SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q (Mark One) (X) QUARTERLY REPORT PURSUANT TO SECTION 13 or 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended September 30, 1994 OR ( ) TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number 1-8940 Philip Morris Companies Inc. ________________________________________________________________________________ (Exact name of registrant as specified in its charter) Virginia 13-3260245 ________________________________________________________________________________ (State or other jurisdiction of (I.R.S. Employer incorporation or organization) Identification No.) 120 Park Avenue, New York, New York 10017 ________________________________________________________________________________ (Address of principal executive offices) (Zip Code) Registrant's telephone number, including area code (212) 880-5000 ______________________________ ________________________________________________________________________________ Former name, former address and former fiscal year, if changed since last report Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months, and (2) has been subject to such filing requirements for the past 90 days. Yes X No ________ ______ At October 31, 1994, there were 859,394,687 shares outstanding of the registrant's common stock, par value $1 per share. PHILIP MORRIS COMPANIES INC. TABLE OF CONTENTS Page No. PART I - FINANCIAL INFORMATION Item 1. Financial Statements (Unaudited). Condensed Consolidated Balance Sheets as at September 30, 1994 and December 31, 1993 3 - 4 Condensed Consolidated Statements of Earnings for the Nine Months Ended September 30, 1994 and 1993 5 Three Months Ended September 30, 1994 and 1993 6 Condensed Consolidated Statements of Stockholders' Equity for the Year Ended December 31, 1993 and the Nine Months Ended September 30, 1994 7 Condensed Consolidated Statements of Cash Flows for the Nine Months Ended September 30, 1994 and 1993 8 - 9 Notes to Condensed Consolidated Financial Statements 10 - 14 Item 2. Management's Discussion and Analysis of Financial Condition and Results of Operations. 15 - 24 PART II - OTHER INFORMATION Item 1. Legal Proceedings. 25 Item 6. Exhibits and Reports on Form 8-K. 25 Signature 26 -2- PART I - FINANCIAL INFORMATION Item 1. Financial Statements. Philip Morris Companies Inc. and Subsidiaries Condensed Consolidated Balance Sheets (in millions of dollars) (Unaudited) September 30, December 31, 1994 1993 ------------- ------------ ASSETS CONSUMER PRODUCTS Cash and cash equivalents $ 354 $ 182 Receivables, net 4,852 3,982 Inventories: Leaf tobacco 2,692 3,030 Other raw materials 2,107 1,695 Finished product 2,909 2,633 ------- ------- 7,708 7,358 Other current assets 1,326 1,286 ------- ------- Total current assets 14,240 12,808 Property, plant and equipment, at cost 18,017 16,930 Less accumulated depreciation 7,152 6,467 ------- ------- 10,865 10,463 Goodwill and other intangible assets (less accumulated amortization of $3,209 and $2,727) 19,909 19,746 Other assets 2,636 2,529 ------- ------- Total consumer products assets 47,650 45,546 FINANCIAL SERVICES AND REAL ESTATE Finance assets, net 4,516 4,869 Real estate held for development and sale 403 489 Other assets 313 301 ------- ------- Total financial services and real estate assets 5,232 5,659 ------- ------- TOTAL ASSETS $52,882 $51,205 ======= ======= See notes to condensed consolidated financial statements. Continued -3- Philip Morris Companies Inc. and Subsidiaries Condensed Consolidated Balance Sheets (continued) (in millions of dollars) (Unaudited) September 30, December 31, 1994 1993 ------------- ------------ LIABILITIES CONSUMER PRODUCTS Short-term borrowings $ 125 $ 268 Current portion of long-term debt 757 1,738 Accounts payable 2,719 3,137 Accrued taxes, except income taxes 1,263 860 Accrued marketing 2,291 1,619 Other accrued liabilities 3,280 3,492 Income taxes 1,872 1,853 Dividends payable 717 572 ------- ------- Total current liabilities 13,024 13,539 Long-term debt 14,850 14,358 Deferred income taxes 495 361 Accrued postretirement health care costs 2,105 2,031 Other liabilities 4,841 4,622 ------- ------- Total consumer products liabilities 35,315 34,911 FINANCIAL SERVICES AND REAL ESTATE Short-term borrowings 881 929 Long-term debt 707 863 Deferred income taxes 2,899 2,706 Other liabilities 141 169 ------- ------- Total financial services and real estate liabilities 4,628 4,667 ------- ------- Total liabilities 39,943 39,578 Contingencies (Note 2) STOCKHOLDERS' EQUITY Common stock, par value $1.00 per share (935,320,439 shares issued) 935 935 Earnings reinvested in the business 17,175 15,718 Currency translation adjustments (71) (711) ------- ------- 18,039 15,942 Less cost of treasury stock (74,135,297 and 58,229,749 shares) 5,100 4,315 ------- ------- Total stockholders' equity 12,939 11,627 ------- ------- TOTAL LIABILITIES AND STOCKHOLDERS' EQUITY $52,882 $51,205 ======= ======= See notes to condensed consolidated financial statements. -4- Philip Morris Companies Inc. and Subsidiaries Condensed Consolidated Statements of Earnings (in millions of dollars, except per share data) (Unaudited) For the Nine Months Ended September 30, ------------------------- 1994 1993 ------- ------- Operating revenues $48,624 $46,187 Cost of sales 20,944 20,167 Excise taxes on products 8,692 7,882 ------- ------- Gross profit 18,988 18,138 Marketing, administration and research costs 11,274 11,088 Amortization of goodwill 433 419 ------- ------- Operating income 7,281 6,631 Interest and other debt expense, net 941 1,068 ------- ------- Earnings before income taxes and cumulative effect of accounting change 6,340 5,563 Provision for income taxes 2,707 2,334 ------- ------- Earnings before cumulative effect of accounting change 3,633 3,229 Cumulative effect of change in method of accounting for postemployment benefits (net of income tax benefit of $297 million) (477) ------- ------- Net earnings $ 3,633 $ 2,752 ======= ======= Weighted average number of shares 871 879 ======= ======= Per share data: Earnings before cumulative effect of accounting change $ 4.17 $ 3.68 Cumulative effect of accounting change (.54) ------- ------- Net earnings $ 4.17 $ 3.14 ======= ======= Dividends declared $ 2.205 $ 1.95 ======= ======= See notes to condensed consolidated financial statements. -5- Philip Morris Companies Inc. and Subsidiaries Condensed Consolidated Statements of Earnings (in millions of dollars, except per share data) (Unaudited) For the Three Months Ended September 30, -------------------------- 1994 1993 ------- ------- Operating revenues $16,710 $15,209 Cost of sales 7,094 6,658 Excise taxes on products 3,037 2,625 ------- ------- Gross profit 6,579 5,926 Marketing, administration and research costs 3,975 3,734 Amortization of goodwill 147 138 ------- ------- Operating income 2,457 2,054 Interest and other debt expense, net 310 343 ------- ------- Earnings before income taxes 2,147 1,711 Provision for income taxes 917 744 ------- ------- Net earnings $ 1,230 $ 967 ======= ======= Weighted