effective Date stated
above.


                                                                  
1.    Accounts

      Current                                   $_________________      ____%
      30-59 days                                $_________________      ____%
      60-89 days                                $_________________      ____%
      Over 89 days                              $_________________      ____%
      Total Accounts                            $_________________

2.    Ineligible Accounts:

      (a)   Accounts over 89 days past due      $_________________
      (b)   Disputed portions of Accounts       $_________________
      (c)   Insolvent, etc. Accounts            $_________________
      (d)   Foreign Accounts                    $_________________
      (e)   10% rule                            $_________________
      (f)   Government Accounts                 $_________________
      (g)   Affiliate Accounts                  $_________________
      (h)   Contra Accounts                     $_________________
      (i)   Creditor balances                   $_________________
      Total Ineligible Accounts                 $_________________

3.    Eligible Accounts (1 - 2)                 $_________________

4.    Borrowing Base (3 * 85%)                  $_________________

5.    Outstandings
      (a)   Borrowings                          $_________________
      (b)   Letters of Credit                   $_________________

      Total Outstandings                        $_________________

6.    Available: Borrowing Base - Outstandings  $_________________


The undersigned further certifies that all Accounts reflected above have been
properly invoiced to the applicable account debtors as of the date hereof
(whether or not such Accounts were billed as of the Effective Date).

                                       YOUNG AMERICA CORPORATION


                                        By 
                                           -----------------------------------
                                           Its 
                                                -------------------------------