1 EXHIBIT 10-1 1996 Shareholder Value Improvement Plan - A TARGET LEVELS MEASURE WEIGHT 1 2 3 - ---------------------------------------------------------------------------------- Positive & Positive & Top 10% Within Top Below TOTAL SHAREHOLDER RETURN (TSR)* 40% of 48 10%-50% Median but DJEU Prorated at least 10% CUSTOMER VALUE MEASURES** CUSTOMER SATISFACTION 20% 91% 89% 88% SAFETY LWDC 5% 7 8 10 RECORDABLES*** 5% 210 230 250 O&M AND CAPITAL 10% -4% -2% 0 PRODUCTION COST 20% $20.23 $20.75 $21.26 - -------------------------------------------------------------------------------- PERFORMANCE FUND 20% 15% 10% - -------------------------------------------------------------------------------- Conditions for Awards: *There is no award if the total return is negative **TSR must be positive or above the median of DJEU. ***LWDC must be at least Level 3 Approved: - ---------------------------------------------- Terrence E. Adderley, Chairman Date Organization and Compensation Committee