average number of shares 865 877 ======= ======= Per share data: Net earnings $ 1.42 $ 1.11 ======= ======= Dividends declared $ .825 $ .65 ======= ======= See notes to condensed consolidated financial statements. -6- Philip Morris Companies Inc. and Subsidiaries Condensed Consolidated Statements of Stockholders' Equity for the Year Ended December 31, 1993 and the Nine Months Ended September 30, 1994 (in millions of dollars, except per share data) (Unaudited) Earnings Total Reinvested Currency Cost of Stock- Common in the Translation Treasury holders' Stock Business Adjustments Stock Equity ------ ---------- ----------- -------- -------- Balances, January 1, 1993 $ 935 $14,867 $ (34) $(3,205) $12,563 Net earnings 3,091 3,091 Exercise of stock options and issuance of other stock awards (51) 108 57 Cash dividends declared $2.60 per share (2,280) (2,280) Currency translation adjustments (677) (677) Stock purchased (1,218) (1,218) Net unrealized appreciation on securities 91 91 ------ ------- ----- ------- ------- Balances, December 31, 1993 935 15,718 (711) (4,315) 11,627 Net earnings 3,633 3,633 Exercise of stock options and issuance of other stock awards (217) 286 69 Cash dividends declared $2.205 per share (1,919) (1,919) Currency translation adjustments 640 640 Stock purchased (1,071) (1,071) Decrease in unrealized appreciation on securities (40) (40) ------ ------- ----- ------- ------- Balances, September 30, 1994 $ 935 $17,175 $ (71) $(5,100) $12,939 ====== ======= ===== ======= ======= See notes to condensed consolidated financial statements. -7- Philip Morris Companies Inc. and Subsidiaries Condensed Consolidated Statements of Cash Flows (in millions of dollars) (Unaudited) For the Nine Months Ended September 30, ------------------------- 1994 1993 ------- ------- CASH PROVIDED BY OPERATING ACTIVITIES Net earnings - Consumer products $ 3,531 $ 2,678 - Financial services and real estate 102 74 ------- ------- Net earnings 3,633 2,752 Adjustments to reconcile net earnings to operating cash flows: CONSUMER PRODUCTS Cumulative effect of accounting change 774 Depreciation and amortization 1,243 1,197 Deferred income tax provision 151 (119) Gains on sales of businesses (5) Cash effects of changes, net of the effects from acquired and divested companies: Receivables, net (721) (471) Inventories (80) 92 Accounts payable (490) 70 Income taxes 21 60 Other working capital items 382 (252) Other 237 236 FINANCIAL SERVICES AND REAL ESTATE Deferred income tax provision 218 332 (Increase) decrease in real estate receivables (45) 60 Decrease (increase) in real estate held for development and sale 85 (26) Other (70) (67) ------- ------- Net cash provided by operating activities before interest payment on zero coupon bonds 4,564 4,633 Interest payment on zero coupon bonds - financial services and real estate (156) ------- ------- Net cash provided by operating activities 4,408 4,633 ------- ------- CASH USED IN INVESTING ACTIVITIES CONSUMER PRODUCTS Capital expenditures (1,000) (1,124) Purchases of businesses, net of acquired cash (153) (2,628) Proceeds from sales of businesses 100 55 Other (1) (8) FINANCIAL SERVICES AND REAL ESTATE Investments in finance assets (418) (513) Proceeds from finance assets 804 572 ------- ------- Net cash used in investing activities $ (668) $(3,646) ------- ------- See notes to condensed consolidated financial statements. Continued -8- Philip Morris Companies Inc. and Subsidiaries Condensed Consolidated Statements of Cash Flows (continued) (in millions of dollars) (Unaudited) For the Nine Months Ended September 30, ------------------------- 1994 1993 -------- -------- CASH USED IN FINANCING ACTIVITIES CONSUMER PRODUCTS Net issuance of short-term borrowings $ 538 $ 2,201 Long-term debt proceeds 77 1,000 Long-term debt repaid (1,399) (1,656) FINANCIAL SERVICES AND REAL ESTATE Net (repayment) issuance of short-term borrowings (48) 75 Long-term debt repaid (44) (290) Purchase of treasury stock (1,009) (1,218) Dividends paid (1,774) (1,723) Issuance of shares 40 28 Other (5) (37) ------- ------- Net cash used in financing activities (3,624) (1,620) Effect of exchange rate changes on cash and cash equivalents 56 (33) ------- ------- Cash and cash equivalents: Increase (decrease) during period 172 (666) Balance at beginning of period 182 1,021 ------- ------- Balance at end of period $ 354 $ 355 ======= ======= See notes to condensed consolidated financial statements. -9- Philip Morris Companies Inc. and Subsidiaries Notes to Condensed Consolidated Financial Statements (Unaudited) Note 1. Accounting Policies: _____________________________ The interim condensed consolidated financial statements of Philip Morris Companies Inc. (the "Company") are unaudited. It is the opinion of the Company's management that all adjustments necessary for a fair statement of the interim results presented have been reflected therein. All such adjustments were of a normal recurring nature. Operating revenues and net earnings for any interim period are not necessarily indicative of results that may be expected for the entire year. See Management's Discussion and Analysis on page 15. These statements should be read in conjunction with the consolidated financial statements and related notes which are incorporated by reference in the Company's annual report to stockholders for the year ended December 31, 1993. Balance sheet accounts are segregated by two broad types of business. Consumer products assets and liabilities are classified as either current or non-current, whereas financial services and real estate assets and liabilities are unclassified, in accordance with respective industry practices. Note 2. Contingencies: _______________________ There is litigation pending against the leading United States cigarette manufacturers alleging injury resulting from cigarette smoking or exposure to cigarette smoking. In this litigation, plaintiffs seek compensatory and, in some cases, punitive damages. The Company and Philip Morris Incorporated ("PM Inc."), a wholly-owned subsidiary of the Company, are defendants in some of these cases. In certain of these cases, individuals seek recovery for personal injuries allegedly caused by cigarette smoking. Among the defenses raised by defendants to certain of this litigation is preemption by the Federal Cigarette Labeling and Advertising Act, as amended (the "Act"). On June 24, 1992, the United States Supreme Court held that the Act, as enacted in 1965, does not preempt common law damage claims but that the Act, as amended in 1969, preempts claims arising after 1969 against cigarette manufacturers "based on failure to warn and the neutralization of federally mandated warnings to the extent that those claims rely on omissions or inclusions in advertising or promotions." The Court also held that the 1969 Act does not preempt claims based on express warranty, fraudulent misrepresentation or conspiracy. The Court also held that claims for fraudulent concealment were preempted except "insofar as those claims relied on a duty to