1 EXHIBIT 10.6 This Area Development Agreement is made by and between, JUTLAND FOOD GROUP, INC. 9 LAW DR. FAIRFIELD, NJ 07006 the Company, and, Izak Lieber 2415 Waterfall La. Columbus, OH 43209 The Franchisee; This Agreement describes a business relationship between the parties by which the Franchisee will become an Area Developer responsible for the expansion of the Company's bagel chains in a specific area. It is an Amendment to a Franchise Agreement executed by the parties on March 13, 1995, and is intended to expand the relationship described in that Agreement. In addition to the terms and conditions outlined in the franchise agreement, the parties agree to the following terms and conditions under which franchisee will operate as Area Developer and exclusive representative of the company. Other than as expressly outlined in this addendum, all terms and conditions of that agreement remain in effect. 1. Nature of Representation Subject to the mutual performance criteria and other terms and conditions outlined in the franchise agreement and this addendum, Franchisor hereby grants to Franchisee the sole and exclusive right to represent Franchisor in the development of the company's bagel chains in the State of Ohio. During the term of this agreement the Company shall be prohibited from developing its bagel chains or pursuing any aspect of the retail or wholesale bagel business, other than through Franchisee; but the Company may continue to operate its own Company owned store in Columbus, Ohio. This Agreement shall apply to any bagel concept acquired or developed by the Franchisor, and to its successors and assigns. 2. The Territory, Development Schedule, and Fee Franchise shall operate as Area Developer for the State of Ohio, and agrees to develop a minimum number of stores within the territory as outlined int he development schedule below. From the date of the execution of this agreement to: the end of total stores opened and operating ---------- --------------------------------- 9 months 2 18 months 5 24 months 6 2 36 months 9 48 months 11 60 months 14 thereafter not less than 15 All stores opened and operating in the territory as of the above dates, whether owned by Franchisee or by a sub Franchisee, and including any stores opened as of the execution of this Agreement, shall count in the maintenance of the development schedule. Franchise acknowledges that the continuance of this exclusive rights to represents the company is expressly dependent on the maintenance of this development schedule. Failure to comply with this schedule for any reason, other than the failure of the Company to maintain a current Uniform Franchise Offering Circular, shall cause Franchisee to forfeit his right of exclusive representation. Franchisee agrees to purchase the rights of the above territory by the payment of an Area developer fee in the amount of $160,000 payable as follows: Upon the execution of this agreement, a total of $90,000; the balance to be paid by the Company withholding from Area Developer, 50% of all compensation due Area Developer as described in paragraph 3 below. In the event Area Developer fails to maintain the store development schedule outlined above, the Company shall have the right to cancel Area developer's exclusive relationship with the Company; such cancellation to be effective immediately upon receipt by Area developer of written notice of such cancellation by Franchiser. Such cancellation shall result in the cancellation of Area Developer's exclusive relationship with the Company, a forfeiture of Area Developer's right to sell franchises; but shall not cancel Area Developers right to continue to open stores for its own account by the execution of a standard franchise agreement with the Company, and shall not cancel Franchisee's right to receive compensation for continuing to provide supervision to stores existing at the time of such cancellations, (including unopened stores for which the franchise fee has already been paid.) 3. Rights and Obligations of Area Developer, Compensation Franchisee, as Area Developer, shall have the exclusive right to develop the territory for the company, including the right to assist the company in locating other franchisees, who shall become sub franchisees of Area Developer/ For additional stores developed within the territory after the establishment of franchise's initial store, and in accordance with procedures established by the Company, Area Developer shall be responsible for assisting sub franchisees in the building and opening of stores, the training of store managers and sub 3 franchisees; and shall further be responsible for the monitoring of sub franchisee's compliance with all franchise agreements, company manuals, and operating procedures. Area Developer's compensation for providing assistance in the sale and development of franchised stores, and for monitoring the performance of sub franchises, shall consist of 50% of all franchise fees and franchise royalties received by the company from the territory, such compensation to be paid to Area Developer within 20 days of receipt by the Company. Such compensation includes franchise fees and franchise royalties collected by the Company on stores owned and operated by Area Developer, and any stores opened as of the date of this Agreement. For stores owned by the Area Developer for its own account, the net franchise royalties shall be forwarded to Franchisor; for stores owned by sub franchisees, the full royalty payments shall be forwarded to the Franchisor, who shall remit Area Developer's share within 20 days of receipt by Franchisor. Area Developer shall not be entitled to any portion of advertising or promotional fees collected by the Company, or to any portion of other earnings of the company, other than as expressly denoted above. 