<ARTICLE> 5
<LEGEND>
                      MILLENNIUM SPORTS MANAGEMENT, INC.

THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM FORM 10-QSB
FOR 9/30/99 AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH FINANCIAL
STATEMENTS.
</LEGEND>

                             
<PERIOD-TYPE>                   9-MOS
<FISCAL-YEAR-END>                          DEC-31-1999
<PERIOD-START>                             JAN-01-1999
<PERIOD-END>                               SEP-30-1999
<CASH>                                         524,223
<SECURITIES>                                         0
<RECEIVABLES>                                        0
<ALLOWANCES>                                         0
<INVENTORY>                                     44,841
<CURRENT-ASSETS>                               569,064
<PP&E>                                         868,754
<DEPRECIATION>                                  31,246
<TOTAL-ASSETS>                               1,864,396
<CURRENT-LIABILITIES>                          838,452
<BONDS>                                              0
<PREFERRED-MANDATORY>                                0
<PREFERRED>                                          0
<COMMON>                                       122,980
<OTHER-SE>                                     902,964
<TOTAL-LIABILITY-AND-EQUITY>                 1,864,396
<SALES>                                        169,024
<TOTAL-REVENUES>                               507,374
<CGS>                                           96,014
<TOTAL-COSTS>                                  333,305
<OTHER-EXPENSES>                               601,840
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                             (4,323)
<INCOME-PRETAX>                                      0
<INCOME-TAX>                                         0
<INCOME-CONTINUING>                          (423,448)
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                 (423,448)
<EPS-BASIC>                                     (0.54)
<EPS-DILUTED>                                   (0.54)