disclose...facts through channels of communication other than advertising or promotion." (The Court did not consider whether such common law damage claims were valid under state law.) The Court's decision was announced by a plurality opinion. The effect of the decision on pending and future cases will be the subject of further proceedings in the lower federal and state courts. Additional similar litigation could be encouraged if legislative proposals to eliminate the federal preemption defense, pending in Congress since 1991, were enacted. It is not possible to predict whether any such legislation will be enacted. Certain developments in smoking and health litigation during 1994 are summarized below. Continued -10- Philip Morris Companies Inc. and Subsidiaries Notes to Condensed Consolidated Financial Statements (continued) (Unaudited) In March 1994, a Florida state appellate court reversed a lower court ruling and reinstated plaintiffs' class action allegations in a purported class action against the leading United States cigarette manufacturers, in which certain flight attendants, claiming to represent a class of 60,000 individuals, alleged personal injury caused by exposure to environmental tobacco smoke ("ETS") aboard aircraft. The appellate court ordered the trial court to hold further hearings on the class action allegations. The defendants filed a request for review of this ruling by the full panel of the appellate court. The request was denied. In October 1994, defendants asked the Florida Supreme Court to review the March appellate court decision. Concurrently, plaintiffs have served notice of a hearing in the trial court for late November 1994 attempting to secure class certification. In May 1994, an action was filed in a Florida state court against the leading United States tobacco manufacturers and others by plaintiffs alleging injury and purporting to represent a class of certain smokers, certain former smokers and their heirs. Plaintiffs cited the Florida appellate reversal discussed above in support of their allegations of class action status. Subsequently, the Company was voluntarily dismissed from this action, which otherwise continues against the tobacco manufacturers, including PM Inc. In October 1994, the trial court granted plaintiffs' motion for class certification. The class, as certified, comprises "all United States citizens and residents and their survivors who have...suffered, presently suffer, or who have died from diseases and medical conditions caused by their addiction to cigarettes that contain nicotine." Defendants, including PM Inc., will file a notice of appeal in the Florida Third District Court of Appeals. In May 1994, the State of Florida enacted a statute which purports to abolish affirmative defenses in actions brought by the state seeking reimbursement of Medicaid costs. The statute purports in such actions to adopt a market share liability theory, to permit the introduction of statistical evidence to prove causation, and to allow the state not to identify the individual Medicaid recipients who received the benefits at issue in such action. In June 1994, PM Inc. and others filed suit in Florida state court challenging the constitutionality of the statute. In March 1994, an action was filed in the United States District Court for the Eastern District of Louisiana against the leading United States cigarette manufacturers and others, including the Company, seeking certification of a class action on behalf of all United States residents who allege that they are addicted, or are the legal survivors of persons who were addicted, to tobacco products. Plaintiffs allege that the cigarette manufacturers manipulated the levels of nicotine in their tobacco products to make such products addictive. In April 1994, a motion for intervention was filed by plaintiffs who have never smoked but claim injury, on behalf of a purported class, from their exposure to ETS resulting from the alleged addiction of smokers to tobacco products. This motion was denied in June 1994. Plaintiffs' motion for class certification is scheduled for hearing in December 1994. Continued -11- Philip Morris Companies Inc. and Subsidiaries Notes to Condensed Consolidated Financial Statements (continued) (Unaudited) In March 1994, two cases were filed in the United States District Court for the Southern District of California against the leading United States cigarette manufacturers and others, including the Company, on behalf of a purported class of persons claiming to be addicted to cigarettes and who have been prescribed treatment through the nicotine transdermal system (known as the "nicotine patch"). Plaintiffs asserted violations of the Racketeer Influenced Corrupt Organizations Act ("RICO") and claimed unspecified actual and treble damages. In April 1994, the two cases, which are virtually identical, were combined in a single amended complaint and plaintiffs' counsel agreed to dismiss the separate second-filed case. In July 1994, defendants filed a motion to dismiss the complaint on the grounds that the complaint fails to state a claim. Subsequently, the Company was dismissed from this action by stipulation of the parties; the action continued against the tobacco manufacturers, including PM Inc. In September 1994, the United States District Court granted defendants' motion to dismiss the complaint with prejudice. Plaintiffs have filed a notice of appeal. In June 1994, a case was filed in the United States District Court for the Southern District of California against the leading United States cigarette manufacturers and others, including the Company, on behalf of a purported class of persons claiming to be injured as a result of an alleged addiction to cigarettes or by the alleged exposure to "second-hand" smoke. Plaintiff asserts causes of action for fraud and deceit, negligent misrepresentation, violation of consumer protection statutes, breach of express warranty, breach of implied warranty, intentional infliction of emotional distress, negligence, strict liability, and nuisance, and also seeks injunctive and declaratory relief. In March 1994, an action was filed in an Alabama state court against the three leading United States cigarette manufacturers, including PM Inc. Plaintiff, claiming to represent all smokers who have smoked or are smoking cigarettes manufactured and sold by defendants in the state of Alabama, seeks compensatory and punitive damages not to exceed $48,500 per each class member as well as injunctive relief arising from defendants' alleged failure to disclose additives used in their cigarettes. In April 1994, defendants removed the case to the United States District Court for the Northern District of Alabama. The plaintiff subsequently filed a motion to remand to an Alabama state court. The motion to remand has not been ruled upon. In May 1994, an action was filed in Mississippi state court against the leading United States cigarette manufacturers and others, including the Company, by the Attorney General of Mississippi seeking reimbursement