<ARTICLE> 5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE JOHN
NUVEEN COMPANY'S FORM 10-Q AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH
FINANCIAL STATEMENTS.
</LEGEND>
       
                             
<PERIOD-TYPE>                   9-MOS
<FISCAL-YEAR-END>                          DEC-31-1998
<PERIOD-START>                             JAN-01-1998
<PERIOD-END>                               SEP-30-1998
<CASH>                                          51,181
<SECURITIES>                                    52,009
<RECEIVABLES>                                   40,838
<ALLOWANCES>                                         0
<INVENTORY>                                          0
<CURRENT-ASSETS>                               144,028
<PP&E>                                          43,739
<DEPRECIATION>                                (29,849)
<TOTAL-ASSETS>                                 441,985
<CURRENT-LIABILITIES>                                0
<BONDS>                                              0
<PREFERRED-MANDATORY>                           45,000
<PREFERRED>                                          0
<COMMON>                                           387
<OTHER-SE>                                     291,289
<TOTAL-LIABILITY-AND-EQUITY>                   441,985
<SALES>                                              0
<TOTAL-REVENUES>                               225,830
<CGS>                                                0
<TOTAL-COSTS>                                        0
<OTHER-EXPENSES>                               124,651
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                               2,087
<INCOME-PRETAX>                                 99,092
<INCOME-TAX>                                    38,616
<INCOME-CONTINUING>                             60,476
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                    60,476
<EPS-PRIMARY>                                     1.85
<EPS-DILUTED>                                     1.75