EXHIBIT 99.1




FOR IMMEDIATE RELEASE                                    CONTACT: Greg Strzynski
November 12, 2004                                        PHONE:    989-725-8354


                       SPORTS RESORTS INTERNATIONAL, INC.
                       REPORTS THIRD QUARTER 2004 RESULTS

OWOSSO, Mich. - Sports Resorts International, Inc. (the "Company") (Nasdaq
Smallcap: SPRI) today reported its operating results for the third quarter of
2004.

For the quarter ending September 30, 2004, Sports Resorts recorded revenue of
$7,078,000 as compared to revenue of $8,018,000 for the same period in 2003. For
the quarter ending September 30, 2004, the Company reported a net loss of
$200,000 or $(0.00) per share. For the same period in 2003, the Company reported
net income of $944,000 or $0.02 per share. Net income for the third quarter of
2003 included an income tax benefit of $638,000.

For the nine months ending September 30, 2004 revenues were $17,520,000 with a
net loss of $646,000. The Company reported revenues of $18,229,000 with net
income of $617,000 for the same period in 2003 including the income tax benefit
of $638,000 as described above. Year-to-date (loss) earnings per share was
$(0.01) and $0.01 for 2004 and 2003, respectively.

The Company's 2004 Third Quarter Report on Form 10-Q has been filed with the
U.S. Securities and Exchange Commission and is available from the Company upon
request.

Currently, the Company through its wholly-owned subsidiaries, manufactures and
markets high-quality drop-in bedliners and other truck accessories for the
original equipment manufacturers and automotive aftermarket business and owns
and operates a multi-purpose motor-sports facility located near Brainerd, Minn.

Certain statements included in this press release are "forward-looking"
statements, such as those relating to anticipated events or activities. The
Company's performance and financial results could differ materially from those
reflected in the forward-looking statements due to financial, economic,
regulatory and political factors as described in the Company's filings with the
Securities and Exchange Commission. Therefore, current or prospective investors
are cautioned not to place undue reliance on any such forward-looking
statements. The Company does not undertake any obligation to publicly update or
revise any forward-looking statements, whether as a result of new information or
future events.

For further information contact Investor Relations at 989-725-8354.

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