of Medicaid and other expenditures by the State of Mississippi claimed to have been made to treat smoking-related diseases. Plaintiff also seeks an injunction barring defendants from selling or encouraging the sale of cigarettes to minors. In June 1994, defendants removed the case to the United States District Court for the Southern District of Mississippi. In that same month, plaintiff moved to remand the case back to state court. Plaintiff's motion was granted on August 17, 1994 and the case remanded to state Chancery Court. In September 1994, the plaintiff moved to strike defendants' challenges to the sufficiency of the complaint and the subject matter jurisdiction of the Chancery Court. Also in September 1994, defendants moved to transfer the case from the Chancery Court to the Circuit Court. In October 1994, defendants moved for judgment on the pleadings. All three motions are presently pending. Continued -12- Philip Morris Companies Inc. and Subsidiaries Notes to Condensed Consolidated Financial Statements (continued) (Unaudited) In August 1994, an action was filed in Minnesota state court against the leading United States cigarette manufacturers and others, including the Company, by the Attorney General of Minnesota and Blue Cross and Blue Shield of Minnesota seeking reimbursement of Medicaid and other expenditures by the plaintiffs claimed to have been made to treat smoking-related diseases. Plaintiffs assert causes of action of negligent performance of a voluntary undertaking, violation of Minnesota antitrust laws, violation of consumer protection statutes, restitution, and conspiracy. Various motions are pending. In September 1994, an action was filed in West Virginia state court against the leading United States cigarette manufacturers and others, including the Company, by the Attorney General of West Virginia seeking reimbursement of Medicaid and other expenditures by the State of West Virginia claimed to have been made to treat smoking-related diseases. Plaintiff asserts causes of action for restitution, public nuisance, negligent performance of a voluntary undertaking, fraud, conspiracy and concert of action, aiding and abetting, violation of consumer protection statutes, and violation of the West Virginia Antitrust Act. Plaintiff also seeks an injunction barring defendants from selling or encouraging the sale of cigarettes to minors. The Commonwealth of Massachusetts has enacted legislation specifically authorizing lawsuits similar to that described in the preceding paragraphs. In April 1993, the Company and several of its officers were named as defendants in the first of a number of purported shareholder class actions which have been consolidated in the United States District Court for the Southern District of New York. These lawsuits allege that the Company violated federal securities laws by making false and misleading statements concerning the effects of discount cigarettes on PM Inc.'s premium tobacco business prior to April 2, 1993, the date upon which PM Inc. announced revisions in its marketing and pricing strategies for its premium and discount brands. In April 1994, the Company, PM Inc. and certain officers and directors were named as defendants in complaints filed as purported class actions in the United States District Courts in New York, one in the Eastern District and two in the Southern District. In the Eastern District, plaintiffs allege that defendants violated the federal securities laws by maintaining artificially high levels of profitability through an inventory management practice pursuant to which defendants allegedly shipped more inventory to customers than was necessary to satisfy market demand. In the two cases in the Southern District described above, and in an additional purported class action filed in September in the Southern District against the Company and certain of its directors, plaintiffs assert that defendants violated federal securities laws with statements and omissions regarding the allegedly addictive qualities of cigarettes. In each case, plaintiffs claim to have been misled by defendants' knowing and intentional failure to disclose material information. Continued -13- Philip Morris Companies Inc. and Subsidiaries Notes to Condensed Consolidated Financial Statements (continued) (Unaudited) The Company and PM Inc. believe, and have been so advised by counsel handling the respective cases, that each has a number of valid defenses to all pending litigation. All cases are, and will continue to be, vigorously defended. Litigation is subject to many uncertainties, and it is possible that some of these actions could be decided unfavorably. An unfavorable outcome of a pending smoking and health case could encourage the commencement of additional similar litigation. Recently, there have been a number of restrictive regulatory, adverse political and other developments concerning cigarette smoking and the tobacco industry, including the commencement of the purported class actions referred to above. These developments generally receive widespread media attention. The Company is not able to evaluate the effect of these developing matters on pending litigation and the possible commencement of additional litigation. Management is unable to make a meaningful estimate of the amount or range of loss that could result from an unfavorable outcome of all pending litigation. It is possible that the Company's results of operations or cash flows in a particular quarterly or annual period or its financial position could be materially affected by an ultimate unfavorable outcome of certain pending litigation. Management believes, however, that the ultimate outcome of all pending litigation should not have a material adverse effect on the Company's financial position. In March 1994, the Company and PM Inc. filed an action against American Broadcasting Companies, Inc. and others alleging injury caused by false and defamatory statements made by defendants on various nationally televised news programs. Among the statements giving rise to the action is defendants' claim that tobacco companies, including PM Inc., artificially "spike" and "fortify" their cigarettes sold in the United States with additional nicotine. The Company and PM Inc. seek compensatory and punitive damages totaling $10 billion. Litigation is subject to many uncertainties and the Company and PM Inc. are unable to predict the outcome of this matter. Pretrial discovery continues. -14- Item 2. Management's Discussion and Analysis of Financial Condition and Results of Operations. ________________________________________________________________________ Operating Results _________________ For the Nine Months Ended September 30, ----------------------------------------- Operating Revenues Operating Income ------------------ ----------------- (in millions) 1994 1993 1994 1993 ------- ------- ------ ------ Tobacco $21,820 $19,965 $4,769 $4,249 Food 23,082 22,712 2,716 2,609 Beer 3,372 3,255 368 326 Financial services and real estate 350 255 160 161 Amortization of goodwill (433) (419) Unallocated corporate expenses (299) (295) ------- ------- ------ ------ Total $48,624 $46,187 $7,281 $6,631 ======= ======= ====== ====== For the Three Months Ended September 30, ----------------------------------------- Operating Revenues Operating Income ------------------ ----------------- (in millions) 1994 1993 1994 1993 ------- ------- ------ ------ Tobacco $ 7,677 $ 6,551 $1,663 $1,294 Food 7,793 7,466 887 821 Beer 1,140 1,111 111 94 Financial services and real estate 100 81 48 68 Amortization of goodwill (147) (138) Unallocated corporate expenses (105) (85) ------- ------- ------ ------ Total $16,710 $15,209 $2,457 $2,054 ======= ======= ====== ====== Operating revenues of $48.6 billion for the first nine months of 1994 increased $2.4 billion (5.3%) and operating income increased $650 million (9.8%) over the comparable 1993 period. Operating revenues of $16.7 billion for the third quarter of 1994 increased $1.5 billion (9.9%) and operating income increased $403 million (19.6%) over the comparable 1993 period. In the third quarter of 1994, operating income in all consumer product business segments increased over the comparable 1993 period. -15- Effective January 1, 1993, the Company adopted Statement of Financial Accounting Standards ("SFAS") No. 112, "Employers' Accounting for Postemployment Benefits." The cumulative effect at January 1, 1993 of adopting SFAS No. 112 reduced 1993 net earnings by $477 million ($.54 per share), net of $297 million of income tax benefits. Adoption of SFAS No. 112 did not materially reduce the first nine months of 1993 earnings before cumulative effect of accounting change. Operating Results by Business Segment _____________________________________ Tobacco _______ For the Nine Months Ended September 30, ----------------------------------------- Operating Revenues Operating Income ------------------ ----------------- (in millions) 1994 1993 1994 1993 ------- ------- ------ ------ Domestic tobacco $ 8,327 $ 7,755 $2,490 $2,320 International tobacco 13,493 12,210 2,279 1,929 ------- ------- ------ ------ Total $21,820 $19,965 $4,769 $4,249 ======= ======= ====== ====== For several years, the tobacco industry, including PM Inc., has faced a number of issues which have affected volume, operating revenues and operating income. In the first nine months of 1994 and subsequently, these concerns proliferated and new issues emerged. These included proposed federal regulatory controls, actual and proposed excise tax increases, governmental and private restrictions on smoking, new and proposed restrictions on tobacco manufacturing, marketing, advertising and sales, increased assertions of adverse health effects associated with both smoking and exposure to tobacco smoke (and legislation or other governmental action seeking to assess the industry with liability therefor) and the diminishing social acceptance of smoking. See Note 2 to Condensed Consolidated Financial Statements. Currently, the federal excise tax on cigarettes is $12 per thousand ($.24 per pack). In the first nine months of this year, the legislative health care debate produced numerous proposals for increasing the federal excise tax on tobacco, ranging from increases of $1.75 per pack down to $.45 per pack. Legislation in the Senate and in the House of Representatives contained provisions which were identical and which, if enacted, would have resulted in an increase of $.45 per pack, to be phased in over a five year period commencing August 1, 1995. Congress adjourned without taking action on these proposals. It is anticipated that higher excise taxes, if implemented, could result in volume declines for PM Inc. and the cigarette industry and might cause shifts between the premium and discount segments. Legislation or other governmental action is proposed periodically that not only would increase excise taxes but also would curtail further the advertisement and use of tobacco products. During the first nine months of 1994, members of Congress and the Administration proposed measures which, if adopted, would ban or severely restrict smoking in workplaces and in buildings permitting public access, require substantial additional health warning and product content information on cigarette packages and in advertising, eliminate the tax deductibility of a portion of the cost of tobacco advertising and authorize the United States Food and Drug Administration to regulate tobacco as an addictive drug. -16- It is not possible to determine what, if any, governmental legislation or regulations will be adopted relating to cigarettes or to smoking. However, any or all of the foregoing, if implemented, could have an adverse impact on PM Inc.'s volume, operating revenues and operating income, the amounts of which cannot be determined. DOMESTIC TOBACCO. During the first nine months of 1994, domestic cigarette industry volume (based on shipments) shifted from the discount segment to the premium segment. The premium and discount segments accounted for approximately 67% and 33%, respectively, of the domestic cigarette industry in the first nine months of 1994, compared with 62% and 38%, respectively, in the comparable period of 1993. Actions taken by PM Inc. in 1993 in response to the highly price sensitive market environment are discussed below. PM Inc.'s domestic volume (based on shipments) was 164.7 billion units for the first nine months of 1994, an increase of 14.5% over the comparable 1993 period, reflecting the success of PM Inc.'s new pricing strategy and its marketing and promotional programs. This compared with an industry increase of 8.2%. PM Inc.'s market share for the first nine months of 1994 was 44.6%, an increase of 2.5 share points from the comparable 1993 period. In the premium segment, volume in PM Inc.'s brands increased 25.8% in the first nine months of 1994, compared with a 16.9% increase for the industry, resulting in a category share gain of 3.8 share points to 53.3%. The Marlboro family's volume was up 24.2 billion units (30.8%) for a 27.8% share of the total industry, as compared with a 23.0% share in the first nine months of 1993. In the discount segment, PM Inc.'s shipments decreased 16.6% to 31.9 billion units in the first nine months of 1994, compared with an industry decrease of 6.2%, resulting in a decrease of 3.3 share points in this segment to 26.5%. (See below for a discussion of volume changes in the third quarter of 1994.) Since the implementation of the strategy announced on April 2, 1993 and subsequent actions taken by PM Inc. (see below), Nielsen retail sales data indicate share gains for PM Inc. and Marlboro, growing from their low point of 41.6% and 22.0%, respectively, in March 1993 to 46.2% and 29.3%, respectively, in September 1994. Additionally, retail share of PM Inc.'s other premium brands, as a group, climbed to 8.8% in September 1994, up from 8.3% in August 1993, when PM Inc. lowered their wholesale list prices. (March 1993 retail market shares were restated in the first quarter of 1994 to reflect PM Inc.'s change to a more