4. Supply of Bagels With respect to the supply of bagels to stores operating under the Company's Sammy's New York Bagels chain, the parties area that the Company will supply bagels to all stores at a price of .11 per bagel including delivery. In addition, for the purpose of supplying the Sammy's stores in Ohio directly from his own facility, Area Developer may build a commissary for the purpose, providing the following conditions are met: Area Developer is in compliance with all Area Developer and store franchise Agreements with the Company; The commissary is built to the Company's specifications, including the Company's requirements concerning the proper equipment and procedures; The commissary is built and operating in a manner consistent with the Kof K Kosher certification, and the costs of obtaining and maintaining such kosher certification are paid by Area developer. In the event the above conditions are met, Area Developer may build a bagel producing commissary in lieu of purchasing bagels from the Company. 4 5. Franchise and Advertising Fees For the first six Sammy's stores built by Area Developer for his own account, the Company agrees that the franchisee fee will be reduced to $15,000, and that Area Developer will be entitled to 50% of that as Area Developer compensation. Notwithstanding any other provision to the contrary, each store in the territory, whether owned by Area Developer or a sub Franchise, shall contribute 1% of gross sales to the Company's national advertising and promotional fund. In addition, the Area Developer may, with the approval of 75% of the sub franchisees in any specific market as defined by the national ADI, establish a regional advertising cooperative, to which all stores will contribute an additional 1% of gross sales. In the State of Ohio, Franchisor agrees not to change the Franchise Fee or Franchise royalty now charged pursuant to its store Franchise Agreement without the consent of Area Developer. 6. The Company's Existing Store The parties acknowledge that the Company now operates a retail store in Columbus, Ohio, which shall be including in the provisions of this Agreement. It shall count towards the fulfillment of Area Developer's store development schedule, Area developer shall have the obligation to supervise the store and shall receive his standard compensations for such supervision; further, the Company agrees that it shall not use said store for the establishment of wholesale bagel sales, and is prohibited from opening and additional stores in Ohio, during the term of this Agreement. 7. Termination Termination of this Area Development Agreement shall result in the forfeiture by Area Developer of its exclusive relationship with the Company, and the company shall have the right, effective immediately after providing written notification of such cancellation, of marketing franchises on its own or through other agents or representatives as it may chose; but such cancellation will not eliminate Area Developer's obligation to continue with its service and supervisory responsibilities with respect to stores established prior to such cancellation. Provided Franchisee continues to provide such services satisfactorily, Franchise shall continue to receive its pro rata portion of royalties from such stores, including stores not open as of the date of cancellation, provided such stores have executed a valid franchise agreement and fully paid the appropriate franchise fee. 8. Regulatory Responsibility The parties agree that in carrying out his responsibilities as Area Developer, Area Developer shall operate solely as an agent and representative of Franchiser, and Franchiser shall be solely responsible for maintaining all regulatory aspects of franchising, including, but limited to maintaining a 5 current Uniform Franchise Offering Circular. Franchiser agrees to indemnify and hold harmless Franchisee and assigns from any act arising from Franchiser's failure to maintain necessary franchise documents. 9. Assignability Franchisor agrees that Area Developer may assign this Agreement to a corporate or partnership entity of his choosing, without the imposition of any transfer fee, providing that each shareholder or partner of such entity agrees in writing to the non compete, confidentially, and other personally binding provisions of this Agreement and the Franchise Agreement. 10. Other Terms and Conditions All other terms and conditions of the store franchise agreement of which is addendum is part, expressly including, but not limited to, covenants not to compete, use of trademarks and other proprietary information, and requirements to follow the Company's operating procedures, and recipes, are also a part of the Franchisee's agreement to serve as Area Developer under the terms of this addendum. The Company acknowledges that for each individual store franchise in Ohio, whether operated by Area Developer or a third party, the Company is responsible for the payment of any monthly fee required for the maintenance of the Kosher supervision of the store. All terms of that Franchise Agreement not expressly modified by this Agreement shall have the same meaning as in the Franchise Agreement, unless expressly modified by this Area Developer Agreement, the terms and provisions of that Agreement shall govern the rights and obligations of the parties, and the Area Developer Agreement and the Franchise Agreement shall be construed as one instrument. Signed this 13th day of March, 1996. /s/ ANDREW THORBURN /s/ [SIG] - ------------------------------ ------------------------------ Andrew Thorburn Witness Jutland Food Group, Inc. /s/ [SIG] /s/ [SIG] - ------------------------------ ------------------------------ Area Developer Witness 6 As previous principals of Sammy's, we hereby individually acknowledge our Agreement with the provisions of this Area Developer Agreement. /s/ ARTHUR TURKEL /s/ [SIG] - ------------------------------ ------------------------------ Arthur Turkel Witness /s/ SAM PULLANO /s/ [SIG] - ------------------------------ ------------------------------ Sam Pullano Witness