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                                  Exhibit 23.1

                       CONSENT OF INDEPENDENT ACCOUNTANTS

We hereby consent to the incorporation by reference in this Registration
Statement on Form S-3 of our reports dated March 27, 2001 relating to the
financial statements and financial statement schedule, which appear in the
Lifeminders, Inc. Annual Report on Form 10-K/A for the year ended December 31,
2000. We also consent to the reference to us under the heading "Experts" in such
Registration Statement.


                                                  /s/ PricewaterhouseCoopers LLP


McLean, Virginia

October 10, 2001