representative Nielsen survey of retail outlets. Previously reported retail market shares for PM Inc. and Marlboro in March 1993 were 41.7% and 22.1%, respectively.) During the first nine months of 1994, the Company's domestic tobacco operating revenues increased 7.4% due primarily to volume increases ($1.1 billion) and favorable product mix ($506 million), partially offset by price decreases ($1.1 billion). Operating income for the first nine months of 1994 increased 7.3% from the comparable 1993 period, due primarily to volume increases ($733 million) and favorable product mix, and lower marketing, administration and research costs ($46 million), partially offset by price decreases ($1.1 billion). -17- During the second quarter of 1993, PM Inc. implemented an extensive promotional program to reduce the average retail price of Marlboro cigarettes. This action, which represented a major shift in its domestic tobacco pricing strategy, was intended to restore lost market share and improve long-term profitability. The market share results of the Marlboro brand price promotion exceeded expectations. Accordingly, during the third quarter of 1993, PM Inc. announced certain actions designed to continue its share recovery strategy. Specifically, PM Inc. created a two category pricing structure for its tobacco brands, premium and discount. In the premium segment, PM Inc. converted its Marlboro retail price promotion into an equivalent wholesale list price reduction that applied to all its other premium brands as well. In the discount segment, PM Inc. raised the net list price of its deep discount products. Its other discount brands are being offered at the same net list price. These strategies effectively narrowed the price gap between PM Inc.'s premium cigarette brands and competitors' discount products. The strategy has thus far proved successful, with PM Inc. recording share and volume gains for Marlboro and its other premium brands since lowering prices. INTERNATIONAL TOBACCO. Operating revenues increased 10.5% due primarily to favorable volume/mix ($588 million), higher foreign excise taxes ($539 million) and price increases ($174 million), partially offset by currency movement ($19 million). Total international unit volume increased 56 billion units (15.8%) to 408 billion units. Volume advanced in most markets, including Germany, Italy, France, Spain, Holland, Belgium, Central and Eastern Europe, the Middle East, Hong Kong, Japan, Korea, Argentina and Brazil. Volume declined in Turkey as poor economic conditions persisted. The Company's market share advanced in most of its major international markets with record shares achieved in Germany, Italy, France, Spain, Holland, Belgium, Switzerland, Finland, Japan, Korea, Hong Kong, Singapore, Argentina and Brazil. International volume continued to grow for Marlboro and the Company's other U.S. heritage brands. Operating income increased 18.1% due primarily to volume/mix increases ($287 million) and price increases and lower costs (aggregating $247 million), partially offset by higher marketing expenses ($122 million) and currency movement ($56 million). For the Three Months Ended September 30, ----------------------------------------- Operating Revenues Operating Income ------------------ ----------------- (in millions) 1994 1993 1994 1993 ------ ------ ------ ------ Domestic tobacco $2,906 $2,488 $ 863 $ 616 International tobacco 4,771 4,063 800 678 ------ ------ ------ ------ Total $7,677 $6,551 $1,663 $1,294 ====== ====== ====== ====== -18- DOMESTIC TOBACCO. During the third quarter of 1994, domestic cigarette industry volume (based on shipments) shifted from the discount segment to the premium segment. The premium and discount segments accounted for approximately 68% and 32%, respectively, of the domestic cigarette industry in the third quarter of 1994, compared with 66% and 34%, respectively, in the comparable period of 1993. PM Inc.'s domestic volume (based on shipments) was 57.1 billion units for the third quarter of 1994, an increase of 9.6% over the comparable 1993 period, compared with an industry increase of 5.3%. PM Inc.'s volume increase reflects the success of PM Inc.'s new pricing strategy and its marketing and promotional programs. PM Inc.'s market share was 44.9%, up 1.8 share points from the comparable 1993 period. In the premium segment, volume in PM Inc.'s brands increased 13.5% in the quarter, compared with a 7.4% increase for the industry, resulting in a category share gain of 2.9 share points to 53.9%. The Marlboro family's volume was up 5.3 billion units (17.2%) for a 28.6% share of the total industry, as compared with a 25.7% share in the third quarter of 1993. In the discount segment, PM Inc.'s shipments decreased 4.9% to 10.6 billion units, compared with an industry increase of 1.3%, resulting in a loss of 1.6 share points in this segment to 25.8%. PM Inc.'s domestic tobacco operating revenues increased 16.8% due primarily to volume increases ($238 million), price increases ($115 million) and favorable product mix ($54 million). Operating income increased 40.1% from the comparable 1993 period, due primarily to volume increases ($140 million), price increases ($89 million) and favorable product mix, partially offset by higher marketing, administration and research costs ($33 million). INTERNATIONAL TOBACCO. Operating revenues increased 17.4% due primarily to higher foreign excise taxes ($349 million), favorable volume/mix ($227 million), currency movement ($83 million) and price increases ($48 million). Total international unit volume increased 23 billion units (19.0%) to 144 billion units. Volume advanced in most markets, including Germany, Italy, France, Spain, Holland, Belgium, Central and Eastern Europe, the Middle East, Hong Kong, Korea and Argentina. Volume declined in Turkey as poor economic conditions persisted. The Company's market share advanced in most of its major international markets, with record shares achieved in Germany, Italy, France, Spain, Holland, Belgium, Switzerland, Finland, Japan, Korea, Hong Kong, Singapore, Argentina and Brazil. International volume continued to grow for Marlboro and the Company's other U.S. heritage brands. Operating income increased 18.0% due primarily to price increases and lower costs (aggregating $84 million) and volume/mix increases ($78 million), partially offset by higher marketing expenses ($43 million). -19- Food ____ For the Nine Months Ended September 30, ----------------------------------------- Operating Revenues Operating Income ------------------ ----------------- (in millions) 1994 1993 1994 1993 ------- ------- ------ ------ North American food $15,952 $15,887 $1,960 $1,864 International food 7,130 6,825 756 745 ------- ------- ------ ------ Total $23,082 $22,712 $2,716 $2,609 ======= ======= ====== ====== During the first nine months of 1994, NORTH AMERICAN FOOD operating revenues increased 0.4% due to volume increases ($399 million) and price increases, due primarily to rising commodity costs ($303 million), partially offset by the impact of dispositions, net of acquisitions ($562 million) and currency movement ($75 million). Volume rose from increases in cheese; in cereals and processed meats due primarily to new products and line extensions; in frozen pizza due to geographic expansion and category growth; and in foodservice and Canadian operations. Volume declined in commodity oil products, dinners and enhancers (rice products, stuffing mixes and syrups) and coffee (reflecting category contraction from higher pricing due to increased green bean costs). Operating income increased 5.2% over the comparable 1993 period, due primarily to volume increases ($146 million) and price increases, net of cost increases ($100 million), partially offset by higher marketing, administration and research costs ($158 million). In October 1994, the Company announced an agreement to sell The All American Gourmet Company (frozen dinners business) to H. J. Heinz Company. Separately, the Company announced that it is in negotiations which may result in the sale of its Kraft Foodservice distribution business. In May 1994, new labeling requirements for food products, issued by the U.S. Food and Drug Administration, became effective. Compliance with the new requirements has not had, and is not expected to have, a material adverse impact on domestic food results of operations. Operating revenues for INTERNATIONAL FOOD increased 4.5% due primarily to acquisitions ($284 million) and price increases, partially offset by currency movement ($232 million). Volume grew in coffee, due partly to acquisitions, but also because the trade stepped up their purchases in anticipation of price increases due to higher green bean costs. Confectionery volume increased, supported by new product launches. Grocery volume was down in several European markets due to intense price competition, partially offset by increases in the Asia/Pacific region due to improved results from key brands. Operating income increased 1.5% from the 1993 period, due primarily to acquisitions ($30 million) and price increases, partially offset by higher marketing, administration and research costs ($57 million) and currency movement ($49 million). -20- For the Three Months Ended September 30, ----------------------------------------- Operating Revenues Operating Income ------------------ ----------------- (in millions) 1994 1993 1994 1993 ------ ------ ------ ------ North American food $5,293 $5,261 $ 618 $ 581 International food 2,500 2,205 269 240 ------ ------ ----- ----- Total $7,793 $7,466 $ 887 $ 821 ====== ====== ===== ===== During the third quarter of 1994, NORTH AMERICAN FOOD operating revenues increased 0.6% due to price increases ($117 million, due in part to higher coffee prices reflecting high green bean costs in the third quarter) and volume increases ($87 million), partially offset by the impact of dispositions, net of acquisitions ($149 million) and currency movement ($23 million). Volume increased in cheese; in cereals and processed meats due primarily to new product introductions and line extensions; and in frozen pizza due to geographic expansion and category growth. Volume declined in coffee (reflecting category contraction from higher prices), beverages and commodity oils. Operating income increased 6.4% over the comparable 1993 period, due primarily to price increases, net of cost increases ($88 million) and volume increases ($24 million), partially offset by higher marketing, administration and research costs ($73 million). Operating revenues for INTERNATIONAL FOOD increased 13.4% due primarily to price increases ($175 million), currency movement ($90 million), volume increases ($16 million) and acquisitions ($13 million). Coffee volume rose in Europe, partly due to acquisitions, but also because the trade stepped up their purchases in anticipation of price increases due to higher green bean costs. Confectionery volume was down, due primarily to hotter-than-normal weather in Europe this summer, partially offset by new product launches. Cheese volume in Europe and grocery volume in the Asia/Pacific region advanced due to acquisitions and improved results from key brands. Operating income increased 12.1% from the 1993 period, due primarily to price increases, net of cost increases ($77 million), partially offset by higher marketing expenses ($52 million). Beer ____ NINE MONTHS ENDED SEPTEMBER 30 Operating revenues for the first nine months of 1994 increased $117 million (3.6%) from the comparable 1993 period. This increase was due to the acquisition of Molson Breweries U.S.A. Inc. in the second quarter of 1993 ($71 million), price/mix increases ($61 million) and volume increases ($41 million), partially offset by the disposition of distributorships ($56 million). Unit volume (based on shipments) increased 2.9% in the first nine months of 1994 reflecting strong growth in premium brands (7.8%), partially offset by a decrease in budget brands. Premium brand growth was led by ice-brewed product introductions. Miller Lite volume declined, but volume for the Lite brand family grew due to the introduction of Lite Ice. Operating income increased $42 million (12.9%) over the comparable 1993 period, due primarily to price/mix increases ($33 million) and higher volume ($18 million), partially offset by the disposition of distributorships ($8 million). -21- Periodically, legislation is proposed which would increase excise taxes and curtail the advertisement of beer. If implemented, such legislation could result in volume, operating revenues and operating income declines. QUARTER ENDED SEPTEMBER 30 Operating revenues for the third quarter of 1994 increased $29 million (2.6%) from the comparable 1993 period. This increase was due to volume increases ($30 million) and price/mix increases ($22 million), partially offset by the disposition of distributorships ($23 million). Unit volume (based on shipments) increased 2.8% reflecting the strong performance of the Company's premium brand portfolio, which had volume increases of 7.7% for the quarter. Premium growth was led by sales of Miller's new ice-brewed products and volume increases for brands imported by Molson Breweries U.S.A. Inc. Partially offsetting this increase was a volume decline for the Company's budget brands. Overall volume for the Lite brand family was higher on the success of Lite Ice, partially offset by a modest decline in Miller Lite. Operating income increased $17 million (18.1%) from the comparable 1993 period, due primarily to volume increases ($13 million) and price/mix increases ($12 million), partially offset by the disposition of distributorships ($7 million). Financial Services and Real Estate __________________________________ NINE MONTHS ENDED SEPTEMBER 30 For the first nine months of 1994, operating revenues from financial services and real estate operations increased 37.3% and operating income decreased 0.6% from the first nine months of 1993. Operating revenues from financial services decreased 14.1% from the comparable 1993 period, due primarily to lower finance asset investment levels, reflecting the sale of the Company's stock and bond portfolio in the first quarter. The proceeds from the sales were not reinvested, but used for a $475 million dividend to Philip Morris Companies Inc. Operating income from financial services decreased 18.8% due primarily to high third quarter 1993 income recorded after the Company revalued its leveraged lease portfolio to account for the new federal income tax rate and lower 1994 finance asset investment income. Operating income from real estate operations increased from 1993 levels, due primarily to higher residential land sales in Southern California and Colorado. QUARTER ENDED SEPTEMBER 30 During the third quarter of 1994, operating revenues from financial services and real estate operations increased 23.5% and operating income decreased 29.4% from the third quarter of 1993. Operating revenues from financial services decreased 20.0% due primarily to lower finance asset investment levels versus 1993. Operating income from financial services decreased 48.6% due primarily to high third quarter 1993 income recorded after the Company revalued its leveraged lease portfolio to account for the new federal income tax rate and lower 1994 finance asset investment income. Operating income from real estate operations in 1994 increased from 1993 levels, due primarily to higher residential land sales in Southern California and Colorado. -22- Cash Provided and Used ______________________ Net Cash Provided by Operating Activities _________________________________________ During the first nine months of 1994, cash provided by operating activities was $4.4 billion, compared with $4.6 billion in the first nine months of 1993. The decrease was due primarily to more cash used for working capital items in 1994 and payment of accreted interest on matured zero coupon bonds, partially offset by higher earnings. Free cash flow is a measure of excess cash generated by a company and is available for debt repayment, share repurchase and acquisitions. The Company defines free cash flow as cash provided by operating activities less capital expenditures, dividends paid to stockholders and net investments in finance assets. For the first nine months of 1994, consolidated free cash flow totaled $2.0 billion, as compared to $1.8 billion in the comparable 1993 period. The increase was due primarily to lower net investments in finance assets and higher earnings, partially offset by more cash used for working capital items in 1994 and repayment of accreted interest on matured zero coupon bonds. Net Cash Used in Investing Activities _____________________________________ Cash used in investing activities for the first nine months of 1994 was $668 million, compared with $3.6 billion for the comparable 1993 period. The decrease reflects a $2.5 billion decrease in cash used for acquisitions, net of dispositions, as well as a $327 million increase in net proceeds from finance assets. Capital expenditures were $1.0 billion in the first nine months of 1994, of which 60% related to food operations and 31% related to tobacco operations. During the first nine months of 1993, the Company acquired Freia Marabou a.s, Scandinavia's leading confectionery company, at a cost of approximately $1.3 billion, a North American ready-to-eat cereal business at a cost of $454 million and Terry's Group in the United Kingdom for $295 million. In addition, the Company acquired a 20% equity interest in Molson Breweries in Canada and 100% of Molson Breweries U.S.A. Inc., at a cost of $295 million. The Company also increased its investment in tobacco operations in Central and Eastern Europe. Net Cash Used in Financing Activities _____________________________________ During the first nine months of 1994, the Company's net cash used in financing activities was $3.6 billion, compared with $1.6 billion during the first nine months of 1993. The change reflects a $490 million net issuance of short-term borrowings in 1994 compared with $2.3 billion in the 1993 period, as well as a $1.4 billion net repayment of long-term debt in 1994 compared with $946 million in the 1993 period. Cash used in financing activities for the first nine months of 1994 also reflects dividends paid ($1.8 billion) and the purchase of common stock ($1.0 billion). The Company may continue to refinance long-term and short-term debt from time to time. The nature and amount of the Company's long-term and short-term debt and the proportionate amount of each can be expected to vary as a result of future business requirements, market conditions and other factors. -23- At September 30, 1994, the Company's ratio of consumer products debt to equity ratio was 1.22, down from 1.41 at December 31, 1993. The change reflects an increase in stockholders' equity which was due primarily to net earnings in the first nine months of 1994 and favorable movement in the currency translation adjustment ($640 million), partially offset by dividends declared and purchases of common stock. Dividends paid in the first nine months of 1994 increased 3.0% over the comparable period of 1993, reflecting a 6.2% increase in the annual dividend rate to $2.76 per share from $2.60 per share, partially offset by a lower number of outstanding shares of stock. On August 31, 1994, the Board of Directors increased the Company's quarterly dividend by 19.6% (payable October 11), representing an annualized dividend rate of $3.30 per share. During the first nine months of 1994, the Company repurchased 19.9 million shares of its common stock at an aggregate cost of $1.1 billion; 7.5 million shares were repurchased in the third quarter of 1994. These purchases were made in accordance with the Company's November 1991 announcement of its intention to spend up to $2 billion to repurchase common stock in open market transactions; in May 1992, the Board of Directors authorized an additional $3 billion for such purchases. Through September 30, 1994, cumulative purchases under the program totaled 71.8 million shares at a cost of $4.9 billion. On August 31, 1994, the Board of Directors authorized a new three-year share repurchase program worth $6 billion. The new program took effect on October 27, 1994, after the balance of the previous repurchase program had been used. Contingencies _____________ See Note 2 to the Condensed Consolidated Financial Statements. -24- Item 1. Legal Proceedings. Reference is made to Note 2. Contingencies. Item 6. Exhibits and Reports on Form 8-K. (a) Exhibits 3.2 By-laws, as amended, of the Company. 12 Statement regarding computation of ratios of earnings to fixed charges. 27 Financial Data Schedule. (b) Reports on Form 8-K. Registrant filed no reports on Form 8-K during the quarter for which this report is filed. ___________ -25- Signature Pursuant to the requirements of the Securities Exchange Act of 1934 the Registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized. PHILIP MORRIS COMPANIES INC. BY /s/ HANS G. STORR Hans G. Storr, Executive Vice President and Chief Financial Officer DATE November 14, 1994 -26-